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ABOUT US • Global B2B Contacts have been a great company to work with. They have provided quality telemarketing records that have worked well with various offers. The telemarketing records have been 93-97% accurate which is great compared to other files that we have rented/bought. • As a small business owner, it is quite impossible to handle all the departments single-handedly. Integrating the right applications improves your business planning and execution. • CRM stands for Customer Relationship Management. In this blog post, we will let you learn about how to integrate your email marketing with CRM. • In the first place, email marketing and CRM are two independent entities. If integrated, it can make wonders! Here is the list of ways in which this combination works better for your business.
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Importance Of CRM To Your Business : • CRM is a tool that helps businesses to manage their relationships with customers. Ultimately, the goal of CRM tool is to let you understand more about your existing as well as potential customers. The tool has the ability to capture all customer data. • Here is an amazing example for you to understand better. Suppose a business owns 2000 existing customers. All of them already know about your business. • However, it does not mean that you stop communicating with them. Start sending out the targeted email marketing messages to these customers.
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Automated Trigger Actions : • When you are in need of certain trigger actions, the data can be stored in CRM. In turn, businesses can use the same to send emails like: • Reminding end of trial period • Membership Renewal • Informing new updates to existing customers • In such instances, you can drive the customers to take the desired action.
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