personal identity
CAROL D’SOUZA fasm 210 spring 16
contents
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
My personal brand strives to capture and promote myself, my potential and what I love to do. To portray my personality through an image shows that depicts myself as innovative, authentic and openminded. To merge my creative inspiration with my knowledge of visual communication in order to produce content that can have a positive influence or contribution to the viewers.
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
D iv erse
Urban
Modern
Professional
Bold
Elegant
Creat iv e
Authentic
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
souza
souza
souza
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
souza
souza
souza
souza
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
CAROL DÕ SOUZA carold.dsouza@gmail.com
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
+1 (912) 401 4296 behance.net/caroldsouza
CAROL DÕ SOUZA
carold.dsouza@gmail.com +1 (912) 401 4296 behance.net/caroldsouza
CAROL DÕ SOUZA carold.dsouza@gmail.com +1 (912) 401 4296 behance.net/caroldsouza
souza
c a r ol d ’ souz a carold.dsouza@gmail.com +1 (912) 401 4296 behance.net/caroldsouza
souza Fashion Marketing & Management +1 (912) 401 4295 carold.dsouza@gmail.com behance.net/caroldsouza
souza
c a r ol d ’ souz a carold.dsouza@gmail.com +1 (912) 401 4296 behance.net/caroldsouza
souza
c a r ol d ’ souz a carold.dsouza@gmail.com +1 (912) 401 4296 behance.net/caroldsouza
souza Carol D’souza 2016
+1 (912) 401 4295 carold.dsouza@gmail.com behance.net/caroldsouza
souza
Fashion Marketing & Management
+1 (912) 401 4296
FASHION MARKETING
behance.net/caroldsouza
carold.dsouza@gmail.com
Carol D’souza 2016
Carol D’souza 2016
FASHION MARKETING & MANAGEMENT carold.dsouza@gmail.com
+1 (912) 401 4296
behance.net/caroldsouza
Carol D’souza +1 (912) 401 4295 behance.net/caroldsouza
souza
CAROL D’SOUZA
CAROL D’SOUZA
+1 (912) 401 4296 behance.net/caroldsouza
+1 (912) 401 4296 behance.net/caroldsouza
FASHION MARKETING
CAROL D’SOUZA FASHION MARKETING T : + 1 ( 9 12) 401 4295 behance.net/caroldsouza
Carol D’souza 2016
Carol D’souza T: +1 (912) 401 4295 behance.net/caroldsouza
FASHION MARKETING
CAROL D’SOUZA FASHION MARKETING T: +1 (912) 401 4295 behance.net/caroldsouza
01 Personal Statement 02 Identification Words 03 Final Logo 04 Colour Story 05 Logo 05.1 Inspiration 05.2 Sketches 06 Identity Inspirations 06.1 Inspirations 06.2 Sketches 07 Final Brand Identity
souza
c ar o l d ’ so u za carold.dsouza@gmail.com +1 (912) 401 4296 behance.net/caroldsouza
souza Fashion Marketing & Management +1 (912) 401 4295 carold.dsouza@gmail.com behance.net/caroldsouza
EDUCATION
souza
EXPERIENCE
September 2014 to Present Fashion Mangement and Marketing Graphic Design Minor GPA 3.82 August 2008 to May 2014 International Baccalaureate Diploma Higher Level: >> Business Management >> Visual Arts >> Design Techonlogy - Human Factors Standard Level: >> Mathematics >> Spanish >> English Language and Literature West Island School, Hong Kong (WIS)
DESIGN SKILLS
Fashion Marketing & Management +1 (912) 401 4295
September 2012 HKTLC Fair Photographer
carold.dsouza@gmail.com behance.net/caroldsouza
May 2014 - September 2014 Topline Asia Pacific Ltd Assistant Merchandising Produced swatchbooks and lookbooks March 2015 Art Basel Hong Kong Assistant for Colour My World - UBS UBS Tour leader July 2015 - August 2015 Niin Jewellery Posted editorials on niinstyle.com Assisted in styling and creating social media material November 2015 Style By Asia Designed posters
01 Skills Adobe Photoshop Adobe Illustrator Adobe Indesign Microsoft Office Ilustrating Photography
02 Knowledge
HINDI Fluent
CHINESE Basic level
AWARDS & HONOURS
HOBBIES & INTERESTS
2014 - Present Student Incentive Scholarship Savannah College of Art and Design
Dancing
Reading
Music
Drawing
Travelling
Event Planning
Fitness
Environment
Carol D’souza 2016
August 2008 to May 2014 International Baccalaureate Diploma Higher Level: >> Business Management >> Visual Arts >> Design Techonlogy - Human Factors Standard Level: >> Mathematics >> Spanish >> English Language and Literature West Island School, Hong Kong (WIS)
DESIGN SKILLS
2014 - Present Academic Honours Scholarship Savannah College of Art and Design 2014 - Present Achievement Honours Scholarship Savannah College of Art and Design
SPANISH Basic level
September 2012 HKTLC Fair Photographer May 2014 - September 2014 Topline Asia Pacific Ltd Assistant Merchandising Produced swatchbooks and lookbooks March 2015 Art Basel Hong Kong Assistant for Colour My World - UBS UBS Tour leader July 2015 - August 2015 Niin Jewellery Posted editorials on niinstyle.com Assisted in styling and creating social media material November 2015 Style By Asia Designed posters
Adobe Photoshop Adobe Illustrator Adobe Indesign Microsoft Office Ilustrating Photography
December 2015 Net - A - Porter Managed incoming and outgoing shipments QC for incoming merchandise
02 Knowledge
LANGUAGES ENGLISH Mother tongue
EXPERIENCE
September 2014 to Present Fashion Mangement and Marketing Graphic Design Minor GPA 3.82
01 Skills
December 2015 Net - A - Porter Managed incoming and outgoing shipments QC for incoming merchandise
Good management skills. Up to date with trends. Color theory knowledge. Image editing. Strong analytical ability. Excellent communicator. Grid & Layout. Critical thinking skills. Social Media Platforms
EDUCATION
LANGUAGES
Good management skills. Up to date with trends. Color theory knowledge. Image editing. Strong analytical ability. Excellent communicator. Grid & Layout. Critical thinking skills. Social Media Platforms
ENGLISH Mother tongue
HINDI Fluent
CHINESE Basic level
AWARDS & HONOURS
HOBBIES & INTERESTS
2014 - Present Student Incentive Scholarship Savannah College of Art and Design
Dancing
Reading
Music
Drawing
Travelling
Event Planning
Fitness
Environment
Carol D’souza 2016
2014 - Present Academic Honours Scholarship Savannah College of Art and Design 2014 - Present Achievement Honours Scholarship Savannah College of Art and Design
SPANISH Basic level
Date Name
souza Fashion Marketing & Management +1 (912) 401 4295 carold.dsouza@gmail.com behance.net/caroldsouza
souza EDUCATION
EXPERIENCE
September 2014 to Present Fashion Mangement and Marketing Graphic Design Minor GPA 3.82 August 2008 to May 2014 International Baccalaureate Diploma Higher Level: >> Business Management >> Visual Arts >> Design Techonlogy - Human Factors Standard Level: >> Mathematics >> Spanish >> English Language and Literature West Island School, Hong Kong (WIS)
DESIGN SKILLS 01 Skills
behance.net/caroldsouza
Adresss 2 Address 3 Report
May 2014 - September 2014 Topline Asia Pacific Ltd Assistant Merchandising Produced swatchbooks and lookbooks
Dear future employer;
March 2015 Art Basel Hong Kong Assistant for Colour My World - UBS UBS Tour leader
Having been a regular customer for your brand for a while now, I am constantly
July 2015 - August 2015 Niin Jewellery Posted editorials on niinstyle.com Assisted in styling and creating social media material
impressed and thrilled with your collections. _____ rapid growth in Hong Kong is incredibly commendable and I would love to be a part of this growth. After living in Hong Kong for a decade and a half, I share the same vision as your company in terms of revolutionising fashion in Asia. Therefore, I am interested in your Marketing internship programme. With a major in Fashion Management and Marketing and a Minor in Graphic
Music
Fitness
pre-production creative directing but also with post-production assistance.
LANGUAGES ENGLISH Mother tongue
HINDI Fluent
Accustomed to fast-paced environments where deadlines are a priority, I am ready CHINESE Basic level
SPANISH Basic level
to take on any challenges I come across and learn from them. I am an exceptional team player however; I am willing to work independently when required to. More importantly, an internship with _____ would be mutually beneficial. Your company
AWARDS & HONOURS
HOBBIES & INTERESTS
Event Planning
carold.dsouza@gmail.com
Address 1
Design at Savannah College of Art and Design, my skills not only lie within the
02 Knowledge
Travelling
September 2012 HKTLC Fair Photographer
December 2015 Net - A - Porter Managed incoming and outgoing shipments QC for incoming merchandise
Good management skills. Up to date with trends. Color theory knowledge. Image editing. Strong analytical ability. Excellent communicator. Grid & Layout. Critical thinking skills. Social Media Platforms
Reading
+1 (912) 401 4295
November 2015 Style By Asia Designed posters
Adobe Photoshop Adobe Illustrator Adobe Indesign Microsoft Office Ilustrating Photography
Dancing
Fashion Marketing & Management
Occupation
2014 - Present Student Incentive Scholarship Savannah College of Art and Design Drawing
Environment
2014 - Present Academic Honours Scholarship Savannah College of Art and Design 2014 - Present Achievement Honours Scholarship Savannah College of Art and Design
offers the opportunity to make a difference; with my experience, education and enthusiasm for a change, I believe I will be an asset to your creative direction and marketing department. Thank you for your consideration and time. I will contact you within a week to follow up. Best Regards, Carol D’souza
Carol D’souza 2016
Carol D’souza 2016
D’souza 2) 401 4295 nce.net/caroldsouza
Carol D’souza T : +1 (912) 401 4295 behance.net/caroldsouza
CAROL D’SOUZA
CAROL D’SOUZA
+1 (912) 401 4296 behance.net/caroldsouza
+1 (912) 401 4296 behance.net/caroldsouza
FASHION MARKETING
OL D’SOUZA HION MARKETING
FASHION MARKETING
CAROL D’SOUZA FASHION MARKETING