San Antonio Beer Zine

Page 1


,1&+(6 '(6&5,37,21 I J

J

$%9

,%8

7$67,1* 127(6

H J

%5(:0$67(5 127(6 B J J J H JB

),1$/ 75,0 ; ,1*5(',(176 ; I I

%/(('6 ,1 $// 7(;7 ,0$*(6 $1' %$&.*5281' &2/25 7+$7 '2(6 %/((' 0867 %( (;7(1'(' 72 ,1 %(<21' ),1$/ 75,0 21 $// )285 6,'(6 :,7+ %/(('6 $// 35(66 5($'< 3')6 6+28/' 0($685( ; ,1 25 ;

,1&+(6

,1&+(6

/,9( $5($ ; 25 ; $// 7(;7 ,0$*(6 $1' %$&.*5281' &2/25 7+$7 '2(6 127 %/((' 0867 %( &217$,1(' :,7+,1 /,9( $5($ 21 $// )285 6,'(6


MAP AP

4

RS AND BBQ BEERS

7

STING BEERS INTERESTING

11

SUMMER STYLES

12

LACE FEATURED PLACE

19

LOOKING BACK

22

RY FEATURED BREWERY

25

FEATURED STORY

28

Founded by a group of beer drinkers with too much time on their hands, SABZ is a craft beer publication with its finger on the pulse of the local scene. Our mission? Inform and educate the great people of San Antonio on both the beer trends & beer events brewing in the Alamo City. CHEERS! The Team: Harrison Civick | Matthew Bell | Collete Orquiz | Jose “Mando” Cruz Nathan Martinez | Dominique Pere Cover art: Alicia Spence-Schlesinger

Contact us: INFO@SANANTONIOBEERZINE.COM

sanantoniobeerzine

SAbeerzine

sanantoniobeerzine

3


9

19 25 1

27

3 18

16 4

13 6 28

11

12 14 17

5

22 10 26

15

20

2

1. FREETAIL BREW PUB 4035 NORTH LOOP 1604 W #105, SAN ANTONIO, TX 78257

5. BIG HOPS THE BRIDGE 306 AUSTIN ST, SAN ANTONIO, TX 78215

9. BRAND LIQUOR 29202 RALPH FAIR RD, FAIR OAKS RANCH, TX 78015

2. FREETAIL BREWING CO. 2000 S PRESA ST, SAN ANTONIO, TX 78210

6. SOUTHERLEIGH FINE FOOD & BREWERY 136 E GRAYSON ST, SAN ANTONIO, TX 78215

10. ALAMO BEER CO. 415 BURNET ST, SAN ANTONIO, TX 78202

3. BIG HOPS BITTERS 226 W BITTERS RD #108, SAN ANTONIO, TX 78216 4. BIG HOPS HUEBNER 11224 HUEBNER RD #204, SAN ANTONIO, TX 78230

4

7. NEW BRAUNFELS BREWING CO. 180 W MILL ST, NEW BRAUNFELS, TX 78130 8. SEGUIN BREWING CO. 320 BEICKER RD, SEGUIN, TX 78155

11. MAD PECKER BREWING CO. 6025 TEZEL RD #122, SAN ANTONIO, TX 78250 12. THE GRANARY ;M= :J=O 602 AVENUE A, SAN ANTONIO, TX 78215

13. THE GROWLER EXCHANGE 8313 BROADWAY ST, SAN ANTONIO, TX 78209 14. CAF? K @OQ BREW N Q 1012 N FLORES ST, SAN ANTONIO, TX 78212 15. DIGNOWITY MEATS 1701 E HOUSTON ST, SAN ANTONIO, TX 78202


21 7 23

HERE IS A LIST OF ALL THE PLACES WE TALK ABOUT IN THIS ISSUE!

8

24

5

16. RANGER CREEK BREWING & DISTILLING 4834 WHIRLWIND DR, SAN ANTONIO, TX 78217 17. ALAMO ICE HOUSE 802 N ALAMO ST, SAN ANTONIO, TX 78215 18. TWO BROS BBQ MARKET 12656 WEST AVE, SAN ANTONIO, TX 78216 19. SMOKE THE RESTAURANT : STONE OAK 700 E SONTERRA BLVD #1117, SAN ANTONIO, TX 78258

20. SMOKE THE RESTAURANT:

DOWNTOWN

1170 E COMMERCE ST, SAN ANTONIO, TX 78205 21. CBQ SMOKEHOUSE 2975 TOWN CENTER DR #300, NEW BRAUNFELS, TX 78130 22. B&D ICE HOUSE 1004 S ALAMO ST, SAN ANTONIO, TX 78210

24. 5 STONES ARTISAN BREWERY 850 SCHNEIDER, CIBOLO, TX 78108

27. BRANCHLINE BREWING CO. 3633 METRO PKWY, SAN ANTONIO, TX 78247

25. THE HOPPY MONK 1010 N LOOP 1604 E, SAN ANTONIO, TX 78232

28. CURED 306 PEARL PKWY #101, SAN ANTONIO, TX 78215B

26. BLUE STAR BREWING CO. 1414 S ALAMO ST, SAN ANTONIO, TX 78210

23. GUADALUPE BREWING CO. 1580 WALD RD, NEW BRAUNFELS, TX 78132

5


growler exchannge


Photo by Robert Lerma

BEER

& BBQ

This Thi Th h i s is i s Te Texas. e xas xa a . And nd d iin n Texas TTexas, Te e xas ass , you as, yo y o u spend s pend sp en your summers in the end backyard b bac ba a ckya kya y rd d enduring e n dur en uring i ing mo mosquitos os and burning alive i the in tth h e sun s u n just su ju u st s t for f r the fo t h e sake th sa a of grilling. With every family fa fam amily i member, ily me e mb mbe m b rr,, friend, f rien fr iien en d d,, and neighborhood kid coming com om m ing in n over— o er— ov er and n a cooler co oo full of your favorite beer—you be bee e r—y ee r—you r— yo ou u can ca a n count co o unt ntt on o n a great time. occasionally you need a break from all that But ut oc u o c cas a s ion ionall o all on ll y yo lly y o u ne n e work instead prefer wor wo o k and an a n d in n sste stt ad a d pr re efe fe to venture out to see what hma^k i^hie^ Zk^ `kbeebg` !rhn ee ZepZrl \eZbf bm l h hm hma ^ k i^ ^k ^k i^h i ^h i ie^ e^ Zkk ^ ^ ` ^ ` `kbe ` kbe kkbb ebg kbeebg bg nowhere good no now o her ow h er e near ne e ar a r ass go g od o d as your own, but we know ma^ mknma"' Pbma maZm bg fbg] Zg] mh a^ei r Zee ma^ a^ a ^ mkk nma nm "' " ' Pbm P bma Pb a m a mm a aZm Zmm bg bg along, al alo n we ng ng, w e compiled c ompi co mpi p i led le e d a list of some of our favorite spots sp sspo p o tss for f orr go fo good o od d be b beer e an er a and barbecue alike.

7


DIGNOWITY MEATS Address: 1701 E Houston St San Antonio, TX 78202 Phone: (210) 462-1496 Hours: Mon 11:00 am - 3:00 pm 5:00 pm - 10:00 pm Tue 11:00 am - 3:00 pm 5:00 pm - 10:00 pm Wed 11:00 am - 3:00 pm 5:00 pm - 10:00 pm Thu 11:00 am - 3:00 pm 5:00 pm - 10:00 pm Fri 11:00 am - 3:00 pm 5:00 pm - 10:00 pm Sat 5:00 pm - 10:00 pm Sun Closed L@= ?J9F9JQ ;M= :J=O Address: Avenue A San Antonio, TX 78215 Phone: (210) 228-0124 Hours: Mon Closed Tue 11:00 am - 10:00 pm Wed 11:00 am - 10:00 pm Thu 11:00 am - 10:00 pm Fri 11:00 am - 11:00 pm Sat 11:00 am - 11:00 pm Sun Closed LOG :JGK ::I E9JC=L Address: 12656 West Ave San Antonio, TX 78216 Phone: (210) 496-0222 Hours: Mon 10:30 am - 8:30 pm Tue 10:30 am - 8:30 pm Wed 10:30 am - 8:30 pm Thu 10:30 am - 8:30 pm Fri 10:30 am - 8:30 pm Sat 10:30 am - 8:30 pm Sun 11:00 am - 7:00 pm

8

CAF? K @OQ :J=O I Address: 1012 N Flores St San Antonio, TX 78212 Phone: (210) 277-7174 Hours: Mon Closed Tue 11:00 am - 10:00pm Wed 11:00 am - 10:00 pm Thu 11:00 am - 10:00 pm Fri 11:00 am - 11:00 pm Sat 11:00 am - 11:00 pm Sun 10:00 am - 3:00 pm : < A;= @GMK= % ::I <J9>L Address: 1004 S Alamo St San Antonio, TX 78210 Phone: (210) 225-9801 Hours: Mon 11:00 am - 9:00 pm Tue 11:00 am - 9:00 pm Wed 11:00 am - 9:00 pm Thu 11:00 am - 9:00 pm Fri 11:00 am - 10:00 pm Sat 11:00 am - 10:00 pm Sun 10:00 am - 7:00 pm

KEGC= L@= J=KL9MJ9FL Address: DOWNTOWN: 1170 E Commerce St San Antonio, TX 78205 KLGF= G9C2 700 E Sonterra Blvd, Ste 1117, San Antonio, TX 78258 Phone: (210) 253-9919 Hours: Mon 11:00 am - 10:00 pm Tue 11:00 am - 10:00 pm Wed 11:00 am - 10:00 pm Thu 11:00 am - 10:00 pm Fri 11:00 am - 10:00 pm Sat 11:00 am - 10:00 pm Sun 11:00 am - 9:00 pm

9D9EG A;= @GMK= Address: 802 N Alamo St San Antonio, TX 78215 Phone: (210) 758-5151 Hours: Mon Closed Tue Closed Wed 3:00 pm - 10:00 pm Thu 3:00 pm - 10:00 pm Fri 11:00 am - 12:00 am Sat 11:00 am - 1:00 am Sun 11:00 am - 10:00 pm ;:I KEGC=@GMK= Address: 2975 Town Center Dr. #300 New Braunfels, TX 78130 Phone: (830) 626-1010 Hours: Mon 11:00 am - 9:00 pm Tue 11:00 am - 9:00 pm Wed 11:00 am - 9:00 pm Thu 11:00 am - 9:00 pm Fri 11:00 am - 10:00 pm Sat 11:00 am - 10:00 pm Sun 11:00 am - 9:00 pm


Now available at your local Spec’s.

9-Pin Kolsch ABV: 6.8

IBU: 24

SRM: 7

This German inspired Kolsch is crafted with Pilsner and Munich malts and balanced with noble hops.

Honey Pecan #5 ABV: 6.6

IBU: 23

Freedom Fiesta Ale

SRM: 9

A full bodied cream ale, its malt forward flavor is met with a honey aroma and smooth praline-like finish.

Seguin Brewing Company 320 Beicker Rd Seguin, Tx, 78155

ABV: 5.2

IBU: 21

SRM: 7

This Vienna style beer is ale-fermented to bring forward subtle caramel flavors.

Small Town, Big Nuts. seguinbrewing.com

9


New Seasonal Summer styles

On Shelves Now!

Hard Days Night is brewed in the New England style featuring Mosaic and Citra hops. Treat yourself to a 4-pack to experience the juicy awesomeness of this 8% ABV Double IPA. 10


THE TOP FIVE MOST UNUSUALLY DELICIOUS BREWS IN THE SAN ANTONIO AREA

Ma^ _heehpbg` [^^kl Zk^ _hk ma^ Z]o^gmnkhnl ]kbgd^k% hg^ pah ]h^lg m lar ZpZr _khf ma^ ngnlnZe Zg] ngbjn^'

5. FANNIE PORTER Southerleigh Brewing Company

IN REST G BEE E RS T N I

This English-style porter contains ingredients normally reserved for a gourmet Indian dish, [nm ]hg m e^m maZm discourage you. The curry, coconut, and fenugreek work wondrously with the kb\a ÜZohkl h_ Zg English porter.

3. SPIRULINA WIT Freetail Brewing Company Only made one time Z r^Zk _hk Lm' IZmkb\d l Day, this rye witbier is transformed into a bright green with the addition of algae. Sweet, vegetal, and crisp, Spirulina Wit is perfect for a San Antonio beer drinker looking for something more substantial than a dyed adjunct lager.

4. COCOA REAPER Guadalupe Brewing Company

2. PKL FKR New Braunfels Brewing Company

If you could not tell based on the name, this American stout contains cocoa and the hottest pepper in the world, the Carolina Reaper. This pepper may be 100 times hotter than a jalepeño, but you cannot tell by drinking the beer. Initially rich and roasty, the heat hits at the end and lingers momentarily.

NBBC scored a home run when they decided to re-ferment Wasserweiss (their Berliner Weiss) with the addition of pickle juice. The result is a mouth-puckering, ib\de^ ÜZohk^] [^^k that is sure to spark an interesting discussion with or reaction from your friends.

1. ALOHA PIÑA 5 Stones Artisan Ales 5 Stones is well known for brewing unusual beers with fresh, local ingredients, but the one that started it all was Aloha Piña. Inspired by a hawaiian- style pizza, this golden ale combines fresh pineapple, honey, and roasted jalepeños to create the most unusually delicious beer in the area.

11


Summer styles Rhn fZr \Zee ma^f iZmbh ihng]^kl hk =Z] l eZpgfhp^k [^^k% [nm h]]l Zk^ rhnk Ûklm [^^k aZ] Z lbfie^ ÜZohk ikhÛe^ lnbmZ[e^ _hk Z M^qZl lnff^k' Lnk^% Zgr \eZllb\ lmre^ \Zg [^ pZm^k^] ]hpg% bgm^kfbg`e^]% hk mZd^g mh ^qmk^f^l' ;nm [^mp^^g :f^kb\Z l -%)))$ [k^p^kb^l% ahp ]h^l hg^ gZob`Zm^ makhn`a ma^ pZo^l h_ paZm l \kbli hk eb`am hk \bmknlr hk ^o^g% r^ `h]l% lni^kbhker ]kbgdZ[e^8 Ma^ Zglp^k fZr eb^ bg ma^ _ng]Zf^gmZe ]^Ûgbmbhg h_ paZm fZd^l Z lmre^ maZm aZii^gl mh [^ lnbmZ[e^ _hk lnff^k% hk p^ \hne] ehhd mh ma^ f^g Zg] phf^g h_ ma^ Lhnma M^qZl [k^pbg` l\^g^ pah Zk^ [hng] Zg] ]^m^kfbg^] mh leZd^ hnk mabklm' ;^_hk^ p^ ]^eo^ mhh ]^^ier bgmh paZm dbg] h_ [^^kl Zk^ p^ee lnbm^] _hk \^kmZbg h\\Zlbhgl% ma^ eh`blmb\Ze lb]^ h_ mabl [^^k ^gmanlbZlm fnlm kZbl^ Zg ^r^[khp mh iZ\dZ`bg`' PZbm% iZ\dZ`bg`8 R^l' Lnff^k bl ma^ l^Zlhg _hk Z\mbobmb^l hnm bg ma^ `k^Zm hnm]hhkl' D^^i _khf aZnebg` Zgr `eZll !ehg`g^\dl% `khpe^kl% lmn[[b^l" hgmh ma^ mkZbel% kbo^kl% [^Z\a^l% hk Zee ma^ pZr ni >g\aZgm^] Kh\d !kh\d [^Zml `eZll"' :\\b]^gml aZii^g' Ie^gmr h_ lZ_^k himbhgl ^qblm' B hg\^ [hn`am Z `khpe^k maZm k^l^f[e^] Z [b` <Zikb&Lng ihn\a [^\Znl^ bm pZl Z [^mm^k Ûm _hk Z kbo^k kb]^4 paZm ^o^k aZii^g^] mh mahl^8 :em^kgZmbo^l Zk^ f^mZe `khpe^kl Zg] \Zgl% pab\a Zk^ ZepZrl `khpbg` bg ihineZkbmr !paZm l Zee mabl _nll ho^k \khpe^kl8"' =h rhnk [^^k Z _Zohk Zg] Zohb] lng ^qihlnk^ !\e^Zk `eZll" Zg] hqr`^g& i^kf^Z[e^ fZm^kbZel !ieZlmb\"'

Forrest Hyde bl Z <^kmbÛ^] <b\^khg^ \nkk^gmer fZgZ`bg` ma^ k^lmZnkZgm <nk^] Zm ma^ I^Zke ;k^p^kr bg LZg :gmhgbh% MQ' Ma^k^% a^ k^`neZker ahlml [^^k ]bgg^kl Zg] mZlmbg` ^o^gml _hk `n^lml pbma eh\Ze M^qZl [k^p^kb^l'

12


Summer styles

BELGIAN WHITE ALE/WITBIER

P^ Zee eho^ Zg Z_m^kghhg pa^Zm [^^k laZ]^] ng]^k ma^ mk^eebl h_ hnk _Zohkbm^ [b^k`Zkm^g ^o^kr hg\^ bg Z pabe^% [nm mahl^ ;ZoZkbZg a^_^l lbm a^Zober bg ma^ lmhfZ\a' En\dber% ;^e`bnf l o^kr hpg Ib^k^ <^ebl ]b] nl Zee Z _Zohk pa^g a^ fb`kZm^] _khf mbgr Ah^`ZZk]^g mh :nlmbg% M^qZl% [Z\d bg ma^ *22) l mh [kbg` ma^ pbm Ze^ lmre^ mh :f^kb\Zg iZeZm^l' >ll^gmbZeer \Zkkrbg` ma^ pbm m^Zf hg abl [Z\d% <^ebl bgmkh]n\^] abl gZf^lZd^ Pabm^ ]^\Z]^l Z`h Zg] Z eb`am^k% _knbmr% Zg] lib\^] pa^Zm Ze^ mhhd hg Z eb_^ h_ bml hpg' Ma^k^ aZl ZepZrl [^^g lnlib\bhg Zl mh ahp ;b` ;^^k `hm ma^ k^\bi^ mh ln\a Z ngbjn^ lmre^ bg hk]^k mh \k^Zm^ ma^bk il^n]h&\kZ_m [kZg]% Zg] <^ebl abfl^e_ p^gm mh abl `kZo^ ng]^k ma^ lnlib\bhg maZm bm pZl lmhe^g' P^ ee g^o^k dghp' Ma^ ^ll^gmbZe \hfihg^gml bg\en]^3 kZp pa^Zm !pab\a mkZgleZm^l mh \k^Zfr fhnma_^^e Zg] maZm _h``r pabm^ \hehk"% \hkbZg]^k ![kb`am Zg] i^ii^kr lib\^ pbma lmZkmebg` _hh]&iZbkbg` Z[bebmr"% Zg] ]kb^] <nkZ­Zh hkZg`^ i^^e !_knbmr pbmahnm [^bg` cnb\r% pbma phg]^k_ne hbel maZm kb]^ lahm`ng pbma ma^ ahil"' : pbm[b^k bl `k^Zm _hk ma^ kbo^k Zl bm k^fZbgl k^_k^labg` ^o^g pa^g bm l ghm b\^ \he]' Fr _Zohkbm^ \hf^l _khf ?k^^mZbe ;k^pbg` <h' a^k^ bg LZg :gmhgbh' Ma^bk ^qi^kmer&^q^\nm^] Kr^ Pbm nmbebs^l maZm ^qmkZ o^klZmbe^ `kZbg mh Z\\^gmnZm^ ma^ ÜZohkl pbma gh Z]]^] \hfieb\Zmbhgl' Freetail Brewing Co. Rye Wit - IBU: 10-20 / SRM: 2-4 / ABV: 4.5-5.5%

KÖLSCH Bm l Z[hnm mbf^ p^ [khZ\a ma^ dºel\a lmre^% ma^ \hg_nl^] Ze^ \abe] h_ eZ`^k& h[l^ll^] @^kfZgr' :g] paZm Z lmkb\m _Zma^k dºel\a aZl' Ma^k^ ^qblml Z l^m h_ li^\bÛ\ kne^l \hgmkheebg` ma^ k^\bi^l nl^] [r ma^ [Zk^er mph ]hs^g \nkk^gm&]Zr ikh]n\^kl h_ mabl [k^p bg bml ahf^mhpg h_ Dºeg !<heh`g^"% @^kfZgr' Lbfier inm% mabl iZe^&`he] jn^g\a^k lmZkml hnm Zl Zg Ze^ !bm ^o^g nmbebs^l Ze^ r^Zlm"' Ahp^o^k% mabl [^^k ZepZrl [^\hf^l Z eZ`^k Zm ma^ mZbe& ^g] h_ bml _^kf^gmZmbhg' Bm \hne] bg]^^] iZll _hk Z eZ`^k% `bo^g bml [kbeebZgm \eZkbmr% \kbli fhnma_^^e% Zg] mabg fZemr ÜZohkl' :g] e^m l ghm _hk`^m ma^ Gh[e^ ahil makhpg bgmh ma^ fbq' Ahp^o^k% a^k^ bg ma^ LmZm^l% B g^o^k _neer ^gchr^] mabl lmre^ ngmbe B e^Zkg^] maZm bm l [^lm ^gchr^] _k^la Zl bg _khf&ma^&lhnk\^ _k^la' Bfihkml fZr ]blZiihbgm% [nm ahi^ k^fZbgl' @bo^g Zee ma^ @^kfZg a^kbmZ`^ bg hnk iZkm h_ ma^ phke]% l^o^kZe [k^p^kb^l aZo^ mZd^g bm nihg ma^fl^eo^l mh \hhd ni ma^bk hpg o^klbhgl% _khf Z \hnie^ h_ [b`&gZf^ \kZ_m [k^p^kb^l bg Ahnlmhg Zee ma^ pZr mh anf[e^ ;h^kg^' Ma^r ]hg m \hf^ pbmahnm Z _Zbk Zfhngm h_ Zkmblmb\ eb\^gl^' L^`nbg ;k^pbg` aZl fZ]^ Z [bm h_ Z [he] fho^ pbma ma^bk 2&Ibg dºel\a% [nm Zee mabg`l \hglb]^k^]% bm l Z mhi eh\Ze ib\d' =Zkd^k% f^emb^k% Zg] \^kmZbger ab`a^k bg bml Ze\hahe \hgm^gm maZg Z mkZ]bmbhgZe k^ik^l^gmZmbhg phne] Zeehp !Dºel\a Dhgo^gmbhg [^ ]Zfg^]"% bm k^fZbgl Z jn^g\aZ[e^ ]^eb`am hg ma^ iZmbh _hk ahm Z_m^kghhg \hhdhnml' Seguin Brewing 9-pin Kölsch - IBU: 20-30 / SRM: 3.5-5 / ABV: 4.4-5.2%

13


s r e e h C to ars!

Summer styles

e y 0 2

Thanks Y T Y’all!

AVAILable in Cans Taproom HOURS Friday 4-9 | Saturday 2-8

14

3633 Metro Pkwy, San Antonio, TX 78247 branchlineBrewing.com


Summer styles

SAISON

I always reach for a saison, whatever the context. Traditionally brewed on farms throughout southern Belgium, saisons are a picture of versatility. Back in the day (as it is now), whatever they had on-hand \hne] [^ mhll^] bg pbma ma^ [k^p mh Z]] ÜZohkl' A^k[l% lib\^l% Zg] _knbml p^k^ Zee p^e\hf^' Ma^ ^o^k&\hfie^q ;^e`bZg r^Zlml gZmnkZeer Ûg] Z pZr to play nice with whatever they come into contact with. This is in part due to warmer fermentation temperatures taxing the yeasts to their limit of ester production. To this day, an unspiced saison brewed with certain Belgian yeasts can fool the drinker into thinking there is pepper added, as well as citrus. Bitter, dry, earthy (at times), and the champion of food pairings, saisons have something to offer everyone and the American market in particular has welcomed them with open arms. In contrast with the Kölsch, there are almost no limits to a saison. Ahp^o^k% [^Zk bg fbg] maZm bm pZl mkZ]bmbhgZeer [k^p^] [r Û^e]aZg]l _hk Û^e]aZg]l ma^r iZ\d Z ing\a' Ehhd mh Ma^ @kZgZkr <n^ Zg] ;k^p _hk Z eh\Ze Ûq' :e^q KZmmkZr l ahnl^ kr^ lZblhg aZl [^^g makhn`a Z _^p phases over the years, but its current iteration is one worthy of mention. Dubbed “Funky Tangerine,” this fruited saison has a lot to offer those in search of fruit, funk, a touch of sour, and just plain good use of fruit in an ever-impressive brewhouse. Funky Tangerine pairs especially well with an orange-basil doughnut. L`] ?jYfYjq ;m] Yf\ :j]o >mfcq LYf_]jaf] KYakgf A:M2 *(%+- ' KJE2 -%), ' 9:N2 -%/

15


16 16


17 17


big hops ad

226 W BITTERS SUITE 108, SATX, 78216 • 306 AUSTIN ST.,SATX, 78215 11224 HUEBNER SUITE 204, SATX, 78230


featur ed

place

On a mission to spread the gospel of beer, Big Hops wants to convert those who guzzle Dos Equis and Bud Light to the craft side.

P^ _^^e ebd^ p^ k^ Zefhlm LiZgbla fbllbhgZkb^l ^q\^im p^ k^ ghm dbeebg` :sm^\l' P^ k^ ]hbg` bm pbma mkr mabl [^^k% lZb] owner Rob Martindale. FZkmbg]Ze^ li^gm *+ r^Zkl bg ma^ bglnkZg\^ business before he hung up his suit and hi^g^] ;b` Ahil bg +)*,' Bglibk^] [r Z oblbm to New York where he picked up a growler _khf Z eh\Ze [k^p^kr% FZkmbg]Ze^ ]b]g m l^^ par a^ \hne]g m [kbg` ma^ \hg\^im mh LZg :gmhgbh' “I like drinking [beer], I like the taste of it, [nm B k^Zeer ebd^ ma^ i^hie^ bgoheo^]' B ebd^ ma^ \ZfZkZ]^kb^' B _^^e ebd^ ma^ bg]nlmkr bl Z eZb]&[Z\d% _kb^g]er ^gobkhgf^gm pa^k^ i^hie^ \Zk^ Z[hnm ma^ ikh]n\m ma^r aZo^% Martindale said. Mak^^ r^Zkl eZm^k Zg] a^ l hi^g^] mak^^ eh\Zmbhgl' Ma^r Zk^ eh\Zm^] Zm ++/ P' ;bmm^kl KhZ]'% Lnbm^ *)14 **++- An^[g^k KhZ]% Lnbm^ +)-4 Zg] ,)/ :nlmbg Lmk^^m' Ma^ Ûklm eh\Zmbhg pZl hkb`bgZeer hg ;khZ]pZr% [nm k^\^gmer fho^] mh ;bmm^kl _hk fhk^ liZ\^ Zg] parking.

The idea for Big Hops is simple: come in, ^gchr Z ibgm bg Z mkn^ \kZ_m [^^k [Zk% hk mZd^ some beer to-go in a growler. “People take a lot of time to make a good product and we want to showcase that ikh]n\m% p^ pZgm mh ^]n\Zm^ rhn Z[hnm bm% [nm p^ ]hg m pZgm mh inm rhn ]hpg% p^ ]hg m pZgm mh bgmbfb]Zm^ rhn% lZb] hpg^k Kh[ FZkmbg]Ze^' Bm l cnlm [^^k' >gchr bm' There are 32 rotating taps on the wall at ^Z\a eh\Zmbhg% Z\\hfiZgb^] [r Z l^e^\mbhg of bottles as well. Martindale said there is lhf^mabg` _hk ^o^krhg^ pa^ma^k rhn k^ g^p to the scene or not. “We respect beer from a simple blonde ale, to a lager, to a stout, to a sour, lambic, [Zkk^e&Z`^]% Ûkdbg p^ ^gchr Zee h_ ma^f% Martindale said. Big Hops tries to emphasize local offerings pbma mph&mabk]l h_ ma^ pZee ]^]b\Zm^] lhe^er mh M^qZl [^^kl% ma^ ikbhkbmr `hbg` mh LZg :gmhgbh [k^p^kl' Bgm^kgZmbhgZe [^^kl pbee aZk]er `kZ\^ ma^ mZi pZee [^\Znl^ Martindale wants to maintain freshness, and a beer brewed overseas might as well [^ ^gchr^] Zm ma^ lhnk\^' From the people who frequent the bar to the people behind the bar, each location aZl bml hpg i^klhgZebmr k^Ü^\m^] bg ma^ [^^k selection. Managers have creative reign ho^k [^^kl% [nm ma^r fnlm [^ `hh] Zg] pbmabg budget.


Bm l ]^Ûgbm^er ghm Z l\b^g\^' Mh lZr bm l Zg Zkm bl dbg] h_ _nggr% [^\Znl^ p^ k^ ]^Ûgbm^er ghm Zkmblml% FZkmbg]Ze^ lZb]' P^ mkr ghm mh lniihkm ma^ [b` [^^k \hg`ehf^kZm^l% Zg] cnlm lmb\d pbma \kZ_m [k^p^kl' Ma^ pZee h_ [^^kl aZl mh [^ [ZeZg\^] lmreblmb\Zeer% pbma Zm e^Zlm hg^ \b]^k h__^kbg`' :g] Z`Zbg% pabe^ ikbhkbmr `h^l mh LZg :gmhgbh [k^p^kl% nembfZm^er hger ma^ [^^kl ma^ fZgZ`^kl ebd^ fZd^ ma^ eblm'

P> K> GHM INMMBG@ :GR LABMMR ;>>K NI MA>K>' MA> HG> B EBD> MA> FHLM BL MA> HG> MA:M L F:DBG@ RHN A:IIR% F:KMBG=:E> L:B='

MZi eblml Zk^ ZoZbeZ[e^ hgebg^ Zm [b`ahil'\hf hk hg ma^bk Zii% [hma h_ pab\a p^k^ \k^Zm^] pbma a^ei _khf KZ\dliZ\^' Ma^ mZi eblm bl Z ebo^ eblm maZm \aZg`^l hg\^ Z d^` bl mZii^]'

P^ ]hg m aZo^ Zgr l^\k^ml' P^ k^ o^kr mkZgliZk^gm _khf mhi mh [hmmhf bg hnk \hfiZgr% Zg] maZm bg\en]^l hnk ikb\bg` Zg] ma^ [^^kl p^ aZo^% FZkmbg]Ze^ lZb]'


Customers can purchases growlers or bring bg ma^bk hpg ma^r ]hg m ]bl\kbfbgZm^ Zg] ma^r \Zg Zelh d^^i mkZ\d h_ ma^bk Ûee&nil obZ ma^ Zii mh pbg ikbs^l Zg] Zg bgobmZmbhg mh ;b` Ahil ehrZemr iZkmb^l% pab\a Zk^ makhpg mpb\^ Z r^Zk' Ma^ Ûklm +. `khpe^k Ûeel ^Zkgl rhn Z m&labkm% .) Ûeel Z mZi aZg]e^% Zg] *)) Ûeel Z \nlmhf `khpe^k' >o^kr ;b` Ahil eh\Zmbhg \e^Zgl ma^bk hpg lines and troubleshoots their own kegs. Martindale bought a cleaning pump and hired a specialist to train the crew on how to properly clean the lines.

B e^Zkg^] pbmabg ma^ Ûklm fhgma h_ aZobg` ;b` Hops that relying on the distributors to clean hnk ebg^l% fZbgmZbg hnk ebg^l% bl ghm Z `hh] decision.” =bkmr ebg^l \Zg \aZg`^ ma^ ÜZohk h_ ma^ [^^k and likely ruin the experience for craft beer nerds and newbies alike. Big Hops cleans ma^bk ebg^l ^o^kr mph p^^dl nge^ll Z li^\bÛ\

tap needs washing sooner after pouring a lhnk% lfhdr% hk [Zkk^e&Z`^] [^^k' ;^lb]^l l^kobg` `hh] [^^k Zg] fZbgmZbgbg` Z _kb^g]er Zg] \ZlnZe Zmfhlia^k^% `k^Zm \nlmhf^k l^kob\^ bl lhf^mabg` maZm FZkmbg]Ze^ Zg] abl m^Zfl lmkbo^ _hk'

B_ p^ aZ] `k^Zm [^^k Zg] \kZiir l^kob\^% p^ ] Zek^Z]r [^ hnm h_ [nlbg^ll' B ] [^ [Z\d bg ma^ bglnkZg\^ phke]% hk B phne] [^ inlabg` a mash paddle at a brewery somewhere with fr kn[[^k [hhml hg% FZkmbg]Ze^ lZb]' :l _Zk Zl ma^ _nmnk^% FZkmbg]Ze^ lZrl a^ l focusing his efforts on making all of his \nkk^gm eh\Zmbhgl ma^ [^lm ma^r \Zg [^% [nm growing outside of the city is a possibility.

Kb`am ghp p^ k^ cnlm mkrbg` mh \hgmbgn^ mh `^m [^mm^k Zm paZm p^ k^ ]hbg`' Ma^k^ l Z ehm bgoheo^] bg Z lfZee [nlbg^ll% p^ k^ cnlm mkrbg` mh mp^Zd ^o^krmabg`% FZkmbg]Ze^ lZb]'

Story by: Collette Orquiz | Photos by: Jose “Mando” Cruz


looking back

As the chill of winter (or what we call winter in Texas) came to an end, there was lhf^mabg` li^\bZe mh ehhd _hkpZk] mh bg ma^ likbg`' Gh% bm pZlg m _k^laer [ehhfbg` Ühp^kl Zg] dbg]^k p^Zma^k4 bm pZl LZg :gmhgbh ;^^k P^^d' ?khf :ikbe +&*)% the beer community in the city and surrounding area convened for the annual \^e^[kZmbhg h_ hnk _Zohkbm^ eb[Zmbhg' Pbma . r^Zkl h_ fhf^gmnf [^abg] bm% ma^ /ma :ggnZe LZg :gmhgbh ;^^k P^^d abm ma^ `khng] knggbg` pbma Zg bg\k^]b[e^ assortment of ceremonies, tap takeovers, pub crawls, beer dinners, and special events across town. Here is a quick look back at the festivities and some of our favorite events from the week. Keep your eyes peeled for next year and be ready to mark your \Ze^g]Zk [^\Znl^ +)*0 pbee [^ here before you know it!

22

Photos by Jose “Mando” Cruz


looking back

Website: www.sanantoniobeerweek.com @sabeerweek

SABeerWeek

@sabeerweek

23



featured brewery

It was the eve of 2006 when Scott Metzger fZ]^ ma^ hger G^p R^Zk l k^lhenmbhg a^ l ^o^k d^im3 hi^gbg` Z [k^p^kr' Ahf^[k^pbg` lbg\^ +)),% F^ms`^k hi^g^] ?k^^mZbe ;k^pbg` <h' [k^pin[ bg +))1' ?hk ma^ Ûklm +* ]Zrl h_ [nlbg^ll% ma^r ]b]g m aZo^ Z lbg`e^ [k^p mh l^ee maZm pZl ma^bk hpg'

Bm pZlg m ebd^ lhf^ bglmZgm ln\\^ll lmhkr maZm rhn a^Zk Z ehm Z[hnm ma^l^ ]Zrl% bm pZl Z lmkn``e^ mh \hgobg\^ i^hie^ maZm ma^ dbg] h_ [^^kl p^ p^k^ fZdbg` p^k^ lhf^mabg` maZm rhn phne] ^o^k pZgm mh bg`^lm% F^ms`^k lZb]' F^ms`^k lmkbo^] mh [khZ]^g ma^ fbg]l h_ i^hie^ maZm phne] pZed bgmh ma^ [k^pin[ Zldbg` b_ ma^r l^ko^] ]hf^lmb\l'

B phne] mhn\a ma^ mZgd Zg] ma^g mhn\a ma^ [Zk Zm ma^ lZf^ mbf^ Zg] lZr% Mabl bl ahp _Zk rhnk [^^k mkZo^e^]% bm ]h^lg m `^m Zgr fhk^ ]hf^lmb\ bm maZg maZm% F^ms`^k lZb]'

?k^^mZbe k^\^bo^] ^fZbel lZrbg` maZm ma^ b]^Z pZl lmnib] Zg] phne]g m phkd% [nm ma^r fZgZ`^] mh mnkg Z ikhÛm Z_m^k ma^ Ûklm lbq fhgmal Zg] bg +)*-% ma^r hi^g^] Z ikh]n\mbhg [k^p^kr bg Lhnmamhpg' Ma^ eho^ Z__Zbk _hk [^^k ]h^lg m `h Zl _Zk [Z\d Zl rhn phne] mabgd% Zl F^ms`^k l Ûklm ^qi^kb^g\^l pbma [^^k p^k^ ebd^ fhlm hma^kl g^`Zmbo^ ]n^ mh aZobg` fZll&ikh]n\^] ]hf^lmb\ eb`am [^^kl' Hger Z_m^k [^bg` ^qihl^] mh [^mm^k [^^k Zm _Zg\b^k \hee^`^ iZkmb^l Zg] Z_m^k [kb^Ür ebobg` bg =ZeeZl Zg] G^p Rhkd% ma^ LZg :gmhgbh gZmbo^ ]^\b]^] maZm hpgbg` Z [k^p^kr pZl abl _Zm^'

Hg^ h_ hnk \hk^ oZen^l bl maZm p^ ZepZrl mkr mh k^f^f[^k ahp en\dr p^ Zk^ mh aZo^ mabl ch[ mh `^m mh fZd^ lhf^mabg` maZm k^Zeer bfiZ\ml i^hie^ l ebo^l bg Z ihlbmbo^ pZr' ;^\Znl^ ghm Z pahe^ ehm h_ i^hie^ \Zg lZr maZm'


featured brewery

Freetail Brewing Co. is named after the F^qb\Zg _k^^&mZbe^] [Zm% ma^ h_Û\bZe Ürbg` mammal of Texas. Metzger heard that _ng&_Z\m hg ma^ kZ]bh l^o^kZe r^Zkl Z`h Zg] never forgot it. “We wanted something that was a little more obscure and what I think is authentic,” Metzger said. Metzger added that he wanted a name that was related to Texas, but not cliché or a coop of the traditions and culture.

Bm l dbg] h_ ebd^ b_ rhn cnlm k^gZf^] rhnk beer America,” Metzger said, poking fun at Anheuser-Busch for renaming Budweiser for the summer. ?k^^mZbe aZl _hnk r^Zk&khng] h__^kbg`l3 ;Zm HnmmZ A^ee^l% Z @^kfZg&lmre^ eZ`^k4 ?k^^mZbe Hkb`bgZe% Zg :f^kb\Zg Zf[^k Ze^4 Kr^ Pbm% Z ;^e`bZg&lmre^ pa^Zm4 Zg] Lhne =hn[m% Zg BI:' Ma^r Zelh aZo^ l^o^kZe l^ZlhgZe Zg] k^l^ko^ brews, ranging from a berliner weisse to an imperial stout. These beers are all brewed Zm ma^ [k^p^kr' Ma^ [k^pin[ aZl Zg ^o^k& \aZg`bg` ZkkZr h_ [^^kl% nlnZeer ngbjn^ mh the location.

26

Photos by: Harrison Civick | Story by: Collette Orquiz


featured brewery

B f ikhn] h_ hnk [^^kl% [nm B f ghm `hbg` mh \eZbf ma^r k^ ma^ [^lm [^^kl% F^ms`^k lZb]'

B_ B f ghm `hbg` mh ]kbgd bm% B f ghm `hbg` mh fZd^ bm' Ma^ [k^pin[% eh\Zm^] Zm -),. G' Ehhi */)- P% Lnbm^ *).% bl hi^g ** Zf mh fb]gb`am Lng]Zr makhn`a LZmnk]Zr% Zg] ghhg mh fb]gb`am hg Lng]Zr' Eh\Zm^] Zm +))) L' Ik^lZ% ma^ ikh]n\mbhg [k^p^kr Zg] mZlmbg` khhf bl hi^g _khf - if mh 2 if Mankl]Zr Zg] ?kb]Zr% Zg] + if mh 2 if hg LZmnk]Zr' <kZ_m [^^k ^gmanlbZlml lahne] pZgm mh oblbm [hma ieZ\^l Zg] lniihkm ma^bk eh\Ze [k^p^kb^l% Z\\hk]bg` mh ;k^pbg` FZgZ`^k Zg] ?ngdfZlm^k CZlhg =Zobl'

Ma^k^ l ghmabg` [^mm^k maZg ]kbgdbg` [^^k Zm ma^ lhnk\^% lZb] =Zobl' '''P^ mabgd p^ k^ Z ik^mmr `hh] [^g\afZkd _hk cnlm Zo^kZ`^ \kZ_m [^^k ]kbgd^kl% lh p^ ebd^ bm% p^ mabgd hma^k i^hie^ pbee ebd^ bm% mhh% F^ms`^k Z]]^]' ;hma ma^ mZikhhf Zg] [k^pin[ Zk^ ngbjn^% pbma li^\bZe k^e^Zl^l% mhnkl% Zg] Zkmphkd [r ;kn\^ I^¶Z Zm ma^ mZikhhf% Zg] [^^kl ghm ZoZbeZ[e^ Zgrpa^k^ ^el^% ibssZl [r <a^_ @Zkr ;nme^k% Z iZmbh mh ^gchr [^^k pbma rhnk ]h`l% Zg] [b` l\k^^gl _hk Zee ma^ `Zf^l Zm ma^ [k^pin[' =Zobl aZl [^^g pbma ?k^^mZbe lbg\^ bml bg\^imbhg Zg] aZl [^^g ahf^[k^pbg` lbg\^ *22+ Zl p^ee Zl ikh_^llbhgZeer [k^pbg` _hk ho^k +) r^Zkl' A^ phkd^] Zm ma^ Ûklm [k^pin[ bg M^qZl% PZm^kehh ;k^pbg` <h'% Zg] aZl aZ] lmbgml Zm mak^^ hma^k [k^p^kb^l [^_hk^ chbgbg` ?k^^mZbe'

>b`am r^Zkl Z`h p^ p^k^ hg^ h_ hger mph [k^p^kb^l bg LZg :gmhgbh Zg] hnk [^^kl lmhh] hnm Zl kZ]b\Zeer ]b__^k^gm _khf paZm pZl ZoZbeZ[e^ eh\Zeer' P^ lmbee ebd^ mh inla ma^ [hng]Zkb^l pa^g p^ \Zg ^li^\bZeer pbma bgm^k^lmbg` eh\Ze bg`k^]b^gml Zg] hnk [Zkk^e ikh`kZf% =Zobl lZb]' A^ Z]]^] maZm paZm l^ml ma^f ZiZkm bl aZobg` Z p^ee&mahn`am&hnm ebg^ h_ [^^kl maZm Zii^Ze mh Z pb]^ kZg`^ h_ mZlm^ [n]l'

Ma^ [^lm mabg` Z[hnm Z `hh] [^^k bl lmkbdbg` [ZeZg\^ [^mp^^g ^qmk^f^l ahil Zg] fZem Zk^ ma^ rbg Zg] rZg` h_ [^^k Zg] lhf^mbf^l [ZeZg\bg` ma^ mph \Zg [^ ma^ fhlm ]b_Û\nem Zli^\m h_ ma^ [k^pbg` ikh\^ll' B ] ebd^ mh mabgd maZm Zee h_ hnk [^^kl ^qab[bm mabl _ng]Zf^gmZe cnqmZihlbmbhg bg ma^bk hpg kb`am% =Zobl lZb]' ?k^^mZbe mkb^l mh nl^ Zl fZgr eh\Ze bg`k^]b^gml Zg] ngbjn^ ahil Zl ihllb[e^% Zg] ma^ [k^p^kr aZl \heeZ[hkZm^] pbma F^kbm KhZlmbg`% gZf^] Z [^^k Z_m^k Z eh\Ze [Zg] !Ib¶ZmZ Ikhm^lm"% Zg] nl^l lib\^l _khf ;h^ag^k l ?b^lmZ ;kZg] lib\^l' ?k^^mZbe cnlm k^e^Zl^] g^p Zkmphkd lahp\Zlbg` ma^bk eh`h Zg] gZf^ _hk ma^bk r^Zk&khng] \Zgl Zg] bg Cng^ ma^r lmZkm^] iZ\dbg` Zg] k^e^Zlbg` fbq^] iZ\dl maZm p^k^ l^e^\m^] [r ma^ lmZ__' Ma^ Zkm pZl \k^Zm^] [r ma^bk `kZiab\ ]^lb`g^k% :eb\bZ Li^g\^'

P^ pZgm^] Z \Zg pbma Z \e^Zg^k% _k^la^k ehhd maZm \hgo^r^] hnk i^klhgZebmr [nm Zelh aZ] \hglblm^g\r lh maZm b_ rhn p^k^ ahe]bg` Z \Zg Zm Z iZkmr bm phne] [^ h[obhnl rhn p^k^ ahe]bg` Z ?k^^mZbe [^^k% F^ms`^k lZb] hg ma^bk p^[lbm^' ?k^^mZbe _Zgl lahne] [^ hg ma^ ehhdhnm eZm^k mabl r^Zk _hk [Zkk^e&Z`^] k^e^Zl^l% fhk^ _knbm oZkbZgml h_ ma^ ;^qZkebg^k l^kb^l% Zg] ma^ k^mnkg h_ EZ Fn^kmZ' Pabe^ ?k^^mZbe aZl ^gm^k^] ma^ @k^Zm :f^kb\Zg ;^^k ?^lmboZe Zg] @k^Zm :f^kb\Zg ;^^k <ni% ma^r aZo^g m phg Zgr ZpZk]l% [nm maZm ]h^lg m d^^i ma^f ]hpg'

P^ phne] eho^ mh pbg ZpZk]l% Zg] p^ k^ `hbg` mh d^^i mkrbg`' PaZm fZmm^kl bl ma^ Zfhngm h_ i^hie^ pah mabgd hnk [^^k bl phkmar ^ghn`a mh \hf^ hg Z LZmnk]Zr fhkgbg`% Zg] mh eblm^g mh [Z] [Zg] chd^l% Zg] aZg` hnm mh [nr lhf^ h_ hnk [^^k% F^ms`^k lZb]' Mh f^ maZm l ma^ ZpZk]% pab\a lhng]l ebd^ [neelabm% [nm B k^Zeer [^eb^o^ maZm'

27


Featured story The (SUGGESTED, L ET ’S M AKE ‘EM OFFICIAL) Ten Commandments of San Antonio Craft Beer by Jason Davis and Scott Metzger of Freetail Brewing Co.

The craft beer scene in San Antonio has FKDQJHG VLJQLÀFDQWO\ VLQFH ZH ÀUVW RSHQHG our doors in 2008. Back then, there were a dedicated few who stood out in a craft beer GHVHUW 'XULQJ WKH ÀUVW IHZ PRQWKV RI RXU H[LVWHQFH SHRSOH ZRXOG DVN LI ZH VHUYHG ´GRPHVWLF EHHU µ WR ZKLFK ZH·G UHVSRQG E\ SXWWLQJ RQH KDQG RQ WKH EDU DQG RQH KDQG RQ D VHUYLQJ WDQN DQG SURFODLPLQJ ´\RXU EHHU OLWHUDOO\ WUDYHOHG WKLV IDU +RZ PXFK PRUH GRPHVWLF FDQ LW JHW" µ 7KDW ODQGVFDSH LV GLIIHUHQW QRZ ZLWK PRUH than ten breweries in San Antonio and the VXUURXQGLQJ FRXQWLHV DQG HYHQ PRUH RQ WKH ZD\ %XW IRU DOO WKH VWHSV ZH·YH WDNHQ IRUZDUG there are occasional setbacks. In an effort WR KHOS SURSHO XV ZH·YH SXW WRJHWKHU WKLV VXJJHVWHG OLVW RI &RPPDQGPHQWV IRU WKH HQWLUH 6DQ $QWRQLR FUDIW EHHU FRPPXQLW\ – brewers, distributors, retailers, and beer drinkers alike.

I. PUT THE BEER DRINKER FIRST. 2XU LQGXVWU\ H[LVWV LQ D FRGLÀHG WKUHH WLHU V\VWHP EXW WKH GH IDFWR IRXUWK WLHU LV \RX WKH EHHU GULQNHU 7KLV FRPPDQGPHQW LV GLUHFWHG DW WKH ÀUVW WKUHH WLHUV³WKH EUHZHUV ZKROHVDOHUV DQG UHWDLOHUV DPRQJ XV³HDFK RI ZKLFK SOD\ YLWDO UROHV LQ RXU LQGXVWU\ QRQH PRUH LPSRUWDQW WKDQ WKH UROH RI WKH XOWLPDWH EHHU GULQNHU 2XU MRE LV WR VHUYH \RX :H KDYH D GXW\ WR WKH SHRSOH ZKR VXSSRUW XV GHWDLOHG IXUWKHU LQ WKH VXEVHTXHQW FRPPDQGPHQWV DQG ZH VKRXOG WDNH WKDW UHVSRQVLELOLW\ VHULRXVO\ :H DUHQ·W MXVW UHSUHVHQWLQJ RXU FRPSDQLHV RU SURYLGLQJ D EHHU WR RXU IDQV ZH DUH UHSUHVHQWLQJ WKH ÁDYRU FXOWXUH DQG IXWXUH RI RXU FLW\ 28

II. PLACE NO OTHER ATTRIBUTES

OVER QUALITY. 7KLV JRHV IRU HYHU\RQH %UHZHUV ZH DUH FKDUJHG ZLWK WKH WDVN RI HQVXULQJ ZH DUH SURGXFLQJ TXDOLW\ EHHU 4XDOLW\ PHDQV UHSHDWDELOLW\ FRQVLVWHQF\ DQG XVXDOO\ VWRUDELOLW\ :KROHVDOHUV \RX DUH FKDUJHG ZLWK WDNLQJ FDUH RI RXU EHHU DQG GHOLYHULQJ LW LQ WKH ZD\ LW ZDV LQWHQGHG DQG LQ D WLPHO\ DQG SURIHVVLRQDO PDQQHU 5HWDLOHUV \RX KDYH WKH PLJKW\ WDVN RI ERWK FDULQJ IRU RXU EHHUV DQG FXUDWLQJ D TXDOLW\ H[SHULHQFH IRU RXU EHHU GULQNHUV UHPHPEHU WKH\ FRPH ÀUVW 7KLV PHDQV PDLQWDLQLQJ \RXU EHHU OLQHV HQVXULQJ SURSHU URWDWLRQ DGKHULQJ WR GDWH FRGHV DQG PDWFKLQJ \RXU H[SHFWDWLRQV ZLWK \RXU YROXPH DQG YHORFLW\ %HHU GULQNHUV \RX KDYH WKH EHVW UROH LQ DOO RI WKLV \RX KDYH WKH WDVN RI GHPDQGLQJ TXDOLW\ IURP WKH UHVW RI XV 7KDW·V QRW D JUHHQ OLJKW WR EH D GLFN EXW \RX DUHQ·W GRLQJ RXU FRPPXQLW\ DQ\ IDYRUV E\ OHWWLQJ SRRU TXDOLW\ VOLGH *HW D EDG EHHU IURP XV" (PDLO )DFHERRN 0HVVDJH 7ZHHW VHQG D UDYHQ³ZKDWHYHU \RX KDYH WR GR WR OHW XV NQRZ VR ZH FDQ PDNH LW ULJKW E\ \RX DQG FRQWLQXRXVO\ LPSURYH


Featured story III.

HONOR YOUR COMMUNITY: L OCAL MEANS L OCAL . And in this town, local means San Antonio. Not Dallas, not Houston, and not even Austin. :KROHVDOHUV FXOWLYDWH DQG ÀQG ORFDO EUHZHUV WR EULQJ LQWR \RXU SRUWIROLR DQG WKHQ VXSSRUW WKHP DERYH all—especially in their home market. Retailers, make VXSSRUWLQJ ORFDO EXVLQHVV SDUW RI \RXU HWKRV ,I \RX·UH DQ LQGHSHQGHQW UHWDLOHU VXSSRUWLQJ ORFDO VKRXOG EH second-nature to you. *R DOO WKH ZD\ DQG VXSSRUW ORFDO EHHU 'HPDQG LW IURP \RXU GLVWULEXWRUV DQG VHHN LW RXW IURP WKRVH ZKR DUH VWLOO VHOI GLVWULEXWLQJ %HHU GULQNHUV LI \RX ZDQW D EHWWHU FUDIW EHHU FRPPXQLW\ LW VWDUWV ZLWK VXSSRUWLQJ the one you have. Ask for it—nay, demand it—at \RXU IDYRULWH EDUV ERWWOH VKRSV DQG SDFNDJH VWRUHV 1R \RX GRQ·W KDYH WR EOLQGO\ EX\ EHHU \RX GRQ·W UHDOO\ like.

%DFN WR &RPPDQGPHQW ,, \RX FDQ VXSSRUW \RXU ORFDO EUHZHUV E\ FRQVWUXFWLYHO\ HQJDJLQJ ZLWK WKHP DQG OHWWLQJ WKHP NQRZ KRZ WKH\ FDQ EH EHWWHU ,W VKRXOG EH WKH JRDO RI HYHU\ 6DQ $QWRQLR EHHU GULQNHU IRU D 6DQ $QWRQLR EUHZHU\ WR HPHUJH DV \RXU IDYRULWH EUHZHU 7KRVH 6DQ $QWRQLR EUHZHUV PD\ RU PD\ QRW EH WKHUH yet, so help them out in whatever way is appropriate.

IV. GIVE (AND EXPECT) TRANSPARENCY AND HONESTY. 7KLV RQH LV IRU WKRVH RQ WKH EXVLQHVV VLGH RI WKLQJV Transparency and honesty are vital, especially with UHVSHFW WR UDZ PDWHULDOV SURFHVVHV EXVLQHVV SUDFWLFHV SULFLQJ DQG SDUHQW FRPSDQLHV 1RQH RI WKHVH WKLQJV VKRXOG EH KLGGHQ EHKLQG YHLOV WKH\ VKRXOG EH RSHQ DQG DYDLODEOH IRU LQVSHFWLRQ E\ WKH EHHU GULQNHUV ZH·YH SXW ÀUVW ,I \RX GRQ·W IHHO FRPIRUWDEOH ZLWK SHRSOH NQRZLQJ \RXU EXVLQHVV SKLORVRSK\ DQG SUDFWLFHV WKHQ PD\EH \RX QHHG WR UH HYDOXDWH ZK\ \RX·UH GRLQJ WKHP WR EHJLQ ZLWK V. CALL OUT BULLSHIT, BUT IN A

RESPECTFUL MANNER. 7KH ÁLS VLGH WR &RPPDQGPHQW ,9 ,I \RX VHH WKLQJV WKDW GHVHUYH WR EH FDOOHG RXW GR LW EXW GRQ·W VWDUW E\ EODVWLQJ )DFHERRN JURXSV SDJHV EHIRUH \RX·YH WULHG WDONLQJ GLUHFWO\ ZLWK WKH RIIHQGLQJ SDUW\ $W WKH VDPH WLPH LW·V HYHU\RQH·V UHVSRQVLELOLW\ WR QRW EH D EXOOVKLWWHU ,I \RX KDYH QRW OLYHG XS WR \RXU HQG RI WKH EDUJDLQ RZQ XS WR LW :H·YH QHYHU RQFH KDG DQ\RQH EH DQJU\ DW XV IRU DGPLWWLQJ ZH IHOO VKRUW RI H[SHFWDWLRQV ZKHQ ZH GR RXU EHVW WR PDNH LW ULJKW *LYLQJ H[FXVHV RU WHOOLQJ OLHV MXVW PDNHV \RX WKDW OLDU ZKR LV DOZD\V PDNLQJ H[FXVHV DQG QR RQH ZDQWV WKDW

VI. STOP DEMANDING FREE SHIT ALL THE TIME.

<RX PLJKW WKLQN ZH·UH WDONLQJ DERXW EHHU GULQNHUV ZKR DUH LQ IDFW JXLOW\ RI WKLV VRPHWLPHV«GRQ·W DVN XV WR GRQDWH D NHJ WR \RXU IUDW SDUW\ EHFDXVH LW ZRXOG EH ´JUHDW PDUNHWLQJµ EXW ,·P UHDOO\ WDONLQJ WR UHWDLOHUV KHUH ,W·V D YLFLRXV F\FOH HYHU\RQH VWDUWV WR JHW XVHG WR LW DQG WKHQ WKH\ DOZD\V ZDQW PRUH $VLGH IURP LW PDQ\ WLPHV EHLQJ LOOHJDO LW DOVR GRHVQ·W VDWLVI\ WKH JUHDWHU JRRG DQG LW XVXDOO\ YLRODWHV &RPPDQGPHQWV , ,, ,,, ,9 9,, 9,,, ,; DQG ; <RX NQRZ who you are. Just stop it. 29


Featured story VII. SUCCESS IS EARNED, NOT GRANTED.

This is a two-way street. Brewers have to earn their spot on that tap wall. Real estate ain’t free, and it shouldn’t just be expected. But earning it means Quality, Reliability, and Communication with wholesalers, retailers, and drinkers—not by providing incentives or RWKHU IUHH VKLW VHH &RPPDQGPHQW 9, 2Q WKH Ă LSVLGH Super-High-End-Beer-Buyer Guy, we know you just want the “rare stuff,â€? but so do the 90 accounts who have been buying our beer all year and helping us keep the lights on. If you want that rare keg, work with us and earn it with your consistent support.

VIII. DON’T EXPLOIT YOUR BREWERS.

7KLV RQH LV NLQG RI VSHFLĂ€F EXW LW¡V RQH WKDW KDV UHDOO\ become more relevant, at least for me. Brewers (both brewing companies and their employees) are people too, trying to make a living to support themselves and their families. So it’s awesome you decided to throw the 119th different beer festival this year, but explain to me why I’m paying a booth fee that’s double the revenue I get from the beer you’re buying? Brewers are the attraction, not a vendor selling key chains and pogo sticks. A music festival wouldn’t (and shouldn’t—don’t get any ideas) charge the bands a “stage feeâ€?, so why are brewers expected to subsidize your festival? Remember, we are here to support each other.

30

IX. SHARE THE JOY BUT RESPECT OPPOSING TASTES.

So your co-worker is a huge Conglomerate Light Lager fan. The truth is that only he/she knows what his/her taste buds are like. Drink what you like, and don’t disparage those who like other things. At the same time, EH D ZHOFRPLQJ DGYRFDWH UHDG QRW DQ DQQR\LQJ VQRE for those wanting to get into craft beer. Supporting your local brewing community also means helping bring new people into our tent, not turning them away at the door. There is something for everyone in this beer world; help guide others to their next favorite beer.

X. ENJOY THE MOMENT. Beer is not a stagnant landscape—it is a vibrant, everchanging mosaic intertwined with technolog y, ecolog y, sociolog y, and creativity. We are living in one of the most dynamic periods of growth and evolution of the industry. As much as we believe in our future, there is QR ZD\ WKLV PDUNHW FDQ FRQWLQXH WR JURZ DQG à RXULVK as it has into eternity. Who knows what the future holds? Raw materials exist in an unpredictable state RI à X[ DQG GHPDQG IRU WKHP LV DW DQ DOO WLPH KLJK 6RXWK 7H[DV YDFLOODWHV RQ WKH FXVS RI à RRG DQG GURXJKW Neo-prohibitionists still apply political pressure whenever they can and all of these equal an array of forces working against our burgeoning beer industry. Embrace it, love it, and enjoy it while you can. It wasn’t so long ago that there were no craft breweries or craft beer bars in this town. Let’s all work together to make sure that never happens again.


want to homebrew? Beginner & Advanced Seminars Peer Support Brewing Competitions Special events and volunteering Brew Tastings and Sharing bottle trading $ 30 Membership

Visit sanantoniocerveceros.org info@sanantoniocerveceros.org


#FREETAILBREWING


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.