INVESTMENT OPPORTUNITIES IN THE RICE VALUE CHAIN Jai Mirchandani Director of Marketing and Corporate Social Responsibility at Avnash Industries Ghana Limited
Painting the Landscape: Rice • 10% of total caloric intake
• Low Price elasticity of Demand
• Grades- 1 and 2 vs. Grade-5
Ancillary Programs of Current to Scale Up Capacity • Fertilizer Subsidy Program (FSP)
• Block Farm Program (BFP)
• Agricultural Mechanization Services Enterprise Centers
(AMSEC)
Avnash • Nyankpala and Nasia Rice Mills: 500 MT per day
• MADE: Market Development
• ARIMA – University of Development Sciences (UDS)
RICE approach to Rice • R: National Rice Development Strategy of 2010 • I: Inputs • C: Capacity Building Mechanisms • E: Economic Stability