Political Industry Breakdown

POLITICALINDUSTRY BREAKDOWN

NEED TO KNOW

THE FACTS

Navigating made easy

Every year, political campaigns face tremendous pressure to perform. Whether it's getting more donations, volunteers, or receiving media exposure, none of it's easy. But there are some ways in which you can improve your campaigns with a few steps...

COST OF CONGRESSIONAL RACES

$8.7 Billion

COST OF PRESIDENTIAL RACES

$5.6 Billion

HOW MUCH DID SENATE CANDIDATES RAISE IN 2022

$560 Million in 1st Quarter

HOW MUCH CASH DOES THE DNC HAVE?

$63 Million in 1st Quarter 2022

WHAT PROBLEMS DO POLITICAL CAMPAIGNS FACE?

WHAT CAN YOU DO TO SOLVE THEM?

1

Receiving Media Exposure

Media exposure is one of the hardest things to receive on a political spectrum. You consistently have to create partnerships with media powers or you fall flat.

How do you solve it?

That’s where DYL comes in. DYL lets you message your partners with automatic

follow ups. That means, when a few weeks went by without talking with them, it’s time to give them a call. DYL will call your phone first, and then you’ll be connected to people right afterwards. Follows ups increase media exposure by 33% each time you reach out!

2 Mistargeting

Too many political campaigns target the wrong audiences.

This is usually due to not weeding out the people who either can’t afford your campaign or you’re talking to a completely different audience.

How do you solve it?

DYL lets you find out who cares about your messages and who doesn’t. You can see when people pick up the phone, who is willing to listen to your message, and those who open your emails. Instead of wasting thousands of dollars on marketing, you can focus on the people who will represent your campaign best and care about what you do.

3

Developing Consistent Messages that Resonate

Creating a meaningful message that resonates with your audience is a huge priority for political campaigns across the world. The easiest way to encourage better messaging is by getting yourself a copywriter and i t h th t ll t t i

touch with the most people possible

How do you solve it?

DYL lets you use voicemail drop, calls, and communication methods that can reach voters across the United States. Whether you’re a small or large campaign, you can use our automated messaging system so your team doesn’t have to do the work. Instead, you can set up marketing campaigns before hand that go to the people who want your messages.

4

Raising Campaign Funds and Donations

Of all the largest problems that political campaign face, the number one is raising campaign funds and donations. It’s not easy to convince people to give

to your campaign. That’s why it’s so important you invest in a way you can consistently reach out to donators and supporters.

How do you meet your need?

DYL lets you send emails, texts, faxes, pictures, and more from one platform.

Whether it’s to a few thousand people or a few hundred, we’ve got you covered.

And the best part is, you can create marketing templates that have consistently generated you funds so you can get more bang for your buck.

FACTORS AFFECTING 2022

HOW MUCH CASH DOES THE RNC HAVE $81.7 Million in 1st Quarter

HOW MANY CORPORATE PACS ARE THERE? 1,542

HOW MANY LABOR PACS ARE THERE? 266

WHAT'S THE HIGHEST FUNDRAISING SENATE RACE?