Press Kit 2012

May 12, 2012

Dear Media Professional, It is my pleasure to introduce to you Dutch Dog Design’s 2012 media kit. Dutch Dog Design was founded by Matthys van Leeuwen in 2003, inspired by a loving of biking and love of dogs. The company is a market leader in the dog bicycle trailer market with its DoggyRide products and has worked very hard to continuously innovate multi-functional, well-designed, safe and effective products for dogs and owners. The success of DoggyRide dog bicycle trailers led to the creation of the successful DoggyRide dog strollers and dog joggers.

The success of DoggyRide dog bicycle trailers and dog strollers then led to the creation of DoggySnooze elevated, chew resistant dog beds. Once again, key qualities of the design include: multi-functionality, innovative design, ease of use and health and comfort of a dog.

DoggySnooze beds can be designed in a variety of colors palettes and models.

Further inspiration from art and sustainable living principles has led to the release of Dutch Dog Amsterdam eco-friendly dog collars and dog leashes which are made from PET recycled webbing and currently showcase notable Dutch artists including Vincent van Gogh and Piet Mondrian.

Please take a moment to review the valuable and informative contents of this press kit to learn more about the company and its success.

Thank you for your time and interest.

Best regards, Monika Salita

CONTACT: Monika Salita monika@dutchdogdesign.com (425) 292-9257

CONTACT: Monika Salita, Marketing Manager monika@dutchdogdesign.com (425) 292-9257

DUTCH DOG DESIGN COMPANY BACKGROUNDER

Founded in 2003, inspired by the gratifying habit of taking a dog to a dog park in a bike trailer and the positive responses to the idea, Dutch Dog Design has been passionate about creating a niche and serving the need for intelligently designed, well-produced, durable, safe and comfortable dog bike trailers, dog strollers and dog joggers.

A pioneer in creating cutting edge dog trailers and strollers since 2003; Dutch Dog Design’s DoggyRide brand products are designed to allow an owner to spend more time with his or her dog outdoors, yet also allow young pups or senior dogs who cannot walk long distances experience the joy of being outdoors with their owners.

Dutch Dog Design is constantly innovating to create stylish, modern and most of all, healthy dog products allowing for dogs to live happy and healthy lives.

The company’s DoggyRide dog bike trailers and dog strollers also pair well with other products such as the Ruffpad dog pad and the Buddy hands-free leash connector, fulfilling a dog owner’s all-around need for products for hiking, biking and enjoyment of the outdoors with a dog.

More recently in 2010, Dutch Dog Design introduced a new line of DoggySnooze elevated, chew-resistant dog beds. These trend-setting beds can be hand-picked by style-conscious dog owners and created to meet a multitude of design needs. The beds have varied elevation options, the chew-resistant frame comes in anodized silver or anodized black, and the bed layers come in a variety of colors to suit many interior design color palettes. Side bolsters allow for further conversion and diverse use of the bed. The integrated foam layer provides a thick layer of comfort and the additional memory foam pad enhances the orthopedic value of the bed.

The design and customization options for these dog beds number into the thousands. Dutch Dog Design encourages owners to explore the vast array of design options available.

Leading the way, inspired by Dutch design, fashion now meets function in today’s world of healthy, innovative and stylish dog products.

Dutch Dog Design has a distribution network spanning the United States, Europe, and beyond.

The company looks forward to expanding its product lines to offer consumers a greater variety of outdoor and lifestyle dog products, focused on promoting the health and happiness of dogs, so that they and their owners can enjoy the outdoors, together.

DUTCH DOG DESIGN FACT SHEET

COMPANY:

Dutch Dog Design LLC

MISSION: Dutch Dog Design strives to design and craft quality products, inspired by a love of dogs and the outdoors, which help dog owners spend quality time with their most caring companions. Dutch Dog Design’s DoggyRide, DoggySnooze and Dutch Dog Amsterdam products are crafted with multi-functionality and a dog’s health and safety first in mind and are inspired by European design principles.

FOUNDED:

2003 as Montare. Doing business as Dutch Dog Design since 2008.

BRANDS: DoggyRide dog bike trailers and dog strollers, DoggySnooze elevated, chew resistant dog beds, Dutch Dog Amsterdam eco-friendly dog leashes and dog collars.

HEADQUARTERS:

Snoqualmie, WA, USA

EUROPEAN LOCATION: CONTACT:

Bunnik, NL

35306 SE Center St. Snoqualmie, WA USA tel: (425) 292-9257 info@dutchdogdesign.com

Rumpsterweg 12 3981 AK Bunnik The Netherlands tel: +31 (0)30-65-757-67 info@doggyride.nl

NEWS RELEASE

CONTACT: Monika Salita, Marketing Manager monika@dutchdogdesign.com (425) 292-9257

DoggySnooze elevated dog beds allow dogs to snooze and rest in comfort, health and high style. New size offers expanded use options.

Dutch Dog Design’s DoggySnooze line of elevated, chew resistant dog beds offers beds which are crafted with a dog’s comfort and well-being first and foremost in mind, while being designed with European design principles.

Snoqualmie, WA, May 11, 2012 – Dutch Dog Design’s DoggySnooze line of quality crafted, elevated, chew-resistant dog beds, designed with European design aesthetics, will now also be available in a new, large size. This new size, 40x29in/101x73cm, is designed to be a perfect fit for the back of an SUV/CUV or Subaru Outback.

This large bed is a great option to put into the back of a SUV to allow a dog to relax or dry off after an adventurous day at the dog park or local lake. The bed’s elevation allows for continuous air flow under and around the dog to allow it to dry off faster, while also keeping it cool on hot summer days. Elevated dog beds have many benefits, including the following: raising a dog off a cold floor, increasing air flow circulation around a dog, keeping the car clean, and providing structured support on which to sleep and rest.

DoggySnooze trend-setting and customizable dog beds include frames which are crafted from chew resistant aluminum-alloy and come in either anodized silver or anodized black. The bed layers come in four different color options while side and back bolsters come in five different color options. These customization options allow for dog owners to design a bed which is not only perfect for their dog but also an excellent complement to their home’s interior décor. Bed layers are easily removed, without disassembling the frame, to allow for design changes and easy cleaning.

ABOUT DUTCH DOG DESIGN Dutch Dog Design was founded by Matthys van Leeuwen in 2003, inspired by his love for biking and exercising with his dog. The company has developed market-leading DoggyRide dog bike trailers, dog strollers and dog joggers. DoggyRide’s success has led to the birth of the DoggySnooze elevated dog bed line and the Dutch Dog Amsterdam line of eco-friendly dog collars and dog leashes. With sales offices in the Netherlands and the United States, products are sold through distributors and retailers in eighteen countries across the globe. DoggyRide and DoggySnooze are registered trademarks of Dutch Dog Design LLC. More information is available online at www.doggysnooze.com. ###

NEWS RELEASE

CONTACT: Monika Salita, Marketing Manager monika@dutchdogdesign.com (425) 292-9257

The multi-function Cocoon bicycle basket by DoggyRide allows dog owners to tote a small dog around town during many urban adventures including car trips, bike trips and walks about town.

The Cocoon by DoggyRide functions as a bicycle basket, carrier basket, travel bed and car booster seat for dogs weighing up to 16 pounds.

Snoqualmie, WA, May 9, 2012 – Dutch Dog Design’s DoggyRide line of market-leading dog bike trailers, dog strollers, dog joggers and related products is proud to announce one of its newest products, the Cocoon dog bicycle basket and car booster seat. This allows for small dogs to safely join their owners on bike rides, walks about town, and road trip adventures. The Cocoon can even be used as a grocery basket during trips to the market. This product is slated for a mid-July 2012 release.

DoggyRide prides itself on crafting products that have a dog’s safety and ease of use first and foremost in mind. The Cocoon includes an interior safety strap to clip to the dog’s collar inside the basket as to not allow the dog to jump out of the basket and injure itself. The basket’s durable nylon fabric and versatile nature are excellent for a dog owner on the go. With just a few simple modifications, the Cocoon can be used during most any daily outing. The Cocoon functions as a bicycle basket when clipped to the front of a bike with a KLICKfix connector and is quickly and easily unclipped to be used as a pet carrier in conjunction with carrying strap. It also acts as a car booster seat when attached to a car’s front seat. It can even be used during rainy bike rides as the mesh dome cover will incorporate the optional rain cover.

Owner and designer, Matthys van Leeuwen explains his desire for creating a new item for smaller dogs, “Although we have been pioneering and leading the market in dog bike trailers we felt the need to add a bicycle basket in order to complete our offering for the 'biking with your dog' category. The consumer value of this product is in the easy switch from bike basket to carrier and the option to use it as a booster car seat, which makes the product stand out among other bicycle baskets.”

ABOUT DUTCH DOG DESIGN Dutch Dog Design was founded by Matthys van Leeuwen in 2003, inspired by his love for biking and exercising with his dog. The company has been developing market leading DoggyRide dog bike trailers, dog strollers and dog joggers. DoggyRide’s success has led to the birth of the DoggySnooze elevated dog bed line and Dutch Dog Amsterdam line of eco-friendly dog collars and dog leashes. With sales offices in the Netherlands and United States, products are sold through distributors and retailers in eighteen different countries across the globe. DoggyRide and DoggySnooze are registered trademarks of Dutch Dog Design LLC. More information is available online at www.doggyride.com. ###

NEWS RELEASE

CONTACT: Monika Salita, Marketing Manager monika@dutchdogdesign.com (425) 292-9257

The Buddy hands free dog leash connector by DoggyRide allows dog owners to go for a stroll and explore the outdoors when hiking, biking, walking or jogging with their dog, hands-free.

Snoqualmie, WA, April 26, 2012 – Dutch Dog Design’s DoggyRide line of market-leading dog bike trailers, dog strollers, dog joggers and related products is proud to announce one of its newest products, the Buddy hands free dog leash connector, released November 21, 2011. This allows for dog owners to enjoy spending quality time outdoors with their dog, hands-free.

The Buddy is a simply designed and easy to use product. It consists of a bungee loop, central connector and carabiner clip. The bungee material allows for shock absorption from a dog that might have become a bit too excited by a scampering squirrel, while still keeping the owner safe.

No need to worry about juggling a dog leash, coffee and cell phone in merely two hands. The Buddy hands free leash connector allows owners to loop the Buddy around a belt or belt loop in order to safely attach a dog to one’s self and have hands free to do other things. Ready to go for a walk? Now the dog is ready to go, too. With the Buddy looped securely onto a belt or belt loop, joggers are now ready to focus on achieving fitness goals while their furry friend runs alongside.

When biking, the Buddy is looped onto a bicycle’s frame or seat stay to allow the dog to run along beside its owner, while the owner is focused on safely conquering the trail with two free hands, placed firmly on the handlebars.

Upon arriving at a trailhead, with a Buddy looped onto a backpack, owner and dog are now off to enjoy an afternoon hike. Hands not occupied by managing a dog leash, owners can use their hands to hike with hiking poles, more freely enjoy the scenery or snap some photos of that precious pooch.

–more–

Owner and designer, Matthys van Leeuwen describes how his dog Menno inspired the creation of the Buddy, “I was using a different dog leash connector in effort to be able to have Menno join me when biking, but he absolutely would not use it. He was afraid of it! I created the Buddy to be easy to use and most importantly, something that my dog would enjoy using as well.

Connected to my bike via the Buddy, Menno and I enjoy regular bike rides and hikes all across the Puget Sound region.”

Wherever the outdoor adventure may lead, the Buddy by DoggyRide is there to allow dog and owner to enjoy the fresh air of the outdoors together, hands-free. Loop it anywhere, and go!

ABOUT DUTCH DOG DESIGN Dutch Dog Design was founded by Matthys van Leeuwen in 2003, inspired by his love for biking and exercising with his dog. The company has been developing market leading DoggyRide dog bike trailers, dog strollers and dog joggers. DoggyRide’s success has led to the birth of the DoggySnooze elevated dog bed line and Dutch Dog Amsterdam line of eco-friendly dog collars and dog leashes. With sales offices in the Netherlands and United States, products are sold through distributors and retailers in eighteen different countries across the globe. DoggyRide and DoggySnooze are registered trademarks of Dutch Dog Design LLC. More information is available online at www.doggyride.com.

###

CONTACT: Monika Salita, Marketing Manager monika@dutchdogdesign.com (425) 292-9257

DUTCH DOG DESIGN OWNER BIOGRAPHY Matthys van Leeuwen, Owner/Designer Matthys is the founder of Dutch Dog Design, designer of the DoggyRide dog bike trailers dog dog strollers, and DoggySnooze elevated dog beds. He is also in charge of the North American operations. He lives in the Pacific Northwest and is an avid cyclist. He and his dog have tested the DoggyRide dog bike trailer for thousands of miles, while his dog has enjoyed testing out various components, configurations and redesigns of the DoggySnooze dog beds.

Product safety is the most important characteristic of the product designs. A 'designed by a dog lover' signature is found in the product details. Matthys believes that the DoggyRide should become the number one outdoors product for every dog and dog owner and he is inspired to continue to innovate to improve the quality of life of our best companion. With that passion for providing quality pet lifestyle products and, inspired by the functionality and success of the DoggyRide trailers and strollers, he crafts the DoggySnooze elevated dog beds with the same design and satisfaction principles in mind; yet again aiming to create a product that will most positively improve the quality of life of our canine companions.

With positive global feedback, he continues to innovate to find new ways to not only improve current DoggyRide and DoggySnooze products, but also to create new products that aid dogs and their owners in enjoying their lives and the outdoors, together.

Cloverton the Deaf Dog Fact Sheet

Cloverton is a 4 year old English sheepdog.

Cloverton was born completely deaf and communicates via American Sign Language.

He currently knows over 50 signs.

Cloverton was the first dog to ever be permitted to Bike in a National Multiple Sclerosis Society bike ride anywhere in the world. On June 15th and 16th, 2011, Cloverton made history completing the 150 mile 2 day bike ride from Denver, Colorado to Ft. Collins, Colorado and back.

Cloverton is a registered Medical Service Dog. Cloverton logged over 1500 miles in his DoggyRide trailer training for the 2011 Bike MS Colorado ride.

This year, Cloverton will be riding his DoggyRide trailer in the 2012 Bike MS Colorado on June 30th and July 1st and then in the 2012 Bike MS Oklahoma Ride on Sept. 15th and 16th.

Cloverton has been invited to participate in over 30 Bike MS Rides around the United States and internationally as well. While a schedule has not been finished yet, Cloverton will participating in many Bike MS Rides along with other charitable bike rides around the world.