
















PostcardsLive.com
@PostcardsMag
MAILED to select postal routes in the Greater Cleveland/Tarkington area.
If you would like to receive our magazine and are not currently on our mailing list, subscriptions are available.
FREE rack copies at advertisers and businesses in towns listed above.
Published Monthly by Altom Consulting & Marketing, Inc.
Publisher Karen Altom
Associate Publisher Kent Holder
Editor Wes Altom
Advertising Team
Kent Holder
Nancy Jolly
Jennifer Abbrat
Leah Lamp
Marshall Altom
Design Team
Mary Partida
April Key
Social Media Management
Abby Altom Boyd
Online: www.PostcardsLive.com
Address: PO Box 690 • Huntsville, TX 77342
Call our Office: 936.293.1188
We reserve the right to edit or reject any material submitted. The publisher assumes no responsibility for the return of any unsolicited material. No material from Postcards Magazine™ can be copied, faxed, electronically, or otherwise used without express written permission. Publication of articles, advertisements or product information does not constitute endorsement or approval by Postcards Magazine™ and/or its publisher. Business Focus stories printed in Postcards Magazine™ are drawn at random from contract advertisers.
© 2023 by Altom Consulting & Marketing, Inc., All rights reserved.
Karen AltomWhen I think of August, I think of “firsts.” Some readers may think of January when firsts are mentioned, but when August rolls around, there are many very special firsts. Granted, most have to do with our kiddos, but they are so memorable!
There’s the first day of school. Whether Pre-K or high school or college, they bring a tear to mom’s eye. August also brings the first day of team practices. Whether drill team, band, or sporting events, I was always thankful to be a girl when my brothers were enduring two-a-day football practices in August.
However, my favorite first is the first day of August--when the annual Postcards Cover Photo Contest begins! If you’ve ever taken a picture you think is really great, NOW is the time to send it in. (Check out our ad on p. 21)
Our categories this year are:
Local Living • Nature • Animals • Seasons • People
The Grand Prize winner and First Prize winner in each category will have their photo published on the cover of one of our editions in 2024 along with receiving other great prizes. You can submit your entries and learn more on our website PostcardsLive.com/contests.
We look forward to seeing your entries!
Until next time,
As August arrives, it’s hard to believe back-to-school time is approaching. In just a few weeks, we will be right in the middle of fall sports, watching our kids compete at their best levels.
Over the past month, I have spoken to numerous readers who have told me they are reading this magazine cover to cover--and yes, even paying attention to the ads! Your positive feedback is invaluable, because it helps us demonstrate the value we bring to our advertisers, indicating their dollars are well spent.
With that in mind, please take a moment to acknowledge the advertisers who make this magazine possible. They are the reason there IS an Eastex Edition of Postcards! Let them know you saw their ad, and thank them for investing in a community magazine. If you don’t see your favorite advertiser within our pages, please let us know at www.postcardslive.com, and we’ll make sure to pay them a visit.
Thank you for being a part of our Postcards Family.
I’ll see you around town,
Welcome back to the Dear Gabby advice column. This hot weather has been brutal! It was so hot in July that I got condensation on my backside from the water in the toilet bowl! I don’t expect August will be any cooler. Either it’s humid, or my underwear has suddenly turned very friendly. But, enough about my derriere, let’s discuss yours. It’s swimsuit weather, and I’m sure many of you are exercising more because of it. Please be careful with outdoor fitness routines. If you insist, switch your customary time to early mornings. I never thought I’d be the kind of person who’d wake up early to exercise…and I was right! Send your questions to me by clicking on Dear Gabby at www. PostcardsLive.com/share.
DEAR
I am so tired of people being condescending to me because of my age. Assumptions regarding my cognitive abilities are made (by the color of my hair) without any attempt to determine my mental acuity. There’s a lot of discussion about the subject on the news lately, but please don’t judge any senior citizens by the actions of any others. It isn’t fair, and it isn’t funny.
DEAR
You are absolutely right. People are so judgmental; I can tell by looking at them. Just kidding! Someone had the nerve to ask me how old I was the other day. I told them that a lady never reveals her age…and neither do I! We are judged by whether we do Snapchat or TikTok (and most of us don’t, but it’s not because we can’t). We may not participate in the latest craze, but we can write in cursive, do math without a calculator, and tell time on a clock with hands. Those younger people should be smart enough to not insult or annoy older folks. The older we get, the less ‘life in prison’ is a deterrent. Hand me my Wordle, and leave me alone.
GABBY
I am so tired of trying to think of things to cook when it is so hot inside and outside my house! Do you have any suggestions for cool things to prepare for meals?
Besides ice cream? Wraps, sandwiches, and pasta salads can be served cool or at room temperature. Fruit salads are delightful! There are lots of delicious salads with protein that are quick, easy, and cool. Tuna salad is a classic, chicken salad is wonderful, and shrimp salad is even better. Add a cool dessert, and you’re gold. If you’d like my favorite salad recipes, give me a shout via the PostcardsLive address above, and we’ll print them in the next issue.
GABBY
CONFIDENTIAL
I can relate! My garden identifies as a prairie restoration project.
Do You Know?
Cleveland’s Economic Development Director shares on growth, community, and how adopting a positive mindset helps him work for a brighter future for Cleveland and its residents.
The Economic Development Corporation (EDC) has a pivotal role in propelling economic growth within a city. We foster the advancement of commercial, industrial, and manufacturing enterprises, all with the aim of promoting employment opportunities and enhancing the overall well-being of the public. As the Economic Development Director, my primary mission is to contribute to the quality of life for all residents.
In pursuit of this mission, I engage closely with city, county, and state officials, forging collaborative partnerships that pave the way for progress. Additionally, I establish strong relationships with local businesses, recognizing their invaluable contribution to our community.
I’ve had the opportunity of being involved in numerous impactful projects in Cleveland - the sports complex, the BNSF Logistic Center, QuikTrip Travel Center, Parkway Convenience Store, T-Mobile, M&D Supply - Ace Hardware, N. Manthey Street Paving, B-Plastics, Ollies Store, Whataburger, White Water Car Wash, San Jacinto Professional Build, Coburns Supply Company, and Sharp International.
We are also focusing on exciting new ventures like Buzzy Bee Travel Center, Denny’s Restaurant, a new gas station,
and a strip center on Washington Street. Additionally, I have been involved in the new residential landscape of Cleveland through new home development locations like Grand Oaks, Pinewood Trails, Glen Park, and Kirbywood.
Collaboratively, the Economic Development Corporation and the City Council devote tremendous effort to enhancing the growth of Cleveland. Together, we work towards cultivating an environment that attracts new businesses, fosters job creation, and creates a vibrant community where residents can thrive.
In 2020, a defining moment arrived in my career journey as I assumed the role of Economic Development Corporation Director. This milestone followed eight years of service on the economic development board, where I witnessed firsthand the inner workings of Cleveland’s economic landscape. But my involvement extends far beyond that. I’ve had the privilege of serving on various committees and boards, including the Chamber of Commerce Board, TX-DOT Transportation Community, TFA Board, Legislative Committee, MTC Community Relationship Community, and Senior Citizen Board, among many others.
Through my active participation in these organizations, I have gained deep insights into Cleveland’s growth trajectory and the essential components necessary for its
sustained development. It has equipped me with a unique perspective on the everevolving landscape of Cleveland’s prosperity. Share your work background and how you feel those early experiences have impacted where you are now.
In the 1970s, I owned a residential and commercial construction company in the City of Houston. It was a time filled with ambition and determination to create something of my own. However, as the 1990s rolled in and construction projects began to dwindle, I made a pivotal decision to join PPG Paint, where I dedicated my efforts to selling bulk paint to commercial and governmental customers.
After two decades of successful sales, an opportunity arose that would forever shape my path. I made the choice to transition to B&B Aggregates in Cleveland, a move that would prove to be transformative. Each of these chapters in my professional life played a profound role in shaping who I am today. From an early age, I possessed a genuine affinity for connecting with people. This desire to understand and engage with others propelled me to establish my own business, fueled by the determination to chart my own course.
Throughout my years in construction and sales, I fully immersed myself in every aspect of these industries. These formative experiences cultivated a deep reservoir of knowledge and expertise that continues to guide me today.
Cleveland has been my home my whole life; my wife and I reside just three miles outside of town on fourteen acres of land I am fortunate to call my own. Maintaining this property is an ongoing process that brings me great fulfillment.
My roots trace back to Kilgore, Texas where I was born. My mother attended Cleveland schools, and my father attended Shepherd schools. Eventually, my parents settled in Kilgore, and my father embarked on a career in the oilfield. Although I was born in Kilgore, I was raised in Cleveland, forging memories and strong bonds with the community.
Outside of professional pursuits, I enjoy hunting and fishing. Equally important is the time I spend with my family and grandchildren. My wife of 48 years, two daughters, and many grandchildren have always been a great support throughout my journey.
I love the people. They are the essence of this community I have called home my entire life. There have been changes to the city over time that have shaped its landscape. Growth and change are inherent in any city. I believe they are catalysts for progress. Embracing these transformations is key, ensuring they align with the betterment of everyone involved. Instead of dwelling on negatives that may arise, I choose to focus on the positive aspects that make Cleveland special. My dedication lies in transforming any negative aspects into opportunities for improvement. By adopting a positive mindset, I strive to create a brighter future for Cleveland and its residents. It is crucial to find solutions that benefit the entire community, fostering an environment of growth, harmony, and prosperity.
Reflecting on my past, I am grateful to say that I have had a good and fulfilling life. I take pride in being self-motivated and having a strong work ethic. Throughout my life, I have pursued my goals, putting in the hard work and dedication necessary to achieve them. These qualities have shaped me into the person I am today. Looking back, I can confidently say that every experience, every challenge, and every achievement has contributed to the person I have become. It is these moments that made my life great.
Ingredients
2 cups all-purpose flour
½ cup sugar
1 Tbs baking powder
½ tsp cumin
½ tsp salt
freshly ground black pepper to taste
1 cup milk
¼ cup butter, melted and slightly cooled
2 large eggs, beaten
2 cups grated zucchini
1 ½ cups fresh corn, kernels cut from cob
1 cup finely shredded Cheddar cheese
1 quart oil for frying, or as needed
Directions
Step 1: Whisk flour, sugar, baking powder, cumin, salt, and pepper together in a large bowl.
Step 2: Whisk milk, melted butter, and
eggs, together in a small bowl; pour into flour mixture and whisk to combine. Stir in zucchini, corn, and Cheddar until well combined.
Step 3: Heat oil in a deep fryer or large saucepan to 350 degrees. Working in batches, drop tablespoonfuls of batter into hot oil. Fry until crisp and brown, about 4 minutes per batch, turning halfway through with tongs. Drain on a paper towel lined plate.
Credited for creating and popularizing Western Swing in the 1930s, Bob Wills was a Texas fiddler with a big personality and incomparable stage presence – a man who led a group of lively musicians known as the Texas Playboys to the national spotlight. Bob Wills and His Texas Playboys first wowed audiences across Texas and Oklahoma, and by the big-band era of the 1940s, reigned as the top live attraction in the nation. Wills, known as the “King of Western Swing,” captivated audiences with his fast fiddling and trademark “AH-ha” calls in fan-favorite tunes like “Take Me Back to Tulsa” and “Stay a Little Longer.”
Wills’ legacy is still alive and well, now nearly 50 years after his passing, thanks to Brett Bingham, a producer and booking agent, and Jason Roberts, a fiddler and band frontman, formerly with Grammy-winning Texas band
Asleep at The Wheel.
Postcards visited with Bingham and Roberts about the history of this legendary band, the reasons they are carrying the torch for Western Swing – and what fans can expect when Bob Wills’ Texas Playboys perform at Old Town Theatre in Huntsville on Friday, September 22.
Let’s start with the incredible history of this band. After Bob Wills’ death in 1975, the music did not stop. What kept the music alive?
Bingham: A group of ex-Playboys came together to keep the Bob Wills sound alive. Former steel guitarist Leon McAuliffe led the band, and he and Betty (Bob’s widow) handpicked the other members. Those men made a promise to one another that when the first
of the new band died, they would disband –and, true to their word, the group dissolved in 1986, following the death of piano player “Brother” Al Stricklin.
Post 1986, the torch was passed again – this time to two men who previously worked with Wills on stage or in the studio. What can you tell us about the 1986-2017 era of Bob Wills’ Texas Playboys?
Bingham: Eventually, with the blessing of the Bob Wills estate, guitarist-producer Tommy Allsup (a longtime Wills collaborator) and Leon Rausch (the Playboys’ last great vocalist) took over Bob Wills’ Texas Playboys. Allsup knew Bob Wills and produced his final album, For The Last Time. The two led the guys and carried on the Wills style and traditions – on stage and in the studio – for 30 years, until 2018, following the death of Allsup.
After Allsup passed away, it was time to pass the torch again. This time, you and vocalist Jason Roberts grabbed the torch. Why did you want to be a part of this?
Bingham: I had a deep connection to Bob Wills and Western Swing music from birth, essentially, but an even deeper connection to the first incarnation of the band that formed right after Mr. Wills passed away. My dad and uncle both had a relationship with Leon McAuliffe and many of the other Western Swing legends that were still alive at the time. My dad and Tommy Allsup were classmates in Claremore, Oklahoma, and hitchhiked to Tulsa quite often to see Bob’s brother Johnnie Lee Wills at Cain’s Ballroom. I ended up starting a fan club for the “Original Texas Playboys” and even sold merch for them when I could get to the gig. They were already heroes to me, and they became friends. Growing up, I was able to be around the musicians who created this music, so I feel connected to it in a way that is hard to explain. I feel the same passion for keeping this music alive and introducing it to a newer audience as do the ones who do it with an instrument in their hands.
Jason and I started as acquaintances, seeing him at Asleep at the Wheel shows or other Western Swing related events – and that developed into a strong friendship as we realized we had the same vision for preserving this music we loved so much. That of course has grown into a great business partnership, and we’re both grateful to the Wills family for their confidence in us.
You are the tour manager and content creator, and Jason leads the band. Why is Jason the right person for that job?
Bingham: Jason was the perfect choice from a bandleader standpoint. Much is made of the fact he resembles Bob Wills, plays fiddle, and played the part of Bob Wills in the stage performance A Ride With Bob. But it’s important to note that we’re not trying to imitate Bob Wills. Our band salutes not only Bob Wills, but all the Texas Playboys who shared the stage with him. We don’t imitate as much as we present our version and interpretation of the music they created.
To expand, Jason was related through marriage to Johnny Gimble, who played with Bob Wills from 1949-1951 then went on to a Country Music Hall of Fame career as a studio musician in Nashville and is a true Texas and music legend. He had the unique opportunity to “study at the feet of the master,” if you will. Additionally, he began playing in bands at a very young age and had parents that supported his “habit” by getting him to gigs all over Texas until he could get himself there. He got the Asleep at the Wheel job as soon as he was old enough to play in all the venues they traveled to all over the country.
Roberts: Even before we started that play, I’d been studying Bob Wills, his persona, and who he was – and how he interacted with his players. I’d been soaking it in since I was a kid. A Ride with Bob definitely gave me the chance to present it to audiences like I saw it in my head. But even before that play came along, I was deep into the weeds when it came to learning about Bob Wills and his music.
Bingham: I also want to mention that the other members of the band have similar experiences and are among the best players available at their respective instruments. Many of them worked with the group led by Rausch and Allsup, and all have similar backgrounds as Jason.
Looking back to when you were a kid and just starting to appreciate Western Swing, did you ever think you would be a part of the Bob Wills legacy in this way?
Bingham: It was certainly not on my radar. Life takes strange turns, but somehow one of the turns led me here. I think Mark Twain is credited with saying, “The two most important days in your life are the day you were born and the day you find out why.” While that is a pretty strong statement to make, it sums up how importantly we are taking this responsibility.
Roberts: We both want to do it in such a way that it’s authentic, the way we think it ought to be done. Of course, I never knew Bob Wills, but we’re hoping we’re approaching it in a way that would make Bob holler, you know? Just a little “AH-ha,” because he believes
we’re doing it the right way. What can people expect if they attend the show at Old Town Theatre in Huntsville?
Bingham: We are really excited about this show because it will be 90 years, almost to the day, when Bob Wills performed his first show in Waco, Texas, after leaving the Light Crust Doughboys in Fort Worth, and he called the band “the Playboys.” People will learn a bit about Bob Wills’ life and career, not only through the music that will be quite familiar to most, but also through the words of Bob Wills himself, as well as a few others that will be recognizable. It’s theatrical, but not in a dramatic way, if that makes sense. It’s very much a concert, but we want people to leave knowing more about the man, the music, and the Texas Playboys that came before us.
What is the future of Bob Wills’ Texas Playboys?
Bingham: In many ways, I think we’re just getting started. We have a live recording that will be released later this year, and we plan to record in the studio soon. We also plan to take this band to other parts of the country, and hopefully Europe, in the next five years. There is a high level of commitment to everyone in the band to do whatever we can do to get this music and the story of Bob Wills in front of as many people as we can.
Don’t miss your chance to see Bob Wills’ Texas Playboys featuring Jason Roberts at Old Town Theatre in Huntsville on Friday, September 22. Visit oldtowntheatrehuntsville.org for more information.
He’s all horns and rattles. Don’t throw away the old bucket ’til you know whether the new one holds water.
She was as mad as a calf with a barbwire tail.
Love is like kudzu — it spreads.
Only a fool argues with a skunk, a mule, or a wife who can cook. When it comes to dating, there are more horses’ butts than horses.
Publisher Karen Altom and her Granddaddy J.C. FarrisAs I grow older, more and more often I find myself saying, “Like my Granddaddy used to say…” In an effort to keep some of these old sayings alive, we are sharing them here. Please feel free to share yours with us!
Ravi Mathur’s journey from a humble background to becoming the proud owner of Akin Auto Care showcases the power of determination, hard work, and a passion for what one loves. Even his business logo is a tribute to making the American dream come true.
Ravi Mathur’s journey began in India, where he grew up in a humble family. With hopes of finding better opportunities, Ravi’s parents made the courageous decision to relocate to the United States in 1997. Inspired by Hollywood movies and the allure of big cities, Ravi followed in their footsteps, embarking on a quest for a brighter future. Arriving in Memphis, Ravi soon realized that his American dream would unfold just a little bit differently. Settling in a small town in Mississippi, he experienced the challenges of living in an area where even the nearest grocery store was miles away.
Determined to create a successful life, Ravi discovered his passion for automobiles. Cars became more than just a means of transportation; they became a symbol of his aspirations. Recognizing his love for the automotive world, Ravi made a pivotal decision — he would pursue a career in the industry. Even in the face of potential failure, he was determined to chase his dreams.
Ravi met his wife Alyssa in Chicago; they have now been married for six years and have been blessed with a wonderful two-year-old son. Ravi began his career working as a Chevrolet product trainer and eventually was transferred to the Houston area. A few years ago, the news of his wife’s pregnancy became a turning point for Ravi. Motivated by his deep love for his unborn son and wife, he wanted to provide a better life for his growing family. With determination, Ravi began exploring various opportunities of acquiring his own car shop.
After a failed initial deal, Ravi’s agent presented him with an intriguing option — an independent auto shop in Cleveland, Texas with an excellent reputation. A visit to Akin Auto Services revealed shared values with its previous owner, and Ravi saw this as the chance to seize his dreams. In July 2021, Ravi officially became the proud owner of Akin Auto Care. Embarking on his new venture, Ravi took a leap of faith, pouring their savings into his new business. Initially, rebuilding trust with the customers took time and work. However, through perseverance and dedication, they managed to win the loyalty of the Akin clientele. Ravi’s guiding principles of honesty, continuous learning, and a strong work ethic formed the bedrock of their success.
When Ravi’s father passed away a year ago, it presented him with a choice — should he sell his newly acquired business and start over in Memphis to be with his mother? A visit to his mother solidified Ravi’s question. The pride his father took in his shop and the encouragement from his family compelled Ravi to stay true to his dreams. Akin Auto Care became a dedication to his father’s memory and a testament to the fulfillment of his own American dream.
His wife Alyssa adores that Ravi dedicates himself wholeheartedly to his business, along with his amazing ability to balance work with being a husband and father. She is not only proud of his work ethic, but of where he has brought the business today by putting in a lot of long hours and never giving up. She is most proud that Ravi provides all his customers with
the red-carpet experience.
To Ravi, his employees are more than staff — they are family. Every July, he celebrates with his staff in honor of their business anniversary. Every December, his team and their family members are invited to an annual Christmas party. Ravi also treats his customers like family, stating that his goal is to be the best with honesty and integrity. Joel, one of the longest-serving employees at the shop, sums it up, stating, “We take care of our customers like our family.” This commitment to exceptional service and building strong relationships has been instrumental in the growth and reputation of the business. With a drive for improvement, Ravi invested heavily in upgrading the shop’s facilities. The
introduction of new camera systems, cuttingedge computers and diagnostic machines, and refurbished bay doors transformed Akin Auto Care into a modern, efficient operation. Demonstrating his dedication, Ravi even painted the building (as a birthday gift to himself) in his business colors of red, white, and blue--symbolizing the fulfillment of his American dream. When Ravi purchased the shop, he changed the name from Akin Auto Service to Akin Auto Care and designed a new brand around the American flag. The A in the logo represents the flag with stars, the wings represent the eagle, and (of course) the car represents the auto shop. The logo is a tribute to making Ravi’s American dream come true.
Akin Auto Care remains deeply committed
to giving back to the Cleveland community. Actively involved in supporting local sports and various charitable endeavors, Ravi and his team prioritize being a positive force in the neighborhood. New initiatives are coming soon, such as free AC and brake checks, that further demonstrate their commitment to serving the community and providing exceptional care.
Ravi’s story is a reminder that dreams can be achieved with unwavering commitment, even in the face of adversity. His pursuit of excellence, strong values, and dedication to family, customers, and community make him an inspiration to all. Stop by for a visit and give Ravi and his team a chance to win you over with the quality of their work and customer service.
…Come after me, and I will make you fishers of men.
Mark 1:17
The words of Jesus above were spoken to some fishermen. They were spoken as Jesus walked by the sea. Ever notice how many things in the life of Jesus happened by the sea?
These men had a trade; they were fishermen, something they perhaps had learned from their fathers. It was the way they made a living. It was how they put food on the table. They knew their job well. Why would they want to trade a way of life they knew so well for something they didn’t know?
“Come after me!” Was this a request or a demand? Or was it an invitation? Let’s call it an invitational challenge He empowered them to take. What would they get? At this point, all they were receiving were His words, “I will make you.” They left on His words. They left on His promise. They followed, and what an adventurous journey they took. They spent three years with their creator and were re-created into fishers of men. Their life with Jesus was an adventure they would cherish for eternity.
For us today, we get to share in that journey and adventure, reliving them every time we read the Gospels. I find something new and exciting every time. Start a count on the seaside happenings in the life of Jesus (if for nothing else, just to see how many you can
find). Then listen to the wind and pounding waves…above the roar, you just might hear the voice of Jesus say, “Come after me.”
from page 21