Conference Program 2012 "Culture. Education. Media - Shaping a Sustainable World"

Program INTERNATIONAL Conference 3-5 JUNe 2009 World CONFERENCE CENTER BONN

International conference 25-27 JUNe 2012 WORLD CONFERENCE CENTER BONN

THE RIGHT TO EDUCATION. A DREAM FOR MANY CHILDREN. WE MAKE IT A REALITY. Education is the future, but for millions of children it remains out of reach. We want to change that. Working with SOS Children‘s Villages and the global network Teach For All, we want to make sure that every child across the globe has fair access to schooling.

From rst-hand experience, we know that an investment in education is an investment in the future. Training and empowering employees to help them become better qualied has made our company stronger and more successful. We aim to foster this notion, for everyone.

GoTeach. Championing education.

Find out more at: www.dp-dhl.com/responsibility

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table of contents

welcome messages

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co-host and supporting organizations

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Program overview

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site Plan

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Program: MOnday, 25 JUNE 2012

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Program: Tuesday, 26 JUNE 2012

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Program: wednesday, 27 JUNE 2012

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side events

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general information

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alphabetical list of participants

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map

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imprint

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25–27 JUNE 2012 ¡ BONN, GERMANY

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message from the host

Around 2.1 billion people use the Internet.

At least in theory they can access unimaginable amounts of information with search engines, wikis and social networks. Yet it’s estimated that around a third of all users experience outright forms of online censorship. On top of that, common market-driven practices, such as search engines and social network filtering, impact more subtly but no less seriously the nature of online content most people are exposed to, including in places that claim to champion freedom of information.

Free flow of information, cultural diversity and education for all are not a given, regardless of the Internet’s global reach. Moreover, 850 million people are illiterate, unable to access many information sources.

Yet our planet's future hinges in part on our collective and individual understanding of the consequences of our actions. That requires bigger efforts towards education for sustainable development, which empowers people to make informed decisions and enables them to gauge how their behavior impacts following generations and the lives of people elsewhere in the world. Against this backdrop the United Nations declared the period 2005 to 2014 the UN Decade of Education for Sustainable Development.

But how can we achieve that when millions of children around the world are still not get-

DEUTSCHE WELLE GLOBAL MEDIA FORUM

ting schooling, when illiteracy remains rampant even in highly industrialized nations?

Media have an important role in this. International broadcasters like Deutsche Welle reach practically any place on earth. But technical availability is not everything. Information must be “received” in other respects as well.

For example, one great challenge is to develop formats that convey knowledge and education by cooperative dialogue. Sharing between broadcasters in industrialized, transition and developing countries is part of that.

We’ve gathered here to explore how media can support these processes. I am delighted to once again welcome the support of so many respected partner organizations, from government agencies to NGOs, institutions and foundations, and also from media and development cooperation organizations. Special thanks goes to the Foundation for International Dialogue of the Sparkasse Savings Bank in Bonn as co-host of this event. The conference is also kindly supported by Germany’s Federal Foreign Office, the State Chancellery of the State of NorthRhine Westphalia, the European Regional Development Fund, the City of Bonn, DHL, the Federal Ministry for Economic Cooperation and Development (BMZ), as well as the Fritz Thyssen Foundation and other organizations.

Let’s enjoy three constructive and productive days together.

Erik Bettermann Director General of Deutsche Welle

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»Bringing the world closer to home« Chi Viet Giang, Regionalized Content Sevan Ibrahim-Sauer, Distribution Africa/Middle East www.dw.de 25–27 JUNE 2012 · BONN, GERMANY

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message from the Federal minister for foreign affairs

Education is a key resource in the 21st century. It enables people to develop and expand their individual potential. So I am particularly pleased that Deutsche Welle, with the support of Germany’s Federal Foreign Office, has devoted the fifth Global Media Forum in Bonn to the role of culture and education in our globalized world.

Around the world, the German Government promotes education and training, science and research, and intercultural dialogue. With more than 1500 partner schools, 150 branches of the Goethe-Institut and not least Deutsche Welle, we convey German and European culture and values such as freedom, democracy and the rule of law. Over a quarter of a million foreign students are currently registered at German institutions of higher education.

They are experiencing a Germany that stands for freedom of thought and action, for openness and cultural diversity, for education and innovation.

The way in which governments treat artists, scientists and media representatives is an indicator of their commitment to democracy and human rights. The Global Media Forum is also a platform for people who cannot talk openly or at all in their countries about the media and education landscapes there. So I am

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glad that the Federal Foreign Office was able to provide travel grants to around 100 participants this year.

The years 2005 to 2014 have been declared the United Nations Decade of Education for Sustainable Development. Here in the UN city of Bonn you will spend the next three days having interdisciplinary and intercultural talks with stakeholders from politics, culture, business, development cooperation and academia about ways to strengthen culture and education internationally. I wish you fascinating encounters, stimulating discussions and a pleasant stay in my beautiful hometown of Bonn.

Sincerely, Dr. Guido Westerwelle German Federal Minister for Foreign Affairs

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message from the Minister for Federal Affairs, Europe and the Media State of North Rhine-Westphalia

The international community has intensified its efforts to support a global platform for the promotion of sustainable development. The UN Decade of Education for Sustainable Development (2005-2014) is one of the many examples of initiatives which have been established to place education and culture at the forefront of the international sustainability agenda. It is an important step, as the value of education and culture for shaping a sustainable world are not to be underestimated.

Education is an issue which is not simply about promoting intellectual growth through the usual avenues of formal learning. It is also about an educational culture which facilitates the transfer of knowledge and know-how; empowering communities in their efforts to grasp and to confront the global challenges of poverty, persistent economic crises and environmental degradation.

The significance of culture has yet to be grasped in its full value as a cornerstone of sustainable development. Culture, apart from being an important basis for the development of identity and artistic expression, is a resource which, particularly when it is inclusive, is crucial for social cohesion and economic growth.

Cultural industries, goods and services are a

source of income generation and employment for millions and as such are not to be underestimated in their contributions to economic development. Culture is also a dynamic educational venue for transporting information about a wide array of societal concerns beyond the academic mainstream.

For many people, the discussion on sustainable development remains abstract and is believed to have very little practical implications for the day-to-day organization of their lives. The media has an important role to play in bringing the reality of the challenges and opportunities of sustainability closer to home while raising awareness for the global relevance of promoting sustainable human development.

The Global Media Forum is a lively platform for gaining new insights and for sharing experiences. It brings a very diverse group of international media experts, policy makers and other committed individuals interested in exploring the role that the media plays in shaping our understanding of sustainable development.

I am very pleased that the Global Media Forum has put the issues of culture and education on the agenda for this year’s event.

Dr. Angelica Schwall-Düren Minister for Federal Affairs, Europe and the Media State of North Rhine-Westphalia, Germany

25–27 JUNE 2012 · BONN, GERMANY

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message from the mayor of Bonn

Welcome to Bonn, Germany’s United Nations city and a major platform for the international dialogue on sustainability! Bonn is the place where the UN has concentrated its endeavors towards sustainable global development with more than 950 employees - encompassed by a dense cluster of institutions and organizations active in the fields of environment and development.

Shaping a sustainable world requires educating whole populations, which means a joint effort of driving forces in societies worldwide.

Culture and media may serve as such driving forces. And they have often proved their quality here in Bonn - within the framework of international conferences as well as in processes of informal learning led by the city of Bonn. As city of the UN Decade of Education for Sustainable Development, Bonn has taken the lead in opening learning spaces, promoting networks and fostering the sharing of experience on sustainability topics. Bonn is indeed a place to shape our future!

I would like to extend my gratitude to Deutsche Welle and its partners for creating the Global Media Forum as a platform for dialogue on the role of the media in different processes - and I would like to emphasize my

DEUTSCHE WELLE GLOBAL MEDIA FORUM

appreciation for this year’s focus on the role of culture, education and the media! Thank you for being here in Bonn, for being ambitious in your ideas and controversial in your discussion - and hopefully the signals from Bonn will resonate to the public and to decision-makers all over the world!

JĂźrgen Nimptsch Mayor of Bonn, Germany

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message from THE CO-HOST

We live in a global information society. In countries whose constitutions guarantee freedom of speech, assembly and the press, data and factual information is available through the media at all times and at the simple press of a key. Traditional mass media, including radio, film and television, as well as electronic networks, the Internet and social media disseminate so much data and information that sound orientation is needed to avoid being overwhelmed by the tide.

to education. Accordingly, the 2012 Global Media Forum will be concerned with the role of the media in education and culture – in a world in which there are still more than 850 people who cannot read or write.

Information does not emerge automatically from the boundless mass of images, news and facts as a structured landscape of networked data. And the tidal wave of information cannot generate coherent knowledge, not to mention informed opinion, without the input of both recipients and disseminators. The task of the media is not merely to deliver data, but also to provide the right information to the right people at the right time. Only in that way can consumers of information form personal, independent and critical opinions and value judgements.

On behalf of the Foundation, I wish to express our sincere hope that you all experience stimulating discussions, new ideas and new perspectives you can take home with you for further elaboration and discussion with others in globe-spanning networks.

“The media play a crucial role in this context as instruments of enlightenment”, explains Erik Bettermann, Director General of the Deutsche Welle, with regard to the responsibility of the media to defend and support the right

The Sparkasse KölnBonn is proud to support initiatives and projects that resonate and establish Bonn as a centre of dialogue on issues of global importance. Such initiatives include our “Foundation for International Dialogue of the Savings Bank in Bonn” and the Deutsche Welle Global Media Forum, with its many international guests, for which our foundation serves as co-host.

Artur Grzesiek Chairman of the Executive Board of the Foundation for International Dialogue of the Savings Bank in Bonn Chairman of the Executive Board of the Sparkasse KölnBonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

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message from the Federal Minister for Economic Cooperation and Development

During my visits to countries with which we cooperate, people tell me time and again, “We want more education for ourselves and for our children!� Our partners in Yemen, Afghanistan, Honduras, Mozambique and elsewhere have long since realized that education is key to sustainable development. But education is always rooted in a culture - and education, in turn, can build bridges between cultures; it can pass on and explain cultures, and it can also change them. A dialogue on development policy in which both sides really come together on an equal footing is only possible if both sides have a clear idea of their own culture. We want to learn together and from each other. Culture and education are the foundation for our development cooperation and they are also catalysts for the achievement of our development goals. There can be no development without education. Sustainable preventive healthcare, sustainable protection of the environment and of natural resources, sustainable empowerment of women and strengthening of democratic values, sustainable economic development - all these things, and many more, depend on education. Education enables people to bring about change through their own efforts and their own initiative. Education is a human right and must be equally attainable for everyone, regardless of race or

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ethnicity, gender, religion or social status.

I am very pleased that by addressing education, Deutsche Welle is working on one of the core issues of German development cooperation.

So, just like in previous years, it is the pleasure of the Federal Ministry for Economic Cooperation and Development (BMZ) to make a contribution to the Global Media Forum, which this year focuses on culture, education and media as contributors to sustainability.

The media have an outstanding role to play when it comes to education. Not only do they have a significant role in innovative methods of school education. They can also be used to reach out to those who cannot be reached through traditional forms of education - perhaps because they live too far from the nearest school or because they have to look after their families during the day and have no time to go to a regular school. We believe in a holistic approach to education. We do not want to leave anyone behind. So as part of our effort to foster lifelong learning, we give special attention to reaching out to adult learners. This is a field where new media in particular give people an opportunity to complete a formal program of education, for example through e-learning.

Moreover, new media can serve as a platform for important non-formal learning processes on issues such as health, democracy, and peace.

We want to help people to make active use of media themselves so as to productively advance change and development. The potential

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of social media for change and renewal and as a channel for political education and information is highly evident, for example in the current change taking place in Myanmar.

We have known for a long time that a free media is a driving force for, and helps to guarantee, an open society. That is why a free media plays an outstanding role in our values-based development cooperation. One of the flagship projects of BMZ’s education strategy, “Ten Objectives for More Education”, is training for media workers, especially journalists. In such projects, we will combine, for our partners’ benefit, German expertise on media training and our technical and financial cooperation instruments. In that way we will work with our partners to foster free reporting so that

the media in our partner countries are able to effectively play their role as the fourth branch of government, by acting as a check on those in government and providing information that empowers every individual to take action.

I wish you all fruitful, and possibly controversial, discussions and new insights at the 2012 Global Media Forum. I look forward to the outcome of your more than 50 panels and workshops, which will inform our futureoriented development cooperation.

Dirk Niebel Federal Minister for Economic Cooperation and Development, Germany

25–27 JUNE 2012 · BONN, GERMANY

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Message from the President of the German Commission for UNESCO

“Culture, Education, Media - Shaping a Sustainable World” this year’s motto of the Deutsche Welle Global Media Forum directly addresses main themes and programmes of UNESCO. Education for All and Information for All, the protection of World Heritage Sites, the fostering of cultural diversity and intercultural dialogue as well as the promotion of press freedom are only a few of UNESCO’s objectives which are reflected in the forum’s programme.

As the United Nations specialised agency for Education, Science and Culture, UNESCO has a broad mandate. It is UNESCO’s mission to contribute to the building of peace, the eradication of poverty, sustainable development and intercultural dialogue. One of UNESCO’s strengths is the mobilisation of civil society in worldwide networks.

As a laboratory of ideas, UNESCO develops innovative and viable concepts for cross-cutting issues. By promoting media and information literacy, UNESCO fosters equitable access to information and knowledge and advocates a free, independent press and media pluralism.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

I am very pleased that this year the overarching themes of UNESCO gain centre stage at the Deutsche Welle Global Media Forum. The forum brings together renowned international experts for groundbreaking interdisciplinary exchanges. Therefore, I am glad that this important forum can be hosted under the patronage of the German Commission for UNESCO this year.

I would like to wish all participants fruitful deliberations!

Walter Hirche President of the German Commission for UNESCO

German Commission for UNESCO UNESCO is the United Nations agency with the broadest mandate. It is the only UN Organization to have a global network of national cooperating bodies known as National Commissions for U ­ NESCO. National Commissions make part of the overall constitutional architecture of the Organization. Presently, there are 197 National Commissions for UNESCO across the world. The function of this network is to support governments in their work within UNESCO, and to further the aims of UNESCO in the Member States.

The German Commission for UNESCO is Germany’s intermediary organization for multilateral cooperation in education, ­science, culture and communication. As part of the German UNESCO policy, it contributes to international understanding and international cooperation. The German Commission for UNESCO is responsible for providing information and for raising public awareness in Germany in all of UNESCO’s areas of work. It was founded in 1950, even before Germany had been admitted to UNESCO in 1951.

Its members – which number around 100 – reflect the broad spectrum of institutions and associations active in Germany in UNESCO’s areas of competence. www.unesco.de

Education

Flickr/Bindhaas Madhavi CC-BY-NC-ND

Science

Flickr/Michael Bertolat CC

Culture

© Hainberg Gymnasium/M. Kleinberg

Communication

Vanessa Meier CC-BY-NC

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GERMANY FOR YOU

Multimedial, informative, topical MULTIMEDIAL Special topics – all media used to keep you up to date

MODERN Top-class information and entertainment from our quality print version

MOBILE In touch with Germany via social media

WWW.DEUTSCHLAND.DE The portal on the issues that move people in Germany

www.deutschland.de The new Internet portal for Germany with • special topics • the day’s news • games • social media • events • blogs • interactive features In 7 languages.

Online from July 2012.

www.auswaertiges-amt.de www.deutschland.de “DE Magazin Deutschland” is published by Societäts-Medien, Frankfurt am Main, in cooperation with the Federal Foreign Office, Berlin

DEUTSCHE WELLE GLOBAL MEDIA FORUM

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co-host and supporting organizations

Patronage

co-hosted by

supported by

25–27 JUNE 2012 · BONN, GERMANY

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Shaping a Sustainable World in Bonn In Bonn, the United Nations are working towards sustainable development worldwide with more than 950 employees in 18 secretariats. Their commitment is shared by a dense network of Bonn-based actors: scientific and academic institutions, development services, businesses, the media, some 150 international and internationally active NGOs as well as the City of Bonn itself. Climate change, desertification, biodiversity, early warning and volunteer work are only a few of “Bonn’s topics”. Bonn stands for networking and dialogue, transdisciplinary cooperation and for unexpected synergies, the city being an active partner in many of these processes.

Conferences of the Parties to UN Conventions, major environmental conferences as well as many events focusing on development cooperation have taken place here. Bonn has become an appreciated platform for the international debate and a hub for international exchange. Conferences in Bonn have helped to raise awareness and mobilize societies around the globe.

Culture and the media play a significant role in processes of bringing about change – and this has precisely been the case in Bonn. There is even a so-called “Bonn Spirit” to be found a spirit of open-mindedness, of multilateralism, constructiveness, cooperation and intercultural understanding. And of learning. Education is the key to sustainable development.

As city of the UN decade on education for sustainable development, Bonn is an excellent place to learn and to benefit from each other on our way to a sustainable future.

Finally, Bonn offers inspiration: Bonn’s Museum Mile with its topclass exhibitions, the annual Beethoven Festival, renowned concerts, theatre and cabaret performances all contribute to a rich cultural scene. Visitors and residents enjoy the high quality of life and the leisure opportunities available in a city surrounded by the uniquely scenic landscape of the Rhine valley.

May the delegates of the Global Media Forum 2012 be inspired by these beautiful surroundings and by our Bonn Spirit!

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partners

inspiration in action English UNV Emblem Tagline / RGB

C O L

25–27 JUNE 2012 · BONN, GERMANY

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Program overview

Monday, 25 June 2012

Plenary Chamber Room A/B Room C

01

Location

Room F/G Annex

Panel/Workshop number

Room Aeltestenrat Room Suessmuth Pumpenhaus Trincomalee/Antigua (DW)

Registration

8:30 a.m.

10:00 a.m.

Welcoming Remarks & Keynote Erik Bettermann, Director General of Deutsche Welle J端rgen Nimptsch, Mayor of Bonn Angelica Schwall-D端ren, Minister for Federal Affairs, Europe and the Media, State of North Rhine-Westphalia Dr. Georg Sch端tte, State Secretary, Federal Ministry of Education and Research, Germany

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Multimedia Opening 11:00 a.m.

1:00 p.m.

01

Plenary 1 Ratings Versus Quality: Media Caught Between Market Pressure and the Mission to Educate Lunch

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2:00 p.m.

DW Akademie

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UNESCO-UNEVOC

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04

Failing Institutions or Backbone of Professionalism? The Quality of Academic Journalism Education in Developing Countries Is Green Development a Contradiction or an Opportunity? The Skills Perspective An Algorithmic View of the World: How Google and others Shape Awareness and Education

Deutsche Welle / re:publica

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05

Beyond Education: What is Required to Ensure Young People’s Employability?

Deutsche Post DHL / SOS Children’s Villages

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02

Workshops

03

40

07

Can You Teach People Peace? Is Peace Education Indispensa- GPPAC ble or Merely an Illusion?

The Media’s Role in Shaping Political Culture in the Middle East Konrad-Adenauerand North Africa Stiftung

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Universities As Agents of Change? A Close Look at Recent Developments in Egypt and Tunisia

German Academic Exchange Service

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A Fun Way to Learn: Learning by Ear – Deutsche Welle’s Innovative Educational Programming for Africa and Afghanistan

Deutsche Welle

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06

3:30 p.m.

Coffee break

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4:00 p.m.

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Workshops

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13 14 15 16 17 18

5:45 p.m.

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Intercultural Dialogue on the Challenges of Global Governance DIE / GIZ

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The Rights to Education and Sexual Self-Determination

German Institute for Human Rights

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Not Just Another School in Africa: Fostering Education in and About Zambia and Germany Through a Child’s Eyes: Creating Images with the Next Generation Kids Online Worldwide? The Digital Divide of Children’s Access to Media in Developing and Developed Countries Human Rights Education – The Scientific and Cultural Potential for Transforming the Middle East Russia: Education in Modern Commercial TV-Markets

CARE

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SIGNIS

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DW Akademie

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Goethe-Institut e. V.

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DW / ART

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Commonwealth of Learning

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UNAOC

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Learning Is a Two-Way Street: Participation in Communication and Education Amplifying the Role of Media in Furthering Cross-Cultural Understanding: The UNAOC Media Program Boat Trip and Dinner hosted by DHL Departure: 6:30 p.m., Return: 10:00 p.m., End: 12:00 a.m.

25–27 JUNE 2012 · BONN, GERMANY

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Program overview

tuesday, 26 June 2012

Plenary Chamber Room A/B

01

Room C Location

Panel/Workshop number

Room F/G Annex Room Aeltestenrat Room Suessmuth Pumpenhaus

8:30 a.m.

Registration

9:30 a.m

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Plenary 2 Globalization: Friend or Foe of Cultural Diversity Deutsche Welle and Intercultural Dialogue?

Keynote address and discussion Guido Westerwelle, German Federal Minster for Foreign Affairs

11:15 a.m.

Coffee break

11:30 a.m.

Sustainable Capacity Development in Africa: Selected Case Studies from the United Nations Strengthening the Media by Building Community Reporting Capacity

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Workshops

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Countering Censorship in Iran: Policies for Media and State Actors to Improve Access to Information Vocational Education and Training – Germany’s Dual System as a Role Model?

School Is Out, Facebook Is In: How Do Media Impact the Education and Career Paths of Youngsters in Developing Countries?

Cultural Diversity as Driving Force for Sustainable Development – Perspectives from the Arab Region One Story, Many Media: Transmedia Storytelling

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An Inevitable “Clash of Civilizations”? Three Approaches to Cultural Diversity

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1:00 p.m.

Lunch break

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UNU

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Voices of Africa Media Foundation

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Radio Zamaneh

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BDA / DIHK

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DW Akademie

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UNESCO

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Deutsche Welle

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ERICarts

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2:00 p.m.

28 29

Workshops

30 31 32 33 34 35 3:30 p.m.

36 37

Workshops

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39 40

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Engagement Global

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UNESCO / ESD

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DW Akademie

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UNWTO

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AIK

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OECD

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Gesellschaft für bedrohte Sprachen

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Innovative Methods of Political Education in Transformation Countries

Friedrich-Naumann Stif- 98 tung für die Freiheit

Clicking Facts: How to Get Reliable Data on War and Peace for Media, Civic Education, and Peace and Conflict Research Meeting Challenges and Providing Opportunities Towards Inclusive Education New Trainers for New Media? Challenges for Human Resources Development in Media Support in a Fast-Changing Media Landscape Information, Communication and Culture of Peace – Keys to Sustainability Education

BICC / bpb

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UNESCO

102

DW Akademie

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Global Cooperation Council

106 108

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Academic Teaching for Sustainability – Cooperative Studies for IZNE Industry and Development at Bonn-Rhine-Sieg University Education – Civil Rights – Participation: Preconditions for ISHR Human Rights and Self-Determination?

Human Rights Education and Racism – The Role of the Media STP

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The 2012 BOBs Awards Ceremony

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6:30 p.m.

UNEP-CSCP

Coffee break

4:00 p.m.

5:30 p.m.

Sustainable Lifestyles: Communication and Journalism Skills for the Future Intercultural Exchange and Disabilities: How Do They Fit Together?

New Approaches to Education for Sustainable Development (ESD) New Professions for New Media? The Challenge of Digital Media for Professional Journalism Education Tourism in the News: Mirroring Globalization and Going Beyond the Evident Military and the Media – How Information Works in Conflict Environments Education is Life – The OECD Skills Strategy for the Developing World Preserving Cultural Diversity by Protecting the World’s Endangered Languages

Deutsche Welle

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Reception at the Art and Exhibition Hall of the Federal Republic of Germany hosted by the City of Bonn

25–27 JUNE 2012 · BONN, GERMANY

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Program overview

wednesday, 27 June 2012

Plenary Chamber Room A/B

01

Room C Location

Panel/Workshop number

Room F/G Annex Room Aeltestenrat Room Suessmuth Pumpenhaus

8:30 a.m.

Registration

9:30 a.m

45

11:00 a.m.

118 page

Coffee break

46

11:30 a.m.

Overturning Cultural Imperialism – The Asian Wave

AMIC

120

Fair Fashion: Education for Sustainable Consumption

Development Policy Forum, GIZ

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48

Education for Principles of Diversity Reporting

SJS

124

49 50 51

Gender in Journalism Education and Training

BMZ

126

Reading and Learning Rooms – Easy Access to Education

LitCam

128

Digital Literacy and Social Activism

Deutsche Welle

130

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Cyber-Religion: The Spread of Extremism and of Peace Through the Internet and Social Media Radijojo and the World Children’s Media Foundation: Giving Children a Voice – Worldwide

IIRF

132

Radijojo

134

ZEF / Deutsche Welle

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Workshops

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53 1:00 p.m.

1:15 p.m.

Plenary 3 Education and Sustainable Development: Two Sides Deutsche Welle of the Same Coin?

Coffee break

54

Plenary 4 The Fight for Knowledge: Opportunities and Risks of Educational Work in Conflict and Crisis Zones

2:15 p.m.

Closing Ceremony Erik Bettermann, Director General of Deutsche Welle

3:00 p.m.

Reception at Deutsche Welle

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GLOBAL CHALLENGES REQUIRE GLOBAL SOLUTIONS

RESEARCH & EDUCATION FOR A SUSTAINABLE WORLD Photo: pated/istockphoto

ABOUT US

OUR ACTIVITIES

Founded in 1973, the UN University aspires to be a world-class global research, teaching and capacity development institution that provides global leadership on aspects of peace, development and sustainability. www.unu.edu

Research & Study Cross-cultural, interdisciplinary research Targeted foresight and policy studies Teaching & Capacity Development Postgraduate-level education Capacity development activities Knowledge Sharing & Transfer

Visit us atJUNE our2012 booth &GERMANY workshop!

25–27 · BONN,

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site plan 1ST FLOOR

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25–27 JUNE 2012 · BONN, GERMANY

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Program

Monday, 25 June 2012 COMPETENCE FOR LIFE

LitCam Conference 2012 Literacy and Democracy 8 and 9 October 2012 Steigenberger Frankfurter Hof, Frankfurt/Main Under the patronage of Shashi Taroor, Indian politician and human rights advocate, the 7th International LitCam Conference will highlight the interdependence of Literacy and Democracy.

Tawakkol Karman, Nobel Peace Prize Laureate of 2011, shares her experience on the struggle for democracy in the keynote speech.

Discuss with us the following issues: y The importance of basic literacy for an active citizenship/democracy y The influence of a higher literacy rate and education for democratic movements y The importance of integrating the principles of citizenship in the education system Organisations from New Zealand, Liberia, Egypt and India will present their best practise projects. On the following day, workshops enable participants to learn more about the specific projects.

More information and registration: www.LitCam.org Visit LitCam at the Frankfurt Book Fair, education area hall 4.2, 10 - 14 October.

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10:00 a.m. Welcoming Remarks & Keynote Plenary Chamber

Erik Bettermann

Jürgen Nimptsch

Dr. Georg Schütte

Director General, Deutsche Welle, Germany

Mayor of Bonn, Germany

State Secretary, Federal Ministry of Education and Research, Germany

Angelica Schwall-Düren Minister for Federal Affairs, Europe and the Media, State of North Rhine-Westphalia, Germany

10:30 a.m. Multimedia Opening Plenary Chamber Promoting cultural diversity and education through the media: International best practice examples.

25–27 JUNE 2012 · BONN, GERMANY

30

Program

Monday, 25 June 2012

11:00 a.m. - 1:00 p.m.

01

Plenary 1 – Ratings Versus Quality: Media Caught Between Market Pressure and the Mission to Educate

Hosted by Deutsche Welle (DW)

#WS01

Plenary Chamber

“Television should educate people,” said the Director General of Bayerischer Rundfunk, Ulrich Wilhelm, in a statement advocating high-quality media. It served as a reminder to those in positions of responsibility at public broadcasters in Germany. They have a statutory mission to promote education and culture – a mandate that regulates the broadcasting of commensurate programming.

But in this day and age, does such an educational mission make any sense? Does the concept hold any weight in these times of infotainment, increasing flows of information, Big Brother and never-ending talk shows? What role does education play – internationally and in the era of new media – against the backdrop of globalization? Is the quest for good ratings even compatible with the mission to educate?

We are “Amusing Ourselves to Death” postulated American media theorist Neil Postman in a 1985 book examining the changing media landscape and its impact on society and education. Back then, there was still no talk of the Internet, social media and computer games.

More than 25 years later, the number and speed of media has multiplied. Younger generations in particular, maneuvering with seeming sovereignty, are consistently exposed to an onslaught of truths, half-truths and distortions.

What role do educational programs have and how can their content be conveyed in a way that is contemporary? Is there still a need for them or are they nothing more than a luxury product for a tiny percentage of a dying breed of middle-class intellectuals?

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Program

Monday, 25 June 2012

Moderator Peter Craven News Anchor, Political Correspondent, Presenter “Talking Germany”, Deutsche Welle, Berlin, Germany

Speakers Dr. Charlotte Cole Senior Vice President of Global Education, Sesame Workshop, New York, USA

Prof. Franz Josef Radermacher Director, Research Institute for Applied Knowledge Processing and Member of the Club of Rome, Ulm, Germany

Dr. Christof Ehrhart

Mikhail Shvydkoy

E xecutive Vice President Corporate Communications, Deutsche Post DHL, Bonn, Germany

President of the Russian Television Academy Foundation, TV-Host, Moscow, Russia

Traver Ncube

Lynne Weil

Chief Executive of Mail and Guardian, The Standard and The Zimbabwe Independent and Chairman of the Commonwealth Press Union, South Africa

Director of Communications and External Affairs, US Broadcasting Board of Governors BBG, USA

25–27 JUNE 2012 · BONN, GERMANY

32

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

02

Failing Institutions or Backbone of Professionalism? The Quality of Academic Journalism #WS02 Education in Developing Countries

Hosted by DW Akademie

Plenary Chamber

Only a small minority of universities in Africa provide communication and journalism studies programs across Africa, and even these have many gaps. Media management and audience research, for instance, are not addressed at all. In many cases, the quality of academic media education is at a low standard educationally, professionally and technologically.

It is often outdated in terms of content and methods. Apart from a few exceptions, Africa’s universities do not provide world-class, locally relevant programs. UNESCO is tackling this challenge with strategic capacity-building of existing institutions. UNESCO has identified 11 universities in Sub-Saharan Africa as having the needed capacities to participate in their initiative for excellence.

In 2010, DW Akademie launched a Master’s program in international journalism. Others take a different approach: The Aga Khan University is establishing the Graduate School of Media and Communication, GSMC, in Nairobi, to serve the entire continent of Africa.

A brand new academic institution, its intention is to create a “more diverse, independent, socially responsible media sector with knowledge and skills to strengthen the social and economic success of their enterprises”. Such a media sector will enable Africa to negotiate socio-economic, political and technological change and increase African engagement and contributions to global knowledge and trends in media. This panel discussion will examine questions such as whether to strengthen institutions or build up new ones - which concept should global stakeholders pursue for formal education in the media sector? How can Africa’s academic media education institutions be improved? How can the quality of formal education in media professions be enhanced?

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Program

Monday, 25 June 2012

Moderator Patrick Leusch Head of Project Development, DW Akademie, Germany

Speakers Nazeer Aziz Ladhani

Prof. Stephen Jukes

Project Director for Graduate Professional Education, Aga Khan University, Nairobi, Kenya

Dean of Bournemouth University’s Media School, United Kingdom

Prof. Guy Berger

Prof. Christoph Schmidt

Director, Freedom of Expression and Media Development UNESCO, Paris, France

Head, Administrative and Academic Department, DW Akademie, Bonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

34

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

03

Is Green Development a Contradiction or an #WS03 Opportunity? The Skills Perspective

Hosted by UNESCO-UNEVOC International Centre for Technical and Vocational Education and Training (UNESCO-UNEVOC)

Room A/B

Sustainability as a concept is largely accepted by countries rich and poor, but the common practice seems to be: “Let’s get our economies going first – we’ll worry about sustainability later”.

Especially in fast-emerging economies with high productivity and a low-cost labor forces, environmental considerations are often neglected in favor of rapid growth. In industrialized countries, sustainability is often more integrated in learning and production processes. But everywhere, the working population remains a largely untapped resource to achieve the transition to green economies and societies.

Ideally, a qualified and well-informed workforce is the key to ensure the industry’s responsible use of our planet’s resources. Youth and adults must gain access to the skills and competences they need to face the demands of the 21st century green labor market. But in reality, environmental considerations are at the bottom of the list when it comes to satisfying one’s need for bread, butter and shelter. Reconciling competing economic aspirations of rich and poor countries in a global economy facing climate change, energy insecurity and ecological scarcity is one of the biggest challenges that need to be taken on.

Journalists are crucial in safeguarding balanced and unbiased information about energy, the environment, education and skills, and in sensitizing learners, workers and consumers to the change they can make.

This workshop will focus on questions such as: - Is green development a contradiction or an opportunity, or is it just another catchy concept that will be caught up by the realities of market competition?

- W hat skills do people need to enable the transition to greener economies and societies?

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Program

Monday, 25 June 2012

- W hat must the education and training sector do to meet the challenges of green development?

- W hat is the role of the media in informing about green skills for sustainable economies?

Participants are invited to shape the debate on green skills for a low-emission economy with educators, policy-makers, industry representatives and education journalists.

Moderator Armin Himmelrath Journalist, Medienbüro Köln, Germany

Speakers Prof. Rajesh Khambayat

Shyamal Majumdar

National Institute of Technical Teachers’ Training and Research, Department of Education and Research, Bhopal, India

Head, UNESCO-UNEVOC International Centre for Technical and Vocational Education and Training, Germany

Laila Iskandar Chairperson of Community and Institutional Development (CID) Consulting, Egypt

25–27 JUNE 2012 · BONN, GERMANY

36

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

04

An Algorithmic View of the World: How Google and others Shape Awareness and Education

Hosted by Deutsche Welle (DW) / re:publica

#WS04

Room C

For many, if not most people, information on almost any topic is just a click away. Google and other search engines are increasingly giving us what we want to know. They tame the torrents of data on the Internet, opening the world up to us. Hidden algorithms manage the information reaching us and influencing what we think, what we do, what we feel forming our perception of the world. From users’ tracked data, search engines collate individual profiles - which lock them out of other information categories. Internet censorship and other repressive measures by some governments prevent search engines from accessing data freely available elsewhere on the globe. Hence users get filtered information.

So is free and comprehensive information delivery from the Internet only an illusion?

What are the outcomes of the commercial interests of search engine giants determining individual information delivery? What is the upshot of state agencies restricting access to information available on the web? How will we be affected by algorithms increasingly shaping our world view?

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37

Program

Monday, 25 June 2012

Moderator Kristin Zeier Head of Background English, Deutsche Welle, Bonn, Germany

Speakers Dr. Mercedes Bunz

Falk Lüke

Journalist, Digital Thinker, Author, London, United Kingdom

Freelance Journalist, Berlin, Germany

Prof. Peter Weibel Chairman and CEO, Zentrum für Kunst und Medientechnologie, Karlsruhe, Germany

25–27 JUNE 2012 · BONN, GERMANY

38

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

05

Beyond Education: What is Required to Ensure #WS05 Young People’s Employability?

Hosted by Deutsche Post DHL and SOS Children’s Villages International

Room F/G

“To be employed is to be at risk. To be employable is to be secure.”

Of the world’s estimated 211 million unemployed people in 2009, nearly 40 percent - or about 81 million - were between the ages of 15 and 24, according to the International Labour Organization (ILO). Unemployment among young people has risen for many years in all parts of the world, in developed and less developed countries. There are many causes, yet one major and persistent factor is a lack of skills in young people, making them less employable.

Employability is understood in many different ways. Many equate employability with finding employment, which in turn is often associated with formal education. However, employability is more than just getting a new job or formal education. For youth to be employable, they need the confidence, knowledge and skills that will help to secure a job, to be successful in it and remain adaptable and flexible to change skills or jobs when required in a changing environment. In other words, it is also about having the soft skills not necessarily acquired through formal training or education.

For young people who lost parental care or who are at risk of losing it, finding a job may be even more challenging. Some reasons may include a lack of soft skills, such as communication skills or problem-solving abilities; lack of information on the type of employment opportunities available; or little understanding of the demands within a working environment. Such skills are advantageous in today’s competitive job market. Mainly, however, the problem for this group lies in inadequate education, training and exposure to prepare them for the challenges and opportunities offered in the current economic environment.

One possible explanation is that many young people who lost parental care or are at risk of losing it have had disrupted school careers and have faced a great deal of instability in many aspects of their lives. Apart from limited access to quality education they also lack the sup-

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Program

Monday, 25 June 2012

port and guidance needed to build their confidence, find their way and make sense of the complexities associated with employability. In a job market that puts a high premium on academic skills, achievement as well as how a person interacts and presents themselves, this will severely limit their chances.

This workshop will look into the prerequisites for the employability of young people. SOS Children’s Villages, together with Deutsche Post DHL as a partner, will share their relevant work experience with young people.

Moderator

Speakers Christoph Selig

Coenraad de Beer

Senior Program Manager GoTeach, Corporate Public Policy and Responsibility Deutsche Post DHL, Germany

Programme Development Advisor, SOS-Kinderdorf International, Austria

Krešimir Makvic´

Ralf Dürrwang

National Advocacy Advisor, SOS Children’s Villages Croatia

Vice President Corporate Responsibility-GoTeach, Deutsche Post DHL, Bonn, Germany

Marta Dankiewicz

Lorenz Kerer

Member of the I Matter International Youth Council

E xecutive Manager BIWAK and BEWO Youth Facilities, Austria

Speakers

25–27 JUNE 2012 · BONN, GERMANY

40

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

06

Can You Teach People Peace? Is Peace Education #WS06 Indispensable or Merely an Illusion?

Hosted by Global Partnership for the Prevention of Armed Conflict (GPPAC)

Annex

There is no shortage of official recognition for the importance of peace education. Many organizations and institutions actively promote and work on peace education, including UNESCO, the Council of Europe, governments and academic institutions. The basic assumption behind this is that for true and sustainable peace to prevail, people on all levels of society need to have an understanding of peace and the desire and abilities to maintain it.

Similar to peace itself, few would argue against the desirability of peace education. But is it really possible to teach people peace? Or is it merely a beautiful illusion?

The commonplace skeptical smirk about peace work seems to be inevitable when thinking of teaching people whose everyday reality is violence and armed conflict about nonviolence, conflict transformation and reconciliation. In times of crisis and conflict, a choice between the practical consideration of surviving through the use of a gun or the moral decision to stand against the use of violence seems to be idealistic. But at the same time, if people continue to choose violence, there will never be sustainable peace.

This panel will try to tackle these considerations in two ways: Firstly, by looking at the overall issues, including whether peace education is a requirement for there to be true peace or whether it is a concept prevalent in the West that does not apply to actual conflict situations. Secondly, the workshop will look at peace education during different stages of conflict - in the lead up to, during and after war. Is it possible to teach people peace when a society is gearing up for conflict? Is it possible to teach people peace when they are trying to survive a war? And is it possible to teach people peace when they are traumatized, mourning the loss of their loved ones and trying to rebuild their destroyed homes?

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Program

Monday, 25 June 2012

Moderator Marte Hellema Programme Manager Public Outreach, Global Secretariat of the Global Partnership for the Prevention of Armed Conflict, The Hague, The Netherlands

Speakers

Emmanuel Bombande

Zahid Movlazadeh

Ececutive Director and CoFounder, West Africa Network for Peacebuilding, Accra, Ghana

Programme Manager Action Learning, Global Secretariat of the Global Partnership for the Prevention of Armed Conflict, The Hague, The Netherlands

Alvito de Souza

Lucy Nusseibeh

Secretary General, SIGNIS, Brussels, Belgium

Founder and Director, Middle East Non-Violence and Democracy, East Jerusalem

Ivana Gajovic´ Founder and Director, Nansen Dialogue Centre Montenegro, Podgorica, Montenegro

25–27 JUNE 2012 · BONN, GERMANY

42

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

07

The Media’s Role in Shaping Political Culture in the Middle East and North Africa #WS07

Hosted by Konrad-Adenauer-Stiftung (KAS)

Room Aeltestenrat

The Arab Spring powerfully uprooted several long-standing authoritarian governments in the Middle East and North Africa, led to elections in Tunisia and Egypt and motivated some states to initiate reforms. A free and responsible media have been and are still crucial in helping the Arab states on their path to democracy. But while social media played an important part in the uprisings, they do not seem to be able to promote active political participation, generate real leadership and form alliances, leaving a gap between the virtually connected youth and the obsolete political institutions.

So what role do both traditional and social media play in the process of shaping a new political culture in the Middle East and North Africa? What needs to change in the political and societal framework so that they can assume their role? What is the perception of Arab media in comparison with Western media in this process? What is different in how social media are used to shape the political culture after as compared to before and during the uprisings? How are the new regimes handling the media? And what effect does the change in the political landscape have on the training of journalists and the quality of news reporting?

Participants representing civil society, politics and the media from Tunisia, Egypt, Jordan and Morocco will discuss these questions and analyze the situation in their respective countries, offering interesting insights and perspectives.

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Program

Monday, 25 June 2012

Moderator Anne Allmeling Freelance Reporter and Editor, Germany

Speakers Omar Abassi

Lina Ben Mhenni

Political Scientist, Rabat, Morocco

Blogger, Activist, Teacher at Tunis University, Correspondent for Global Voices, Tunisia

Oraib Al Rantawi

Shahira El Rafei

Director, Al Quds Center for Political Studies, Amman, Jordan

Senior Editor, Al Ahram Newspaper, Cairo, Egypt

25–27 JUNE 2012 ¡ BONN, GERMANY

44

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

08

Universities As Agents of Change? A Close Look at Recent Developments in Egypt and Tunisia #WS08

Hosted by German Academic Exchange Service (DAAD)

Room Suessmuth

Democratic change in Egypt and Tunisia will only be successful if people are able to participate directly in collective decision-making processes and if an improvement of their living conditions can be achieved. They therefore need good education und real job opportunities. The young generation is extremely dissatisfied and demands a better future. Unemployment among young university graduates is constantly growing; chances of gaining employment after graduation are small. Universities are sccordingly carrying out an important historic task: They are picking up on the political demands and transfer them into science and research. The panel will analyze the new situation and discuss chances and challenges for universities in Egypt and Tunisia.

Moderator Dr. Michael L端ders Political and Economic Consultant, Journalist and Middle East Specialist, Berlin Germany

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45

Program

Monday, 25 June 2012

Speakers Dr. Sarhan Dhouib

Dr. Isabel Schäfer

Research Associate, Institute of Philosophy, University of Kassel, Germany, DAAD-

Senior Researcher, Lecturer in Mediterranean Studies and International Relations, Humboldt University, Berlin, Germany

Alumnus

Prof. Abdel Meguid Kassem

Robert Schrembs

Alumnus

Project Coordinator, GermanArab Master’s Program for International Education Management, PH Ludwigsburg University, Germany

Dr. Florian Kohstall

Doaa Soliman

Head, Freie Universität Berlin Cairo Office, Egypt

Egyptian Journalist, DAAD Scholarship Holder, Public Policy and Good GovernanceMaster, Essen, Germany

Professor, Department of Endemic Diseases, Cairo University, Egypt, DAAD-

25–27 JUNE 2012 · BONN, GERMANY

46

Program

Monday, 25 June 2012

2:00 p.m. - 3:30 p.m.

09

A Fun Way to Learn: Learning by Ear – Deutsche Welle’s Innovative Educational Programming for #WS09 Africa and Afghanistan

Hosted by Deutsche Welle (DW)

Pumpenhaus

What are the benefits of a clean environment? How can young people enter the world of business or become entrepreneurs? What career chances are there for youths, for example in Africa or Afghanistan?

Where traditional avenues of education falter, edutainment formats can convey complex matters in ways that are entertaining and easy to understand. Radio dramas are a good example. Especially in regions with sparse television and online access, they can reach a wide target audience.

Join us for a lively on-stage presentation of a typical radio drama and discover the secrets of its success. This multimedia workshop will include acted scenes and interviews. The performance will be followed by a discussion with some of the creators and recipients of “Learning by Ear” programs for Africa and Afghanistan. The workshop will also address the development of edutainment formats for an audience in specific cultural contexts.

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Program

Monday, 25 June 2012

Moderators Katrin Ogunsade

Ziphora E. Robina Bilsky

Journalist and Coordinating Editor, Africa Programme, Deutsche Welle, Bonn, Germany

Journalist, Producer and Host, Indonesian Service, Deutsche Welle, Bonn, Germany

Chrispin Mwashagha Mwakideu

Arif Farahmand

Speakers Writer, Learning by Ear Project, Kenya

Journalist, Afghanistan Service, Deutsche Welle, Bonn, Germany

Emmy Chirchir

Abdul Wahid Hamidi

Communications Consultant and Blogger, Nairobi, Kenya

Coordinator, Movement to Support Quality Education in Afghanistan, Kabul, Afghanistan

25–27 JUNE 2012 ¡ BONN, GERMANY

48

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

10

Intercultural Dialogue on the Challenges of Global Governance

#WS10

Plenary Chamber Hosted by German Development Institute / Deutsches Institut für Entwicklungspolitik (DIE) and Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) The emergence of global and regional powers from the developing world has fundamentally changed the contours of the international order. It has brought to an end the predominance of Western countries created by the Industrial Revolution. The ongoing transition to a “multi-polar” or rather “non-polar” world raises the question on which norms and values will guide the evolution of a new global governance system. World cultures and civilizations differ in their understanding of global challenges and domestic responsibilities. Therefore, we need to develop avenues of intercultural dialogue which recognize diversity while fostering common views and practical solutions to planetary problems.

It is against this backdrop that since 2007 the German Development Institute / Deutsches Institut für Ent­w icklungspolitik (DIE) and Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) have been training highly qualified young professionals from Egypt, Brazil, China, India, Indonesia, Mexico, Pakistan and South Africa. This training and dialogue program, called “Managing Global Governance” (MGG), strengthens the capacities of Germany’s partner countries in shaping globalization processes as well as supporting them with the implementation of national reform policies and the reduction of poverty. At the same time the program encourages high-level networking between Germany/Europe and the participating countries. The aim is to design stable, strategic partnerships on equal terms to identify common approaches to solving global challenges.

Is global governance a Euro-centric, Western concept or can it be applied in other world regions and at the global level as a useful framework for international cooperation? How can we find a consensus on universal values that apply to global governance? What are success stories for North-South cooperation on key global challenges? How can we strengthen

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Program

Monday, 25 June 2012

dialogue between civilizations to promote common solutions to specific global problems?

These and other questions will be addressed by this panel of high-level experts from developed and developing countries.

Moderator Prof. Dirk Messner Director, German Development Institute / Deutsches Institut für Entwicklungspolitik (DIE), Germany

Speakers Philani Mthembu

Wang Qiang

GSGP-Graduate School of Global Politics at the University of Berlin (FU), Germany

China Institute of International Studies (CIIS), China

Shafiah Muhibat

Dr. Astrid Skala-Kuhmann

IFSH - Institute for Peace Research and Security Policy at the University of Hamburg, Germany

Director, “Global Partnerships, Emerging Economies”, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), Germany

25–27 JUNE 2012 · BONN, GERMANY

50

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

11

The Rights to Education and Sexual Self-Determination

#WS11

Room A/B

Hosted by German Institute for Human Rights

This panel discussion will highlight the conflict-ridden area of sexual self-determination in realizing the human right to education. Whereas numerous organizations and institutions have developed innovative approaches to integrating the perspectives of LGBTI (lesbian, gay, bisexual, trans- and intersexual people) into education over the past several decades, there are still a great number of states and stakeholders strongly opposed to the idea of empowering children and youth for sexual self-determination. Panelists and participants will share their ideas, highlight conflict areas and discuss possible solutions.

Moderator

Speakers Dr. Claudia Lohrenscheit

Prof. Beate Rudolf

Head of Human Rights Education Department at the German Institute for Human Rights, Berlin, Germany

Director of the German Institute for Human Rights, Berlin, Germany

Prof. Michael O’Flaherty

Karmen Ĺ piljak

Chief Commissioner, Northern Ireland Human Rights Commission, Ireland

Freelance Trainer, Political Scientist, Slovenia

Speakers

DEUTSCHE WELLE GLOBAL MEDIA FORUM

Building Bridges ...

… between theory and practice.

The German Development Institute / Deutsches Institut für Entwicklungspolitik (DIE) is one of the leading Think Tanks for development policy worldwide. Since its founding in 1964, DIE has based its work on the interplay between Research, Consulting and Training. These three areas complement each other and are responsible for the Institute’s distinctive profile.

DIE draws on development research from around the world, dedicating its work to key issues facing the future of development policy.

German Development Institute / Deutsches Institut für Entwicklungspolitik (DIE)

www.die-gdi.de | www. facebook.com/DIE.Bonn

52

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

12

Not Just Another School in Africa: Fostering Education in and About Zambia and Germany #WS12

Hosted by CARE Deutschland-Luxemburg e.V. (CARE)

Room C

Many schools in Germany seek partnerships with African counterparts and raise funds to buy supplies or improve local facilities. These initiatives are well-intentioned, but don’t live up to current principles of development cooperation which seek a more holistic approach.

Apart from that, the economic support for schools in African countries can differ, with one school in a region getting a lot of funding from a German partner school, while many others do not.

CARE has started an initiative that seeks to overcome this gap. “WE CARE FOR ZAMBIA” combines education about development issues in German schools with improving education capacities in Zambia. In the eastern districts of Lundazi and Chama, CARE has partnered with a Zambian nongovernmental organization called Reformed Open Community Schools (ROCS) to improve the quality of teaching in community schools in rural areas. Together with CARE, ROCS aims to strengthen parent and teacher committees and support a curriculum that fosters civic engagement, democratic learning and gender equality.

To gain knowledge of Zambian realities and challenges for education, students in Germany will receive regular updates from the region. However, the German schools will not partner with one individual school, but instead help CARE raise the funds needed to implement this project benefiting 30 schools in two districts. CARE provides logistical support and spokespeople for school events in Germany and supports networking and information exchange among German schools who participate in the initiative.

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Program

Monday, 25 June 2012

This workshop will bring together Marlon Phiri, a representative from ROCS in Zambia, Sabine Kreutzer, a teacher from one of the German partner schools, Valeska Homburg, a well-known TV anchorwoman who recently visited the project region as well as Thomas Knoll, CARE’s manager for volunteers and school campaigns. They will discuss possibilities and challenges of this educational approach.

Moderator Valeska Homburg German Sports Journalist and TV Anchorwoman, Germany

Speakers Thomas Knoll

Marlon Phiri

Manager for Volunteers and School Campaigns, CARE, Germany

E xecutive Director, Reformed Open Community Schools, Zambia

Sabine Kreutzer Head of Marie-Kahle Comprehensive School Bonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

54

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

13

Through a Child’s Eyes: Creating Images with the #WS13 Next Generation

Hosted by World Catholic Association for Communication (SIGNIS)

Room F/G

Learning by doing: Thinking outside-the-box and outside the “classroom”, this panel aims to explore ways of mainstreaming media education and how media awareness can serve as a means of equipping the next generation with the background knowledge, skills and basic journalistic values to be responsible consumers and producers of media. The workshop will spotlight media monitoring by children and young people and their expressions of how they see themselves represented in the media. In today’s world, ordinary citizens are simultaneously consumers and producers of media images, none more so than the young. Even more importantly, these processes can inspire children and young people to make their voices heard and contribute to holding the media to account.

Moderator Dr. Jim McDonnel Director of Development, SIGNIS, United Kingdom

DEUTSCHE WELLE GLOBAL MEDIA FORUM

55

Program

Monday, 25 June 2012

Speakers Gustavo Andújar

William Bird

Vice President SIGNIS, Cuba

Director, Media Monitoring Africa, South Africa

Augustine Anthuvan

Lawrence John Sinniah

Editor International Desk Channel NewsAsia, Singapore

President of SIGNIS Asia and Coordinator of the SIGNIS Global Media Education Project, Malaysia

25–27 JUNE 2012 · BONN, GERMANY

56

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

14

Kids Online Worldwide? The Digital Divide of Children’s Access to Media in Developing and #WS14 Developed Countries

Hosted by DW Akademie

Annex

In Germany, 90 percent of 12-year-olds own a mobile phone. TV is available in nearly all households in developed countries; Internet is available to 36 percent of German children aged 6 and up. Half of the world’s population is under twenty-five and 85 percent of them live in developing countries. Access to the Internet and mobile phones is growing fast in developing countries, while access to media (apart from radio) still remains weak for most of these populations.

This panel will deal with key questions such as: How does a fast-changing media landscape affect children’s lives in developing countries? Which media will the children of today in developing countries be using in the future? How will they use this media? How can media development support adapt accordingly?

This event is part of a series of panels and workshops hosted by DW Akademie. The series of events will highlight the potential impact of media, culture and education on media development cooperation, DW Akademie’s core activity, from various perspectives. The series of panels and workshops aims to contribute to the improvement of professional media education and international media support strategies in light of demographic challenges and a fast-changing media environment.

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Program

Monday, 25 June 2012

Moderator Mathis Winkler Head of Europe and Central Asia Division, DW Akademie, Bonn, Germany

Speakers Vladimir Bratic

Florian Weigand

Assistant Professor, Media and Communication, Hollins University, United States

Regional Coordinator for Afghanistan and Pakistan, DW Akademie, Bonn, Germany

Geraldine de Bastion Project Manager, newthinking communications, Berlin, Germany

Jonathan Marks Director, Critical Distance, Huizen, The Netherlands

25–27 JUNE 2012 ¡ BONN, GERMANY

58

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

15

Human Rights Education - The Scientific and Cultural Potential for Transforming the Middle East #WS15

Hosted by Goethe-Institut e. V. (GI)

Room Aeltestenrat

Political upheaval in North Africa and the Middle East raises not only constitutional but also very fundamental questions regarding the ranking of human rights, for example in terms of legal standards and their transferability, alongside the development of a new awareness of civil law. But on what will these processes of change be based? What role do international human rights declarations have in the development of a new consciousness? Is there an Arab Islamic heritage that could be the determining factor for the development of civil society structures? Can reference be borrowed from European intellectual history, especially the Age of Enlightenment - or is there perhaps even acceptance of contemporary Western thought? Could there ultimately even be a common, cross-cultural understanding, connecting to something akin to a universal legacy of thought?

This workshop will explore issues pertaining to human rights education from various approaches. Arab representatives from the fields of schoolbook research, jurisprudence, art education, philosophy and media theory have been invited to discuss the similarities and differences in sociopolitical developments and legal traditions occurring at different times in the Arab countries.

Amidst the upheavals in the Arab region, Tunisia is a much-quoted example: Human rights has been taught there since the first law on education was introduced in 1958. It contained the notions of freedom, dignity and equality, and it stipulated equality in school education.

The law was revised in 1991, making schooling compulsory and introducing civic education as an independent subject. But in fact, even then the law differed greatly from actual political reality. Yet as formal law it could have served as a model for the varying progressions of human rights education in North Africa and the Middle East.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

59

Program

Monday, 25 June 2012

The reasons behind the differences in Arab countries lie in the many predominant denominational, ethnic and religious divisions. So it’s no wonder that in other important aspects of human rights education, such as emancipation and the social inclusion of women, the disparities in individual countries of the region could hardly be greater. This workshop will focus on describing the potential that science and culture have for the process of transformation in Arab countries.

Moderator

Speakers Golineh Atai TV Journalist, WDR/ARD, Cologne, Germany

Prof. Aissa Deebi

Dr. Mohammed Néjib Abdelmoula

Dr. Sarhan Dhouib

Assistant Professor of Art and Design at The American University, Cairo, Egypt

Expert Consultant for Human Rights and Education,Tunisia

Research Associate, Institute of Philosophy, University of Kassel, Germany

Nagla Abed

Amal Ramsis

Expert for Women’s Rights in Human Rights Debate, Germany

Filmmaker, Egypt

25–27 JUNE 2012 · BONN, GERMANY

60

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

16

Russia: Education in Modern Commercial TV-Markets

#WS16

Room Suessmuth Hosted by Deutsche Welle (DW) / the Academy of Russian Television (ART) Television changes your mind and sometimes takes you away from many interesting and useful things like reading, meeting people, and spending time with your family. It can make you passive and even cause aggressive behavior and destructive reactions to everything.

Television can be dangerous by offering false information or encouraging you to buy things you don’t need. At the same time it can present information to us in the most effective way and increase the popularity of arts and science.

Television programming from some Russian broadcasting companies can be a rich source of information and education, by offering people the chance to learn about different cultures and languages, history, arts and science. But many producers seem to feel that action and entertainment are the only way to keep television viewers from changing the channel.

There has recently been an increase in the variety of new forms for education through television in Russia. And professionals consider some of them to be very effective. In this workshop, Deutsche Welle and the Academy of Russian Television (ART) will try and explore the relationship between television and education in Russia, as well as highlighting the new forms of non-formal education.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

61

Program

Monday, 25 June 2012

Moderator Mikhail Shvydkoy President of the Russian Television Academy Foundation, TV-Host, Moscow, Russia

Speakers Andrey Maksimov

Kirill Nabutov

TV-Host, Senior-Editor, Russian State TV and Radio Broadcasting Company, Russia

Art Director, TV “Adamovo Yabloko”, Saint Petersberg, Russia

Leonid Mlechin

Anatoly Smelyanskiy

Political Analyst and TV-Host, OAO TV Zentr Moskov, Russia

Author, TV-Host, Rector of the Moscow Art Theatre School, Deputy Art Director of the Moscow Art Theatre, Russia

25–27 JUNE 2012 · BONN, GERMANY

62

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

17

Learning Is a Two-Way Street: Participation in #WS17 Communication and Education

Hosted by Commonwealth of Learning (COL)

Pumpenhaus

As stewards of mass communication resources, media organizations have a key role in addressing (not just covering) citizen rights, including the right to education. Communities across the world, particularly in developing areas, have urgent needs for both formal education and non-formal learning. Traditional approaches to education are challenged by the sheer scale of learning needs - from vocational skills to maternal and child health - and are hindered by conventional one-way and didactic approaches.

As the reach of both new and conventional media continues to expand, so does the media’s potential to contribute substantially to meeting international education and development goals, e.g. Education for All (EFA) and the Millennium Development Goals (MDGs). Are media playing this role? Given the number of countries likely to miss their EFA and MDG targets, the role of media in education and learning should be in sharper focus. Is it? It is not only the scale of learning enabled by mass media that is critical to its educational mission: It is in the media’s ability to engage audiences in learning processes that we find its great potential for participatory and constructivist learning, education that results from dialogue among stakeholders and the collaborative building of understanding and knowledge. Are media embracing this potential?

Using experiences from Africa and Latin America as a starting point, this session intends to offer insights into the potential and pitfalls of participatory communication to address the challenge of education for all. The workshop will explore a series of questions: What is meant by participation and how is it achieved in practice? Is it effective? What are the tradeoffs between participation and scale? What are the opportunities presented by community radio on the one hand and social media on the other?

DEUTSCHE WELLE GLOBAL MEDIA FORUM

63

Program

Monday, 25 June 2012

Moderator Ian Pringle Specialist in Participatory Communication and Community Media, Commonwealth of Learning, Vancouver, Canada

Speakers Kanchan K. Malik

Charles Simbi

Associate Professor, Department of Communication, University of Hyderabad, India

Head of Programs, Story Workshop Educational Trust, Malawi

Kevin Perkins

Mónica Valdés

Executive Director, Farm Radio International, Ottawa, Canada

Trainer Director, World Association of Community Broadcasters Latin America and the Caribbean, Colombia

25–27 JUNE 2012 · BONN, GERMANY

64

Program

Monday, 25 June 2012

4:00 p.m. - 5:30 p.m.

18

Amplifying the Role of Media in Furthering Cross-Cultural Understanding: The UNAOC Media #WS18 Program

Hosted by United Nations Alliance of Civilization (UNAOC)

Trincomalee/Antigua (DW)

The significant influence of the media in shaping the way we see the world and in setting the agenda of public debates is a widely recognized fact. This power can have positive as well as negative effects. On the one hand, the media is often criticized for producing generalizations and clear-cut assessments of complex issues that can potentially strengthen stereotypes and harden polarized opinions. But the media is also a potent force in challenging prejudice and in channeling new ideas and perspectives. Through accurate coverage, truthseeking, quality analysis and debate, journalists and editors can play a positive role in ensuring that a broad diversity of voices are being heard on divisive issues. The United Nations Alliance of Civilizations aims to capitalize on the constructive role of the media in helping to expand public understanding.

Presenter StĂŠphanie Durand Media and Partnerships Officer, UNAOC

DEUTSCHE WELLE GLOBAL MEDIA FORUM

65

Program

Monday, 25 June 2012 Change by Exchange ... ... is the motto and prime objective of DAAD, the world’s largest funding organisation for international academic exchange. Using its worldwide network of 14 regional offices and 51 information centres, DAAD is dedicated to ■ building academic partnerships worldwide and thus fostering internationalisation in education ■ promoting foreign and German students, scientists and academics through more than 250 scholarship and funding programmes ■ providing in-depth information on higher education in Germany as well as promoting German studies and the German language abroad.

www.daad.de

25–27 JUNE 2012 · BONN, GERMANY

66

Program

Tuesday, 26 June 2012

9:30 a.m. - 10:30 a.m.

19

Plenary 2 – Globalization: Friend or Foe of Cultural Diversity and Intercultural Dialogue? #WS19

Hosted by Deutsche Welle (DW)

Plenary Chamber

“Peace begins in the minds of those who perceive diversity as an element of betterment and growth.”

- Kofi Annan.

Of the more than 6,000 living languages around the planet, around 90 percent will have died out by the end of this century. Unique forms of perceiving and understanding our world will be lost, in many cases without leaving behind even a grammar guide or dictionary. Similar tendencies can be seen in the cultural and social diversity of religion, literature and architecture.

Is globalization accelerating a tendency towards conformity or does it promote intercultural dialogue? Is it better for people to become more assimilated to one another? Does that help prevent misunderstandings from arising in the first place? Despite all the positive aspects of diversity, where does that leave cultural identity? Can the one only flourish at the expense of the other? And what conflicts might such a perceived contradiction evoke?

Cultural diversity is signified not only by language and other cultural features, but also by social interaction. In many European countries, migrants make up more than 20 percent of the population. Due to waning population growth rates, more and more migrants are needed to fill gaps in commercial enterprises. Many businesses and organizations are ramping up “diversity management” to effectively cope with the new challenges. So what does cultural diversity and intercultural dialogue mean for the countries of this world, now and in the near future?

DEUTSCHE WELLE GLOBAL MEDIA FORUM

67

Program

Tuesday, 26 June 2012

Moderator Ute Schaeffer Editor-in-Chief, Deutsche Welle, Germany

Speakers Jusuf Habibie

Dr. Heinrich Kreft

Former President of ­Indonesia, Indonesia

Ambassador and Special Representative for Dialogue among Civilizations, Federal Foreign Office, Germany

Christine Merkel

Jorge Sampaio

Head, Division of Culture, Memory of the World, German Commission for UNESCO

Former President of the Portuguese Republic, UN Secretary-General’s High Representative for the Alliance of Civilizations and Special Envoy to Stop Tuberculosis, USA

10:30 p.m. Keynote address and discussion Plenary Chamber Guido Westerwelle German Federal Minster for Foreign Affairs

25–27 JUNE 2012 · BONN, GERMANY

68

Program

Tuesday, 26 June 2012

11:30 a.m. - 1:00 p.m.

20

Sustainable Capacity Development in Africa: Selected Case Studies from the United Nations #WS20

Hosted by United Nations University (UNU)

Plenary Chamber

Addressing the needs of developing countries - in particular Africa - is a cross-cutting issue throughout the work of the United Nations. Ensuring that Africa has ownership of its own development is a major element for development. Irina Bokova, the Director-General of UNESCO, has said that, “Reorienting our education systems in line with the principles of sustainable development is essential for helping learners to understand and act upon such threats as climate change, poverty, food scarcity and the loss of biodiversity.”

This workshop session will be facilitated by the United Nations University (UNU), United Nations Convention to Combat Desertification (UNCCD) and the United Nations Volunteers (UNV). Participants can expect practical insights into activities of the United Nations agencies in Africa in the field of education and culture.

UNU’s postgraduate education and capacity development activities in Africa foster knowledge creation with a strong emphasis on home-grown and participatory “made-to-fit” solutions. Education is one of the main objectives identified in the UNCCD ten-year strategic plan and framework. The Convention’s educational messages seek to deepen understanding of issues of interest to the stakeholders so that measures to combat desertification, land degradation and drought become part and parcel of every country’s development policy.

The difference the UNV program makes is by demonstrating peace and development results and impacts through volunteerism. UNV has the ability and knowledge to bring about transformational change through volunteerism, community voluntary action and civic engagement through active partnerships with civil society, volunteer involving organizations, United Nations agencies and governments.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

69

Program

Tuesday, 26 June 2012

Moderator Dr. Jörg Szarzynski Head of Section, Enhancing Graduate Educational Capacities for Human Security, United Nations University Institute for Environment and Human Security, Bonn, Germany

Speakers Yukie Hori

Dr. Erick Gankam Tambo

Coordinator, Awareness Raising, Communication and Education Unit, United Nations Convention to Combat Desertification, Bonn, Germany

Associate Academic Officer, Institute for Environment and Human Security, United Nations University, Bonn, Germany

Robert Toe Portfolio Manager Central and West Africa, United Nations Volunteers, Bonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

70

Program

Tuesday, 26 June 2012

11:30 a.m. - 1:00 p.m.

21

Strengthening the Media by Building Community #WS21 Reporting Capacity

Hosted by Voices of Africa Media Foundation (VOAMF)

Room A/B

Many campaigns in rural and urban parts of Africa do not achieve the expected results despite the considerable efforts, energy and resources invested in them. This workshop sets out to demonstrate that one of the most important elements that has so far been neglected is ‘the grassroots viewpoint’ on cultural, political, educational and social issues. If policymakers were aware of the feelings, beliefs, and opinions of targeted local communities, they would better orient and implement their policies and campaigns with greater chances of success.

With about 100 mobile reporters trained in seven African countries, the Voices of Africa Media Foundation (VOAMF) has introduced the concept of mobile reporting, whereby local reporters equipped with mobile phones are trained and coached to bring the missing grassroots viewpoint to the public space. By doing so, community reporting is established to bring forth issues that matter to the members of the community.

The workshop will show how mobile reporting training works and how VOAMF can implement it in existing communication programs for all organizations that run community-oriented projects in Africa. This will be illustrated by two case studies taken from the mobile reporting training programs that VOAMF carried out for Free Press Unlimited in Zimbabwe and the Institute for War and Peace Reporting in the Democratic Republic of the Congo.In all cases, reporters using mobile phones reveal some of the deepest reasons why the grassroots viewpoint is far removed from that of policymakers.

Moderator

Speaker Pim de Wit

Dr. Olivier Nyirubugara

Director, Voices of Africa Media Foundation, The Netherlands

Senior Trainer and Coach, Voices of Africa Media Foundation, The Netherlands

DEUTSCHE WELLE GLOBAL MEDIA FORUM

71

Program

Tuesday, 26 June 2012

11:30 a.m. - 1:00 p.m.

22

Countering Censorship in Iran: Policies for Media and State Actors to Improve Access to Informa#WS22 tion

Hosted by Radio Zamaneh

Room C

In this interactive, town hall style seminar organized by Deutsche Welle and Radio Zamaneh, Iranian journalists, internet security and cyberwar experts and policymakers and the seminar participants discuss various policies, best practices and methods to push back on Iran-based efforts to curb independent media, bloggers and citizen reporters to report from, and on Iran, and to disseminate information freely to an Iranian audience.

Topics of discussion will include satellite hacking and internet jamming from Iran, technological and other needs of independent Iranian media, and (proposed) legislation and other actions from states and multilateral organizations like the EU that contribute to countering censorship and promote free speech and press freedom in Iran.

Moderator Arjen de Wolff Executive Director, Radio Zamaneh, Amsterdam, The Netherlands

25–27 JUNE 2012 ¡ BONN, GERMANY

72

Program

Tuesday, 26 June 2012

11:30 a.m. - 1:00 p.m.

23

Vocational Education and Training – Germany’s #WS23 Dual System as a Role Model?

Hosted by Confederation of German Employers’ Associations (BDA) / Association of German Chambers of Industry and Commerce (DIHK)

Room F/G

“Learning from practical experience for practical use” - this brief formula summarizes the aim of Germany’s dual vocational education and training (VET) system. It combines education in vocational schools and practical work experience in companies where training takes place.

For German businesses, this system is the central source of skilled labor and a very important location factor. For young people it provides the basis for a successful start into working life. It is a major factor in Germany’s comparatively low rate of youth unemployment.

Other countries often look closely at Germany’s dual education system when reforming their own VET systems, which aim to reduce high youth unemployment, link vocational training more closely to the workplace and make it more demand-oriented. Germany has established close cooperation with many countries interested in the dual VET system. In addition, many German companies operating abroad have launched initiatives to implement elements of the dual system there. However, only a few countries have a thorough dual VET system in place.

The intention of this workshop is to give participants the opportunity to learn more about the German dual vocational training system and to discuss its merits with representatives of the practical training scheme. The workshop will also address the question of how to handle the increasing demand on dual VET constructions abroad in terms of the necessary support structures. It will deal with questions such as: What kinds of experiences have companies made with different kinds of VET systems? What are the merits and advantages of the dual VET system? Is it a role model? Why do companies get involved and invest in the system?

What has been the experience of German companies when trying to implement dual elements in foreign locations? What role do associations such as the worldwide Network of German Chambers of Commerce (AHK) play? How can elements of the German dual system be transferred to other countries? Where are best-practice examples? What are the system’s limits?

DEUTSCHE WELLE GLOBAL MEDIA FORUM

73

Program

Tuesday, 26 June 2012

Moderator Conny Czymoch Moderator, Journalist, TV-Host

Speakers Birgit Thomann

Mónica Cuevas

Head of Dpt. “Cross Sectional Tasks/Communication/International Vocational Education and Training” at the Fed. Institute for Vocational Education and Training (BIBB), Germany

Attache for Scientific and Academic Cooperation at the Chilean Embassy to Germany, Berlin

Hans-Joachim Böhmer

Bernd Weisschuh

Executive Director,GermanPortuguese Chamber of Industry and Commerce, Portugal

Manager PER/LRV Vocational Training and Education Policies, Daimler AG, Stuttgart, Germany

25–27 JUNE 2012 · BONN, GERMANY

74

Program

Tuesday, 26 June 2012

11:30 a.m. - 1:00 p.m.

24

School Is Out, Facebook Is In: How Do Media Impact the Education and Career Paths of #WS24 Youngsters in Developing Countries?

Hosted by DW Akademie

Annex

More than 1.3 billion people - one of every five people alive today - are adolescents aged 10 to 19, according to the United Nations Population Fund. About 85 percent of them live in developing countries. Young people represent an enormous potential resource for most developing countries. Their educational achievements are key to the development of their countries. However, investment in education is still low in developing countries. This panel will explore questions such as: What role do media play in the education of a young population? What do youngsters in developing countries expect from the media? Do the media contribute to the education of young people?

This event is part of a series of panels and workshops hosted by DW Akademie. The series of events will highlight the potential impact of media, culture and education on media development cooperation, DW Akademie’s core activity, from various perspectives. The series of panels and workshops aims to contribute to the improvement of professional media education and international media support strategies in light of demographic challenges and a fast-changing media environment.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

75

Program

Tuesday, 26 June 2012

Moderator Simon Didszuweit Freelance Consultant, DW Akademie, Bonn, Germany

Speakers Khushal Asefi

Dr. Ronald Meinardus

General Manager, Ariana Radio & Televsion Network (ATN), Kabul, Afghanistan

Regional Director, FriedrichNaumann-Stiftung für die Freiheit in the Middle East and Northern Africa, Cairo, Egypt

Christine Bukania

Prof. Keval J. Kumar

Student, International Media Studies, DW Akademie, Bonn, Germany

Adjunct Professor, Department of Communication and Journalism, University of Pune, India

25–27 JUNE 2012 · BONN, GERMANY

76

Program

Tuesday, 26 June 2012

11:30 a.m. - 1:00 p.m.

25

Cultural Diversity as Driving Force for Sustainable Development – Perspectives from the Arab #WS25 Region

Hosted by German Commission for UNESCO

Room Aeltestenrat

The workshop aims at highlighting the opportunities offered through the UNESCO Convention for the Protection and Promotion of the Diversity of Cultural Expressions for developing cooperative cultural policy, cultural infrastructure and creative industries. Special emphasis lies on transition countries such as Tunisia and Egypt. The workshop will give practical examples and prospects on how to make use of the framework of this UNESCO Convention.

Cultural diversity and increased cultural participation strengthen democracy, tolerance and social cohesion. Cultural diversity is an investment in the future as well as a driving force of sustainable development. Enhancing people’s choices and responsibilities is key to human development. The UNESCO Convention is based on these values. Cooperative cultural policies can enhance development opportunities. In this process, an active, competent and organized civil society plays an important role.

Tunisia and Egypt, as well as Germany, have ratified the UNESCO Convention. The changing context in these two Arab countries offers new opportunities and challenges to develop cooperative, sustainable cultural policy and creative industries.

With two experts from Tunisia and Egypt as well as with German experts for cultural policy and international cooperation, the workshop will explore concrete approaches and possibilities on how to increase cultural participation, specifically in those transition countries in the Arab region. Together with the workshop participants the current practice of implementing the Convention in the field of international cooperation will be examined and discussed. Special emphasis lies on capacity building for young experts in the Arab region to strengthen participation and a sustainable democratization process.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

77

Program

Tuesday, 26 June 2012

Moderator Christine Merkel Head, Division of Culture, Memory of the World, German Commission for UNESCO

Speakers Dr. Roland Bernecker

Hatem Hassan Salama

Secretary General, German Commission for UNESCO

Project Manager, Centre Rézodanse, Alexandria, Egypt

Ammar Kessab

Chokri Latif

Expert on Cultural Policy, Tunisia/Algeria

Director, Maison de la culture Ibn Rachiq, Tunisia

Anna Steinkamp

Fatma Riahi

Division of Culture, Memory of the World, German Commission for UNESCO

President of ATB, Tunisian Blogger Association, Tunisia

25–27 JUNE 2012 · BONN, GERMANY

78

Program

Tuesday, 26 June 2012

11:30 a.m. - 1:00 p.m.

26

One Story, Many Media: Transmedia Storytelling

Hosted by Deutsche Welle (DW)

#WS26

Room Suessmuth

Transmedia storytelling is a term often used to give marketing campaigns an especially original and innovative multimedia air. Feeding into social media platforms is often an end in itself driven by the notion “we have to get onto the social web because everyone else is already there”.

Educational material is a somewhat neglected but excellently suited field for transmedia storytelling because it can be conveyed more completely and with more enduring impact across a range of channels.

The idea behind it is simple. A story told via various media platforms has increased appeal and can reach a wider audience. So the convergent use of media serves to motivate learners.

It puts the story at the center and conveys it across various media.

Learning a language also works best when the learner’s various senses are engaged. Transmedia storytelling simultaneously trains the learner’s audial, visual, reading and formulation faculties. Cultural information is acquired incidentally. The merits of addressing learners through several channels to convey specific information will be presented here with the example of “Jojo sucht das Glück”, a Deutsche Welle multimedia project for learners of German.

Looking also at other examples, the workshop will seek insights into the opportunities presented by transmedia storytelling for educational purposes, as well as its inherent challenges and difficulties. Participants are encouraged to engage in lively debate about the pros and cons of presenting content in non-linear forms. Online users will participate in the discussion via Twitter and Facebook.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

79

Program

Tuesday, 26 June 2012

Presenter Shirin Kasraeian-Moghaddam Project Coordinator, Language Courses Department, Deutsche Welle, Bonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

80

Program

Tuesday, 26 June 2012

11:30 a.m.- 1:00 p.m.

27

An Inevitable “Clash of Civilizations”?

Three Approaches to Cultural Diversity

Hosted by European Institute for Comparative Cultural Research (ERICarts)

#WS27

Pumpenhaus

How is cultural diversity conceived in a time of globalization? How can “otherness” be thought of today? Which approaches to cultural differences can we observe? How do media talk about these topics? Which images do they paint and what is their effect?

The workshop will address these questions. In summary, we differentiate between three ways of coping with cultural diversity: - Separate cultures (implying clear social and spatial divisions between communities that are often considered culturally homogenous); multiculturalism, “clash of civilizations”; - Cultural convergence (leaning towards assimilation or “melting-pot” concepts); - Cohesive diversity (which is able to deal productively with intercultural crossovers or “hybrid” lifestyles).

This workshop intends to start with an examination of these three approaches based on a concrete example: biculturalism at schools in the Lusatia region (Lausitz), the main settlement area of the Sorbian minority in Germany. Together with the participants, the panel would then like to look into additional cases, where either homogeneity is postulated or intercultural diversity recognized as an asset, e.g. in news reporting, regional planning or local governance processes. In this context, the discussion will explore the structures which confine different experiences, sensitivities, and competencies or, in contrast, support efforts leading to an open intercultural dialogue.

The workshop aims to increase the sense of responsibility among the participants and aims at highlighting the creative potential of media, politics and research, following a diversity awareness concept.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

81

Program

Tuesday, 26 June 2012

Speakers Prof. Elka Tschernokoshewa Head, Department of Empirical Cultural Studies and Anthropology, Sorbian Institute, Bautzen, Germany

Dr. des. Fabian Jacobs Research Fellow, Department of Empirical Cultural Studies and Anthropology, Sorbian Institute, Bautzen, Germany

25–27 JUNE 2012 · BONN, GERMANY

82

Program

Tuesday, 26 June 2012

2:00 p.m. - 3:30 p.m.

28

Sustainable Lifestyles: Communication and Journalism Skills for the Future

#WS28

Plenary Chamber Hosted by United Nations Environment Programme (UNEP) / Wuppertal Institute Collaborating Centre on Sustainable Consumption and Production GmbH (CSCP) How will an IT expert, a housewife or a textile worker live in 2050? What will their mobility, eating and housing patterns look like? How will future cities and rural communities be designed? How will new infrastructure change their lives and how will their behaviors differ from today’s? How will media and communication influence their everyday life? And how can communication and journalism support a shift towards more sustainable lifestyles?

The workshop aims to develop a better understanding of how media and communications influence lifestyles. It will explore the role journalists and communication experts can play in advancing citizen understanding and engagement, and to encourage the questioning and challenging of current ways of living in order to pave pathways to more sustainable ones.

To set the basis for discussion, scenarios for future sustainable lifestyles, which have been developed as part of the SPREAD Sustainable Lifestyles 2050 project, will be presented.

The presentation will be followed by a discussion on how people’s lives are currently shaped by media and communication, how different forms of communication can influence more sustainable lifestyles in the future and which skills will be required (perhaps not currently existing) to enable future sustainable societies and lifestyles. Finally, breakout groups will discuss “must haves” and milestones related to the role of media and communication in enabling more sustainable lifestyles by 2050.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

83

Program

Tuesday, 26 June 2012

Moderator Rosa Groezinger Researcher, UNEP / Wuppertal Institute Collaborating Centre on Sustainable Consumption and Production (CSCP), Germany

Speakers Cheryl D. Hicks

Sue Mizera

Team Leader Sustainable Lifestyles and Project Director SPREAD Sustainable Lifestyles 2050, UNEP / Wuppertal Institute Collaborating Centre (CSCP), Germany

Managing Director, Young & Rubicam Business Consultants, Geneva, Switzerland

25–27 JUNE 2012 · BONN, GERMANY

84

Program

Tuesday, 26 June 2012

2:00 p.m. - 3:30 p.m.

29

Intercultural Exchange and Disabilities: How Do They Fit Together?

Hosted by Engagement Global

#WS29

Room A/B

This workshop will present the cooperation between two schools as an example of a functioning international and intercultural dialogue addressing special educational needs. This German-Tunisian program is a successful model of global learning for people with disabilities. The partnership between the LVR - Christophorus School for physically impaired children in Bonn and the UTAIM El May center for the handicapped in Djerba has run for ten years.

Photographs and radio features centered on intercultural dialogue and disabilities will be used to facilitate discussion of various questions, such as: - In a globalized world, how do people learn together and from one another?

- How do people in other countries deal with handicaps?

- A re there new perspectives handicapped Germans and Tunisians can develop in the context of global learning and international cooperation?

- W hat has been the outcome of ten years of cooperation? (Best practices for an international approach.)

- W hat have been the challenges and pitfalls of cooperation? What are its mission and visions?

- Which stakeholders does such a project need to succeed?

This workshop is meant to be interactive. Journalists, politicians, NGO representatives, teachers and bloggers from various disciplines and of all ages are welcome to take part.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

85

Program

Tuesday, 26 June 2012

Moderator Jürgen Hammerschlag-Mäsgen Special Needs Teacher and Vice Principal, LVR Christophorus School, Bonn, Germany

Speakers Rabiaa Ouerimi

Judith Grümmer

Vice President of UTAIM El May, Tunisian Organization for Mentally Disabled People, Djerba, Tunisia

Journalist, Cologne, Germany

Faycal Rojbi

Isabelle van der Valk

Employee of UTAIM El May, Tunisian Organization for Mentally Disabled People, Djerba, Tunisia

Student, Christophorus School, Bonn, Germany

Dr. Mongi Ben Hamouda

Hendrik Rösler

President of UTAIM El May, Tunesian Organization for Helping Mentally Disabled Children, Dejerba, Tunesia

Student, Christophorus School, Bonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

86

Program

Tuesday, 26 June 2012

2:00 p.m. - 3:30 p.m.

30

New Approaches to Education for Sustainable #WS30 Development (ESD)

Room C Hosted by UN Decade of Education for Sustainable Development (ESD) / German Commission for UNESCO Informal education plays an important role in the field of education for sustainable development (ESD). The diversity of social media applications allows people to address a broad audience, ranging from interested citizens to active consumers and academic experts. Interdisciplinary strategies and user-friendly tools lay the groundwork for alternative pathways to bring sustainability issues into peoples’ lives and actions. This workshop includes two best-practice presentations followed by a panel discussion.

Germany’s prestigious Grimme Institute – well-known throughout the country for its Grimme TV Award – will present the project “Digital Storytelling and DeTALES – Digital Education Through Adult Learners EU-Enlargement Stories”. Its aim is to introduce the theory of digital storytelling and exemplify how even beginners can easily use its methods, strategies and practical tools in sustainability projects. DeTALES brings together adult learners from old and new/potential EU member states with a view to create and share personal digital stories by using low-cost digital devices. The Grimme Institute will also present its project “NRW denkt nachhaltig” (North Rhine-Westphalia Thinks Sustainably) – an example of how digital stories can promote sustainability and life-long learning issues.

The second presentation will address media representatives and multipliers as well as environmental protection stakeholders: “The 5th International Summer University for AudioVisual Communication, Renewable Energy, Energy Efficiency and the Impact of Global Warming”, organized by KMGNE (Kolleg für Management und Gestaltung nachhaltiger Entwicklung - an institute for interdisciplinary research and education in the field of sustainable development), takes place in Santiago de Chile, Sao Paulo and Berlin. The project makes use of journalistic and educational techniques as well as traditional mass media and digital means of communication. These multiple entry points to educational landscapes

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merge into the single “story universe” of sustainable development. The main teaching methods are future scenarios, narrations, collaborative storytelling and laboratories of ideas.

The results – a collection of “Best of Climate Clips” – will be screened at the workshop.

Speakers Dr. Joachim Borner Director, KMGNE and International Summer Univ. for AudioVisual Comm., Renewable Energy, Energy Efficiency and the Impact of Global Warming, Berlin, Germany

Guido Kowalski Head, Webmastering, Grimme Institute, Marl, Germany

Dr. Jutta Franzen Member of Academic Staff, KMGNE Berlin, Germany

Dr. Harald Gapski Head, Media Education, Grimme Institute, Marl, Germany

25–27 JUNE 2012 · BONN, GERMANY

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2:00 p.m. - 3:30 p.m.

31

New Professions for New Media? The Challenge of Digital Media for Professional Journalism #WS31 Education Room F/G

Hosted by DW Akademie

New media require new professions. The digitalization of media and growing amount of online platforms and mobile media have created new technical possibilities as well as new formats and forms of content. Professional capacities have been diverted. New professions have been created and are required. Graphic designers, software experts, video journalists, database experts and app developers now form an integral part of the media landscape. What is the situation in developing countries? What about traditional job outlines? Which professions are needed most and is a lack of specialists hindering media in developing business?

This event is part of a series of panels and workshops hosted by DW Akademie. The series of events will highlight the potential impact of media, culture and education on media development cooperation, DW Akademie’s core activity, from various perspectives. The series of panels and workshops aims to contribute to the improvement of professional media education and international media support strategies in light of demographic challenges and a fast-changing media environment.

Moderator Almuth Schellpeper Senior Lecturer, International Media Studies Master’s Program, DW Akademie, Bonn, Germany

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Speakers Astrid Kohl

Michael Tecklenburg

Director, International Institute for Journalism, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), Berlin, Germany

Deputy Head Africa Division and Coordinator North Africa, DW Akademie, Bonn, Germany

Lindsey Merrison

Tom Tykwer

Anglo-Burmese Filmmaker and Producer, Myanmar

Director of Film, One Fine Day Films, Berlin, Germany

Danh Quy Nguyen Digital Managing Editor and Deputy Editor-in-Chief, ELLE Vietnam

25–27 JUNE 2012 · BONN, GERMANY

90

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2:00 p.m. - 3:30 p.m.

32

Tourism in the News: Mirroring Globalization and #WS32 Going Beyond the Evident

Hosted by The World Tourism Organization (UNWTO)

Annex

If globalization is the process by which the world is becoming increasingly interconnected then surely tourism - a sector which will see one billion tourists cross international borders in 2012 - is one of its clearest manifestations, and it is here to stay.

In an ever more global economy, tourism matters. The sector is one of the largest and fastest growing in the world, responsible for one of every 12 jobs worldwide and directly representing 5 percent of global GDP. But what does tourism mean for cultural diversity? Tourism is centered on exchanges between peoples of different walks of life and is at heart a celebration of our differences.

Globalization must be understood as a means to improve economic collaboration and international understanding, but not at the cost of diluting the rich cultural diversity present in our world. In this respect, travel and tourism can and must play a key role.

- J oin the United Nation’s specialized agency for tourism, UNWTO, to debate tourism in the face of global challenges such as economic crisis, climate change and sustainable development.

-E ngage in conversations on the United Nation’s focus on tourism for development, why tourism matters in terms of economic growth, jobs and trade, why the topic still ranks too low in the media agenda and why it deserves its own space – the UN perspective and what the media can do.

-D ebate, engage and network with UNWTO and explore collaboration possibilities for events, specialized field trips and workshops around the world.

Presenter Marcelo Risi Principal Media Officer, United Nations World Tourism Organization, Madrid, Spain

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The mission of the Organisation for Economic Co-operation and Development (OECD) is to promote policies that will improve the economic and social well-being of people around the world.

OECD provides a setting where governments can compare policy experiences, identify good practice and work to co-ordinate domestic and international policies.

Our mission statement “Better policies for better lives” is taken up in our latest interactive tool: Your Better Life Index. Using indicators like education, health or environment the index allows citizens to measure and compare well-being across countries.

For more information about the OECD, visit www.oecd.org

25–27 JUNE 2012 · BONN, GERMANY

92

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2:00 p.m. - 3:30 p.m.

33

Military and the Media - How Information Works #WS33 in Conflict Environments

Room Aeltestenrat Hosted by Academy for Information and Communication of the German Armed Forces (AIK) In the history of armed conflict, the local civilian population has mostly been disregarded.

While often being the largest party affected, they usually suffer the most. Although war remains the scourge of humanity, things are changing.

Over the past few decades, awareness has increased with regard to the role local civilian populations play in armed conflict. They are no longer considered to be a passive factor, but instead their needs and perceptions have explicit influence upon the success of a mission. Triggered by rapid technological change in the media, information no longer simply describes on-scene developments, but increasingly shapes the dynamics by influencing perceptions, opinions and loyalties. Information has been a means of warfare used by the military in all ages everywhere. On the one hand it can be misused for propaganda or disinformation purposes, but on the other hand it has great potential to promote local ownership in peacebuilding. Armed forces committed to democratic core values are transparent in their operations in order to maintain the basic right to information both in the theatre and at home.

The Bundeswehr Academy for Information and Communication (AIK) offers advanced training to press and information personnel of the German armed forces and other nations. Contributing to the Global Media Forum, the AIK will focus on how media-based interaction works in conflict environments. The workshop will shed some light on the theoretical background and framework as well as on practical experiences.

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Moderator Michael Volta Research Associate, Academy for Information and Communication of the German Armed Forces (AIK), Strausberg, Germany

Speakers Zana Cimili

Prof. Martin Löffelholz

Journalist and TV-Correspondent, Pristina, Kosovo

Director, International Research Group on Crisis Communication / Rector, SwissGerman University, Jakarta, Indonesia

Valeria Diefenbach

Manutscher Saba

Captain, Academy for Information and Communication of the German Armed Forces, Strausberg, Germany

Psychological Operations Center, Mayen, Germany

25–27 JUNE 2012 · BONN, GERMANY

94

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2:00 p.m. - 3:30 p.m.

34

Education is Life - The OECD Skills Strategy for #WS34 the Developing World

Room Suessmuth Hosted by Organisation for Economic Co-operation and Development (OECD) “Education is not preparation for life - education is life itself ”, American educational reformer John Dewey once said. This observation still holds true today. In a growing number of countries what we can achieve in life is not determined by our family backgrounds, our sex or our faith but by the skills and competences we have managed to acquire. Still, we should not consider education a goal in itself. It can only act as a driver of economic and social change if it strives to meet the needs of today’s society. This is where the OECD’s Skills Strategy comes into play: Training more and more people is not enough - we must also take care to match their skills to the demands of potential employers. OECD countries investing abroad increasingly rely on locally trained human capital. At the same time developing countries are keen on attracting more of it to support their visions of growth. The OECD Skills Strategy aims at improving the supply of, anticipating the demand for, and optimising the use of skills in the workforce to promote economic growth and social inclusion. A careful selection of policy options from the Strategy will support developing countries and development partners in ensuring better links between plans for economic and for human capital development. The workshop will discuss a roadmap for policy support to developing and emerging countries.

Speakers

Prof. Barbara Ischinger

Shobha Mishra Ghosh

Director, OECD Directorate for Education, France

Director, Federation of Indian Chambers of Commerce and Industry, New Delhi, India

Helén Ängmo Deputy Director General, Swedish National Agency for Education, Sweden

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SPRACHE. KULTUR. DEUTSCHLAND. 149 Institute in 93 Ländern goethe.de

25–27 JUNE 2012 · BONN, GERMANY

96

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2:00 p.m. - 3:30 p.m.

35

Preserving Cultural Diversity by Protecting the #WS35 World’s Endangered Languages

Hosted by Gesellschaft für bedrohte Sprachen e. V. (GBS)

Pumpenhaus

One third of the approximately 7,000 languages still spoken in the world today will become extinct over the course of the next few decades. According to pessimistic estimates, up to 90 percent of today’s living languages will die out within this century. Languages and dialects are not only the means through which we communicate with others and seek ways of explaining the world in which we live, they are also expressions of human culture and the human mind itself. They are of value in and of themselves and should be preserved and documented as manifestations of the creativity and diversity of the human mind.

In the last twenty years this global development has been recognized and brought onto the stage not only by academics, but more and more by language communities themselves throughout the world. Facilitated by the new media, a global discussion has emerged about the effects of the loss of indigenous languages and in turn the loss of cultural knowledge and practices.

This plenary presents insights and experiences on language maintenance efforts worldwide.

Topics include capacity-building at various formal and informal levels; the promotion of multilingualism by strengthening local languages; the kind of knowledge in danger of disappearing when whole systems of expression vanish; responses to this loss by language activists.

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Moderators Prof. Nikolaus Himmelmann Chair, Gesellschaft für b­edrohte Sprachen, University of Cologne, Germany

Dr. Dagmar Jung Linguistic Researcher, Department of Linguistics, University of Cologne, Germany

Speakers Prof. Neville Edward Alexander Educator and Language Activist, University of Cape Town, South Africa

Dr. Patrick McConvell Linguistic Researcher, Centre for Research on Language Change, Australian National University, Canberra, Australia

Dr. Sonja Gipper Linguistic Researcher and Lecturer, Department of Linguistics, University of Cologne, Germany

25–27 JUNE 2012 · BONN, GERMANY

98

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4:00 p.m.- 5:30 p.m.

36

Innovative Methods of Political Education in #WS36 Transformation Countries

Hosted by Friedrich-Naumann-Stiftung für die Freiheit

Plenary Chamber

For more than fifty years, the Friedrich-Naumann-Stiftung für die Freiheit (FNF) has co-sponsored programs of civic education in many countries of the world. The main objective of these educative activities is to empower the stakeholders by providing them with the abilities to participate in a competent manner in public affairs: Civic education is a prerequisite for effective and responsible political involvement – and, thus, also an essential requirement for democratic transition. To reach the target groups, FNF has developed an array of innovative methods. As an institute with international outreach it needs to apply methods in sync with the local and regional, social and cultural contexts. Young people are the main addressees of FNF’s programs. Therefore, the usage of digital and social media plays an increasing role in many projects. In this workshop, the Foundation will present innovative examples of political education methods from Lebanon, Serbia, Pakistan, the Philippines and South Africa. In one way or another, all these programs aim at promoting the liberal principles of freedom and democracy.

Moderator Dr. Ronald Meinardus Regional Director, Friedrich-NaumannStiftung für die Freiheit in the Middle East and Northern Africa, Cairo, Egypt

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Speakers Numair Fuad Abbas Founder and CEO, Numairical Studios, Pakistan

Angelico “Gelix” Mercader General Manager, Virtual Campus, Philippines

Toni Richard Crisolli

Mohamed Najem

Trainer and Consultant for Online Communication, Friedrich-Naumann-Stiftung für die Freiheit, Serbia

Co-Founder and Lead Trainer, Social Media Exchange, Beirut, Lebanon

Lindiwe Mazibuko Parliamentary Leader of the Democratic Alliance, National Assembly, South Africa

25–27 JUNE 2012 · BONN, GERMANY

100

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Tuesday, 26 June 2012

4:00 p.m. - 5:30 p.m.

37

Clicking Facts: How to Get Reliable Data on War and Peace for Media, Civic Education, and Peace #WS37 and Conflict Research

Room A/B Hosted by Bonn International Center for Conversion (BICC) / Federal Agency for Civic Education (bpb) Whether it be the war in the Middle East, violent conflicts in failed states or increasing military expenditures - the topic of war and peace is omnipresent. But to understand interaction and to conduct a well-founded political discussion, one thing is absolutely vital: facts.

Hard data are extremely valuable for the media, civic education and for peace and conflict research.

- H igh-end journalism needs the data for solid research - the precondition for independent journalistic work that does not just parrot the mainstream but also constitutes the basis for the generation of illustrative information graphics.

- Civic education intends to enable citizens and teachers to understand and to critically examine societal and political contexts as well as to engage actively in democratic processes.

The basis for this is reliable information.

- Peace and conflict research needs hard data to conduct basic research, analyze current conflicts and to draw conclusions for policy advice.

Against this backdrop, this workshop seeks to discuss the following questions: Which opportunities do the new media offer to make data and facts available - for free and to everyone? How can data be prepared so that they not only provide the users with information but also enable them to compare and critically analyze? Where are the limits when offering and using data? Who guarantees the quality of data and their preparation?

As an example, the workshop will present the modular information portal http://sicherheitspolitik.bpb.de, which BICC has developed in association with the Federal Agency for Civic Education (bpb) for use in the latter’s online services in the topic area of war and peace.

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Moderator Lars Wirkus Head of Section Data & Geographic Information System, Bonn International Center for Conversion, Germany

Speakers Dr. Corinna Hauswedell

Philippe Rekacewicz

Co-Editor of the German peace report “Friedensgutachten”, Bonn International Center for Conversion, Germany

Geographer, Cartographer and Journalist, Le Monde diplomatique, Paris, France

Dr. Raimar Heber Art Director, dpa-infografik GmbH, Berlin, Germany

Stefan Lampe Online-Editor, Section Multimedia, Federal Agency for Civic Education, Bonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

102

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4:00 p.m. - 5:30 p.m.

38

Meeting Challenges and Providing Opportunities #WS38 Towards Inclusive Education

Hosted by German Commission for UNESCO

Room C

Inclusive education is based on the right of all learners to quality education. Focusing particularly on vulnerable and marginalized groups, it seeks to develop the full potential of every individual. The ultimate goal of inclusive quality education is to end all forms of discrimination. According to UNESCO, in an inclusive educational system anybody regardless of their sex, ethnicity, disability, special learning needs and social or economic background - is guaranteed equal access to high-quality education and thus can develop their personal abilities. Education is a fundamental human right. The UN Convention on the Rights of Persons with Disabilities, which came into force in 2008, states that persons with disabilities should be guaranteed the right to inclusive education at all levels. However, the realization of inclusive education is progressing at different speeds in different countries.

This workshop communicates inclusive education as one of UNESCO’s central themes in the education sector. Renowned experts will examine its current state of implementation in Germany, Europe and at an international level. Members of an expert committee on inclusive education - founded in 2010 by the German Commission for UNESCO as a network of dedicated advocates promoting the implementation of inclusive education in Germany - will present their current project “Counselling of Educational Regions” as a best-practice example for the promotion of inclusive education on a community level.

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Moderator Dieter Offenhäußer Deputy Secretary-General, German Commission for UNESCO

Speakers Prof. Judith Hollenweger

Ute Erdsiek-Rave

Professor, Inclusive Education, Switzerland

Minister ret., Chairwoman “Expertenkreis Inklusive Bildung der Deutschen UNESCO-Kommission”, German Commission for UNESCO

Florence Migeon Programme Specialist, Section for Basic Education, UNESCO, France

25–27 JUNE 2012 · BONN, GERMANY

104

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4:00 p.m. - 5:30 p.m.

39

New Trainers for New Media? Challenges for ­Human Resources Development in Media Support #WS39 in a Fast-Changing Media Landscape Room F/G

Hosted by DW Akademie

With the growing importance of social media, underdeveloped academic education and new professions needed for digitalized media, many challenges lie ahead for media practitioners in a rapidly changing media landscape in developing and emerging countries. More than ever, media support needs to adopt appropriate targets, methods and strategies. This event will be organized as a professional workshop for experts engaged in human resources development issues, media training, training of trainers and human resources consulting for media outlets. The workshop will focus on questions such as: What do trainers need to train trainers to make them fit for the future? What are the benchmarks for human resources development in media outlets?

This event is part of a series of panels and workshops hosted by DW Akademie. The series of events will highlight the potential impact of media, culture and education on media development cooperation, DW Akademie’s core activity, from various perspectives. The series of panels and workshops aims to contribute to the improvement of professional media education and international media support strategies in light of demographic challenges and a fast-changing media environment.

Moderator

Speaker Jochen Walter

Martin Nowak

Project Manager and Senior Management Consultant, DW Akademie, Bonn, Germany

Director, Producer, Consultant and Trainer for Media Projects, Mettmann, Germany

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Collaborating for a sustainable world The UNEP/Wuppertal Institute Collaborating Centre on Sustainable Consumption and Production (CSCP) is an international non-profit ’think and do tank’.

Providing tailored and innovative solution for sustainable future, we partner with diverse stakeholders on today’s and tomorrow’s sustainability challenges. Our work spans strategy, vision and application. We act globally in the business, policy and consumer context, facilitate scalingup of promising practises and inclusive business ideas for development impact. At the core of our work on a sustainable world lies stakeholder engagement and inspiration of sustainable living practices.

Across the planet: • We translate sustainability into everyday lives • We mainstream sustainable products, services and infrastructure • We empower sustainable business models and entrepreneurship Find out more about us: www.scp-centre.org 25–27 JUNE 2012 · BONN, GERMANY

106

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4:00 p.m. - 5:30 p.m.

40

Information, Communication and Culture of Peace - Keys to Sustainability Education

Hosted by Global Cooperation Council (GCC)

#WS40

Annex

Information flows and communication trajectories are the lifelines of a culture of peace, which in turn holds the key to sustainability education, also commonly referred to as education for sustainability and education for sustainable development.

The Agenda 21 action plan that emerged from the Earth Summit in June 1992 was the first international document that identified education as an essential tool for achieving sustainable development and that highlighted areas of action for education.

This workshop will provide an opportunity not only to take a close look at the outcome of this year’s Rio+20 conference from June 20-22 in Brazil that commemorates the 20th anniversary of the Earth Summit, but also to consider the innate linkage between culture of peace and sustainability education.

Culture of peace involves changing the prevailing mindsets that view force in all its repressive and violent manifestations as a tool of change. The workshop will examine ways and means of promoting sustainability education by recalibrating information flows and communication trajectories.

Moderator Ramesh Jaura Executive President, Global Cooperation Council, Germany

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Speakers Pía Figueroa

Dr. Kalinga Seneviratne

Director, Pressenza International Press Agency, Chile

Head of Research at the Asian Media Information and Communication Centre (AMIC), Singapore

Julio Godoy Freelance Journalist, Germany

Baher Kamal Publisher and Director, Human Wrongs Watch, Spain

25–27 JUNE 2012 · BONN, GERMANY

108

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4:00 p.m. - 5:30 p.m.

41

Academic Teaching for Sustainability – Cooperative Studies for Industry and Development at #WS41 Bonn-Rhine-Sieg University

Room Aeltestenrat Hosted by International Center for Sustainable Development Bonn Rhine-Sieg University (IZNE) The UN Decade of Education for Sustainable Development is an opportunity for ‘relearning’ to live in a sustainable way. Education can contribute to sustainable development in four areas of action: basic education and literacy; academic learning towards applied knowledge; adult and community education; and technical and professional education and training.

Academic learning for sustainable development varies between countries and regions as sustainable development needs to be culturally appropriate and locally relevant. The cornerstone of teaching for development is ensuring that knowledge, skills and attitudes pertinent to sustainable development are integrated into teaching and management courses. It involves developing courses for new occupations reoriented towards sustainable development and the development of appropriate pedagogical practices, assessment and accreditation processes. It also supports the convergence between “academic” and “technical” education, formal versus informal learning, and prepares knowledge workers for the emerging Information Society. Teaching for development means being alert to the upcoming challenges facing today’s global youth cohort of several hundred million well-educated, healthy and energetic young people who may shoulder the tasks ahead towards sustainable development.

Students are multipliers for sustainable business, society and environment. The BonnRhine-Sieg University of Applied Sciences with the International Centre for Sustainable Development (IZNE) and their initiative “Teaching for Development” build the framework for a variety of academic study programs in the field of global and sustainable development, most of them offered in close cooperation with reputed partners from industry and the NGO sector. Examples include Bonn-Rhine-Sieg University of Applied Sciences’ cooperative bachelor programs with a motor company and an exchange program with a German aid agency running an academic engineering faculty in rural Ethiopia.

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Moderator Prof. Michael Krzeminski Professor for Communication Research, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

Speakers Manfred Bretz

Prof. Elvira Jankowski

Head of TV and Radio Studios at the Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

Department of Electrical Engineering, Mechanical Engineering and Technical Journalism, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

Iris Groß

Prof. Günter Klein

Teacher and Researcher, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

Professor for Environment and Resources, Bonn-Rhine-Sieg University for Applied Science, Sankt Augustin, Germany

Axel Haasis

Prof. Vinod Pavarala

General Manager, Menschen für Menschen (People for People) Foundation, Munich, Germany

UNESCO Chair on Community Media, Department of Communication, University of Hyderabad, India

» 25–27 JUNE 2012 · BONN, GERMANY

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Gottfried R端genberg

Prof. Katharina Seuser

Manager for Learning and Development, Ford, Cologne, Germany

Professor for Journalism and Media Production, Bonn-RhineSieg University of Applied Sciences, Sankt Augustin, Germany

Prof. Wiltrud Terlau Professor of Economics, BonnRhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

DEUTSCHE WELLE GLOBAL MEDIA FORUM

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Tuesday, 26 June 2012

25–27 JUNE 2012 · BONN, GERMANY

112

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Tuesday, 26 June 2012

4:00 p.m. - 5:30 p.m.

42

Education – Civil Rights – Participation: Preconditions for Human Rights and Self-Deter#WS42 mination?

Hosted by International Society for Human Rights (ISHR)

Room Suessmuth

Human rights are universal. At least in theory, they are regarded as generally valid and indivisible. Upon signing the Universal Declaration of Human Rights on December 10th, 1948, all members of the United Nations recognized that these rights should form the basis of their actions. Article 26 of the Declaration proclaims the fundamental right to education.

Free and uncensored education is seen as an important precondition for strengthening human rights. We must know our rights - but also our duties. Likewise it is important that we know how to exercise these rights and duties. Only then can we develop individual awareness for the balance between bearing rights and responsibility and thus be able to contribute to the development of a democratic world community based on human rights.

But what does the reality look like? To what extent do people have access to (free) education? Why are there people in some countries who have no access to the Declaration of Human Rights and other human rights documents - or why is access to them quite limited for some people? What types of barriers exist in certain places? How do rulers of autocratic states try to keep their societies from gaining access to education, thereby securing their status of power? In which instances is education replaced by indoctrination? In what ways is education prevented by means of online censorship and monitoring? To what extent do tradition and religious views influence education? Can education help to stop human rights violations, such as female genital mutilation and the persecution of homosexuals?

In this workshop, the International Society for Human rights (ISHR) will deal with different aspects of education as a precondition for human rights. Together with high-ranking guests from different countries, the group will discuss in detail the equality of men and women, physical integrity (by focusing on the example of female genital mutilation) and the

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right to uncensored education. In conclusion, ISHR will analyse and present further actions that are aimed at a formation of human rights, particularly in reference to new social networks.

Moderator Martin Lessenthin Spokesman of the Board, International Society for Human Rights, Frankfurt, Germany

Speakers Dr. Emmanuel Franklyne Ogbunwezeh

Haakon Spriewald Student, Political Science and Cultural Studies, University of Bremen, Germany

Head, Africa Department, International Society for Human Rights, Frankfurt, Germany

Dr. Kil Nam Oh

Blanca Reyes

Victim of Human Rights Violations by the North Korean Regime, Seoul, South Korea

European Representative, Ladies in White, Havana, Cuba

Man Yan Ng Human Rights Activist, Member of the Board, International Society for Human Rights, Frankfurt, Germany

Elena Larrinaga de Luis President, Observatorio Cubano de Derechos Humanos, Havana, Cuba

25–27 JUNE 2012 ¡ BONN, GERMANY

114

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4:00 p.m. - 5:30 p.m.

43

Human Rights Education and Racism – The Role #WS43 of the Media

Hosted by Society for Threatened Peoples (STP)

Pumpenhaus

Ethnic and religious minorities are usually the main victims of racism and its consequences.

They need the media to educate the public about the equal and inalienable rights every human being possesses. The media have a great responsibility to inform citizens about what rights they have and about what rights are being stripped by those in power. Showing perpetrators and victims of human rights violations, drawing unvarnished pictures of reality and bringing attention to abuses of power and their roots: only fearless, critical voices can help to achieve equal rights, social progress and larger freedom. Media have been known to educate the public and by confronting falsehoods helping to reverse ethnic and religious divisions. But at other times they spread falsehoods and become an instrument of those who want to create or deepen divisions.

A panel with representatives from several African countries will explore how the media in their respective societies have fared in educating the public and shaping opinions and cultural attitudes in regards to the pervasive problem of racism.

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Moderator Hanno Schedler Deputy Head, Africa/Asia Desk, Society for Threatened Peoples, Göttingen, Germany

Speakers Brahim Bilal Ebeid Vice President, Initiative for the Resurgence of the Abolitionist Movement, Nouakchott, Mauritania

Prof. Fouad Ibrahim Professor Emeritus, Institute of Geography, University of Bayreuth, Germany

25–27 JUNE 2012 · BONN, GERMANY

116

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Tuesday, 26 June 2012

5:30 p.m. - 6:30 p.m.

44

The 2012 BOBs Awards Ceremony

Hosted by Deutsche Welle (DW)

#WS44

Plenary Chamber

Since their inception in 2004, Deutsche Welle’s annual blog awards, also known as The BOBs, have established themselves as the premier international and multilingual competition for social media websites and online campaigns and initiatives. The BOBs are the only competition conducted across the Internet in 11 languages. Members of the global online community have submitted websites in 11 language categories and six multilingual categories.

In 2012, the Special Topic Award will honor a site that focuses on culture and education.

DW will highlight blogs, portals, video channels and online projects that examine the right to education and intercultural dialogue.

Other categories include: Best Blog, Best Video Channel, Best Use of Technology for Social Good, the Reporters Without Borders Award and Best Social Activism Campaign.

The contest organizers requested submissions for online initiatives that use social networks and other forms of digital communication in an exemplary fashion to help benefit democracy, freedom and human rights. The competition languages are Arabic, Bengali, Chinese, English, French, German, Indonesian, Persian, Portuguese, Russian and Spanish.

With this competition, Deutsche Welle fosters freedom of the press and freedom of opinion.

At the same time, the prize helps to illustrate the diversity of the international blogosphere.

The jury-selected winners in each of the six multilingual categories will be awarded their prizes at this Ceremony.

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STRIVING FOR Program 27LJune 2012 F R E E D Owednesday, M WOR DW IDE The Konrad-Adenauer-Stiftung is a German political foundation. Through our activities in Germany and abroad we promote freedom, democracy and the rule of law.

Our key concerns include implementing social and market-oriented economic structures, advocating a united Europe, raising awareness on environmental and climate-related issues and supporting the process of democratic change worldwide.

The promotion of free and independent media as a central tool to any democratic system is an essential part of our work. We consider it our responsibility to contribute to ensuring that the media can perform their role to help develop and stabilise democracies worldwide. Our global media programme with offices in Singapore, Johannesburg, Buenos Aires and Sofia complements the work of more than 80 country offices in this field.

Across the world We support independent journalists who live up to their role as watch-dogs We advocate for an independent and multifaceted media-landscape We promote value-oriented political communication between citizens and politicians Learn more about our activities: www.kas.de www.kas.de/media-programme

50 YEARS OF WORLDWIDE COOPERATION

25–27 JUNE 2012 ¡ BONN, GERMANY

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9:30 a.m. - 11:00 a.m.

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Plenary 3: Education and Sustainable Develop#WS45 ment: Two Sides of the Same Coin?

Hosted by Deutsche Welle (DW)

Plenary Chamber

The United Nations Decade of Education for Sustainable Development (2005 – 2014) is a global initiative launched to help anchor the values of sustainable development in educational practices around the world. Its aim is to convey sustainable thought and action to children, youngsters and adults alike, enabling them to make decisions that impact the future in accordance with a global canon of values. That involves being able to gauge how one’s own actions affect future generations or other parts of the planet. A global summit on education for sustainable development was held in Bonn in 2009, marking the beginning of the second half of the UN decade.

“We regard education as the essential element for development in all areas,” said a representative of the German Ministry for Economic Cooperation and Development, presenting Germany’s new education strategy to the United Nations in the summer of 2011. “Only when people receive a sound education do they have the chance to take control of their own destinies, make decisions and bring about change. Thus the sustainable and successful development of a country depends very much on a functioning, high-quality education system with fair access for all.”

What role do UNESCO, the United Nations Economic and Social Council (ECOSOC), the OECD, IPU and other important international and regional organizations have in the implementation of education strategies which can help toward the achievement of the Millennium Development Goals? How can approaches that include early learning, primary and secondary education, vocational training and adult education be most effectively put into practice? Does, for example, the business sector place sufficient weight on sustainability as part of the curriculum to train and qualify employees? How do formal and informal methods of learning and teaching contribute to achieving sustainable development?

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Moderator Conny Czymoch Moderator, Journalist, TV-Host

Speakers Hans-Jürgen Beerfeltz

Denis Goldberg

State Secretary of the Federal Ministry for Economic Cooperation and Development (BMZ), Bonn, Germany

Social Activist, Founding Director and President, Community H.E.A.R.T., Cape Town, South Africa

Jürgen Boos

Prof. Mahmoud Mohieldin

CEO, Frankfurt Book Fair, Germany

Managing Director, World Bank, Washington DC, USA

Cristiana Falcone

Prof. Thomas Pogge

Senior Advisor to the Founder and Executive Chairman of the World Economic Forum, USA

Leitner Professor of Philosophy and International Affairs, Yale University, USA

25–27 JUNE 2012 · BONN, GERMANY

120

Program

wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

46

Overturning Cultural Imperialism - The Asian #WS46 Wave

Hosted by Asian Media Information and Communication Centre (AMIC)

Plenary Chamber

Is cultural diversity threatened by globalization? The cultural imperialism theory developed in the 1970s argued that Western powers extend their grip over the world not only politically and economically, but also culturally, by flooding other societies with their own cultural products. Cultural imperialism is the practice of imposing one’s cultural products and values onto other societies, whether they want it or not, destroying native cultures in the process.

Asia is the world’s largest regional market, and it is no longer just a consumer of Western culture but also a significant exporter of its own brands of indigenous and hybrid musical and dance forms. Asia has also a considerable diaspora population, which itself is a carrier and bridge of Western and Asian cultures. This flow of Asia-centric culture in turn challenges existing models of cultural power, and raises new questions about the changing role of the center-periphery dialectic - especially in the age of digital, mobile and social media, where Asia again is a major global player.

This workshop will explore whether globalisation of cultures leading to Western-imposed cultural imperialistic trends is still valid today. The aim of the discussion is to examine whether ubiquitous digital technology, Asia’s economic ascendancy and regional (and global) networking without dependency on Western media companies could turn the theory of cultural imperialism on its head; and how Asian musical and cultural industries are countering the Western cultural imperialism forces and beginning to regionalize and globalize their music, cinema and soap operas. Are there lessons to be learned from Asia for European cultural industries in their quest to counter the Anglo-American cultural juggernaut?

The workshop will include presentations with screening of musical clips.

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Moderator Dr. Kalinga Seneviratne Head of Research and Capacity Building, AMIC, Singapore

Speakers Prof. Daya K. Thussu

Katelijn Verstraete

Professor of International Communication and Co-Director of India Media Centre, United Kingdom

Deputy Director of the Cultural Exchange Department at the Asia-Europe Foundation (ASEF), Singapore

Song Chang Yong Deputy Director, Dept. of International Cooperation, Korea Communications Commission, South Korea

25–27 JUNE 2012 · BONN, GERMANY

122

Program

wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

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Fair Fashion: Education for Sustainable Consumption

#WS47

Room A/B Hosted by Development Policy Forum, Deutsche Gesellschaft fĂźr Internationale Zusammenarbeit (GIZ) Elements of education for sustainability include raising awareness and spreading information about the consequences of climate change, human rights and how the world market operates. Who is responsible for doing that? The media, of course, shed light on the reasons why certain lifestyles are neither sustainable nor responsible. Civil society organizations frequently assume this role as well, as do political representatives. But rarely does one particular factor in the equation come to mind, which in most cases contributes the least to sustainability: the economy.

An entire industry has evolved whose survival relies on creating awareness for sustainable production. That includes companies and corporations that market fair-trade and organic products. They not only have to inform potential customers about environmental damage and human rights violations in the production chain and thus the benefits of buying sustainably produced items; they also have to explain how to identify whether products genuinely fit into that category. One economic sector making strides in that direction is the fashion industry.

Fair-trade items of clothing are no longer confined to bulky, uncomfortable cotton sweaters. They’ve now reached the runways of high-profile fashion centers. To sell their products to customers who buy fair-trade textiles, companies not only have to convince clients of their philosophy and that the items are worth the higher price. They also have to prove that their textiles were manufactured according to good conditions. But it’s a complex topic and who wants to read through long, ethical reports while shopping at the store?

With the rise of social media networks, smaller labels can now advertise cheaply and more easily assert themselves on the global market. Online shopping has made it possible for fashion labels to save intermediary and vendor costs, and in turn charge lower prices. Last but not least, digital media channels have caused more attention to be drawn to information about production conditions.

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This panel discussion will explore questions such as: How can companies get their message across to consumers, especially those not yet committed to socially responsible practices?

How can they be motivated to seek fair conditions in the fashion industry. What role do the media play in that? How do you make organic products appealing? International participants in this workshop will also gain insight into the design and distribution of fair products in Europe. The panelists will also address subjects such as the amount of educative content that is suitable for fashion magazines and how online and social media can bridge the gap between marketing, background information and consumer prices.

Moderator Eva Verfürth Freelance Journalist and PR Consultant, Frankfurt, Germany

Speakers Andrea Kolb Founder and CEO, ABURY Collection GmbH, Berlin, Germany

Reykia Fick Media Relations Manager, Fairtrade International, Bonn, Germany

Kim Poldner Founder, Eco Fashion World, Switzerland

25–27 JUNE 2012 · BONN, GERMANY

124

Program

wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

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Education for Principles of Diversity Reporting #WS48

Hosted by School of Journalism and Public Relations (SJS)

Room C

The workshop will be focused on the basic principles of professional, inclusive, sensitive and responsible journalistic reporting as a contribution to mutual tolerance, dialogue and a better understanding of diversity.

Guidelines and recommendations on ways in which the media can better reflect diversity in their editorial and daily work will be discussed. The intention is to provide a general framework of rules and standards that are accepted in professional journalism worldwide. The presence of diversity in the editorial offices and in journalistic content is to be treated not only as a tool to attract new audiences to the media, but also as a process of finding creative, original and alternative ways of reporting on diversity in a society.

There will be an overview of the recommendations for reporting on: ethnic and religious differences, gender issues, sexual minorities, persons with special needs, the elderly, refugees and displaced persons, and people of different races.

Ways in which the media can promote diversity in society, as well as methods for establishing and maintaining the concept of diversity in editorial offices will be the focus of this workshop. The concept of peace through responsible and accountable journalism will also be addressed, aimed at encouraging resolution of different kinds of conflict.

Moderator Marina Tuneva Lecturer, School of Journalism and Public Relations Skopje, Macedonia

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Speaker Igor Micevski Producer, Journalist, BBC World Service, London, United Kingdom

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25–27 JUNE 2012 · BONN, GERMANY

126

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wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

49

Gender in Journalism Education and Training

Hosted by Federal Ministry for Economic Cooperation and Development (BMZ)

#WS49

Room F/G

Despite a rising number of female journalists, women continue to be neglected in the media around the world. The preference of male sources over female ones holds true for newspapers, cable television, network news and the online world. Many topics which are relevant from a female perspective are thus excluded from media coverage or do not reach the relevant target groups. Predominantly simplified stories either on sexual abuse and domestic violence or on family life and fashion shows are reported, which are far from providing a comprehensive picture of women’s role in society.

In order to reduce this gender gap, journalists need to be familiarized with gender-sensitive reporting from the outset. Training must focus more on raising awareness for gender issues as a most relevant aspect of political, socio-economic and environmental life in society. This is of particular importance for developing countries, in which women are often the driving change agents on the ground. But it also holds true for the developed world. However, gender-sensitive reporting has so far played merely a minor role in journalism education.

Unlike economic reporting or even sports, gender sensitivity is not a compulsory part of the curricula in most journalism schools around the world. Therefore gender-biased media coverage is common even among young, up-and-coming journalists.

The panel will discuss how gender issues could and should be integrated into journalism education, especially in developing countries. It will also identify ways to increase women’s access to the media, and especially to media management, in order to include their point of view in the agenda-setting process. Examples of best practice in training will be provided to demonstrate how the growing media industry in developing countries can benefit from addressing the gender gap.

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Moderator Ahlin Byll-Cataria Executive Secretary, Association for the Development of Education in Africa (ADEA), Tunisia

Speakers Jörg Sadrozinski

Prue Clarke

Director, German School of Journalism, Munich, Germany

Executive Director New Narratives, Media Development Organization, Liberia

Nancy Taggart Deputy Director EQUIP3 Project, Education Development Center, USA

Billene Seyoum Woldeyes Feminist Blogger, Ethiopia

25–27 JUNE 2012 · BONN, GERMANY

128

Program

wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

50

Reading and Learning Rooms - Easy Access to #WS50 Education

Hosted by Frankfurt Book Fair Literacy Campaign (LitCam)

Annex

In our globalized world, basic education is a vital prerequisite to lead an independent and self-reliant life. It is also necessary to be informed. In order to improve access to reading and learning material, LitCam brings the book and reading experience into townships in South Africa. LitCam started the Reading and Learning Rooms (RaL Rooms) project in Khayelitsha and Mfuleni in July 2010. The project promotes reading and writing but also supports the children and youth of the townships by providing them with more opportunities to learn. The RaL Rooms enable informal access to books and educational material on an ongoing basis. Mawonga Mcuba, a highly motivated science teacher, gives extra lessons in the afternoon to develop their interest and skills in natural sciences. Furthermore, LitCam organizes regular readings and workshops, for example on topics such as security, hygiene and nutrition. We also cooperate in another Reading and Learning Room with Equal Education, who uses media to campaign for better education in the townships.

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Moderator Grahame Lucas Head of South Asia Service, Deutsche Welle, Germany

Speakers Verashni Pillay

Karin Plötz

Online Deputy Editor, Mail & Guardian, South Africa

Director, LitCam, Germany

Yoliswa Dwane Head of Communications, Policy and Research Equal Education (formerly known as AERO), South Africa

25–27 JUNE 2012 · BONN, GERMANY

130

Program

wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

51

Digital Literacy and Social Activism

Hosted by Deutsche Welle (DW)

#WS51

Room Aeltestenrat

In this session, winners and Jury members of the Deutsche Welle Blog Awards will share and discuss their experiences. With the emergence of social networking, digital literacy has become a major factor in enabling people to raise their voices, communicate, collaborate and pursue wide-scale social and political reforms. Internet activists are archetypal digital literates. They use digital technology effectively to find, summarize, evaluate, create, curate and spread information. But even experienced online activists need to engage digital illiterates and people without Internet access before anyone can raise popular awareness of social and political issues, push for change or come even close to overthrowing a dictator.

The panel and audience will discuss how Internet activists bridge the gap between the digital literate and illiterate. The winners and Jury members of the Deutsche Welle Blog Awards - The BOBs - will showcase their projects and strategies. By distinguishing their exemplary campaigns, DW performs a key and multilingual role in connecting traditional information providers and a growing community of online activists.

Moderator Kristin Zeier Head of Background English, Deutsche Welle, Bonn, Germany

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Speakers Claire Ulrich

Arash Abadpour

Editor of Global Voices en français, Member of Global Voices Board of Directors, France

Blogger and Activist from Iran, Currently Living in Canada, Jury member The BOBs 2012

Boukary Konaté Teacher and Blogger, Mali.

Winner of the “Special Topic Award Education and Culture”, The BOBs 2012

Shahidul Alam Photographer, Teacher and Social Activist, Bangladesh, Jury member The BOBs 2012

25–27 JUNE 2012 · BONN, GERMANY

132

Program

wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

52

Cyber-Religion: The Spread of Extremism and of Peace Through the Internet and Social Media #WS52

Hosted by International Institute for Religious Freedom (IIRF)

Room Suessmuth

The Internet and social media play a central role in spreading religious and non-religious extremism globally. But both tools can be used to ease tensions and convey peace between different religions, ethnic and national groups.

Experts will explain how some religious leaders, such as Muslim extremists, manipulate their followers through the Internet and how they use the current technology of new media to radicalize their audience.

The example of a former Christian pastor who had announced his plan to burn a copy of the Quran in May 2011 and the global media attention following this event will be evaluated and contrasted with a discussion of how in the same period, Christians and Muslims worldwide more effectively calmed tensions between religious, ethnic and national groups.

There will also be an illustration of the more local example of Nigeria by someone familiar with most religious leaders on both sides of the spectrum. Positive examples of mutual understanding and trust between formerly conflicting parties will give insight into strategies of how the Internet and social media can be used to create peace and understanding.

Moderator Prof. Thomas Schirrmacher Director, International Institute for Religious Freedom, Bonn, Germany

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Speakers Prof. Rainer Rothfuß

Joseph Yakubu

Professor of Human Geography, University of Tübingen, Germany

Research Coordinator, International Institute for Religious Freedom, Jos, Nigeria

Prof. Christine Schirrmacher Scholar of Islam, University of Bonn, Germany

25–27 JUNE 2012 · BONN, GERMANY

134

Program

wednesday, 27 June 2012

11:30 a.m. - 1:00 p.m.

53

Radijojo and the World Children’s Media Foundation: Giving Children a Voice – Worldwide #WS53

Hosted by Radijojo World Children’s Radio Network (Radijojo)

Pumpenhaus

Radijojo is a global NGO based in Berlin that enables children to use media as tools for learning and cultural exchange. Children in over 100 countries are already connected via the Radijojo World Children’s Radio Network. For many years the organization has demonstrated how non-commercial, educational children’s media can contribute to international understanding, intercultural exchange and integration. Radijojo’s activities in Germany and around the world have earned it recognition as an official project of the UNESCO Decade of Education for Sustainable Development (ESD).

This workshop will illustrate how participative kids media can function as tools of social change and how they serve the voices of the emerging global civil society. They are also instrumental in the fight against the commercial exploitation of children.

By focusing on radio and online projects from all five continents, the session will demonstrate how a global network for and by children combines active and informative advocacy of children’s rights, environmental sustainability, intercultural exchange, peace education and pure fun. Technical aspects of Radijojo’s work will also be described as an example of the opportunities presented by podcasting, rebroadcasting, co-productions, program exchanges online conferences for children and youth.

Another topic for discussion will be the methods, potential and challenges of securing financing for non-profit independent children’s media with an introduction to Radijojo’s social franchising approach and the initiative to establish a World Children’s Media Foundation.

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Presenter Thomas Röhlinger Founder and Editor-in-Chief, Radijojo, World Children’s Radio Network and Other Youth Radios, Berlin, Germany

25–27 JUNE 2012 · BONN, GERMANY

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wednesday, 27 June 2012

1:15 p.m. - 2:15 p.m.

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Plenary 4 – The Fight for Knowledge: Opportunities and Risks of Educational Work in Conflict #WS54 and Crisis Zones

Plenary Chamber Hosted by Center for Development Research (ZEF) / University of Bonn / Deutsche Welle (DW) A pilot project of Bonn University is to examine the education sector as a driving force of democratic development. It will focus especially on the quality of higher education as a “disputed” development resource in post-conflict contexts, in which instrumentalization of the education sector by “former” adversaries is the core issue. The opportunities and risks of education work will be critically reflected using the restructuring activities by governments and civil society in Cambodia, Tajikistan and Libya as examples.

This panel session will discuss the research project by asking the following questions: What are the opportunities and risks in relation to culture and education work in conflict areas? What possibilities are there to counter populist propaganda and hostile images and to promote peaceful and sustainable change? Which intercultural and interdisciplinary resources are already available? How to handle instrumentalization of education in postconflict societies? How can national and international actors coordinate better and what new approaches and formats can be designed from the interaction of organizations? What specifically can media contribute?

The outcomes of the discussion will be integrated into Bonn University’s research project and provide impetus for its further progress.

Keynote

Moderator PD Dr. Conrad Schetter Research Fellow, Center for Development Research, University of Bonn, Germany

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Dr. Amrita Cheema-Behrendt Anchor and Journalist, Deutsche Welle, Berlin, Germany

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Speakers H.E. Dr. Mohamed Ibn Chambas Secretary-General, Secretariat of the African, Caribbean and Pacific Group of States, Brussels, Belgium

Prof. Barbara Ischinger Director, OECD Directorate for Education, France

Prof. Michael Daxner

Theary C. Seng

Professor of Sociology and University President emeritus, University of Oldenburg, Senior Research Fellow, SFB 700, Free University Berlin, Germany

Attorney and Activist, Founding President, Center for Cambodian Civic Education, Phnom Penh, Cambodia

Dr. Ashraf Ghani

Jusuf Habibie

Chairman, Institute for State Effectiveness, Kabul, Afghanistan

Former President of Indonesia, Indonesia

2:15 p.m. Closing Ceremony Plenary Chamber Erik Bettermann Director General of Deutsche Welle

25–27 JUNE 2012 ¡ BONN, GERMANY

Involve the community in your communication Do you conduct community-oriented activities in Africa? Why not demonstrate the impact of your projects to stakeholders and/or the general public! Voices of Africa Media Foundation enables you to train your own community video reporters on site.

This way the community itself shows the benefits of your projects in their words, from their perspectives, using simple new media technologies.

We train and coach community reporters. www.voamf.org www.voicesofafrica.com e-mail: info@voamf.org Tel: +31235428366

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SIDE EVENTS

After the Arab Spring: Will Young People be able to Change the Education System?

“ShababTalk” is a unique talkshow format in international, arab-speaking television.

It is a co-production between DW (Arabia) and ­A l Hayat TV from Egypt. Every week, young people from Germany and Egypt discuss current developments in Egypt and also in the Middle East and North Africa.

The show offers a fresh and sometimes unusual view on what happens in the Arab world as it offers young people a platform to air their opinions. Many of the guests took part in the revolutions in 2011.

Monday, 25 June 2:00 p.m.

At the Global Media Forum, Deutsche Welle now offers its guests to watch the production of an episode titled “After the Arab Spring: Will Young People be able to Change the Education System?” This shooting was especially prepared for the Global Media Forum.

The shooting of the show with presenter Jaafar Abdul-Karim will start at 2:00 p.m. on 25 June.

You are welcome to see the show at the “Gremiensaal” at DW’s headquarters.

deutsche welle “Gremiensaal” 25–27 JUNE 2012 · BONN, GERMANY

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DW Media Lounge Monday, 25 June 2012

Deutsche Welle offers debate, media training, discussion and telenovelas Deutsche Welle provides a considerable number of services relating to education and culture which have proved very popular all over the world. You can get an insight into our work in the DW Media Lounge: For example, the passing on of technical skills in the field of media training or coaching in questioning experts about their specialist knowledge in short debates.

At noon you can get to know the people who produce our telenovela “Jojo sucht das Glück” or our DW education blog.

“Jojo sucht das Glück” The first telenovela designed especially for German learners, this show produced by Deutsche Welle has reached hundreds of thousands of viewers so far. It revolves around the story of a young Brasilian woman, “Jojo”, who came to Germany to study. In 33 episodes it aims to reach a young audience interested in the life in Germany and the country’s language – and soon the second season will be airing. “Jojo sucht das Glück” is an innovative multimedia format which is unique in the area of language training. Have a chat with actors and producers during lunch break. www.dw.de/deutschkurse, www.dw.de/jojo Media Training Interviews, statements or other public events - these are high-pressure situations which require a confident performance. In short training exercises in front of a camera the Media Training Department of the DW Akademie will give hints on how to develop poise and confidence as well as point to ways of getting a message across. You will also get an assessment of your performance in front of the camera.

The 20 minute time slots can be booked beforehand or on the spot.

For coordination please contact us: medientraining.akademie@dw.de www.dw-akademie.de +49.228.429-3505.

22 June, 3:00 p.m. - 4:30 p.m.

dw media lounge

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1:00 p.m.

1:30 p.m.

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DW Media Lounge Tuesday, 26 June 2012

DW Akademie wants five Each “5 Minutes for Debate” will engage two interviewees in a brief TV-style debate. The short debates will highlight the relationship between education, culture, and the media, focusing on the context of development and freedom of expression. Interviewees will include opinion leaders, media representatives and development and education experts from around the world. The debates will be recorded live during the coffee and tea breaks on Tuesday. Audiences are welcome to follow the debates live at the Deutsche Welle Media Lounge or online at www.dw-akademie.de and www.facebook.com/DWAkademie.

tuesday, 26 June

11:15 a.m.

1:45 p.m.

“Education for All” Along with the global commitment of UNESCO, Deutsche Welle initiated a special online programme. Five people from Argentina, Germany, Russia, Iraq and Kenya have been blogging about educational opportunities in their countries since May. The young bloggers from countries where the educational systems could not differ more, tell us about their school careers and the experiences they have made with the principle of equal opportunities. They will answer your questions at the DW Media Lounge.

3:30 p.m.

5:30 p.m.

1:00 p.m.

http://blogs.dw.de/educationblog

dw media lounge

25–27 JUNE 2012 · BONN, GERMANY

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kLICK! your view of Culture and education

Pick the winners of the KLICK! photo competition DW launched a global photo competition to coincide with this year’s Global Media Forum. People around the world were invited to submit original photographs expressing their view of culture and education.

Public online voting has determined ten finalists.

If you vote you can also win a prize! We’ll be raffling a Philips portable DVD player to one lucky voter, so be sure to include your name, address and e-mail address on the voting form.

Participants in this year’s Deutsche Welle Global Media Forum will decide the three top winners.

To learn more about the KLICK! photo competition and see all the submissions, go to:

So now it’s your turn to vote for the winning photographs!

Follow us on Facebook:

All the contenders and organizers of the competition would very much appreciate your input. Please take the time to review the finalists and choose your favorites. The photos will be displayed on a panel in the foyer of the conference venue. Voting ballots featuring an overview of the finalist photos will be available at the display panel, in each of the workshop rooms and at the information desk.

Indicate your top three choices on the voting form and submit the ballot in the exhibition area by 4:00 p.m. on Tuesday, 26 June.

Exhibition Area

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4:00 p.m.

Thanks for participating!

www.dw.de/klick

www.facebook.com/dw.gmf

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ceremony the bobs 2012 awards ceremony

Since their inception in 2004, Deutsche Welle’s annual blog awards, also known as The BOBs, have established themselves as the premier international and multilingual competition for social media websites and online campaigns and initiatives. The BOBs are the only competition conducted across the Internet in 11 languages. Members of the global online community have submitted websites in 11 language categories and six multilingual categories.

In 2012, the Special Topic Award will honor a site that focuses on culture and education. DW will highlight blogs, portals, video channels and online projects that examine the right to education and intercultural dialogue.

English, French, German, Indonesian, Persian, Portuguese, Russian and Spanish.

With this competition, Deutsche Welle fosters freedom of the press and freedom of opinion.

At the same time, the prize helps to illustrate the diversity of the international blogosphere.

The jury-selected winners in each of the six multilingual categories will be awarded their prizes.

Other categories include: Best Blog, Best Video Channel, Best Use of Technology for Social Good, the Reporters Without Borders Award and Best Social Activism Campaign.

The contest organizers requested submissions for online initiatives that use social networks and other forms of digital communication in an exemplary fashion to help benefit democracy, freedom and human rights. The competition languages are Arabic, Bengali, Chinese,

tuesday, 26 June 5:30 - 6:30 p.m.

1:30 p.m.

plenary chamber

Main Entrance, Deutsche Welle

25–27 JUNE 2012 · BONN, GERMANY

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optional program deutsche welle

Welcome to the headquarters of the international broadcaster of Germany

Your guided tour through Deutsche Welle’s headquarters in Bonn will begin with an introduction to the work and mission statement of Deutsche Welle. We will provide you with information about Germany’s international broadcaster and its media pillars. We will also gladly introduce you to our multimedia internet site dw.de, as well as to its mobile information services on other platforms.

On your tour through the station in Bonn you will witness various components of our multimedia productions, such as a live studio broadcast, an audio, video or television production and other multimedia workstations and editing suites. The tour is organized around the production and broadcasting

wednesday, 27 June 4:00 p.m.

4:00 - 5:30 p.m.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

activities on that particular day. We will conclude the tour with by visiting the master control room, where engineers monitor and control all our broadcast signals around the world.

The exact schedule will comply with the current broadcasting and production activities. If our daily journalistic work allows it we will be pleased to let you meet the editorial staff for your respective native language.

Our guides will also explain the architecture and history of the building.

If you are interested in participating in our guided tour please register at visitor.service@dw.de with your name and country of origin. We will confirm your registration via e-mail.

main entrance Deutsche Welle

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Exhibition

The exhibition is closely related to the theme of the Global Media Forum and provides supplemental information about media, products, projects and campaigns to an international demographic. The exhibition is an ideal forum for networking, identifying partners and innovative products, and presenting ideas and projects. The exhibition takes place in the foyer of the World Conference Center Bonn at the heart of the congress.

Exhibitors Alumniportal Deutschland www.alumniportal-deutschland.org

Deutsche Welle www.dw.de

DHL www.dhl.com

Engagement Global gGmbH – Service für Entwicklungsinitiativen www.engagement-global.de

Foundation for International Dialogue of the Savings Bank in Bonn www.sparkassenstiftung.de

German Commission for UNESCO www.unesco.de

Konrad-Adenauer-Stiftung www.kas.de

Siemens Stiftung www.siemens-stiftung.org

United Nations in Bonn www.unric.org/de/uno-in-deutschland/20

United Nations University www.unu.edu

25–27 JUNE 2012 · BONN, GERMANY

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general information

Welcome to the Deutsche Welle Global Media Forum in Bonn!

We hope you have a pleasant stay. For all questions and services please contact the on-site Information Desk in the main lobby in front of the main plenary hall.

Accreditation & Press Services Access to the World Conference Center Bonn (WCCB) will be restricted to those with a valid accreditation badge. Badges will be distributed at the accreditation desk at the entrance of the WCCB. Accreditation badges must be worn visibly during the entire program. Please note that accreditation badges are strictly for personal use.

A press center has been set up in the WCCB building. Members of the press must all possess and carry accreditation issued by the conference organizers.

Additional information concerning the press center can be found on the USB-Stick provided to the members of the press. The times of all press events will be communicated by the messaging service/Infomation Desk of the press center (located at the entrance to the press center, room 1.10 - please follow the

DEUTSCHE WELLE GLOBAL MEDIA FORUM

signs “press center”). Photocopying and other facilities will be available for journalists in the press center.

The press center will be open from 8:30 a.m. until the end of the program.

Press Office Secretariat: +49.228.9267-410 Bank Services The currency in Germany is the Euro. Cash machines are located in the city center and at airports. Credit cards are widely accepted by department stores, taxis and restaurants.

Currency exchange facilities are available at Cologne-Bonn Airport, Terminal 1, Departure level, opposite Germanwings (Reisebank, open daily from 7:00 a.m. - 8:00 p.m.) and at Bonn Central Station opposite Ticket Sales (Reisebank, open Monday to Friday 9:00 a.m.

- 7:00 p.m., Saturday 9:00 a.m. - 3:00 p.m.) www.reisebank.de. There is an ATM (“Sparda Bank”) in the vicinity of the WCCB. It accepts all major credit and bank cards.

Logistics & Transport

The nearest airport is the Cologne-Bonn Airport (CGN). Distance: 35 km.

Airport shuttle bus line SB 60 (tickets available in bus) runs between the airport and Bonn central station every 20-30 minutes on weekdays, and at half-hourly or hourly intervals on

147

general information

weekends. Journey time: approx. 30 minutes.

Departure: Terminal 1 Price: about 7.10 EUR

Düsseldorf Airport (DUS). Distance: 85 km. The Sky Train takes passengers from all terminals to the airport railway station.

From there trains run to Bonn central station. Price: Return tickets are about 37 EUR (IC) or 49 EUR (ICE).

Frankfurt Airport (FRA) Distance: 170 km. The railway station is located at the Airrail Terminal, right next to Terminal 1. The station is also linked to Terminal 2 via buses and the Sky Line. From there, trains run to Bonn central station or Bonn-Siegburg. From Bonn-Siegburg take line 66 to Bonn central station. Return ticket price: 116 EUR (ICE)

The WCCB can be reached by bus and metro. Arriving at Bonn central station, take tram/underground lines 16, 63, 66 in direction “Bad Godesberg” or “Ramersdorf/Bad Honnef ”. Exit at the “Heuss­a llee/ Museumsmeile” stop or take a bus line 610 or 611 and exit at the “Deutsche Welle” stop and follow the signs to the WCCB. For further details, please have a look at the map provided in this guide.

Please note: Your accreditation badge is your ticket for the entire public transport system within the Bonn region which is valid for the whole period of your stay. However, for the bus transfer (Bus No. SB 60) from the ­Cologne/Bonn Airport to Bonn city center you have to buy a ticket.

Only a few parking lots can be found within the residential area surrounding the conference facility and in the Deutsche Welle underground car park. Please use public transport.

Taxis are available at airports, central railway stations and in front of the congress center. Taxis can be called at +49.228.55 55 55. It is not recommended to take taxis from Frankfurt and Düsseldorf Airport to Bonn. Price: about 2.20 EUR per km.

Meeting point You can find the meeting point on-site at the Information Desk.

Proof of Identity Documents All participants and media representatives must carry a valid proof of identity at all times and must be prepared to present it upon request.

25–27 JUNE 2012 · BONN, GERMANY

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general information

Safety and Medical Services Please contact the Information Desk in case of emergency.

Any emergency (fire, other hazard, breakin, illness, accident) should be reported to the Security Service by one of the following means: phone 112; break the glass of a red fire alarm box.

Liability The organizers are not liable for personal accidents or for loss or damage to personal property of participants or media. Participants and media should make their own arrangements with respect to personal insurance.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

Luggage and coats can be left on-site at the wardrobe near the entrance of the WCCB. The loss of a badge should be reported immediately to the Information Desk.

Lost objects will be gathered at the Information Desk in the foyer of the WCCB. The organizers of the Deutsche Welle Global Media Forum accept no liability for any loss of objects belonging to participants during the conference.

World Catholic Association for Communication

Creating

Images with the

NewGeneration MEDIA FOR A CULTURE OF PEACE SIGNIS is the World Catholic Association for Communication: an international non-profit, non-governmental association that brings together communications and media professionals from across 100 countries in the world. SIGNIS members are united in their faith and the belief in a culture of peace shaped by respect for human dignity, justice and reconciliation.

SIGNIS is based on the steadfast conviction that creative energy expressed in quality media and communications can transform violent conflict, build tolerance, celebrate diversity and construct a culture of peace in our world.

With members in more than 100 countries, SIGNIS is officially recognized by the Vatican and has consultative status at UNESCO and the Council of Europe.

“SIGNIS aims to be a network that inspires, educates and transforms our societies building a global culture of peace�

Rue Royale, 310 - 1210 Brussels - Belgium - www.signis.net

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152

alphabetical list of participants

Name

Institution

Page

Ängmo

Helén

Deputy Director General, Swedish National Agency for Education, Sweden

94

Abassi

Omar

Political Scientist, Rabat, Morocco

43

Abbas

Numair Fuad

Founder and CEO, Numairical Studios, Pakistan

99

Abdelmoula, Dr.

Mohammed Néjib Expert Consultant for Human Rights and Education,Tunisia

Abed

Nagla

Expert for Women's Rights in Human Rights Debate, Germany

59

Al Rantawi

Oraib

Director, Al Quds Center for Political Studies, Amman, Jordan

43

Alam

Shahidul

Photographer, Teacher and Social Activist, Bangladesh, Jury member The BOBs 2012

131

Alexander, Prof.

Neville Edward

Educator and Language Activist, University of Cape Town, South Africa

97

Allmeling

Anne

Freelance Reporter and Editor, Germany

43

Andujar

Gustavo

Vice President SIGNIS, Cuba

55

Anthuvan

Augustine

Editor, International Desk, Channel NewsAsia, Singapore

55

Arash

Blogger and Activist from Iran, Currently Living in Canada, Jury member The BOBs 2012

131

Asefi

Khushal

General Manager, Ariana Radio & Televsion Network , Kabul, Afghanistan

75

Atai

Golineh

TV Journalist, WDR/ARD, Cologne, Germany

59

Nazeer

Project Director for Graduate Professional Education, Aga Khan University, Nairobi, Kenya

33

Beerfeltz

Hans-Jürgen

State Secretary of the Federal Ministry for Economic Cooperation and Development (BMZ), Bonn, Germany

119

Ben Hamouda, Dr.

Mongi

President of UTAIM El May, Tunisian Organization for Helping Mentally Disabled Children, Dejerba, Tunesia

85

Lina

Blogger, Activist, Teacher at Tunis University, Correspondent for Global Voices, Tunisia

43

Berger, Prof.

Guy

Director, Freedom of Expression and Media Development, UNESCO, Paris, France

33

Bernecker, Dr.

Roland

Secretary General, German Commission for UNESCO

77

Bettermann

Erik

Director General of Deutsche Welle

29, 137

Bird

William

Director, Media Monitoring Africa, South Africa

55

Hans-Joachim

Executive Director, German-Portuguese Chamber of Industry and Commerce, Portugal

73

Emmanuel

Ececutive Director and Co-Founder, West Africa Network for Peacebuilding, Accra, Ghana

41

Jürgen

CEO, Frankfurt Book Fair, Germany

119

Joachim

Director, KMGNE and International Summer University for Audiovisual Communication, Renewable Energy, Energy Efficiency and the Impact of Global Warming, Berlin, Germany

87

Surname

Abadpour

Aziz Ladhani

Ben Mhenni

Böhmer Bombande Boos Borner, Dr.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

59

153

alphabetical list of participants

Vladimir

Assistant Professor, Media and Communication, Hollins University, USA

57

Bretz

Manfred

Head of TV and Radio Studios at the Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

109

Bukania

Christine

Student, International Media Studies, DW Akademie, Bonn, Germany

75 37

Bratic

Bunz, Dr.

Mercedes

Journalist, Digital Thinker, Cultural Scientist, Author, London, UK

Byll-Cataria

Ahlin

Executive Secretary, Association for the Development of Education in Africa, Tunisia

127

Chambas, H.E. Dr.

Mohamed Ibn

Secretary-General, Secretariat of the African, Caribbean and Pacific Group of States, Brussels, Belgium

137

Cheema-Behrendt, Dr.

Amrita

Anchor and Journalist, Deutsche Welle, Berlin, Germany

136

Chirchir

Emmy

Communications Consultant and Blogger, Nairobi, Kenya

47

Cimili

Zana

Journalist and TV- Correspondent, Pristina, Kosovo

93

Prue

Executive Director New Narratives, Media Development Organization, Liberia

127

Charlotte

Senior Vice President of Global Education, Sesame Workshop, New York, USA

31

Peter

News Anchor, Political Correspondent, Presenter “Talking Germany”, Deutsche Welle, Berlin, Germany

31

Toni Richard

Trainer and Consultant for Online Communication, FriedrichNaumann-Stiftung für die Freiheit, Serbia

99

Mónica

Attachée for Scientific and Academic Cooperation at the Chilean Embassy, Berlin, Germany

73

Clarke Cole, Dr. Craven Crisolli Cuevas Czymoch

Conny

Moderator, Journalist, TV - Host

73, 119

Dankiewicz

Marta

Member of the I Matter International Youth Council

39

Daxner, Prof.

Michael

Professor of Sociology and University President emeritus, University of Oldenburg, Senior Research Fellow, SFB 700, Free University Berlin, Germany

137

de Bastion

Geraldine

Project Manager, newthinking communications, Berlin, Germany

57

de Beer

Coenraad

Programme Development Advisor, SOS-Kinderdorf International, Austria

39

de Souza

Alvito

Secretary General, SIGNIS, Brussels, Belgium

41

de Wit

Pim

Director, Voices of Africa Media Foundation, The Netherlands

70

Arjen

Executive Director, Radio Zamaneh, Amsterdam, The Netherlands

71

Aissa

Assistant Professor of Art and Design at The American University, Cairo, Egypt.

59

Sarhan

Research Associate, Institute of Philosophy, University of Kassel, Germany, DAAD-Alumnus

45, 59

Simon

Freelance Consultant, DW Akademie, Bonn, Germany

75

Valeria

Captain, Academy for Information and Communication of the German Armed Forces (AIK), Strausberg, Germany

93

de Wolff Deebi, Prof.

Dhouib, Dr. Didszuweit Diefenbach

25–27 JUNE 2012 · BONN, GERMANY

154

alphabetical list of participants

Stéphanie

Media and Partnerships Officer, UNAOC

64

Ralf

Vice President Corporate Responsibility-GoTeach, Deutsche Post DHL, Bonn, Germany

39

Dwane

Yoliswa

Head of Communications, Policy and Research - Equal Education (formerly known as AERO), South Africa

129

Ebeid

Brahim Bilal

Vice President, Initiative for the Resurgence of the Abolitionist Movement, Nouakchott, Mauritania

115

Ehrhart, Dr.

Christof

Executive Vice President Corporate Communications, Deutsche Post DHL, Bonn, Germany

31

El Rafei

Shahira

Senior Editor, Al Ahram Newspaper, Cairo, Egypt

43

Ute

Minister ret., Chairwoman “Expertenkreis Inklusive Bildung der Deutschen UNESCO-Kommission”, German Commission for UNESCO

103

Cristiana

Senior Advisor to the Founder and Executive Chairman of the World Economic Forum, USA

119

Durand Dürrwang

Erdsiek-Rave Falcone Farahmand

Arif

Journalist, Afghanistan Service, Deutsche Welle, Bonn, Germany

47

Fick

Reykia

Media Relations Manager, Fairtrade International, Bonn, Germany

123

Figueroa

Pía

Director, Pressenza International Press Agency, Chile

107

Franzen, Dr.

Jutta

Member of Academic Staff, KMGNE Berlin, Germany

87

Gajovic´

Ivana

Founder and Director, Nansen Dialogue Centre Montenegro, Podgorica, Montenegro

41

Gankam Tambo, Dr.

Erick

Associate Academic Officer, Institute for Environment and Human Security, United Nations University, Bonn, Germany

69

Gapski, Dr.

Harald

Head, Media Education, Grimme Institute, Marl, Germany

87

Ghani, Dr.

Ashraf

Chairman, Institute for State Effectiveness, Kabul, Afghanistan

137

Shobha Mishra

Director, Federation of Indian Chambers of Commerce and Industry, New Delhi, India

94

Sonja

Linguistic Researcher and Lecturer, Department of Linguistics, University of Cologne, Germany

97

Julio

Freelance Journalist, Germany

107

Denis

Social Activist, Founding Director and President, Community H.E.A.R.T., Cape Town, South Africa

119

Rosa

Researcher, UNEP / Wuppertal Institute Collaborating Centre on Sustainable Consumption and Production (CSCP), Germany

83

Groß

Iris

Teacher and Researcher, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

109

Grümmer

Judith

Journalist, Cologne, Germany

85

Haasis

Axel

General Manager,People for People Foundation, Munich, Germany

109

Habibie

Jusuf

Former President of Indonesia, Indonesia

137

Abdul Wahid

Coordinator, Movement to Support Quality Education in Afghanistan, Kabul, Afghanistan

47

Jürgen

Special Needs Teacher and Vice Principal, LVR Christophorus School, Bonn, Germany

85

Ghosh Gipper, Dr. Godoy Goldberg Groezinger

Hamidi Hammerschlag-Mäsgen

DEUTSCHE WELLE GLOBAL MEDIA FORUM

155

alphabetical list of participants

Co-Editor of the German peace report “Friedensgutachten”, Bonn International Center for Conversion, Germany

101

Raimar

Art Director, dpa-infografik GmbH, Berlin, Germany

101

Hellema

Marte

Programme Manager Public Outreach, Global Secretariat of the Global Partnership for the Prevention of Armed Conflict, The Hague, The Netherlands

41

Hicks

Cheryl D.

Team Leader Sustainable Lifestyles and Project Director SPREAD Sustainable Lifestyles 2050, UNEP / Wuppertal Institute Collaborating Centre on Sustainable Consumption and Production (CSCP), Germany

83

Himmelmann, Prof.

Nikolaus

Chair, Gesellschaft für bedrohte Sprachen, University of Cologne, Germany

97

Himmelrath

Armin

Freelance Journalist, Medienbüro Köln, Germany

35

Hollenweger, Prof.

Judith

Professor, Inclusive Education, Switzerland

103

Homburg

Valeska

German Sports Journalist and TV Anchorwoman, Germany

53

Hori

Yukie

Coordinator, Awareness Raising, Communication and Education Unit, United Nations Convention to Combat Desertification, Bonn, Germany

69

Ibrahim, Prof.

Fouad

Professor Emeritus, Institute of Geography, University of Bayreuth, Germany

115

Barbara

Director, OECD Directorate for Education, France

94, 137

Laila

Chairperson, Community and Institutional Development (CID) Consulting, Egypt

35

Fabian

Research Fellow, Department of Empirical Cultural Studies and Anthropology, Sorbian Institute, Bautzen, Germany

81

Jankowski, Prof.

Elvira

Professor, Department of Electrical Engineering, Mechanical Engineering and Technical Journalism, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

109

Jaura

Ramesh

Executive President, Global Cooperation Council, Germany

106

Jukes, Prof.

Stephen

Dean, Bournemouth University’s Media School, UK

33

Dagmar

Linguistic Researcher, Department of Linguistics, University of Cologne, Germany

97

Baher

Publisher and Director, Human Wrongs Watch, Spain

107

Shirin

Project Coordinator, Language Courses Department, Deutsche Welle, Bonn, Germany

79

Abdel Meguid

Professor, Department of Endemic Diseases, Cairo University, Egypt, DAAD-Alumnus

45

Kerer

Lorenz

Executive Manager, BIWAK and BEWO Youth Facilities, Austria

39

Kessab

Ammar

Expert on Cultural Policy, Tunisia/Algeria

77

Rajesh

National Institute of Technical Teachers' Training and Research, Department of Education and Research, Bhopal, India

35

Klein, Prof.

Günter

Professor for Environment and Resources, Bonn-Rhine-Sieg University for Applied Science, Sankt Augustin, Germany

109

Knoll

Thomas

Manager for Volunteers and School Campaigns, CARE, Germany

53

Hauswedell, Dr.

Corinna

Heber, Dr.

Ischinger, Prof.

Iskandar Jacobs, Dr. des.

Jung, Dr. Kamal Kasraeian-Moghaddam Kassem, Prof.

Khambayat, Prof.

25–27 JUNE 2012 · BONN, GERMANY

156

alphabetical list of participants

Kohl

Astrid

Director, International Institute for Journalism, GIZ, Berlin, Germany

89

Kohstall, Dr.

Florian

Head, Freie Universität Berlin, Cairo Office, Egypt

45

Kolb

Andrea

Founder and CEO, ABURY collection GmbH, Berlin, Germany

123

Konaté

Boukary

Teacher and Blogger, Mali. Winner of the “Special Topic Award Education and Culture”, The BOBs 2012

131

Guido

Head Webmastering, Grimme Institute, Marl, Germany

87 67

Kowalski Kreft, Dr.

Heinrich

Ambassador and Special Representative for Dialogue among Civilizations, Federal Foreign Office, Germany

Kreutzer

Sabine

Head, Marie-Kahle Comprehensive School, Bonn, Germany

53

Krzeminski, Prof.

Michael

Professor for Communication Research, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

109

Keval J.

Adjunct Professor, Department of Communication and Journalism University of Pune, India

75

Stefan

Online-Editor, Section Multimedia, Federal Agency for Civic Education, Bonn, Germany

101

Larrinaga de Luis

Elena

President, Observatorio Cubano de Derechos Humanos, Havana, Cuba

113

Latif

Chokri

Director, Maison de la culture Ibn Rachiq, Tunisia

77

Martin

Spokesman of the Board, International Society for Human Rights, Frankfurt, Germany

113

Patrick

Head of Project Development, DW Akademie, Germany

33

Martin

Director, International Research Group on Crisis Communication / Rector, Swiss-German University, Jakarta, Indonesia

93

Lohrenscheit, Dr.

Claudia

Head of Human Rights Education Department, German Institute for Human Rights, Berlin, Germany

50

Lucas

Grahame

Head of South Asia Service, Deutsche Welle, Germany

129

Lüders, Dr.

Michael

Political and Economic Consultant, Journalist and Middle East Specialist, Berlin, Germany

44

Lüke

Falk

Freelance Journalist, Berlin, Germany

37

Shyamal

Head, UNESCO-UNEVOC International Centre for Technical and Vocational Education and Training, Bonn, Germany

35

Andrey

TV-Host, Senior-Editor, Russian State TV and Radio Broadcasting Company, Russia

61

Makvic´

Krešimir

National Advocacy Advisor, SOS Children’s Villages Croatia

39

Malik

Kanchan K.

Associate Professor, Department of Communication, University of Hyderabad, India

63

Marks

Jonathan

Director, Critical Distance, Huizen, The Netherlands

57

Lindiwe

Parliamentary Leader of the Democratic Alliance, National Assembly, South Africa

99

McConvell, Dr.

Patrick

Linguistic Researcher, Centre for Research on Language Change, Australian National University, Canberra, Australia

97

McDonnel, Dr.

Jim

Director of Development, SIGNIS, United Kingdom

54

Kumar, Prof.

Lampe

Lessenthin Leusch Löffelholz, Prof.

Majumdar Maksimov

Mazibuko

DEUTSCHE WELLE GLOBAL MEDIA FORUM

157

alphabetical list of participants

Regional Director, Friedrich-Naumann-Stiftung für die Freiheit in the Middle East and Nothern Africa, Cairo, Egypt

Meinardus, Dr.

Ronald

Mercader Merkel

Angelico “Gelix” General Manager, Virtual Campus, Philippines Head, Division of Culture, Memory of the World, German CommisChristine sion for UNESCO

Merrison

Lindsey

Anglo - Burmese Filmmaker and Producer, Myanmar

89

Messner, Prof.

Dirk

Director, German Development Institute / Deutsches Institut für Entwicklungspolitik (DIE), Germany

49

Micevski

Igor

Producer, Journalist, BBC World Service, London, United Kingdom

124

Florence

Programme Specialist, Section for Basic Education, UNESCO, France

103

Mizera

Sue

Managing Director, Young & Rubicam Business Consultants, Geneva, Switzerland

83

Mlechin

Leonid

Political Analyst and TV-Host, OAO TV Zentr Moskov, Russia

61

Mohieldin, Prof.

Mahmoud

Managing Director, World Bank, Washington DC, USA

119

Movlazadeh

Zahid

Programme Manager Action Learning, Global Secretariat of the Global Partnership for the Prevention of Armed Conflict, The Hague, The Netherlands

41

Mthembu

Philani

GSGP-Graduate, School of Global Politics at the University of Berlin (FU), Germany

49

Muhibat

Shafiah

IFSH - Institute for Peace Research and Security Policy at the University of Hamburg, Germany

49

Mwakideu

Chrispin Mwashagha Kirill

Writer, Learning by Ear Project, Kenya

47

Art Director, TV “Adamovo Yabloko”, Saint Petersberg, Russia

61

Mohamed

Co-Founder and Lead Trainer, Social Media Exchange, Beirut, Lebanon

99

Ncube

Traver

Chief Executive, Mail and Guardian, The Standard and The Zimbabwe Independent and Chairman, Commonwealth Press Union, South Africa

31

Ng

Man Yan

Human Rights Activist, Member of the Board , International Society for Human Rights, Frankfurt, Germany

113

Nguyen

Danh-Quy

Digital Managing Editor and Deputy Editor-in-Chief, ELLE Vietnam

89

Nimptsch

Jürgen

Mayor of Bonn, Germany

29

Lucy

Founder and Director, Middle East Non-Violence and Democracy, East Jerusalem

41

Nyirubugara, Dr.

Olivier

Senior Trainer and Coach, Voices of Africa Media Foundation, The Netherlands

70

O’Flaherty, Prof.

Michael

Chief Commissioner, Northern Ireland Human Rights Commission, Ireland

50 103

Migeon

Nabutov Najem

Nusseibeh

75, 98 99 67, 77

Offenhäußer

Dieter

Deputy Secretary-General, German Commission for UNESCO

Ogbunwezeh, Dr.

Emmanuel Franklyne

Head, Africa Department, International Society for Human Rights, Frankfurt, Germany

113

Ogunsade

Katrin

Journalist and Coordinating Editor, Africa Programme, Deutsche Welle, Bonn, Germany

47

25–27 JUNE 2012 · BONN, GERMANY

158

alphabetical list of participants

Kil Nam

Victim of Human Rights Violations by the North Korean Regime, Seoul, South Korea

113

Ouerimi

Rabiaa

Vice President of UTAIM El May, Tunisian Organization for Mentally Disabled People, Djerba, Tunisia

85

Pavarala , Prof.

Vinod

UNESCO Chair on Community Media, Department of Communication, University of Hyderabad, India

109

Perkins

Kevin

Executive Director, Farm Radio International, Ottawa, Canada

63

Phiri

Marlon

Executive Director, Reformed Open Community Schools, Zambia

53

Pillay

Verashni

Online Deputy Editor, Mail & Guardian, South Africa

129

Plötz

Karin

Director, LitCam, Germany

129

Poldner

Kim

Founder, Eco Fashion World, Switzerland

123

Thomas

Leitner Professor of Philosophy and International Affairs, Yale University, USA

119

Pringle

Ian

Specialist in Participatory Communication and Community Media, Commonwealth of Learning, Vancouver, Canada

63

Qiang

Wang

China Institute of International Studies, China

49

Radermacher, Prof.

Franz Josef

Director, Research Institute for Applied Knowledge Processing and Member of the Club of Rome, Ulm, Germany

31

Ramsis

Amal

Filmmaker, Egypt

59

Philippe

Geographer, Cartographer and Journalist, Le Monde diplomatique, Paris, France

101

Reyes

Blanca

European Representative, Ladies in White, Havana, Cuba

113

Riahi

Fatma

President, ATB, Tunisian Blogger Association, Tunisia

77

Marcelo

Principal Media Officer, United Nations World Tourism Organization, Madrid, Spain

90

Ziphora E.

Journalist, Producer and Host, Indonesian Service, Deutsche Welle, Bonn, Germany

47

Röhlinger

Thomas

Founder and Editor-in-Chief, Radijojo, World Children's Radio Network and Other Youth Radios, Berlin, Germany

135

Rojbi

Faycal

Employee of UTAIM El May, Tunisian Organization for Mentally Disabled People, Djerba, Tunisia

85

Rösler

Hendrik

Student, Christophorus School, Bonn, Germany

85

Rothfuß, Prof.

Rainer

Professor of Human Geography, University of Tübingen, Germany

133

Rudolf, Prof.

Beate

Director, German Institute for Human Rights, Berlin, Germany

50

Rügenberg

Gottfried

Manager for Learning and Development, Ford, Cologne, Germany

110

Saba

Manutscher

Psychological Operations Center, Mayen, Germany

93

Sadrozinski

Jörg

Director, German School of Journalism, Munich, Germany

127

Salama

Hatem Hassan

Project Manager, Centre Rézodanse, Alexandria, Egypt

77

Sampaio

Jorge

Former President of the Portuguese Republic, UN SecretaryGeneral’s High Representative for the Alliance of Civilizations and Special Envoy to Stop Tuberculosis, USA

67

Schaeffer

Ute

Editor in Chief, Deutsche Welle, Bonn, Germany

67

Oh, Dr.

Pogge, Prof.

Rekacewicz

Risi Robina Bilsky

DEUTSCHE WELLE GLOBAL MEDIA FORUM

159

alphabetical list of participants

Isabel

Senior Researcher, Lecturer in Mediterranean Studies and International Relations, Humboldt University, Berlin, Germany

45

Hanno

Deputy Head, Africa/Asia Desk, Society for Threatened Peoples, Göttingen, Germany

115

Almuth

Senior Lecturer, International Media Studies Master’s Program, DW Akademie, Bonn, Germany

88

Conrad

Research Fellow, Center for Development Research, University of Bonn, Germany

136

Christine

Scholar of Islam, University of Bonn, Germany

133

Thomas

Director, International Institute for Religious Freedom, Bonn, Germany

132

Christoph

Head, Administrative and Academic Department, DW Akademie, Bonn, Germany

33

Schrembs

Robert

Project Coordinator, German-Arab Master’s Program for International Education Management, PH Ludwigsburg University, Germany

45

Schütte, Dr.

Georg

State Secretary, Federal Ministry of Education and Research, Germany

29

Angelica

Minister for Federal Affairs, Europe and the Media, State of North Rhine-Westphalia

29

Selig

Christoph

Senior Program Manager GoTeach, Corporate Public Policy and Responsibility, Deutsche Post DHL, Germany

39

Seneviratne, Dr.

Kalinga

Head of Research, Head of Research and Capacity Building, Singapore

107, 121

Seng

Theary C.

Attorney and Activist, Founding President, Center for Cambodian Civic Education, Phnom Penh, Cambodia

137

Katharina

Professor for Journalism and Media Production, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

110

Shvydkoy

Mikhail

President, Russian Television Academy Foundation, TV-Host, Moscow, Russia

31, 61

Simbi

Charles

Head of Programs, Story Workshop Educational Trust, Malawi

63

Lawrence John

President, SIGNIS Asia and Coordinator, SIGNIS Global Media Education Project, Malaysia

55

Astrid

Director, “Global Partnerships, Emerging Economies”, Deutsche Gesellschaft für Internationale Zusammenarbeit, Germany

49

Anatoly

Author, TV-Host, Rector, Moscow Art Theatre School, Deputy Art Director, Moscow Art Theatre, Russia

61

Doaa

Egyptian Journalist, DAAD Scholarship Holder, Public Policy and Good Governance-Master, Essen, Germany

45

Karmen

Freelance Trainer, Political Scientist, Slovenia

50

Haakon

Student, Political Science and Cultural Studies, University of Bremen, Germany

113

Anna

Division of Culture, Memory of the World, German Commission for UNESCO

77

Szarzynski, Dr.

Jörg

Head of Section, Enhancing Graduate Educational Capacities for Human Security, United Nations University Institute for Environment and Human Security, Bonn, Germany

69

Taggart

Nancy

Deputy Director EQUIP3 Project, Education Development Center, USA

127

Schäfer, Dr. Schedler Schellpeper Schetter, PD Dr. Schirrmacher, Prof.

Schirrmacher, Prof.

Schmidt, Prof.

Schwall-Düren

Seuser, Prof.

Sinniah Skala-Kuhmann, Dr. Smelyanskiy Soliman Špiljak Spriewald Steinkamp

25–27 JUNE 2012 · BONN, GERMANY

160

alphabetical list of participants

Michael

Deputy Head, Africa Division and Coordinator North Africa, DW Akademie, Bonn, Germany

89

Wiltrud

Professor of Economics, Bonn-Rhine-Sieg University of Applied Sciences, Sankt Augustin, Germany

110

Thomann

Birgit

Head of Department “Cross Sectional Tasks / Communication / International Vocational Education and Training”, Federal Institute for Vocational Education and Training (BIBB ), Germany

73

Thussu, Prof.

Daya K.

Professor of International Communication and Co-Director, India Media Centre, United Kingdom

121

Robert

Portfolio Manager Central and West Africa, United Nations Volunteers, Bonn, Germany

69

Tschernokoshewa, Prof.

Elka

Head, Department of Empirical Cultural Studies and Anthropology, Sorbian Institute, Bautzen, Germany

81

Tuneva

Marina

Lecturer, School of Journalism and Public Relations, Skopje, Macedonia

124 89

Tecklenburg Terlau, Prof.

Toe

Tykwer

Tom

Director of Film, One Fine Day Films, Berlin, Germany

Ulrich

Claire

Editor of Global Voices en français, Member of Global Voices Board of Directors, France

131

Valdés

Mónica

Trainer Director, World Association of Community Broadcasters Latin America and the Caribbean, Colombia

63

van der Valk

Isabelle

Student, Christophorus School, Bonn, Germany

85

Verfürth

Eva

Freelance Journalist and PR Consultant, Frankfurt, Germany

123

Verstraete

Katelijn

Deputy Director of the Cultural Exchange Department at the AsiaEurope Foundation, Singapore

121

Michael

Research Associate, Academy for Information and Communication of the German Armed Forces, Strausberg, Germany

93

Jochen

Project Manager and Senior Management Consultant, DW Akademie, Bonn, Germany

104

Peter

Chairman and CEO, Zentrum für Kunst und Medientechnologie Karlsruhe

37

Weigand

Florian

Regional Coordinator for Afghanistan and Pakistan, DW Akademie, Bonn, Germany

57

Weil

Lynne

Director of Communications and External Affairs, US Broadcasting Board of Governors BBG, USA

31

Weisschuh

Bernd

Manager PER/LRV Vocational Training and Education Policies, Daimler AG, Stuttgart, Germany

73

Westerwelle, Dr.

Guido

German Federal Minister for Foreign Affairs

67

Mathis

Head of Europe and Central Asia Division, DW Akademie, Bonn, Germany

57

Wirkus

Lars

Head of Section, Data & Geographic Information System, Bonn International Center for Conversion, Germany

101

Woldeyes

Billene Seyoum

Feminist Blogger, Ethiopia

127

Joseph

Research Coordinator, International Institute for Religious Freedom, Jos, Nigeria

133

Yong

Song Chang

Deputy Director, Dept. of International Cooperation, Korea Communications Commission, South Korea

121

Zeier

Kristin

Head of Background English, Deutsche Welle, Bonn, Germany

37, 130

Volta Walter Weibel, Prof.

Winkler

Yakubu

DEUTSCHE WELLE GLOBAL MEDIA FORUM



Die AIK bietet in regelmäßigen Abständen zwei- bis dreitägige Journalistenseminare an und trägt so zu einer informierten und kritischen Berichterstattung über sicherheitspolitische Themen bei.

161

alphabetical list of participants



Akademie der Bundeswehr für Information und Kommunikation

Ziel der Seminare ist die Vermittlung bzw. Vertiefung sicherheitspolitischer Grundlagen und die direkte Kommunikation mit dem Bundesministerium der Verteidigung.

Journalistenseminare an der AIK in Strausberg bei Berlin



Das Angebot beinhaltet sowohl Grundlagenseminare als auch Redakteursseminare für erfahrene Journalistinnen und Journalisten.



Zu aktuellen Themen der Sicherheits- und Verteidigungspolitik werden zudem kurzfristige Themenseminare angeboten, die sich an sicherheitspolitische Fachjournalisten richten.

Sicherheitspolitische Informationen aus erster Hand!

Bei Interesse wenden Sie sich bitte an AkBwInfoKomEingang@bundeswehr.org www.aik-bundeswehr.de

Akademie der Bundeswehr für Information und Kommunikation Prötzeler Chaussee 20 15344 Strausberg Tel.: 03341/ 58 1681 Fax: 03341/58-1645

25–27 JUNE 2012 · BONN, GERMANY

162

THE KD EXPERIENCE. Notes

Doubly impressive: Two for your big show.

Service KD Charter /20 88 - 401 + 49 (0)2 21 om info@k-d.c

Innovative, trendsetting and futuristic – with our outstanding ships MS RheinEnergie and MS RheinFantasie we provide you with two excellent reasons for holding your next event on the river. It will be our pleasure to give the right setting to your requirements. MS RheinEnergie is unique in Europe, setting new standards and creating unforeseen possibilities for events of all kinds. And the 2011 built younger sister MS Rhein-Fantasie is just like a modern „Ship of Dreams“. Focal point in both interiors is the 40 m2 stage which fulfills all requirements for professional entertainment. Our experienced charter service team will help you plan and organise your event. Please ask us for more information!

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DEUTSCHE WELLE GLOBAL MEDIA FORUM

163

notes

Wir finanzieren Chancen.

Die DEG ist Partner für Unternehmen, die in Schwellen- und Entwicklungsländern investieren. Seit 50 Jahren engagieren wir uns mit Erfolg für die Menschen und Märkte vor Ort. Erfahren Sie mehr über uns im Internet: www.deginvest.de

25–27 JUNE 2012 · BONN, GERMANY

164

Map

Bonn City

River Rhine Str Reute r

Pl straß

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zd

er

Wi lly

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s-S

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Haus der Geschichte

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lle

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uss

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Quay Bonn-Bundeshaus ma

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Wasserwerk/ Pumpenhaus nN

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-B

Cologne A565/A555

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at

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ch

-Ehle

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Art and Exhibition Hall z-Jo Fran

Cha

UN

um

16, 63, 66

rs-S

sef-S

trauß

rles -de

-Ga

ulle

-S t

raß e

Post Tower

-Alle

e

Bad Godesberg/Köln Bonn Airport A 59

Getting there by public transport From Bonn’s main train station, take tram 16, 63 (to Bad Godesberg) or tram 66 (to Königswinter). Get off at Heussallee/Museumsmeile and follow the signs to the WCCB. Stay on Heussallee until you reach the Platz der Vereinten Nationen intersection. Turn left and continue for about 100 meters. The World Conference Center Bonn will be on your right.

DEUTSCHE WELLE GLOBAL MEDIA FORUM

165

imprint

Organization

Press Contact

DW Media Services GmbH Kurt-Schumacher-Str. 3 53113 Bonn/Germany

Dr. Hendrik Schott P +49.228.429-2148 M +49.172.2990255 gmf.presscontact@dw.de

P +49.228.429-2142 F +49.228.429-2140 gmf@ dw.de

You can f ind us online at: Facebook www.facebook.com/dw.gmf Twitter twitter.com/dw_gmf YouTube www.youtube.com/GMFconference Soundcloud soundcloud.com/dwgmf Scoop.it www.scoop.it/media-and-education Flickr www.f lickr.com/photos/deutschewelle/ collections

Speeches, panel discussions and workshops will be recorded for journalistic and documentary purposes.

Publisher DW Media Services GmbH 53110 Bonn/Germany

Responsible Ralf Nolting, Annelie Gröniger CEOs DW Media Services GmbH Design: Alexandra Schottka Cover photo: gettyimages Thomas Lohr (p. 37) Print: Brandt GmbH, Bonn Printed on FSC-certified paper from wellmanaged forests and other controlled sources.

25–27 JUNE 2012 · BONN, GERMANY

Research — Advisory Services — Training

BICC (Bonn International Center for Conversion) • is an independent, non-profit organization dedicated to promoting peace and development • is one of the five leading institutes for peace and conflict research in Germany • provides policy recommendations, training, and practical project work • conducts research, runs conferences, publishes their findings and organizes exhibitions • has international staff and works globally

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www.bicc.de BICC • Pfarrer-Byns-Straße 1 53121 Bonn • +49-228/911 96-0 bicc@bicc.de

How mucH transparency can politics stand? all about open data, open Government and participation.

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SpLeNdid NeW MediA WoRLd: LiNked, opeN, MobiLe. 24TH MedieNfoRuM.NRW // June 18– 20, 2012, Cologne www.medienforum.nrw.de The Medienforum.nrw is staged by the Media Authority of North Rhine-Westphalia and is supported by funding from the State of North RhineWestphalia and the City of Cologne. LfM Nova GmbH is responsible for concept development and realization.