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Welcome back Team! In 2013 we continue what we started. We build upon the momentum of those who ran the race and set the pace before us. NAREB is excited to turn back the pages of time and give you a sneak peek into the amazing accomplishments and goals that we as a team (leadership, members, partners, affiliates, vendors, supporters, family and friends) were able to achieve. We are proud to present the first e-zine of the year entitled “2012 A Year In Review”. Without your help none of this would have been possible. “A team wins when individuals step up”. As I round the bend and gain momentum in the turn as your 27th President, I catch my second breath and put my head into the winds, the winds of resistance... winds of doubt... the winds of hope, and change, forever moving forward. We can see the finish line from here. Head down, setting the pace, I hear the wind in my ears. My lungs full, my heart pounds, we’re in the race for change. Our leg is almost done. Can you hear the cheers... I can. It’s me cheering you on. Let’s keep moving forward. Let’s continue to grow. Let’s continue to do what we do best. The race is ours to win. Enjoy this issue of Cornerstone, NAREB’s best of the best.

2012 YEAR IN REVIEW

God Speed! Respectfully, Julius Cartwright NAREB President

15 JAN 2013

Senator Nina Turner’s Battle

Young Realtist Heat Up In

Reporting by Staff Reporter

Reporting by Alexandria Boone

DIANE SIMMONS acting editor

DEE MAGIC marketing director | designer editor |creator LASCHELL STEWARD reporter

NAREB Expands Its Political Reach Reporting by Julius Cartwright

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STAFF C. RENEE WILSON reporter

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COURTNEY ROSE JOHNSON reporter

NATIONAL ASSOCIATION OF REAL ESTATE BROKERS

DONNELL WILLIAMS reporter ALEANDRIA BOONE reporter

Introducing Rubix QM Cube Reporting by Ronald Cooper

30 When The Quiet Came Reporting by Donnell Williams

DreamScape Youth Academy Reporting by Sophia Washington

NAR Resolution Reporting by Alexandria Boone

41 Bridges to Business Success

Houston Bustles With Homebuyers

Reporting by Staff Reporter

Reporting by Courtney Rose Johnson

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Reporting by LaSchell Stewart

The National Association of Real Estate Brokers

Salutes

Obama AND HIS ADMINISTRATION

Julius L. Cartwright 27th President When nightmares of despair become dreams of hope and those hopes become deeds of people... we all become whole.

LaVaughn Henry Real Estate Economist While it is true that the economy has continued to expand moderately, the labor market continues to be a source of increasing frustration. After starting the year with an average of 225K jobs being creating each month during the first quarter, payroll employment growth has slowed to a third of that level during the second quarter – averaging 73K during April and May. Additionally, the decline in the unemployment rate, which was so evident during the second half of 2011, has all but stalled this year. After starting the year at 8.3 percent, it has declined by a mere 0.1 percentage points to 8.2 percent. On net, while any improvement is welcome improvement, it remains the case that for the economy to pick up any discernible steam, improvement in the condition of the labor market will have to accelerate – substantially. Pressure continues to build from outside forces – the European Debt Crisis and slowdown in the Chinese economy – that risk having a material effect on our economic growth in the U.S. Namely, the Eurozone and China are significant trading

partners with the United States. The Eurozone alone accounts for more than 20 percent of the nation’s exports, and with China’s ever-growing middle class, which alone is already estimated to exceed 300 million, larger than the whole of the United States’ population, simultaneous declines in their aggregate demand can negatively, and possibly significantly, reduce our GDP, hurting our labor markets further. The expectation is that this impact is likely to be muted as U.S. growth in consumer demand, representing more than 70 percent of the total U.S. economy, continues to show some strength. Finally, despite some signs of improvement, the national housing market remains moribund. Data through March 2012, the S&P/Case-ShillerHome Price Indices, the leading measure of U.S. home prices, showed that all three of its headline composites ended the first quarter of 2012 at new post-crisis lows. Additionally, foreclosures remain

THE CORNERSTONE of HOUSING IN BLACK AMERICA

significantly elevated above normal levels, and the amount of shadow inventory, remains at sufficiently high enough levels to put significant downward pressure on prices. For there to be any significant and lasting improvement in the residential real estate market, it will first have to be preceded by improvement in the labor market, sparking stronger growth in con-

sumer incomes and demand, and ultimately growth in housing demand.

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2012 YEAR IN REVIEW l SHIBA Briefing Luncheon l Young & Powerful Reception @ DNC l CBCF Housing Brain Trust l Realtist Delegation l Black Diamonds Awards Reception l Housing Forum at White House l Consumer Financial Protection Bureau l HAP Mortgage Fair l SHIBA 1st Solutions Forum l Dreamscape Youth Academy l Pancakes & Politics with the President l Bedford Stuyvesant Installation l Alex Watch Release Report l Sandy Storm l Women’s Council Viva Retreat l Women’s Council Financial Literacy l Membership GOLD l Econonic Update with LaVaughn Henry l Agent Alarm Safety l HUD Update on AG Settlement l White House Call l Regional Conference l Industry Relations Board Introduction

Ofori & Assoc

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SENATOR NINA TURNER’S

BATTLE GROUND WAR of SUPRESSION Ohio State Senator Nina Turner will discuss the importance of the 2012 Vote and what’s going on in the battleground State of Ohio as it relates to Voter Suppression. State Senator Nina Turner is a long-time supporter of the Cleveland Realtist® and NAREB and a trailblazier for equality and justice. State Senator Turner will appear on MSNBC Monday, November 5th on the 10:00 a.m. EST, 9:00 a.m. CST, 7:00 a.m. PST segment to discuss this very important issue. Everyone should be able to vote... it’s their right! State Senator Turner previously appeared on CNN’s Newsroom Senator Turner speaks to what she calls voter suppression happening in “Democratic areas and also areas that are predominately African American.” SENATOR NINA TURNER

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Fellowship . Mentorship . Partnership . Legislation . Membership . Political Action . Voter Drive

IMPORTANT NOTICE FROM NAREB

IMPORTANT HUD CALL

R Est. 1947

YOUR PARTICIPATION & INPUT IS REQUIRED

R Sincerely, NAREB President JULIUS L. CARTWRIGHT

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IMPORTANT UPDATE FROM THE WHITE HOUSE

WHAT: White House Call with NAREB leaders to discuss the Presidentâ&#x20AC;&#x2122;s Refinancing Proposal UPDATE:

EXTENDED RSVP 1:00 PM EDT / TODAY CALL IN START TIME: Tuesday, July 10th at 2:00 p.m. EDT DIAL IN: (800) 230-1766 PASSCODE TITLE: White House Refinancing Conference Call Please RSVP at the LINK below www.whitehouse.gov/webform/white-house-call-nareb-leaders (This call is off the record and not for press purposes.) Thank you, The White House Office of Public Engagement Sincerely, NAREB President JULIUS L. CARTWRIGHT

Est. 1947

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Young Realtists® Heat Up In Miami Editorial Excerpts by Alexandria Boone

February 23, 2012 YRD hosted its New Members’ Orientation in the hot and beautiful tropical paradise better known as Miami Florida and home of the NBA’s most talked about basketball superstar LeBron James. The air crackled with excitement and energy as NAREB’s youngest members crowded into the room and began to fill the seats. The room was a buzz with talk about the latest educational line-up and class sessions. When we spoke with various attendees, most of the talk surrounded the excitement over the new addition of Social Media, Commercial Development, REO Certification, REO Reform and Short Sales Classes.

Realtist® relationships and facebook friendships. Later, the event was joined by the remaining members of the National Association of Real Estate Brokers, its board, body and supporters.

The room erupted with applause when (YRD) Young Realtist® Division, President Gerald Dixon took the podium and announced the need to expand YRD chapters and its brand across the United States. The Orientation was also held in the home town of NAREB’s current president Julius Cartwright in Cleveland, Ohio, on August 4, 2012. The YRD reception was well received in both cities as new members pondered their legacy within the core group of the country’s oldest African-American real estate trade association.

Photography by NAREB Paparazzi

YRD NEW MEMBERS’ ORIENTATION Miami -February 23 Cleveland -August 4

YRD hosted and co-sponsored along with Realogy the huge event in Cleveland. The event was held at the nationally televised Quicken Loans Sports & Entertainment Arena and “Home” of the Cleveland Cavaliers. Both events birthed new young

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MID-WINTER HIT WITH HEART DISEASE Disease Awareness – Facilitated by Monica Butler and Yvette Chapman

Monica L. Butler

HEALTH & WELLNESS COMMITTEE Chair Monica L. Butler “Get Moving 2012” on a healthy lifestyle, hosted a Last year at the onset of 2012 Mid-Winter conference, NAREB® health panel, and the national hatched a plan to eradicate the president spoke about the top four silent but deadly killers importance of increasing health of African-Americans. NAREB® set awareness amongst real estate its sights on the disproportionate and financial industry number of cases of African-Amer- professionals. icans affected by Heart Disease, Health Fair – Facilitated by H&W Diabetes, Hypertension and Can- Committee and the event was cer. The focus concentrated its hosted by The Detroit chapter efforts on education, literature, (OCREBA). Participants included: and associated resources. NAREB’s local health departments; membership also introduced a hospitals; alternative (natural) medicine reps; nutrition centers; new program “My Life Check”, health club reps etc. We continue that was sponsored by the to encourage local chapters to American Heart and Stroke Association. During the event at host mini health fairs during the 2012 Mid-Winter conference, Realtist® Week activities during NAREB® also showed a short film the month of April.

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Fitness and Diet – Facilitated by Monica Butler, Chair The Committee encourages NAREB® members to get active! During the Mid-Winter Conference and Annual Conference there were early morning workout sessions. There were 3 levels: (1) High impact Cardio; (including Kick Boxing);

(2) Zumba and/or a combination of Cardiovascular and Agility training; (3) Low Impact and/or Power Walking (2 walk/run routes); and information was available on suggested diet and meal plans.

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Sista Let go and let God. Women Empowering the Future Local Chapters WC of Alabama WC of Baton Rouge, LA WC of Cleveland, OH WC of Dallas, TX WC of Detroit, MI WC of Florida WC of Georgia WC of Houston, TX WC of Los Angeles, CA WC of North Carolina WC of Oakland, CA WC of Orange County WC of Philadelphia, PA WC of Phoenix, AZ

The Women’s Council of the National Association of Real Estate Brokers (WC of NAREB®) primary goal is to encourage the exchange of information and ideas pertaining to business problems that affects its members and to work in a united effort to find solutions. We initiate and support educational programs to youth and women while also providing incentives for other programs that benefit a particular organization or club. Our mission is to assist in the formation of local chapters in providing educational tools to those communities which lack a financial base of sustaining their financial net worth. We accomplish this by utilizing Community Outreach and providing Financial Literacy. In many of our chapters around the country, we are in schools, churches, abused shelters, community programs and anywhere educational values can be taught. The local Women’s Council chapters have had very successful financial literacy events in the community. Our objective in what we do is to enhance learning, excite the mind and develop a desire to grow. Come grow with us and join today or start a chapter in your area.

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REGION XII CONFERENCE

Region XII Pays Tribute To Babers Reporting by Patricia Douglas & Sherley Spears | May 26, 2012 | Fort Worth, Texas You might ask yourself what or who could assemble HUD, PNC, Prime Lending, Wells Fargo and several NAREB® Regions all to gather in one place at the same time. The Regional Conference and Gala is the what and C. Donald Babers is the who. The Region XII Conference was held at the lovely Marriot Hotel and Golf Club Hotel in Fort Worth, Texas. The event was hosted by Regional VP, Harold Carter. Attendees of the conference participated in a day-long training which included the launching of the Homeowner’s Assurance Program. The program

was offered through a partnership between NAREB and SRP. Other topics for the conference included discussions on HUD (US Department of Housing and Urban Development) opportunities, Fair Housing, REO Brokers in today’s market, and mortgage updates. Conference presenters included HUD staff (Region 6), Realtist® Brokers, PNC Mortgage, Prime Lending and Wells Fargo. The remainder of the evening was dedicated to C. Donald Babers. Industry leaders, real estate professionals and other business professionals gathered

May 26, 2012 Fort Worth, TX

for a Gala honoring retiring HUD member of the NAREB family. Region 6 Administrator, C. Donald Babers. The ballroom was decorated and filled with rare, fragrant and beautiful flowers representing HUD and each state in Region 6 and 7 which overlaps into Texas, Louisiana and New Mexico. Mr. Babers humbly accepted all of the various awards and special commendations presented to him throughout the course of the evening. He and his wife Sheila will retire and enjoy their grandchildren in Fort Worth. “Mr. Babers served as a conduit for HUD and as an irreplaceable INDUSTRY REALTIONS BOARD

Industry Relations Board (IRB)

2012 FORUM

l Boys Scout of America / Willie Isles l Bank of America / Glenda Gabriel l Center for Responsible Lending / Keith Corbett l Center for Responsible Lending (Research) / William Sermons l Chase Bank / Rodney Hood l Citibank / John Muhammad l Congressional Black Caucus Foundation / Keith Wright l First American / Lionel Savage l Joint Center for Political and Economic Studies / Dr. Wilhelmina A. Leigh, Ph.D. l National Association of Realtors / Fred Underwood l Prime Lending / Latonia Donaldson l Wells Fargo Home Mortgage / Cerita Battles

CONGRESSIONAL BLACK CAUCUS

PURPOSE: The IRB will be comprised of NAREB’s current partners, collaborative/resource partners, supporters, academic entities, research institutions, community groups, non-profits, professional associations, national organizations and others.

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DEMOCRATIC NATIONAL CONVENTION 2012

THE YOUNG & POWERFUL NAREB’s leadership team was very busy last year cultivating and developing relationships with the young and powerful. In 2012 they participated as a co-sponsor of the Democratic National Convention (DNC) “Rising Star Award’s Reception” in Charlotte, North Carolina with the Young & Powerful (Y&P). Y&P is a national organization spearheaded by a team of emerging young community leaders who are passionate about increasing political awareness and generating civic activism among young people. The Young &

Powerful is comprised of over 120,000 members. The “Call to Action Address” was presented by Congressman Danny K. Davis, U. S. House of Representatives (D-IL). In 2012, NAREB focused on building collaborative partnerships and relationships with groups comprised primarily of young professionals in an effort to bring a stronger awareness to NAREB’s grassroots community works, mission, educational and industry related business opportunities. This collaboration also created an opportunity for NAREB® President,

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Reporting by C. Renee Wilson

Julius Cartwright to share some poignant and brief remarks. He also acknowledged Martin Luther King’s Birthday and the fact that the event was held on Sunday, January 20th, 11AM at the L’Enfant Plaza Hotel. President Cartwright also participating as special guest panelist on the Roundtable Political Forum, held Saturday, January 19th, 1PM at the prestigious Howard University. These events were attended and supported by NAREB’s Leadership Team which included Julius Cartwright, President, Lawrence Batiste, Chairman, Donnell Spivey, VP, Donnell

Williams, 3rd VP, Andrea Cooksey, VP, Paul Lewis, PAC Chair, and Emmerick Pease, RVP. The leadership team will continue to bring awareness to the work and service NAREB® provides to communities across the nation!

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CONGRESSIONAL BLACK CAUCUS BRAIN TRUST 2012 HISTORY WAS MADE - 2012 Congressional Black Caucus Foundation – Annual Legislative Conference Brain Trust Housing Forum. The SHIBA (State of Housing In Black America) Brain Trust was just one of the activities and events hosted by the National Association of Real Estate Brokers (NAREB) during the 2012 Congressional Black Caucus Foundation (CBCF) Annual Legislative Conference. The legislative process is key to not only the success of our businesses and communities, but other basic and fundamental human needs that we all pursue along our journey for a better quality of life. Therefore, the Realtist® voice is also part of that process and is critical to the future of economic wealth building and ultimately, assisting more people in obtaining their own share of the American Dream. The Brain Trust Housing Forum was received with overwhelming acceptance and

BIRTH OF THE SHIBA BRAIN TRUST Reporting by Donnell Spivey | Ronald S. Cooper | Jeffrey Hicks accompanied by a resounding round of applause and ended with a standing ovation. The panelists were overwhelmed with numerous positive responses, endless questions pertaining to foreclosure and homeownership.

organization’s continued strengthening of partnerships solidified during the Bush administration, along with Congressional members including, Maxine Waters and Barbara Lee (CA), and the formation of new relationships during the Obama adminPresident-Elect Donell Spivey istration - James Clyburn (SC), expressed that he was particularly Sheila Jackson Lee and Al Green surprised to find such a diverse (TX), Eleanor Norton and genuinely attentive group of Holmes (Wash, DC), and Elijah attendees. “There’s an essential Cummings (MD), along with and obvious demand by people many other political officials from to receive relevant and accurate all across the country. information regarding housing opportunities so that they can These relationships presented a make well-informed decisions.” unique and extraordinary opportunity to include the voice “It is evident that NAREB’s of the people in the upholding of strength is in its’ creed of important housing legislation, political advocacy for ‘Democracy particularly The Mortgage and in Housing’ and the championing Forgiveness Debt Relief Act of of causes against discrimination 2007 (sponsored by notable and in lending and housing policies legendary Congressman Charlie that affect the communities Rangel, and extended beyond which it serves,” said Ron Cooper. December 31, 2012). “NAREB must continue to raise its voice NAREB’s State of Housing in about the housing crisis and other Black America (SHIBA) Issues important issues that have great Forum and participation at the impact on communities of color,” CBCF-ALC, Democratic National said Ronald Cooper. Convention, and the Jeffrey Hicks observed that the

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CBCF envisions a world in which communities comprised of people of color are free of all disparities and able to contribute fully to advancing the common good. He also emphasized that the CBCF’s mission is to advance global African-American communities by developing community leaders, shaping public policy and by educating the general public. “The highlight of the conference was the 42nd Annual Phoenix Awards Dinner. The dinner featured keynote speaker, the intellectual, lovely and fashionable First Lady Michelle Obama. The first lady stressed the importance that we all owe it to those who fought and died for equal rights in the 1960s to make sure every voter can freely cast a ballot.” Her comments came amidst a push in more than a dozen states to pass laws requiring voters to show ID at the polls. Critics say the laws, unfairly, harm minorities, poor people and college students – all groups that tend to vote Democratic.

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CONGRESSIONAL BLACK CAUCUS LEGISLATIVE CONFERENCE 2012

Reporting by Julius Cartwright

NAREB EXPANDS ITS POLITICAL REACH TO WASHINGTON The National Association of Real Estate Brokers (NAREB®) hosted the State of Housing In Black America (SHIBA) at the 2012 Congressional Black Caucus Foundation’s Annual Legislative Conference (CBCF-ALC). The main strategy was to introduce Congressional members to NAREB® and share its SHIBA findings. By virtue of design, the Conference provided an excellent way to network, and learn more about Congressional members’ platforms and their political focus. Each year thousands come from all over the world to convene at the Conference held in Washington, D.C. Elected officials, industry leaders, emerging leaders, media and celebrities were all on-hand to provide solutions to current issues, take part in, and witness the collective power of African American leadership. More than 80 issue forums, sessions and

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brain trusts took place during the event. Each morning the Realtist® delegates gathered to review its agenda. At the conclusion of the day Realtist® members reconvened to debrief and share the information it had learned, and discussed strategic future opportunities for NAREB to collaborate with CBC members on the ground level. NAREB’s leadership team was also present for Reverend Al Sharpton’s, National Action Network and Authority Award’s Reception. Congresswoman Marcia Fudge was one of the honored and distinguished awardees. NAREB® was also a supporting sponsor of Congresswoman Maxine Waters and Congresswoman Sheila Jackson Lee’s Receptions. Dr. Benjamin Chavis, a NNPA Columnist, noted in an article

entitled “Stop Economic Segregation” dated September 27, 2012 that “the recent proactive work and progress of the National Association of Real Estate Brokers concerning the impact of the housing crisis on Black America has been huge. NAREB® President and CEO, Julius Cartwright emphasized, “It is urgently important that we mobilize and take action to address the myriad of critical issues that we have identified, documenting housing-related disparities for African-Americans across the nation.’ We do, however, have much to fight for, and that is the economic recovery, community development and sustainability of Black communities.” NAREB’s presence was definitely felt throughout the Conference by CBC members and attendees. It was more than I envisioned - the level of participation was more

significant than I expected and the support and participation from Realtist® delegates was outstanding, said President Cartwright! Ron Cooper stated that, “NAREB must continue its legislative work, building relationships with key decision makers, and enhancing the SHIBA platform, so that we may bring much needed solutions to every neighborhood where people of color face economic,

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SHIBA FORUM LUNCHEON 2012

DEFENDERS of HOMEOWNERSHIP State of Housing In Black America Luncheon

75% of Representatives in attendence were from both Democratic and Republican parties.

BRIEFING SESSIONS TOPICS Session I Whatâ&#x20AC;&#x2122;s Happening to Our Communities?

Session II Foreclosure Mitigation, Neighborhood Blight and Natural Disaster Recovery

Session III The Emerging Concept of Communiversities and Educational Outreach to Educate and Empower Future Generations

The briefing spoke to the plight of African-Americans, and that the communities in which they live and the disproportionate amount of damage left in the wake of the countryâ&#x20AC;&#x2122;s severe economic crisis. Unfortunately, however, these same individuals and communities have not received the attention required to restore their finances which might enable them to contribute to the economic recovery of their communities and the overall economy. The loss of wealth for Blacks is staggering, making real the proposition that it may take generations to rebuild to a pre-economic meltdown asset base. Supporting Sponsors Congresswoman Sheila Jackson Lee, Congressman James Clyburn, Congresswoman Eleanor Norton, Congressman Elijah Cummings, Congressman Al Green. Supporting SHIBA Brands

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Congressman Al Green

Reporting by C. Renee Wilson Congresswoman Marcia Fudge The National Association of Real Estate Brokers held its first Black Diamonds “African American Awards Reception” at the 2012 Congressional Black Caucus Foundation’s Annual Leadership Conference at the Grand Hyatt Hotel in Washington, DC. The purpose of the event was to recognize and honor chosen individuals who have demonstrated outstanding service to African American Communities across America. NAREB®, in collaboration with the National Conference of Black Mayors paid tribute to Congressman Al Green, Congresswoman Marcia

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Fudge, and PowerNetworking guru, renowned author and speaker, George C. Fraser. The National Association of Equal Opportunity for Higher Education likewise honored Dr. Elsie Scott, and Nichols Perkins, in addition the Young & Powerful honored Channing Hawkins. Hundreds of influential and powerful politicians crowded into the reception, including Congressman Emanuel Cleaver, Congressman Cedric Richmond, Congresswoman Sheila Jackson Lee, members of the Obama administration,

and other political and prominent leaders. The evening was complimented with networking, relationship building, strengthening existing relationships and re-establishing crucial partnerships. President Cartwright should be applauded for his vision, and foresight in hosting such an event that brought together so many distinguished and influential Black leaders, supporters and affiliates.

Power Broker George Fraser

Dr. Elsie Scott

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THE PROMO-BOWL

MMXIII

Rookies vs Vets -LaSchell S. Stewart

The most successful organizations are comprised of great people; individuals who understand the true value and purpose of networking, teamwork and belonging. The vision is clear, the time has come, under the leadership of President, Julius Cartwright, that we are in the midst of a new GAMEPLAN ERA, which unecessarily pits rookie members against the veteran beauracracy in THE PROMO-BOWL for

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forward movement and progress. As a local chapter President of NAREB, I have determined how critical it is that we seek new ideas, approaches, and fresh perspectives from current and new members. Over the years, we have come to recognize that membership is and will remain the “key component. President Elect, Donnell Spivey, a 26 year veteran spoke about using creative

methods, webinars and a hands-on approach to grow membership because it is the “heart beat” of the organization. Initiating best practices to recruit and scout new members, appoint members with “sheer talent” as opposed to popularity and seniority (Rookies vs Vets), along with continuous communication between key leaders within the chapters is vital. A clear and concise focus on strength-

ening the organization from a “local chapters’ bottoms up approach” is undoubtedly the right movement. NAREB is committed to its members and promotes interaction with like-minded professionals that may ultimately open doors that you may otherwise not had access to. Get involved and change the game.

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GOLD RUSH HOME-A-THON HOUSTON TEXAS 2012

6 WAYS TO STRIKE HOMEBUYER GOLD

Reporting by Andrea Cooksey

Marketing Developed by M2 Magic Media Copyright 2012 NAREB® packed up its “dreamwagon” and went west in anticipation of striking it big in Texas and was rewarded with “Homebuyer Gold”. Consumers stood in line to receive the rich bounty that NAREB® had to offer. NAREB® delivered a wealth of consumer related housing litterature and information regarding the benefits of homeownership and various

financing options. There is a vast need to educate a starving generation of rental dependant habitants on the advantages of retaining and rebuilding personal wealth within our communities through strategic real estate investments and land acquisition.

1. Advertising should commence a minimum of 3 weeks before the event

6 WAYS TO PROMOTE HOMEBUYER SUCCESS

4. Pre-training of staff on how to effectively work with buyers

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2. Budget for advertising must be approved at least 60 days out from promotion 3. Radio promotion is mandatory

is strongly suggested 45-60 days out from event 5. Great membership builder (members only participation) technology fee per closed transaction 6. Real estate professionals need to stop turning potential buyers over to lenders without pre-approval

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DREAMSCAPE YOUTH ACADEMY NAREB® Youth Academy 2012, Cleveland, Ohio Chair: Sophia Washington Williams | Co-Chairs: Iinda Pollard Iinda Pursley

CLEVELAND, OH 2012

DREAMSCAPE YOUTH ACADEMY

Reporting by Sophia Washington

Excited children and young adults crowded the hallways of the hotel ranging in ages from 7-18yrs old to attend NAREB’s Dreamscape Youth Academy. It was a fun filled 4 days in which the kids were broken into two age groups 7-12yrs and 13-18yrs. NAREB® extended its charitable outreach hand to local community of Cleveland, Ohio. NAREB® was able to work with the City of Cleveland to include numerous children the participation of the youth academy as well kids from from Shaw High School.

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The following is a summary of the a few of the activities the children experienced while at the academy: Day One-Youths were able to attended the conference Prayer Breakfast. Later they heard from Dr. Benjamin Chavis. Youths were also able to participate in Bowling. Day Two- Youths heard from Lionel Savage of First American learning Leadership Development and the 3C’s of Leadership. Operation Hope presented their Banking On Our Future curriculum (Basics of

Banking, Checking, Savings, the Power of Credit, and Basic Investments techniques. Youth also head from local author/ poet/inspirational speaker Bashir Jones. Day Three- Youth participated in Educational Development featuring Operation Hope’s digital innovation and Empowerment Program “iHope”. Fifth Third Bank presented their Basics of Banking program. Liberty Mutual gave a Fire Safety presentation. The children also spent time at the Cleveland Fish Aquarium.

Day Four- Youth (ages 16yr and up) participated in a Community Development Day with First American and Habitat for Humanity in which they were able to help work on rehab projects.

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Citi is proud to support the National Association of Real Estate Brokers on another successful year.

BRIDGES TO BUSINESS SUCCESS Expanding Economic Opportunity in the Real Estate Sector

A home is a primary source of financial security and preserving and promoting homeownership are important ways to expand economic empowerment. But they are not the only ways. In Los Angeles, a team of public, private and nonprofit partners has implemented “Bridges to Business Success,” an innovative program that links affordable housing with small business growth and job creation. Bridges to Business Success provides training and certification for minority-owned, small construction firms so they can compete successfully for municipal real estate rehabilitation contracts . The program

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was developed by Citi Community Development, the Minority Business Development Agency at the University of Southern California, the Los Angeles Housing Department (LAHD) and the Los Angeles Mayor’s Office of Economic and Business Policy. Small businesses, particularly minority- and women-owned business enterprises (MWBEs), are very effective at driving economic growth and generating jobs. For instance, between 2002 and 2007, minority business growth outpaced that of non-minority firms in terms of total revenue, employment, and number of firms. According to the U.S. Small Business Administration, 65 percent of the new jobs created

CITI COMMUNITY DEVELOPMENT BRIDGES TO BUSINESS SUCCESS

Ultimately, the business owners become eligible to compete for affordable housing construction contracts that are made available by the Los Angeles Housing Department. The municipal contracts leverage federal Neighborhood Stabilization Program (NSP) funding that Los Angeles received from HUD. NSP funds support the acquisition and rehabilitation of foreclosed residential properties in order to increase the availability of affordable housing and revitalize neighborhoods. Bridges to Business Success empowers in America between 1993 and local, minority-owned con2009 were in small businesses, with minority-owned businesses tracting firms to acquire NSP contracts in the Los Angeles leading the way. area. Bridges to Business Success has three principal components. First, Homes that are rehabilitated participating minority small busi- through the Bridges to Business owners undertake an eight- ness Success program are week procurement training course resold to low- and moderateincome homebuyers through at the University of Southern Restore Neighborhoods LA Inc. California – including assistance (RNLA), a nonprofit agency with developing a strategic procurement plan -- that prepares that was established by the them to compete successfully for City of Los Angeles to purchase and manage the properties. municipal contracts. Then, after the entrepreneurs graduate from LAHD provides home purchase the course, the Southern California assistance in the form of a deferred loan for purchase Minority Business Development Council works with them to secure assistance (acquisition, down payment and closing costs), MWBE certification.

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BRIDGES TO BUSINESS SUCCESS / cont. and works with a network of real estate agents and brokers to assist in the home purchase process. Any licensed real estate agent or broker in good standing may participate in the LAHD Homebuyer Program. Bridges to Business Success was launched in January 2012 and, on March 29, the first 29 business owners to complete the training joined with representatives of HUD, the City of Los Angeles and

others to break ground for the first Bridges to Business Success construction project. (Watch video) Ultimately, the program is expected to benefit as many as 100 minority-owned businesses. In April 2012, the Office of Los Angeles Mayor Antonio Villaraigosa presented its Corporate Innovator of the Year Award to Citi Community Development for coordinating, funding and implementing Bridges to

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1 Source: Natâ&#x20AC;&#x2122;l Association of Home Builders Administration (http://www.nahb. org/fileUpload_details. aspx?contentID=167667, p3) Citi Community Development Article for NAREB Newsletter Business Success. (Press release / Citi blog) Citi Community Development provided $90,000 in 2011 and an additional $150,000 in 2012 to support Bridges to Business Success.

To learn more, contact communitydevelopment@citi.com. More information about Citiâ&#x20AC;&#x2122;s partnerships and programs to expand economic opportunity is available on the Community Development @ Citi website: www. citicommunitydevelopment.com.

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2012 HISTORIC EVENT PRESENTED BY THE NATIONAL ASSOCIATION of REALTORS

PHOTOS FROM THE REALTORS SAVE THE DREAM RALLY 2012

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NAR RESOLUTION

NAR RECOGNIZES NAREB® IN HISTORIC RESOLVE

WASHINGTON, DC MAY 19, 2012

By Alexandria Boone Washington, DC (May 19, 2012) - The National Association of Real Estate Brokers (NAREB®), was recently honored and recognized for its’ 65 years of service to the real estate community and for being the oldest minority African-American real estate trade association on earth. With hundreds of real estate professionals on hand for the National Association of Realtors® (NAR) Mid-Year Legislative Meetings, NAREB® President, Julius Cartwright, accepted a resolution for the organizations’ work of

promoting “Democracy in Housing as America’s Cornerstone of Housing In Black America”. President Cartwright was then asked to appear along with Realtors® and members of Congress at the Washington Monument to rally on behalf of homeowner, and those who aspire to homeownership. A highlight of this year’s meetings, the Rally to Protect the American Dream involved Licensed Real Estate professionals from across the country, joining invited members of Congress to discuss the important role that housing

plays in the American economy, as well as advocating for policies that are supportive toward homeownership. Among the speakers were Senator Johnny Isakson (R-GA) and Representative Steny Hoyer (D-MD). “As the leading advocate for homeownership, Realtists® (members of the National Association of Real Estate Brokers) and Realtors® (members of the National Association of Realtors) want to ensure that people who want to own a home will be provided with the opportunity, and can responsibly afford to do so,

” said President Cartwright. “The rally was an important event that let the nation know that homeownership impacts families, communities, small businesses and the nation’s economy in a very meaningful way. It’s an investment in our collective futures and must be preserved.” “Realtists® and Realtors® gathered on Capitol Hill to meet with legislators and press upon them the value of homeownership for all Americans,” said Cartwright.

The actual resolution document can be viewed on the following page

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RECOGNIZED AND DOCUMENTED ON THIS 19TH DAY OF MAY, 2012 BY NAR

ACCEPTED BY THE NATIONAL ASSOCIATION of REAL ESTATE BROKERS

Whereas the National Association of Real Estate Broker® was founded 1947, making it the oldest minority trade association in America, and formed out of a need to promote fair housing and equal opportunities for African American real estate professionals, consumers and communities... Whereas, on July 29, 1947, twelve real estate pioneers, eleven men and one woman, from seven states met and founded the National Association of Real Estate Brokers®... Whereas, the National Association of Real Estate Brokers® continues to advocate for fairness and equality in housing and real estate, and provides a critical voice in promoting homeownership and business development in all communities... Therefore Be it Resolved, this 19th day of May, 2012, that the National Association of Realtors® hereby congratulates the National Association of Real Estate Brokers® upon its 65th Anniversary...

PRESENTED BY THE NATIONAL ASSOCIATION of REALTORS

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Intruducing The New Rubix QM Cube QUALIFIED MORTGAGE (QM) UPDATE Repoting by Ronald S. Cooper Thursday January 10, 2012 the Consumer Financial Protection Bureau (CFPB) finally defined the QM (Qualified Mortgage), which was set forth in the guidelines of the Dodd-Frank Wall Street Reform Act Sections 1411 and 1412. This set the parameters that the CFPB would amend Regulation Z in the Truth-in-Lending Act. The most profound purpose in this definition of the QM was the “Ability-to-Repay Rule,” which established four

main ingredients: 1) a 43% maximum debt ratio; 2) A 30-year fixed loan; 3) a 3% maximum lender charge; and 4) no exotic products such as balloon payments, interest only and negative amortization. If in fact lenders adhered to the standards defined as a QM loan, the agency created what was called a safe harbor for these lenders, which in turn limited their liabilities of repurchase and litigation. Indelibly these standards seem to be a return to underwriting standards

prior to the subprime era, which protects not only the securitization investor from losses and unseen risk in loan portfolios but also protect consumers from being lured into loans they cannot repay. NAREB® applauds the Bureau in its thorough attempt of protection and its openness toward future input as to how to fully implement this definition of Qualified Mortgage. The Bureau in its wisdom allowed for loan originator exemptions and exceptions for the rule of

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maximum debt ratio, which has historically affected the community served by NAREB®. It appears one of the main purposes of today’s announcement is to move the real estate industry forward with a clear and concise definition of what a qualified mortgage exemplifies. QUALIFIED MORTGAGE UPDATE 2012

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WINTER REGIONAL CONFERENCE DEC 17, 2012

Reporting by Emerick Pease

REGION IV

WORTH OWNING Che’ Brown

Vladimir Kats Emerick Pease On December 17, 2012, NAREB’s Region IV hosted their Annual Winter Regional Conference in Columbia, Maryland. For the first in NAREB® history – there was a quad-joint installation of officers featuring Baltimore, Washington DC, Prince Georges County and Northern Virginia chapters. It was a tremendous event for networking, education and

BALTIMORE, MD

regional camaraderie, said Emerick Pease. The conference began at 12:30pm and wrapped sometime around 8:00pm. The theme of the conference was ”Catapulting Your Life by Designing a Business Worth Owning”. The Winter Regional Conference events schedule included such events as: 2013 Business Development and Modeling Successful Systems with Jayson Fenwick, one of the area’s leading business

analysts; Customer Satisfaction and Service Language, Technology 2013 and Beyond with Che’ Brown a national speaker and sales training coach; and The Real Estate “Cheese” is Moving with Vladimir Kats, the number one short sale expert in the Baltimore area. The evening culminated with a lite and lovely Italian dinner, quad-chapter, joint officer installation, charity give away of more than $2,000 towards local

charities, and unwrapped toys to a local foster care advocacy group. The conference was a huge success and the Region IV looks forward to hosting its Annual Summer Conference in June 2013.

Sponsored by Wells Fargo Home Loans, Prime Lending, Metro Capitol Home Inspections, Bader Marketing and Design, and Milestone Title and Escrow

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HOUSTON REALTIST HOUSING FAIR 2012

Houston Mall Bustles with Homebuyers By Courtney Rose Johnson Houston, Texas April 21, 2012 â&#x20AC;&#x201C; The Houston Real Estate Association dba The Houston Black Real Estate Association (HBREA) hosted one of its most successful housing fairs to date. The fair was held at Greenspoint Mall, Saturday April 21, 2012 with the support of U.S. Congresswoman Sheila Jackson Lee, Local HUD Director Dr. Edward Pringle, and City of Houston Councilman Jerry Davis. Residents were standing in line by 8:00 a.m. waiting for the doors of the housing fair to open. Residents were provided with information on down payment assistance, credit repair and/or homeownership pre-approval acceptance. In addition, NAREB NID housing counselors were on hand to aid families with issues regarding refinancing and tips on how to avoid foreclosure. The Veterans Wing was in full gear

Estate Association was thankful to the friends, family and residents with pertinent information for participating Veterans who were that made the event such a huge success and look forward to servicing the community again in the near future. interested in homeownership. The Houston RealtistsÂŽ were able to provide information and support to over 1,000 participants due in large part to Houston Chapter President, Courtney Johnson Rose, Andrea Cooksey and the entire committee for a job well done. Over 35 vendor exhibit booths were on site to share information with consumers, over 16 various classes were available, industry affiliates and instructors. HBREA was blessed with the support of key partners Chase and Wells Fargo who served as contributing title sponsors for the event. Bank of America and Prime Lending participated as silver sponsors, Citi and Improve My Credit USA as bronze sponsors. The The Houston Real

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POLITICS & PANCAKES FLORIDA 2012

The Florida chapters of the National Association of Real Estate Brokers are excited about the New Year! Last year NAREB® President Julius Cartwright had the pleasure of touring many of the Florida Chapters which encompassed chapters from Miami to Jacksonville in a single remarkable trek across the southeast United States within only 48 hours. The whirlwind goodwill tour propelled the President, his Pancakes and Politics initiative to southern coast. President Cartwright’s theme of bringing in an, “Era of New Leadership,” was evident in his presentations. The President’s enthusiasm was contagious. It was obvious to all those who attended that there was definitely something new and exciting about the direction of NAREB®. The energy was electric in, Tampa, Orlando, Miami and Jacksonville. According to President Cartwright, “Together NAREB® and its staff are making an assertive effort to expand our brand, public relations, member services, resources, benefits and

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political bargaining power.” During the tour, the President was able to present to new and old members, unique, creative and inventive ways on how to expand and grow their businesses. He talked openly and honestly pertaining to how real estate is evolving and how as a network of professionals NAREB® members can support each other and continue to flourish collectively as well as individual chapters and businesses. The President also spoke candidly on what it means to be a Realtist® member of NAREB® and how that association can propell you to unimaginable heights outside of NAREB®. President Cartwright credits the genesis of the Floridian goodwill tour was the brainchild of Danny Felton, Vice President of NAREB® Region VI. While in Orlando at the Bay Area Association of Realtist®, Julius was present for the Installation ceremonies where Mr. Felton seized on the opportunity and quickly made calls to coordinate meetings in Tampa, Orlando Miami and Jacksonville. Fortunately

POLITICS & PANCAKES with the PRESIDENT By Danny Felton

Realtist® chapter members were able to coordinate with little or no advance notice. The President agreed to allow Mr. Felton to take him on a two day road-trip across Florida that culminated in the Politic & Pancake Tour. Mr. Felton believes that their efforts were fruitful and gave members the opportunity to meet the President and speak with the head of the NAREB® organization. Danny said that, “You had to be there to believe it”. President Cartwright delivered a much needed prescription for success to the southern Realtist® bodies. I’m excited and I’m

grateful to the President for taking time out of his busy schedule to visit some of our Floridian Chapters.” Due to the success of the Pancakes and Politics Breakfast tour of Florida there are current talks of creating a state wide chapter, starting two new chapters and increasing the presence and membership of each existing chapter. Floridian NAREB® members are elated with the new prospects and look forward to working with the President and his staff to bestow virtue to the plans of President Cartwright and Region VI VP, Danny Felton.

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STUYVESANT REAL ESTATE OCTOBER 25TH 2012

75 YEARS

STUYVESANT REAL ESTSATE By Bessie Edwards

Charles Atwell, an associate of the late BSREB pioneers William Turner and Robert Buckner, to whom the evening was dedicated. Another was the awarding of special honors to Pamela Green, Executive Director Against the backdrop of the of the Weeksville Heritage Center, glittering East River and the Williamsburg Bridge, the Bedford and Ava Barnett, President of the Brownstoners of BedfordStuyvesant Real Estate Board Stuyvesant – whose good works celebrated its milestone 75th revolving around preservation anniversary by heralding its and property management foundations and the visionaries who built them, before business, exemplify the realization of the dreams of the early founders. corporate, community and political leaders, at the Giando on BSREB also received honors, including proclamations from the Water, Thursday, October 25 Councilwoman Letitia James in Brooklyn, New York. and Deputy Borough President The BSREB board and memberSandra Chapman and ship led by chair Joyce Turner, well-wishes from Councilman president Bessie Edwards, Al Vann and State Senator anniversary chair and treasurer Velmanette Montgomery, two Richard Flateau, and communications officer Barbara political leaders who have helmed programs in housing. Haynes, hosted 150 guests and well-wishers at the event which Senator Montgomery stated,” “The Bedford Stuyvesant Real was part revelry, ceremony, intimate gala and family reunion. Estate Board are pillars of the Throughout the joyous evening, new Renaissance in the village of Bedford-Stuyvesant. They the event theme, Honoring the are the best firewall to total Past, Charting the Future gentrification. They bring people resonated in the program back home so they reclaim their speeches and group own homes.” conversations, before and And in a separate conversaafter dinner. Among the many tion, Councilman Vann, who highlights of the evening was the entrance of one of Brooklyn’s spearheaded the movement to oldest entrepreneurial real estate educate and counsel people who faces property tax challenges, families led by the patriarch Bedford Stuyvesant Real Estate Board Celebrates 75 Years, with Glimpse of the Past as it Focuses on the Future By Cindy Similien-Johnson

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STUYVESAN

75 YEARS STUYVESANT REAL ESTSATE | CONT.

75th YEAR ANNIVERSARY

the celebration – beyond the evening -- by “strengthening” existing ties and friendships; working together to help the community “tackle” issues and joining forces to prime the pipeline for the next generation of real estate leaders and property owners. Also, among the many guests and well-wishers present at the event were: Bruce Davis, Vice President, Boston National; Colvin Grannum, President, CEO, Bedford Stuyvesant Restoration; Frank Liz, Adimir Investment University ; Hon. Randolph Jackson, Retired Justice of Supreme Court; Bridget S. Jobe, Chase Bank; Jill Lopez, DAF Contracting; Ms. Lucille McClurin; Kennedy Mykoo, Prospect Mortgage; Julius Cartrwight, NAREB President, Donnell Williams, 3rd Vice President, NAREB; and representatives from Bank of America, Citibank, Chase Bank. Bernice Green of DBG Media was the emcee, the Jeff King Band was the featured performing artist and The Rev. Conrad Tillard of Nazarene Congregational Church, delivered the invocation. (Next week: a report on the BSREB Breakfast event that was held October 26, 2012 at BedfordStuyvesant Restoration Corporation.)

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HURRICANE SANDY NEW JERSEY 2012

When The

QUIET CAME Twenty-four to forty-eight hours prior to the arrival of Hurricane Sandy, the uncertainty was palpable. The noise that indicates traffic was evident and clear. Anxiousness and worry of some filled the air accompanied by doubt and laughter by others. The majority of Jerseyans were consumed with anxiety and worry while others were filled with doubt. Some of my fellow Jerseyans were cautious and some threw care to the wind. So many false alarms had been sounded in the past that it was not difficult to chalk up yet another governmental weather warning

in the “it’ll never happen here” column. Jokes were passed about in offices and the internet about Noah, and The Ark. The snow-plow drivers and students complained about it being rain and not snow. You see, in the northeast, snow means a day off from school for students and overtime pay for snow-plow drivers. But as the 48 hour clock ticked down and the weather activity picked up, the noise increased and it became more apparent that people were beginning to take Hurricane Sandy serious. Traffic was snarled and the

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Reporting by Donnell T. Williams mall parking lots had emptied. Gas stations were overflowing, grocery stores were at capacity, liquor stores and hardware stores were standing room only. There was noise all over. The nonchalant attitude had turned into worry and distress. As the countdown to the arrival of Hurricane Sandy drew closer the noise was beginning to die down. There weren’t as many cars on the streets. The grocery store shelves were bare and the hardware store had no batteries. The closer Hurricane Sandy came to making landfall the quieter it became. No cars,

no shopping carts, no children, no birds, no dogs, no trucks, no trains, no sirens…the quiet came. The arrival of Hurricane Sandy was powerful and amazing. Hurricane Sandy lifted trees and gave rise to rivers. She flooded basements and towns, cars and depots, cottages and mansions. The natural disaster that seems to affect every other State and every other country was now visiting New Jersey. The devastation that accompanied Hurricane Sandy can be duplicated at any given time in...

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any part of the country. Disasters have names but no addresses and we must all be aware of their lingering effects. When the quiet came it delivered no electricity. The usual humming we are accustomed to hearing had disappeared. There was no television, no refrigerator, no furnace, no internet, no washer and no dryer. The experience of coldness is awakening. Your nights are early and your days long. Gas lines are policed. Food stored in your freezer is rotting and there is no bread, milk or water at the grocery stores. The quiet came and it brought humbleness. Under the guidance of NAREB速 President Julius Cartwright this experience and awareness was allowed to be shared by way of the NAREB速 internet radio show. As advocates, Realtists速 need to be aware and made conscious of the disparity of rescue and repair in our communities. Our homes, our properties, our listings (our businesses) were all affected by Hurricane Sandy. It behooves the Realtist速 network to be prepared strategically and economically going forward to protect the under-served community.

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RegionXV

REGIONXV CONFERENCE JUNE 2012

SUSTAINABLE HOMEOWNERSHIP and RETENTION Reporting by Henry O. Currie III

The Region XV’s Regional Conference was held in lovely Anaheim, California on June 14th through June 15th at the Sheraton Park Hotel. Entitled “COMMUNICATE 2 DOMINATE” the objective was to empower and inspire members to new heights! The Regional Conference Committee worked tirelessly to develop and produce the latest and most informative educational presentations, panels and speakers available to enhance the professional growth of attendees. It was our expectation that participants receive a new digestable influx of information and resources and were encouraged to rededicate themselves to a new level of service to the communities in which they live and serve. It was an extraordinary opportunity for National Association of Real Estate Brokers (NAREB®) and Realtist members to be an inclusive trade association that speaks for the un-served and under-served families that desire fair and equal housing opportunities for all people. NAREB® is comprised of Real Estate Brokers, Sales Associates,

Developers, Contractors, Appraisers, Mortgage Brokers/ Lenders, Housing Counselors, Insurance Providers, Title & Escrow Officers, and more. All have value and a place to grow, learn and participate within our historic association. It is indeed a honor and a privilege to have an opportunity to infuse this outstanding and notable group of professionals. It is imperative that we realize our collective strength in serving the underserved, unconditionally with respect and integrity. It is our duty as Realtist® members and real estate professionals to empower the public with Sustainable Homeownership and Retention. This is done through communication, education and guidance. As Realtists® we support others in providing homes to those who face unfair housing practices do to lack of documentation, information and/or proper representation as well as the general public. We are compelled to lead where there is no representation and to excel where technology is non-existent. We are excited as

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a trade association to meet the challenges that people of color face in obtaining home ownership and invite you to participate with our membership-based organization through our local boards and affiliates and take advantage of these opportunities. The National Association of Real Estate Brokers, as the oldest and largest minority trade association in America, founded in 1947, has invested significant and lasting contributions in communities across the U.S. Our organization’s and individual commitment to secure the right to equal and affordable housing opportunities for all citizens is the legacy that we proudly accept. NAREB® is dedicated to its Realtists members and conferences like these are designed to arm them with the essential information required to defeat outdated practices and unfair housing practices and policies.

Region XV Chapter Locations 6 States

l Arizona l California l Colorado l Nevada l Oregon l Washington

18 Chapters

l Arizona Association of Real Estate Brokers l Associated Real Property Brokers l Central Valley Realtist® Association l Colorado Springs Realtist® Association l Consolidated Board of Realtist l Denver Realtists Association l East County Association of Realtist l Inland Valley Association of Realtist l Nevada Association of Real Estate Brokers l North Bay Board of Realtists® l Orange County Association Real Estate Brokers l Portland-Vancouver Realtist® Association l Sacramento Realtist Association l San Diego Board of Realtist® l San Francisco Realtist® Association l Solano Association of Real Estate Brokers l South Bay Association of Real Estate Professionals l Western Washington Realtist® Association

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ne e “Thrnerstnog CoHousi of

IN ACK A” BL ERIC AM

NAREB.COM OPPORTUNITY | EDUCATION | DESIGNATIONS | ADVANCEMENT | RECOGNITION

African-American Real Estate Trade Association Founded in 1947

Direct 216.789.5679 | www.m2magicmedia.com | Local | Regional | National Marketing & Advertising

M2 Magic Media would personally like to thank NAREB® for the opportunity to continue creating and developing national brand awareness and mainstream corporate imaging and messaging across the United States. We are honored and please to creatively represent the oldest African-American real estate trade association in the world, as its National Marketing, Imaging & Advertising Agency of Record. NAREB® Executes National Marketing & Brand Recognition Programs And Achieves Historic Working Relationships with National Sponsors and Political Supporters and Breaks Membership Attendance throughout the Year of 2012! ________________________________________ M2 Magic Media has proudly supported local and regional chapters in addition to its parent company NAREB® for over 20 years. Magic Media continues to support NAREB® in essential areas of regional and national marketing strategies, promotions, initiatives and programs, partnerships, advocacy activities, special events, apparel, sponsorship proposals, and specialty merchandising. M2 Magic Media’s utilizes a strategic marketing mix of various mediums such as video, radio, tv, print, billboard, magazine, merchandising, dvd, novelty, specialty, banners, social media, e-zine, e-commerce, email and street teams in reaching its results. M2 Magic Media is directly responsible for helping to increase brand recognition, brand appeal, customer loyalty, image, positioning, membership, participation, generate partnership, sponsorship, vendor participation and revenue generation, production and maintenance for the entire organization. Marketing while primarily responsible for event awareness and attendance it also exists in the background as a conduit for generating new business and generating product and/or brand excitement through the use of research and development, statistics, demographics, visual communications, impact strategies, creative solutions, and strategic planning. Before any word is spoken, before any calls are made, before any door is opened... marketing creates the noise, generates leads and brings the audience to you. As a result, NAREB® is positioned as thee “Cornerstone of Housing In Black America” M2 Magic Media is proud to have been a part of the successful creative marketing process of NAREB® and is thankful to have had the opportunity to work alongside some of NAREB’s brightest staff in creating some of the most memorable and provocative real estate promotional ad campaigns, concepts, acronyms and taglines to date. Listed below are just a few of those concepts: State of Housing in Black America (SHIBA) Issues Forums, Homeowner’s Assurance Program (HAP), SHIBA Black Paper, Mid-Winter Madness Conferences, and Annual RBIZ “Frenzy” Conventions, DreamScape Youth Academy, Realtist Push Week, The Defenders, Homefront Security, The Cornerstone E-zine, NATPAC Brand, Realtist Advantage, Black Diamonds Recognition, Homeowner’s Gold Rush, First Ladies Brand, Sponsors KeyPak, and NAREB’s “Best of the Best” MasterKey Awards. The Results Multi-Million print, internet and duplicate impressions worldwide. M2 Magic Media has provided the following marketing services, design concepts on behalf of NAREB®: u 15 NAREB® events nationwide, SHIBA Forums, luncheons, mid-winter conferences and national conventions u Exposure to more than 63 million visitors on major online businesses, websites including Facebook, Youtube & Twitter On behlf of M2 Magic Media, it has been a priviledge to serve as your marketing partner and national agency of record. Respectfully, Dee Magic / CEO / Marketing Director

RBIZ FRENZY

Marketing Campaign 2012

CONVENTION 2012

2012 RBIZ “Frenzy” 65th Annual Convention Marketing Ad Slicks (posters, postcards, journal, merchandising and internet promotions).

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Marketing Campaign 2012

SHIBA FORUM TOUR 2012

2012 State of Housing In Black America Marketing Ad Slicks (posters, postcards, radio guide, merchandising and internet promotions).

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NAREB Implements National, Comprehensive Public Relations Programs in 2012 And Establishes a Historic Working Relationship with the Congressional Black Caucus! Gap Communications By Alexandria Johnson Boone and Gina Hobbs ________________________________________ Each year, the National Association of Real Estate Brokers (NAREB) implements key regional and national public relations strategies and activities to introduce and promote its programs, partnerships, advocacy initiatives, activities, special events and products. Public relations is responsible for building relationships and generating local, national and sometimes, international awareness. It’s about image, reputation and outreach – finding advocates, and supporters like public officials, business, community and religious leaders, corporations and organizations, and broadcast, print, online and industry media, to help communicate and/or support NAREB’s mission, products and services. As a result, NAREB is positioned as a “go-to-expert” in the real estate industry, and a partner and “friend” to members of the Congressional Black Caucus (CBC) in helping to analyze, understand and develop solutions to address the growing foreclosure and mortgage crisis facing Americans, particularly in minority communities. Over the past year, a national public relations plan has been absolutely vital to the overall marketing mix for the National Association of Real Estate Brokers, and has yielded extraordinary results. GAP Communications Group, NAREB’s National Public Relations Agency-of-Record, has worked with NAREB since the beginning of President Julius Cartwright’s term (August, 2011). During that time, GAP has increased global awareness of NAREB as an organizational leader in the real estate industry. This is especially noted as it relates to NAREB’s signature events, national initiatives and programs, including the State of Housing in Black America (SHIBA) Issues Forums,Homeowner’s Assurance Program (HAP), the commission and release of the 2012 SHIBA Post-Recession Housing Recovery Policy Paper, Mid-Winter Conferences, and Annual Conventions. The result: more than 1,000 stories printed, and millions of impressions worldwide. Overall, GAP Communications Group provided the following services on behalf of NAREB: u Executed public relations for 15 NAREB events across the country, including press conferences, SHIBA Forums, luncheons, mid-winter meetings and national conventions, signings of Memorandum of Understandings, Congressional Black Caucus partnerships u Written 44 news/press releases u Coverage and exposure to more than 63 million visitors on major online business websites including Yahoo Finance, Market Watch, Yahoo Finance Canada, Yahoo Singapore, Baltimore Business Journal u Secured several interviews and/or feature stories, including: network affiliates, NBC, ABC, CBS and Fox; Reuters; National Black Radio Network (165 radio stations); and Univision (a worldwide Latino television station) u Exposure on 149 television station/network websites or live broadcasts u Over 5,000 views of NAREB press materials by on-line media u 50 views of NAREB press materials by journalists, analysts and bloggers worldwide u More than 100 views of NAREB press materials by real estate industry professionals worldwide, including the United States, United Kingdom, Canada, Germany, China, India, Spain, Korea, Belgium, Algeria, Turkey, Portugal, Australia, Greece, Saudi Arabia, Argentina, Poland, Ukraine, Hong Kong, and Cyprus u Additional exposure thru 229 “third-party” online media links worldwide u Coverage/exposure of NAREB events in several “Industry” categories, including Real Estate News, Multicultural News, General Business, Trade Shows, Banking and Finance, Residential Real Estate News, Black Oriented News, and others GAP Communications Group has been reappointed as NAREB’s national public relations agency and looks forward to continuing on this important journey with NAREB, through its public relations efforts …communicating NAREB’s integral role and expertise in revitalizing, stabilizing and preserving the legacy of homeownership in minority communities across the United States.