Dianne Vernon Bob Pennypacker
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Location
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P O R T F O L I O
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S A L E S
& BOB
W
MEET DIANNE
hen a client chooses to work with Agents Bob Pennypacker and Dianne Vernon they’re truly getting a two-for-one that is not only special, but extremely unique in the Real Estate world: Pennypacker is that rare real estate professional who is both an accomplished sales and marketing professional and a world-class architect, providing his clients with property insight on not only the skin and bones of a potential purchase, but its DNA as well. Pennypacker, a SF Bay Area native, traces his interest in architecture to the mid-1960’s, when his mother briefly threw her hat into the homeselling arena. “Everything was on paper then, of course. I used to pore through the binders filled with her listings. I think that’s really where my love for structures began, particularly residential homes.” Later, while studying architecture at UC Berkeley, Bob embarked on a student exchange program that took him to Sweden, where he was
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given his first exposure to—and discovered his passion for— architectural history. “It was absolutely a life-changing experience, he recalls. In Sweden, I learned to look at a house in a completely different way, to see where its design roots originate. That epiphany continues to inform my work today.” That school year in Sweden was followed by a summer in Norway and a spontaneous bout of employment. “I was walking along a village in a remote fjord, saw an architect’s office, and went in and asked if they were hiring,” Pennypacker laughs. That first year in Scandinavia was the beginning of a successful, nearly 30-year long career in architecture. After returning to the states to complete his undergraduate studies at UC Berkeley, he moved to New York to obtain his graduate degree at Columbia University. His architecture career took off immediately, and Pennypacker
Confidence
spent the next thirty years indulging his passion for architecture and design. Contracted by several prominent corporations that included Bechtel and NBC Universal, he traveled the globe to service clients in locales that included France, the Middle East and Japan. In 2000 Pennypacker returned to California and settled in historic Healdsburg, a charming, wine country destination located in Sonoma County. His first order of business was to design and build a home for himself. Upon completion of his own home, he designed and built another, this time to sell. He obtained his Real Estate License, sold the home, found the business compelling and got hooked. Enter his business partner Dianne Vernon. Prior to becoming a REALTOR®, for twenty years Dianne directed an international team of sales and marketing professionals addressing the Fortune 500 software market.
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For the last 10 years she had successfully sold Real Estate in the Silicon Valley. Over these last ten years, Dianne also studied architecture, building, and design; no surprise her meeting and teaming with Bob. Relocated to Healdsburg she now combines her passion for real estate and as an EcoBroker™, is a pioneer of the eco-friendly real estate and prefab home ethos. Dianne and Bob are certified by the International Real Estate Society acknowledging their hard work to receive that designation and their acumen for the international real estate market. Bob and Dianne provide a unique combination of skills. Their clients are provided with an incomparable level of service, while their ability to function as a REALTOR®, Architect, Designer, Builder, and accomplished “real world” business executive are benefits few competitors offer. “There are times when the
Earned
client isn’t able to see the potential of a home,” say Bob and Dianne. Noting that few home buyers have the opportunity to consult an architect or designer during the buying process, Dianne and Bob’s clients are provided with an extra tier of service that would normally set the client back thousands of dollars. “As an architect, I can help them visualize what is possible.” states Pennypacker. “With a little guidance and vision, the true potential of a home can be revealed,” adds Dianne. Today both Dianne and Bob are a world away from the jet-setting corporate culture of high tech companies and professional design firms. They are very happy with the kind of human connections forged in real estate. “Designing airports and theme parks and endless hours incorporate meetings are no match for the real connection we enjoy meeting new people, selling real estate and building homes in Healdsburg,” say Bob and Dianne.
Lake Sonoma
9680 Dry Creek Rd
Offered at $4,500,000 Sold for $4,100,000 Represented Seller in multiple offer scenario 362 Acres ; 22.5 acres of vineyard 4 legal parcels, spectacular view homesites. 10 minutes to Plaza
2
West Dry Creek Road
7191 W. Dry Creek
1
Offered at $3,495,000 Sold for $3,175,000 Represented Buyers ~50+/- acres 20 acre vineyard Winery permit 10 minutes from Healdsburg’s Plaza
3
Dry Creek Modern
1027 Westside
Offered at $1,850,000 Represented Buyers in Lease/option 3,281 sf modern masterpiece 2 acres 5 minutes from Healdsburg’s Plaza
4
Dry Creek View Estate Offered at $1,595,000 Sold for $1,545,000 Represented Sellers 36+ acres 3,200 s.f,, 3 bedrooms, 3 baths
1700 Oak Hollow
DRY CREEK VALLEY
Country Manors & Ranches
Where
Selfindulgence
4 1 5
2
6
Canyon Road Offered at $1,325,000 Sold for $1,285,000 Represented Buyer 1,700 sf main home, 800 sf 3 acres
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Healdsburg Retreat Offered at $949,00 Sold for $912,500 Represented Buyer and Seller 2,300sf main home., 420 sf 1 acre
A Virtue
6 965 Chiquita Road
5 610 Canyon Road
3
1
Amberly Gardens
368 Piper Street
Offered at $835,000 Sold for $780,000 Represented Buyer ~7,000 sf lot , 2,332 s.f, 3 bedrooms, 2.5 baths 4 Blocks from Healdsburg’s Plaza
The Grove Offered at $499,000 Sold for $500,000 Represented Buyers 1,120 s.f, 2 bedrooms, 1.5 baths 4 Blocks from Healdsburg’s Plaza
3
Sonata
679 Larkspur Dr.
534 Grove Street
2
Offered at $670,000 Sold for $640,000 Represented Buyers 0.05 acre 1,990 s.f, 3 bedrooms, 2.5 baths 5 Blocks from Healdsburg’s Plaza
4
Downtown Bungalow
432 Grant Street
DOWNTOWN HEALDSBURG
Elegance in Town
Offered at $399,000 Sold for $399,000 Represented Buyer 0.07 acre 899 s.f. 2 bedrooms, 1 bath 7 Blocks from Healdsburg’s Plaza
Country
Life
3 4 1
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6
Downtown Lots
Downtown Lots
1/2 acre lot Offered at $765,000 Sold for $725,000 Represented Seller
6,000 sf lot Offered at $349,000 Sold for $310,000 Represented Seller
Was Never
So Chic
5
6 413Fitch Street
5
431 Fitch Street
2
Estates & Retreats 1
Sienna Pointe Villa Offered at $1,195,000 Sold for $1,200,000 Represented Seller 0.75 acre 3,200 sf, 3 br, 2.5 ba 5 minutes to Healdsburg plaza
3
Clear Ridge Estate
200 Clear Ridge
2 127 Sienna Court
Offered at $1,795,000 Sold for $1,695,000 Represented Seller 0.6 Acre, 4,945 sf, 5 br, 4 ba Pool, Dry Creek views 5 minutes to Healdsburg plaza
Offered at $1,195,000 Sold for $1,020,000 Represented Buyers 0.3 acre 3,6000 s.f, 3 bedrooms, 3 baths 5 minutes to Healdsburg plaza
4
Healdsburg Retreat
900 Benjamin Way
GREATER HEALDSBURG
275 Clear Ridge
Clear Ridge Tuscan
Offered at $899,000 Sold for $899,000 Represented Buyer 0.66 acre 2,558s.f 3 bedrooms, 2.5 baths
One of
Smithsonian
Magazine’s
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13
3
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6 12 7 5
4
8
11 10
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Street Number
Street Name
Square Lot Size Footage Acres
$/sf
List Price
Sales Price
Other Sales
Residential 5 6 7 8 9 10 11 12
901 15655 2367 517 5356 220 330 1359
Land 13 14
120 175
Best
Ridgeview Norton Fitch Mountain Reed Mill Creek Orchard Prune Tree Prentice
Sienna Spur Ridge
1,537 840 860 1,323 1,500 1,175 1,175 1,400
0.18 0.83 0.11 0.20 4.02 0.11 0.09 0.16
2.03 0.80
283.02 404.76 380.81 211.64 396.67 387.23 244.68 321.43
449,000 379,000 359,000 255,000 635,000 448,000 299,000 460,000
435,000 340,000 327,500 280,000 595,000 455,000 287,500 450,000
319,000 285,000 439,000 426,500
Small Towns
1
Garden Estate
6930 Plum Ranch
Offered at $3,495,000 Sold for $2,900,000 Represented Sellers 43 Acres w/7 acres of formal gardens 3,500 sf home 10 minutes to conveniences
Hilltop Villa Offered at $2,995,000 Sold for $2,625,000 Represented Sellers ~33+/- acres 5 acre vineyard 3,200 sf home
3
Calistoga View Property
3045 Foothill Blvd
6450 Plum Ranch
2
Offered at $995,00 Sold for $1,050,000 Represented Buyers in multi-offer scenario 4.7+ acres 2,300s.f. fixer
4
Sebastopol Banana Belt
14126 Morelli Lane
SANTA ROSA
&
VICINITY
Wine Country Landscape
Offered at $2,250,000 Sold for $2,250,000 Represented Buyers ~10 acre parcel 2,700 s.f, 3 bedrooms, 2.5 baths
Life is
Too Short
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8
6 5
11
2
1
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4
4 2 1 13
Street Number
Street Name
City
Square Lot Size Footage Acres
$/sf
List Price Sell Price
Other Sales
Residential 5 6 7 8 9 10 11 12 13
3979 3437 2188 1475 5635 927 1354 817 148
Rolling Oaks Hidden Hills Laguna Woody Creek Raters Foothill Rivera Twin Oaks Shaw
Santa Rosa Santa Rosa Santa Rosa Windsor Santa Rosa Windsor Santa Rosa Windsor Kenwood
2,830 3,166 1,575 2,384 2,190 1,203 1,460 1,076 2,185
4.71 5.60 0.99 2.50 0.13 0.12 0.16 0.03 0.25
422.26 1,195,000 1,195,000 307.96 999,000 975,000 476.19 699,000 750,000 304.11 599,900 725,000 212.33 479,000 465,000 266.00 329,000 320,000 180.48 250,000 263,500 148.70 159,950 160,000 411.90 869,000 899,000
80.00
250,000 200,000
Land 14
Mountain Home Ranch Calistoga
To Drink
Bad Wine
1
Yorkville B&B
33430 highway 128
Offered at $2,250,000 Sold for $2,175,000 (went into contract in 7 days) Represented Seller 21 Acres , 5 acres of vineyard 12 minutes from Cloverdale
10880 Eagle Rock
Eagle Rock Ranch Offered at $1,195,00 Sold for $1,150,000 Represented Buyers 146+/- acres Agricultural land 10 minutes to Hopland
3
Cloverdale Craftsman
321 N. Cloverdale
2
Offered at $570,000 Sold for $570,000 Represented Buyers 0.25 acres 2,509 sf, 3 bedrooms, 3 baths Center of town
4
Cloverdale Ranch Offered at $449,000 Sold for $449,000 Represented Buyers 0.17 acre 1,888 s.f. 3 bedrooms, 2.5 baths
102 Syrah Court
CLOVERDALE
&NORTH
Northern Sonoma & Mendocino
Healdsburg
without
2
1
3 4
Other Sales
5
Street Number Residential 5 117 6 201 7 113 8 125 9 105 10 205 11 412
Street Name Elbridge Elbridge Elbridge Elbridge Elbridge Elbridge Franklin
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Square Lot Size Footage Acres 1,070 1,135 1,070 1,070 1,070 1,135 1,349
0.02 0.01 0.02 0.02 0.01 0.01 0.13
$/sf
11
10
List Price
Sales Price
93.46 102,000 100,000 91.63 109,000 104,000 89.72 97,900 96,000 87.38 95,000 93,500 78.5 93,500 84,000 79.3 85,000 90,000 211.27 269,500 285,000
Paparazzi
Current Listings—Domestic and International Above Knights Valley, Calistoga Offered at $1,595,000
Peaceful, Private and Dramatic 2,566 s.f, 151 Acres 3 BR/3BA/3-car garage
Oat Valley, Cloverdale Offered at $949,000
Vintage Farmhouse from 1880 1,800 sf w/3BR, 2.5BA 4 stall barn w/shop 96 acres
Viceroy Residences, Anguilla, B.W.I. From US$500,000 to US$6,700,000
134 Luxurious Oceanfront Residences, from elegant apartments to Palatial Villas The Caribbean at its Finest
Nobody
Sells More
RE/MAX vs the Industry 2014
Real Estate
Than RE/MAX
Personal Networks Top Agent Network While we are proud to be included in the top 5% of Sonoma County agents, our primary goal has always been to provide the best service we possibly could. Having that recognition, though, does provide advantages for my clients: Direct access to the top producers throughout the entire bay region. These are the agents who close 75% of all transactions in the area. We market directly to each other. This is particularly useful during the “pre-marketing� period.
Marketing to the Asian world Marketing also has to adjust to changing global realties. Asian investors are coming to the market place in all price ranges. In order to reach the buyers at their source, We have registered with www.caimeiju.com This is a bilingual real estate site targeting Chinese investors to which listings are uploaded and has a separate search for international luxury properties.
Marketing to other Agents One more powerful marketing tool is pitching properties to other agents because most properties are sold by agents. The tools for this are the MLS website (which covers Marin, Napa, Sonoma, Lake , Solano, and Mendocino counties and has over 8,300 members) and weekly meetings of the MLS. At our meetings, we are continually updating and reminding our colleagues of our listings.
Global Partnership
IRES
We both carry the IRES, or International Real Estate Specialist Designation. This is an elite group of realtors from around the globe who cooperate in marketing each others listings. We chose this route due to the amount of international traffic we see in Healdsburg, for it allows us to market our listings directly to buyers before they arrive here.
Resources Location Healdsburg Healdsburg is the Sonoma County hub for real estate. Many visit and fall in love with the world-class restaurants, wineries, shops, and the natural beauty that is in abundance here. RE/MAX Full Spectrum's location- just one block off the main plaza- invites interested real estate buyers to visit us. Our extensive market knowledge and experience afford us a lead position with countless opportunities to market and sell real estate in and around Northern Sonoma County. .
Santa Rosa Our newest office is in Santa Rosa serving that community as well as Sebastopol, Petaluma and every town in between.
The RE/MAX Collection Buying and selling premier homes demand premier expertise. The RE/MAX Collection specialists have the knowledge and skill – combined with a refined approach – that leads to successful transactions in the luxury market. When you work with The RE/MAX Collection, you’re working with the industry’s top professionals, backed by the most respected name in real estate. RE/MAX Collections listing are advertised in Unique Homes, The Wall Street Journal, and The Dupont Registry.
Dianne Vernon 8 7 7 . 6 3 0 . 7 7 3 2 DianneVernon@sbcglobal.net CalBRE 01428234
Bob Pennypacker 7 0 7 . 7 9 9 . 6 0 3 2 Bob@BobPennypacker.com CalBRE 01428234
RE/MAX Full Spectrum 3 3 8 H e a l d s b u r g Av e HEALDS BURG, CA 95404
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