For Pure, Absolute, and Impeccable Blondes. Blonde Elevation by Kaaral - THIS PROFESSIONAL LINE HAS BEEN CREATED TO BRIGHTEN AND VITALISE BLEACHED, BLOND, GREY AND HIGHLIGHTED HAIR. ENRICHED WITH GRAPE EXTRACT AND PURPLE PIGMENT, WHICH INTENSELY MOISTURISE HAIR AND NEUTRALISE UNWANTED YELLOW HIGHLIGHTS.