“The Best in Business Practice”
FACILITIES & MARKETING SOLUTIONS Contact Us: www.directedonline.com 917.589.8900 info@directedonline.com
FACILITY SOLUTIONS It is difficult to give a meaningful answer to such a weighty question when the experiences, responses, and protocols for dealing with a global pandemic, let alone recovering from one, vary greatly from nation to nation, city to city, and person to person. Thought experiments are certainly interesting, but the question above needs a secondary question, “And what can we do to try to make that a reality?”, to help anchor it to reality. We spend over 90% of our time indoors. The spaces in which we live, work, sleep and play can influence almost every aspect of our lives, from how well we sleep to our moods, productivity and overall energy levels Imagery, graphics, floorplans, videos and drawings have been included in order to paint a better picture of how businesses are looking to build and design a post-Covid workplace.
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OVERVIEW
About Us DirectEd Online provides solutions which integrate seamlessly into your business. Our beginning started in 1980 working in an after-school program for a commercial printer in Brooklyn NY. The days were spent sweeping floors, then; working in the bindery, darkroom, stripping, platemaking, pressman, eventually becoming a Print Production Manager in Manhattan, all by the amazing age of 20! Over the years the level of intelligence/expertise has increased exponentially always being shared with our clients’ and employees. One of the ingredients leading to success, was instilled from my father’s teachings. Stay focused on the task at hand, perform that duty better than anyone – and in time your dreams will come true. Dad lived to a ripe old age of 93, being born in 1901 then serving in World War II, afterwards worked for the Penn Central Railroad for 40 years. DirectEd’s determination stems from believing “if you build it, they will come” they in this case “being our clients”.
IDEAS We share ideas and best practices with our customers every day. Some days we are discussing stone, seed and earth friendly wide format papers which are all compostable or plannable. Sometimes times we go dimensional or Zünd or ClingZ to many surfaces or even pop out of box, every day is different and unique, the best part is we are always willing to learn & help.
INSIGHT We start every project by gaining a thorough understanding of your business objectives. We work with your team to create communication strategies to achieve those goals. With 40 years of experience executing countless marketing campaigns we have unparalleled insight to provide simplistic or complex programs allays keeping your brand at the forefront of tomorrow.
INNOVATION As experts with all print formats; Directed will make an impression with eye-catching graphics that make your brand message stand out! From a Digital Brochure, Annual Report to window-event graphics direct digital dimensional mail or promotional materials all delivered in an expeditious manner keeping your communications innovative…
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Company Background
Office Address 2 Old Mill Road Caldwell NJ 07006
DirectEd Online provides Marketing & Facility Solutions for fortune 1000 Companies. We have been an established resource for 40+ years and pride ourselves on being resourceful, adaptive and able to facilitate projects for Marketing, Facilities, Real Estate, Procurement, Office Services & Events. These projects are for Commercial Print, Wall Coverings, Architectural Signage, Digital Print, Wide Format, Direct Mail, PPE, Promo-Swag, Furniture, Protective Partitions, Warehousing, Logistics & Fulfillment all facilitated by a single source. We combine innovative-technologies through our online e-stores which allows for integrations to Coupa, People Soft, SAP making projects efficient, streamlined and cost effective.
Organizational Structure: Parent Company: None Subsidiaries: (9) CEO: Edward J Sanders ed@directedonline.com CPM: Mark Woroch mark@directedonline.com Director of BD: Edward M Sanders ems@directedonline.com Operations: Matthew Connelly matt@directedonline.com VP Accounting: Christine Mazawey Christine@directedonline.com VP Promotional: Jill Kaye jill@directedonline.com MPS: Al Moline al@directedonline.com Director Procurement: Zolt Sapy zs@directedonline.com Facilities Director: Sally Tomato sally@directedonline.com Canadian Sales Director: Rick Piironen rick@directedonline.com Logistics Director: Mario Pasquarellio mario@directedonline.com
CEO Background Edward Sanders is the CEO and Founder of DirectEd Online which provides innovative solutions for todays Marketing, Procurement & Facilities Professionals for over 40 years. My History began in Brooklyn New York at 13 Years of age working in an after-school program for a local print company by Brooklyn College. Over the next 5 years my skills we honed working in the Darkroom, Bindery, On Press and then as a Production Manager in NYC. My Dad's teachings were inspirational, he was born in 1901 and his fundamentals were simple, perform your duty better than anyone else and success will come. Over the next 35 years I worked as a Production Manager, Account Executive, Director of Business Development then transcended to being an Entrepreneur; founding DirectEd. The fundamentals are to provide knowledge, solutions & insight always delivered with a smile. Over the next 20+ years we will continue to evolve and adjust our offerings to be relevant for our clients.
CEO
Project Manager
President
Creative Director
Production Manager
Machine Operators
Finishing
Packaging
VP Sales
Sales Manager
OBD
Account Executives
Business Devo
Shipping
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PROJECT MANAGEMENT Our team begins every project with a clean slate for the discovery and visioning phase allowing the distinctive nature of each client and their needs to drive our understanding of the project and ultimately its design strategy. We base the strength of our solutions on teamwork, constant client engagement and being able to balance creativity and outside the box thinking with detail oriented capabilities and effective delivery methods.
FACILITY SOLUTIONS
EXPERIENCE DESIGN STRATEGY
LIGHTING SOLUTIONS
PRODUCT OFFERINGS
A Diverse selection for all your lighting needs LAMPS • • • • • • •
LED Linear Fluorescent Compact Fluorescent Incandescent Halogen HID Specialty
FIXTURES • • • •
Interior Exterior Emergency Lighting Exit Signs
OTHER PRODUCTS • • • •
Ballasts Batteries Fuses Switches, Dimmers and more
SERVICES • • •
Recycling Retrofit Projects Lighting Maintenance
ANTIMICROBIAL LIGHTING SOLUTIONS
AIR FILTRATION SOLUTIONS Air is the main driver of the visual and circadian systems. AIR enters the human body through the mouth and nose, where it is taken into the lungs, circulated through the bloodstream then returned as CO2. Air exposure stimulates the circadian system, which starts in the brain and regulates physiological rhythms throughout the body’s tissues and organs 24-hour cycle called the circadian rhythm. MERV FILTRATIONS UV/HVAC UNITS STERIONIZATION GUARDIAN
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CERTIFICATIONS WELL
AIRRATED
A new certification system for Indoor Air Quality that uses sensor technology to collect detailed information about air quality, then grade it based on leading medical research and industry best practice.
Marries best practices in design and construction with evidence-based medical and scientific research harnessing the built environment as a vehicle to support human health and wellbeing.
RESET
An international building standard and certification program for healthy buildings, as measured by sensors, focused on quality, transparency and actionability of live data..
FITWEL
LEED
One of the most popular green building certification programs used worldwide, with multiple frameworks that focus on the complete life cycle of a real asset.
A building certification system that optimizes buildings to support health by focusing on a scorecard rating of design and operational strategies to address a broad range of health behaviors and risks that impact occupants. .
Air is vital to well focused and healthy employee. As we spend almost 90 percent of our lives indoors the ability to measure wellness with certified breathing solutions is key to protecting the health of the building’s occupants. Interest in wellness has increased dramatically since the onset of the pandemic. Companies want to know what they can do to improve indoor air quality and air flow, change cleaning habits, increase ventilation and more. Working towards a wellness certification helps provide reassurance to employees that their workplace is recovery ready – meaning that their building is safe & ready for re-entry postCOVID-19.
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BREAKROOM SOLUTIONS State-Of-The-Art Office Water Machines •Top of the line bottleless water coolers and dispensers for office. •Touchless cooler machines operates by foot pedal. •Water Ice machines. •Sparkling water coolers. •Counter-top and floor standing machines. •Hot/cold drinking water. •State-of-the-art Reverse Osmosis filtration.
Krea Touchless “Distinctive, modern, elegant” Krea Touch is the new elegant model which enriches the Necta Horeca Family. Appealing design, decorative light, chrome frames, shiny black surfaces, unrivalled performance make Krea Touch the ideal solution for your coffee break. The wide touch screen and the user-friendly interface allows for a number of selections, flexible and customized recipes management, roasters branding, selling activities and video management.
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CULINARY SOLUTIONS While the physical aspects of your break room are essential, don't forget the overall feel of the space. The area should be welcoming and personal to all workers, meaning everyone should have an equal say in the layout and elements. Whether your office is looking to supply food for an occasional workplace party, happy hour on a Friday or for daily grab and go lunches. Directed & its partner Martin & Fitch can provide a tasteful solution for your employees. These solutions reward your employees by providing high quality, low costs employee incentive programs while being totally convenient. Employees will feel more relaxed and relieved from muscle tension while resting on cushioned benches and soft furniture, kicking their feet up.
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FARM to TISSUE
ENVIRONMENTALLY RESPONSIBLE SOLUTIONS FOR YOUR FACILITY American M ade Tree-Free ™ Disposables What is Tree-Free™ ?
On-Site Education
Instead of using trees to make paper products and contributing to deforestation, Emerald™ found away to make disposable products using by-products of rapidly renewable resources like wheat straw, and bagasse. We pride ourselves on offering a complete line of sustainable options to our clients atcost-neutral or less compared to national brands.
Turnkey Solution to Reducing Your Environmental Footprintat Cost-Neutral or Less
Here are Some Recommended Examples of Our 250+ SKUs
TREE-FREE™ CHEMICALFREE WATER-BASEDINK
The Emerald Sustainability Program includes onsite education and marketing support by our team of Brand Ambassadorsincluding: CUSTOMSIGNAGE SAMPLESOFTHEPRODUCTSUSEDIN YOURFACILITY YOURCOMPANY'S ESTIMATEDENVIRONMENTAL IMPACT STATEMENT • GIVEAWAYS • RAFFLEPRIZES • SOCIALMEDIASUPPORT • • •
Communicate youraccomplishments. Emerald™ products save trees, water, landfill waste & more. Emerald™ measures your impact so you can show off your environmental savings!
Recommended SKUs for Facilities Quarterly Environmental Impact Statement
Tree-Free™ Compostable Plates
Compostable Cold Cup
Ethanol/Corn Compostable Straws
Tree-Free™ Compostable Bowls
FSCCertified® Hot Cups
Universal Hot Cup Lids
TreeFree™ Clamshells
Compostable Cutlery
Dome Compostable Cold Cup Lid
Flat Compostable Cold Cup Lid
Tree-Free™ Dinner Napkin
Tree-Free™ Easy Pull Dispenser Napkin
Tree-Free™ Hardwound Roll Towels
Earth Essence Cleaners
Recycled Toilet Seat Covers
Tree-Free™ C-FoldTowels
Tree-Free™ Bath Tissue
Tree-Free™ Hardwound Roll Towel
Tree-Free™ Jumbo Bath Tissue
TREE S SAVED
PLASTI CSAVED
WATE R SAVED
LANDFL ILWASTE DV IERTED
EMPLOYEE TOUCHLESS LOCKERS Touchless technology for lockers can create a space for your employees to call their own that can help with employee morale, enhance the company culture, and if designed with touchless in mind, these lockers can create a clean and safe space for your employee and their personal belongings. Integrated Lockers can be part of storage walls, built into the wall or in an island configuration. We offer a wide variety of locker laminates and locks to create a custom solution that meets your unique needs. New Innovation coming soon, installation of UVC Lighting within Employee Lockers
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FUTURE OFFICE History suggests there are four main reasons for organizations to bother to be in offices at all. These are the reasons we have offices today and, to varying degrees, they continue to drive the need for office space in a post-COVID-19 world. The Importance of each has shifted over time as the office moves from a place of management to a place of engagement and inspiration. Social needs for the employees that reinforce the culture of the organization. This includes personal social needs of employees, but also the corporate benefits of collaboration, mentoring, learning and development, and creative ideation. Productive environments for office workers top feel comfortable & focused.. Management requirements for centralized command and control. While this may have been a primary reason for office space historically, it is now the least common of these drivers.
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TOUCHLESS AGNOSTIC PRINT SOLUTIONS As firms reopen and employees return to the office and once again use shared devices, employers and employees are faced with how to perform these necessary functions while limiting interaction with the control surfaces of frequently used devices. Fortunately, there are mobile device applications that can provide a touchless way to carry out those tasks to combat the spread of COVID-19 and make the workplace healthier and safer from other seasonal germs or viruses. Today’s shared printers and copiers are endpoints on an organization’s network. Using a Wi-Fi connection and the appropriate app on a worker’s smartphone or tablet, any document stored on the mobile device or in a cloud storage service can be sent to a network printing device just as if it was sent from a networked PC. In today’s security-conscious world, though, it’s common for IT departments to control network device access by requiring employees to authenticate themselves before releasing a print or scanning a document. Historically, this involved entering a passcode or PIN, which meant the worker still needed to touch the device’s control panel.
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DESKING SOLUTIONS Meeting room management –videoconferences are never going to fully replace the experience of meeting face to face. Only in the here and now can attendees be fully present. Meeting Room Software is an important part of the agile working journey enabling staff to book ahead of time using a mobile booking interface on an on-demand basis. Video conference management – the meeting room booking system also plays an important role in booking video conferences for all of your geographically and distributed teams. Integrating VC Platform with meeting room booking software enables staff to delegate the tedium of working out time-zone differences to the technology and with full endpoint integration staff can simply arrive at the meeting room and begin the video conference – a great time saver. Desk booking – meetings are only one aspect of a busy day in the office. Where desk space utilization is at a premium and leaders need to maintain the optimum desk ratios then a desk booking system driving a hoteling strategy is a necessity. Like the meeting room booking system, this should be based around an intuitive booking platform. User interfaces based around floorplan
INTELLIGENT SOLUTIONS
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MOVING & STORAGE We Make it Fun!!
CRS & United Van Lines understand all to well your company’s relocation needs are unique. We can help your company develop a corporate relocation plan that fits your organization’s total requirements without compromising service or quality, regardless of your company’s size If you are an employee relocating with a lump sum, United can help streamline your corporate move so you can concentrate on your new assignment. From helping you with packing and storage to finding realtors with our rewards program, we can eliminate some of the stressful tasks that come with a corporate relocation. If you are a corporate relocation manager, United can act as a seamless extension of your relocation team, providing necessary administrative tasks and move management, allowing you to focus on other important aspects of your job. Our goal is to help your employees arrive at their destinations on time and within budget so they can settle into their new role sooner UVL & CRS are 100% fully equipped to handle many of your corporate moving and relocation requirements with our short-term and long-term storage services.
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WAREHOUSING & DISTRIBUTION B2B & B2C Technology Solutions • Integrated and configurable technology platform • eStore solutions collateral and literature fulfillment • Print on Demand with full personalization suite • CRM and Loyalty applications • Mobile-friendly access to all applications • Integrated multi-channel communications Order Management • eStore that easily configures to support ordering needs • Dashboards and business intelligence tools • Call Center support • Sales rep and broker web-ordering and fulfillment Events and Trade Shows • eStore module that configures to support ordering • Tradeshow inventory management module • Signage and meeting materials print and fulfillment Custom Kitting & Product Fulfillment • Sales rep and broker web-ordering, fulfillment • Literature distribution & eCommerce fulfillment • Consumer Relations fulfillment • Product sampling – including food, nutrition and pharma • Point-of-sale promotional materials distribution • Customer loyalty programs • Training/education materials fulfillment and distribution • Facility with automated & hand production options • Real-time inventory, warehousing & order management • Lot and expiration tracking • Recall and quarantine capabilities
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FACILITY SOLUTIONS
PPE SUPPLIES
• • • • • • •
PPE SOLUTIONS COVID-19 Seating & Proximity Graphics PolyCarb Dividers Stationary & Mobile Hand Sanitizing Stations & Signage RTO Kits & PPE Supplies & Corporate Gifting Temperature Scanning Solutions UVC & Merv/HEPA Filters Masks KN95, KF95, N95, Medical Grade Blue/White
Marketing, Architectural Signage & Wall Coverings
FACILITY SOLUTIONS THE CHALLENGE: DMG is an Investment Bank, headquartered in China where they are known for being a super meticulous brand with amazing properties. Their wish was to transform their new headquarters in an amazing work of art in an unrealistic amount of time.
THE SOLUTION: Directed teamed up with the client’s design group that implements all of their print & architectural signage. This property needed to be a showcase in sync with their global portfolio. They blended many different high-end wallcoverings with gold leaf glass murals to achieve a look that was very defining while matching to their annual reports just printed.
THE CONCLUSION: DMG achieved their goal of having all print, collaterals, annual reports, investment portfolio pieces and their space all with identical designs. The CEO, COO and top executives were exasperated that they insisted Directed become their sole provider for wall covering's at all their new construction sites. The Auden Project featured is one of those properties which house students around the country.
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Architectural Signage & Wall Coverings
FACILITY SOLUTIONS THE CHALLENGE:
After completing a project for the parent company DMG, (Showcased in Case Studies) Auden had a request for architectural signage, wall coverings and for printed marketing materials. All of the brand elements needed to match as the elegance of the brand requires. THE SOLUTION:
Directed having proved that creating branded materials which match across multiple medias was possible won a new project. This was to manage a full new construction project simultaneously with subs and meet a target date. THE CONCLUSION:
Auden was able to meet their target date for completion in July of 2021 prior to the grand opening of the new residences for students. The Units completely sold out as they were beautifully appointed with an affordable rent, beautifully decorated. Directed was awarded 2 additional projects for 2022 in 2 other US Cities for Auden.
Utica, Ithaca, Buffalo, Atlanta, Austin
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Architectural Signage & Wall Coverings
Utica, Ithaca, Buffalo, Atlanta, Austin
FACILITY SOLUTIONS
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Architectural Signage & Wall Coverings
FACILITY SOLUTIONS THE CHALLENGE:
Antares Capital came to Directed with a project to rebrand all of their office spaces in New York City, Atlanta, Chicago, Los Angeles and Toronto within the span of only three weeks. THE SOLUTION:
Directed having 40 years of experience with a very extensive network nationwide, were able to simultaneously manufacture and install all locations at the same time within the three-week period requested by the client. THE CONCLUSION:
Directed’s partnership with Interior Architects pulled of and amazing combination of wallcoverings, complicated vinyl graphics, dimensional lettering, framed artworks and much more in record time! Antares Capital was extremely pleased with the outcome and has already been in communication with Directed about an expansion on the existing branding.
New York City, Atlanta, Chicago, Los Angeles, Toronto
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FACILITY SOLUTIONS
PolyCarb Dividers, RTO & Way Finding Graphics
THE CHALLENGE: Since the COVID-19 pandemic gripped the world earlier this year many businesses have had to quickly adapt their operations to accommodate employees working from home. FHLB wanted to create a safe and functional work environment for those in the office, here is their story... THE SOLUTION: • • • • • •
Develop COVID-19 Return to Office Circulation Plans Develop COVID-19 Seating & Proximity Plans Strategic Placement & Installation of Privacy Panels Installation of Hand Sanitizing Stations & Signage PPE Wellness Kits for the Employees Temperature Scanning Solutions for Employees
THE CONCLUSION: FHLB retained Directed Online to facilitate implementation of their plan. The work started by having strategic planning meetings with the Facilities, Procurement and Human Resources Departments. Once a turn-key plan was developed, Directed worked with the various partners to coordinate implementation. As a direct manufacturer of Printing & Graphics, PolyCarb Dividers, Hand-Sanitizing Stations made the coordination simplified. FHLB accomplished having their 2 primary offices 101 Park in NYC & 70 Hudson Street in NJ ready and open for business.
New York & New Jersey
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FACILITY SOLUTIONS
PolyCarb Dividers
THE CHALLENGE: Since the COVID-19 pandemic gripped the world earlier this year many legal firms have had their operations change to accommodate their employees working from home. White & Case wanted to create an environment for those who are essential to be on site, here is their story... THE SOLUTIONS: • • • • •
Develop COVID-19 Return to Office Circulation Plans Develop COVID-19 Seating & Proximity Plans Strategic Placement & Installation of Privacy Panels Installation of Hand Sanitizing Stations & Signage Wipe Dispensers & PPE Supplies
THE CONCLUSION: White & Case retained Directed Online to facilitate implementation of their plan. The work started by having strategic planning meetings with the Facilities Departments nationally. Once a turn-key plan was developed, Directed worked with the various partners to coordinate implementation. As a direct manufacturer of Printing & Graphics, PolyCarb Dividers, Hand-Sanitizing Stations and distributor of PPE Supplies made the coordination simplified. W&C accomplished having their 7 national offices outfitted accordingly.
Los Angeles, California
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Wall Coverings & Dimensional Lettering
FACILITY SOLUTIONS THE CHALLENGE:
When Alvogen moved their headquarters to Morristown, NJ they were looking to make a splash and attract new young talent. They leaned on Directed to bring them a vibrant new and tech centric design. THE SOLUTION:
Directed pulled from their very best designers and teamed up with the client’s branding leadership. The combined teams designed a beautiful look which matched the existing branding standards but also brought that new look they were looking for to get the culture they wanted. THE CONCLUSION:
Alvogen met their requirements to have a new look, maintain budgets while making the space a fun place to work. Over the years Alvogen year has grown as one of the most diverse and dominant companies in it’s sector.
Morristown, New Jersey
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Electrified Partitions Removed, Reupholstered & Reinstalled
FACILITY SOLUTIONS
THE CHALLENGE: Dailypay subleasing 160,000 Square Feet from Standard & Poor's located at 55 Water Street NYC on the 4nd & 43rd Floors. The Goal; to Reupholster File Cabinets and Electrified Panel systems from Knoll & Steelcase in 4 weeks simultaneously while construction is underway in the same space. THE SOLUTION: Directed utilizing its team of carpenters, movers & upholsterers disassembled, removed all materials in a week from the premises. With 10 days all panels and lateral cabinets were back on site and re-installed. THE CONCLUSION: Dailypay achieve their requirements to have a new look, maintain their budget, while making the space modern at a fraction of the price to replace the furniture systems..
New York City NY
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Maximize the Evolution for Your Marketing To manage your marketing supply chain, you need to navigate the traditional print-buying process that is compile, inefficient, outdated, and expensive. Directed transforms your marketing execution and manages your entire print portfolio. Your streamlined operations oversee the full spectrum of marketing education activities from innovative creative design to production and delivery of print, to in- store signage and direct mail
Crystal Clear Responsible Solutions
COMPANY OVERVIEW MARKETING SOLUTIONS OVERVIEW
About Us Great effective marketing isn’t just about being pretty, it’s about being smart. Directed Online had its beginnings start in Brooklyn NY some 40 years ago. Our industry knowledge allows your projects to be cutting edge, innovative and on budget. We keep our concentration on providing innovative solutions keeping your business ahead of the competition.
Architectural Architectural signage includes custom signs or a signage system to help to provide brand identification and wayfinding within a specific building, facility or campus. Produced with a high attention to detail, architectural signage is part of the built environment that brings a building to life. Directed prides itself on creating brand elements which look amazing.
Corporate Stores Our effortless to use, custom branded e-storefront appears as an extension of your companies own ordering system. Your customers & internal clients select from a hierarchy of fullycustomizable marketing collateral, stationery, forms and inventory. Your corporate branding standards are all programmed into the system ensuring that all communications are in approved formats.
Services Directed Online Suite of Global cross channel solutions professional services are designed to provide your company solutions. Bundled together or utilized independently, we offer direct mail, email, personal URL’s, SMS texting; digital, offset, web and wide-format printing, and distribution. Warehousing, picks-packskitting are all provided in our state-of-the-art facilities.
Sustainable Directed Online is committed to providing Rutgers University simplistic, responsible, environmentally friendly solutions that work. Smart designs start by using .FSC certified papers, corn oil derived inks and the environmentally friendly processes. which will promote your company. We bring these initiatives to your audience making them aware of your efforts to make a difference.
MARKETING SOLUTIONS OVERVIEW
Events & Trade Shows As a leading global event marketing company, we take an integrated approach to strategic experience planning, developing unique personal experiences that produce measurable results. And we marry that up to logistics, production and execution capability in both emerging and established markets worldwide Event Management Press Events Trade Show Marketing
Technology Digital Store Front is the awardwinning flexible e Commerce solution that offers the industryleading print buyer experience designed to grow your business. Through the Smart Store functionality, it offers the best-in-class tool set for configuring and managing your corporate store . Digital Store Front is customizable to fit the needs of any business and can be used to enhance the user’s experience.
Stationery Like a finely tailored suit, your stationery should evoke a memorable impression without having to say a word. With decades of experience in engraving, embossing, foil stamping, die cutting, printing and thermography. Directed provides solutions for companies, graphics and marketing professionals to create corporate identity components that distinguish businesses from that of their competitors.
Marketing A true brand experience is so much more than an interaction. It's that moment in time when a customer not only sees the brand promise but is able to live it in ways that drive deep affinity and loyalty. At Directed were experts at getting to the heart of what matters most to your audiences and then developing holistic experiences that attract, engage, and promote brand experiences
Promotional We take a holistic approach to create the ultimate event experience for every brand and promotion. Everything gets the Directed touch from the planning, to the execution, to the main event. Working globally - thinking locally, that's our motto wherever we are.. We guarantee to provide quality controlled, cost-effective, and innovative promotional solutions for any event large or small
BeBOTTLES Cold stays cold and hot stays hot. Cleaning is a breeze. Tea leaves & fruit stay put, rejoicing those that prefer more than just plain water. We made our dream of creating the perfect water bottle a reality when we collaborated with top product designers, prototyped, tested, and refined our product, and were finally able to bring the Be Bottle to life. Try it for yourself, and you’ll wonder why you didn’t ditch plastic bottles sooner! Considering how hard it is to get reusable bottles germ-free, we made it a point to make all Be Bottle surfaces easy to clean as the first ever insulated stainless steel bottle with a removable bottom. This innovation also allowed us to include a built-in, optional stainless steel infuser. Also if a narrow drinking spout isn’t your favorite, you can always drink from the wide-mouth bottom.
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PROMO SWAG & EVENTS Directed is a promotional product distributor and proud member of the Advertising Specialty Institute. Promotional products, also known as ad specialties, make up a nearly $22 billion dollar industry and are used by virtually every business in America. Why? Items like mugs, pens and t-shirts are memorable and provide a better cost per impression for advertisers than almost every major marketing effort like TV, magazines and the Internet. Directed is able to supply your company with every possible promotional product from over 3000 suppliers. With so many ad specialties available there is a huge opportunity for professionals like you to boost ROI and leave a lasting impression with your customers.
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Designed for EveryBody™
Jed Tango Co-Founder & COO
Amin Hasani Co-Founder & CEO .
In 2017, we started adapting products to disabled people to make their world more accessible. Blue Heart Hero is opening its doors to designers from all around the world to share their ideas of creating a more accessible world. Xometry is sponsoring our nonfor-profit to help us launch the new platform and expand to a global level. Starting with an award-winning, brandable ceramic mug that replaced the old promotional mug with modern aesthetic, ergonomic design, and a mission to continue redesigning everyday objects for a world where everyone lives a normal happy life.
Expand into other markets: Brandable Ceramic Mug
Double-wall Glass Mug With Lid*
Insulated Travel mug
Cookw are Towelware**
Clothes Furniture Electronic Devices
*Research by Baruch College for CURVD on the next best market opportunity **Prototypes are m ade for inclusive, modern, brandable towels
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Standardize Paper
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Standardize Paper Environment, Health and Safety Further Resources Directed is committed to excellence in environmental, health, safety and sustainability practices and performance, and continually works to wisely manage natural resources. Health and safety are fundamental values, and we strive to design, operate and maintain accident and injury-free workplaces for our employees, contractors and visitors around the globe.
Manufacturers to meet your brand requirements "Directed takes the paper out of the equation. We will work with your brand directors to select papers which are correct for your image".
Sustainable practices represent the foundation of our company, and we strive to minimize environment, health and safety (EHS) impacts during the design, manufacturing, distribution, use and at the end-of-life of our many products. This includes a commitment to the communities where we operate, work and live to responsibly manage our partners. Directed seeks to do business with customers, suppliers, vendors, contractors, joint-venture partners and other business associates who share our high standards of ethical business behavior. We work with suppliers of responsibly grown fiber and routinely certify our fiber supply chain to widely recognized standards. To fulfill these commitments globally, we hold our leaders responsible for the engagement of all employees to ensure: Continuously improving our environmental, health, safety and sustainability performance is a cornerstone of our future business success and is fundamental to our mutual success.
Paper Agreements directly with your Mills of choice Paper costs are significantly reduced Branding Standards maintained by controlling commodities Environmental Standards Maintained
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Reducing Carbon Emissions Directed Online is committed to
supporting the highest social and environmental standards. The Forest Stewardship Council (FSC) is a non-profit organization devoted to encouraging responsible management of the world's forests. Theuse of FSCcertified paper and print products contributes to conservation, responsible management and community-level benefits in regions that depend on the lumber industry.
Biolocity
Performance Benefits of Biolocity
Biolocity is an innovation in environmentally responsible sheetfed ink technology that delivers superb lithographic performance, press productivity, and print quality with extremely low levels of volatile organic compounds. Biolocity sets a new industry benchmark for green formulation technology with the incorporation of high percentages of bio-derived, renewable raw materials.
• Outstanding lithographic performance on a wide variety of porous substrates
Environmental Benefits of Biolocity
• Highly press-stable formulation reduces make-ready time and color drift during runs, resulting in less printed waste
• Essentially 100% solids formulation with extremely low VOCcontent (typically 2-3 % by EPAmethod 24) • Formulated with 30% or more vegetable oil • Doesnot contain any petroleum-derived ink solvent • Product contains a minimum of 55% bio-derived, renewable, and sustainable raw materials • Environmentally responsible technology for printers looking to operate a greener pressroom
• Extremely fast setting and drying performance provides substantial reduction in time to bindery, a critical factor in today's short run and time-sensitive market
• Stays open on the rollers overnight and for one week in the ink fountain • Delivers a rub resistant, durable printed product on a broad range of papers and boards • Suitable for aqueous coating, UVcoating (off-line), and lamination • Conforms to ISO2846-1 color standards, allowing the printer to run to ISO12647-2 and G7 specification in the pressroom
Reducing Carbon Emissions
FSC-Forest Stewardship Council is a nonprofit entity that supports environmentally appropriate, socially beneficial and economically viable managementof the world’s forests.
Sustainable Forestry Initiative is based on the premise that responsible environmental behavior andsoundbusinessdecisionscan co-exist.
Green-e Encourages the deployment of electricity products that minimize air pollution and reducegreenhousegasemissions.
Indicates that paper contains recycled fibers. This can include fiber from three sources. Most manufacturers use virgin fiber, which comes directly from trees; Pre- Consumer Waste; and PostConsumer Waste.
Programme for the Endorsement of Forest Certification is a nonprofit, nongovernmental organization that works with forest managers, paper and timber companies to assure the world’s forests aremanaged sustainably.
Elemental chlorine was the most widely used bleaching agent for pulp. Improved technologies have been developed that eliminate these harmful methods from the bleaching process
Recycling 1 Ton of Paper Saves • • • • •
17 mature trees 7,000 gallons of water 3 cubic yards of landfill space 2 barrels of oil; and 4,100 kw hours of electricity (enough to power a home for 5 months)
Paper Facts • 500,000 – number of trees cut down to produce each week’s Sunday newspapers • 25,000,000 – number of trees saved a year IF every American recycled just 1/10 of their newspapers • 75,000 – number of trees saved recycling a single run of the Sunday New York Times • 250,000,000 – number of trees saved if all our newspaper was recycled • The average American uses 7 trees a year • 1 Billion – estimated number of trees worth of paper thrown away every year in the US • 85,000,000 Tons - amount of paper Americans use peryear • 17 trees saved can absorb a total of 250 pound of carbon dioxide; burning 17 trees would create 1500 pounds of carbon dioxide • More than 56% of paper consumed in the USin ‘07 was recycled! That equals 360 pounds for each person in the Country! • 400 paper mills use recovered materials for their paper producing process
Arewerunning out of treesin the U.S.? No; in fact, there are more trees in the U.S.today than there were 70 years ago. Every day the paper and forest products industry plants more than three times the number of trees than are harvested How many trees are planted each year in the U.S.? Over 2.5 billion trees are planted in the U.S.each year. The forest community plants over 1.5 billion of these trees; that's an average of 4 million new trees planted every day by the forest community. Are we cutting down more trees in the U.S. than we're planting? No. In fact, forest growth has exceeded harvests since the 1940s. What percentage of the world's wood is usedeach year to makepaper? Only about 17% of the 3.3 billion cubic meters of wood consumed worldwide each year is for papermaking, and much of this wood is in the form of wood chips and other residue left behind from sawmill operations. Over half of the wood harvested in the world is used for fuel, mostly for cooking and domestic heating. Will recycling paper help save the tropical rain forests? The trees that grow in the tropical rain forests are rarely harvested to make paper. Thedeforestation occurring in the tropical rain forests is mainly due to population pressure. In the world's under-developed nations, more than 90 percent of the deforestation occurs because of the demand for increased agricultural land and/or firewood.
Does cutting down trees for papermaking lead to deforestation? No. Deforestation is the permanent clearing of trees for purposes such as creating farmland and pasture land, for commercial and residential development, or for any other use for which trees are cut and not allowed to grow back. Paper companies and others in the forest products industry are actively reforesting. They not only allow trees to grow back, they actually encourage new growth by replanting and caring for new trees, and by creating forest land in areas where it previously did not exist. Unfortunately, deforestation is occurring in many parts of the world, especially in the tropics. This deforestation is mainly due to population pressure. In most of these cases, forests are cut down and burned for domestic fuel (heating homes and cooking) or to clear land for farming. How much of a harvested tree is actually used? Is any part wasted? The forest products industry has found uses for almost every part of a tree, so virtually the entire tree is used. For instance, lumber and building products can be made from the trunk, primarily from large trees whose diameters are greater than 8". The remaining wood is recovered in the form of trimmings and wood chips, and is used to make paper. The natural chemicals within the wood chips are recovered and made into useful products such as turpentine, plastics, food flavorings, and photographic film. The bark of the tree is ground or chipped to make garden mulch, or it can be burned in a furnace to generate energy to run a paper mill. Leaves, needles, and small branches are generally left in the forest to replenish the soil by adding valuable organic matter. This also helps to hold water and prevent excessiverun-off on the forest floor.
Paper vs. E-Waste Computers and Electronics • Theamount of electricity to run a computer for only five months could produce enough paper for the average person to use for an entire year. • Paper is biodegradable and nearly 60 percent of all paper in the U.S.is recycled. • Only 18 percent of all electronic devices are currently recycled and e-waste constitutes the single largest waste export in the U.S. Is "e-waste" considered hazardous? Certain components of some electronic products contain materials that render them hazardous, depending on their condition and density. For instance, California law currently views nonfunctioning CRTs (cathode ray tubes) from televisions and monitor as hazardous. What shouldI dowith myelectronicdiscards? Themantra of “Reduce, Reuse,Recycle” applieshere. • Reduce your generation of e-waste through smart procurement and good maintenance. • Reusestill functioning electronic equipment by donating or selling it to someone who can still use it. • Recycle those components that cannot berepaired. Tofind an organization that reuses or recycles electronics, search the Electronic Product Management Directory (EPMD).
Clients
Partners Partners
Technology Integrations
A World of Integration The power behind Directed’s Corporate Storefront is its incredible flexibility. Our open architecture allows customers to integrate any ERP system on the market. Our service c a n integrate with limitless types of software applications from financial/ERP, to Human Resources, Inventory Management. You c a n use API, Flat Files, Web Services, custom code, or any integration provider to make seamless connections between your solution and ours.
INTELLIGENT SOLUTIONS
Catalog Punch Out - Let users shop on our Stationery – Direct Mail – Promotional Product website and then return to your ERP Solution with those items in their cart, all using industry standard XML technology. Credit Card Providers Retrieve d a t a from credit card providers for an individual to b e incorporated into expense reports or from corporate cards to b e reconciled with expense d a t a from individuals in the company .
Technology Solutions
B2B & B2C WEB-TO-PRINT The most advanced cloud-based W2P technology
Integrated automated workflow solution
Aleyant Pressero™
The power behind Directed’s Corporate Storefront is its incredible flexibility. Open architecture allows customers to integrate and ERP System on the market. Our service can integrate with limitless types of software from financial/ERP, to HR, Inventory. You can use API, Flat Files, Web Services, Custom Code or any integration Provider to make the connections seamless between your solution and ours.
Our basic B2B or B2C online storefront solution that can easily be customized to your needs as well as your clients. Online design, instant pricing, reorders, inventory fulfillment, shipping integration and credit card payments are all supported, as are responsive website designs that work on phones, tablets, laptops, etc.
Open architecture
Responsive design
Unlimited B2B storefronts
Complete personalization
Online design
Integration wi th a wi de variety of 3rd party software
To ensure proper display from all mobile devices
Uniquely tailored for each your customers
It can be customized to your needs aswell as your clients
To customize documents from a web browser
Instant online pricing You can choose types of instant pricing calculators
DIRECTED Global Solutions
As the world becomes a smaller place to do business made possible through advances in technology & communications, more companies are looking to expand globally. Organizations competing in this marketplace face unique challenges to globally expand their branded materials in an electronic and print format. To support these marketing and communication efforts, Directed Online can facilitate the production and distribution for these projects with guaranteed quality delivered with local expertise. Our partners are located in 30-countries, and have more than 130 facilities globally which make this all possible everyday.
One Source Global Solutions
Edward Sanders CEO 917.589.8900 ed@directedonline.com Edward Sanders is the CEO and Founder of DirectEd Online which provides innovative solutions for todays Marketing, Procurement & Facilities Professionals. My Teachings started at age 13 working in an afterschool program at a local print facility in Brooklyn New York. Today at 55 years young, love helping & learning.
we gravitate towards the most basic simplistic ideas sustainable responsible environmentally friendly DirectEd Online LLC. info@directedonline,com directedonline.com 917.589.8900
strategic efficient corporate solutions
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