Intellectual property & licensing

Page 1

SR 1

NAME OF THE BOOK ESSENTIALS OF INTELLECTUAL PROPERTY: LAW, ECONOMICS, AND STRATEGY, 2ND EDITION

AUTHOR ALEXANDER I. POLTORAK

ISBN 9780470888506

PRICE US $44.95

2

THE COMPLETE GUIDE TO KNOWLEDGE MANAGEMENT: A STRATEGIC PLAN TO LEVERAGE YOUR COMPANY'S INTELLECTUAL CAPITAL

EDNA PASHER

9780470881293

US $44.95

3

TRADEMARK VALUATION: A TOOL FOR BRAND MANAGEMENT, 2ND EDITION

GORDON V. SMITH

9781118245262

US $89.95

IMAGE


4

PATENT STRATEGY FOR RESEARCHERS AND RESEARCH MANAGERS, 3RD EDITION

H. JACKSON KNIGHT

9780470057759

US $45.00

5

DOMAIN NAMES REWIRED: STRATEGIES FOR BRAND PROTECTION IN THE NEXT GENERATION OF THE INTERNET

JENNIFER C. WOLFE

9781118312629

US $59.95

6

BRAND REWIRED: CONNECTING BRANDING, CREATIVITY, AND INTELLECTUAL PROPERTY STRATEGY

ANNE H. CHASSER

9780470575420

US $44.95


7

PATENT VALUATION: IMPROVING DECISION MAKING THROUGH ANALYSIS

WILLIAM J. MURPHY

9781118027349

US $84.95

8

EDISON IN THE BOARDROOM REVISITED: HOW LEADING COMPANIES REALIZE VALUE FROM THEIR INTELLECTUAL PROPERTY, 2ND EDITION

SUZANNE S. HARRISON

9781118004531

US $49.95

9

INTELLECTUAL PROPERTY OPERATIONS AND IMPLEMENTATION IN THE 21ST CENTURY CORPORATION

LANNING G. BRYER

9781118075876

US $94.95


10

WRITING CHEMISTRY PATENTS AND INTELLECTUAL PROPERTY: A PRACTICAL GUIDE

FRANCIS J. WALLER

9780470497401

US $83.95

11

INNOVATE!: HOW GREAT COMPANIES GET STARTED IN TERRIBLE TIMES

THOMAS A. MEYER

9780470560587

US $34.95

12

VALUATION AND DEALMAKING OF TECHNOLOGYBASED INTELLECTUAL PROPERTY: PRINCIPLES, METHODS AND TOOLS, 2ND EDITION

RICHARD RAZGAITIS

9780470193334

US $129.95


13

TECHNOLOGY TRANSFER IN BIOTECHNOLOGY

BEN PRICKRIL

9783527316458

US $165.00

14

OUTPACING THE COMPETITION: PATENTBASED BUSINESS STRATEGY

ROBERT L. CANTRELL

9780470390856

US $84.95

15

FROM ASSETS TO PROFITS: COMPETING FOR IP VALUE AND RETURN

BRUCE BERMAN

9780470225387

US $44.95


16

INTELLECTUAL PROPERTY: VALUATION, EXPLOITATION AND INFRINGEMENT DAMAGES 2013 CUMULATIVE SUPPLEMENT, 11TH EDITION

RUSSELL L. PARR

9781118363065

US $194.95

17

PATENTS, COPYRIGHTS & TRADEMARKS FOR DUMMIES, 2ND EDITION

HENRI J. A. CHARMASSON,

9780470339459

US $24.95

18

INTELLECTUAL CAPITAL IN ENTERPRISE SUCCESS: STRATEGY REVISITED

LINDSAY MOORE

9780470224793

US $44.95


19

IPROPERTY: PROFITING FROM IDEAS IN AN AGE OF GLOBAL INNOVATION

WILLIAM BARRETT

9780470171790

US $44.95

20

MARKETING RESEARCH: THE PACIFIC RIM EDITION ARTFILES CDROM, 2ND EDITION

DAVID A. AAKER

9780470817155

US $810.95

21

BUSINESS POWER: CREATING NEW WEALTH FROM IP ASSETS

ROBERT SHEARER

9780470120750

US $34.95

22

MARKETING RESEARCH: THE SECOND PACIFIC RIM EDITION

DAVID A. AAKER

9780470810705

US $54.95


23

ROYALTY RATES FOR LICENSING INTELLECTUAL PROPERTY

RUSSELL PARR

9780470069288

US $199.95

24

PATENT SEARCHING: TOOLS & TECHNIQUES

DAVID HUNT

9780471783794

US $94.95

25

INNOVATE OR PERISH: MANAGING THE ENDURING TECHNOLOGY COMPANY IN THE GLOBAL MARKET

EDWARD KAHN

9780471779308

US $34.95


26

INNOVATION ENGINEERING: THE POWER OF INTANGIBLE NETWORKS

PATRICK CORSI

9781905209552

US $234.95

27

ECONOMIC DAMAGES IN INTELLECTUAL PROPERTY: A HANDSON GUIDE TO LITIGATION

DANIEL SLOTTJE

9780471793410

US $89.95

28

THE ART AND SCIENCE OF TECHNOLOGY TRANSFER

PHYLLIS L. SPESER

9780471707271

US $94.95


29

EINSTEIN IN THE BOARDROOM: MOVING BEYOND INTELLECTUAL CAPITAL TO ISTUFF

SUZANNE S. HARRISON

9780471703327

US $34.95

30

LICENSING BEST PRACTICES SET

ROBERT GOLDSCHEIDER

9780471794431

US $283.95

31

LICENSING BEST PRACTICES: STRATEGIC, TERRITORIAL, AND TECHNOLOGY ISSUES

ROBERT GOLDSCHEIDER

9780471740674

US $129.95


32

MAKING INNOVATION PAY: PEOPLE WHO TURN IP INTO SHAREHOLDER VALUE

BRUCE BERMAN

9780471733379

US $39.95

33

INVENTING FOR DUMMIES

PAMELA RIDDLE BIRD

9780764542312

US $21.95

34

ESSENTIALS OF LICENSING INTELLECTUAL PROPERTY

ALEXANDER I. POLTORAK

9780471432333

US $34.95


35

DEALMAKING: USING REAL OPTIONS AND MONTE CARLO ANALYSIS

RICHARD RAZGAITIS

9780471250487

US $49.95

36

COMPREHENSIVE INTELLECTUAL CAPITAL MANAGEMENT: STEPBYSTEP

NERMIEN ALALI

9780471275060

US $79.95

37

ESSENTIALS OF PATENTS

ANDY GIBBS

9780471250500

US $42.95


38

INTELLECTUAL PROPERTY DAMAGES: GUIDELINES AND ANALYSIS

MARK A. GLICK

9780471237198

US $239.95

39

LICENSING BEST PRACTICES: THE LESI GUIDE TO STRATEGIC ISSUES AND CONTEMPORARY REALITIES

ROBERT GOLDSCHEIDER

9780471219521

US $149.95

40

TECHNOLOGY MANAGEMENT: DEVELOPING AND IMPLEMENTING EFFECTIVE LICENSING PROGRAMS

ROBERT C. MEGANTZ

9780471200185

US $119.95


41

ESSENTIALS OF TRADEMARKS AND UNFAIR COMPETITION

DANA SHILLING

9780471209416

US $36.95

42

FROM IDEAS TO ASSETS: INVESTING WISELY IN INTELLECTUAL PROPERTY

BRUCE BERMAN

9780471400684

US $89.95

43

INTELLECTUAL PROPERTY ASSETS IN MERGERS AND ACQUISITIONS

LANNING BRYER

9780471414377

US $139.95


44

PROFITING FROM INTELLECTUAL CAPITAL: EXTRACTING VALUE FROM INNOVATION

PATRICK H. SULLIVAN

9780471417477

US $59.95

45

PATENT STRATEGY : FOR RESEARCHERS AND RESEARCH MANAGERS, 2ND EDITION

H. JACKSON KNIGHT

9780471492610

US $110.00

46

PATENT STRATEGY: THE MANAGER'S GUIDE TO PROFITING FROM PATENT PORTFOLIOS VALUEDRIVEN INTELLECTUAL CAPITAL: HOW TO CONVERT INTANGIBLE CORPORATE ASSETS INTO MARKET VALUE

ANTHONY L. MIELE PATRICK H. SULLIVAN

9780471390756

US $124.95

9780471351047

US $54.95

47


48

INTELLECTUAL PROPERTY IN THE GLOBAL MARKETPLACE, VOLUME 2, COUNTRYBYCOUNTRY PROFILES, 2ND EDITION

MELVIN SIMENSKY

9780471351092

US $289.95

49

INTELLECTUAL PROPERTY IN THE GLOBAL MARKETPLACE, VOLUME 1, VALUATION, PROTECTION, EXPLOITATION, AND ELECTRONIC COMMERCE, 2ND EDITION

MELVIN SIMENSKY

9780471351085

US $289.95

50

PATENT AND TRADEMARK TACTICS AND PRACTICE, 3RD EDITION

DAVID A. BURGE

9780471329329

US $98.95


51

PROFITING FROM INTELLECTUAL CAPITAL: EXTRACTING VALUE FROM INNOVATION

PATRICK H. SULLIVAN

9780471193029

US $124.95

52

TRADEMARK VALUATION

GORDON V. SMITH

9780471141129

US $204.95

53

TECHNOLOGY LICENSING: CORPORATE STRATEGIES FOR MAXIMIZING VALUE

RUSSELL L. PARR

9780471130819

US $179.95


54

INTELLECTUAL PROPERTY: VALUATION, EXPLOITATION, AND INFRINGEMENT DAMAGES, 4TH EDITION

RUSSELL L. PARR

9780471683230

US $300.95

55

INTELLECTUAL PROPERTY IN THE GLOBAL MARKETPLACE, 2 VOLUME SET, 2ND EDITION

MELVIN SIMENSKY

9780471351054

US $529.95


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.