The BID’s
IMPACT The Downtown Denver Business Improvement District (BID) is a public organization funded by private commercial property owners. The BID strives to provide a clean, safe and vibrant Downtown Denver environment for workers, residents and visitors.
The BID boasts 856 properties and 385 property owners within the 120-block area of the district and maintains the 16th Street Mall and enhances basic City services through its district-wide funding. The BID’s boundaries extend from Speer Boulevard to 20th Street, and from Wewatta Street to Grant Street. By annual assessments paid to this quasi-governmental entity, BID property owners fund a series of district-wide programs that are critical to the vibrancy of our urban center and enhance Downtown Denver. Through maintenance and operations, safety initiatives, economic development, pedestrian environment enhancements, targeted visitor marketing and communications, as well as holiday events, lighting, and décor that attract thousands of visitors, the BID continues to ensure that Downtown Denver is a world-class destination with something for everyone.
DOWNTOWN
Maintenance and Operations The BID maintains and operates an inviting and active Downtown by providing daily sidewalk cleaning, trash, and graffiti removal and daily inspections of sidewalks, alleys, planters and lighting.
Safety The BID funds and manages the Downtown Ambassador and St. Francis social service outreach programs, operates two information kiosks and works with the police to ensure a safe experience for all Downtown users.
Economic Development The BID funds job recruitment and retention activities, as well as being actively engaged in growing and enhancing Downtown Denver’s retail sector.
Pedestrian Environment Enhancements The BID creates an inviting environment by investing in trees, planters, banners and wayfinder signs and by activating public spaces through Marketplace on the Mall and other programs.
Marketing and Communications The BID provides funding for targeted marketing, communications, and promotional efforts that benefit Downtown’s retailers, restaurants and hotels.
Holiday The BID funds the installation of holiday lighting and décor and helps support seasonal events and campaigns that bring thousands of visitors to Downtown during the holiday season.
DENVER Business improvement district 2012 Annual Report
742,044
12.8%
Pedestrian Environment
665,279
10.3%
648,022
11.1%
Special Projects
347,458
5.4%
153,577
2.6%
• Continue to focus on retaining and recruiting employers in Downtown Denver
Holiday
308,958
4.8%
302,970
5.2%
• Expand the diversity of Downtown’s retail mix with daily needs and soft goods retailers
Mall Vending
279,769
4.3%
196,231
3.4%
Periodic Maintenance Expenses
239,700
3.7%
110,048
1.9%
• Improve maintenance services by revamping the service schedules and routes and purchasing additional equipment
Skyline Park
237,697
3.7%
86,326
1.5%
Marketing and Communications
190,943
3.0%
141,502
2.4%
• Require a level of quality that increases customer attraction to street vendors and creates critical mass whereby each block feels like a destination worth visiting
Research
137,711
2.1%
106,344
ST R DE CA TU
ST AY CL
1.8%
AV E
AV E
117,851
T OT ALC
2.0%
ST
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Panoramic photo by Ryan Dravitz; Inset photos by Larry Laszlo. Designed by Tina Sheppard.
22ND ST
14TH ST
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AMERICAN MUSEUM OF WESTERN ART HAMPTON INN & SUITES
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BLAIR-CALDWELL AFRICAN AMERICAN RESEARCH LIBRARY
RTD LIGHT RAIL TO 30TH & DOWNING
GRAND HYATT
PARAMOUNT THEATER
UNITED ARTISTS MOVIE THEATRES
TREMONT PL 400
DENVER JUSTICE CENTER
CREEK
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DENVER PAVILIONS
HAMPTON INN/ HOMEWOOD SUITES CROWNE PLAZA
STOUT ST
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FEDERAL DISTRICT
DENVER MARRIOTT CITY CENTER CALIFORNIA ST 700
13TH ST
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BLVD
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Light Rail and 16th Street Free Mall Ride (RTD): 303-299-6000
17TH ST
CHAMPA ST 900
MAGNOLIA HOTEL
LIN
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Denver Police Department Off-duty Police (non-emergency only): 720-913-2000
COLORADO CONVENTION CENTER
CURTIS ST
U.S. POST OFFICE
STOUT ST 800
TH 14
ST
RENAISSANCE CITY CENTER
EMBASSY SUITES
W
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RESIDENCE HOTEL INN MONACO
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GREYHOUND BUS TERMINAL
RITZ CARLTON
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EDDIE MAESTAS PARK
ARAPAHOE ST 1100
CURTIS ST 1000
PE
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SCULPTURE PARK
MONEY MUSEUM AT THE FEDERAL RESERVE BANK
THE CURTIS
DENVER PERFORMING ARTS COMPLEX
SKYLINE PARK
D&F TOWER
FOUR SEASONS
W
ST
WESTIN HOTEL
17TH ST
PL
ALC OT T
LARIMER ST 1300
SAKURA SQUARE
TABOR CENTER
WRITER SQUARE
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LINCOLN PARK
MARKET ST 1400
BALLPARK
SQUARE UC DENVER
16TH ST MALL
TH
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PEDESTRIAN BRIDGE
MARKET STREET STATION
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BLAKE ST 1500
LAWRENCE ST 1200
ST
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DELGANY ST
WAZEE ST 1600
18TH ST
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CURTIS ST
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W
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OXFORD HOTEL
LOWER DOWNTOWN (LODO)
12TH
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Homeless Outreach: 303-285-5258 (6:00am – 10:00pm, 7 days a week)
AV E
WEWATTA ST
DENVER UNION STATION
W
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TEMPORARY AMTRAK STATION UNTIL 2014
WYNKOOP ST 1700
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CHESTNUT PL
CENTRAL PLATTE VALLEY
DENVER UNION STATION REDEVELOPMENT OPENING 2014
DOWNTOWN CHILDREN’S PLAYGROUND
SPRINGHILL SUITES BY MARRIOT
AURARIA CAMPUS
H OS
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DENVER MUSEUM OF CONTEMPORARY ART
15TH ST
ST
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5TH ST
AV
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18TH ST
SPEER BLVD
9TH
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12TH ST
ST
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UNION GATEWAY BRIDGE
DELGANY ST
PEDESTRIAN BRIDGE
METROPOLITIAN STATE UNIVERSITY OF DENVER
WA LNUT ST
RAILYARD DOG PARK BASSETT ST
LIGHT RAIL PLAZA
T WEWATTA S
CHOPPE R C I R C LE
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MILLENNIUM BRIDGE
29
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PEPSI CENTER
AURARIA PARKWA Y
511 16th Street, Suite 200, Denver, CO 80202 Phone: 303-534-6161 | info@downtowndenver.com www.downtowndenver.com
CITY OF CUERNAVACA PARK
DENVER SKATE PARK
W
SPORTS AUTHORITY FIELD AT MILE HIGH
I
COMMONS PARK 2 WAY UNTIL WAZEE
R CI
RAILRO AD
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CHERRY CREEK TRAIL
H
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WAL K
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RUDE PARK
CONFLUENCE PARK
CENTENNIAL GARDENS
ELITCH GARDENS
SOUTH PLATTE RIVER GREENWAY
PEDESTRIAN BRIDGE
IN
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SOUTH PLATTE RIVER
CIR
GH
NT DR ROCKMO
PLATTE ST
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WAT
PLATTE VALLEY TROLLEY
19TH ST
CRESCENT DR
19TH ST
ST
DOWNTOWN AQUARIUM
7TH
CHILDREN'S MUSEUM OF DENVER
AV E
Business Improvement District
C
ADDED
35 T
H
N YA BR
AV E
100.0%
AV E
E AV
HI
Downtown Denver
A OS AN
new Planters
D
IT HN ES SP
36 T
H
W
T TS
33 R
D
H
W
enhanced with vending & planters
E
N YA BR
20 T
7T
Spencer Fane & Grimshaw LLP Legal Advisor
Executive Director of the Business Improvement District
JEFFERSON PARK
SPORTS AUTHORITY FIELD AT MILE HIGH
H 8T
NAI Shames Makovsky
Rick Kron
John Desmond
H
T TS
GATES CRESCENT PARK
W
Dorit Fischer
Brookfield Office Properties
• Introduced operational and customer conscious changes to the Mall vending program including standardizing hours of operation; variable rates; and renewed focus on enhanced cart branding and visual appeal
27 T
L
4
I6th street mall CORE BLOCKS
Downtown Ambassadors: 303-534-6161
• G ranted licenses to 34 vendors, leases to 38 sidewalk cafes, and 4 weekend street fairs
W
N YA BR
T TS
W
PL
The Gart Companies Secretary
Myra Napoli
President and CEO, Downtown Denver Partnership
1.2%
• Revamp the Downtown Ambassador program to create a stronger presence in the BID area
RY
Susan Cantwell
Newmark Knight Frank Frederick Ross
Tamara Door
75,375 $6,439,618
TOTAL EXPENDITURES
E AV
Real Estate Development Services Treasurer
Kevin McCabe
1.9%
Operating Reserve
H 9T
Josh Comfort
123,398
W
AV E
T 26
• Continue to focus on holiday entertainment and programming through major events such as the New Year’s Eve Fireworks and Grand Illumination.
Economic Development Services
37 T
H
W
TH 37
TREES Maintained
W
W
Focus Property Group Vice Chair
10.4%
R BE
Josh Fine
671,133
R BA
Embassy Suites Denver Downtown Chair
Safety
W
Ed Blair
14.3%
W
Pedestrian environment enhancements
Sincerely, BID Board of Directors
BID Board of Directors
• R eached out to 26 companies occupying a total of just over 1 million square feet of office space whose leases were up for renewal; equivalent to 4,000 employees
833,146
W
Thank you for your continued support of and investment in the BID. We encourage you to contact us with any questions or comments.
• P rovided information to 16 companies considering relocation or expansion in Downtown
13.1%
MI
• A ctivation of the Mall’s “Core Blocks” between Welton and Curtis through enhanced vending, a partnership with Denver Botanic Gardens to add landscape elements, and more tables and chairs.
Economic development
• Attracted visitors and drove business to hotels, retailers and restaurants through the Winter In The City Campaign and events such as the 11th Annual New Year’s Eve fireworks, co-sponsored by VISIT Denver and the BID and produced by the Downtown Denver Partnership
841,141
R 23
• I ncreasing the efficiency and quality of our district-wide maintenance services through the BID’s new maintenance contractor, Block by Block
• E xceeded $1,000,000 in contributions to the St. Francis Center for social service outreach over the last 9 years
• I lluminated Downtown with thousands of LED lights along the 16th Street Mall, Skyline Park, California Street, Curtis and Larimer Street
Management Services
L TE HO VQ
• A ctivating Skyline Park specifically through a weekly summertime urban food and culinarythemed market, outdoor movies and games, in addition to upgrading the park’s electrical systems
• Expanded off-duty police services in Lower Downtown, in a partnership with LoDo District
Holidays
40.3%
W
• E xpanding tree care services to a number of areas beyond the 16th Street Mall, and increasing the number of new trees in the district
• P rovided off-duty police on the Mall and in the Convention Center Corridor
300
% of Total
W
• Completing the detailed design phase for 3.5 blocks of the 16th Street Mall renovation project
Safety initiatives
2,340,784
N SPE
For 2013, the major new priorities include:
• Initiated a district-wide tree inventory
36.0%
W
• W orking with the City and RTD to obtain $10 million in funding for major renovations of several blocks of the 16th Street Mall.
Bags of Trash Removed
2,321,056
ZU
• C ompleting the second year of a four year project to collect pedestrian counts on every block in the Downtown Denver Business Improvement District
• P ulled 72,690 bags of trash, removed 15,600 graffiti tags and 1,971 bags of recyclables
• P romoted Downtown attractions and events and informed and engaged the general public, BID property owners and other stakeholders through multiple different channels and communication tools: The Urban Eye electronic newsletter, Monthly Event Flyers and the Downtown Denver Map & Directories (390,000 printed and distributed on the Mall and in visitor centers), and monthly issues of the electronic BID Happenings publication
Maintenance & Repair
ST
• E nhancing the pedestrian experience by installing 195 planter pots throughout the district, doubling the size of the program
72,690
• R efurbished all wayfinder signs along the 16th Street Mall
2012 Actual
LA
Downtown Chair
Targeted visitor marketing and communications
% of Total
AT IL
Ed Blair
• P rovided daily oversight of Block By Block for maintenance of the 120 block district
• I n partnership with Southwest Airlines and the City, provided 8 weeks of outdoor movies and concerts in Skyline Park attracting approximately 3,000 attendees
Categories
ST
• I mproving and growing the 16th Street Mall Marketplace vending program
Maintenance and Operations
2013 Budget
In addition to the priorities listed on page one, the BID is committed to ensuring that Downtown Denver remains clean, safe, attractive and economically vital by focusing on the following initiatives in 2013:
• A ctivated the Mall through the Your Keys to the City Program which placed 10 hand-painted pianos of the Mall for public use
Expenditures
DE CA TU R
In addition to its core responsibilities noted above, in 2012, the BID focused on:
In 2012 the BID focused on the priorities identified on page one and had many notable successes in its core priorities listed below:
20I3 Objectives
T ST
The Downtown Denver Business Improvement District (BID) represents 385 Downtown commercial property owners who invest in the vitality of Downtown Denver by funding, cleaning and maintenance services, safety initiatives and economic development and marketing programs. In this report, you will find details on the 2012 accomplishments and the BID’s priorities for 2013. The most notable are summarized below:
20I2 Accomplishments
BRYAN
Dear Downtown Denver Property Owner,
MA