Media Update

– David Margan and Marylu Lloyd With our President and spokesperson going overseas on a well-deserved holiday we have been on more of a watching brief.

I have though, contacted our friends in the media with some suggestions for canine stories over the forthcoming holiday period.

Finally, I have completed the article, ‘The Earl of Dogs’ which is about the famous generations of canine artists and their connection to Australia.

Sourcing correct photos of the artworks and providing correct attributions and fact checking has taken some time going backward and forward to the UK Kennel Club’s Art Gallery team.

They have been terrifically helpful and cooperative.

On 2 December 2022, the Queensland Parliament passed a series of amendments to the Animal Care and Protection Act 2001 (ACPA) Animal Welfare, some of which are of interest to our members. An article about those changes and their implications can be found in this edition of Dog World.

I have also stayed in touch with the Scenic Rim Council re the application for a ‘puppy farm’ that is before them, however, they are still to make a decision on the matter but they sure know we are watching developments.

SOCIAL MEDIA We have had some technical issues in the past month which have now been resolved.

Meanwhile our social media remained steady this month.

There were around 20 posts and stories shared on Facebook and Instagram during the month according to SPROUT.

Our two Dog World magazine tips certainly got people’s attention: Pepper the Border Collie X and Loretta Rabbit. Plus, the stand alone post on this month’s Australian Terrier were the top posts.

Heatwave post shared 95 times reaching over 12,346 people with 575 engagements and 26 likes.

Facebook followers reached 9900 only 100 to go to meet the magic 10,000 followers which should be achieved by 31 December 2022. While our Instagram followers now number 1478.

Overall Facebook and Instagram Impressions 171,821 which, up against previous two month period, increased by 54.9%