The most attractive way of demonstrating responsibility. Advertising with Lamy.
Ballpoint pens Mechanical pencils Rollerball pens Fountain pens Multisystem pens Writing sets Cases Accessories
2016 2017
Sustainability with Lamy It is not sufficient to simply talk about responsibility. It is about accepting responsibility – ecologically, economically and socially. In this sense, Lamy wants to be judged on its actions.
Dealing responsibly with ecological, economic and social resources is a central topic at Lamy. Integrated quality and environmental management systems ensure that the entire value creation chain is continuously monitored and optimised. Ecological Materials and manufacturing processes are decisively tested for environmental compatibility. Residual and working
materials are recycled separately and the consumption of primary energy and water is reduced to the bare essentials. Economic The finished products are especially durable – to this day, Lamy does not produce any writing instruments as disposable products. In the event of damage, all writing instruments can be repaired.
Social Long-standing collaborations with employees, suppliers and business partners, a trusting work environment and its connection to Heidelberg make Lamy a pioneer in social sustainability.
Not for sale to private individuals.
A good medium for your good name Whether as a means of advertising, promoting sales, maintaining contacts or motivating employees: a Lamy writing instrument meets the very highest of standards. After all, Lamy represents stylish design and uncompromising quality across the world. A sought-after branded item which you can use to express your appreciation and quality awareness. We are also happy to provide you with information on how we can personalise the writing instruments to suit your requirements.
1
The core issue of responsibility
2
The value of responsibility What holds a company together at the core? It is a joint attitude, a viewpoint. It is specific values.
Responsibility as a value is of great significance for Lamy. It guides the company and shapes its thoughts and actions. Lamy therefore conducts constant checks to ensure that all of its materials and production methods are environmentally-friendly, that any residual and operating materials can be easily sorted and recycled and that the consumption of primary energy and water is reduced to the minimum (rainwater is the best form of water for industrial use).
When it comes to transport routes, Lamy takes a clear stand: not only do all of its products have to be produced in Germany, but all of its suppliers and materials in general come from Germany, too! Unnecessary transport is not acceptable for us! Social responsibility is of equal importance to the company. Lamy is proud not to have recorded any notable fluctuation in employees. Constant collaboration between employees, suppliers and business partners is a central
pillar of the company. And the same goes for the company’s deep-rooted ties to Heidelberg as a location. Lamy manufactures its long-lasting writing instruments within this context. These writing instruments can also be repaired if damaged – Lamy does not make disposable products and never will.
3
A global brand. Made in Germany.
4
Editorial
“I am convinced that Lamy is also perceived globally as a fair brand which takes responsibility for people and the environment.”
Whether in Germany, China, the USA or Great Britain: the pleasure of writing with a Lamy and possessing a Lamy unites people across the whole world. There are various reasons for this which are globally applicable: Lamy is a brand which has its own special substance, history and aura. For the last 50 years, it has been characterised by clear design lines based on the Bauhaus principles. This makes Lamy writing instruments genuine cult objects for many people. The quality of the products also ensures that they bring long-lasting pleasure.
The ‘Made in Germany’ promise has always been part of Lamy – and will continue to be so in the future. I am also convinced that Lamy is perceived globally as a sustainable and fair brand which takes responsibility for people and the environment. The Lamy philosophy is to combine the integrity of a family business with the openness of a global brand. This means that Lamy offers customer proximity, individuality and reliability. And all with a broad-ranging perspective which is always open to specific cultural differences and features.
Over the following pages, in addition to our writing instruments, you will find six portraits of brands and companies which have already advertised with Lamy products – not least because they see Lamy as a brand ambassador which shares their perspective in many ways.
Bernhard M. Rösner
5
Writing instruments
Whether during a customer appointment, in meetings or on your own desk – Lamy designer writing instruments are also a reliable and high quality com panion in your everyday working life. Depicting your logo or brand colouring, they are the optimal advertising am bassador and enjoyable to use each and every day. LAMY noto white silver 283 page 17
LAMY econ brushed 240 page 35
LAMY pur black 247 page 10
LAMY logo M+ white 204 page 21
7
LAMY pur black 247
Creating new values Konica Minolta was founded over 140 years ago and with over 40,000 employees, it is now one of the largest innovative companies to offer business, healthcare and industrial technology.
LAMY pur with KONICA MINOLTA The Konica Minolta philosophy is ‘The Creation of New Value’. In this sense, the global company is committed to solving social challenges and protecting the environment.
Current figures prove that the company is on the right track: Konica Minolta has already reduced these emissions by over 40% to date.
Konica Minolta has formulated a binding concept known as ‘Eco Vision 2050’, among other things. As a sustainable environmental plan, the concept involves long-term goals such as an 80% reduction in CO2 emissions during the product life cycle (compared to the 2005 business year).
The company also takes a very in-depth view of the environmental impact of its products throughout their life cycle. This starts with the development of new products and services, encompasses all internal processes and product use by the customer and ends with the recycling or disposal of old devices.
Lamy is also meticulous about its production and production processes. When developing a new writing instrument, for example, the planned materials are tested for their environmental impact at an early stage and any unavoidable residual materials are sorted for recycling based on the comprehensive waste disposal system. In short: the Konica Minolta and Lamy corporate philosophies are a great fit!
9
247
247 black
147 black / 0,7 new
Understated design that lets your brand message take centre stage. Four writing systems made from aluminium with a matt sheen. LAMY pur black mechanical pencil now also available. With a highly polished stainless steel clip and a black plastic tip. Design: Knud Holscher
Optional set packaging E 75
Standard packaging V 0 Refill 247
pur
ballpoint pen
147
pur
mechanical pencil M 40; 0,7 mm
M 16; blue B
247 / 147
pur
set
Body / Clip / Push mechanism End of body tampo print, laser engraving emblem
V0
tampo print, laser engraving emblem
V0
Optional set packaging E 75
10
Case
Metal box for one or two writing instruments
V 60
Company logo as emblem on the end of the body or cap
147 / 0,7
047
347
Optional packaging E 131
Refill / Nib
Body / Clip / Push mechanism / Cap End of body / Cap
Case
147
pur
mechanical pencil M 40; 0,7 mm
tampo print, laser engraving
emblem
V0
047
pur
fountain pen
steel nib
tampo print, laser engraving
emblem
V0
347
pur
rollerball pen
M 63; black
tampo print, laser engraving
emblem
V0
Optional packaging E 131 Acrylic tube
11
Advertise with the best: with more than one million sold, need we say more? Capless rollerball pen for flowing, precise writing. Integrated clip / push safety mechanism. Made from anodised aluminium or plastic. Design: Wolfgang Fabian
337 K black
337 K white
337 K graphite
337 K orange
E 80 Refill 337
12
tipo
rollerball pen M 66; blue (337 orange) / black (337 black, white, graphite)
Body
Case
tampo print E 80
339 Al / K
Al / K blue
Al / K red
139 Al / K
339 Al / K matt black limited edition
339 Al / K matt white limited edition
Advanced writing technology, even for limited budgets: pressing the Lamy safety clip once extends the tip and allows the lower end of the clip to lock into place. Pressing it again releases the clip and retracts the writing tip back into the barrel.
338 Al E 80 Refill 339
tipo
rollerball pen
139
tipo
mechanical pencil M 40; 0,7 mm
139 / 339
tipo
set
338
tipo Al
rollerball pen
M 66; black
Body
Case
tampo print, laser engraving E 80 tampo print, laser engraving E 80 V 60
M 66; black M
tampo print, laser engraving E 80
13
LAMY noto black silver 283
The right attitude for success As a leading manufacturer of building communication technology, Siedle has always been a pioneer in the industry. And yet the company continues to develop and manufacture its products exclusively at its founding location in Furtwangen in the Black Forest.
LAMY noto with SIEDLE Siedle is a family business with a longstanding tradition. The company has been manufacturing products relating to communication in and around the home for the last 260 years. Siedle is now the market leader in Germany in this field and has achieved success across the world. The company stands for uncompromising quality, award-winning design and innovative technology. This success is due to the company’s sound judgement and sense of responsibility and
has grown over the decades. The owner, Horst Siedle, summarises the attitude behind this approach: “At Siedle, the profit is for the people and not vice versa.” This highlights what it means for a company to think in terms of generations rather than quarterly reports. And for the continued existence of the company to mean more than making a fast profit. This kind of reliability and timelessness reflects the brand’s premium high standards. After all, the design and construction of Siedle’s systems revolve around sustainability.
They remain attractive and can be repaired and revised. For the company in Furtwangen, responsibility also means protecting its customers and their investments. And the same also goes for Lamy in Heidelberg. Here, too, they share the belief that the right attitude leads to success. And that products based on such a conviction have their own special value. This is what makes Lamy writing instruments such authentic ambassadors of the Siedle brand.
15
Even small companies can make a big design statement: the ballpoint pen by the master of simple shapes. A multi-award-winning ballpoint pen with a triangular barrel and an original clip solution. Plastic barrel with a matt finish. Design: Naoto Fukasawa
282 white
282 black
V0
282
noto
ballpoint pen
Rrefill
Body / Clip
Case
M 16; black M, blue M / B
tampo print
V0
Optional packagings available on page 66
16
283 white silver
283 blue silver
283 anthracite silver
283 black silver
V0
283
noto
ballpoint pen
Refill
Body / Clip
Case
M 16; black M, blue M / B
tampo print
V0
Optional packagings available on page 66
17
272 black
272 white
272 red
172 white / 0,7
V 60
Standard packaging V 0 Refill
Body
M 16; black M or blue M
tampo print V 0
272
logo
ballpoint pen
172
logo
mechanical pencil M 40; 0,7 mm
272 / 172
logo
set
18
Case
tampo print V 0 V 60
Customised writing instruments to make your own statement. Distinctive ballpoint pens and mechanical pencils made from unbreakable, high-gloss ABS plastic. The customisation options for the LAMY logo S are virtually unlimited with lacquer finishes and soft lacquer coating available in numerous RAL, HKS and Pantone colours. Contrasting colours can also be used for the push button and tip (standard: black or grey). Design: Wolfgang Fabian
204 S
204 S
204 S
204 S
Optional packaging V 52
Standard packaging V 0 Refill 204 S
logo S
ballpoint pen
Body
M 16; colour and line size can be selected tampo print
Case V0
Optional packaging V 52
Carton tube
19
204 M blue
Your brand is in safe hands with Lamy.
204 M red
Ballpoint pens and mechanical pencils made from unbreakable, high-gloss ABS plastic. Push mechanism with an integrated spring-operated clip made from stainless steel or plastic. Design: Wolfgang Fabian
104 M black / 0,7
204 M white
Optional packaging V 52
204 M black
Standard packaging V 0 Refill
Body
Case
tampo print
V0
tampo print
V0
204 M
logo M
ballpoint pen
M 16; blue B
104 M
logo M
mechanical pencil
M 40; 0,7 mm (only available in black)
204 M / 104 M
logo M
set
Optional packaging V 52
20
Carton tube
V 60
Metal enhances the user’s experience – and their day-to-day work. Ballpoint pen with a chrome-plated metal tip and metal push button. Made from unbreakable, high-gloss ABS plastic. Push mechanism with an integrated spring-operated clip made from stainless steel. Design: Wolfgang Fabian
204 M+ blue
204 M+ white
204 M+ red
204 M+ black Optional packaging V 52
Standard packaging V 0
204 M+ logo M+
ballpoint pen
Refill
Body
Case
M 16; blue B
tampo print
V0
Optional packaging V 52
Carton tube
21
LAMY logo black 208
Caring from the outset DAK-Gesundheit is one of Germany’s oldest health insurance companies: it has been taking responsibility for the health of its customers for over 240 years. Today over 6 million people trust the services of DAK-Gesundheit.
LAMY logo with DAK DAK-Gesundheit makes every effort to live up to its responsibility as Germany’s third largest health insurance company. And of course, ensuring that its customers become and remain healthy is a priority. Even before birth. DAK-Gesundheit supports expectant mothers and fathers throughout the pregnancy with its parental advice service. The ‘Welcome Baby’ online coaching session is a beneficial addition to this. It provides advice on key health issues and offers concrete medical services such
as a special test for the early identification of premature births. Above all, DAK-Gesundheit takes responsibility for its customers when they are ill. A comprehensive network of specialists ensures that all of the medics and experts involved in the recovery process work closely together. DAK-Gesundheit is also a family-friendly employer which is aware of its social responsibilities. The company offers around
200 training places within this context each year across Germany. This, too, is part of its responsibility. Lamy also operates in a caring and attentive manner – as a brand, manufacturer, employer and business partner. The result: a kind of community of values which makes Lamy writing instruments a credible tool for DAK-Gesundheit.
23
205 matt black
205 matt red
205 matt blue
105 matt green / 0,7
V 60
Optional packaging V 52
Standard packaging V 0 Refill
Body
M 16; blue M (205 black also with black M)
tampo print, laser engraving V 0
205
logo
ballpoint pen
105
logo
mechanical pencil M 40; 0,7 mm
205 / 105
logo
set
Optional packaging V 52
24
Carton tube
Case
tampo print, laser engraving V 0 V 60
Multi-purpose solutions with innovative features – sure to become a customer favourite. Stainless steel body with matt brushed finish, cyclical matt or powder-coated matt black. Spring-mounted steel clip. Ballpoint pens and mechanical pencils with a push mechanism and an integrated clip/push unit. Design: Wolfgang Fabian
005 matt black
405 matt black
Multicolour ballpoint pen made from stainless steel in a matt finish with a widthwise grain. Tab indicating selected colour. With black, blue and red Lamy M 21 ballpoint pen refills.
V 60
Optional packaging V 52
Standard packaging V 0
Refill
Body
Case
005
logo
fountain pen
steel nib
tampo print, laser engraving V 0
405
logo
multicolour ballpoint pen
M 21; black, blue, red
tampo print, laser engraving V 0
005 / 205
logo
set
V 60
Optional packaging V 52
Carton tube
25
Timeless design, reliable functionality – a popular classic for everyday working life Casing in stainless steel, brushed matt finish, cyclical matt finish or powder coated in matt black. With spring-mounted steel clip. Ballpoint pens and retractable pencils with print mechanism and integrated clip/push unit. Ideal for individual engravings. Design: Wolfgang Fabian.
Special Edition: Writing instruments made from stainless steel with a matt lacquer finish. Subject to prior sale.
206 twilight new
206 pearl new
206 cliff grey new
Optional packaging V 52
Standard packaging V 0
206
logo
ballpoint pen
Optional packaging V 52 Carton tube
26
Refill / Nib
Body / Cap
Case
M 16; black M
tampo print
V0
206 brushed
106 brushed / 0,7 mm
306 brushed
006 brushed
208 black
V 60
Optional packaging V 52
Standard packaging V 0
206
logo
ballpoint pen
Refill / Nib
Body / Cap
M 16; black M, blue M
tampo print, laser engraving V 0
Case
106
logo
mechanical pencil
M 40; 0,7 mm
tampo print, laser engraving V 0
306
logo
rollerball pen
M 63; black
tampo print, laser engraving V 52
006
logo
fountain pen
steel nib
tampo print, laser engraving V 60
208
logo
ballpoint pen
M 16; black M
tampo print
206 / 106
logo
set
V0 V 60
Optional packaging V 52
Carton tube
27
Sets
Strong sets for strong brands: Lamy writing instruments are also available in a double pack – for example with a sophisticated notebook, high quality case or solid metal box. They are also an ideal attractive and functional gift for any special occasion.
LAMY noto 283 + notebook A6
29
Sets
Set 240/140 LAMY econ
Set 247/147 LAMY pur
Set 205/105 LAMY logo
Set 206/106 LAMY logo
product description set 240 / 140
econ
ballpoint pen / mechanical pencil / metal box
page 34
set 240 / 140 (not illustrated)
econ
ballpoint pen / mechanical pencil / leather pouch
page 34
set 247 / 147
pur
ballpoint pen / mechanical pencil
page 10
set 205 / 105 leather
logo
ballpoint pen / mechanical pencil / leather pouch
page 24
set 206 / 106 leather
logo
ballpoint pen / mechanical pencil / leather pouch
page 27
30
Sets
Set 339/139 LAMY tipo
Set 205 LAMY logo
Set 287 LAMY pico
Set 283 LAMY noto
product description set 339 / 139 leather
tipo
rollerball pen / mechanical pencil / leather pouch
page 13
set 205
logo
ballpoint pen / notebook
page 24
set 287
pico
ballpoint pen / leather pouch
page 36
set 283
noto
ballpoint pen / notebook
page 17
set 247 (not illustrated)
pur
ballpoint pen / notebook
page 10
set 240 (not illustrated)
econ
ballpoint pen / notebook
page 34
advertising insert opt.
digital printing up to 4 colors
31
LAMY econ 240
Competence and consequence MEWA is Europe’s leading supplier in textiles management. It was ranked within the ‘top 3’ companies by the German Sustainability Prize, demonstrating that the Group (represented across 12 countries) takes the issue of responsibility very seriously.
LAMY econ with MEWA A few figures reveal what it really means to be Europe’s leading supplier in the textiles management field: over a million people working in the fields of industry, trade, crafts, catering and public institutions wear work, protective and business clothing made by MEWA. Each day, MEWA washes some 330 tonnes of textiles across Europe. Five new cleaning cloths per second (104 million per year) are produced at the company’s own weaving
plant. The group offers over 12,000 different items for occupational safety and technical equipment in total. Each day, up to 3,600 orders are dispatched from this selection. Despite all this, MEWA’s corporate responsibility does not stop at its own doorstep. It also covers its suppliers and partners across Europe. In 2010, for example, the textile managers introduced a code of conduct for their own suppliers – one of the first German
companies in the sector to do so. This way of thinking fits well with the Lamy philosophy. Or as MEWA puts it: “Like MEWA, Lamy is a company in which responsibility plays a key role: resourcesaving management, a responsible approach to employees and social responsibility for our society – these are values which we also subscribe to at MEWA – and that’s why we like to work with Lamy.”
33
Sharp design for discerning clients – and clear messages. Ballpoint pen and mechanical pencil made from sandblasted stainless steel. With a striking grip section and a distinctive clip shape. Design: EOOS, Wien
240
140
Optional set packaging E 75
Standard packaging V 0 Refill
Body / Clip
Button
Case
240
econ
ballpoint pen
M 16; black M
tampo print, laser engraving laser engraving
V0
140
econ
mechanical pencil
M 40; 0,7 mm
tampo print, laser engraving laser engraving
V0
240 / 140
econ
set
Optional set packaging E 75
34
Metal box for one or two writing instruments
V 60
Ballpoint pen made from brushed stainless steel or matt black lacquer finish.
240 brushed new
240 black new
Optional packaging E 131
Standard packaging V 0 Refill
Body / Clip
Button
Case
240 brushed econ
ballpoint pen
M 16; black M, blue B
tampo print, laser engraving laser engraving
V0
240 black
ballpoint pen
M 16; black M
tampo print, laser engraving laser engraving
V0
econ
Optional packaging E 131
Acrylic tube
35
289 chrome
Perfect for every pocket and every kind of meeting: design with an innovative push mechanism. The ultimate pocket pen: an innovative metal ballpoint pen with a push mechanism. Compact, handy design without compromising on performance. Design: Franco Clivio
Pocket-sized when not in use
Full-sized pen when in use
287 chrome matt
E 113
Refill
Body
Case
289
pico chrome
ballpoint pen
M 22; black M
laser engraving E 113
287
pico chrome matt
ballpoint pen
M 22; black M
laser engraving E 113
36
Special Edition: LAMY pico laser orange. Subject to prior sale. 288 laser orange new
288 black
288 red
288 imperialblue
E 113 288 white
Refill
Body
Case
288
pico
ballpoint pen
M 22; black M
tampo print (288 white: tampo print, laser engraving) E 113
288
pico
ballpoint pen in special colour on request
M 22; black M
tampo print
E 113
37
As the refill tip is advanced by a push mechanism, the clip slides back into the strikingly perforated body. And when the push button is pressed again after writing, the refill retracts and the clip lifts out again ready to function.
334 white
The most sophisticated way to communicate your message. Modern rollerball pen with an integrated clip/push safety mechanism (worldwide patent held by Lamy). Comes with a high-grade palladium or matt lacquer finish in black, anthracite, imperialblue or white. Design: Wolfgang Fabian
334 anthracite
334 imperialblue
330 Palladium
331 black
E 75 Refill
Body
Clip
Case
tampo print, laser engraving E 75
334
swift
rollerball pen
M 66; black
tampo print
330
swift
rollerball pen
M 66; black
tampo print, laser engraving tampo print, laser engraving E 75
331
swift
rollerball pen
M 66; black
tampo print
38
tampo print
E 75
185 Palladium / 3,15
185 Palladium / 0,7
The name says it all: the perfect writing instrument for architects, designers and advertisers. Mechanical pencils and ballpoint pens for stunning sketches and neat notes. Compact, ergonomic shape. Bi-component plastic with palladium-plated metal hardware. Design: Hannes Wettstein
285 Palladium
E 75 Refill
Body
Clip
Case
185 / 3,15
scribble
mechanical pencil
M 43; 3,15 mm
tampo print tampo print, laser engraving E 75
185 / 0,7
scribble
mechanical pencil
M 40; 0,7 mm
tampo print tampo print, laser engraving E 75
285
scribble
ballpoint pen
M 22; black M
tampo print tampo print, laser engraving E 75
39
Straight up: style has never been so lightweight and functional. Elegant, slimline writing instruments made from stainless steel. Design: Gerd A. M端ller
245 st
145 st
045 st
E 75
Optional packaging V 52
Standard packaging V 0 Refill / Nib
Body / Cap
Clip / Push mechanism
Case
245
st
ballpoint pen
M 16; black M
tampo print, laser engraving tampo print, laser engraving
V 52
145
st
mechanical pencil
M 41; 0,5 mm
tampo print, laser engraving tampo print, laser engraving
V 52
045
st
fountain pen
steel nib
tampo print, laser engraving tampo print, laser engraving
145 / 245
st
set
Optional packaging V 52
40
Carton tube
E 75 E 75
259 cp1 brushed
056 cp1 black
256 cp1 black
156 cp1 black
V 52 Refill / Nib
Body / Cap
Clip / Push mechanism
Case.
256
cp1 ballpoint pen
M 16; black M
tampo print
tampo print, laser engraving
V 52
056
cp1 fountain pen
steel nib
tampo print
tampo print, laser engraving
E 75
259
cp1 ballpoint pen
M 16; black M
tampo print
tampo print, laser engraving
V 52
156
cp1 mechanical pencil
M 40; 0,7 mm
tampo print
tampo print, laser engraving
V 52
41
A writing instrument for all instances: stylus meets ballpoint pen The practical all-rounder for modern working: a multi-functional writing instrument with an innovative double-twist mechanism. A silicone tip for capacitive surfaces on one end and a ballpoint pen on the other. Anodised aluminium and plastic casing. Available in four varied colours. New in May 2016.
636 silver new
E 80
636 screen silver
42
multi-system pen
Refill
Body
Case
M 22; black M / Z 101
tampo print
E80
636 white matt new
636 oceanblue new
636 red new
E 80 Refill
Body
Case
636 screen white matt
multi-system pen
M 22; black M / Z 101
tampo print
E80
636 screen oceanblue
multi-system pen
M 22; black M / Z 101
tampo print
E80
636 screen red
multi-system pen
M 22; black M / Z 101
tampo print
E80
43
Two-in-one multisystem pens: putting pen to paper is now twice as much fun. A ballpoint pen and mechanical pencil in one. Made from stainless steel with matt brushed, cyclical finish or coated with matt black lacquer. Spring-mounted steel clip. Eraser underneath the removable push button. Design: Gerd A. M端ller
606 logo brushed
645 st
656 cp1 black
V 60
E 75 Refill
Body / Clip / Push mechanism
Case
606
twin pen
2-system pen
M 21; black / M 41; 0,5 mm
tampo print, laser engraving
V 60
645
twin pen
2-system pen
M 21; black / M 41; 0,5 mm
tampo print, laser engraving
V 60
656
twin pen
2-system pen
M 21; black / M 41; 0,5 mm
tampo print, laser engraving
E 75
44
745 st
746 st black
Write, sketch and highlight: three in one. A ballpoint pen, mechanical pencil and highlighter all in one. Twist mechanism to change between systems. With a solid, spring-mounted clip and an eraser underneath the removable push button. Stainless steel with matt brushed, cyclical finish or coated with easy-grip soft black lacquer. Design: Gerd A. M端ller
759 cp1 brushed
M 21 For writing: ballpoint pen refill
M 41 For sketching: mechanical pencil lead
M 55 For highlighting: highlighter refill
E 75 Refill
Body / Clip / Push mechanism
Case
745
tri pen
3-system pen 3x1
M 21; black / M 41; 0,5 mm / M 55; orange
tampo print, laser engraving E 75
746
tri pen
3-system pen 2+1
M 21; blue, red / M 41; 0,5 mm
tampo print
759
tri pen
3-system pen
M 21; black / M 41; 0,5 mm / M 55; orange
tampo print, laser engraving E 75
E 75
45
Makes multitasking child’s play: a multisystem pen for whatever the day has in store. Several writing instruments rolled into one: a ballpoint pen with black, red and blue inks and a mechanical pencil. Available in a premium palladium finish, matt black lacquer or an aluminium colour. Can be customised using interchangeable grips. Design: Phoenix Design
497 black
496 Al / KK
E 75 Refill
Body / Clip
Case
497
4pen
multi-system pen
M 21; black, red, blue / M 40; 0,7 mm
tampo print, laser engraving E 75
496
4pen
multi-system pen
M 21; black, red, blue / M 40; 0,7 mm
tampo print, laser engraving E 75
46
Accentuate your message. Aluminium-coloured writing instruments from the accent series with a solid stainless steel clip. A sensual, cylindrical design twinned with modern cool – stylish details combined with clear shapes. With interchangeable grips made from rubber or Karelian wood: accentuate your personality. Design: Phoenix Design
296 Al / KW
096 Al / KW
396 Al / KK
196 Al / KK
E 75 Refill / Nib
Body / Cap / Clip
Case
296
accent
ballpoint pen
M 16; black M
tampo print, laser engraving
E 75
096
accent
fountain pen
steel nib
tampo print, laser engraving
E 75
396
accent
rollerball pen
M 63; black M
tampo print, laser engraving
E 75
196
accent
mechanical pencil
M 40; 0,7 mm
tampo print, laser engraving
E 75
47
LAMY studio imperialblue 267
Responsibility is multi-facetted Founded in 1890, Allianz has its headquarters in Munich and is now the world’s largest insurance company and one of the biggest financial service providers. Over 147,000 people across the world work for the Allianz Group in over 100 different posts.
LAMY studio with ALLIANZ Allianz is great. And so is its awareness of responsible actions. This is reflected, for example, in its code of conduct for employees forms the basis for a working attitude that essentially revolves around trust and honesty. But Allianz also runs a foundation for disadvantaged children. The viewpoint of Mario Vigl, Corporate Media Manager at Allianz, is particularly interesting when it comes to the complex issues of insurance and responsibility:
“Insurance covers the endless variety of life. But it remains largely invisible in terms of its substance. You can’t take it for a test drive like a car and you can’t touch it like an item of clothing. Insurance is generally only noticed when needed.” And when it comes to Lamy, Mario Vigl adds: “We are committed to regular reporting on the characteristics and achievements of Allianz, for example in our customer magazine 1890. The range of insurance provided by
the company extends from the ‘Lord of the Rings’ film series to a commitment as partner to FC Bayern and reconstruction assistance for home owners affected by flood disasters and tornados. What do we need for this? The right words, set in ink.” In this sense, Allianz and Lamy are not only connected by an attitude defined by commitment and a sense of responsibility but also by the love of the written word. Ideally in ink.
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067 black
267 black
267 imperialblue
367 imperialblue
E 75 Refill / Nib
Body / Clip / Cap
Case
067
studio
fountain pen
steel nib
tampo print, laser engraving E 75
267
studio
ballpoint pen
M 16; black M
tampo print, laser engraving E 75
367
studio
rollerball pen
M 63; black M
tampo print, laser engraving E 75
50
265 brushed
An appealing shape with refined details – for a subtle brand statement. Metal writing instruments with a shiny, chrome-plated clip in an unusual propeller shape. Stainless steel with a matt brushed finish or coated with matt lacquer. Design: Hannes Wettstein
365 brushed
065 brushed
E 75 Refill / Nib
Body / Clip / Cap
Case
265
studio
ballpoint pen
M 16; black M
tampo print, laser engraving E 75
365
studio
rollerball pen
M 63; black M
tampo print, laser engraving E 75
065
studio
fountain pen
steel nib
tampo print, laser engraving E 75
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LAMY 2000 metal 002
Thinking beyond the present Daimler AG is one of the biggest suppliers of premium cars and is the largest globally active manufacturer of commercial vehicles. Responsibility is thus an important and wide-ranging issue within the company.
LAMY 2000 with MERCEDES BENZ No other car manufacturer has a longerstanding tradition than Daimler. This continuity is also due to the fact that the Stuttgart-based company has always been prepared to accept responsibility – economically, ecologically and for its employees and society as a whole. A considerable proportion of the billions of euros invested in research and development are channelled into so-called ‘green’ technologies. The first electric car developed entirely in China for China is just one of the results.
Increasing the safety of road traffic is also one of the key roles of any responsible car manufacturer. Given that 90% of traffic accidents can be attributed to human error, intensive development of autonomous driving is undoubtedly very significant. Daimler is helping to drive forward this development. The principle of responsibility is also applied by Daimler during interactions with employees, customers, suppliers and shareholders. For many years now, the UN Global Compact
has been a framework for this and serves as a global alliance between the company and UN in order to make globalisation more social and ecological. Lamy, too, has a clear idea of what sustainability and responsible interaction mean. And how important it is to think beyond the present. These commonalities are what make Lamy such a good brand ambassador for Daimler in the long term.
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202 metal
102 metal
A pleasure to treasure: now in stainless steel. The design classic is now available with a new finish: stainless steel with matt brushed finish. It sits beautifully in the hand and is a pleasure to write with. Design: Gerd A. M端ller
302 metal
002 metal
E 157
Refill / Nib
Body / Clip
Case
202
2000 metal ballpoint pen
M 16; black M
tampo print, laser engraving E 157
102
2000 metal mechanical pencil
M 40; 0,7 mm
tampo print, laser engraving E 157
302
2000 metal rollerball pen
M 63; black M
tampo print, laser engraving E 157
002
2000 metal fountain pen
gold nib
tampo print, laser engraving E 157
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Inspired by the Bauhaus and a firm favourite with companies. This model is available as a piston-fill fountain pen with a hand-polished, partially platinum-plated 14-carat gold nib, a rollerball pen, a ballpoint pen, a four-colour ballpoint pen or a mechanical pencil. Made from fibreglass-reinforced polycarbonate and matt stainless steel with a lengthwise grain. Spring-mounted steel clip. Ballpoint pens made from exclusive types of wood with a spring-mounted stainless steel clip and palladium-finished hardware. Design: Gerd A. M端ller
www.lamy.com/2000
001
301
201 HW 97 Pen holder made from solid wood incl. the LAMY 2000 blackwood ballpoint pen. 203 taxus
203 blackwood
E 75 Refill / Nib
Body / Cap
Clip
Case
001 2000 fountain pen
gold nib
tampo print tampo print, laser engraving E 75
201 2000 ballpoint pen
M 16; black M
tampo print tampo print, laser engraving E 75
401 2000 4-colour ballpoint pen (not illustr.) M 21; black, blue, red, green
tampo print tampo print, laser engraving E 75
301 2000 rollerball pen
tampo print tampo print, laser engraving E 75
M 63; black M
101 2000 mechanical pencil (not illustr.) M 40; 0,7 mm / M 41; 0,5 mm
tampo print tampo print, laser engraving E 75
203 2000 ballpoint pen
M 16; black M
tampo print tampo print, laser engraving E 107
203 2000 Desk Set
M 16; black M
tampo print tampo print, laser engraving HW 97
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A series of writing instruments that effortlessly unites attitude and style. LAMY imporium – the extraordinary family of writing instruments from Lamy. This captivating range boasts an exciting combination of functional design, sturdy structure and first-class materials, including gold, platinum and titanium, all beautifully finished with the use of top quality PVD coatings and galvanisation in a range of designs. This combination gives the range its unmistakable appearance and produces a luxurious feel when writing. Design: Mario Bellini
http://www.lamy.com/imporium
092 BlkBlk new
060 BlkAu new
093 TiPt new
293 TiPt new
393 TiPt new
E 182 new Refill / Nib
Cap / Clip
Case
092 / 060 / 093
imporium
fountain pen
gold nib
laser engraving E 182
192 (not illustr.) / 160 (not illustr.) / 193 (not illustr.)
imporium
mechanical pencil
M 40; 0,7 mm
laser engraving E 182
292 (not illustr.) / 260 (not illustr.) / 293
imporium
ballpoint pen
M 16; black M
laser engraving E 182
392 (not illustr.) / 360 (not illustr.) / 393
imporium
rollerball pen
M 63; black M
laser engraving E 182
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A new type of twist-action fountain pen which both fascinates and inspires. Retractable nib and clip. All-metal body, palladium-coated, matt black finish, shiny white lacquer finish or shiny black lacquer finish. 14 carat gold nib, partially platinised. Design: Franco Clivio
http://www.lamy.com/dialog3
074 LAMY dialog 3 pianowhite Pt new
074 LAMY dialog 3 pianoblack Pt new
Ballpoint pen with triangular body and bevelled edges. All-metal, titanium-coated. Design: Richard Sapper 274 LAMY dialog 1
Minimalist rollerball pen with an innovative twist mechanism. All-metal construction, palladium-coated. Design: Knud Holscher 374 LAMY dialog 2
E 182 new Refill / Nib
Body / Clip
Case
074
dialog 3 Palladium / black (not illustr.)
fountain pen
gold nib
laser engraving E 182
074
dialog 3 pianowhite / pianoblack
fountain pen
gold nib
laser engraving E 182
274
dialog 1
ballpoint pen
M 16; black M
laser engraving E 182
374
dialog 2
rollerball pen
M 66; black M
laser engraving E 182
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Emotive design: harmonious proportions for strong brand statements. Available as a fountain pen with a cap and a polished steel nib, a twist-action pencil or ballpoint pen, and a rollerball pen with a cap. Cylindrical barrel made from stainless steel with matt black lacquer or brushed stainless steel and highly polished, chrome-plated ends. Solid metal clip with a reliable spring mechanism, also with highly polished chrome plating. Design: Sieger Design
280 black
080 black
151 brushed new
351 brushed new
E 75
280 / 251(not illustr.)
scala
080 / 051 (not illustr.)
scala
180 (not illustr.) / 151
scala
380 (not illustr.) / 351 scala
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Refill / Nib
Body / Clip / Cap / End of body
Case
ballpoint pen
M 16; black M
tampo print, laser engraving
E 75
fountain pen
steel nib
tampo print, laser engraving
E 75
mechanical pencil
M 40; 0,7 mm
tampo print, laser engraving
E 75
rollerball pen
M 63; blue M
tampo print, laser engraving
E 75
028 oceanblue
126 graphite / 0,7
Star of the show: the classic in aluminium. Robust yet elegant writing instruments made from high-tech aluminium. Featuring a striking, spring-operated metal clip and a transparent grip section. Design: Wolfgang Fabian
371 black
232 bluegreen new
V 60
Refill / Nib
Body / Cap
032 (not ill.) / 026 (not ill.) / 028
AL-star
fountain pen
steel nib
tampo print, laser engraving V 60
Case
126
AL-star
mechanical pencil
M 40; 0,7 mm
tampo print, laser engraving V 60
332 (not ill.) / 326 (not ill.) / 328 (not ill.) AL-star
rollerball pen
M 63; black
tampo print, laser engraving V 60
232 / 226 (not ill.) / 228 (not ill.)
AL-star
ballpoint pen
M 16; black M
tampo print, laser engraving V 60
371
AL-star
rollerball pen
M 63; black
tampo print, laser engraving V 60
271 (not ill.)
AL-star
ballpoint pen
M 16; black M
tampo print, laser engraving V 60
071 (not ill.)
AL-star
fountain pen
steel nib
tampo print, laser engraving V 60
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219 white
019 black
212 vista
012 vista
V 60
Refill / Nib
Body / Cap
Refill M 16
Case
212: tampo print (MOQ = 500 pcs.) V 52
212/219
safari
ballpoint pen
M 16; black M (219 black), tampo print blau M (219 white)
012/019
safari
fountain pen
steel nib
tampo print
V 60
312/319 (not illustr.) safari
rollerball pen
M 63; black (319 black), blue (319 white)
tampo print
V 60
112/119
mechanical pencil M 40; 0,7 mm
tampo print
V 52
60
safari
213 green new
213 pink
014 blue
117 umbra / 0,7
216 red
Design worth hunting out: functional, robust and recognisable. Robust writing instruments with an emphasis on functionality. Made from tough ABS plastic – transparent or in attractive colours. With a striking, spring-operated metal clip. Design: Wolfgang Fabian www.lamy.com/safari-the-movie
V 60
318 yellow
V 52 Refill / Nib
Body / Cap Case
213, 214, 216, 217, 218
safari
ballpoint pen
M 16; blue M (213 green, 214, 216, 218), black M (213 pink, 217)
tampo print V 52
013, 014, 016, 017, 018
safari
fountain pen
steel nib
tampo print V 60
113, 114, 116, 117, 118
safari
mechanical pencil
M 40; 0,7 mm
tampo print V 52
313, 314, 316, 317, 318
safari
rollerball pen
M 63; blue
tampo print V 60
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Drawing and painting are the precursors to learning how to write. The incredibly rich and vivid colours of Lamy‘s aquaplus paintbox set will make the customers of tomorrow happy artists today.
Made for children but popular with adults too: the writing instrument the brings back memories.
510
Developed in conjunction with education experts for children who are starting to learn to write. Fountain pen and twist-action pencil made from maple with a plastic cap and cube. Ergonomically shaped, non-slip plastic grip. With a name sticker. Design: Entwicklungsgruppe Mannheim / Prof. Bernt Spiegel
110 red
109 blue
010 red
V 313 Refill / Nib
Body / Cap / Dice
End of body
Case
110
abc
mechanical pencil M 44; 1,4 mm
tampo print
emblem
V 314
109
abc
mechanical pencil M 44; 1,4 mm
tampo print
emblem
V 314
010
abc
fountain pen
steel nib A
tampo print
emblem
V 313
009 (not. ill.) abc
fountain pen
steel nib A
tampo print
emblem
V 313
510
Watercolour paintbox
aquaplus
tampo print, emblem
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Cases
It is not just the internal but also the external values which count: the wide range of packaging on offer leaves no wish unfulfilled. Packaging can also be personalised with special printing, engraving or your own personal brand message – for a stylish, tailor-made presentation. LAMY E 131 Acrylic tube Page 66
LAMY E 75 Metal box Page 67
LAMY V 52 Carton tube Page 66
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Cases The better the packaging the more fun it is to open. Stylishly packaged writing instruments make high-quality, sophisticated gifts. Perfect for strengthening business relationships, as tokens of appreciation or as incentives. For information on customising the inlay and other promotional options, please refer to the description of the relevant model.
E 131
V0 E 80
V 52
V 60 E 119 Optional packagings (supplement to the standard packing V0) V 52 Carton tube V 60 Carton box (one or two writing instruments) E 131 Acrylic tube E 80
Plastic case
E 119 Carton box (one or two writing instruments)
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Cases
E 75
E 182
E 180
E 107
67
Cases The individual Lamy service: Lamy sets with your advertising insert. You provide the artwork and Lamy will do the rest.
E 147
E 166
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M 16 Write it right: quality testing the LAMY M 16 giant refill during the production process
It’s what’s inside that counts: the LAMY M 16, Made in Germany
It goes without saying that all Lamy writing instruments leave the production line with both an attractive exterior and flawless inner workings.
• • •
•
For instance, the M 16 giant refill is quite literally the heart and soul of most Lamy ballpoint pens: • It is manufactured in Germany at our Heidelberg site
It is made from metal, not plastic It has a tungsten carbide ball in its tip The viscous ink used is waterproof and non-toxic It will last for kilometres of writing with a clean, even stroke right to the end
In fact, it starts its writing career at Lamy itself because we get the ink of the M 16 – and every other Lamy refill – flowing and test it
for quality before it leaves the factory. That is because we want to make sure that the products we supply will serve our customers for many pages to come and bring them nothing but pleasure, delivering durability, reliability and a good-looking script to the very last stroke. So why not take a closer look and see what goes into a Lamy? You will find nothing but high-quality components.
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Accessories M 40 / 41
M 43
M 55 M 21
M 16
M 22
M 63
M 66
T 10
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Accessories M 16 Lamy giant ballpoint pen refill Giant metal ballpoint pen refill available in black, blue and red in line sizes F, M and B; green in M only. Capacity approx. 10,000 m of writing. M 21 Lamy multi-colour ballpoint pen refill With a stainless steel tip. Available in black, blue, red and green. M 22 Lamy compact ballpoint pen refill Metal refill available in black and blue in line sizes F, M and B. M 40 / 41 Lamy pencil lead Fine 0.7 mm/0.5 mm leads, hardness HB. M 43 Lamy pencil lead 3.15 mm (scribble), hardness 4B.
M 44 Lamy pencil lead 1.4 mm (abc), hardness B. M 55 Lamy highlighter refill With a steel tip, orange. (For the LAMY tri pen) M 63 Lamy rollerball pen refill Lamy rollerball pen refill for rollerball pens with a cap. Available in black, washable blue, red and green. (M and B refills). M 66 Lamy rollerball pen refill Giant metal refill available in black, blue and red (line size M); black and blue (line size B). T 10 Lamy giant ink cartridge Pack of five large-capacity ink cartridges. Available in washable blue, black, red, turquoise, violet, blue-black and green.
Z 27/28 Lamy converter Piston-fill converter for Lamy fountain pens instead of using T 10 ink cartridges. Z 10 / 15 / 18 / 19 Lamy eraser tip Replacement eraser tips for Lamy mechanical pencils: econ, accent, 2000, cp1, st (Z 10); twin pen, tri pen, 4pen (Z 15); safari, AL-star, vista (Z 18); scribble (Z 19). Z 101 Lamy silicone tip Replacement silicone tip for LAMY screen. M 583 aquaplus hair brush M 583 aquaplus bristle brush
T 51 / 52 Lamy ink 30 ml (T 51) or 50 ml (T 52) bottle of ink. Available in black, washable blue and red (T 52 also in blue-black, green and turquoise).
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Service Engraving individual names All of our writing instruments can be engraved with individual names. Individual shipping (mailing list) On request, we will dispatch your order to several different addresses. Lots of other options are also available, such as gift wrap, guaranteed delivery dates and much more. Durability of the promotional customisation The laser engraving and coloured printing methods we use are permanent on our products. This ensures your promotional product will last and last! Spare parts and accessories Thanks to our very strong market presence in Germany and throughout Europe, customers are guaranteed to be able to buy refills, ink, spare parts and other accessories at any time. This means that the writing instrument with your message will be used for a long time, making is highly effective. Lead time Our maximum lead time for products with promotional customisation is usually two to three weeks. We will always send you a detailed order confirmation, of course.
Change of nib This extra service from Lamy ensures that fountain pens, as the most personal of all writing instruments, never have to be left in a drawer unused – not even those that are promotional gifts. Every Lamy fountain pen comes with a voucher entitling the owner to a free replacement nib from our Customer Service Department, should the nib provided not match his or her hand. And this is what makes a Lamy fountain pen such a personal advertising medium. If the nib provided does not suit your hand, simply send the fountain pen with the completed voucher to our Service Center by recorded delivery within four weeks after receiving it and we will replace the nib according to your instructions, free of charge.
EF
F
M
B
BB
OM
OB
OBB
The available nip grades are depending on the model.
www.lamy.com/corporate_gifts Please visit our website for more information about the Lamy range of promotional products. The “Corporate Gifts” section contains all the details you need. You can also get in touch with us directly through the website by clicking on “Contact us”. We look forward to hearing from you!
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Business gift marking Great area for your advertising message Individualized branding for Lamy sets.
individualization examples
advertising insert
advertising insert
digital printing up to 4 colors
notebook
embossing
notebook
set packaging with embossable notebook (without writing instrument)
notebook
tampo print
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50 years of Lamy design In 1966, a writing instrument was launched onto the market which gained immediate recognition in the design world and beyond: the LAMY 2000. This modern classic designed by Gerd A. M端ller paved the way for the long-standing success of the brand. The design laid the foundations for the clear Bauhaus-based design language which makes Lamy products so unique, even today. And so a small yet ambitious family business has been transformed into a globally renowned and sought-after design brand over the course of five decades.
Product programme pur 10 tipo 12 noto 16 logo 18 econ 34 pico 36 swift 38 scribble 39 st 40 cp1 41 screen 42 twin pen 44 tri pen 45 4pen 46 accent Al 47 studio 50 Editorial 5 Writing sets 28
2000 54 imporium 56
Cases 64
dialog 57
M 16 69
scala 58
Accessories 70
AL-star 59
Service 72
safari 60
Business gift marking 74
abc 63 aquaplus 63
Text Meiré und Meiré Conception and creative work Meiré und Meiré Concept and design Rothkopf & Huberty
Photography Products: Uli Maier Company portraits: Stills & Strokes
Lithography pinkit Printing abcdruck
Printed in Germany Modifications and errors excepted P908 / 2016–2017 © C. Josef Lamy GmbH / 2016
Business gift marking
D
tampo print
LG laser engraving
LG laser engraving of individual names
P
emblem
PR embossing
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Business gift marking
Remarks D tampo print
On metal or plastic in all RAL/HKS/Pantone colours
LG laser engraving
On metal blind On metal dark
LG laser engraving
Laser engraving of individual names
LG signature engraving
Laser engraving of signatures
P emblem (for LAMY pur, econ, twin pen, st und cp1)
Emblems in one or several colours
PR embossing
Embossing Printing formats:
Maximum height of print 7 mm, maximum height of laser engraving 6 mm Printing/laser width corresponding to model requested
Reproduction works:
Reworking of print data / files can create additional costs.
Paper proof:
The first paper proof is free of charge. Any subsequent proof requirement will incur an additional cost.
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C. Josef Lamy GmbH D - 69111 Heidelberg Tel. +49 (0) 6221- 843-0 Fax +49 (0) 6221- 843-208 www.lamy.com E-Mail: pp@lamy.de
Discovering shared values means discovering Lamy: a digital introduction to the long-standing Heidelberg-based company. www.lamy.com/company www.google.com/+LamyGermany