’TWAS THE SEASON!
TOWN OF CHERAW INTRODUCES THREE NEW PARTNERED HOLIDAY EVENTS
By Patricia Dixon, Program Coordinator with Town of Cheraw Recreation and Leisure Services
This past holiday season, the Town of Cheraw Recreation and Leisure Services initiated three new events that brought together local organizations in the community and provided citizens with new opportunities to gather and celebrate the holiday season.
DECK THE HOUSE HOLIDAY LIGHT COMPETITION
The department presented an inaugural “Deck the House” holiday light competition, where all residents with a Cheraw 29520 zip code could enter for free and decorate their house. By December 17, participants decked their homes with exterior decorations, but the contest included decorations in windows that were visible from the exterior. Volunteer judges were given rubric and scoring sheets to judge the house during the weekend of December 17-19. We also did social media posts encouraging our community citizens to pile their families in cars and drive around town to view the lights. We included a “Facebook Fan Favorite” category for our citizens to go on-line and on our Facebook page to vote for their “Facebook Fan Favorite” too with on-line voting during the same weekend. We partnered with Duke Energy Progress and our local CMC Building supply to help provide prizes to the winners. As cosponsors, their logos were placed on the advertisement and promotion of the contest. All homes that participated were given a goodie bag containing a certificate of appreciation, a Town of Cheraw Christmas ornament, and two free tickets to the Town’s new winter music concert.
14 SOUTH CAROLINA Recreation and Parks • www.scrpa.org
