Hurlbut Team Listing Presentation

ELEVATING THE ART OF REAL ESTATE

HURLBUT TEAM

A NOTE FROM THE HURLBUT TEAM

We’ve put together this listing packet to give you a brief overview of our team, our experience, and our approach. Though deeply personal, our clients’ homes are often a substantial asset, an important piece of their financial portfolio. Our business is not simply to sell homes; it’s about working side-by-side to make smart decisions about the future. Our extensive marketing knowledge and experience is there to help you achieve your goals and alleviate the inevitable stress that change brings.

What cannot truly be captured in writing is our commitment to you. Our first priority is scheduling an in-person meeting to get to know you and let you get to know us. We hope that it will mark the beginning of a long-standing relationship. Our measure of success is our rate of return clients and referrals; we create lifetime relationships with people.

Selling your home—whether for the first time or the fifth—is both exciting and bittersweet. We know that choosing the right REALTOR® is personal; it is our hope that you will find the Hurlbut Team to be the right choice.

We look forward to meeting.

Sincerely,

Bryan Hurlbut, Lindsey Sindayen, Erica Misasi, Lauren Deal, Drew Shiller and Ariel Zimmerman

THE HURLBUT TEAM

TEAM RESUME HIGHLIGHTS

• Top 1% of REALTOR®s in Contra Costa 2015 through 2022

• Top Producing Team at Dudum Real Estate Group (Volume)

• Top small teams recognized in the state of CA by Real Trends

• Over +/- 600 homes sold

• Experience in relocation, foreclosure and corporate sales

• Experts in marketing, web-based advertising, and social media

• Over 30 years of team experience

• Active participants in local school programs including CCAR Scholarship Foundation, WCEF, LPIE, PHE PTA and

• Regular contributors of time and donations to various charities including Kiwanis, Shelter Inc., ARF, and Habitat for Humanity

Century Circle, Danville

255 Charter Oak Circle, Walnut Creek

938 Via Montanas, Concord 186 Circle Drive, Walnut Creek

3155 Deer Meadow Drive, Blackhawk

2118 Geary Road, Walnut Creek

215 Pulido Road, Danville 204 Compton Circle, San Ramon

39 Parkland Drive, Walnut Creek

319 Sutton Circle, Danville

101 Roberta Ave, Pleasant Hill

216 Jewel Terrace, Danville

647 Abrigo Court, Walnut Creek

1409 Murwood Drive, Walnut Creek

41 Matisse Court, Pleasant Hill

5512 Arizona Drive, Concord 393 Princeton Lane, Danville

2683 Oak Road, Walnut Creek

2503 Paddock Drive, San Ramon

8 Sheldon Court, Walnut Creek

1122 El Curtola Blvd, Walnut Creek 935 Avondale Court, Walnut Creek 475 Lakewood Circle, Walnut Creek

156 Alice Lane, Orinda

17 Monte Cresta, Pleasant Hill

761 Stonehaven Drive, Walnut Creek

1120 Maywood Place, Martinez

384 Glacier Drive, Martinez

738 Tampico, Walnut Creek (seller)

738 Tampico, Walnut Creek (buyer)

3036 Hansen Road, Livermore

4353 Lilac Ridge Road, San Ramon

2896 Vine Court, Livermore

185 Calle Nogales, Walnut Creek

7 Zurich Court, Pleasant Hill

23 Oak Knoll Loop, Walnut Creek

950 Dora Avenue, Walnut Creek

3412 Cowell Road, Concord

23 Valley Court, Pleasant Hill

2140 San Luis Road, Walnut Creek

2471 San Miguel Road, Walnut Creek

89 Tracy Court, Alamo

215 Round House Place, Clayton

6947 Langmuir, Dublin

2951 Oak Road #256, Walnut Creek

40 Mi Elana Ct, Walnut Creek

1255 Glenwood Drive, Concord

134 Northcreek, Walnut Creek

920 Notre Dame Avenue, Concord

774 Sutton Drive, Walnut Creek

25 Arends Lane, Walnut Creek

283 Belva Lane, Pleasant Hill

2761 Sanderling Way, Pleasanton

2457 Wildhorse Drive, San Ramon

1301 Walden Road, Walnut Creek

6827 Ione Way, Walnut Creek

85 Fraser Drive, Walnut Creek

1269 Del Arroyo Court, Lafayette

Rock Oak Rd., Walnut Creek

Via Loma, Walnut Creek

Danica

1919

401 Fremerey Court, Danville

1825 Almond Avenue, Walnut Creek

2140 5th Avenue, Concord

2648 Comistas Drive, Walnut Creek

2754 Venado Camino, Walnut Creek

738 Tampico, Walnut Creek

138 Via Montilla, Walnut Creek

203 Compton Circle, San Ramon

3607 Perada Drive, Walnut Creek

10 Doral Drive, Moraga

2096 Casa Nuestra, Diablo

1 Tyler Court, Danville

4 Brandt Drive, Moraga

1961 Stratton Circle, Walnut Creek

1332 Oregon Drive, Concord

111 Lehigh Valley Place, Danville

2071 Trestle Glen Rd, Walnut Creek

184 Creekdale Road, Walnut Creek

44 Derby Court, San Ramon

1890 Ashdale Drive, Concord

2125 Athene Drive, Conocrd

231 Southbrook Place, Clayton

827 San Simeon, Concord

1271 David Lane, Concord

1701 Copas Lane, Concord

3670 Perada Drive, Walnut Creek

1078 Hacienda Drive, Walnut Creek

2694 Oak Rd #263, Walnut Creek

2310 Rockne Drive, Concord

1190 Woodborough Drive, Lafayette

5900 Wallace Drive, Clayton

95 Paraiso Court, Danville

5181 Fioli Loop, San Ramon

2694 Oak Rd #263, Walnut Creek

1024 Stimel Dr, Concord

11704 Zapata Ct, Dublin

816 Weaver Lane, Concord*

201 Clifford Ct, Clayton*

4278 Carter Ct, Concord

776 McKean Pl, Concord

871 Clarewood Ct, Concord

3328 Betty Lane, Lafayette*

60 Mayfair Ct, Alamo*

14 Oram Lane, Pleasant Hill

3245 Santa Paula Dr, Concord

1837 Chaparro Ct, Walnut Creek

10 Doral Dr, Moraga

1914 Pomar Way, Walnut Creek

32 Crowley Pl, Walnut Creek

430 N Civic Dr #101, Walnut Creek

590 Mt Olivet Pl, Clayton*

1308 Walden Rd #34, Walnut Creek

460 N Civic Dr #409, Walnut Creek*

9 Ridgeview Ct, San Ramon

864 Ackerman Dr, Danville*

3249 Eccleston Ave, Walnut Creek*

39 Camino Encincas, Orinda (Represented Buyer)

287 Lark Lane, Alamo

Butner Road, Pleasant Hill

17 Darlene Ct, Alamo

148 Wilkie Dr, Walnut Creek

21 Emerson Ct, Concord

184 Castle Hill Ranch Rd, Walnut Creek*

206 Rock Oak Rd, Walnut Creek

402 Kit Fox Ct, Walnut Creek*

2630 Ryan Rd, Concord 520 Mikado Pl, Danville*

875 Malibu Dr, Concord

3151 Kirby Lane, Walnut Creek*

2482 Biltmore Dr, Alamo

1207 Sheridan Rd, Concord

1986 La Corso Ct, Walnut Creek

186 Circle Dr, Walnut Creek

2846 Red Pine Ct, Pleasanton

1408 Via Loma, Walnut Creek

23 Valley Ct, Pleasant Hill

1236 Walker Ave #212, Walnut Creek

385 Edinburgh Cir, Danville*

1403 Marchbanks Dr #3, Walnut Creek

10 Doral Dr, Moraga*

1890 Ashdale Dr, Concord

2096 Casa Nuestra, Diablo*

2125 Athene Dr, Concord*

1961 Stratton Cir, Walnut Creek*

4 Brandt Dr, Moraga*

2310 Rockne Dr, Concord*

1 Tyler Ct, Danville*

111 Lehigh Valley Pl, Danville*

1332 Oregon Dr, Concord

1271 David Ln, Concord

44 Derby Ct, San Ramon*

1190 Woodborough Rd, Lafayette*

184 Creekdale Rd, Walnut Creek

3670 Perada Dr, Walnut Creek*

1701 Copas Ln, Concord

5900 Wallace Dr, Clayton*

1014 San Miguel Rd, Concord*

5181 Fioli Loop, San Ramon

2071 Trestle Glen Rd, Walnut Creek

95 Paraiso Ct, Danville*

2594 Oak Rd #263 Walnut Creek

3328 Betty Ln, Lafayette*

60 Mayfair Ct, Alamo*

816 Weaver Ln, Concord*

14 Oram Lane, Pleasant Hill

201 Clifford Ct, Clayton*

1024 Stimel Dr, Concord

1837 Chaparro Ct, Walnut Creek

3245 Santa Paula Dr, Concord

11704 Zapata Ct, Dublin

4278 Carter Ct, Concord

10 Doral Dr, Moraga

871 Clarewood Ct, Concord*

776 McKean Pl, Concord*

22 Toledo Ct, Lafayette

1914 Pomar Way, Walnut Creek*

1308 Walden Rd #34, Walnut Creek

590 Mt Olivet Pl, Clayton*

430 N Civic Dr #101, Walnut Creek

32 Crowley Pl, Walnut Creek

460 N Civic Dr #409, Walnut Creek*

520 Mikado Pl, Danville*

23 Valley Ct, Pleasant Hill

1253 Rudgear Rd, Walnut Creek*

477 El Capitan Dr, Danville*

729 Atrice Ln, Pleasant Hill*

* Represented Buyer

16 Rima Ct, Danville

3954 El Nido Ranch Rd, Lafayette

864 Ackerman Dr, Danville*

9 Ridgeview Ct, San Ramon

3249 Eccleston Ave, Walnut Creek*

148 Wilkie Dr, Walnut Creek

21 Emerson Ct, Concord*

206 Rock Oak Rd, Walnut Creek*

126 Hillcroft Way, Walnut Creek

17 Darlene Ct, Alamo

402 Kit Fox Ct, Walnut Creek*

2630 Ryan Rd, Concord*

184 Castle Hill Ranch Rd, Walnut Creek*

3151 Kirby Lane, Walnut Creek

0 Garcia Ranch Rd, Martinez

520 Mikado Pl, Danville*

875 Malibu Dr, Concord

2484 Biltmore Dr, Danville

8 Parkland Dr, Walnut Creek

1207 Sheridan Rd, Concord

1986 La Corso Ct, Walnut Creek

2846 Red Pine Ct, Pleasanton

23 Valley Ct, Pleasant Hill

1408 Via Loma, Walnut Creek

285 Edinburgh Cir, Danville*

186 Circle Dr, Danville

2303 Tice Valley Blvd, Walnut Creek

891 Augusta Dr, Moraga

134 Santa Clara Dr, Danville

14 St. Lawrence Ct, Pleasant Hill

926 Clarkson Ct, Concord*

3205 Andreasen Dr, Lafayette

220 Keats Cir, Pleasant Hill

839 Ryan Ct, Concord*

827 San Simeon Dr, Concord

214 Vagabond Ct, Alamo*

2650 Jones Rd #7, Walnut Creek

876 Mohican Ct, Walnut Creek*

1312 Rolling Hill Way, Martinez*

2521 Overlook Dr. Walnut Creek

2173 La Salle Dr, Walnut Creek*

28208 Montjoy Ct, Hayward

3270 Elvia St, Lafayette*

2541 Pine St, Martinez

825 Brooks Ct. Brentwood*

1492 Boulevard Way, Walnut Creek

25 Old Rodgers Ranch Rd, Pleasant Hill*

5032 St Garrett Ct, Concord

2634 Jones Rd #B, Walnut Creek

501 Raven Pl, Clayton*

1640 Cervato Cir, Alamo

107 Gordon Rd, Walnut Creek

4427 Crestwood Cir, Concord*

2032 Golden Rain Rd, Walnut Creek*

105 Byerley Ct, Alamo

2057 Magnolia Way, Walnut Creek

3202 Stone Valley Rd, Alamo

1236 Walker Ave #212, Walnut Creek

80 Lark Pl, Alamo

108 Cara Ct, Walnut Creek

2673 Snyder Cir, Walnut Creek

3485 Valley Vista Rd, Walnut Creek

101 Roberta Ave, Pleasant Hill

1122 El Curtola, Walnut Creek

19 Oak Knoll Loop, Walnut Creek

1749 Newell Ave, Walnut Creek

72

218 Castle Creek Pl, Alamo

9 Las Piedras, Orinda

1745 San Miguel Dr, Walnut Creek

241 Walnut Ave, Walnut Creek

1950 Dora Ave, Walnut Creek

2683 Oak Rd #232, Walnut Creek

3554 O’Conner Dr, Lafayette*

186 Bella Serra, Walnut Creek*

2612 Buena Vista, Walnut Creek*

1508 Wicket Ct, Concord*

37 Bower Pl, Danville

42 El Gavilan, Orinda

109 Mt Whitney, Walnut Creek

142 Russel Ct, Walnut Creek*

290 Marshall Dr, Walnut Creek

1102 Orchard Dr, Lafayette*

518 La Vista Blvd, Walnut Creek

1061 St Francis Ct, Concord

2301 Sunshine Dr, Concord

2470 Caballo Ranchero Dr, Diablo

2761 Sanderling Way, Pleasanton

2905 Coyote Cir, Clayton

3455 Moraga Blvd, Walnut Creek

26 Valley Dr, Orinda*

894 Diablo Downs, Clayton

1093 Kenwal Rd, Concord

1622 Montin Ct, Walnut Creek

2109 Hadden Rd, Lafayette

2222 Hillside Ct, Walnut Creek

1727 Lacassie Ave, Walnut Creek

427 Dalewood Dr, Orinda*

21 Birch Dr, Walnut Creek*

1869 Newell Ave, Walnut Creek

3241 Marlene Dr, Lafayette

1914 Pomar Way, Walnut Creek

3030 Lanway Ct, Concord*

3808 Palmwood Dr, Concord*

2125 Athene Dr, Concord

109 Mt Trinity, Clayton

114 Kentfield Ct, Martinez*

3055 Treat Blvd, Concord*

1014 San Miguel, Concord

1378 Bush St, Martinez

161 Ironwood Dr, Pacheco*

4 Harwich Dr, Pleasant Hill*

42 Vista Del Mar Ct, Oakland*

291 Monticello Dr, Walnut Creek

1940 LaSalle St, Martinez

5301 Terra Grande Dr #2B, Walnut Creek*

2109 Hadden Rd, Walnut Creek*

2222 Hillside Ct, Walnut Creek

1368 Corte Loma, Walnut Creek*

1727 Lacassie Ave #4B, Walnut Creek

3985 N Peardale Dr, Lafayette

1707 Las Trampas Rd, Alamo*

9695 Ashby Way, San Ramon

995 Victoria Ct, Lafayette

402 Redfield Pl, Moraga*

254 Tamarisk Dr, Walnut Creek

65 Meadow View, Orinda

1041 Stimel Dr, Concord

21 Birch Dr, Walnut Creek*

107 Moraga Way, Orinda

1000 Dewing Ave #406, Lafayette

1806 Chaparro Ct, Walnut Creek

827 San Simeon Drive, Concord

Highbridge Court, Danville

864 Revere Road, Lafayette (Represented Buyer)

“The Hurlbut Team has excellent follow-up and kept me informed throughout the sales process. My concerns were kept in mind during the negotiations and they were great about working with my schedule.”

-Jacci C.

85 Lark Lane, Alamo

YOUR FULL SERVICE REALTOR

As Full Service REALTOR®s, we will handle the complexities of the transaction documents, inspections, escrow, marketing and the important art of skilled negotiation… so you enjoy the peace of mind that the sale of your home will be smooth, efficient and satisfying. Here is a look at the professional duties we will perform on your behalf.

PRESALE ACTIVITIES

Research and determine market value, seller needs & priorities

• Prepare all documentation for signatures

• Review agency relationships

Sign listing agreement

• Home preparation consultation with stager

• Coordinate inspections (representing seller’s interests)

Arrange vendors (landscaper, painter, handyman, etc)

• Develop disclosure packages

• Should the sale of your home require legal or tax advice, agent will suggest attorneys and CPAs who can be of service.

MARKETING PLAN

With our finger on the pulse of the market, we utilize an integrated marketing approach which couples traditional advertising and visibility campaigns with extensive social media outreach leading to an immediate impact on the visibility of your home.

• Discuss and devise marketing plan

• Stage property (if applicable)

• Have property professionally photographed

• Order sign (“Coming Soon” rider optional)

• Create virtual tour

• Create property website

• Create property brochure

• Create and distribute an open house invitation and advertisement

• Send out eBlast to all local agents and brokerages

• Implement on all social media avenues

• Promote to agent network; announce at office meetings

• Utilize our Relocation Network to promote your home to relocating buyers from around the country

Call past client referrals for added exposure

Canvas the neighborhood to invite people to the open house and alert buyers

Submit ads to appropriate publications

Put lock box on your home

Enter property listing on MLS

Enter property listing on various websites and Dudum.com

Host broker’s open house

Host public open house & offer twilight tour

Schedule showings and show property to potential buyers

Communicate updates to sellers on a regular basis, and share activity feedback and comments

• Continuous tracking of market conditions and showing results

• Respond quickly to all buyer inquiries

• Revise marketing plan and pricing strategy, as necessary & if needed

ADD VALUE TO YOUR HOME

By fronting the cost of structural repairs and cosmetic upgrades, our no stress RE | CONCIERGE program improves your home while adding value.

Services provided:

• Painting

• Flooring

• Landscaping

• New countertops

• Kitchen improvements

• Window treatments

• Power washing

Professional staging

Decluttering

• Design consultation services

• Bath improvements

• Roofs, electrical, and plumbing

• Pre-sale home inspections

• Moving

• Packing

• Cleaning

Relocation services

Elderly services

STAGING

PUTTING YOUR HOME’S BEST FACE FORWARD

According to the National Association of REALTOR®s, staged homes sell 80% quicker and for up to 11% more money than non-staged properties. Staging also shortens the length of time a property is on the market. At Dudum Real Estate Group, we believe buyers tend to gravitate towards a home based on curb appeal and the first impression. That’s why we’ll work closely with you to ensure that your home is prepped and ready for sale before potential buyers see it. From creating an appealing walkway, to the removal of furniture to make a room appear larger, our agents will help transform your home into a viable product giving you the best advantage for a quick sale at your asking price.

STAGING’S IMPACT ON SALES PRICE

On average, staging a home increased the final sales price by $54,382 in the East Bay.

RETURN ON INVESTMENT

While the average cost of staging a property was $3,305, the return on investment yielded $16.45 for every dollar spent on staging.

OFFERS RECEIVED BY HOMEOWNERS

Professionally staged homes received an average of 4.7 offers, while unstaged properties received an average of only 3.7 offers.

DAYS ON THE MARKET

Staging also shortens the length of time a property remains on the market. On average, in the Bay Area professionally staged properties in our sample were on the market 19 days, while their unstaged counterparts remained on the market an average of 23 days. In other words, unstaged homes stay on the market 4 days, or 26%, longer than professionally staged homes.

PRESENTATION

We believe you never get a second chance to make a first impression. Before buyers enter a home they may potentially make an offer on, the agent will work with you to ensure that all has been done to present your home in the best possible way to appeal to potential buyers.

PROFESSIONAL PHOTOGRAPHY

Photography is an important element of real estate marketing and is fast becoming the most essential one. More than 90% of today’s home buyers use the Internet to search for properties making professional photographs an important barometer in searching for a home online.

At Dudum Real Estate Group, we know that great photography can draw in a buyer. A great photographer has the skill to always show a property at its very best. Working with distinguished photographers throughout the East Bay, we create a look that showcases your home at its highest potential to ensure that these spaces look as beautiful online and in print as they do in real life

INTEGRATED MARKETING

DIABLO MAGAZINE

We partner with Diablo Magazine and Diablo Magazine | Real Estate. Covering topics ranging from travel, culture, and personalities to entertainment, recreation, and food, Diablo magazine is the only monthly publication written specifically for the San Francisco East Bay market—from Central Contra Costa, into the Oakland and Berkeley Hills, and throughout the Tri-Valley. With locally-driven editorial, beautiful photography, and resource listings, Diablo is a unique celebration of the area we call home.

TRADITIONAL MEDIA ADVERTISING

While most real estate advertising has moved online, we still believe in advertising in traditional media outlets such as newspapers and magazines. Homes & Land Magazine distributes millions of magazines in communities across North America, and buyers and sellers still turn to locally distributed print outlets, such as the Contra Costa Times and Homefolio, to preview properties and qualify leads for those looking to relocate.

RE | SOURCE

RE | Source, our innovative monthly newsletter provides clients and prospects with cutting-edge trends, information and statistics on the local real estate market and beyond. Clients can sign up to learn about off-market & coming soon listings, open houses, invitation only events, research, market updates and more.

INTEGRATED MARKETING

Online, Print Publication, Public Relations, and Collateral Services

The more exposure your home receives the more opportunity you will have to achieve your financial goals. In addition to appear Dudum Real Estate Group’s in-house, full-service Marketing team goes into action when we list a property and we ensure that all online and offline essentials are handled.

With our finger on the pulse of the market, we utilize an integrated marketing approach which couples traditional advertising and visibility campaigns with extensive social media outreach leading to an immediate impact on the visibility of your home.

The Dudum Marketing team consists of a Marketing Director, Graphic Designer, Social Media and Public Relations Strategist, Advertising Coordinator and IT Consultant.

WE OFFER:

Dudum.com

• Property Syndication

• Multiple Listing Service

• Realtor.com

• Enhanced Property Listings

• Exclusive Property Website

• Social Media/E-blasts

• Re|Source™ e-magazing

• Traditional Media Advertising

Public Relations

Property Flyers

• Direct Mail and Event Marketing

• Professional Photography

• Broker Network Caravan

• Open Houses

• Relocation Connections

• Referral Network

• Market Data Reports

DIRECT MAIL & EVENT MARKETING

We employ an aggressive direct mail campaign strategy to advertise your home. Resident letters are also sent to advertise your property to neighbors who may know someone looking to relocate to your area.

In addition to Saturday and Sunday open houses, we also hold brokers tours, twilight tours, and occasionally special receptions, showings, and invitation only events.

PROPERTY FLYERS & BROCHURES

Professionally designed and meticulously crafted, our property marketing collateral is available in a variety of sizes to accommodate the needs of any home. These property flyers are created with the highest graphic standards and designed by our marketing department, who have decades of real estate marketing experience.

Our company standard is to always use professional photography and printing. The quality of these photographs, print, and layout enhance a buyer’s perception of value and help create a strong impression for your property.

PRESS AND PUBLIC RELATIONS

Dudum Real Estate Group and its agents have been featured in Diablo Magazine, Contra Costa Times, San Francisco Chronicle, Realtor Magazine, Walnut Creek Magazine and more throughout the years. We also ensure that our listings are represented in a collaborative environment through advertising and publicity. We work with our clients to design and implement a tailored, full-service marketing approach utilizing our relationships with traditional and new media outlets— to ensure that maximum exposure for every property we represent is met.

HIGHLY VISIBLE

At a time when most real estate companies were unwilling or unable to reinvest in their brands, Dudum Real Estate Group saw an opportunity to further improve their client experience. We introduced new logo’s, colors, upscale design, luxury collateral, video, social media, and high touch technology to increase the visibility of our company and the homes we represent. In addition, our agents draw from an expansive library of professionally designed marketing materials, as well have a fully staffed marketing and creative department for any custom materials, which will represent your home in the most professional and appealing manner within the market.

THE DUDUM REAL ESTATE GROUP EXPERIENCE...

CREATIVE MARKETING

When you list your home with the Hurlbut Team, we utilize an amazing property flyer distribution service called Zip Your Flyer, which is a targeted e-mail campaign with a 90% success rate in reaching local Realtor® e-mail inboxes—not spam folders. We also offer digital flyer access via the scan of a QR Code provided at the listing. This allows potential buyers to view and share the details about your listing with others. Of course, we still offer traditional print flyers as well!

Zip Your Flyer E-Blast

QR Code Access to Digital Flyer

37 Bower Place

Danville

To view the property brochure please scan the code below with your smart phone.

DRE 01882902

HOW WE BRING BUYERS TO YOUR PROPERTY

Understanding where buyers come from allows Dudum Real Estate Group professionals to market your home more effectively. While buyers use a variety of information sources to learn about homes for sale in their target neighborhood, we know that the vast majority will discover your home with the assistance of a real estate professional and the internet. That is why it is so important for Dudum Real Estate to offer a powerful combination of expert real estate reputation and a dominate web presence. Our approach to marketing is both high tech and high touch.

• The average online consumer has a 15 minute patience level when looking to acquire more information.

• Online consumers make an average 5-6 additional inquiries.

The 50% that do respond to a lead, do so 54 hours from the time the consumer requested more information.

• Our real estate professionals are committed to joint success; they do not leave these calls unanswered.

• Our real estate professionals are equipped with Smart phones , iPhones, and iPads and are ready to respond.

50% of all internet inquiries/leads go completely unanswered.

DUDUM.COM

We maintain a strong online presence through Dudum.com which has powerful searching tools, community reviews, marketing resources and listing alert capabilities. Our website and blog generate over 20,000 unique visitors annually.

DUDUM MOBILE APP

Dudum Mobile Real Estate provides the most accurate and up to date property info at the touch of a screen! With Dudum Mobile Real Estate, you can access the property information you need, including price, features, photos and more! You can search listings, save properties, or share them with family and friends. Press the ‘Contact’ feature to email your Dudum Real Estate Group Agent, who can assist you with even more information!

SOCIAL MEDIA

Social media is a powerful way for us to reach tech-saavy buyers and sellers throughout the East Bay. From placing listings on Facebook to posting virtual tours on YouTube, social media is a great way to reach a designated group of loyal followers and instantly expose your property to a multitude of target prospects. By implementing a comprehensive social media campaign using Facebook, Twitter, Pinterest, YouTube and more, our goal is to increase the impact and visibility of your home to garner the widest exposure from the start.

SYNDICATION

ListHub provides a platform for real estate brokers to manage their most important asset – YOUR LISTING – in today’s most important marketplace – THE INTERNET. ListHub is the broadest, most widely adopted network for listing distribution and works in concert with MLSs, franchises, and core real estate technologies. ListHub enables us to maximizie listing exposure and still have full control of the the content.

...SYNDICATES TO AN ADDITIONAL 25,000 WEBSITES.

“The Hurlbut Team made this process as simple and easy as possible. They offered multiple locations in different settings, made the paperwork very easy, and offered excellent advice.”

- Matthew H.

“We have sold numerous properties before and sometimes a broker can just be a broker, but the Hurlbut Team goes above and beyond any given duties”

-Mike R.

287 Lark Lane, Alamo

DETAILED MARKETING ANALYTICS

Social Media Report: 287 Lark Lane, Alamo

As of November 2, 2017

Facebook/Dudum Company Page

Reach: 580 Likes: 13

Shares: 1

The Facebook property post was scheduled on Saturday, October 28 at 6:00pm. Our social media coordinator used verbiage from the marketing materials provided by the Hurlbut Team. The post uses one photograph from the professional photographer and has custom Bitly link that allows us to track how many visitors have clicked on the link. As a luxury listing your post is currently “pinned to the top of our Dudum page so that any visitor who visits our page will this see this post right away rather than scrolling through the newsfeed. This allows further exposure of this listing.

On the Hurlbut Team’s Instagram page there were 4 posts using a variety of different mediums: video, photo slideshow, and photos. The posts each contain verbiage and hashtags that are appropriate for gaining new likes and viewings of these posts. The profile page also has a direct link to the property website so any followers can access the property website.

Instagram/Hurlbut Team Page

It’s very important to the Hurlbut Team to ensure we get your home in front of the right audiences. We not only pay to sponsor and upgrade the ads that feature your home, we also employ state of the art analytics tools that aid us in assuring we are hitting our target market every time. These tools also allow us to generate and provide you with a detailed report regarding your home’s online marketing anytime you wish.

• Easy to follow along, our reports feature:

Twitter/Dudum Company Page

website. Safari: 12.2% Generic Mobile: 6.5%

Easy to read charts & graphs allowing a full 360 degree view of who is looking at the ads featuring your home

On Demand evaluation of the success of our marketing of your property

Internet Explorer: 6.7% Mozilla: 2.2%

• Easy to summaries for each marketing channel

NEGOTIATION OF OFFERS / ENTERING ESCROW

NEGOTIATE OFFERS/ACCEPTANCE

Schedule offer presentation with seller

• Present offer(s)

• Explain ramifications and/or benefits relating to terms and conditions of contract(s)

• Negotiate terms on behalf of the seller(s)

• Negotiate actual occupancy and coordinate actual close date

• Complete necessary paperwork in order to execute chosen agreement

• Organize and facilitate copies of offer, counter offer and addendums to appropriate parties for ratification

• Coordinate opening of escrow

FACILITATE AN ESCROW

• Deliver completed contract to both parties involved in the contract, as well as to the title company and lender and/or appraiser, when necessary

• Confirm title company is in receipt of buyers earnest money deposit within 3 days of offer acceptance

• Identify and disclose any new or additional information or details concerning property to the buyers, through any additional disclosure paperwork beyond that in original disclosure package

• Coordinate and confirm all inspection appointments with sellers

• Receive and review title report

• Negotiate any post inspection findings

• Strive to resolve problems and challenges relating to property condition or buyer’s concerns

• Coordinate appraisal appointment

Meet appraiser with applicable comparables

• Negotiate any negative impact relating to appraisal, should discrepancy arise

Arrange home warranty policy for buyer’s coverage

• Complete ongoing necessary transaction paperwork

Facilitate contingency removal

• Coordinate final signing in preparation for the closing

Work with seller on organizing utility shut-off

• Work with seller to finalize moving plans, warranty transfer, or any other move out needs

Work to resolve any problems or challenges that may come up

• Confirm loan funds and remaining buyer money has been deposited into escrow if applicable

Call sellers with CONGRATULATIONS! Deed has been transferred and recorded and escrow is closed

• Deliver keys to new owners

ESCROW TIMELINE

It is essential to understand that selling a home is a step-by step process that should begin with the selection of an agent who will skillfully guide you through the entire process. Below is a sample of the typical buyer/seller transaction, and what to expect.

GETTING STARTED

• Present offer package and purchase contract in person.

DUE DILIGENCE

ESCROW SETUP

• Buyer choose and pay for escrow.

• Order preliminary Title report (Title Company).

• Deposit buyer funds into escrow account.

CONTINGENCY REMOVAL

• Upon complete client satisfaction with inspections, disclosures, loan documentation & all other contractual obligations, contingencies will be removed.

CLOSING

FINAL WALK-THROUGH

• Confirm property condition and completed repairs, if any. Property condition should be consistent with condition on date of ratification.

• Review walk-through checklist.

AFTER SALE SERVICE

POST TRANSACTION

• Negotiate the best possible price for your home!

SUBMIT HOME INFO TO LENDER

• Submit purchase contract to lender for processing.

• Schedule Appraisal (by lender).

• Confirm contingency removal and loan condition dates.

HOME INSURANCE

• Select home insurance company and coverage

• Submit insurance information to escrow.

• Offer accepted.

INSPECTIONS AND PROPERTY CONDITION

• Conduct Buyer Inspections: Property, Pest, Chimney, Roof, Pool, etc.

• Conduct second review of Seller Disclosures.

• Review Homeowner’s Association documents, if applicable.

INSPECTION REVIEW

• If new critical issues are discovered during buyer inspections, negotiate repairs or renegotiate price.

LOAN UNDERWRITING AND APPRAISAL

• Underwriting file review.

• Appraisal completed and reviewed by lender.

• Final financing approval by lender.

MOVING DETAILS

• Provide Buyer with all utility & vendor information.

• Setup utilities: electricity, water, garbage, phone, internet, alarm, etc.

• Contact HOA office to schedule move-out, if applicable.

• Schedule move.

• Possibly help you find your next home.

• Assist you with relocation needs.

SIGN OFF AND LOAN FUNDING

• Review all closing and transaction costs.

• Buyer to sign loan documents.

• Buyer to provide cashier’s check or send wire for down payment and closing costs.

• Lender sends balance of funding to title company one business day prior to close.

RECORD AND CLOSE ESCROW

• Deed is recorded in person at County Recorder’s office by Title Company representative.

• Provide keys to Buyer for their new home!

• Provide resources for after-sale home owner needs.

• Be a referral resource for friends and family seeking this same great first class service.

CLOSING COSTS: WHO PAYS WHAT?

Closing costs are the various fees charged by the lender, the title company, real estate agents, and other service providers in order to complete a real estate transaction and are paid through escrow. Which party pays for specific closing costs can be negotiable between the buyer and seller.

THE BUYER CUSTOMARILY PAYS:

Title insurance premiums

• Escrow fee

• Document preparation (if applicable)

• Notary fees

• Recording charges for all documents in buyers’ names

• Tax proration (from date of acquisition)

• All new loan charges (except those required by lender for seller to pay)

• Appraisal fee

• Interest on new loan from date of finding to 30 days prior to first payment date Assumption/change of records fees for takeover of existing loan

• Beneficiary statement fee for assumption of existing loan

Prorated HOA dues, if applicable

• Inspection fees (roof, pool, property inspection, pest, geological, etc.)

• Home warranty (according to contract)

• City transfer tax (according to contact)

• Fire insurance premium for first year

THE SELLER CUSTOMARILY PAYS:

Real estate commission

• Document preparation for deed

• Documentary transfer tax

• Payoff of all loans against property

• Interest accrued on loans being paid off, reconveyance fees, and repayment penalties

• Home warranty (if specified in contract)

• Any judgment or tax liens against seller

• Property tax proration

• Prorated HOA dues, if applicable

• HOA fee for providing all updated homeowner’s documents, if applicable

• Bonds or assessments

Delinquent taxes

• Notary and recording fees

Third party Natural Hazard Disclosure Statement and California Tax Disclosure Report

• Pre-sale inspection fees

Negotiated credits to buyer, if any

• Negotiated repairs, if any

PRICING YOUR PROPERTY

IT IS IMPORTANT THAT WE PRICE YOUR HOME PROPERLY FROM THE START, WHILE BUYER INTEREST IS AT ITS HIGHEST.

Pricing your home is a complex task that requires the expertise of an experienced real estate professional. Consider the following:

• If the listing price is set outside of the proper parameters, potential buyers may be deterred from considering your home.

• Arriving at the optimal price requires evaluation and understanding of current marketing conditions, the marketable features of your home and recent trends in the real estate market.

• The closer your home is priced to fair market value when it first comes on the market, the more likely it will sell quickly at the highest price.

• The higher your home is priced above market value, the fewer number of available buyers.

The Hurlbut Team will advise you of the following factors when assisting you to determine a listing price for your home:

• What have buyers recently paid for similar properties?

Will this price attract enough attention from buyers to generate showings and acceptable offers?

• What properties are competing for the attention of your buyers right now?

• What properties have not sold, indicating what prices buyers are unwilling to pay

EFFECTS OF OVER PRICING

“ You never get a second chance to make a first impression. It’s extremely important not to miss the mark from the get go. Once the gates open, all systems & marketing should be accurate and ready to go.”

- Julie Del Santo, Broker/Owner

Overpricing your home will attract fewer potential buyers and may cause it to sit on the market for longer than desired. To the buyer, too much time on the market indicates an overpriced property and often is perceived as an opportunity to negotiate a price lower than the market might typically bear. Pricing your property outside of the reasonable range can have the following adverse results:

• Low level of brokerage activity – showings decrease when a property is perceived as being priced “out-ofthe-market”

• Reduction in exposure – fewer buyers will view your property because it is out of their price range

Difficulty in obtaining financing – The property may not appraise, and lenders must obtain an appraisal to demonstrate fair market value. This will determine the amount the lender will finance and if the property does not appraise, they can require the buyer to make up the difference in cash, which they may not have.

Increased market time – your property is viewed as overpriced and becomes “stale,” even if price reductions are implemented.

Pricing your home competitively at the start will create more activity among brokers and buyers, decrease the time it takes to sell, and ultimately yield you the highest possible price.

MARKET VALUE STRATEGIES

STATISTICS HAVE SHOWN

Timing is extremely important in the real estate market. The diagram below illustrates the importance of placing your property on the market at a competitive price from the very beginning.

• There is a 95% chance of sale if a home is priced at market value.

• There is a 50% chance of sale if priced at 5% over market value. There is a 30% chance of sale if priced at 10% over market value.

• There is a 20% chance of sale if priced at 15% over market value.

• The seller can only set the asking price. The buyers will set the sale price.

BUYER INTEREST OVER TIME

A property attracts the most excitement and interest from the real estate community and potential buyers when it is first listed; therefore it has the highest chances of selling for the highest possible price when it is new to the market.

REPRESENTING THE EAST BAY’S HOME BUYERS & SELLERS

Dudum Real Estate Group represents a wide variety of clients in the East Bay who work in many fields including banking, finance, healthcare, government offices, professional athletes, higher education and technology.

We view our clients as our partners and we work both diligently and intelligently with them to ensure that their real estate needs come first and are met—effectively and with results.

WHAT OUR CLIENTS SAY

“The Hurlbut Team helped educate us on the market and applied their excellent negotiating skills to help us get our dream home.”

JOHN RUETER AND TOM MARZELLA

“The Hurlbut Team made this process as simple and easy as possible. They offered multiple locations in different settings, made the paperwork very easy, and offered excellent advice.”

MATTHEW HARRISON

“The entire team was professional, diligent, patient, and educated during our transaction. They constantly went out of their way during and after the process to make sure we were well informed.”

RYAN & RACHELLE CAINEY

“We were extremely happy with every aspect of our transaction. The Hurlbut Team was wonderful to work with and we especially appreciate their attention to detail.”

DAVE & JILL RATHJEN

“The Hurlbut Team took the time to get to know us; asked a lot of questions to understand what we wanted. We always felt heard and appreciated.”

TAMMY R

“It is a tough market to evaluate and Bryan and his team did everything they could to research and educate us on the trends. They had to deal with our initial expectations and work with us to determine what was relative. While other homes in our neighborhood remain on the market for months, we were able to see our home sell in weeks. The timing was perfect and we could not be happier with the final results.”

MR. & MRS. CHRIS SCHOFIELD

“As first time home buyers, my wife and I were very nervous about trying to buy a new home. The Hurlbut Team walked us through every process, answered every question and offered advice when we asked for it.

MR. & MRS. SCOTT SIMPSON

“The Hurlbut Team is extremely knowledgeable and helped set our expectations appropriately. They worked diligently with the buyer’s realtor through difficult negotiations and kept our best interest in mind.”

MR. & MRS. JASON VON

COMMUNITY INVOLVEMENT

Committed to the Communities in Which We Serve

Dudum Real Estate Group is deeply rooted in the core values of the communities in which we serve. We are committed to giving back and lending a helping hand wherever possible. Whether property or philanthropy, we strive to improve upon these relationships and give back to the community that has given us so much.

Here are just a few of the organizations we are honored to support.

• Habitat for Humanity

• Operation Warm Coat

• Food for the Hungry

• Shelter Inc.

• Tour de Cure (for Diabetes)

• California Aids Ride

City of Hope

• Light the Night

• Susan G. Komen

• CCAR Scholarship Foundation

• ARF

• Christmas for Everyone

Helping Hands

• Taylor Family Foundation

• Dravet Community

• Leukemia Lymphoma Society

• Special Olympics

• Project Open Hand

GET TO KNOW DUDUM REAL ESTATE GROUP

This dynamic group equips and educates themselves regularly so that you can always rely on the accuracy of the information given. From continued education to real estate seminars, legal updates, and negotiation strategy training, this group continuously stays ahead of the industry standard. This allows them the ability to provide their clientele with the latest market insight, information, and quality service in every aspect of a transaction.

Our agents are geographically situated throughout the communities in which they serve and utilize their networks, modern real estate tools, and resources to guarantee maximum marketing and exposure of a property, as well as ensuring that their clients gain reliable access to property information throughout the greater East Bay.

AREAS OF EXPERTISE:

• Single Family Detached Residential Real Estate

• Condo and Townhomes

• Luxury and Estate Homes

• Worldwide Relocation

• Lots and Land

• Probate Transactions

• Foreclosures

• Historic Properties

Commercial Real Estate

• Leasing

DUDUM REAL ESTATE GROUP

Opening Doors of Opportunity

Dudum Real Estate Group is an independently-owned, thriving brokerage comprised of highly motivated, resourceful and successful real estate professionals. Our team of experts, knowledgeably and competently, cover a wide territory from the Oakland/Berkeley area, continuing east along Highway 24, throughout Lamorinda, the communities along both sides of Highway 680 up to 580, as well as East County serviced by Highway 4.

WALNUT CREEK

1910 Olympic Blvd., #100

Walnut Creek, CA 94596

LAMORINDA

999 Oak Hill Rd., #100 Lafayette, CA 94549

DANVILLE

301 Hartz Avenue, #301

Danville, CA 94526

BRENTWOOD

60 Eagle Rock Place, #B Brentwood, CA 94513

www.dudum.com

YOUR BAY AREA REAL ESTATE TEAM

OPENING DOORS OF OPPORTUNITY

OUR KNOWLEDGE BENEFITS OUR CLIENTS

Collectively, our agents have hundreds of years of real estate experience and have successfully closed thousands of transactions.The uniqueness of our agents uniting and working together simply gives our clients a better experience, and has set a peerless standard of practice not often seen in the real estate industry. In the spirit of reciprocity, our agents love to share their knowledge, skills and talents with each other, all with the paramount goal of providing a high level of professional service. We take pride in the way we handle a transaction from start to finish, including our skilled and service oriented staff, who are attentive to the details and treat clients with exceptional care.

RELOCATION: CONNECTED LOCALLY AND BEYOND

Years of combined work in real estate has connected us to professional agents all over the world and allows us to assist clients in buying or selling a home anywhere in the United States, or across the globe. Our established international relocation network ensures that clients can find or sell a home anywhere and still experience the same standard of care that we would give locally. It is through our relocation services that each referred agent is hand selected and pre-screened to ensure the best match to fit the needs of each client.

RESOURCEFUL AND RELIABLE

Buying or selling a home usually involves a crew of different people, from plumbers, painters and roofers to fence menders, house cleaners and pet sitters. Whatever the need is, we have a full list of trusted service providers that we can refer so the buying or selling process goes that much smoother. This golden list of dependable providers continuously improves as Dudum Real Estate Group agents discover new and extraordinary businesses, all to make your transition as seamless as possible.

INTRODUCING OUR EXECUTIVE TEAM

Our experienced executive team provides the strategic direction for the firm and combined with their acute real estate and financial acumen, they offer sound guidance and innovative solutions to our clients. They also inspire our agents to achieve their full potential by giving them the tools they need to be successful.

JULIE DEL SANTO Broker/Owner LORI LEGLER Regional Vice President

TRACEY CASELLA Vice President, Operations

WE’RE DIFFERENT

Unlike typical brokerages, we cooperate, instead of compete with each other. We strive for company success as a whole. Ours is an environment that leverages the best of everyone’s skills and knowledge for the ultimate benefit of our clients. We all have a service-focused work ethic, top negotiating skills, and have established similar highly successful track records of excellence. Each agent is independent, yet the energy created by the cooperative spirit results in beyond satisfied clients and smooth transactions for all.

THE POWER OF COMMITMENT

Commitment is what transforms a promise into reality. It is the words that speak boldly of your intentions. And the actions which speak louder than words. It is making the time when there is none. Coming through time after time, year after year. Commitment is the stuff character is made of, the power to change in the face of things. It is the daily triumph of integrity over skepticism. Once one commits, providence happens, and things are able to fall into place. Here at Dudum Real Estate Group, we are committed to you!

HURLBUT TEAM

BRYAN HURLBUT REALTOR®

925.383.5500

Bryan@HurlbutTeam.com

DRE#01347508

ERICA MISASI REALTOR®

925.708.6105

Erica@HurlbutTeam.com

DRE#02027240

LAUREN DEAL REALTOR®

925.876.4671

Lauren@HurlbutTeam.com

DRE#02060294

DREW SHILLER REALTOR®

925.338.0178

Drew@HurlbutTeam.com

DRE#02166533

ARIEL ZIMMERMAN TEAM ASSISTANT

925.785.6997

Ariel@HurlbutTeam.com

DRE#02027252

©2023. Dudum Real Estate Group has not independently verified the information contained herein and therefore, assumes no legal responsibility for its accuracy. Consumer should investigate any matters or items disclosed, identified or about which they have concerns to their own satisfaction. Rev 01/2023