©©DW / J. Röhl
Editorial
While most news events have a local focus, they often have a global effect. The DW editorial team proudly flies nearly 140 flags. They stand for the strong local expertise of our correspondents and reporters around the world who are covering the news and providing our audiences with the information and background they need in order to make decisions.
Our mutual trust in objective and balanced journalism has led us to develop ideas for jointly produced content with some of our partners. The exceptional success of the program “Eco Africa” which airs on television channels all across the continent in several languages is just one example of how the audiences of international broadcasters can profit from teamwork.
Our mutual trust in objective and balanced journalism has led us to develop ideas for jointly produced content with some of our partners. This could not be achieved, however, without the alliances DW has around the world with strong partner media organizations. Currently we are part of a family with 4,000 members. With some of our partners we share a long history, new partners are coming on board regularly. DW provides them with content for rebroadcast, for instance, enabling local media in many countries to offer reports and analysis from around the world to their users.
This form of cooperation on eye level is what makes the difference. We are privileged to have media partners across Europe, Africa, Asia, Latin America and the Middle East, who are working with DW in distributing our content. At the same time, we profit immensely from the ongoing dialogue with our partners. Their insight into the needs and requirements of users in their respective countries and regions helps us to keep our journalistic output relevant.
Our audiences can determine with increasingly individual decisions how they search for information and consume news. This is increasing as our societies are becoming more digital. While we strive to supply balanced journalistic content to our very diverse audiences, we have to meet them halfway in more places than in the past. In some markets, television is still the favorite medium, in some areas we still reach a majority by radio while the steadily growing shift into a variety of social media channels runs at different speeds in different parts of the world. We readily accept this challenge, because we know that we can count on our partners. In this issue we would like to introduce some of the people who make our network so unique. Keep well. Cordially, Peter Limbourg Director General
@dw_Limbourg
Deutsche Welle
3
