ListingPresentation by designs_va

LIVE LIFE LUXURIOUSLY

OVER $1.1 BILLION IN SALES

“If you are looking for the very best real estate agent possible, hire PEGI DIRIENZO—plain and simple. Stop your research. You may find someone as hardworking and experienced and dedicated and passionate as her but you will not find someone better.

I am extremely particular and have high expectations and PEGI and her team exceeded them all. I sold my home in Turtle Rock. Take a look at her competitors’ listings—literally EVERY single one is “lowest price detached home in Turtle Rock.”

If you want to sell your property for a record-setting low, hire her competitors. If you want to sell your property for top dollar or as close to it as humanly possible as fast as possible, hire PEGI.

By the way my property did not fly off the shelves—it was a hard sell over several months and PEGI kept at it. She did EVERYTHING. She did EVERYTHING to move it—staged it, changed landscaping, painting, etc Property didn’t even need it but she did everything in her power to get buyers in the door and it worked. She is the best. - Irvine Seller

“

2023

92603 Area agents

LIST PRICE TO SALES PRICE

We sell 19 DAYS FASTER 8.44% HIGHER Than all the agents in 92603

EFFECTIVE PRICE POSITIONING

Pegi, having first hand knowledge of most every home which has sold in the area as well as constantly reviewing the appraisals, is able to determine a very accurate value of a home. This knowledge allows for pricing accuracy and the ability to strategize to meet client needs within the current competitive market.

PERSONAL TOUCH

We conduct a thorough walk through and provides decorating/staging advice to maximize each room’s marketability. We create a punch list of items that need to be addressed before the home is listed for sale with a keen and experienced eye for anticipating buyer inspection issues, maximizing pricing for sellers.

COMMUNICATION

We are very responsive and communicative throughout the entire transaction, keeping the client updated on all real estate matters. We provide comprehensive weekly marketing reports which detail showing activity, feedback from agents and their clients, purchasing trends, online advertising activity and reports on competitive market conditions in near by communities.

MARKETING

We tell the story of each property and it’s uniqueness. Each marketing piece is sophisticatedly designed with acute attention to detail and the important aspects of the home are highlighted. Every listing has a floor plan, features sheet, site plan, Chinese flyer, custom flyer and additional area information loading each prospective Buyer with data to assist in making a purchasing decision.

We hire top architectural photo-graphers to showcase each home and ensure the best exposure online and in print.

In addition, Pegi financially commits to providing extensive marketing exposure to achieve high visibility for the property on a local, regional and international level.

WHY PRICE RIGHT

WE SUCCEED SO YOU SUCCEED

PRICING FOR THE VALUE OF THE HOME

The market of potential buyers decreases if the asking price is inflated above fair market value.

EXPERIENCE MATTERS

FIVE COMMON MISTAKES BY OWNER-SELLERS

From The Orange County Register

Source: Steve Harvey of Keeping Current Matter, Fizber. com, Bankrate.com, Realtor. com and ActiveRain. As seen in the Orange County Register.

SETTING THE PRICE TOO HIGH

Overpricing can lead to missed opportunities at the outset and prolong the time it takes to find a buyer. Even if someone is willing to pay a seller’s price, there might be a rude surprise later if the lender’s appraisal is too low. Those shopping for owner-only sales also may expect a discount since there’s no agent commission.

SKIMPING ON HOME PREP

Failing to paint the house, make repairs, improve “curb appeal,” depersonalize the décor and remove clutter are huge turnoffs for buyers and can hurt the price. Buyers need to visualize themselves in the home, which is hard to do if a home is messy or decorations turn off buyers.

INADEQUATE MARKETING

It takes more than putting out a yard sign and placing an ad in the local newspaper. Marketing includes taking good photos, writing effective sale descriptions, listing on numerous real estate and classified ad sited and, for an additional fee, getting a home listed in the multiple listing service.

NOT BEING OBJECTIVE

Sellers tend to have an emotional tie to their homes or overvalue improvements they made. They need to be detached and not take offense when buyers criticize their home’s shortcomings.

MISMANAGING THE SALES PROCESS

This includes being unwilling to negotiate on price or repairs, not disclosing a home’s defects, failing to adequately screen offers and failing to plan your move to a new home in case their deal takes longer or less time than expected. Sellers also need professional advice from attorneys or contractors as well as to be prepared to handle escrow, title insurance and closing costs.

SOLID REPUTATION

We have a solid reputation in the Realtor community. Agents show our listings. We treat Realtors with professionalism and respect. We would never compromise those strong bonds. Networking and building relationships is paramount in working together towards a smooth transaction.

EXCEPTIONAL NEGOTIATING SKILLS

Pegi is a Realtor since 1997, with experience closing over $1 billion in sales. She has been recognized for high production each year she’s been in business including being in the top 1% of Realtors nationwide since 2002, and the #1 Individual Agent at Douglas Elliman in 2018 & 2019 & #2 2020-2021. She is always looking out for her clients best interest, obtaining the best price and terms for her sellers.

She continues to hone her negotiating skills by attending seminars with renown professionals and educators. In addition, Pegi is known for getting a sales price that other agents thought were unachievable.

STREAMLINED ESCROW PROCESS & CLOSING

We have created an effective, streamlined and systematic follow up plan that is used for each and every escrow. All parties involved in the transaction are informed of the critical contractual dates so time-frames are adhered to. We communicate relentlessly with the lenders, escrow officer, title officer, termite company, inspection company and any other parties involved to ensure timeliness and compliance. Having sold volumes of homes, Pegi has exceptional skills an understanding of additional negotiations that are made after the initial contract has been executed. This is where many deals can be lost. Lastly, she has an excellent ability to keep buyers emotionally involved to their home purchase, and has closed some very difficult transactions.

Pegi’s Home Group

Over 1.1 BILLION IN SALES

OUR BROKERAGE

The ease of streamlined technology with the trusted guidance of the agent-led experience.

By combining the trusted guidance of an agent with our industry-leading technology and integrated services, we’re committed to delivering the best the real estate industry has to offer.

- Tamir Poleg, Real Chairman and CEO “

WHO WE ARE

North America’s fastest-growing publicly traded brokerage attracting the industry’s best agents. Real (NASDAQ: REAX) is a real estate experience company committed to making life’s most complex transaction simple. With a presence throughout the U.S. and Canada, Real supports more than 14,000 agents who use its digital broker-age platform and tight-knit professional community to power their own efficient, future-ready businesses.

VISION

Our vision is a world in which home buying and selling is a simple and enjoyable experience for everyone. At Real, we combine the expertise of a trusted agent with the simplicity of tech nology and integrated services into an experience that’s easier from beginning to end.

MISSION

The real estate experience company. We develop and use technology to create a better consumer experience with agents at its center.

PROMISE

A simplified experience for life’s most complex transaction. Real offers a single, unified solution that combines every touchpoint in a transaction into one seamless experience.

TECH X HUMANITY

The technology we build serves a bigger purpose — to make the entire real estate experience better for agents and consumers.

PEOPLE FIRST

Kindness is a superpower and the fuel that keeps us growing. We stand together in service of our vision and each other. We create a true partnership between your agent by coupling a people-first approach with innovative technology that’s rev-olutionizing the real estate industry. Together, we move further and faster toward groundbreaking change in how people buy and sell homes.

TOP AGENTS

Real attracts some of the top agents in the business with a collaborative culture, extraordinary technology, and a focus on the client experience ensuring that from discovery to close is seamless.

STATISTICS

WE SUCCEED SO YOU SUCCEED

#1 REALTOR in turtle rock since 2003! 21 Consecutive years

TOP 1.49% OUT OF 1.6 MILLION AGENTS NATIONWIDE By Real Trends & Tom Ferry

2019-2023 REAL ESTATE ALL STAR! Orange Coast Magazine’s chosen “all star” agents had an annual sales volume in the top 1% of all agents in OC County.

2023 City of Irvine SELLS 16 DAYS FASTER AND +4.83% HIGHER IN PRICE than other Realtors

2023 City of Turtle Rock sells 18 DAYS FASTER AND +6.05% HIGHER IN PRICE than other Realtors

TOP 1% consistently ranked in the TOP 1% in production nationwide

Top 10% of Agents in California according to Real Trends 2023 list of America’s Best Real Estate Professionals

EXPERIENCE MATTERS

Extraordinary

Goes above and beyond

Incomparable

Dedicated

Honest

On top of it

Pleasant

Well-liked

Super-experienced

Passionate

–those are the phrases that come to mind when I think of Pegi Dirienzo.

-Irvine Seller

A stunning track record of achievement, a broad knowledge of the residential real estate business, an unparalleled dedication to her clients, and an unprecedented level of professionalism—explains Pegi’s lifelong passion and attitude for successfully selling homes and working with her clients.

PRINCIPAL

Pegi’s knowledge comes from over 38 years of working and living in Southern California. Her experience includes working for various home builders as the Director of Marketing, VP of Sales & Marketing and then owning and operating her own sales and marketing consulting business, and receiving numerous awards for excellence. Her award-winning marketing success carried over into her real estate sales career, as she achieved new record sales each year. She is consistently ranked in the top 1% in production nationwide and has been the #1 Realtor in Turtle Rock since 2003.

Pegi’s honesty and integrity are matched by her passion for the real estate business and her commitment to her clients, offering them unwavering concierge service.

A Turtle Rock resident since 1987, Pegi specializes in Turtle Rock, Turtle Ridge, Shady Canyon, Newport Coast, Newport Beach and has vast market knowledge of South Orange County.

Pegi DiRienzo

SENIOR SALES ASSOCIATE

Allie DiRienzo

Client care specialist coordinates showings with the client and shows the property, follows up with agents, and provides detailed showing reports. Also assists in prepping and staging listings, meeting contractors and inspectors and ensuring a smooth listing to closing transaction.

MARKETING ASSISTANT

Dorothy Wineman

Dorothy supports the creative process by managing a variety of tasks that allow the lead designer to concentrate on more complex design work. Her responsibilities include preparring property website URLs, floorplan development and photo editing.

MARKETING DIRECTOR

Valerie Alicajic

Val works with Pegi to develop tailored campaigns for each property, utilizing a range of channels including the web, social media, direct mail, and print advertising. They team up to design effective and measurable marketing strategies for every listing on a weekly basis.

THE TC ADVANTAGE CAR Certified Transaction Coordinators

The TC Advantage is founded and run by Lauren Noack, Certified Transaction Coordinator. Lauren has over 9 years of experience as a Transaction Coordinator. Lauren efficiently executes Broker compliant files.

BUSINESS ACCOUNTANT

Wai Kan

Manages the financial aspects of the team.

“The house we just purchased is located in the community of Turtle Rock, Irvine. PEGI, as our agent, surprised us with her extremely professional knowledge: she’s such an expert not only in the real estate marketing, but also the architecture and the structure of almost all types of the houses in this city.

From marketing analysis and pricing comparison, to bank mortgage process and escrow process, from the insurance to the house inspection, from facility repairing to interior remodeling and design, from preappraisal simulation to coordination among bank, escrow, seller and buyer. Too much to express here.

PEGI, she is indeed transcended her profession, we are deeply touched by her efficiency, enthusiasm, benevolence, honest and, love. Being a native resident, PEGI gained a lot of respect and trust by the neighbors, we are so lucky to not only acquired a dream home but also gained a reliable friend in Irvine - we started to falling love with this city, after 6 months living here, as a new immigrant family. - Irvine Seller

MARKETING PLAN

WE SUCCEED SO YOU SUCCEED

STAGING According to the National Association of Realtors, for every $100 invested in staging, the potential return is $400. “A staged home will sell for 17% more on average than a nonstaged home, and 95% of staged homes sell in 11 days or less. That is statistically 87% faster than non-staged homes.”

ARCHITECTUAL PHOTOGRAPHY & DRONE VIDEO FOOTAGE OF THE RESIDENCE & AREA Professionally lighted photography that highlights home, community and nearby schools

OPEN HOUSE Syndicated to real estate sites REAL, MLS, Zillow, Trulia, eblast to Orange County brokers, Client Network & Social Media and Additional eBlasts to prospective buyers and agents for price changes and exclusive events

EXCLUSIVE MARKETING WITH CONNECTIVITY AROUND THE WORLD

PROPERTY AVAILABLE FOR NETWORK OF AGENTS TO ADVERTISE Additional agent advertising of property to prospective clients

CUSTOM MARKETING COLLATERAL DESIGNED Large Brochure, Double-Sided Flyer, Chinese Flyer, Neighborhood Report, Floor & Site Plan, Feature List along with Postcards mailed to a targeted listed. Publication ADs in the LA Times Hot property section and Dream Homes Magazine

Double Sided Flyer

Large 8 Page Brochure Feature List, Floorplan and Site Map flyers

MARKETING PLATFORMS

WE SUCCEED SO YOU SUCCEED

FULLY MARKETED & CATERED BROKER PREVIEW CARAVAN

DIRECT MAIL JUST LISTED POSTCARD To target market areas & sphere of influence

CUSTOM PROPERTY WEBSITE WITH DRONE VIDEO, MAP, PHOTOS & SHOWING APPOINTMENTS Direct contact & showing appointments for prospective buyers

WEBSITE SYNDICATION to national & international websites, including REAL, MLS, Zillow, Trulia, RedFin, Realtor and other popular Real Estate websites

EMAIL EBLAST CAMPAIGNS Just listed, broker caravan, open house announcements linked to the property website, are emailed to 1,126+ Orange County brokers, 2,376+ Top Los Angeles agents, and over 343+ clients in Pegi’s private network & 21,000+ REAL Agents

SOCIAL MEDIA Just Listed, Open Houses, and Price Changes are psoted on Facebook, Instagram, and Linkedin. Viemo custom property videos are listed on Pegi’s Home Group YouTube Channel and PegisHomeGroup.com

CONSTANTLY REVIEW MARKETING RESULTS & STRATEGIZE NEXT MONTH’S CAMPAIGN

Pegi’s Home Group YouTube Channel

Pegi’s Home Group Instagram

Open House Email Blast

Pegi’sHomeGroup.com accessible on all mobile devices

PEGISHOMEGROUP.COM

INNOVATIVE WEB PORTAL & POWERFUL INTERFACE Provides all the steps and details you will need along with helpful and informative tools, whether you are buying or selling.

CITY AND COMMUNITY INFORMATION Local listings, maps, neighborhood guides and school information for Turtle Rock, Turtle Ridge, Shady Canyon, Newport Beach, Irvine, Corona del Mar and Newport Coast

OPEN HOUSE are listed, or you can make an appointment to see a property.

MEDIA Video/virtual tour, interactive floor plans, photographs, and print documents are available for the prospective buyer

HOME EVALUATION Free instant or in-person evaluation

MLS SEARCH Full MLS search capability

CUSTOM PROPERTY WEBSITE Immediate action steps for prospective buyers

“I have worked with PEGI DIRIENZO multiple times in the past and have always been extremely impressed with her professionalism and expertise. When I decided to purchase a condo as an investment property, there was no question that PEGI was the perfect choice.

PEGI has a wealth of knowledge about the local real estate market and was able to help me find a property that met all of my investment criteria. She was also very patient and answered all of my questions throughout the buying process. One thing that really stands out about PEGI is her attention to detail. During the inspection process, she carefully reviewed every aspect of the property and made sure that any potential issues were addressed before moving forward with the purchase.

She also provided valuable advice on how to negotiate a fair price in the current market. In addition to her expertise, PEGI is also a pleasure to work with. She is always available to answer any questions and goes above and beyond to ensure her clients’ satisfaction.

I would highly recommend PEGI to anyone looking to buy or sell a property. Thank you Pegi for all of your hard work and dedication! - John Razzano View review on Google

18731 VIA PALATINOCUSTOM HILLS PRESIDENT HOME

5732 SIERRA CASA - REIMAGINED CONTEMPORARY CUSTOM

$5,480,000 - RECORD HIGH SALE IN BROADMOOR SIERRA BONITA