Design Log:
d.media Hasso Plattner Institute of Design
A place to gather insights & work on ideas.
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* Keep it close: Jot down thoughts & sketches as they come. * Be Generative: Be prolific & don’t censor yourself. Get it all on the page. * Be Visual: Tend toward diagrams & sketches rather than text. * Be Reflective: Periodically revisit your work to cull out your good ideas.
tool cut and paste these into your notebook
Hasso Plattner Institute of Design
Saturate : Saturate: Tune your instincts Immerse yourself in the domain you are exploring in order to understand the state of the art, gain empathy for users, & inspire new ways to frame the problem. The fruits of Saturation are insights: your interpretation of observations & compelling stories. Follow your curiosity and look for: recurring patterns, anomalies / extreme cases, or novel / surprising anecdotes.
process
Saturate : Jot down your 3 strongest insights & note why you think they have potential. Circle the insight that you are going to pursue. Note how you came to this insight (user interview, etc.)
reflection
cut and paste these into your notebook
Hasso Plattner Institute of Design
Synthesize : Synthesize: Define a Point of View Dig deeper and sort through your insights to uncover the essence of the design problem and formulate a unique perspective that will guide your solutions. Think about how you can re-frame the design challenge in a unique way around a particular user, need, &/or insight that has not been explored by others.
: Jot down your 3 strongest insights & note why you think they have potential. Circle the insight that you are going to pursue. Note how you came to this insight (user interview, etc.)
The takeaway from Synthesis is your Point of View: A unique definition of the design problem that highlights an insight is grounded in a user need, and can be used to inspire novel solutions.
process
reflection
cut and paste these into your notebook
Hasso Plattner Institute of Design
Realize : Realize: Express - Test - Cycle Realization relies on a quick and dirty creative process of generating multiple possibilities quickly (express), trying out ideas (test), incorporating your learnings into a new iteration of your design and doing it again (cycle). Realization is many activities rolled into one: Ideation: go for volume first / critique at the end Prototyping: build to think -- what can you do to learn what you need to know to progress? Test & Iterate: try your ideas out early, make changes quickly Implementation: Know when to move into technical and business challenges.
process
Realize : Quickly explore 3 ways to realize your paper prototype in digital form. Use your notebook to map out how each might work. Decide on a single direction to pursue and circle it. Take a moment at the end of the cycle to note how many different iterations you explored during this process
reflection
cut and paste these into your notebook
Hasso Plattner Institute of Design