The Logbook. August 2020.

Page 60

ABAX: TELEMATICS. UK How to really look after your customers

Founded in Norway in 2003, ABAX has since opened offices across Europe and the UK and is now present in seven different countries. With products and services reaching clear across the globe, their technology is an essential tool for today’s data-driven vehicle fleet industry. While originally focussed on GPS, over the years they have evolved and expanded into a solutions provider for asset tracking. Generating data on the real-time position and activity of assets and helping clients find ways to make this data work for them. We spoke with Craig Allan, who is based in the UK and is in charge of the all-important and somewhat polymathic field of strategic partnerships. Craig explains that his role is all about the creation and ongoing development of business eco-systems and interestingly his background has not been in telematics.

“As one of the leaders in the industry ABAX know everything there is to know about this technology,” he explains, “So they really don’t need new

experts on that, instead they are always on the lookout for fresh skills and fresh ideas that may come from professionals from different industries.” THE IMPORTANCE OF ADDING VALUE Craig’s role, essentially, is creating the network of relationships upon which the whole can be greater than the sum of the parts. Uniting businesses together to work for the benefit of the customers and in doing so adding significant value to this overall, multi-way relationship. This is one of the reasons that he attributes to ABAX continuing to be busy throughout the Lockdown period. According to him, this is due to the company always striving to create value rather than just sell a product. He says that same added value becomes part of the customer’s value chain and an essential component to their success. “Like a keystone in a roman arch within a grand cathedral, we serve a fundamental purpose beyond just providing items and products,” he says.

60


Turn static files into dynamic content formats.

Create a flipbook

Articles inside

TSSN Carriers

7min
pages 64-67

Brussels Airport Consulting

3min
pages 78-80

Looking to the Future with ESSMA

5min
pages 72-74

Exclusive Tents

9min
pages 68-71

ABAX: Telematics. UK

10min
pages 60-63

Assaia Apron AI

6min
pages 75-77

T.50 – Rewriting the supercar rule book

10min
pages 48-52

Ten Ways Magna Is Reimagining the Future

7min
pages 56-59

Aston Martin DB5 resumes production after 55 years

4min
pages 53-55

Casino Tanning Hides

4min
pages 44-45

Duke & Sons Leather

1min
pages 46-47

ATC Tannery Chemicals

2min
pages 42-43

Leather, naturally

9min
pages 34-37

A + B HIDES GmbH & Co. KG

6min
pages 38-41

Ebony Home

3min
pages 32-33

wbe.travel

5min
pages 29-31

Little Oakhurst Luxury Glamping

3min
pages 26-28

British Renewable Fuels

7min
pages 21-23

Glampinghub.com

7min
pages 12-15

Outstanding Tent

6min
pages 16-20

The Glamping Show

3min
pages 10-11

Crown and Canopy

4min
pages 24-25

Hammer & NailsGroomed for Growth

3min
pages 6-7

ASKY partners with Sabre

2min
pages 8-9
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.