EPR Seller Guide 2023

Seller Guide

II. SELLER INFORMATION

T A B L E

Welcome to

SELLER GUIDE

As Realtors® it's our pleasure to guide you through the process of selling your home. No matter what stage you are in, we are here to help. With access to to buyers, the latest listings, market trends, and industry insights, we have the expertise and resources to provide you with the highest level of service and support.

S T A Y C O N N E C T E D

tipsto make your listing shine

M A R K E T I N G

Details

MLS LISTING

Once your home is listed for sale by your entered on the MLS database. This data constantly by professional real estate ag maximises your potential audience and c the best results. End goal: Bidding war!

SIGNAGE

An initial first step will include identifying house is up for sale by placing the classi sign on the front of the property.

LOCK BOX & SHOW

A very successful approach taken by rea is having the house empty of its owners a by the potential buyers. This can be acco lock box located near the front entrance

OPEN HOUSE

An open house can be scheduled to open the interest of some potential buyers. This is a no pressure tactic employed strategically by your agent. Generating interest in a home is in the best interest of the seller.

VIRTUAL TOUR

volving, eal estate your home. n the market

Prepyour homefor photography

GENERAL

Remove all superfluous items to create more space

Deep clean and declutter

Remove all children and pet toys

Remove pet bowls, crates, etc.

Open curtains and turn lights on

Replace all burned out lightbulbs

Hide unattractive views with semi-sheer curtains

Turn all fans off

Remove all family photographs

Remove signs of political or religious preferences

Remove any newspapers magazines or mail

BEDROOMS

Make all beds

Clear clutter

Remove all personal items

Tidy up toys clothes and valuables

Create space in closets by removing extra clothing

Replace toilet paper with fresh rolls

BATHROOMS

Leave toilet seat down

Clear all clutter or countertop

Remove all rugs/bathmats

Remove soap and shampoo containers

Remove dirty towels

Arrange fresh accent towels

Place a small fresh plan out for decoration

KITCHEN

Remove small appliances from counters

Remove all rugs and dishtowels

Place fresh flowers or fruit bowl on the counter for decoration

Remove magnets from the refrigerator

Ensure that all visible areas are freshly cleaned

Store garbage can out of sight

Replace paper towel with fresh rolls

LIVING ROOM

Turn off the TV and hide remotes

Place pillows and throw blankets neatly in place

Declutter coffee tables and shelves

DINING ROOM

Declutter all areas

Place a simple centerpiece on the table

Ensure that chairs are neatly arranged

EXTERIOR

Place garbage bins in the garage

Ensure hoses are coiled neatly

Uncover and clean barbeques

Close garage door

Ensure landscaping is freshly manicured

Place a fresh wreath and doormat at the entrance to the home

Did you know homes with professional photography...

Receive an average of 87% more views than their peers across all price tiers. Have a 47% higher asking price per square foot.

Homes with more photos sell faster, too. A home with one photo spends an average 70 days on the market, but a home with 20 photos spends 32 days on the market.

Over 95% of homebuyers start their search online, so professional photography is imperative to selling a house! We hire a professional to come take the best pictures and to make sure your home is shown perfectly!

They provide a visual representation of the home and its features, showcasing the space and creating a connection with potential buyers.

STEPS TO CLOSI

02

03

Schedule an appointment

Meet with Interior Staging Consultant

Discuss best strategy for selling

Formal listing presentation

Executed listing agreement

Property evaluation

Complete market analysis

Establish sales price

Marketing campaign started

Professional photography taken

Signs installed

Submitted to multiple listing service

Showing times selected

Property brochure delivered

Direct mail campaign launched

E-mail campaigns started

Open house scheduled

01 BEFORE LISTING LISTED & ACTIVE UNDER CONTRACT

Offer(s) received

Offer(s) negotiated

Offer accepted

Back-up offer(s) accepted

Inspections & disclosures completed

Appraisal completed

Contingencies removed

Property closes

Refer friends to us!

Checklist SHOWING

SHOWING IN 10 MINUTES

Secure your pets or bring them along

Verify that all towels have been collected

Make the beds

Clean all of the counters

Turn on all lights & open curtains

Remove all rubbish

Toilet seats should be closed

Put everything in a basket and put it in your car

SHOWING IN 30 MINUTES

Secure your pets or bring them along

Verify that all towels have been collected

Clean all of the counters

Make the beds

Turn on all lights & open curtains

Put everything in a basket and put it in your car

Remove all rubbish

Toilet seats should be closed

Make sure your home smells fresh

Vacuum carpets

Clear out the kitchen sink

SHOWING IN 1 HOUR

Turn on all lights & open curtains

Sweep & mop all hard-surfaced floors

Make your beds

Clean and wipe down toilets

Vacuum carpets

Put everything in a basket and put it in your car

Sweep front door and shake out the doormat

Remove everything from the kitchen sink

Take out all garbage

Verify that all towels have been collected

Clean all of the counters

Make sure that your home has a pleasant odor

Clean all glass and mirror surfaces

Our Promise to You

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W e p r o m i s e t o t e l l y o u t h e t r u t h a b o u t y o u r p r o p e r t y .

0 2 0 3 0 4 0 5

W e p r o m i s e t o r e s p e c t y o u r c o n f i d e n c e s .

W e p r o m i s e t o g i v e y o u g o o d a d v i c e .

W e p r o m i s e t h a t y o u w i l l u n d e r s t a n d w h a t y o u ’ r e s i g n i n g .

W e p r o m i s e t o f o l l o w t h r o u g h a n d f o l l o w u p .

Frequently Asked Questions...

When Should I Sell?

You should immediately establish your time frame for selling If you need to sell quickly, we can speed up the process by giving you a complete market analysis and action plan to obtain all of your goals. If there is no pressing need to sell immediately, you can sit down with one of our expert real estate agents to thoroughly review the current market conditions and find the most favorable time to sell.

What Is The Market Like?

When you work with us, you can be sure that you will have our knowledge, expertise and negotiating skills at work for you to arrive at the best market prices and terms. We will keep you up-to-date on what is happening in the marketplace and the price, financing, terms, and conditions of competing properties. With us, you will know exactly how to price and when to sell your property

How Do I Optimize My Finances?

Deciding to sell your property demands a serious consideration of your current financial situation and future possibilities. With the help of our qualified agents, you will be able to effectively assess the cumulative impact of these changes, estimate potential proceeds of selling your property, and plan effective tax savings

and estate planning strategies

We will ensure that you not only take control of your finances but use them to their fullest potential.

KEY TERMS

Appraisal

A professional analysis used to assign the market value of a home. A necessary step in validating a home's worth to you and your lender as you secure financing

Closing Cost

The fees required to complete the real estate transaction. Paid at closing, they include points, taxes, title insurance, financing costs and items that must be prepaid or escrowed

Contingencies

A clause in a real estate contract that states there are certain conditions that must be met by either the buyer or seller in order to continue to the next step in the contract. Commonly for financing, inspections, and appraisal.

Down Payment

Cash requirement of 3-20% of the purchase price of the home. Some 0% down programs are also available.

Debt-to-Income

Your monthly debt payments divided by your gross monthly income.

Earnest Money

A deposit made to a seller that represents a buyer's good faith to buy a home. This money is applied to your down-payment at closing.

KEY TERMS

Loan Commitment

A lender's promise to offer a loan or credit of a specified amount to a borrower that also includes all of the terms and conditions of the loan.

Underwriting

The process by which real estate borrowers are evaluated to determine their viability and potential to repay a mortgage.

Walkthrough

Mortgage Rate

The interest rate you pay to borrow money to buy a home. The lower the rate, the better

The last milestone prior to closing where the buyer inspects the property to ensure they are buying is in the same condition as when they made their offer.

Pre-Approval Letter

A letter from a lender indicating you qualify for a mortgage of a specific amount

Survey

The process of locating and measuring a property's boundary lines to determine the exact area of land that a homeowner owns.

Title/Title Insurance

Document that shows legal ownership to a property. A lender required insurance policy that guarantees that the seller has the right to sell you the property, and you alone own it after closing.