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14 - 27 November 2017
Cape Whale Coast
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PHOTO: Martin Etsebeth
Whale Coast braced for a bumper season De Waal Steyn
T
he Cape Whale Coast (CWC) is set to have one if its busiest seasons yet with an abundance of holidaymakers, including large numbers of international tourists, already in our towns, says CWC Tourism Manage, Frieda Lloyd. “A lot of work has been done during the last year to market the area in Europe and it is paying dividends as we have
seen a lot of German, French and Italian visitors during the last few weeks. Walking past the restaurants and tourism spots in town one overhears a multitude of different languages being spoken,” she says. International tourists see South Africa as a reasonably priced destination and view the Whale Coast as especially attractive because of the wide variety of activities, ranging from food and wine to adventure and art, that are on offer. Frieda says the increase in direct flights
between Euro-pean cities and Cape Town is annually adding an extra 600 000 seats and more than R3 billion in spend to the Western Cape economy. Direct flights between Cologne in Germany and Cape Town also started last week. “Many of these tourists travel beyond the boundaries of the Peninsula to towns like Franschhoek and Hermanus. For that very reason we are talking to Franschhoek Tourism to find ways in which we can strengthen the tourism route
between these two iconic towns.” In addition to the international tourists, larger numbers of local holidaymakers from all over the country are expected to descend on our towns during the first weeks of December. “There is basically no accom-modation left during the peak season in any of our towns. The relative safety, laid-back atmos-phere, warm temperatures and the Blue Flag beaches and boats, all add to the attractive-ness of our region to holiday-makers.
“There are very few places where everything is still so personal as here. On wine farms you will meet the winemakers, in restaurants you will meet the chefs, and at art galleries and studios you can see the artists in action. This is a truly special and unique characteristic of our region. It is also undeniable that the fact that we have ample water will attribute to the number of people visiting our shores this year.” Of course, the new Whale Coast Mall opening its doors at
the end of the month will also attract thousands of day visitors from all over the region. According to Frieda several new trends in tourism have also been identified. “Sustainable tourism has become an ever-increasing drawcard for both international and local visitors. The fact that we as a community work together to enhance the sustainability of our region adds a great deal. The importance of the international recognition we receive for this cannot be underestimated.”