DESIGN ALIVE 2020 - 2021 PROSPECTUS
718-312-8658 (US)
0161 279 9025 (UK)
info@designalive.com
www.DesignAlive.com
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TIMES AND PRICES First the most important stuff... at a quick glance
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Computer Graphics
$1500
70 hrs course / 6 months
2 classes per week
Israel hours
Morning course: Evening course:
USA hours
Morning course: Subject to demand Afternoon course: Tues & Thurs: 2:00-4:00 pm Evening course: Tues & Thurs: 8.30-10.30 pm
Self paced
At your own time and pace Deadline: 12 months
Graphic Design Subject to demand Tues & Thurs: 9.00-11.00 pm
$2350 $2195 (if combined with Computer Graphics)
1 year program
2 classes per week
USA hours (EST)
Morning course: Subject to demand Afternoon course: Mon & Wed: 2:00-4:00 pm Evening course: Mon & Wed: 8.30-10.30 pm
Israel hours
Mon & Wed:
Self paced
At your own time and pace Deadline: 18 months
9.00-11.00 pm (Israel)
Fastrack Computer Graphics
$750
30 hr course
Deadline: 9 months
Fastrack Graphic Design
$850
Self paced
At your own time and pace
15 hr course
Deadline: 9 months
Self paced
At your own time and pace
Interior Design
$3450
1 year program
2 classes per week
USA hours (EST)
Morning course: Mon & Tues: 9-11 am Afternoon course: Mon & Tues: 1:30-3:30 pm Evening course: Mon & Tues: 8.00-10.00 pm
Israel hours
Mon & Wed: 9.00-11.00 pm
Self paced
soon to be available
AutoCad
$1500
Revit
$1500
6 month program
1 live class per week
USA hours (EST)
Morning course: Sunday: 9.30-11:30 am Afternoon course: Wed 1:30-3:30 pm
Israel hours
Wed pm & eve:
Self paced
At your own time and pace. Deadline 12 months per program
4-6 pm and 8.30-10.30 pm
Web Design
$2500
1 year program
2 classes per week
USA hours (EST)
Afternoon course: Mon & Wed 2.00-4.00 pm Evening course: Sun & Wed 8.00-10.00 pm
Israel hours
Evening course:
Mon & Wed 9.00-11.00 pm
Motion Graphics
$2350
1 year program
2 classes per week
USA hours (EST)
Sunday & Wed: 2:00-4:00 pm
Israel hours
Mon & Wed: 9.00-11.00 pm
Self paced
At your own time and pace. Deadline: 18 months
What does Design Alive offer
Mrs. Zippy Thumim Director
I really appreciate the fact that I have a Kosher, professional place to learn everything I ever dreamed of! Whatever courses I took in the past at Design Alive were amazing, well taught, and extremely professional. And I really feel that I am above the average designer out there because of my proper training. Thank you!
• Track record of 11 successful years with over 1000 graduates • Proven results! Judge our graduate portfolios just as your employers will judge you • Learn from the comfort of your own home from anywhere in the world • Earn college credits towards your degree • Exclusive job posts for graduate students • Morning, afternoon and evening options for most courses • Scheduled live classes in real-time or self paced options • All classes are recorded in case of absence • Courses built around the Jewish calendar • Experienced and devoted instructors
Chavy Halberstam
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I AM INTERESTED IN... •
Students interested in a graphic design career can best get started with A: Computer Graphics (Adobe Photoshop, Illustrator and InDesign)
Graphic Design
B: Graphic Design & Portfolio (Design Theory with multiple graphic design projects).
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•
The alternative Fastrack Computer Graphics course imparts a good familiarity with the 3 Adobe programs, and is more suitable for those who have had previous experience and need a review or for those that want to enter web or motion graphics.. This can be followed by the Graphic Design Fastrack course to gain basic design skills and to build a small yet impressive portfolio.
Web Design
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The comprehensive Web Design course is suited for students with background in Photoshop as a minimum, although a design background is advised. For those with no background, the 2 Fastrack courses (above) are recommended. The web course trains students from the basics of HTML/CSS to the advanced in-depth coverage of Wordpress, UX UI, design for web, enabling them to independently design complete dynamic websites as well as covering e-commerce, social media networking and email marketing with direction on keeping skills current.
Motion Interior Graphics Design
Students who only wish to master the graphics design programs can join the Computer Graphics course only. One can only join Graphic Design if you are simultaneously learning or have previously learned Computer Graphics. Alternatively one can first learn Computer Graphics followed by Graphic Design the following year.
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The Interior Design is an intensive full-year course that provides the skills, practical application, and the tools needed to become professional interior designers. The course includes Interior Decorating, although it is not solely an Interior Decorating course. It is necessary to enrol in all 3 classes simultaneously to complete the course, although it is possible to learn AutoCAD and/or Revit (first) as this course can be joined as a stand-alone course for those interested in learning drafting and rendering and how to create construction drawings. One cannot join the design and construction classes without learning Autocad or have prior Autocad knowledge.
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Motion Graphics includes video editing, audio-visual presentations, web banners, animation, 3d and character animation, through learning Adobe Premiere and After Effects. Knowledge of Photoshop and Illustrator is a prerequisite for this course. We offer a Fastrack option to learn these 2 programs together for $500.
The Design Alive Student Center This prospectus was assembled to give you a brief synopsis of each course that we offer, the schedule and times and prices of the classes. Students who register for a course will be assigned to our online student center which details instructions for each course, payment instructions, course calender, together with technical information about courses and any supplies needed.
Classes •
Classes/meetings are 2-2.25 hours duration approx. Classes may go overtime if necessary although we try to keep to the hours allotted. Please allow extra time after class.
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Most courses run twice a week
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The class times in this pack may be subject to change and flexibility according to general demand and requests. If you are interested in a course and do not have a flexible schedule, please let us know so we can try to accommodate you.
When do I have to apply?
Internet •
All students require internet access to join the live courses.
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If you are ordering internet for the purpose of joining the course and are not sure if your connection is adequate, or want advice about filtered internet, please be in touch with the Design Alive office so we can advise you about this.
Software Purchase •
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Design Alive students are eligible to purchase a subscription to Adobe Creative Cloud at the reduced student rate currently $19.99 per month. AutoCAD and Revit can be downloaded at no charge.
718-312-8658 (US)
0161 279 9025 (UK)
• The deadline for the Interior Design course is Wednesday 14 October, 2020. Course commences week of Sunday 18 October (Autocad) and Sunday 25 October 2020 (Design) • Registration for all other courses is open till Sunday 18 October, 2020, on a first come, first served basis and is limited to a maximum number of applicants. Courses commence from the week of 25 October, 2020 Since we coordinate training-in session with each student, and do not want to turn students away due to lack of space, it is advised not to leave registration till the last minute.
info@designalive.com
www.DesignAlive.com
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GRAPHIC DESIGN & PORTFOLIO I
n this exciting project-based course students will learn HOW to design with creativity, using professional type and colour application, and apply successful layout skills to produce professional-looking documents.
Introductory studies covering the areas of composition, colour theory, in-depth typography, hand-sketching techniques, design history and idea development are explored. Students are encouraged to sketch and experiment by hand, to explore materials and textures, and to use a range of media and to use their basic computer skills.
COURSES
Students will then receive comprehensive instruction in the areas of corporate identity, book cover design, magazine layout, advertising, brochure and flier design, menu design, packaging and pre-press management. Students will be taught via theory, practical examples and project based homework. Following lessons, students will be expected to complete assignments and will receive feedback and constructive criticism during the next class. Students may be requested to research topics on the internet during the course,
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In culmination of the course, students will have built an impressive graphic design portfolio that will demonstrate their developed design and technical skills. A separate Preparation for Print course is offered after Pesach for in depth understanding of the complete print process and production.
COURSE INCLUDES: Composition Typography Color Theory Idea Development Corporate Identity Book Jacket Design Magazine Layout Brochure Design Menu Design Advertising Packaging Design Prepress management
ENTRANCE CRITERIA Students can only join this course if they are learning Computer Graphics simultaneously or have prior knowledge of the graphic programs. No prior experience with Graphic Design is necessary.
Course Instructor: Zippy Thumim or Alyse Bayles
“Besides for the great teaching, it is most pleasing to have acquired a network of friends the world-over, all with a passion for design that matches my own.” Course Details Dates
October-June
Schedule
Live class: 2 classes per week Self paced deadline: 18 months Morning course Subject to demand, Please enquire.
USA hours (EST)
Evening course: Mon & Wed: 8.30-10.30 pm Self paced option available
Preparation for Print Course Details Dates
May-July
Schedule
8 weeks, one session per week. Contact office for details.
Expected Level of Achievement
Full understanding of pre-press management, the print process, print supervision, printing effects.
Cost
$500
Afternoon course: Mon & Wed: 2:00-4:00 pm
Israel hours
Mon & Wed: 9.00-11.00 pm (Israel)
(Europe & South Africa: –1 hr and UK –2 hrs)
Self paced option available
Homework time
5-7 hrs per class approx
Expected Level of Achievement
Each student will have built an impressive and creative portfolio of their own designs in a variety of projects
Cost
$2350 (or $2195 if completed Computer Graphics)
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COMPUTER GRAPHICS Course Instructors: Adina Cahn Chava Maimon
T
his course will teach students to master the 3 core graphic programs; Adobe Illustrator, Photoshop and InDesign. Photoshop is used for image manipulation, Adobe Illustrator for drawing and InDesign for layout. Students have the option of learning any of the programs individually.
Clear step-by-step instruction and demonstration is followed up by regular homework assignments, quizzes, and tests and final projects ensure all students have grasped the material sufficiently. Students will learn to harness the power of these programs to produce cutting-edge documents and graphics. The comprehensive knowledge of our graduates is due to the immense amount of instruction they received. Students will spend close to 25 hours learning each program which ensures that students have covered each and every aspect of the program which gives them the confidence to work in the field.
COURSES
This course is geared to the complete beginner, and for those who have some graphic design skills.
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We also offer Computer Graphics as a Self-Paced Course that can be started at any time and a Fastrack option for the student with previous background in the software or for those that want less in-depth study. (see page 16)
ENTRANCE CRITERIA This course is geared to the complete beginner, as well as those who have some previous experience in using the software. Students must have a good level of computer competence before joining the course.
“I’m thrilled at my decision for choosing Design Alive. Our teacher was fantastic, her email response was quick, and best of all are the recorded lessons that I could go back and re-listen to.”
Course Details: Computer Graphics Comprehensive Self-Paced
Course Details
Schedule
70 hours approx / 12 month deadline
Dates
October - March
Homework time
Average 1-2 hr per 2 hr of classes.
Expected Level of Achievement
Schedule
2 classes per week
Proficiency in the Adobe programs.
Cost
$1500
USA hours
Morning course: Subject to demand Afternoon course: Tues & Thurs: 2:00-4:00 pm Evening course: Tues & Thurs: 8.30-10.30 pm
Israeli hours Course Details: Computer Graphics Fastrack Self-Paced
(Europe and South Africa: –1 hr and UK –2 hrs)
Evening course: Morning course:
Tues & Thurs: 9.00-11.00 pm Subject to demand
Schedule
30 hours / 9 month deadline
Homework time
Average 1-2 hrs per class
Homework time
Average 1-2 hr per 2 hr of classes
Expected Level of Achievement
Expected Level of Achievement Comfortable level knowledge of the Adobe programs.
Proficiency in the Adobe programs and 2 creative design projects to demonstrate their skills.
Cost
$750
Cost
$1500 for all 3 programs or $550 per program
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WEBSITE DESIGN HTML CSS Design Theory UX UI JQuery Email Marketing Responsive WordPress Social Media E-Commerce
Portfolio: Static site CMS site
B
ecome a confident web Designer with comprehensive coverage of HTML and CSS, front-end user-interface (UI and UX), and design for web guidance. Students then continue to CMS (Content Management Systems) design, with a focus on WordPress, a leader in the CMS field. The knowledge to customizing themes, working with plug-ins and widgets, and to delve way beyond the basic dashboard will give students the confidence to enter the web market with competency and proficiency and keep one’s skills ever fresh in the changing markets. E-Commerce (shopping carts and accepting payments) Google Analytics, Social Media and Email Marketing will add to your skill set. The classes focus on teaching you to utilize resources to keep your skills up-to-date with the constant changes in the field. Besides for instructor feedback, a dedicated web tutor is also available to ease the learning curve and for that added extra support. Students will finish the course having built 2 sites, starting of with a coded site, followed by a live WordPress site and a knowledge of E-commerce. This course is not offered self paced. Its is recommended that students have a design background before joining this course (see below)
ENTRANCE CRITERIA Students can only join this course if they have prior good knowledge of Photoshop or have a design background. Completion of the Fastrack Course of Illustrator and Photoshop $500) followed by Graphic Design Fastrack ($850) has become a popular track for those seeking a suitable foundation in design. Current web designers and graduate web students can join the Wordpress module as a stand-alone unit as it relies on proficient knowledge of coding and a significant comfort level in basic web design.
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Course Details
Course Instructors: Adina Rosenbaum - HTML/CSS Devorah Fleisher - WordPress Penina Adler - WordPress advanced Tzippy Landau - Design Theory Faigy Friedman - Social Media / SEO Rivky Teplitz - HTML/CSS Tzippy Landau - WP & Design Theory Penina Adler - WordPress advanced Hadassah Levy - Social Media / SEO
Dates
October-July
Schedule
2 classes per week. Sunday & Wednesday (USA eve) or Sunday/Monday & Wednesday (USA afternoon/Israel eve)
USA hours
Evening course: 8:00-10.00 pm Afternoon course: 1:30-3:30 pm
Israeli hours
Evening course: 8:30-10.30 pm (Morning course: 10:00am-12:00 pm- subject to demand)
(Europe and South Africa: –1 hr and UK –2 hrs)
Homework time
Computer homework: Approx 1-3 hrs per class Final Website Design: Approx 20 hrs
Expected Level of Achievement
Produce 2-3 websites: 1. HTML Site 2. Live Wordpress site (CMS) 3. E-commerce site if appropriate (shopping carts)
Cost
$2500
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INTERIOR DESIGN Course Instructors:
Miri Wiesner Rochel Lea Groundland Devorah Goldberg Bracha Wade Anna Zundelovitch Shifra Bender
I
n this intensive 1-year course, students will learn to evaluate, formulate and implement creative design solutions and space planning to meet the functional and aesthetic needs of the client. They will also explore the relationship of interior design to decorative styles, materials and finishes, crafts, technology, international standards and professional practice. Students will be introduced to both traditional and computer aided drafting skills using AutoCAD followed by Revit which creates photo-realistic 3d renderings. Special attention is given to sketching, measurement, space planning and design. They will be equipped to draw plans, create construction documents and work with contractors in the market.
A: The Fundamentals of Design The student learns the design and practical skills necessary to be a successful interior designer. This includes the interior design (project) process - from research, initial ideas, developing an idea, documenting work, all the way to presenting a final design scheme. Interior design principles, design history, color theory, styling, textiles and lighting, materials, as well as kitchen and bathroom design will be covered. Small and large projects will help to apply the skills learned and to build a portfolio. This class is once per week and is done side by side with The Fundamentals of Construction.
B: The Fundamentals of Construction It is crucial for interior designers to be knowledgeable in construction methods and techniques in order to effectively communicate and collaborate with builders, contractors, and vendors, as well as to create viable solutions for their clients. By the completion of this course, the students will feel confident in taking up various renovation and interior design projects. This class is once per week and is done simultaneously with The Fundamentals of Design.
C: AutoCAD and Revit The aim of this course is to arm you with necessary technical drafting and presentation skills, and to prepare you to create sets of construction documents (plans, elevations, sections, and details) using AutoCAD. In addition, we will explore effective 2-D presentations and true-to- life 3D rendering methods using powerful Revit software. The Interior Design course can be completed without Revit which can be learned later if the student wishes to do so. Students not doing Revit will be offered a free mini Photoshop course to enable them to render Autocad documents for portfolio purposes. Autocad (October start) is once per week followed by Revit (February start) is once per week
ENTRANCE CRITERIA
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Students do not need any background to join this course, although a healthy interest in Interior Design is important, as is a good level of computer competence. One must join both the design and construction classes simultaneously.
Hotel Suite – Floor Plan
Program: Entry hallway: Approx.: 90 sq. ft. Living room: Approx.: 300 sq. ft. Master bedroom: Approx.: 400 sq. ft. Bedroom: Approx.: 300 sq. ft. Bathroom: (full) approx.: 70 sq. ft. Kitchenette: approx.: 126 sq. ft.
Course Details
Thanks for your amazing course that I was privileged to be a part of. A. Grunhut Thank you! Your course really helped me find work!� Baila Bick
Dates
October-September
Schedule
38 weeks, 3 classes per week. Each meeting 2-2.5 hrs Self paced option available end of 2020
USA hours
Morning course Mon and Tues: 10am-12pm approx Afternoon course Mon and Tues: 1:30-3:30 pm approx Evening Course Mon and Tues: 8:00-10:00 pm approx Autocad and Revit : Sunday 9:30-11:30 am / Wed 1.30-3:30 pm
Israeli hours
Evening course: between 8:30-10:30 pm (approx)
Homework time
Approx 1-3 hrs per class (There is a lot of homework) AutoCAD: Approx 2 hrs per class
Expected Level of Achievement
Demonstrate skills by producing a professional portfolio of work and to be accepted in entry job positions. Proficiency in AutoCAD, Revit.
Cost
$3450: Design and Construction only $2750: AutoCad & Revit $1500: AutoCad only $1500: Revit only $4950: Complete course including AutoCad (free Photoshop module included) $5950: Complete program including AutoCad & Revit
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MOTION GRAPHICS Course Instructors: Rivkie Perl Adina Cahn
L
earn the technical aspects of video editing using Adobe Premiere - a widely-used video and multimedia editing and post production software. In this course you will learn how to master the art of editing, interface design and DVD authoring, and produce professional looking videos, as well as the finer points of creating feeling and mood. You will learn video production techniques including combining video, audio, and image-stills, timelines, assembling video clips, controlling sequences and enhancing them with transitions such as wipes and fades, introducing title sequences, fading and combining multiple audio tracks, and outputting to different formats for high, medium and lower quality requirements. This course will cover basic event editing (weddings, bar/bas mitzvahs, parties) as well as an introduction to storyboarding and concept creation, video montages and modifying audio. The course then continues, to teach you in-depth knowledge of Adobe After Effects - a immensely powerful piece of software used for motion graphic manipulation and editing and to create audio visual presentations and animation. Created to add special effects to make your video more interesting, this course will give you a great opportunity to design motion graphics or cinematic visual effects, customize the interface until you achieve the look you covet, add text strings, solid colours, lights, various layers and sizzling audio-visual effects.
Portfolio: Edited Video Kinetic Typography Whiteboard animation Character animation 14
ENTRANCE CRITERIA Students can only join this course if they have prior good knowledge of Photoshop or Illustrator. We advise the Fastrack Computer Graphics course for those with no or inadequate knowledge. The cost of learning these 2 programs is $500.
Course Details
The motion graphics course was fantastic! I loved every minute of it and really learnt a lot. It is an amazing feeling to create videos and animations. I would definitely recommend this course to others! ML, Motion Graphic Course
Dates
October-June
Schedule
Live class: 2 classes per week. Each meeting 2-2.5 hrs Self paced: 18 months deadline
USA hours
Sun am: 9-11 am or Sun pm: 2-4 pm Wed pm: 2-4 pm or Wed eve 6-8 pm
Israeli hours
Sun eve 9-11pm and Wed eve: 9-11pm or Sun pm: 4-6 pm and Wed eve: 9-11pm
Homework time
Approx 1-3 hrs per class
Expected Level of Achievement
Demonstrate skills by producing a professional video using Adobe Premiere and web banner adverts / animations using After Effects.
Cost
$2350
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FASTRACK COURSES Computer Graphics Fastrack Course Instructor: Adina Cahn Computer Graphics Fastrack includes: Adobe Photoshop Homework: Adobe InDesign Adobe Illustrator
Graphics Design Fastrack includes:
Tests/Quizzes:
Design Theory Color and Type Layout
Contact:
Corporate Identity Brochure Design Final Independent project
This course teaches Adobe Photoshop, Illustrator and InDesign in 30 short stimulating 1-hr classes. This course is ONLY offered as a self-paced option and can be started at any time. Deadline for completion: 9 months. This course is suitable for: • Students with basic knowledge of the Adobe programs who could benefit from a review. • Those interested in joining Web Design or Motion Graphics and require knowledge of the Adobe programs. • Students who intend to join the Fastrack Graphic Design course. • Those who want to create more professional graphics for their own businesses. This course is offered as an alternative to the Comprehensive Computer Graphics course which is double the hours. In order to teach the programs in half the amount of time in the Fastrack course, the content has been condensed and does not cover the programs in as much depth as the comprehensive course. This course is not advised for students with no experience using the Adobe software who wish to join the full year Graphic Design and Portfolio course. These students are recommended to join the Comprehensive Computer Graphics course.
Graphic Design Fastrack
This course teaches the fundamentals of design, layout, colour and type and is followed by 3 Portfolio projects, consisting of Corporate Identity, Layout Design and an Independent project. This course is suitable for students who wish to gain design skills before continuing to Web Design or for students who know the Adobe programs yet want a shorter, less thorough course to gain design skills. This course is not usually broad enough for those who want to make a career in Graphic Design as it does not cover all areas of graphic design and the portfolio created is not large and impressive. This course is ONLY offered self-paced. Deadline for completion: 9 months
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Course Instructor: Alyse Kantor Bayles
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Course Details: Computer Graphics Fastrack - self paced only
Course Details: Graphics Design Fastrack - self paced only
Schedule
30 hrs
Schedule
15 hrs
Method of delivery
Self-paced learning
Method of delivery
Self-paced learning
Homework time
Average 1-3 hr per class
Homework time
Average 2 hrs per class but often more
Completion time
9 months deadline
Completion time
9 months deadline
Expected Level of Achievement
Comfortable level knowledge of the Adobe programs.
Expected Level of Achievement
A good understanding of design in general and 3 portfolio pieces of work.
Cost
$750
Cost
$850
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SELF-PACED COURSES F
or those who cannot commit to joining a live class we offer a selection of courses as a self paced option. The self-paced program is offered via video recordings of the classes which are accessed via our website. We offer full instructor and tutor support when required. The course price and content is identical to the live classes.
The following courses are offered self-paced • Computer Graphics • Graphic Design & Portfolio • Fastrack Computer Graphics • Fastrack Graphic Design • Motion Graphics • AutoCad • Revit
Advantages of the self-paced method:
The following courses are not offered self-paced • Web Design • Interior Design & Construction
Disadvantages of the self-paced method: • You need to self-motivate yourself to learn • You don’t get instant replies to your questions as you would in a live class
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You choose the pace you want to learn You can start at anytime You can stop and rewind recordings to watch parts of the class that you wish to review during class You can choose how long and often to practice during class You receive instructor support via email
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CREDITS & DIPLOMAS Design Alive is proud to announce that the following courses have been accepted for credit by the NCCRS - the National College Credit Recommendation Service. (see www.nationalccrs.org/organizations/design-alive). Successful graduates of all courses will receive a Design Alive diploma upon completion of the course. Those who want to put their courses towards a degree should contact the Design Alive office about this.
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Graphic Design & Portfolio 4 courses of 3 credits each =12 credits
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Web Design 3 courses of 4 credits each = 12 credits
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Computer Graphics 3 courses of 3 credits each = 9 credits
These credits are accepted by colleges such as
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Fastrack Computer Graphics = 4 credits
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Fastrack Graphic Design = 4 credits
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Motion Graphics = 4 credits
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Interior Design and Construction: 5 courses of 3 credits each = 15 credits Autocad: 3 credits Revit: 3 credits
Empire State College Charter Oak State College Thomas Edison State University Excelsior College
POST GRADUATION Job Opportunities
www. JewishDesignForum.com
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Most of the graduates from our design courses gain fulltime positions as they graduate.
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We offer live jobs as part of the course curriculum so the students have the opportunity to create real live pieces of work, have a portfolio that contains actual jobs, gain experience at working with a client and bringing work to print ready stage.
Alumnae can ask questions about their work, post comments and stay in touch with other quality designers via our www.JewishDesignForum.com
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We post regular job alerts to hundreds of our graduates.
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Many companies contact us directly asking us to send them designers.
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We post regular job offers via our email group.
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We have been told by many employers and graduates that Design Alive students have skills and portfolios of an exceptionally high level and cannot be matched anywhere.
So what are you waiting for? Register NOW 718-312-8658 (US)
0161-279-9025 (UK)
info@designalive.com
www.DesignAlive.com 19
718-312-8658 (US)
0161-279-9025 (UK)
info@designalive.com
www.DesignAlive.com