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Free-to-air (FTA) Service Market Set to Witness an Uptick From 2016 To 2024 Date: March 29, 2022 Author: Tech News
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Europe, the Middle East, and Africa’s free-to-air (FTA) services market is highly fragmented, according to a report by Transparency Market Research (TMR). In 2015, the top ve players, namely British Broadcasting Corporation, RTL Group, Deutsche Telekom AG, ITV Plc., and Mediaset SpA accounted for under 20.0% of the market shares. The market is conducive for aspiring players, and hence, going forward it will likely see a lot of new entrants. Thus, the competitive landscape will continue to be highly fragmented. At present, a host of companies are foraying into the market, particularly in the areas of internet TV and pay-TV in countries of Germany, Austria, and the U.K. Further, prominent players such as Sky TV too are making efforts to enhance their market positions by forging long-term partnerships. Key vendors in the EMEA free-to-air service market are RTL Group, BT Group Plc., Deutsche Telekom AG, Rai Pubblicità, and British Broadcasting Corporation.