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Email Delivery Services Market Projected To Garner Signi몭cant Revenues By 2026 Date: December 23, 2021 Author: Health and Pharma News
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An email delivery services provider is a platform that enables sending of bulk emails to clients and contacts of end-user industries. Businesses, especially ecommerce, send transactional or marketing emails to their customers as a way to communicate, or in order to promote or advertise their products and services. It is necessary to utilize email delivery services platforms that ensure that emails are delivered to the inbox of the intended recipients. Email delivery services ensure that the emails are delivered to the recipient’s inbox instead of being ltered or being marked as spam by internet service providers (ISPs). Emails may be used in order to engage with prospective consumers and expand the consumer base. Mergers & acquisitions (M&A) is a major driver of consolidation in the email delivery services market. Major players in the market such as Salesforce.com, Inc., Oracle Corporation, and IBM Corporation are pushing to combine marketing and e-commerce on a single platform. In 2018, Insight Venture