Redline magazine 3 2015 eng

The Redline Magazine

3 | 2015

T H E M O S T P O W E R F U L D U C AT I N A K E D E V E R DIAVEL CARBON

Even more aggressive with the new livery, hand-processed finishes and solid-forged wheels

THE LAND OF JOY Custom bikes from around the globe plus get-togethers, music and street food

MADE-TO-MEASURE SUITS

Unique and exclusive.

Choose personalised details and colours online

WELCOME TO DUCATI

LAND OF JOY (AND NOT ONLY), THE REASONS BEHIND A SUCCESS

In 2015, Ducati achieved sales and production results, unprecedented in the history of the company, with over 9,000 Ducati Scrambler® bikes sold worldwide.

This entirely new brand and impressive achievement, which greatly widen Ducati’s target, deserve some attention and consideration.

Indeed, it is not only a question of the ability to simultaneously produce four Ducati Scrambler® versions, both at the Borgo Panigale plant and the new plant in Thailand.

This certainly should fill us with pride, but the result would not have been possible had this new brand

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not been right on target both as a product and in terms of image. I received confirmation of this when I tested the Ducati Scrambler® gaining firsthand experience of the values of the Land of Joy lifestyle.

This happened on a wonderful day last autumn, when I climbed onto the new Ducati Scrambler® and went for a ride along the roads and through the hills around Borgo Panigale. I must say, I hadn’t enjoyed myself so much in ages!

I experienced a wonderful feeling of freedom: no worries, no limits, just riding and having fun.

Amazing bike, amazing world, amazing Land of Joy - A fantastic job!

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WELCOME TO DUCATI

+10%

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In the first half of 2015, the new Scrambler® brand, which fit perfectly into our traditional range, achieved decidedly positive results in terms of sales performance: we’re talking of 4,700 Multistrada 1200s, 3,700 Monster 821s and over 3,000 Panigale models. That’s without including figures for the Diavel, the 899 Panigale, the Hypermotard and the Monster 1200.

We can’t overlook the talent of our staff who, day after day, are dedicated to making customers’ dreams come true.

SALES IN AMERICA

This has led to growth in all countries: performance during the first half of 2015 confirmed the USA as Ducati’s leading market with a 10% increase in sales. In Europe, the strongest growth rate was seen in Italy (+51%), followed by Spain (+38%), the UK (+36%), Germany (+24%) and France (+23%).

Satisfied? Definitely. But we are well aware that we can’t sit back: Ducati Scrambler® has opened up a whole new world that offers huge potential for growth; Ducati’s sport DNA is constantly fuelled by the results achieved by its Corse racing teams, whose biggest fans are our customers.

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S A L E S I N I TA LY

This was demonstrated by the success of all the innovations presented at the end of last year. Now however, it’s nearly time to preview those for 2016 during the upcoming autumn shows.

It’s a little too early to list and describe them now, but this vast array of important innovations is the result of the work of an outstanding team, able to handle the complexity of selling in over 90 countries and running 11 branches and 3 production plants.

In just a few weeks we will astonish and delight you again, sure to reach the heart of all Ducati fans.

Claudio Domenicali CEO of Ducati Motor Holding

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124 braccialini & ducati The Florence-based brand for a line of bags, backpacks and accessories

10 MONSTER 1200 R The most powerful and adrenaline-boosting naked bike

42 MASTERCHEF on the road Three famous celebrities riding Ducati

82 ART OF BRANDS Ducati bikes interpreted by international artists

102 DRE The 1299 Panigale S and Carlos Checa: a not-to-be-missed combination

22 WPM 2015 The presidents of 56 Desmo Owners Clubs from all over the world

46 DRE TECHRIDE Course for mastering all riding techniques on the Multistrada 1200

84 DIAVEL TITANIUM The most exclusive version – produced in a series of just 500 examples

110 MADE-TO-MEASURE SUIT How to configure your own suit online and create an exclusive garment

30 MULTISTRADA 1200S D|air® Cutting-edge technology and safety

53 ScramBLER® The land of Joy

92 PANIGALE R With the DNA of over 800 podiums in 28 years of racing

114 ACTIVEWEAR An ideal range of garments for running and outdoor sports activities

136 Original SPARE PARTS Dedicated accessory packs for each model

40 RIDE A SONG An award for the best holiday and musical proposals

74 DIAVEL CARBON New livery and highly prestigious technical and design elements

98 RACING Ducati Panigale – the queen of production-series bikes

118 #DESMOGIFT Give passion, style and sport, give Ducati!

138 SILVANO FINI Our Production Manager: a growing company

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22 127 ACCESSORIES Dedicated accessory packs for each model

142 CREDITS

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Mak e your bike jealous.

The all-new Audi R8.

Fuel consumption in l/100 km: combined 12.3–11.4; CO2 emissions in g/km: combined 287–272.

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POWERFUL AND READY TO BOOST YOUR ADRENALINE, THIS IS THE TO RIDERS FOR WHOM SPORTINESS IS A WAY OF LIFE, WITHOUT 10

MOST EXCLUSIVE MODEL IN THE MONSTER FAMILY, DEDICATED SACRIFICING THE ESSENTIAL AND PRACTICAL VALUES OF A NAKED 11

MONSTER 1200 R: HI-TECH COMPONENTS ENSURE PERFORMANCE AND STYLE ON ROAD AND TRACK

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The Monster R is equipped with fully adjustable suspensions and a steering damper, both by Ă–hlins. The Brembo braking system features a dual 330 mm diameter disk system with two radial-mount monobloc M50 callipers at the front identical components to those mounted on the 1299 Panigale

supersports bike - powered by a radial master cylinder with a separate tank.

The headlight unit, designed for halogen bulbs, features LED position lights on both sides, while the stylishly designed brake and rear lights are entirely LED.

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M O N S T E R 1 2 0 0 R : L AT E S T G E N E R AT I O N E L E C T R O N I C E Q U I P M E N T G U A R A N T E E S P E R F O R M A N C E , S A F E T Y, F U N A N D V E R S AT I L I T Y

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The Monster 1200 R is equipped with the Ducati Safety Pack (DSP) and includes Bosch 9MP ABS and the Ducati Traction Control (DTC) system. The settings of these controls change according to each of the three available Riding Modes, engine power delivery and the information presented on the TFT

display: Sport mode fully exploits the 160 HP available from this bike, Touring mode provides a more progressive and controlled engine response, and Urban mode (power limited to 100 HP) allows for even greater DTC and ABS intervention, ensuring maximum stability during braking.

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160 HP, 13.4 KGM OF TORQUE, ÖHLINS SUSPENSION SYSTEM, DRY WEIGHT OF JUST 180 KG, UNMATCHED SPORTY LINES FOR THE SEAT AND TAILPIECE. THE “R” SPIRIT IS INSTANTLY EVIDENT With its Testastretta 11° DS twin-cylinder 1200 cc “R” version engine, the new Ducati Monster 1200 R exaggerates the naked concept. The new 160 HP engine offers full and smooth power delivery, even at low rpm, making use of its full potential, whether at the track or on the road.

The racing spirit of the new Monster 1200 R is evident at first sight. The iconic Monster lines of the fuel tank blend with the sporty rear featuring a new compact and lightweight frame, immediately communicating power and agility.

The tail is streamlined and points upward, and the onepiece driver/passenger seat is shorter and slimmer.

The number plate is positioned high to fully expose the 200/55 tyre mounted on a Panigale R-inspired forged three-spoke rim.

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THE MONSTER R IS DESIGNED TO PROVIDE A GREATER LEAN ANGLE AND TO FULLY EXPLOIT PIRELLI SUPERCORSA SP TYRE POTENTIAL

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I N D U C AT I R E D O R THRILLING BLACK, BOTH W I T H T H E “ R ” L I V E R Y, THE NEW MONSTER IS AN EXPLOSION OF EMOTIONS FOR ALL LOVERS OF SPORTS RIDING The Monster 1200 R completes its new look with a headlight fairing and longitudinal graphics inspired by the classic Ducati Corse stripe. The exclusivity of this bike is also reflected in its details – for example, the letter R is sandblasted on the metal radiator cover.

Finishing touches include the sporty seat in doublelayered fabric with contrasting stitching and a model name plate, the newly-designed passenger seat cover, the carbon fibre front mudguard and 3-spoke forged wheels.

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99 representatives from 56 Desmo Owners Clubs

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worldwide met in Sardinia for their annual meeting

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WORLD PRESIDENT MEETING: A UNIQUE INITIATIVE, IN A BREATHTAKING VENUE, WHICH EVERY YEAR BRINGS TOGETHER THE PRESIDENTS OF OUR DESMO OWNER CLUBS (DOC’S) FROM ALL OVER THE WORLD. AS ALWAYS, THIS WAS AN OCCASION FOR MEETING EACH OTHER, EXCHANGING OPINIONS, AND FINDING OUT ABOUT ALL THE LATEST NEWS AND INITIATIVES UNDERWAY. THIS YEAR, THE CHOICE HAS FALLEN ON SARDINIA: PLENTY OF ENTERTAINMENT WITH A SPECIAL FOCUS ON THE MULTISTRADA 1200 AND THE PANIGALE, TESTED ON THE TRACK AS WELL

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THE WPM 2015 SAW THE PARTICIPATION OF 99 REPRESENTATIVES FROM 56 DOC’s scattered across 24 countries and 6 continents: 32 European clubs, 10 North American, 3 South American, 9 Asian, 1 African, and 1 from New Zealand. The event, as has become tradition, lasted a full week, and its strength has once again consisted in offering an opportunity for meeting and sharing things among the enthusiasts that represent the heart of our Ducatisti community around the world.

The WPM is also a great opportunity to try out the new bikes in the Ducati range, and this year all the participants were able to ride the new Multistrada 1200 along the stunning routes that wind through Sardinia, as well as to test the 1299 Panigale on track, for the first time at the WPM. A dedicated session targeting every interested person was in fact organized at the Mores circuit in order to enable him to drive these superbikes. It was organized by the instructors of the Ducati Riding Experience, who have arranged and designed for the occasion special exercises, both in the paddock and on the track.

The beauty of Sardinia, its variety of roads that proved just right for testing our bikes’ potential, and the perfect Mediterranean climate, provided the ideal setting for this unforgettable experience.

See you next year.

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PASSION

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FREEDOM AND SAFETY: THE FIRST MOTORCYCLE IN THE WORLD EQUIPPED WITH AN AIRBAG SYSTEM CONNECTED VIA WIRELESS

The new Multistrada 1200 S D|airÂŽ integrates an intelligent safety system with a direct wireless connection to airbags contained in a Ducati D|airÂŽ Street garment.

The bike is equipped with sensors that read the dynamic behaviour of the bike, and activate the airbag inflation system in just 45 milliseconds in the event that situations of real danger are detected.

The system is equipped with sensors and electronic components installed on the bike that interact with the device built into the jacket and vest by means of a SIM card inserted into slots in these garments.

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ITALIAN EXCELLENCE IN THE SECTOR OF PROTECTIVE MOTORCYCLE APPAREL

D|air® Street apparel is an integral part of the Multistrada 1200 S D|air® project.

Especially versatile is the vest, studied to be worn even over another motorcycling garment.

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PROTECTION, COMFORT, FUNCTIONALITY: INSEPARABLE TRAVELLING COMPANIONS

Realized in GORE-TEX® membrane material, two-layered, waterproof, breathable and equipped with an airbag system, the Ducati D|air® Street jacket envisages a detachable thermal lining. The jacket is equipped with Wave shoulder, elbow and back protectors, and with EC safety certification (Level 1). It can be adjusted according to one’s liking at the neck, waist and hips.

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AN INTERNATIONALLY RECOGNISED RECORD IN THE SEARCH FOR SAFETY The Ducati Multistrada 1200 S D|air® was the first motorcycle in the world to receive the prestigious “Professor Ferdinand Porsche” prize for its contribution in the field of passive safety. In the event of an accident or fall, in fact, the D|air® system provides highly effective protection, through immediately activated airbag inflation, to the rider’s vital body parts most exposed to impact: back, collarbones and chest. The system was track-tested during the MotoGP and the Superbike Championships, allowing riders who adopted it to repeatedly avoid severe traumas, even in the event of falls at extremely high speeds.

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Ride a Song

An award to the best idea for a motorcycle trip, coupled with the ideal piece of music

T h e perfect mix for every motorcyclist is an unforgettable itinerary riding his own bike, in the company of his favourite music. That is how Ride a Song was born, Ducati’s social contest to choose the best dream of a motorcycle trip and the best piece of music to accompany it. The best combination will win a Multistrada Experience - an exclusive opportunity to ride the new Multistrada 1200, with the chance of offering this opportunity to two friends as well. The Ride a Song contest is born out of a partnership between Ducati and Spotify, the first motorcycle brand to open an account with the popular on-demand music streaming service. In order to take part in the contest, on air from July to the end of September 2015, participants will have to choose on Spotify the ideal piece of music for their dream motorcycle trip and add it to the Ducati playlist; all the selected pieces are going to feed the dedicated Ducati playlist. Users will be able to recount their dream motorcycle trip, share their musical choice on Facebook, and “tag” two friends with whom to undergo the Multistrada experience if they win.

The tracks selected for the Ride a Song contest will become part of the Ducati playlist: play.spotify.com/user/ducati_motor/ Details regarding the contest can be found at rideasong.ducati.com 40

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Bruno Barbieri, a thoroughbred Romagna local, is the author of several cookery books and a protagonist in successful TV programmes.

You are from Romagna: why do you think these two great traditions, nice cuisine and engines, on two and four wheels, combine in your region?

For anyone like me, born with one foot in Romagna and one in Emilia, home to one of the best racing circuits in the world (Imola), there has always been a smell of petrol and burnt oil in the air. The food went hand in hand with engines and women. We have all seen great champions driving around in our streets, everyone had mopeds and everyone went fast.

We know that you are a motorbike fan and have tried a Scrambler: what attracts you about this bike?

First and foremost, the “post-heritage� charm of the bike. It takes me back to memories of my youth, to the carefree atmosphere of those unforgettable years. Owning a Scrambler in those days meant being on the road; through motorbike journeys you could breathe in the change of lifestyle in the country and its people, in short, a bike made the difference.

You are a regular visitor to the MotoGP Ducati paddock: where does this enthusiasm come from?

As a youngster, I was one who would do all sorts of crazy things to get to see a grand prix. I have always loved the racing world. My dream was to visit the paddock, watch the champions, even at a distance, getting ready for a race, and read the tension, their desire to win the contest in their eyes.

What does Ducati represent for you? What is it that fascinates and excites you the most about this brand?

For Bologna people like me - because I am from Medicina - Ducati represents a showpiece of our craftsmanship, of our engineering skill.

Besides, Ducati is charm. Ducati is red. Driving through Borgo Panigale with the knowledge that the world knows our history fills me with pride, because, whatever one might say, Ducati is also a bit ours.

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masterchef on the road

bru no barb ie r i

Joe Bastianich

Joe Bastianich, an American businessman and TV personality, is well known in Italy for being on the panel of judges for the television programme MasterChef Italia. Struck by the iconic personality of the new Monster 821, Joe Bastianich wanted to be among the first to try his hand on riding one, utilizing it both through city traffic and in his spare time.

Why did you choose Monster 821 Dark specifically to move around during your Italian sojourn? What is it that especially struck you about this model?

I find it a perfect reflection of the Italian style, vigorous and unmistakeable. It is a model that combines comfort with decisive performance.

How do you normally use your bike?

Apart from your free time do you also use it for work?

When I am in Italy, I use it whenever I can.

Usually to go to work, and then to move around in town. Often, however, I try and carve out some time for an outdoor trip where we can both put in our best performance.

Cooking, music, motorbikes: what do these passions of yours have in common?

The desire to live my life, my passions and Italian culture to the fullest.

What does Ducati represent for you?

What fascinates and excites you the most about this brand?

Ducati represents Italian excellence. Like Ferrari in the motor vehicle field, it is one of the reference brands for which the Bel Paese is known and often envied around the world.

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Ca rlo Cra cc o

The well-known Italian Chef, Carlo Cracco, has never made a secret of his love for getting about on two or four wheels. With such a strong character and personality, he could not but choose an equally strong and decisive bike. No surprise, then, to find him on the seat of a Diavel Carbon, ready to tackle city traffic while enjoying the power and versatility of this jewel.

Passion for cooking and bikes often go together: are there any similarities between a good recipe and a good bike?

No doubt there are. I think that precision, power, and style are the three most important characteristics of a wellconceived recipe as well as a dream bike.

What is the ideal mix of characteristics for your bike? Seeing that you ride such a decisive model as the Diavel, I imagine your criteria would be equally decisive.

My bike certainly has to be fast, but also light and nimble through the Milan traffic.

Your dream as a rider?

To ride a MotoGP on a racetrack.

What does Ducati represent for you?

What is it that fascinates and excites you the most about this brand? Ducati is a big family made up of real professionals, people who dedicate their lives to motorbikes. A real world icon.

Peg Perego. Visible Value.

The first emotional victories on a Ducati GP, the exclusive rechargeable electric motor bike designed for young racers from 3 years. Ducati GP is the faithful reproduction of a real motor bike with handlebar accelerator, rubber tread wheels and original engine noise to excite sporty children who love speed.

Peg Perego and Ducati bring the values of Italian production to the world. Discover all the details and the full range by visiting www.pegperego.com

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T E C H R I D E SET IN THE TUSCAN HILLS: A FULL IMMERSION COURSE TO LEARN ALL THE RIDING TECNIQUES ON THE DUCATI MULTISTRADA 1200 S

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MULTISTRADA TECHRIDE

Multistrada Techride is dedicated to riders already experienced in road riding eager to hone their skills and learn how to safely tackle any situation. This course lasts one-and-a-half-days and, for its location, some of the most beautiful areas of Tuscany have been chosen.

The reference point of the event will be Montepulciano’s Borgo Tre Rose Hotel in Siena’s province, situated in a perfectly restored medieval hamlet, the ideal to ensure participants a pleasant and welcoming stay in a very charming historical locality.

The Multistrada Techride Course envisages a maximum of 21 participants, split into 4 groups, each one headed by a specialist instructor. Their distribution is based on registered participants’ stated level of experience, even though, during the course, participants will be evaluated by the team of instructors in order to create homogenous groups shaped by the real riding ability shown.

Day one of the course will be devoted to a theoretical briefing, practical exercises and a road-riding session. The next day will be devoted to a second practical road-riding session, at the end of which the instructors are going to interact with participants.

For further information, please visit the Ducati website.

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Ducati Bicycles 729 SX

Racing soul.

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the Land of Joy 53

THE VIDEO CONTEST DEDICATED TO THE LAND OF JOY THEME IS BACK

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he “Scrambler You Are” Contest, in its second edition, focuses this time on the theme of street culture.

Participants are therefore invited to portray the “urban jungle” with its wall paintings, skate parks, street food, its outdoor scenes, nature and bikes. The contest is open to unpublished digitally filmed videos, lasting from at least 1 minute to 2 minutes maximum.

Filmmakers might find the contest rules and upload their videos, from 13 July to 20 October 2015, at www.scramblerducati. com/scrambleryouare.

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SC-Rumble at Bike Shed London

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ibrazioni® Art Design joined the technical collaboration established between Ducati and Pirelli by conceiving this special event - presented at the Bike Shed in London – around MT 60™ RS tyres, created exclusively for the Ducati Scrambler®. The name “SC-Rumble” was chosen to retain the assonance with Scrambler® and also underline its new personality, more belligerent with a predilection for dusty, dirt roads.

In order to realise the “SC-Rumble”, the factory frame was shortened at the rear, and all the original superstructures have been removed in favour of a monocoque frame made from

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recycled metal sheet of industrial bins, handhammered and shaped while maintaining their original colour.

The headlight fairing, as also the side panels and the headlight housing, are made from handshaped aluminium, while the exhaust manifold, based on the Termignoni aftermarket model, has been completed through a hand-crafted silencer.

Lastly, the bike’s set up and riding settings were modified, thanks to the adoption of a rear shock absorber with a longer distance between centres and the replacement of the factory handlebar with one from the Ducati Streetfighter, so as to give the bike a tighter and more reactive ride.

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Wheels and waves

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Wheels and waves

SC-RUMBLE AND OTHER BEAUTIFUL SPECIAL EDITION BIKES ON SHOW AT WHEELS AND WAVES

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heels and Waves has represented the last stage of a tour that started in London. After leaving the United Kingdom by ferry, the SC-Rumble reached Calais in France. It then headed southwards via Mont Saint-Michel and on toward Nantes and Arcachon, to eventually arrive at the world-famous surfing resort of Biarritz, a locality that annually attracts fans from all around the world to spend a weekend in the name of two-wheel riding and surfing.

Tobacco Dock Jamie Robinson

Biarritz

Wheels & Waves Vibrazioni Art Design e MR Martini

Tower Bridge London

A number of Ducatisti joined them on the way with their special edition Scrambler® bikes, including Mr. Martini on his S.C.R. At the Ducati Scrambler® stand in Biarritz, however, many other special edition bikes were also on display, such as the ‘Hondo Grattan’ by Deus Ex Machina, the ‘Scratch’ built by Officine Mermaid, the Hero 1 by Holographic Hammer and Moto Heroes, as well as the ‘Magione’ by the Belgium custom bike builder Fred Krugger.

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Wheels and waves

SC-rumble

by Vibrazioni art design

SC-RUMBLE PRESENTED AT THE BIKE SHED IN LONDON, THEN THE TRIP TO THE WHEELS AND WAVES EVENT

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ONE OF THE DUCATI SCRAMBLERS® THAT TOOK PART IN THE WHEELS AND WAVES SHOW IN BIARRITZ 62

s for all Ducati Scrambler® versions, this special model, too, is fitted with exclusively designed Pirelli MT 60™ RS tyres, and is characterised – on the two sides of the tank - by a laserengraved rubber sheet replicating their tread pattern.

From the exhibition in the British capital, “SC-Rumble” headed for Biarritz, home to the famous French show dedicated to custom bikes, escorted on its journey by many fans who wanted to join the event.

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SCRAMBLER CAMP PADUA HOSTS THE FIRST EUROPEAN LAND OF JOY CAMP

GIAPPONE A PROTOTYPE OF NEW EXHIBITION SPACE AT THE TOKYO MOTOR SHOW

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ITALIA

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he first Ducati Scrambler® Camp was inaugurated last 6 May in Tokyo, while the first one in Europe opened in Padua last June. A fully-fledged store designed and dedicated exclusively to the Ducati Scrambler® and its Land of Joy lifestyle.

The Ducati Scrambler , which has already been available in all Ducati stores since the beginning of 2015, now has, therefore, its own dedicated store where all four versions, as well as the entire range of accessories and apparel, are on display to the public. ®

The new Ducati Scrambler® Camp in Padua, located in the heart of the city, covers an area of approximately sixty square metres, and is characterised by a concept entirely in Ducati Scrambler® style.

Ducati Scrambler® bikes, accessories and apparel are of course already on display in suitable dedicated areas in Ducati Stores, but it is in Padua that the first Ducati Scrambler® Camp is actually located: a different and more effective approach of presenting a universe of trends and bike enjoyment.

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DUCATI SCRAMBLER® AT THE MILAN EXHIBITION

The photos show an overview and the most significant details of the Ducati Scrambler®based special edition created

by Radikal Chopper

THE SPECIAL EDITION BIKE BY RADIKAL T CHOPPER

he Ducati Scrambler-based special edition bike, built by customizer Andrea Radaelli of Radikal Chopper, winner of the hundredth edition of EICMA International Custom Bike Show 2014, was presented at Deus Ex Machina in Milan.

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On that occasion, EICMA, which organised the event, awarded the winner with a Ducati Scrambler ®, as well as the opportunity to interpret and personalise the bike according to his own personal style.

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Scrambler at Bike Build Off and The Reunion D

ucati Scrambler® participated in two important events dedicated to motorcycle customisation. The first one was held in Milan, being the Bike Build Off event by Deus Ex Machina, an international competition dedicated to the world of specials and organised by the famous custom bike builder, which is also run in corresponding venues in Sydney, Tokyo, Bali and Los Angeles.

The second event was the participation in “The Reunion”, a gathering gathering devoted to fans of café racer, special and classical bikes, which was held in the paddock at the Monza race circuit. During the event, it was possible not only to watch but also to take part in an acceleration race, and those who were present could also try out the four different Ducati Scrambler® versions.

Above, Andrea Radaelli of Radikal Chopper being awarded by Claudio De Angeli at EICMA 2014. To the side, a shot of the winning bike

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TWO-WHEEL PROTAGONIST OF RIMINI NIGHTS

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he stars of the event held along Rimini’s pier are unquestionably the fishing boats, but even in these unusual surroundings, the Ducati Scrambler® certainly did not go unnoticed! In fact, among the various boats that played a leading role in the Molo Street Parade event, Boat No. 5 by Rimini Street Food literally monopolised attention through an Icon Ducati Scrambler® that was beautifully displayed at the prow.

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LAND OF JOY LANDS ON THE COAST OF ROMAGNA Street food, rock & roll, the Scrambler® and its Land of Joy have engaged Rimini during the Al Mèni event. The event is a hymn to the sun, the sea and good street food prepared in “real time”. A perfect opportunity to spend time with friends enjoying a Piadina. Chefs from around the world visited the circus tent, including the renowned cook Massimo Bottura of the Osteria Francescana. Food and motorcycles, a unique, original and captivating combination.

The boat was entirely decorated in Ducati Scrambler® style, painted in yellow and black, with the sails branded with the “Scrambler You Are” logo (the competition for young film makers currently underway), and on the bridge, live music was played by the Dj set from Radio 105.

A huge success with the public this year estimated at over 200,000 attendance along Rimini’s pier and throughout the night.

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BEACH PARTY AT THE ARNO RIVER

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ure, if you image a distant planet where the astral jazz of Sun Ra reverberates and where the George Clinton-led P-Funk Mothership lands, well, on that planet – which we might call Soul Clap – the presence of the Ducati Scrambler® and its Land Of Joy cannot but be a must! This is exactly what

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happened during a highly successful event along the Arno in Florence in early summer.

This occasion also served to celebrate a new agreement with Braccialini S.p.A. for the production and distribution of a range of Ducati and Ducati Scrambler® branded bags, backpacks and accessories.

THE ITALIAN SOUND www.termignoni.com 73

TH E D I AVEL C HAN GE S LIV E R Y, E N R I C H ES I TS EL F WIT H HI G HLY VALUAB LE T E C H N I C A L A N D A E S TH E T I C CO MPO NENT S , E N HAN C E S I T S MU S C U L A R A N D A GG RESSI VE S T Y LE W IT HOU T S A C R I F I C I N G EL E G A N C E

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T HE NEW SPOR T Y Y E T E LE GA N T L IVER Y HI G HLIGHT S AN D E N HA NCES T HE C AR B ON FIB R E SURFA CES O F T HE TAN K C OV E R , T HE PASSENGE R S E AT C OV E R AN D THE F RO N T M UDGUAR D When carefully observing this new Diavel version, we never stop marvelling, due to all the details that gradually catch the eye. Through this new version, in fact, the unmistakable muscular design of the Diavel has been enhanced by details that endorse its uniqueness and emphasise its already impressive lines.

Firstly, the carbon fibre parts – technological and lightweight, of great aesthetic impact yet chiefly designed to improve the ergonomic aspects and to provide greater protection. Then there’s the new seat that guarantees optimum passenger comfort, and, lastly, the dark chrome frame that fits perfectly with the exhaust pipes sporting a Zircotec ceramic covering and with the silencers boasting a brushed stainless steel cover.

To end this overview, there are, finally, the forged wheel rims machined with visible finishes. The interventions made on these details have enabled to contain as much as possible the weight which, despite the muscularity of the shape, is brought down to just 205 kg.

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A P E RF E CT F USION OF SP ORT I NE SS AND COM FORT: HI GH P E RF ORMANCE UNDER CONT ROL I N ALL CONDITIONS, F OR F UN, T OUR ING AND M OVING AROUND I N T H E CITY. ALWAYS I N SAFETY The Diavel is a perfect combination of sportiness and comfort. The trellis frame offers in fact both lightness and torsional stiffness, while the fully adjustable 50 mm Marzocchi fork ensures a progressive absorption of shocks from obstacles and offers stability, even during more extreme sports riding.

Seat ergonomics - completely redesigned – and the relaxed riding position jointly make the Diavel unexpectedly comfortable, and, together with its low centre of gravity, increase handling performance and riding pleasure in all situations.

Mention should also be made of the imposing double-compound 240 mm rear tyre and the Bosch ABS Brembo braking system - features that make the bike even more unique and ideal for whoever refuses to compromise on performance, comfort and style.

The engine – the heart of the Diavel – can be customized at any time thanks to the Ride-by-Wire control system, which is linked to the three available Riding Modes. This allows the Diavel to express its personality in all situations, leaving it the rider to dictate the rules of play. As for active safety, it is always at maximum levels, owing to the Safety Pack that includes ABS and Ducati Traction Control (DTC).

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T HE T ESTA ST R E T TA 1 1 ° DS E N GINE I S A R E AL AS S E R T IO N O F P OWER, O FFE R IN G B R E AT HTA K I N G ACCEL ERATI ON AN D P IC K UP, BUT AT L OW S P E E DS , W HILE I T S F LUIDI TY ENS UR E S E X C E P T IO N A L SM OOTHNES S

D I AV E L C A R B O N – T E C H N I C A L S P E C I F I C AT I O N S Engine Ducati Testastretta 11°, Desmodromic system, 4 valves per cylinder, liquid cooled, displacement 1,198.4 cc, power 119 kW (162 hp) @ 9,250 rpm, torque 130.5 Nm (13.3 kgm) @ 8,000 rpm, electronic fuel injection and ride-by-Wire system, 6-speed gearbox.

Electronic equipment 3 Riding Modes, Ducati Safety Pack (ABS + DTC).

Chassis Fully adjustable suspensions, front with USD fork and rear with Sachs monoshock unit with progressive linkage. Pirelli Diablo Rosso tyres - front 120/70 ZR17 and rear 240/45 ZR17.

Brakes Two semi-floating 320 mm discs at the front combined with Brembo radial monoblock 4-piston callipers, and at the rear a 265 mm disc.

A C C E S S O R Y

P A C K S

The Diavel’s decisive and essential design integrates perfectly with the new Ducati Performance accessories, produced with select precious materials, such as titanium and carbon fibre. The range of components, from racing to touring, has one common goal: to allow the Diavel to always achieve the maximum in terms of performance, aesthetics, versatility and riding pleasure.

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BO RG O PAN IGALE ’S IC O N I C MO D E L S I N T H E W O R K S OF I NTERNAT ION AL AR T IS T S P U T F O R WA R D B Y A R TO F B R ANDS 82

ART

The language of art merges with love of engines in the new collection of Ducati images by ArtOfBrands. World-renowned artists have produced a series of works inspired by the motorbikes and by the Bologna-based company. The artworks, divided into three collections: Bike Art, Racing Art and Ducati Icons&Vintage Art, are displayed online at www.artofbrands.com and on the Ducati Art Club website, reproduced on high museum-quality and visible in the size best-suited to the target environment.

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T I TA N I U M - T H E M O S T E X C L U S I V E D I AV E L - P R O D U C E D I N A S E R I E S O F J U S T 5 0 0 N U M B E R E D E X A M P L E S : H I G H - T E C H M AT E R I A L S , H A N D - C R A F T E D F I N I S H I N G T O U C H E S A N D P E D A N T I C AT T E N T I O N F O R D E T A I L

THE TANK COVER IS MADE FROM A SINGLE SHEET OF HIGH-QUALITY TITANIUM BY MEANS OF A COMPLEX AND SOPHISTICATED PRODUCTION PROCESS 84

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A N 8 0 0 - T O N P R E S S S H A P E S T H E T I T A N I U M S H E E T S , A L A S E R C U T S T H E M A S R E Q U I R E D , E A C H B I K E I S S U B S E Q U E N T LY C H E C K E D 86

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A N 8 0 0 - T O N P R E S S S H A P E S T H E T I T A N I U M S H E E T S , A L A S E R C U T S T H E M A S R E Q U I R E D , E A C H B I K E I S S U B S E Q U E N T LY C H E C K E D

The Titanium version takes the concept of

benchmark and opened up new horizons for

Riding Modes (Sport, Touring, Urban) and

intakes - now wider and more powerful-looking

exclusivity underlying the Diavel project to

this product segment, literally winning over

the Ducati Safety Packs (ABS, DTC).

- the radiator cover, the windscreen, the front

a brand new level.

motorcyclists from all around the world.

To achieve this objective, Ducati engineers

Conceptual

and designers have gone all out and

as always based on Ducati’s Performance

Titanium

redesigned

many

components,

using

innovation

and

design,

and rear mudguards, the sprocket cover and yet

With regard to colours, instead, the Diavel is

exclusively

produced

the filler cap, are made of carbon fibre.

with

Redefined mantra which, thanks to the

Dark Chrome frame and black wheel rims,

The black rear-view mirrors are machined

premium technological and sophisticated

most

advanced

technology,

all

but what is truly impressive is the level of

from billet aluminium, while the hand-

materials such as titanium and carbon,

bikes

designed

at

Bologna-based

components and special finishes. We start

stitched

hand-crafting of the highest quality and

manufacturer to be easy, enjoyable and

with the wheel rims, forged with visible

embellished with side leather inserts.

highly precious finishes, dedicating special

safe, offering riding pleasure to an even

finishes, while the central and side tank

Finally, the exhaust pipes sport a matt black

attention to details, none excluded.

wider audience.

covers and that of the headlight are made

ceramic coating, while the silencer covers

of titanium.

are in brushed stainless steel. Completing

this

makes

It is no coincidence that the Diavel was

seat

is

made

of

Alcantara®

chosen for this very particular project – it

From a technical viewpoint, the highly

is certainly the most diverse and boldest

prestigious extra features are those of the

Combined with carbon fibre, titanium is also

number of this exclusive and limited series,

bike in the Ducati range, a lesson in style

Diavel family, that is, only to mention a few:

used for the passenger seat cover, which

which is inscribed on a plate fixed onto the

and a winning gamble that have set a new

the Testastretta 11° DS engine 162 hp, three

features a new dedicated design. The engine air

centre of the tank.

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the version is the unique identification

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ALL COVER FINISHES ARE HAND APPLIED - FROM THE POLISHING PROCESS TO THE SPECIAL SAND-BLASTING TREATMENT WITH MICRO GLASS BEADS 90

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OVER 800 PODIUMS ACHIEVED IN 28 YEARS: THIS IS THE DNA OF THE PANIGALE R, THE ROAD VERSION OF THE OFFICIAL BIKES THAT COMPETE IN THE SUPERBIKE CHAMPIONSHIP 92

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ON THE IMOLA RACE TRACK, HERE IS THE PANIGALE R RIDDEN

BY CHAZ DAVIES AND DAVIDE GIUGLIANO, OFFICIAL RIDERS OF THE DUCATI SUPERBIKE TEAM. FOR 2015, THIS SUPER SPORTS BIKE HAS BECOME EVEN MORE EXTREME: ITS SUPERQUADRO 1198 CC ENGINE CAN DELIVER AS MUCH AS 205 HP AT 11,500 RPM, WITH A TORQUE OF 136.2 NM AT 10,250 RPM.

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THE PANIGALE R ADOPTS ÖHLINS SUSPENSIONS AND DUCATI QUICK SHIFT, ACTIVE ALSO WHEN DOWNSHIFTING. THE ELECTRONICS, WITH AN INERTIAL PLATFORM, INCLUDE RIDING MODE, CORNERING ABS, WHEELIE CONTROL, TRACTION CONTROL AND ENGINE BRAKE CONTROL.

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Lorenzo Lanzi, one of the IDM Superbike Championship’s key competitors

THE PANIGALE R, QUEEN OF ALL PRODUCTIONBASED RACES: SUPERBIKE, BUT ALSO SUPERSTOCK AND NATIONAL CHAMPIONSHIPS The Panigale R, the sportiest of all Ducati bikes, was chosen by teams all over the world as the winning weapon to aim at a podium finish in the various championships devoted to productionbased motorcycles. The major events include: the Superstock 1000 FIM Cup with riders Luca Salvadori and Raffaele De Rosa of Team Althea; National Superbike championships: the BSB British Superbike Championship with John Hopkins of the Lloyds British team, Rapido Moto, the IDM German Superbike Championship with Xavi Fores and Lorenzo Lanzi of the 3C Racing Team, and the CIV Italian Superbike Championship with Michele Pirro and Ivan Goi of the Barni Racing Team.

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The Panigale R’s latest great achievement took place at the CIV Italian Superbike Championship on 14 June at the Mugello racetrack, where riders Michele Pirro and Ivan Goi of the Barni Racing Team stole the show with a spectacular race 2 on their Michelin-equipped Ducatis, claiming respectively first and second place on the podium. A victory achieved under really difficult conditions that saw a sudden downpour just before the start, leaving in its wake a slippery track and making the choice of tyres a complex issue.

Michele Pirro on the Vallelunga racetrack

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John Hopkins al the BSB. Above, Ivan Goi during the race at Misano

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DUCATI RIDING EXPERIENCE

DUCATI’S 1299 PANIGALE S AND CARLOS CHECA AN UNMISSABLE COMBINATION FOR ANYONE WISHING TO IMPROVE THEIR TRACK RIDING PEFORMANCE

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TRACK

The legendary Mugello - host to the most exciting challenges of the MotoGP Championship.

INSTRUCTOR

Multiple World Superbike champion Carlos Checa.

BIKE

The new 1299 Panigale S, sophisticated and highperforming, the spearhead of sports bikes built by Bologna-based Ducati, additionally equipped with a special AkrapoviÄ? exhaust system. Characterised by exclusive technical solutions, such as the Ă–hlins Smart EC electronic suspension system and the Ducati Quick Shift gearbox (active also when downshifting), which ensure maximum control and safety, the 1299 Panigale S further envisages several adjustment possibilities both for the engine, thanks to the different Riding Modes available, and for the chassis.

These are the ingredients of the Champs Academy, the Ducati Riding Experience course dedicated to the more experienced fans and lovers of track speed, eager to learn all track riding secrets from great champions.

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Participation in the Champs Academy is limited to a maximum of five persons per date, in order to provide the instructor with a chance to deal with each individual student as best as he can and devote to him the time and attention he deserves. The course comprises a theoretical part and a series of track sessions, and also, in between sessions, briefings to be able to interact directly with the instructor, so as to examine the outcome of the session that has just ended so as to provide each rider with the recommendations to be put into practice in the next one. Moreover, the instructor will always personally show the reference points and trajectories to be adopted in order to ride on the track as effectively as possible.

In order to participate, one must be in possession of an A-type licence without limitations of engine displacement, while the following track riding apparel is requested: leather suit, back protector, full-face helmet, gloves and boots.

Riders without the required apparel can hire the technical apparel when purchasing the course, subject to actual availability.

Thanks to the Champs Academy, it will be possible to live a day as champion in the company of one of the great Ducati riders, past and present.

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YO U R M A D E TO - M E AS U R E SUIT A UNIQUE FASHION DESIGN PRODUCT, MADE BY A SPECIALIST TEAM ACCORDING TO YOUR INDICATIONS AND YOUR TASTE. YOU CAN NOW CONFIGURE YOUR SUIT ONLINE – THEREBY CREATING AN EXCLUSIVE GARMENT, ONE THAT IS ONLY YOURS. 108

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YOU CAN CREATE YOUR OWN SUIT IN JUST A FEW EASY STEPS: CHOOSE YOUR MODEL, CHANGE THE COLOURS, ADD TEXT AND GRAPHICS, THEN CHOOSE EITHER THE REGULAR OR THE PERFORATED LEATHER VERSION

Do not place limits on your creativity: you can change the colours of all the elements making up such a complex garment - from the base to the side stripes - and decide where logos, text and graphics are to be inserted. You can

create your suit in standard sizes, but if you prefer a customised cut, your Dealer will make an appointment with a skilled professional in order to take your measurements.

A unique and fashion design suit will be tailored

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WHEN READY, THE SKETCH CAN BE SAVED, PRINTED OR SENT TO YOUR TRUSTED DEALER, WHO WILL CONTACT YOU TO DEFINE THE FINAL DETAILS

made for you, which will indulge the movements of your body, ensuring maximum comfort (we normally use comfort).

All the production stages and methods, carried out by a select team of specialists, are

accompanied by photos, text and videos in the “How your suit is born” section. A made in Italy service for an international clientele: the online SuMisura suit configurator is available in seven languages.

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SPORT IS IN OUR DNA: DESIGNED TO ACCOMPANY A RANGE OF IDEAL GARMENTS FOR RUNNING 112

DUCATISTI EVEN IN THEIR FREE TIME, D-ACTIVE, A ND OU T DOOR SP OR T, H AS COME IN TO BEING 113

a c t i v e w e a r Garments in the D-Active range are made of technical fabrics with cuts designed to follow body movements during sport activity, facilitating wearability and comfort.

To the left - the D-Active sweatshirt, realized in Altertex, an elastic material resistant to pilling, combined with Thermotex, a breathable fabric affording protection from UV (ultraviolet) rays.

To the right - a detail of the waterproof jacket offering protection from bad weather and windy conditions, which can fold up, compacting itself, until it is reduced to minimal sizes.

On the previous pages - the D-Active black t-shirt, a soft, breathable garment endowed with antibacterial properties thanks to its polyester content.

The complete D-Active range will be available at the Ducati Stores from October.

INNOVATIVE MATERIALS TO ENHANCE COMFORT AND BRE ATHABLE FABRICS WITH REFLECTIVE DETAILS 114

FA C I L I TAT E F R E E D O M O F M O V E M E N T - L I G H T W E I G H T, FOR ENHANCED NIGHTTIME VISIBILITY 115

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20 01. Ducati Corse women’s windproof jacket 2 02. Ducati Corse backpack 03. Ducati Corse hooded sweatshirt 16 04. Ducati Corse decorative cushion 05. Ducati Corse Samsung Galaxy S5 cover 06. Ducati Corse iPhone6 cover.

07. Ducati Corse iPad case 08. Ducati Corse windproof jacket 2 09. Ducati Corse track T-shirt 10. Ducati Corse coffee mug 11. Ducati Corse thermos coffee tumbler 12. MotoGP mouse pad 116

13. Ducati Corse fan quartz watch 14. Ducati Corse lighter 13 15. Ducati Corse Wave key ring 16. Ducati Corse chronograph 14 17. Ducati Corse Sport quartz watch 18. Ducati Corse Belt 13 19. Ducati Corse wall clock 20. Ducati Corse women’s short sleeve polo shirt 14 21. Cartoon poncho bathrobe 22. Ducati Corse romper suit 14 23. Cartoon decorative stickers 24. Cartoon car sun shades 117

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10. Kids 80s t-shirt 11. Historical hooded sweatshirt 12. Shield metal sign 13. Historical Samsung Galaxy S4 cover 14. Historical iPhone 5 cover 15. Retro quartz chronograph 16. Meccanica T-shirt 17. Meccanica Ducatiana T-shirt 18. Tempo Retro quartz watch 19. Giugiaro cap 20. Historical leather jacket 13 119

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10. Evo Company cap. 11. Company lighter 12. Ducati iPad case 13. Downtown shoulder bag 14. City scarf 15. City cap 16. Ducati Windproof jacket 17. Downtown Messenger bag 18. Ducati iPhone 6 cover. 19. Ducati Samsung Galaxy S5 cover 121

b r ac c i a l i n i & d u c at i 122

THE LICENSING AGREEMENT WITH BRACCIALINI, THE FLORENTINE BRAND THAT IS GOING TO REALIZE A LINE OF DUCATI- AND SCRAMBLERBRANDED BAGS, RUCKSACKS AND ACCESSORIES, HAS BEEN SIGNED

Ducati and Braccialini, a Florentine house specialized in the leather sector, have signed an agreement for the production and distribution of the line of Ducatiand Scrambler-branded bags, rucksacks and accessories. The collection was presented in June, during Pitti Uomo, by the CEO’s of the two companies, Riccardo Braccialini and Claudio Domenicali (in the photo, with Raffaello Napoleone, Pitti Immagine’s CEO). Colours and materials of the collection recreate the worlds of the respective motorcycle lines: black, red and waxed suede for Ducati. Khaki and fabric with vegetable-tanned leather for Ducati Scrambler.

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accessoriES

Each Ducati motorcycle range has a distinct sport, urban, or touring vocation. Dedicated accessory packs have been created to underline the spirit of each Ducati, as well as to meet the needs and preferences of their owners. The packs are designed specifically to meet any customisation requirement and to adapt each Ducati to be ridden in the most diverse situations.

Three packs are available: ‘Sport’ to enhance the racing spirit of every Ducati, ‘Urban’ to increase mobility in city traffic and ‘Touring’ for comfortable road trips. These are completed with the ‘Enduro’ package, developed to enhance the off-road experience with the Multistrada 1200.

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PANIGALE

t o u r i n g pa c k

A tank bag and a comfort seat to switch from racetrack curbs to riding trips. In addition, an electronic anti-theft alarm system, for stops without worries.

s p o r t Pa c k

Details and accessories in light and resilient carbon fibre - synonymous with racetrack, competition and technology. Then a large number of billet aluminium components and parts are also available, further highlighting the racing spirit of this superbike made in Borgo Panigale.

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diavel

s p o r t pa c k

All the elegance and aggressiveness of carbon fibre and billet aluminium.

u r b a n pa c k

Genuine aluminium sculptures with a unique and unmistakable style.

T o u r i n g Pa c k

A dedicated accessory pack offering whatever is necessary to improve aerodynamic position and comfort. The side panniers, moreover, make it possible to travel well-equipped, two people as well.

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monster

u r b a n pa c k

Accessories to make the Ducati Monster the absolute icon of urban attitude.

s p o r t pa c k

Underlines emotion and character - always in the DNA of every Ducati naked.

T o u r i n g Pa c k

The Monster certainly has a city soul, but that is not the sole vocation of this versatile Ducati naked: dedicated bags and a protective windshield can in fact transform every Monster into the most faithful travelling companion, adding comfort and a generous load capacity to your riding enjoyment.

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HYPERMOTARD

s p o r t pa c k

Carbon fibre exhaust and racing details for endless fun.

u r b a n pa c k

Turning Hypermotard into an essential element of everyday life.

T o u r i n g Pa c k Please visit www.ducati.com or ask your trusted dealer for further information.

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The Hypermotard is pure fun. But this does not limit its versatility – with its dedicated accessories, the Hypermotard, too, offers the pleasure of riding in complete freedom. The tank bag and topcase provide space for all that is needed on both riding trips and holidays.

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ORIGINAL SPARE PARTS 134

Maintaining all the performances and efficiency of your own Ducati over time? It is certainly possible and advisable, so as to maximize your enjoyment in full safety, and to keep the bike’s value as high as possible. To achieve this, the scheduled maintenance and replacement of worn parts must be carried out carefully, by using official Ducati spare parts.

These parts are manufactured according to the highest quality standards, are covered by a twoyear warranty without any mileage limits, and always ensure full compatibility with all the bike components.

The catalogue for each model produced from 2011 to date can be downloaded from http://www.ducati. it/servizi/manutenzione/index.do, along with the relative use and maintenance manuals. In order to receive the best service, we recommended you to always approach the official Ducati network.

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Silvano Fini.

The company that grows

S I LV A N O F I N I , D U C AT I ’ S P R O D U C T I O N M A N A G E R , DESCRIBES THE INVESTMENTS IN BORGO PA N I G A L E T O I M P R O V E P R O D U C T I O N , W O R K I N G C O N D I T I O N S A N D E N V I R O N M E N TA L I M PA C T First of all some figures: 3.3 million Euros on site buildings and systems, 4 million for earthquake protection compliance, 8 million to increase production. These are the departure points for relating the evolution profile of a company in constant growth. In the words of Silvano Fini, Ducati’s Production Manager: “This growth is testified, on the one hand, by 5 consecutive years of record production, alongside the ever greater sophistication of road bikes, packed with track-tested features, and, on the other hand, by the attainment of Top Employers Italia 2015 certifications and ISO 14001 environmental certification.

Qualifications that certify our commitment to ever higher factory work quality and greater protection of the environment”, Fini goes on to explain. “For example, last year 45% of the budget was set aside for an improvement of the microclimate inside the production areas, while the realization of a

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trigeneration plant will make Ducati 90% energy self-sufficient: it might generate thermal energy to heat and cool the site, while at the same time reducing carbon dioxide emissions by about 16%”.

Last but not least, the production line technology: “Over the last three years, some hi-tech machinery has been implemented for the analysis of residual stresses in steel components and in three dimensional measuring instruments. Other investments went into the crankshaft line and into new numeric control machines for the realization of the camshafts for the innovative Multistrada engine, the Ducati Testastretta DVT”. There are also ever more ergonomic assembly lines, as well as the organization of workshops to invest in continuous improvement and to enhance and consolidate product quality for maximum end-customer satisfaction. In short, Ducati never stops moving.

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DUCATI MONSTER

SAVE THE DATE: EICMA 19-22 NOVEMBER, SEE YOU AT THE DUCATI STAND! Ducati The Redline Magazine Ducati Motor Holding S.p.A. Editor-in-Chief: Luigi Bianchi Production and art direction: Nicola Gherardi / Likecube.it Editorial coordination: Marketing Ducati Motor Holding Texts by: Luigi Bianchi, Paola Baronio

Photo: Archivio Fotografico Ducati, Callo Albanese, Black Board Berlin, Pietro Bianchi, Simone Bramante, Marco Campelli, Piero Casadei, Antonio De Felipe, Giovanni De Sandre, DocksVideo, Stefano Gilera, Kristinn Kis, Bonnie Lane, Lombardi&Patelli, Milagro, Marco Poderi, Fabrizio Porrozzi, Marco Rimondi, Andrea Rocco, Simone Romeo, Giorgio Salvatori, Daniele Testa, Ravi Vora, Hiromitsu Yasui.

facebook.com/ducati @ducatimotor DucatiMotorHolding @ducatimotor www.ducati.com

1198 RC

TURBO TOUCH

MULTI PLAY RACE TRACK

CHICCO AND DUCATI, TOGETHER IN POLE POSITION!

The line of products that combines Chicco’s specialisation in the world of children with the unmistakeable racing design of Ducati.

Toys with which kids can use their imagination and creativity skills to create situations that are typically tied to the adult word, helping them to develop their own identity.

Magazine registered with the Press Register of the Court of Modena under no. 39 of 21/10/2014.

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Ducati Motor Holding S.p.a.

Via Cavalieri Ducati, 3 40132 - Bologna Italy

www.chicco.com

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Taste the Italian Passion

An exclusive example of Italian excellence, Ducati Caffè is the concept restaurant and lounge bar where passion and style reign supreme. Here, outstanding food and wine, coffee, merchandise and apparel all come together to provide a unique, exclusive, exciting atmosphere. A stunningly modern venue, Ducati Caffè also offers its own-brand wine and confectionary together with a multi-sensorial experience that is unforgettable. ducaticaffe.com

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