Final Booklet of Hi Printer by Design Portfolio by Yunxiang Liu

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PRINTER

BTE British Telecommucation (BT) is one of the world's leading providers of communications

solutions and services operating in 170 countries. lts principal activities include networked lT services, local, national and international telecommunications services, and higher-value broadband and internet products and services. BT consists principally of

four lines of business:

BT Global Services, Openreach, BT Retail

and BTWholesale.

CONTENT 0l

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ANNIE Hi therel My name is Zheng Yang and you can call me Annie. I come from a really beautiful and historical place in

the east part of China, Nanjing, just next to the Yangtze River. There are lots of museums which show the rise and fall of our city, cause Nanjing has been the capital of 6 density in Chinese history.l spent nearly 1-2 years in that city until lget my bachelor degree in Nanjing University of Science and technology.

My major is lndustrial design in

undergraduate and I find it interesting to analysis the relationship among users and environments. I am also interested in making prototype with different materials. ln my opinion, different culture could take me inspiration both in form and aesthetics. So I come to England and study here.

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ln leisure time, I am really keen on hand-making crafts. Baking is an ideal way to relax for me as well. Besides, I am a big fan of science fiction, especially lsaac Asimov's novel like the Foundation Series, the Calactic Empire series and the Robot se

ries.

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Name: Lan Cao

Studying: lnteraction Design Favour Sports: Taekwondo Basketball Swimming

Hobbies: Pop music and travel, especially historic sites and natural scenery

Experience: I have got a bachelor of Science in lndustrial Design in Beijing and have a three months internship experience in a design company focusing on user experience as an interaction designer. And I also have learned some visual design and basic programming skill during undergraduate level. \

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Future Plans: Hope to get a job in UX direction in internet company after graduating. Contacts: l.gao@students.lboro.ac. u k 07907927034

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VERA Hi, my name is Yan Yanl What are you studying? MA lndustrial design & Technology in Loughbor-

ough University Hobbies

Basketball, Music, Voluntary activities. Future plans Cet ajob about the UCD. My contact details e-mail : Y.Yan2- l- 5@student.lboro.ac. uk Mobile: 07874352796

Previous education

2OLL-2OL5 Bsc lndustrial Design of Wuhan University (China). 2OL3.9 -L2 Exchange Stude nt Product Design of Konkuk University (Korea).

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VICTORIA Name: Yunxiang Liu(Victoria)

Subject: lndustrial design and technology MA, Loughborough University Future plans: lndustrial/product designer Contact details: y.liu 7- 1 5@student. I boro. ac.uk I 07 51 2 36 B3 30 Undergraduate degree: lndustrial Design, China Agricultural University

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JASON Name: WEI-YINC LUO Uason)

Major: lndustrial Design and Technology (Loughborough) Previous Education: lndustrial Design, Tunghai University, Taiwan

Working experience: Hoteck Ltd.(Heat sink manufacture), April-August 2015 Hobbies: Musics, Movies, Science fiction

Future plans: Having a half year intern after gradutation in the UK, and back to Taiwan to work in big lT company as designer/ design product manager.

Email:W.Luo-l-5@student.lboro.ac. u k

O6 [HALLEI,IGE FOR US

CHALLENGE FOR US

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\ Develop a novel communications device or interface concept for the elderly and isolated, who may have special requirements due to cognitive or physical impairments.

This should allow them to speal< to their children and grandchildren and other younger relatives. Their children and younger relatives may be the driving force for adoption.

It should also allow them to tall< to or message their siblings and friends who, lil<e them, may not able to get out and about physically.

TIME LINE WEEK 3

Project direction report

identitY

& brand WEEK

lntroduction of the

project

Confirm

work on insights andmodelling

rj^-iie, ldentifo i--i^L+and purpose

'itiarconcepts

WEEK 11

Final Presentation WEEK L3

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WEEK 9

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Finalize team

"nectivereport

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visiting Company

7 final concept

wEEK

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vvEEN o 4 WEEK 8 Concept Data collection development Finish prototype and usabilitY test and analysis

WEEK

according to questionnaires and interviews

WEEK 12

Work on report

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KEY ISSUES .i:

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lsolated.

lsolation is a major impediment foi,plderly people's communication with their young relatives. They are living alone and Eannot meet the young generation frequently, which means more struggle and effoitqgg r$Auired to ensure the communicati.on -t effective. -

Phvsical oroblems.

Elder( people alwa:ys have physicalproblems. Gâ&#x201A;ŹnerallUgnowing older, they might suffer from a hand shaking, stiffing fingerB, terrible eyesight grd hearing capability, well as a bad memory,

etc.

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s, The touch

screen, keyboard and mou'se might make buttons arid complex operations wouldnot

, while also small eople anymore.

Money issues.

In order to c-over a larger scale of consumqr and create more valu6 for BT, the price of this product must be regsgnallg]he;grpl of it is ryoiihy to 'Spend this much of money for communication'must be delivered tOdffidiisumer.

force tor adoption. Driving people Not all elderly are sofashionable and modern that

c-an accept new technology. Nevenheless, there is still a strong driving force for their adoption the aspiration of communicating with their rToung relative3. ,;'

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Driving force adoption

Deeper understanding between generations Enrich the eldeily' s life

More opportunity to communicate Create meaningful topic

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It's for elderly Beople who have difficultyJn-usi4g *.*t;i:',J. smart devices and live alone while far from their children. .

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'Our"design will be a new way to mal(e the elderly and young generatio4 feel closel.

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Unlike other phones for elilerly people, just mal(e button.s bigg-qr, oui prodct will be focusing on emotional connection between generations and.is very easy to use without any memory load. / t,t,

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RE'EARTH

SECONDARY RESEARCH

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ii Small icons: The user has difficulty in visualising the icons. t lnadequate labels: The.interface employs terns ind expressions that areb+qgic^ult to"understand. 'i' Menu hierarchy: Theuftr has difficulty in understanding the menu hierarchf,r' "',. Keys with multlple fuhctions:The'user is unaware of the keys that have multiple fy'nctions. Automated assistance: The user receives aid without having made a request. Sequence of actiong/navigations: The user has difficulty in performing a sequerlce of actiohs/navigations. Scroll bars:The user is unable to visualise a scroll bar. Session time: Session time expires too fast. . Feedback: Feedback is inadequate or nonexistent. .; !J

INTERFACE DESIGN,ADV FOR EIDERIY PEOPTE L,

Help: Help is inadequate or nonexistent. Font size: The user has difficulty in vlsiralising the words. lnterface item moves without request: The interface item unexpecte.d+y-n qvâ&#x201A;Ź'sffl'lich makesjrdifficult r#4" -: i'for the user to interact. Colour contrast: Low colour contrast during the user interaction. Search: Search is inadequate'or'nonexisteni. Error messages: Error messages withput technical terms. Keyboard size: The user has difficultf in visualising and using the keyboard. Not so smart phones:To use virtual on-screen buttons and gestures on the display. Don't make them feel old: Something extremely differentb.r little different. Technology yes, but for a real benefit: A simpler inferface, easy to understand.

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BODY CHANGES OF THE EIDERIY RESEARCH 1. Bones andjoints

Those most affected include the end of the thighbone (femur) at the hip, the ends of the arm bones (radius and ulna) at the wrist, and the bones of the spine (vertebrae). 2.

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age 75, the percentage of body fat typically doubles compared with what it was during young adulthood. By

3. Eyes The lens stiffens, making focusing on close objects harder. The lens becomes denser, making seeing in dim liqht harder. The pupil reacts more slowly to changes in light. The lens yellows, changing the way colors are perceived. The number of nerve cells decrease, impairing depth perception. The eyes produce less fluid, making them feel dry.

Ears

As people age, hearing high-pitched sounds becomes more difficult. Articulating consonants clearly may be more helpful than speaking more loudly to older people who have trouble understanding speech. High-pitched sounds are particularly hard for older people to hear. 5. Skin

The skin tends to become thinner, less elastic, drier, and finely wrinkled. When the fat layerthins, wrinkles are more likelyto develop, and tolerance for cold decreases. The number of nerve endings in the skin decreases.As a result, people become less sensitive to pain, temperature, and pressure, and injuries may be more likely.

6. Brain and Nervous System

Substantial losses occur mainly in people who have had a stroke or who have a disorder that causes the progressive loss of nerve cells (neurodegenerative disorders), such as Alzheimer disease or Parkinson disease. Older people may react and do tasks somewhat more slowly, but given time, they do these things accurately.Some mental functions-such as vocabulary, short-term memory, the abilityto learn new material, and the abilityto recall words-may be subtly reduced after age 70.

. Older consumers are more persuaded by messages that based on emotional appeals and help adults to realize emotionally meaningful goals as opposed to those that based on rational appeals and serve knowledge-related goals.

. Price and technical features are more important for older consumers. Brand and interface are far more important for younger individuals. . Older consumers tend to value phones that help them manage their time more effectively, offering features and applications that ease the burdens of their everyday lives. For younger consumers who don't have as many responsibilities, these applications play second fiddle to features like cameras, games, and web browsing.

PSYCHOTOGY RESEARCH OF DIGITAT DEVICE CONSUMPTION AMONG THE EIDERIY

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1. Topic limitation ParticipantJ has limited topic with his grandparents because he seldom contacted with them. He found it is hard to find the topic. (interview with young

1. Can't hear the ring. When participant A separated with her phone it is hard for her to hear the ring. And she also has trouble with finding

her phone in the short time of ringing.(

generation).

visit in oper house)

2. Live far from their children. 40% elderly live alone while one of them said living with someone would be

2. The degeneration of finger dexterity Participant A thinks his finger is too big to touch the tablet. ( lT session with elderly people)

better. (Questionnaire for the

elderly

people)

Participant H lives 4 hours from his grandparents. (interview with the young

generation)

3. Seldom contact with family. The average frequency of their contact with children is about once per month while communication with grandchildren is even lower. ( Questionnaire for the elderly people)

3. Bad eye sight. To see clearly, Lidia needs to set the background ofscreen in high lightness. (interview in the John Storer House) 4. Bad hearing. 7l.l% of over 70 year-olds and 41.7% of over 50 year-olds have some extent of hearing loss.(age uk)

Operation 1. Limited knowledge on using digital device. 46.67% of the participants always forget how to operate some function. Questionnaire for the elderly people).

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2. Mis-operation. Lidia once mistakenly pressed a button on the phone when it was in pocket and it kept playing music for a long time. (interview in the John Storer House) 3. Anti-technology 14% of the participants said that the elderly people in their family are anti-technology. (questionnaire for the young generation).

KEY FINDINGS

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INSIGHTS EVIDENCE 1. The device should be portable.

1, Navild said that the phone is useful because she can

2. The device should be easy to use, including fewer

buttons, less hierarchy.

take it to any place she want. (interview in the John Storer House)

3. The device should be durable because the elderly

2. Participant A indicated that science and technology

expect their device can be used for a long time.

progress too fast for her to keep up the pace. (visiting

4. Visually guidence'tips'.

in open house)

5. The propensity

3. Lidia owns a Blackberry phone. He has bought the

of purchasing product will be

deeply influenced by their friends. 6. The elderly are inclined to show their photos to

others.

first phone for 3 years and treasures so much, matching a new case for itjust days ago. (interview in the

7. The elderly people need more communication with

John Storer House) 4. Lidia's 94 years old sister is losing memory. (inter-

their family members, so do the young generation.

view in the John Storer House)

The elderly people have basic learning ability on

5. lnfluenced by his friend, Navid bought a tablet for

new technology and they are also interested in using

himself 2 weeks ago. (interview in the John Storer

them.

Hou se)

9. Sharing is an important thing for communication

6. Navild loves taking photo with his phone and is will-

between elderly people and young generation.

ing to share them to others but just on the phone album. (interview in the John Storer House) 7. More than 90% elderly people said they just want to chat with their children for calling them and the talking

contents are related to family stuff. (questionnaire for the elderly people) B.

About half elderly have used smart devices, like

smart phone, laptop and tablet. 2/3 ofthem purchase comes from themselves. (Questionnaire for the elderly people) 9. There are 50% of participants want to share some in-

teresting thing to elderly people, which is higher than health problem concerning. ( questionnaire for the young generation).

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CONCEPT GENERATION 1. Make all the function separately. How: by making all the functions in different card. By making the shape folded. By making the functions you want to be imputed to by voice.

2. Make the device be wearable. How: combine with pocket watch, ring, necklace, brooch, key chain, Bluetooth headset. 3. Make children know their parents life. How: take picture regularly, combine with mirror, kettle, alarm, calendar. 4. Make them use traditional reading and writing way. How: put what they write into the electronic envelop; print their social newspaper. 5. Make social media easy to use. How: electronic photo album by taking photos; electronic address book to show the social media information.

6. Use the shape they are familiar with How : television, radio, hand mirror.

A separated phone B folded phone C electronic mail box D facebook printer E communication album F electronic key ring G fly robot H healthy mirror I connection clock J far distance card game

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PROTOTYPE TEST PROTOTYPI NC: :","r'.

Basic features of the printer are simulated by paperboard in mock-up. TESTINC:

With inquiring elderly people for suggestion, the font size and the form of message notification are identified.

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Form of notification: Indicator light Paper sheet width : 10 cm. Character size:L4pt (main), lBpt (title), 10pt( little character)

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HOWTO CHANGE THE PAPER ROtt

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Watch TV

to kill time

What are my

children doing now?

Dull & boring

Look old photos

Few contact on phone call

How long haven't we met each other?

Will they feel bored about my life stufP

Sorry to bother them

The elderly live alone and spend most time on watching TV. They want to know about young generation's life but being perplexed with new technology. They seldom call their children because they don't want to bother them.

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Notice new messages

Oh, they have sent new posts.

Excited, expect to know

Press button

to print

Reading posts

Contact them with meaningful topic

What will that be and comes from who?

These are what they want to share with me.

I know what to talk

Pleasant to know their lives

Delightful Undisturbing

Easy

to use

With the little printer, they can see families' and friends' new statement in time even don't know how to deal with smart devices. Just simple press al! interesting activities are told to the elderly.

when next conversation.

Keep the post can be read at any time

I really like this photo and words.

Narrow down generation gap

They have endless topic to talk about and feel closer to their children. Reading posts every morning has been a habit to start one day.

S|TE].IAPE

Grandma printer

Aunt printer Grandpa printer

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Conn*ted printers:

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a(jo Printed on Grandma

SHoursago Printed on Aunt Y,.sLerday Printed on Grandma

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Printer manufacturing

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Paper producing

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Network building

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Customer database

Catch up with modern life

COST STRUCTURE

DISTRIBUTION CHANNELS

Network company

Primary users

Loneliness reduction

communication Network

Respondent

KEY RESOURCES

Finance

Self-service

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CUSTOMER SEGMENT

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VALUE PROPOSI TION

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REVENUE STREAM

Fixed cost

Valuable cost

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