A while you sleep income

Table of Contents Preface .................................................................................................................. 3 Introduction ........................................................................................................... 5 Chapter 1 -­‐ Why Direct Marketing? ...................................................................... 13 Chapter 2 -­‐ Why Ludaxx? ...................................................................................... 22 Chapter 3 -­‐ Why Not You? .................................................................................... 32 Chapter 4 -­‐ W.I.I.F.M. ........................................................................................... 34 Chapter 5 -­‐ How to talk easily about Ludaxx ......................................................... 36 Chapter 6 -­‐ No one likes a Salesman/Woman ....................................................... 41 Chapter 7 -­‐ Sharing and Caring versus Telling and Selling ..................................... 44 Chapter 8 -­‐ Leadership and Training ..................................................................... 48

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Preface

These few pages contain a ‘Secret’. It is the story of how so many people we have all heard about have gone from ‘Average to Fortune’.

Is it your turn now?

That depends on whether you are ready. Robert Kiyosaki (Author of ‘Rich Dad Poor Dad’) demonstrated his version of the ‘Secret’ with his cash flow Quadrant scenario, as follows:

Here is the Wealth distribution of the Western World. As you can see, 95% of the population shares 5% of the wealth.

While 5% of the population shares 95% of the entire wealth of the world.

Question? Where do you find yourself at present?

Are you an employee trading your precious time for not enough dollars?

Are you a self-­‐employed person trading your precious time for dollars?

If you find you are on the right hand side of the quadrant, then you will have a good read for the next 2 hours and pass 3 www.diabetesproblems.info

this book on to someone you would like to see join you on the right side of the quadrant.

If you find yourself being described on the left and you are not happy with the description, it may be your time to move over to the right. This may mean leaving your friends and your familiar ‘comfort zone’. It will be an exciting ‘makeover’ and it will be an adrenalin rush.

This reminds me of a poem by Carson Robinson, one little part of it goes like this.

“Hound dog howling so forlorn, Laziest dog that ever was born.

He’s howling cause he’s sitting on a thorn, And just too darn tired to move over.”

That hound dog will never be happy until he leaves that painful existence on the left and takes his place on the right.

We all come into this world with the same amount of opportunity. We all start with the same amount of time and money. Most of us sell out for individual reasons to make our individual beds and lie in them. Some of us get mad, or we get determined, or even inspired to do a ‘make-­‐over’ and we transition from left to right.

If you are ready I can show you, through these pages, how to go from ‘Average to Fortune’.

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Introduction

It can be scary and it should be a challenge. Did you ever find yourself on the Rollercoaster at the show and, although it was scary, it was also invigorating, exciting and challenging -­‐ you knew you were alive and vital while you were on it. I feel like that while I’m writing these lines and while I’m living my dreams.

I’d like that for everyone because I see too many unhappy faces in the street with people who have not understood, that living lives of quiet desperation is a poor day-­‐by-­‐day choice and it just takes a ‘get mad’ or a ‘determination’ or an ‘inspiration’ to move from left to right on the quadrant of life.

If you are at the crossroads of change, you will need a vehicle and a mentor or coach. You can find both when you read and learn from the people who have made the move themselves and are sharing their ‘Why and How’.

We all need a vehicle and a supportive coach and I wish through these pages to give you both.

The ‘While you sleep’-­‐income is the right-­‐hand-­‐side model of the Quadrant. It is the life of the Business Owner or Investor and we call this a passive income, while the left-­‐hand-­‐side model is called an active income or trading your precious time for dollars.

Active income is like the mouse running on the treadmill.

The faster the mouse runs, the more energy he will need to use up, just to maintain the frantic pace he is setting.

We all know a human mouse running backwards and forwards from job to job just making ends meet.

I wish, for them, that they see an opportunity to get off their treadmill and I hope they are ready to get mad or determined or inspired or whatever it takes to stamp their 5 www.diabetesproblems.info

foot and say, “No more Settle-­‐for” (more about Settle-­‐for later).

I wish to present the ‘Secret’ in these pages and if you are ready it will spring out at you. I will need to show you the type of vehicle that can easily take you from average to fortune. For this exercise, I have chosen to use a brand new and exciting product from Chinese Medicine. Described as an all-­‐natural, plant-­‐based, organic ‘Sugar Blocker’, I know this product is set to rock our sugar-­‐addicted world over the next few years. This is, by far, the most needed product I have seen appear in all my 51 years as a Natural Therapist. It is an ideal model to use, to show how going from left to right can be so easy that most of the time it is hidden and gets passed over and remains a ‘Secret’.

What is the saying, “If you want to hide something where it will never be found, then hide it in plain sight, under our noses”.

So lets begin this journey together. It’s great to be a ‘kid in a candy store’ so long as the candy isn’t kept behind bullet proof glass and we can only admire it from a distance while it whistles past us in the form of a stretch limo or a Lear jet.

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An important note would be to point out that, if you find yourself described on the left side of the Quadrant, Employee or Self employed, it would mean that for you to own the above toys, you would have to pay for them out of your own pocket. What’s the chance of someone on the left having a spare 2 million lying around?

Now if you let me show you how to move across to the right, Business Owner or Investor, you can have any number of toys because now they are paid for by the system you put in place or from your ‘while you sleep’ automatic income.

Someone has to own these two toys, why not you? If you realise the Secret in these pages you can have anything your heart desires.

Another point I’d like to make at this time, is to point out that there is a price to pay for the commitment to do what it takes to become a person that attracts wealth like a magnet.

Andrew Carnegie, the little Scotsman who migrated to the ‘States’, worked in a steel mill. Something got up his nose and he decided to go from average to fortune.

He first bought the steel mill he worked in as a penny-­‐less migrant, and then began a fascinating rise to where he become the wealthiest man of his time in America.

Upon his death, they went through his belongings and in the top draw of his desk, they discovered his dream.

Written so long ago in faded pencil on a scrap of paper, were the handful of words he scribbled down all those years ago, to describe his life’s journey from average to fortune.

They simply said, “For the first half of my life, I intend to make a lot of money and for the second half of my life, I intend to give it all away.”.

He did just that and all it took was the faith and enthusiasm of a child and a vehicle.

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Andrew Carnegie didn’t believe them when they told him he could never afford the huge amount of money needed to buy the steel mill he worked in.

Andrew didn’t believe them when they laughed and pointed out that he was too uneducated, having left school at 8 years old in Scotland, to go to work to support his family. Andrew just had the ear plugs necessary not to hear the well meaning advice of the dream stealers and Andrew didn’t sell out. The books are full of Andrew-­‐type stories of overcoming adversity.

Work with me and I will help you see your uniqueness.

There is a path that you can follow to develop in you, the make-­‐over, to go from ‘average to fortune’-­‐mindset.

To go from left to right on the quadrant is not as hard as you think but it does come with a price. I pay the price readily, because the pain of not making the commitment is to live with constant pain like the dog, sittin’ on a thorn.

Here is a ‘dog sitting on a thorn’ story.

I know a young man who dreamed of owning a Lamborghini.

He collected pictures of his car and talked about it all the time with his friends.

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So is he driving his car today? Well, you see, some well-­‐ meaning person or persons told him he couldn’t have an expensive car on his wages as an apprentice and then when he earned more money as an adult, his new fiancé explained that it was ridiculous to think of owning a car like that, when he was planning a family and didn’t even own a family home.

The dream stealers stole his dream and he sold out. As painful as it was he sold out and gave up his dream. He still smiles a lot, but now he drives a Holden Commodore.

I don’t call it a Commodore, I call it a Settle-­‐for.

He has fallen into the habit of shrinking his dreams (Oh, he still has them) to fit his budget.

He draws ‘familiar’ things around him in his life and stays away from ‘scary’ things. He stays off the rollercoasters of life and stays safe and secure.

I know him and I know he leads a life of ‘Settle-­‐fors’, and it is not a happy place. Growing up as a little child he had Andrew Carnegie-­‐type dreams, because his childhood days were full of life and love and adventure.

So what happened to him?

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Did he listen to the well-­‐meaning but soul-­‐destroying advice of the people around him?

Did they suggest he should stay safe with them on the left side of the quadrant?

Did he believe them that he needed to stay safe in the familiar 95% who own 5% of the wealth?

Did any of them own and drive a Lamborghini?

Did he look in the mirror and believe he wasn’t good enough to own any car he dreamed of?

Does he try to reason that when people say “this is a world of abundance” that somehow it means just for everyone else?

A biblical story says it all: “Lest ye be like little children, you haven’t got a prayer”.

I took this to mean: “Live, love and play with the excitement and expectation of a child”.

Have the childlike faith and expectation that this is a world of awesome abundance and love.

I took it to mean that unless you have the faith, excitement and high expectation of a child, you will not have a Lamborghini.

I have met and counselled so many people who were stopped from opening up like a beautiful flower and instead became disillusioned ‘Settle-­‐fors’.

When I was 13, the Headmaster of my high school told my mother that I was too immature and unprepared to go out into the world. I pretended not to be listening. I pretended not to hear those words, but they rang in my ears for many long years. Those words rang like a death sentence in the silence of empty, lonely nights.

I could have sold out and lived a life of quiet desperation, a shrinking life full of ‘Settle-­‐fors’.

I’ll never know if I would have sold out because, either by luck or divine intervention, circumstances caused me to leave home and live with strangers.

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These strangers didn’t know me, so I could present myself as mature and competent.

I had a unique and rare opportunity to throw off past labels and climb out of the box I was supposed to stay in.

I ignored and hid the branding and I ‘faked it till I made it’ as they say.

Living with strangers gave me the unique opportunity of not needing to wear the labels I was plastered with or being forced to stay in a box of somebody else’s making -­‐ I learned to do my own make-­‐over. If the people around me didn’t know I was ‘immature, etc.’ and I didn’t tell them, wouldn’t it be possible for me to hide my scars? Could I turn off the bright flashing sign I wore saying ‘immature’?

Something rose inside me, something that made me stamp my foot and get determined to prove them all wrong. I began reading hundreds of stories of all the people we admire as successful leaders.

As I read story after story, I realised they all had something in common.

All these wonderful achieving people learned to overcome adversity. They had learned to turn off their imaginary big flashing signs.

These people shared their stories of how they struggled to get out of the boxes other people tried to keep them in.

During the sharing of their stories, I watched all the individual ways they found to tear off the labels other people had branded them with.

Their words leapt off the pages and speared me through the heart, as I realised what made them unique and special.

It wasn’t that they were educated or talented or had a high I.Q. It wasn’t anything special that you or I weren’t born with.

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It was their willingness to take full responsibility for where they found themselves on the Quadrant.

Not one of the people who we look up to and admire are any different to you or me.

I have learned however that we must all own the results we are getting.

Taking responsibility for where we are in life is the first step to being able to do the ‘make-­‐over’.

It just takes a day when we stamp our little foot and say: “No more! No more will I settle for average results. No more will I ‘Sell Out’ and live in someone else’s dream, I’ll live instead with passion and say to myself -­‐ just like Dr Keith got determined or mad or inspired -­‐ this is my time to have a go mate!”.

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Chapter 1 -­‐ Why Direct Marketing?

There is a process to pass on goods and services.

One is retailing over the counter with lots of middlemen.

My problem with this method is that I am only involved as a consumer or end user. Service is often performed by people who have either no interest or personal experience with the product or service they are ‘flogging’.

On the other hand, direct selling is done by people like yourself and myself with the experience of being a ‘product of the product’ or service we share with others.

It’s a no-­‐brainer. I would rather know that I am buying something that my seller has experienced and is using him or herself.

I don’t need to mention: “Where does the money I pay go to?” If I am a Preferred Customer I am buying at wholesale and I can’t get that anywhere with model A. If I am a Consultant or Distributor I get paid the commission for bringing new customers to the producer/manufacturer.

I trust the personal involvement with the Networking model of direct selling.

Let me say it this way, I’m happily sharing my experience with you and being paid for it instead of the money going to uninvolved impersonal distributing personnel and middlemen.

What an incredible opportunity we have to share and care, rather than tell and sell.

‘Money flows where energy goes’.

If someone is on some type of Government subsidy or even if someone has a regular JOB – both of them are inadequate.

Some people look at JOB as meaning ‘Just Over Broke’. I have always looked at a job as a ‘Journey Of Boredom’.

I have always seen this as living in someone else’s dream.

I prefer to be inspired every morning to get up early with a passionate desire to find ways to show more people why I’m 13 www.diabetesproblems.info

living my dream. I am living with passion and loving every minute, even when I’m relaxing on my boat, knowing it is payment for a job well done.

Warren Buffet is an example of the rewards of running your own show. At present Warren tells us he has found a way to run 28 different Direct Marketing Businesses and have an incredible lifestyle.

Robert Kiyosaki (Author of ‘Rich Dad Poor Dad’) tells us he feels Direct Selling or Network Marketing is the best business model to give anyone Health, Wealth and Freedom.

Donald Trump is someone else who can run any type of business and while out here on lecture tour stated categorically that nothing comes close to Direct Marketing.

Let’s look at why they all agree that the best way to run my finances is to take total control and total responsibility for my life.

Simply put: “If you are not living your dream, you are living someone else’s”. At this point, some of you are saying: “It’s ok for Donald Trump. He can do it but I know I can’t”.

This could be true and I respect your doubt in your ability, but, and there is always a but, Donald Trump and all of the Donald Trumps once stood where you stand today. One thing, and one thing only, got them to where they are today and that is that they dreamed a dream -­‐ and lived into it.

I’d like to explain ‘live into it’ this way. When you got up this morning were you driven by a desire to make more money or make more of a product you are passionate about or to go out and practice to break a world record or serve more people in your unique way? If the answer was ‘no’, then I’m so sorry that you didn’t experience the delicious taste of a life lived with passion.

An example of what I mean, is the life dreamed up by someone we all know as “I’ll be back” -­‐ Arnold Schwarzenegger. Arnie dreamed of building his body and winning Mr. Universe and every day he got up early, ate a 14 www.diabetesproblems.info

breakfast for muscle gain and went to work as a furniture removalist. The story goes that while the other employees sat in the front of the truck on comfortable seats in a state of quiet desperation living an uninspired life, Arnie rode in the back where he could build muscle by lifting furniture to reach his dream faster.

He won the title, then dreamed a dream of becoming a world famous Hollywood movie actor. He was told not to bother by everyone around him whom he shared his dream.

Most of us listen to our circle of influence (hence the name Influence) and after all, the people around Mr. Universe would know whether the Hollywood scene was interested in someone like Arnold wouldn’t they? So often we listen to people with opinions about whether we should attempt something -­‐ friends, relatives, co-­‐workers who give us a hundred reasons why we will fail and all in the name of being helpful and keeping us safe and warm. Everyone told Arnold that Hollywood was not interested in a huge, muscle-­‐ bound hulk of a man, with no acting ability or training and a heavy accent.

Arnold had dreamed his dream and to him that was already his. It was his inspirited, passionate desire and nothing was going to stop him.

He went around Hollywood attending every event and party or gathering of actors and people in the movie business and when he walked up to people or was asked “Who are you?” he would answer by sharing his dream saying: “Hi, I’m Arnold Schwarzenegger, the most famous actor in Hollywood”.

People who don’t understand energy would say: “How could he say that when that is a lie and he has never acted or even been to acting school? He had better stick to weightlifting.”.

Arnold did something magical and created a space for himself called “I’m the most famous actor in Hollywood” and the Universe or God or Cosmic consciousness or whatever you like to call it said OK, he is serious, he has booked the 15 www.diabetesproblems.info

space, created the energetic thought, worked out that it will give him another stepping stone on his life’s path, so we may as well give it to him. Now the magic happens and everything lines up as if coincidence was more like divine synergy.

That’s it -­‐ we’re watching Arnold attract his desires.

Arnold didn’t listen to opinions about whether he could or couldn’t achieve his dream.

He essentially didn’t reason whether he could or couldn’t become his dream. He just had the dream, created the energy and let the law of attraction draw him into it.

If he thought about whether or not his dream made sense he would reason his way out of trying, but he was intense, energetically clear on the picture of the perfect end result.

His dream took on its own energy and needed him to be there to make itself complete and so it created a number of sequences to pull him into the complete picture. That is how it works for all of us if we decide to put the Law of Attraction into our lives and let it do its work. After a successful career as a body builder, Arnold decided to be an actor and became the “Best known actor in Hollywood”, just as he told everyone he was before it happened.

As if both these successes weren’t enough, Arnold decided he needed to enter Politics so he could right some wrongs and, hey presto, another miracle -­‐ Arnold became the Governor of California!

Do you get it yet? It wasn’t that Arnold was so talented he was the automatic choice of everyone in America to become any one of these 3 incredible successes, he was just a person like you or me who has learned to have faith and dream.

What new dream is Arnold working on today? Whatever it is, the sky is the limit for someone who creates like him.

Brain Surgeon or Astronaut, get ready for his next dream and Obama, look out.

This is an insight into my world and I have a saying I use when teaching this subject and that is: “Live into it”.

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You visualise a dream of what you would like to have or what you would like to become and then tell yourself, and everyone else, that that is who you are and live into it.

I can’t express how important this is, to allow you and I to become anything we desire.

Picture the perfect end result and you have created a powerful, powerful energy which of itself needs to manifest into reality. If you get this, you will live into your dreams and the sky is the limit.

I’m going to say it another way because this is so important, whenever we are taking notice of where we are in life and perhaps wishing for change, we need to be aware that we created this situation with the best of our ability, thoughts and actions.

I need to tell you it is impossible for you to change this situation, working with what created it in the first place, ‘You’.

How then can you do it like Arnold Schwarzenegger and make changes to your current situation?

I’m going to suggest that there is a part of you which is plugged in, if you will, into universal knowledge and has the ability to become anything it desires because it has the ability to create.

Napoleon Hill in the epic book “Think And Grow Rich” taught this secret with the famous statement:

“Whatever the mind of man can conceive and believe it can achieve.”

We need to analyse this bold and troubling statement.

Bold because it says you can achieve anything. Is that a troubling statement? Why did he declare that you and I could achieve anything our minds can believe?

Here is the Secret and Secret it is, because Napoleon Hill was interviewing all the wealthy, all of the successful and all of the famous people of his time and asking them: “Why you, 17 www.diabetesproblems.info

what makes you special, are you better educated, better trained, do you have a higher IQ, are your parents rich?”.

His desire was to write the bible of success and teach the Secret that these people seemed to know, which showed up in their bank account and in their lives as power, wealth, fame and success, far beyond the normal lives of the average man. Napoleon Hill took 25 years to finish his masterpiece, and his book “Think and Grow RICH” has become the work book or tutor for millions of people who are wishing to uncover the mystery in themselves of who they are and what they are capable of.

Are you ready for that journey of adventure?

Are you ready to break your glass ceiling and accept that there is greatness in you, yet to be shown to the world? Are you beginning to see that it is possible for you to achieve anything your heart and mind desires?

Have you realised that if an uneducated, mountain of a man, with a small command of English and a heavy foreign accent can develop 3 separate careers, any one of which would be enough to make anyone proud of having achieved greatness, then there is greatness in you and I, which has yet to be discovered.

The Secret is for you to realise that wherever you are in life, is where you and you alone have orchestrated. You are the sole person responsible for where you are today. You are the Playwright, the Director, the leading Actor, the Scriptwriter and the Audience all in one.

Rudyard Kipling once wrote: “You are the Master of your destiny, you are the Captain of your soul”.

I have set you a challenge to understand the Secret of living a successful life and work out what it was that Arnold did, which got him results, that should have been impossible for someone coming from where he did.

Napoleon Hill told us there was a Universal Law in his book which has been kept as a Secret by leaders and wealthy people for all of time. He challenged me to find it when I first 18 www.diabetesproblems.info

read his book at the age of 20 years. I didn’t get it at first reading or the second. I was challenged by his statement and by my lack of results, and also by getting results I didn’t want. I had always thought it was someone else’s fault and I could show you a long list of why I was not achieving my dreams. There was a big problem with my list.

You see, I wasn’t on it. I was sure it was other people’s fault or circumstances or it was because I was badly potty trained as a child.

I don’t remember the exact date I woke up from my life of bitter disappointments and knew the answer to the riddle of what Napoleon Hill called the Secret of his book.

It may have been when I learned that if I quietly planned to park my car just outside the front doors of the supermarket, for some reason that I was just beginning to realise, I was able to park exactly where I planned.

They call it programming and I got good at it. I could leave home expecting a park on the left of the garden bed right outside the doors to the lift and as I drove my car in, the car in that spot would be backing out. I remember being annoyed when the person was late returning to their car to move it for me, forcing me to sit with the engine running and my blinker on for 20 seconds till they came out.

At last I did something we all need to do, I stopped and thought about what I was being taught here and wondered, “What is going on here”.

If I can ask for a parking spot in a busy car park outside a big shopping centre and, like magic, the exact parking space becomes available as I drive up to it, what would magically appear if I asked for something else?

This was the beginning of my understanding of the Secret.

Finally, I understood what Napoleon Hill wasn’t telling me straight out and even if he had just blurted out the truth of how success came to Arnold in abundance, I would have missed it and missed it and missed it until I was ready.

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If you are ready for the Secret, then by now you will have guessed it and I don’t need to tell you, and if you are not quite ready for it, it will be there for you another day.

Perhaps I should not reveal it, but I am so excited to be able to share it that I can’t help myself.

So how did Arnold become his dream each time he started a new career?

He got out of the way. Arnold got out of his own way. You see, Arnold didn’t know how to achieve greatness because he wasn’t there yet. He knew or felt that it was important to dream his magnificent dream, which he had no idea how to achieve, then give the task of it manifesting itself to the universal Law of Attraction.

I was able to manifest a space in the car park and yet I didn’t use that same law to attract anything else. I was taught to attract a car park and I stopped there. I didn’t quite ‘get it’.

Napoleon Hill said in his book: “Anything the mind of man can conceive and believe it can achieve”.

You are today who you believe you are and that is the best you can be so far, with what you have been able to muster up and work with.

Let’s look at this a little deeper. If the best you’ve gotten so far is the best you’ve been able to do so far, then how is it possible to get different results using the same tools in the hands of the same handyman?

The definition of frustration must be: ‘Trying to change the future using the same stuff that created the past”.

Along comes a steady stream of the Richard Bransons, Maggie Thatchers and Donald Trumps who seem to defy gravity, break all the rules and come out with mega success.

As I have studied the lives of these characters, one thing has always been present. The common denominator in the life of each person who achieves greatness is an incredible optimism to set what most people would consider impossible dreams.

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We usually also find another common denominator in the study of these lives -­‐ the hardships they experienced.

Forged from the ashes of past failures and pain has arisen a person who dreams big with a knowing that the impossible is just a dream in progress.

Your challenge, if you will accept it, is to dream big, see and feel the energy of the dream, never consider how it will be achieved, have faith that it is bigger than you, have faith that it is the universal Law of Attraction at work and realise it is just another form of car park.

P.S. Just remember your job is to create the dream, not to try to achieve it. It will pull you to it to complete itself and you will just ‘Live into it’.

Just like Arnie, write the words to remind yourself on a piece of paper and place them around the house like in the toilet or on the outside of the shower glass facing in where you can read it each time you are cleaning up your act.

It is a picture of your perfect end result and congruent with your core value.

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Chapter 2 -­‐ Why Ludaxx?

I had to choose Ludaxx for all the above reasons because I always keep my eyes open for a ‘While you sleep’ income and it ticked every box.

I’m big on working together. I love the saying “many hands make light work”. To say it another way I would just say: “If I can help enough people get what they want, it’s guaranteed that I can have anything I want.”.

Our goal is to work together with a team effort to build a ‘While you sleep’-­‐income.

With a ‘While you sleep’-­‐income, we can have the time, freedom and the financial flexibility to achieve whatever makes our hearts sing. In my case, I am primarily fascinated, indeed consumed, with the health and wellbeing of all of us so it stands to reason that I would choose a business in the Health Industry. I would need to choose a simple business that everyone can safely operate. The business will need to have the ability to grow by itself, because to be a ‘While you sleep’-­‐income it needs to run by itself after my initial setting up. It will need to satisfy a growing trend or be the solution to a growing need.

Our world is ravaged by the harm being done to our children and ourselves from the effects of toxic sugar.

With such a huge problem, if I could find a solution, would I have what could be a ‘While you sleep’-­‐income?

Well, 3 months ago, I found it. I found the answer to the biggest health crisis on our planet.

I found a solution in the form of a world’s first, all-­‐natural, organic, food-­‐based ‘Sugar Blocker’.

Wow, is this a made in heaven ‘While you sleep’-­‐business?

I’m going to use this as my model to show you how to choose a product or service that you can shape into a ‘While you sleep’ passive income.

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I will need to create an opportunity for my business to run without my personal involvement, otherwise I will only be creating another self employed J.O.B. The best way to achieve this is to offer a chance for other people to share my choice of business.

While I develop my business, if I share the business with other people, it has many benefits. A shared risk is a manageable risk. A shared learning is better because two heads are better than one. I like the networking aspect of business because it becomes like family. I like the speed at which a business develops when many people are working together.

In other words, even though there are many business models to choose from in selecting a business to develop as a ‘While you sleep’-­‐income, I always combine other people in my plans because it is safer, faster, much more solid and it feels nice.

At this point I can, if I wish, retire to a deserted island or go and find another magnificent obsession to develop.

In reality I have a number of ‘While you sleep’-­‐businesses running at any one time and the reason I can is because:

• I am not needed to be there for the business to run • I can use the same model over and over again • I can involve other people and we all breathe life into it • I can start another business with the same like-­‐minded people • I can play with my businesses, just like I did as a child playing Monopoly, but this time it is for real and it is much more fun.

Why stop at one business when you can just follow some simple rules, start a business and when it is running by itself you can start another one.

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As soon as I saw the opportunity with the ‘Sugar Blocker’, I recognised a huge opportunity to run a guaranteed ‘While you sleep’-­‐business. I called some people I knew and said I had found something we need to do. These people trust my judgment as I trust their’s and so we looked at every aspect of this opportunity together.

I come from 51 years as a Health Practitioner, so I was interested in whether the product worked, I did my due diligence and reported back to the group. Each person has his or her expertise to add to the common investigation, to see if this is an Ideal ‘While you sleep’-­‐income. Thus started a business with this all-­‐natural Sugar Blocker.

Not only am I using it as a business model to teach you about how to build your ‘While you sleep’-­‐income, but I am also inviting you to be a part of a growing team of fellow travellers, who have taken my advice and chosen this networking business to use for themselves.

We chose this business because we did our homework and came to these conclusions. In other words, it ticked all the boxes I always check before I take on a new business and here is why…

It’s a dynamic business, which markets a product, undoubtedly the most needed one to arrive at the right time and right place in the last decade.

Fixing the ills of the world gives me a constant high.

To be part of a world’s first, to be part of a global solution is like playing Monopoly for real with the world spread out as the board.

The Company launched in America and Canada in February 2013 and has already gone to the Philippines, Singapore, Japan, New Zealand and Australia.

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The world is reeling from the devastating effects of sugar poisoning. No-­‐one is safe from the hidden sugars in all our processed foods. Our children have Diabetes for the first time in mans’ history. Researchers and University Studies, all over the world are echoing the discovery that, for the first time in mans’ history, our children will not outlive their parents. This is a shocking indictment of the crippling effects of a world rocked by the addictive poisoning effects of Sugar.

In its darkest hour, our world is being rescued by a little Chinese barefoot Doctor with an all-­‐natural “Sugar Blocker”.

A person suffering with Diabetes can take a tablet before they eat and the sugar passing through does not go into the blood stream, but instead goes in to the lower bowel where it becomes a food to nourish the good Bacteria, which then helps our Immune System.

Wow, I get paid to send people to a website where they can buy this wonderful product.

I’m also allowed to ask for your help and receive a commission for introducing you to the Company, so you can receive an income as well and if I can help you build a great ‘While you sleep’-­‐income, I’m paid again.

It just doesn’t get better than this.

One third of all the people you know, are either pre or fully diabetic. That is 8 million people just here in Australia who need our help.

I know we have the chance to be at the beginning of a tidal wave that is going to sweep the world. This is my opportunity to go from average to fortune with blinding speed.

Am I ringing any bells out there? Average to fortune with a lot of help from a team. In a few weeks of helping people I’m already earning good money and growing and I’m not even fully trained yet.

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When building a ‘While you sleep’-­‐income, you need to be aware that it is prudent to choose a business that doesn’t involve risk.

My risk in choosing the sugar blocker was $30 and for that I got a business worth millions and 3 Websites.

Then I bought some product for myself and got the fear of sugar out of my life. I bought some extra product to share around and I woke up with a growing business.

Another point I need to make is that the business you choose must be able to be run successfully by anyone.

The business must be successful without your particular input.

I see so many businesses built around someone’s particular individual ability and that business would die if that person got sick or wasn’t able to be there every day.

The opposite to a ‘While you sleep’-­‐income, is the need to get up every morning and be chained to your desk or your business dies.

I started the business of telling the world about our new sugar blocker.

I needed to be able to tell the story in such a way that everyone could duplicate what I did.

I experimented and in the end I found everyone could just ask a simple question,

”Hey, have you heard about our all-­‐natural sugar blocker?” or “Do you know anyone who has Diabetes?”

Now, I suspect I will find some people who would find it hard to talk to anyone about business or health.

I suggest that these people could build themselves a global ‘While you sleep’-­‐business, just by giving away this book with their details on it.

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Always look for a business which is so easy to share that it runs by itself.

Always look for a business that runs by itself without your input.

Look for a business which will satisfy a need or provide a solution to a growing problem.

There is a business which provides all of the above and is so forgiving of initial mistakes or bad judgment that it stands out head and shoulders above the rest and that is called Networking or Network Marketing or sometimes Multi Level Marketing and sometimes Direct Marketing.

How many times the opportunity of a lifetime comes along I don’t know, perhaps they come along often and we just are not ready to see them. I believe Ludaxx is the opportunity of a lifetime for me because I’m ready and it is the right product, right time and right place.

50 years as a Natural Practitioner has developed a deep interest in health and I have always been aware of and used Chinese Medicine which dates back thousands of years.

Imagine my shock when I was playing guitar two years ago and realised my fingers were becoming numb and on looking closer, I realised my toes were also numb and my sight was not good. I reached for my kit of testing equipment I use for patients and checked my blood sugar. For those of you who don’t know what a reading should show I will explain, a reading of 4 is normal 6 is high 8 would be in big need of treatment and anything over 10 is a serious, serious matter.

My blood sugar reading was 22 and that is death or hospital.

I didn’t go to either, but I did get straight on the Internet to see what was being done around the world to combat this fast growing problem called Diabetes.

I ate myself into the problem and so I decided to eat myself out of the problem. How have I gone? Well I’m still here after 27 www.diabetesproblems.info

2 years and I contribute to my speedy action in monitoring my condition and going off all sugar.

I want you to hear me here. I went off all Sugar? That’s a dumb statement to make. It is impossible to go off all sugar because it is really about the hidden sugars and they are in some fruit and veggies which have high levels of natural sugars. We also need to become aware of the Carbs which convert into sugar when eaten.

Truly, there is little a Diabetic can do to work at fixing his health issue. One third of the western world is either pre or fully diabetic and it’s rising rapidly.

Onset diabetes was a term used to describe a condition of old age, but today it’s rife in children and many authorities are saying that the time has arrived, for the first time in man’s history, when children will die before their parents.

I am in shock and grief with this statement and I intend to do something about it. But what? I can’t ever fix my problem and I am a Practitioner. Well in my despair, I searched the world for answers and for 2 years there has been very little I could find.

Then a friend rang me and says: “Keith have you heard about this All-­‐natural Sugar Blocker?” “What did you say? Sugar Blocker, what is that?”.

“Well, I understand it is a plant-­‐derived tablet that if taken before a meal will stop the sugar being absorbed into the bloodstream. They suggest Diabetics can enjoy a meal without worrying about what hidden sugars they are consuming”, says my friend.

Until I heard these words I thought my life was going to be a battle every day. Diabetics suffer numbness in parts of their body. They suffer nagging pain and stabs of intense pain, particularly in feet and hands during the night. Diabetics have to live with going blind, losing their hair and their hearing. Diabetics get Gangrene and have the dead parts of their bodies amputated, Type 1 Diabetics shoot up on Insulin and other drugs and have to watch everything they eat. In a 28 www.diabetesproblems.info

world where every event and every success, every celebration of birthdays, Xmas, Easter or even grief are celebrated or rewarded with sugar in a myriad of forms.

Every mother knows a spoonful of sugar in a bottle of milk will stop a baby crying.

I heard the words and thought any minute, I’m going to wake up and find it was just a dream.

I can’t believe my luck. At a time when the world is reeling from this out-­‐of-­‐control epidemic called Sugar Addiction and my life is hanging in the balance, along comes the sweetest words I have ever heard in the English language, “Sugar Blocker”.

There are two driving forces on Planet Earth that motivate all life and that is the urge to procreate and the urge to enjoy food. Can you guess what 2 urges a Diabetic has difficulty enjoying? That’s right, most foods are off the menu and sex is, for many, a vague memory.

Our children are shooting up on sugar the way a Diabetic has to shoot up on Insulin and it needs to be stopped.

Enter the dragon…

When Ludaxx entered my life it answered a number of questions for me and gave me the greatest opportunity to serve humanity I have seen in my 67 years here on Earth.

I look at anything in terms of my core values and I suggest you do the same.

1. Spiritual Values. I needed to know if my spiritual values were being met?

2. Social Values. Were the Ludaxx team, people who I want to hang out with?

3. Family. Was I going to spend enough time with my family if I threw myself into Ludaxx with a passion?

4. Finance. Was I going to earn enough money to make it worthy of my time if I followed the training?

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5. Mental Values. Was I going to be stimulated enough or would I get bored with ridding the world of toxic sugar?

6. Physically. Would Ludaxx help get my health back?

7. Vocation, this is the big one, Vocation, would Ludaxx give me a career I want to develop for the rest of my life?

Ok I would like you all to look at this because if your core values are not met, then anything that doesn’t tick your boxes is going to be temporary and may well be a complete waste of time for you.

I looked at my spiritual desires and decided Ludaxx gives me a spiritual path to follow, as I help other people smile and taste life again and not only get their health back but also slim down naturally without yoyo diets.

I am delighted with the constant and growing family of interesting people I meet while telling my Ludaxx story, so I have old friends and new friends I love to socialise with.

I must confess, I have joined the rat race before which means that just like a rat in a cage on a treadmill, the faster I ran, the faster the wheel went, which made me frustrated – I wanted off.

Ludaxx gives me a ‘while you sleep’-­‐growing income, so I can break the cycle and spend time with my family.

As to my finances, I have already, after just 2 months of joy and excitement, almost reached and replaced my previous income and that means it will just keep growing, wow.

Mentally, I wake up very early with excitement as I plan another day of adventure dreaming up ways to tell my story to more and more people.

Physically, I have lost weight and I am at last given hope that I can keep sugar out of my life, to the degree that my Pancreas may start fully working again and I can get my life back. I am over the moon to have not just a Sugar Blocker helper, but also the other two products working with F21 30 www.diabetesproblems.info

“Sugar Blocker” are giving me back my body. Just like everyone else, I have found that the side effect of using the all-­‐natural sugar blocker is automatic weight loss.

Can you believe that? Not only are we giving Diabetics back their lives, but we are also giving overweight people back their bodies. Of course I’m not making claims about what will happen to someone else, I’m just talking about what I have experienced and I have lost weight for the first time in 10 years without doing anything different except being a product of the Ludaxx range.

Talk about excited. I have never seen or heard of such a need for a product in all my 50 odd years of searching for health.

This is a match made in heaven for anyone who is looking for the business opportunity of a lifetime.

As a vocation or career, Ludaxx ticks all my boxes.

It gives me terrific satisfaction, that I can change the world for the betterment of mankind.

It gives me new friends and acquaintances to play with in my sandpit.

It gives me a growing financial freedom to spend time doing anything my heart desires.

It gives me health and a sense of pride in my achievements.

In a nutshell, it gives me a passionate, ‘Can’t wait to get up in the morning’-­‐lifestyle.

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Chapter 3 -­‐ Why Not You?

Why not you? Are any of the above suggestions that work for me appealing to you as well?

Sometimes, when we are tempted to make change, it can be too traumatic and feels like giving up your comfort zone.

Sometimes, there’s a part of us that doesn’t feel worthy of all the good things life has to offer.

You have the only copy of your unique DNA and the only copy of your unique blueprint ‘Made in his image’ or if you like, ‘God don’t make no trash’. In every different belief system in the world, there is an understanding of the whole not existing without the sum of its parts. Simply put, it means the world is incomplete without your particular input.

Why not find out how far you can develop your skills through the use of Ludaxx training.

How far could you go and what new horizons can you aspire to reach. The training ground, which Ludaxx offers, is an opportunity to be schooled to pilot your ship to any port you desire.

It is a fact that if anyone, regardless of how educated they are, so long as they can read and write, is willing to spend one hour a day studying a particular subject, he or she would automatically become the most knowledgeable person in the world on that particular subject in just 5 years.

When I was told that by one of our leading educators, I became a willing student. I thought: “Heavens I’m going to be 5 years older anyway, why not spend 1 hour a day and become famous or at least special and not just average?”.

The bottom line is, Special and Average take the same amount of time so why not me and why not you?

I have told everyone that my intent with Ludaxx is to use it to make me special and I intend to give my millionth customer a new BMW. This stepping-­‐stone will be validation 32 www.diabetesproblems.info

for me, of my effectiveness in telling my Ludaxx story to the world.

Once I achieve that dream, it will be time to dream again and the next dream will be a big one.

How will I achieve my dream? Remember Arnie’s story?

I have no idea how I will achieve my huge goal and if I knew how I was going to achieve my one-­‐millionth customer, I would have already achieved it, wouldn’t I? The truth is, I only know how to achieve what I have done in the past, so the future is for excited learning, growing and ’Living into’.

I will learn from Ludaxx how to grow my leadership skills.

Do you agree that we can all do this with one hour a day?

I have to admit, I put more than one hour a day into it. I want big results and, just in case I’m a slow learner, it is safer for me to put in the extra effort. I was one of the slowest students at school and I know I am lazy, or if you like unmotivated when it comes to learning. If I am to be able to give someone that new BMW, I had better give my learning with Ludaxx 110% of my effort.

The offer from Ludaxx is clear. Let us teach you how to be so good at telling your Ludaxx story that we pay you a huge amount of money while we look after your customers for you.

Did you get that? Our job is to tell our story over coffee or on the Internet or on a signpost or on Facebook or hanging upside down out of a hot air balloon.

Could making a lot of money, without stealing it off someone else get any easier than this?

The point to take away from this chapter is ‘Why Not You’?

If it just requires a small time commitment to drip feed, at your own pace, the necessary knowledge to learn how to develop a “While You Sleep”-­‐income and time freedom, then make the decision to start today to become a student of Ludaxx.

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Chapter 4 -­‐ W.I.I.F.M.

What’s In It For Me? This is your most important question to answer for yourself. What is in it for you, is why be a part of Ludaxx? The answer for me is all the reasons I gave in chapter 2, where I listed the boxes Ludaxx ticks for me.

It is very important to ask ‘what’s in it for you’, so you can tick the boxes for yourself and then it is important for you to ask anyone who might join your team the same question.

There is nothing worse than someone joining your business, without answering this question for themselves.

Everyone needs to know WIIFM, that’s why people leave a job because it doesn’t suit them, although it appeared to be what they wanted in the beginning. In these situations where someone started on a project or job and became dissatisfied and quit, it is always because they didn’t ask and answer WIIFM. Tick your boxes with Ludaxx or you will become dissatisfied later.

Ask your potential team members if they would check if working with you, ticks their boxes and if it does then you have a strong team member who will inspire unity and growth in your organization.

Always check ‘What’s In It For Me’ by ticking the following boxes:

1. Spiritual 2. Social 3. Family 4. Financial 5. Physical 6. Mental 7. Vocational

If my boxes are the above, then I am checking whether I’m Spiritually nourished and Socially content with a strong Family unit, because I have the time freedom and Financial 34 www.diabetesproblems.info

ability to be wherever I want, whenever I want, with the Physical health to enjoy a Mentally stimulating life, passionately pursuing my Vocation/Career.

Does it make sense to you to always be ‘On your path’?

I believe after a lifetime of questioning: “What am I here for?” I decided that life is not about speed and power, life is about being content. I always ask myself: “If I take this action I’m considering, will my 7 needs be met?”.

Stay aligned and congruent with your Core Values and Life will taste sweet and be fulfilling.

Yesterday someone said they were too busy buying and selling shares on the stock market to join me in a Ludaxx business.

My response was: “OK, if gambling on the stock market ticks your boxes then I’m happy for you. If you love to socialise with the other players, if you have lots of free time to enjoy life, if it gives you family quiet time, if it has given you financial freedom with increased health, if it is mentally stimulating and you will want to do it for the rest of your life, then you don’t need what Ludaxx has to offer.”.

As the seriousness of what I said dawned on him, I saw his change of expression as he compared what he was doing on the risky, impersonal share market while staring at a computer screen for hours. He was realising that the share market had only ticked a few of his boxes. He is a gentle, caring person, who needs social contact and I know Ludaxx will tick his boxes and give him the deep-­‐down, delicious satisfaction which comes when all one’s boxes are ticked.

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Chapter 5 -­‐ How to talk easily about Ludaxx

If you can talk easily about Ludaxx, it is because it’s ‘in you’ and if you have trouble telling people about Ludaxx it is because it isn’t ‘in you’.

I have found a new way to tell more people about Ludaxx by writing this book. I usually can’t sleep past 3 or 4 am because I wake up with a passion to start telling people my story and no one else is awake, so I pull up my laptop, put some pillows behind me and stay in the warmth of my bed to type.

I know when I finish this eBook I will find other ways to tell my story like email out to people who have lists or databases. Perhaps I may plan a campaign on Facebook or LinkedIn or Twitter. It’s just like playing Monopoly for real.

I don’t know anything about Social Media yet, but I hear it is great for telling stories and it has something about being Venial and being Viral is somehow the opposite of getting a virus. Well this sounds like an adventure, which I can’t wait to try.

I would like to explain to you that it’s ‘in you’ or it’s not. If you saw the big picture when you looked at Ludaxx then it is in you and you have no trouble telling everyone about the tremendous health benefits Ludaxx offers.

You could be excited by the money you realise comes with a right time right place product like Ludaxx has.

Watching your team grow and give you health, wealth and family time may excite you.

What ever ticks your boxes is the story I will hear when you speak to me about Ludaxx.

One of my teammates said the other day: “I want to scream it from the top of the tallest building I can find.” I know she is having sleepless nights telling everyone about what ticked her boxes.

I listened to a webinar the other day and heard about someone who, after taking 2 Pearl capsules 3 times a day for 36 www.diabetesproblems.info

3 months, doesn’t have the shakes from Parkinson’s any more. I think the webinars are valuable and I listen to them when I can because it keeps me in touch with what other people are doing and I get inspiration from that.

I’m here today in your life to ask you a simple question: Are you having a passionate love affair with your work?

I hope you are because I wish that for everyone. If you didn’t say: “Yes I’m in love with my work”, then you need to ask yourself why not, what is missing?

We are here to live an inspired life and so often we drift off into JOBs (Journeys of Boredom) and live lives of quiet desperation. Every now and again an opportunity to climb out of our rut comes along and, if we are ready, we grasp it with both hands and get so excited, we have what I call ‘sleepless nights’.

We usually get inspired to take action and follow someone because they have a story. It could have been a car salesman or politician or an ad on TV, when you listened to them you picked up on their energy, had the confidence to take action and follow their suggestion. I would like to think you can ‘Feel’ whether I am telling you the truth. Everyone needs to know our Sugar Blocker story so I’m on a mission to ask you for your help in stopping the poisoning of our world with toxic sugar.

Rather than think my way through life I prefer to ‘feel’ my way through life so I listen to the storytellers voice to judge if I can trust the message.

Do you like buying a paper from the shop or do you like buying a paper from the person in the shop? If you like going to that particular shop it is because you like the smile and the energy of the other person in the exchange.

I committed to work with Ludaxx only after I met and felt the energy of Jimmy Lu, the person behind the Company.

Something happened the other day, which I would like to share…

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When I patted Jean’s dog the other day she whimpered slightly when I rubbed her ear and I asked her owner if she was ok. On inspection, Jean was shocked to find a large, weeping sore in her ear.

Jean is a Ludaxx distributor with 60 people in her business so she didn’t spend a heap of money taking her dog to the Vet. Jean gave her pet two Ludaxx Pearl capsules three times a day.

When I later asked Jean how her dog was, she enthusiastically said: “A miracle, three days and it is completely gone.”

The owner of the Company tells us Pearl will become more famous than the F21 Sugar Blocker and now I think I know why he made that declaration.

I trusted my feeling when I met Jimmy Lu in Brisbane and I looked at his energy field and decided he was sincere.

I joined Ludaxx because it felt right not because of his words.

If you decided to build a business with Ludaxx it will be because you have a personal story and, even if you don’t, you will develop a story by hanging around with people like Jean and I. I have to admit if you got in a lift with me or I met you at a service station filling your car and I only had 1 minute I would have engaged you in a conversation about your car or weather and it would end up on health and perhaps I would say: “Do you know any poor people suffering from Diabetes?” or “Have you heard about our all-­‐natural Sugar Blocker?”.

You see it is in me and I’m on a crusade to rid the world of major dis-­‐ease. You’ll see it in my eyes and hear it in my voice.

At the writing of this book I have around 20 people in my team and 8 of those are personally sponsored.

I have given, so far, 8 people a challenge, an adventure, an opportunity to use Ludaxx to take them wherever they want to go.

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As a team we all support each other and are committed to pulling out all the stops to get each and every one of us over the line. It doesn’t matter what our individual aspirations might be, we are a team and work together, unselfishly as a family.

In learning to work together, we realise there is not one way to run our business. We have the opportunity to learn from each other in a safe, noncompetitive family ethic. Normally business is competitive and you are on your own. Your opposition gleefully watches you make mistakes and rubs their hands together with anticipation of your going out the back door.

The chance to work together guarantees we will all be in the 12.5% of successful businesses still flourishing after 5 years.

Here is an example of a problem I wrestled with all my business life until I started to share my business experiences with what I lovingly call family. I have always had an ongoing problem with money and even when I was earning a very large income I found ways to lose it so I could feel OK with my idea of how I was. This personal imbalance may have gone on all my life if it hadn’t been for some friendly advice from my upline. He asked me why I thought money was not part of my plan and I said something like: “Well I don’t like making money off other people.” He kindly described how he had had a similar habit until he realised money is a love offering. He said: “I give my children money as a gift of appreciation for them being in my life. I receive this same gift for a job well done when someone pays me for a service. I can see quickly, by counting my love offerings at the bank, of just how much service I have been to other people.”.

Wow did that change my life? I notice a lot of good people have a similar problem and I often tell this story to illustrate how our ‘family’ business works. Ludaxx could be called Multi Level Marketing or it could be called Direct Marketing 39 www.diabetesproblems.info

then there is the term Network Marketing. I call it an opportunity to Care and Share and run a ‘Family business’ and I love it.

This is the only business I know where helping someone else is also helping myself. I am someone’s Downline and that means my efforts reward both them and I. This means they are there for me whenever I ask for anything. You could look at this as having a group of friends around you, on call all the time. I am someone’s Upline which means I make a commission, paid by the Company, to be there whenever they need me. Is there a downside to this business? If there is I haven’t been able to find it.

Just remember, money flows where energy goes.

If you are considering working with us, you might go back to my Core Values in the previous chapter and see if Ludaxx ticks your boxes.

I believe it will and when you realise this, you will have the beginning of your story and Ludaxx will be ‘in you’ and you will find it exciting and easy to talk about.

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Chapter 6 -­‐ No one likes a Salesman/Woman

When you and I go into a store and the Salesperson approaches us, we go into defence mode. The first thing we do is lie and say: “No, I’m just looking.”.

We are so used to insincere people wanting to separate us from our money that we have a wall we carry to keep us safe and we only buy if our wall dissolves.

What does a salesperson have to do to go from: “Just looking.” to: “I’ll take the blue one.”?

We will allow our defence to come down if we see concern and hear sincerity.

When you tell someone about Ludaxx, just be aware that their automatic defence is up and they will let it down if you have a story which “Rings true”.

The skill in removing defences is paramount when parenting children. It also becomes a deal breaker when forging a relationship with a spouse.

Even something as simple as: “Honey would you take out the trash, the bin’s full?” could begin a war if it is not done with sales skill.

The bin needs to go out and someone has to take it out, we are, after all adults here, right? Why doesn’t it disappear out side without drama?

In a family where each adult has learned how to lower the other person’s defence, it does run smoothly.

This simple situation can escalate into a drama without the necessary sales skill being applied. Just imagine if the person asked, ever so nicely, has a defence based on: “I’ll take it out when I’m good and ready, not because you order me to take it out, I’m in charge of my life and I’ll not be treated like a child by you.”.

History shows that world wars have been started over less.

The person asking gets a totally different reaction depending on whether they lowered the guard of the other person first with a: “Can you be a dear and take out this bin so I can cook 41 www.diabetesproblems.info

your dinner?” Do you agree that a training ground like Ludaxx would be so helpful in learning to dissolve defensive walls in our private lives? I still catch myself being defensive, but at least I know what I’m doing and, if I catch myself quickly enough, I disarm myself. I learned this from training to run my business, but it has also helped me avoid conflict and escalating dramas.

Learn to relate to the people around you by dissolving defence barriers and it is easy to live and work with everyone.

I know this could sound just too involved or just too hard, but it is a part of being a communal human being living and working with people every day.

The wonderful benefit of being in this industry is the training.

I learn how to communicate which gets me better results with my children. It makes me aware of how to get the bin taken out without drama and allows me to tell my Ludaxx story with better results which gives me more customers, more satisfaction and more love coming back as financial rewards.

Johnny asks “Can I have an ice-­‐cream?” you say: “No” and not 5 minutes later, he’s licking on one.

So who’s wagging the dog here? Johnny is 5 years old and he has more skill at breaking down defences than his mother.

Johnny is in trouble now though, because his mother has just joined Ludaxx and is watching training webinars so she is aware of how Johnny lowers her defences.

Be teachable, be willing to be taught, realise this is business school.

We went to school to learn to read and write, as basic as that is. Now its time, time to go back to school to take learning to the next level. This school teaches how to become healthy, wealthy and wise. If I have inspired you to accept help I need to offer you my address for questions you may have so go to 42 www.diabetesproblems.info

keith@drkeithspeaks.com. I may not get back to you if I’m in the middle of training or away on lectures but I will get back to you if you are patient.

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Chapter 7 -­‐ Sharing and Caring verses Telling and Selling

If I want to buy your story, it will be because I know you genuinely care. I will feel at home and confident that you do not want to take advantage of me and I will want to have a relationship with you.

I may have only met you in the lift going between the lobby and the fifth floor, but you didn‘t talk at me, you asked me a genuine question.

I like you, you seem to be interested in my answer and I didn’t want to arrive at my floor and have to leave. You handed me your business card with a smile and simply said: “If at any time you want to know how to get better health and how to get our kids off sugar, call me.”.

I liked you, you felt good and I might just ring you. You are happy that you were able to be of assistance to this person and they did say they have an uncle suffering with Diabetes.

Most times this contact doesn’t go to this next step of the person ringing the number on the card. It sounded like it was going to be the beginning of a relationship, but research shows that we are most often too busy, lazy, forgetful or afraid to take action ourselves and so this budding relationship is most likely going to dissolve, even though it would have been helpful to everyone involved.

Johnny would have asked for her address and he would have been able to help her and her Diabetic uncle, where you failed because at 5 years old Johnny knows human nature and basic psychology.

If you have learned from training how to handle a brief encounter more effectively that person in the lift would have had the benefit of Ludaxx in their life and been so much better off than living without it.

I’m sure that at least 90% of all the people I meet are in urgent need of my product and I am not doing them a favor 44 www.diabetesproblems.info

by giving them my card and saying: “Get back to me if you want to.”

It is my responsibility to be trained and be the best help to everyone as I can.

Let’s look at this same situation as a ‘Teller and Seller”.

If I met you in a lift and you tell me all about yourself and how you have the greatest thing since sliced bread and everyone needs this stuff, I have switched off around the end of the first line because I see you want to sell me on you and I’m not buying this same old same old. I have my radar up and my defences, you are obvious to me as a salesman, and I can’t wait to get out at the fifth floor.

I’m going to give you a little lesson in selling versus sharing and how to know which one you are experiencing.

Here is a poem for you to learn so that you can teach it to yourself and your group.

“If you say it you buy.

If they say it they lie.”

Please, please remember this rhyme. If you say it or in other words, if you like something and think that you like it, you will buy it. On the other hand no matter what a salesman says about how good it is, you need to distrust him because he is, after all, a salesman and we know they are not to be trusted. If you look or sound like a salesman we just say: “No I’m just looking.”. I learned when I was a child that my parents didn’t trust sales people so now my early training kicks in and my prejudice puts up a wall that now has to be dissolved before I can hear their story.

Now if I think you care and want to share something with me I will not put up this defence and we will get off to a better start. If I think you are showing concern and your story is from the heart, I will be drawn to you.

This is the art of what I call ‘truth selling’.

Share your story and care that your prospective customer ‘gets it’ and with training you will learn not to take the easy way out by leaving your card with someone.

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The best way to serve your prospect is to take the relationship to the next level.

I am assuming you asked your prospect what they know about Diabetes.

I’m assuming you have asked your prospect if they know anyone sick of yoyo diets which shed weight short term then pack on more weight as soon as they stop ‘dieting’?

Whichever area they expressed interest in will direct my request for further contact.

I would say something like: “Hey, would it be helpful if I sent you an address to go to as soon as I’m at my computer? You can check it out and see if it’s something important or not?”.

I would expect them to say something like: “Yes you could send me the address, and my address is……………”.

Now if they say: “Tell me the address and I will look it up?”.

Here they are playing the ‘stranger danger’ card and I want them to have the health benefits of Ludaxx so I’ll pretend not to have the address in my head: “I’ll cut and paste it into an email for you, would that be all right?”.

This is so much better than “Here is my card you might like to maybe get back to me which hardly anyone ever does.”.

I would like to leave you with a final thought on the subject of Sharing and Caring verses Telling and Selling.

I believe I can best be of help by getting people on the products. The world is hungry for something that works and at last it is here.

The best help I can be to anyone is to make sure I do whatever it takes to get them to experience life the Ludaxx way. Whatever it takes means learning how to tell my story.

It means learning about the products, the ingredients, the Company, the results other people are getting, the effects of toxic poisoning of our children from hidden sugars and all the allied areas that afflict us all today.

I am dedicated to rid the world of deceptive labeling of food to hide sugar.

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The most needed product I have seen in 51 years as a Natural Therapist has just been given to the world and you and I have been given the opportunity to tell this story, are you with me?

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Chapter 8 -­‐ Leadership and Training

At last, my favorite subject, Training and Leadership.

We are all teachers and leaders. One of my favorite sayings is: “We teach everyone around us how to treat us.”. We teach our spouse what we expect and what we will tolerate, we teach our children to respect us or not to respect us. We are living in an environment we largely created and some of us are happy with the creation and some of us are not.

The value in being in the Industry of Direct Marketing must surely be the incredible opportunity to learn and teach how to shape our environment. As we learn this most important lesson, we become the example of what can be possible. If one is willing to be schooled in the business of communication we can all learn to be leaders and share this with everyone.

My most important lesson was definitely realising I’m never right and I am never wrong. I am actually just a work in progress.

Sometimes we make the mistake of judging ourselves harshly for what we perceive as mistakes. My 14-­‐year-­‐old grandson, while spending the day working with me, made an error in judgment which broke something we were working with. His defence was typical and intelligent. I’m sure you’ve heard the expression that attack is the best form of defence?

Well my grandson did the next best thing to get himself off the hook and attacked himself with a tirade of self-­‐abuse about how stupid he was and how he always broke everything.

He expected me to go ballistic and tell him he was stupid etc. and he knows that if he gets in first and says it himself then I can’t attack him because he stole my thunder, so to speak, and survived the retribution. I imagine he knows that if he turns it on well enough I will be saying: There, there it’s not that bad, we can buy a new one, probably get a newer, better 48 www.diabetesproblems.info

model. It is really a blessing in disguise and I’m glad really that it’s happened.”.

This behavior, if not curbed, will become a cycle of self-­‐ abuse which, as an adult, will destroy any chance of a long-­‐ term relation with another adult. The self-­‐abuse, while it serves a purpose now, will escalate into a more serious problem later as he grows into an adult and has children of his own who need his guidance and love. The love will be a problem because anyone who practices self-­‐loathing is incapable of loving anyone else.

I tell you this story to illustrate how easy it is to start a bad habit when there is no guidance or help.

I gently explained to my grandson that his self-­‐incrimination was not going to work with me because ‘God don’t make no junk’ and I thought he was just the way he should be.

I asked him if he was a professional at what we were working on and he declared that he had never done this work before. My next question was to ask if he thought he should be professional at it?

To make a long story short I explained that he needed to be aware that neither he nor I unreasonably expected him to get professional results when he had never done this work before and life is a learning experience. I explained that while I expected him to learn from each experience, I did not expect him to perform like a professional, even if he has done the work a time or two.

We all have skills and areas where we struggle to perform.

We are good at some things and not good at others.

We are ‘a work in progress’.

Please note what I just said, you are and I am a work in progress.

Now why did I tell you a story about my grandson? If I talk about your business as a Ludaxx Distributor you may not get my next message if you think I’m just talking about business.

I am going to suggest to you in a way that you will relate to that when my grandson messed up it was a crossroads 49 www.diabetesproblems.info

where he could escalate a simple act to a huge self-­‐esteem problem or he could realise it was a mistake and that they are necessary for us to grow and learn from.

The totally different directions he could take and the totally different results he could get are just the same as you face being in this business.

My grandson had help at a time when he needed it most and that is what you have in the training available with Ludaxx.

There is all the help and training you can possibly need to be successful in Direct Marketing. Will you look for it and use it.

The world is reeling from the effects of a Global Financial Crisis and there are whole countries going bankrupt. There is 50% unemployment in countries like Spain where people are literally starving.

None of us, not even the experts, predicted this Global Financial Crisis.

Our Government figures show that starting your own small business is so risky that 87.5% of all new small businesses don’t make it past 5 years.

Let’s say you would like to get out of living in someone else’s dream and live into a dream of your own and so you start a business. My question is: “Are you likely to be one of the 12.5% of success stories in the first 5 years?”.

It is tough out there and it’s not getting easier in these troubled times.

Warren Buffet says: “If you are going to get into any business today then make it Direct Selling in a Networking Company” Having been the highest income earner in a Networking business I know why he advises that.

Let me compare the 87.5% of business failures with this industry called network Marketing.

Most start up businesses are people having a go at running their own show and they are good people with some good skills and they are excited about getting an ABN, paying someone to build a website, looking for premises, printing literature and buying office equipment etc. etc.

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It reminds me (and trust me I have the memories) of loading all my hopes and best wishes into a row boat loaded to the gunnels with enthusiasm and good intentions and with one inch of free board (that’s space above the water) left pushing out into the stormy seas of rising costs and fierce competition and no real idea if we will ever sight land again as we drift into a financial fog.

You may think this is a bit harsh but I can show how to go broke in a thousand different ways. Heck, I was so good at it, I could teach it. One day I was virtually struck by lighting.

That was the day when I realised I wasn’t smart or dumb, I was just ‘a work in progress’. Free at last, I realised all I needed to do was find teachers and take advice and do what I did when I learned to walk -­‐ keep getting up.

I was told I would walk if I just kept practicing and it must have been good advice because I notice everyone walks.

I, like Warren Buffet and Donald Trump, found Network Marketing had the answers.

I replaced my row boat with an ocean-­‐going, huge cruise ship with a Captain and a crew and a school on board so I could attend lessons if I wanted to. This was a worry, remember I was just emerging from thinking I was so smart that I didn’t need to be taught, after all I had left school.

Luckily, I swallowed my pride and went back to school, the result was I became the highest income earner in a new start-­‐up Networking Company with a great product.

I didn’t realise that it was a rowboat and hadn’t even registered the product and so I lost a huge income overnight.

We learn from our life experiences so I kept an eye open for a similar product.

In a world rocked by out of control diseases, along came my ocean-­‐going cruise ship and her name is Ludaxx.

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This is a business where you can commit to whatever level of participation you are comfortable with. This business will always be there for you, it will wait for you to decide to learn at your own pace and when you are good and ready you can take it to the next level. This business encourages you to feel safe and secure while you stretch your wings. It is the greatest business of our time and the rewards are huge, the satisfaction is huge and it is the only business I know of where failure is virtually impossible.

Accept your role as ‘a work in progress’, learn from your Upline, that is what you have them for and know that you can ring with questions on a business or personal level and you will get any help you need because you are part of a huge family. Some call it a team, some call it an Upline and a Downline, but to me it is a family and I love it, I love it, I love it!

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Conclusion.

In conclusion I would just say I have given my idea of a ‘While you sleep income’ and it doesn’t need to be Ludaxx for you. In choosing a business that fits the bill you will: 1.

2.

3.

4.

Identify a need or problem Find a simple solution Involve people or knowledge to prove your solution Build the system needed for the business to run by itself

Ludaxx is a ‘done for you’ business and it has been set up to run by itself by the Company behind it. I used it to show a working model but I will be honest and say I also used Ludaxx because I want to help everyone to get our kids off sugar addiction. I have three beautiful, delightful grandkids and I’m afraid for them and for your’s.

I don’t just see Ludaxx as a business so much as a way for me to play a part in fixing this huge, toxic, sugar health crisis If you can see why I chose Ludaxx then you will want to get back to the person who gave you this book and ask them to help you set up your own Ludaxx consultancy It is the easiest path I know of to get whatever tools and help you will need to go from average to fortune and cross over to the passive income side of the Quadrant.

So an active income where you turn up every day and punch a time clock or a passive income where you wake up, stretch and decide what mischief you will get up to today or whether you will roll over and sleep till noon?

The ball is, as they say, in your court and I hope I have inspired you to stamp your little foot and get……………..

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I hope I have alerted you to the problem causing the biggest health crisis of our time and I hope I have gotten your interest to join us in halting this ever-­‐growing destruction of our children’s health. Some of us are passionate about blowing the whistle on sugar for altruistic reasons and some of us can see the huge income potential of Ludaxx as a ‘While you sleep’-­‐income, either way we all need to be involved, if not for the income, for the health of future generations.

The person who gave you this book is possibly the person you can go back to, to answer your questions and there will be an address you can go to.

As I said: “The ball is in your court.”.

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