NYSRPS The Voice Magazine 2021 Media Kit

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OFFICIAL PUBLICATION OF NEW YORK STATE RECREATION & PARK SOCIETY

New! 3 issues printed annually = more exposure

THE VOICE is a hyper-targeted magazine mailed to more than 675 members and allies of NYSRPS. It features industry-relevant content which is read and kept as a point of reference. Issues include: trends, upcoming educational opportunities, and content about parks, recreation, facilities, athletics, natural resources, and events. It’s a valuable resource read by municipal, county, and state employees throughout the state.

This is great place to market directly to the people who need your products, services, classes, and facilities.

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Get to know

NATURE CENTERS Nature center managers • Exhibit curators Environmental educators & naturalists

www.nysrps.org

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Multi-Departmental Reach

GOLF COURSES Course managers • League coordinators Facility rental staff • Event planners Golf instructors • Purchasing managers

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YOUTH & ADULT RECREATION Recreation directors and coordinators Athletics coordinators • Camp leaders Aquatics managers • Event planners Therapeutic recreation coordinators Trip organizers • Bus/van buyers

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Commercial NYSRPS members receive up to 25% off advertising rates!

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Advertising Deadlines & Editorial*

Advertising Formats

Spring 2021 VOICE magazine

Email a printed-ready PDF file (print setting, 10MB or smaller) to todd@pernsteiner.com or contact Todd Pernsteiner for larger files transfer instructions.

Advertising deadline: January 15, 2021 | Mails: March 2021 Editorial topics:

• Agencies Reinvent during COVID-19 • 10 Steps for Parks and Facilities • Red Cross Guide for Preparing to Re-Open

Production Services Ads must be submitted print-ready. If you need design assistance, contact Todd Pernsteiner at (952) 841-1111 or todd@pernsteiner.com.

Summer 2021 VOICE magazine Advertising deadline: June 1, 2021 | Mails: July 2021

Advertising Content

Editorial topics:

• Industry trends: playgrounds, facilities, fields, turf, parks, trails • Aquatics: splash pads, waterparks, maintenance, safety • Maintenance and renovation, preserving historic parks and facilities • Leadership and management, career development, continuing education

Publishers (Pernsteiner Creative Group and NYSRPS) reserve the right to decline or suggest alterations to any and all submitted advertising.

Fall/Winter 2021 VOICE magazine

NYSRPS Commercial Members

Advertising deadline: September 1, 2021 | Mails: October 2021

NYSRPS Commercial Members receive benefits that help them reach New York park and recreation professionals all year long including member discounts, exhibit booths, seminars and more. Learn more and join at www.nysrps.org.

Editorial topics:

• Annual Member Awards • Convervation, natural resources and nature centers • Sport and fitness facilities, rec and community centers • The Voice Photo Contest winners

*Editorial subject to change. Questions? Todd Pernsteiner at todd@pernsteiner.com or (952) 841-1111.

Advertising Dimensions & Rates Rates listed are ad

Width x Height

1 issue

(A) Full page (with bleed)

8.5" x 11" (+ .125" bleed)

$450 $425 $775 $725 $670 $975

(B) Full page (non-bleed)

7.5" x 9"

$450

(C) Full page advertorial

N/A (Photos & editorial text) $1,100 $1,000 $1,100 $1,000 $975 $1,225

(D) 2-page facing spread

17" x 11" (+ .125" bleed) $1,275 $1,200 $1,375 $1,300 $1,200 $1,575

(E) 1/2 page vertical

3.625" x 9"

$250

$225

$575

$525

$475

$725

(F) 1/2 page horizontal

7.5" x 4.25"

$250

$225

$575

$525

$475

$725

(G) 1/3 page banner

8.5" x 3" (+ .125" bleed) $150 $100 $475 $400 $375 $550

cost per issue.

BPP Member

Commercial Member

2 issues

1 issues

$425

FREE

$775

FREE

$325

2 issues $725

$300

3 Issues $670

$285

Non-Member Per issue $975

(H) 1/4 page

3.625" x 4.5"

(I) THE VOICE inside front cover*

8.5" x 11" (+ .125" bleed) $925 $900

$950 $925 $900 $1,200

$475

(J) THE VOICE inside back cover*

8.5" x 11" (+ .125" bleed) $900 $850

$925 $900 $875 $1,100

(K) THE VOICE back cover*

8.5" x 8" (+ .125" bleed) $1,000 $925 $1,075 $975 $950 $1,300

*Premium ad spaces available on a first-come, first served basis.

A, D (x2) I, J

B, C K

E F

G

H

Advertising questions? Contact: Todd Pernsteiner, Account Manager Phone: 952-841-1111 | Email: todd@pernsteiner.com


2021 Advertising Agreement Please reserve the following advertising space(s) for us in the 2021 New York State Recreation and Park Society Publications. (A) Full page (with bleed)

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(B) Full page (non-bleed)

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(C) Full page advertorial*

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(D) 2-page spread

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(E) 1/2 page vertical

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(F) 1/2 page horizontal

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(G) 1/3 page banner

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(H) 1/4 page

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(I) THE VOICE inside front cover

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(J) THE VOICE inside back cover

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

(K) THE VOICE back cover

n Spring 2021

n Summer 2021

n Fall/Winter 2021

Qty:

x $

=$

2021 ADVERTISING SPACE RESERVATION TOTAL: $

Advertiser Information (AS IT WILL BE LISTED IN THE BUYER'S GUIDE) Company_____________________________________________________ Contact Name____________________________________________________ Street ____________________________________________________________________________________________________________________________ City__________________________________________________________

State___________________ Zip______________________________________

Phone (

Fax (

)_______________________________________________

)_____________________________________________________

Email_________________________________________________________ Website__________________________________________________________ Buyer's Guide Category ____________________________________________________________________________________________________________

All payments are due by ad deadline (you will be invoiced). Make checks payable and return form to: Pernsteiner Creative Group 5115 Excelsior Blvd. #433 St. Louis Park, MN 55416

Credit cards accepted, call Todd at (952) 841-1111 for details.

All payments for advertising are due by each issue's deadline to secure placement in the publication. Pernsteiner Creative Group and NYSRPS reserve the right to assign advertising space. Premium space placement based on chronology of date purchased. Ads must be submitted in formats as listed on specifications page and must be received no later than the due dates. Advertising requests received after the deadline will be accepted based on space availability and at the discretion of the Pernsteiner Creative Group and NYSRPS. Pernsteiner Creative Group and NYSRPS reserve the right to refuse advertisements for any reason. Advertising space reservations are final and may not be cancelled.

Advertiser Signature_______________________________________________

Printed Name ________________________________________

Title ____________________________________________________________ Date ________________________________________________

Please return completed agreement to Todd Pernsteiner at todd@pernsteiner.com.

Thank you for supporting New York State Recreation and Park Society!


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