AIESEC - visual guidelines

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Writing AIESEC

The word AIESEC should always be written in capitals, wherever possible. In all documents and proposals AIESEC should be in capitals. For designing International, National Conference Logo's, please keep AIESEC in the same font and in capitals.

AIESEC in Numbers Last update July, 2011 (SOGA and MyAIESEC.net data) 1948 60.000 members

The year AIESEC was founded The number of young people who are currently Experiencing AIESEC As of internal data from July, 2011.

The number of countries we have AIESEC activities in 110 Several countries/territories were approved to join the global countries/territories network at IC 2008 in Brazil and IPM 2009 Rome, so we now have AIESEC activities in 107 countries! 2,100 universities

We are currently present in over 2,100 universities Although we have 730 LC's, many LC's have presence in numerous universities. Given the latest internal data (July, 2011) on number of Universities we have presence on.

470 conferences

We run more than 470 conferences each year at national, regional and global level. The biggest AIESEC Conference is the International Congress with more than 600 young people and 200 organizations involved from all around the world. (We are not including local conferences).

16,000 exchanges

We provide unique exchange experiences for over 16,000 youth annually This is given our latest exchange statistics.

4,000 partners

We partner with over 4,000 organizations globally These include sponsors, TN takers, other partners, etc. (This number requires to be updated)

20,000 leadership opportunities

Each year, over 20,000 leadership opportunities are available Youth around the world engage in all sorts of projects in leading a team of at least three people for more than three months. This number is constantly increasing.


945,000 alumni 730 LC's

We have impacted over 945,000 people in society through AIESEC This number is calculated taking into account an average of 15,000 members per year (taking into account low and high years in terms of membership) throughout our existence. We have 730 LC's This represents how many LC's we have, though we are present on many universities and campuses.

Color Combinations and typography Color Combination The color codes are different for mediums of use to avoid the printing of different shades of blue and orange around the world. Please be careful about the use of the color combinations. The AIESEC Colors and Typography Booklet present all the guidelines on the proper use of the AIESEC logo and the Global Descriptor. Please share this guide with all partners who are expected to print the AIESEC logo on any material or website. Note: When giving any work for professional printing, give the color in Pantone (PMS) or CMYK and not RGB.


Typography Arial is used for all print work. Verdana is the preferred font for websites and other online writing.


More about our Global Brand

Undertand deeply our Brand and what means to be a Brand Embassador. Global Brand Wiki Telling the story 2.0 Wiki

I am AIESEC’er stories wiki

AIESEC Communication Principles wiki Brand XP Toolkit

Global Brand Experience Wiki

Telling the story 2.0 is about taking the I am an AIESECer campaign online. It is about equipping a growing network of 30,000 young people in over 100 countries to share their stories on how to be changemakers. Find stories of our members and share yours with us. And find more about the IAAA Campaign. Principles on how we should behave as responsible AIESEC’ers when communicating AIESEC. Document that explains our Brand Model: The AIESEC Brand Experience. Wiki about our Brand Model: The AIESEC Brand Experience


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