What is Mobile SEO
Mobile search engines have different bots and algorithms than those used for traditional web search engines. By evaluating your website as if it was being rendered on a mobile phone, they then rank results partially based on how well the page will render on the type of phone that submitted the query. The best thing you can do to improve your mobile SEO is to ensure that the mobile crawlers and user agents determine that your content will render well and load quickly on any mobile phone. Mobile search supplies various results and display forms, depending on the phone type whether it may be a feature phone, smartphone or tablet. Google, specifically, has a special crawler for smartphones, which predicts a divergence of results between the two mobile types and for desktop web results.
How Google makes a difference between a Smartphone and feature phone? In a search engine consideration, the divergence between feature phones and smartphones, with the exception of a growing list of devices that smartphones have a WebKit browser which is not available in other phones. The WebKit browser is explained in a user agent smartphone. Google wants to be as such that the resulting pages to deliver in the right way on the user’s device and furnishes the search results to the intent of the user. Google already offers the largest gap of search results for mobile functionality via GooglebotMobile by the specific crawling for these devices. Your pages can be filtered on these results if they do not display correctly and explains the right mobile doctype. This is the approach of Google with smartphones and tablets as well eventually.
On-site mobile SEO best practices
Use 100% valid XHTML 1.0 code Many optimizers on the traditional WWW do not consider using valid code as a best practice. Mobile search engines however may have more trouble digesting invalid code. Be safe! If you validate, mobile search engines won't have any trouble with your site.
Digital Organics: Web Design Sunshine Coast - 1/102 Howard Street, Nambour, QLD 4560 T 617 5476 3800, SEO Sunshine Coast
Follow accessibility best practices These will ensure that your content is accessible to anyone regardless of their platform — this includes mobile users and mobile search engines. The W3C's Web Accessibility Initiative is a good place to turn for the latest information on accessibility. Dive Into Accessibility is also a useful tutorial.
Follow traditional on-site SEO best practices To improve your mobile search results it's still advisable to follow traditional SEO best practices as closely as possible. While mobile bots and indexes are different from web search, things like title tags, heading tags and alt tags, keyword-rich anchor text for internal links, etc. are still very important.
It is also a good idea to ensure that each of your pages has at least one incoming link.
Getting spidered and indexed by mobile search engines If you want mobile search engines to spider and index your site, they must know about it first. Submit your site to major mobile search engines for quick spidering especially Google and Yahoo!
Digital Organics: Web Design Sunshine Coast - 1/102 Howard Street, Nambour, QLD 4560 T 617 5476 3800, SEO Sunshine Coast