MSc in Business at EDHEC

2013

Business Management MASTERS OF SCIENCE 1-year programmes

LILLE - NICE - PARIS - LONDON - SINGAPORE

90%

found a job within 4 months

32%

EDHEC Young Graduates found their first job abroad

EDHEC BUSINESS SCHOOL 04

43

05

48

06

51

08

52

10

54

13

55

19

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25

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31

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Editorial

Why Choose EDHEC?

International Recognition

Research Impact

EDHEC MSc Programmes

MSc in Arts & NGO Management

MSc in Entrepreneurship

MSc in Global Business

MSc in Marketing Management

LL.M. in Law & Tax Management

A World-Class Faculty

EDHEC Governance

EDHEC Career Centre

Student Life & Associations

Edhec Alumni Association

Lille Campus

Proudly International

Admission Requirements, Fees & Financial Aid

MSc in Strategy & Organisation Consultancy EDHEC Programme Porfolio

EDITORIAL

F

ounded in 1906, EDHEC Business School is among the leading

business schools in Europe, internationally recognised for its academic and research impact as well as its unique synergies with

the business world. Internationalisation and relevance to business fuel our ambition to be recognised for our excellence and global mindset.

EDHEC differentiates itself by offering innovation in business education and greater dynamism in connecting students and graduates with the business

world. In an increasingly globalised and challenging world, relevant education and training is paramount to successful careers.

New challenges and opportunities constantly arise and we focus on offering our students the knowledge required to become tomorrow’s leaders. As such, leading companies have partnered with EDHEC as Corporate Programme

Anne Zuccarelli Associate Dean, Academic Programmes

Unilever with the MSc in Marketing Management and Capgemini Consulting with the MSc in Strategy & Organisation Consultancy.

Sponsors, including

EDHEC offers a rich set of five specialised master programmes leading to specific careers in marketing,

audit, charity, arts, culture, international business, entrepreneurship, and law and tax. Taught entirely in English, they are specifically designed to provide students with the academic background and skills required for an international career.

Beyond our role of delivering academic and research excellence, EDHEC pursues an active policy of closing the gap between students, graduates and companies around the world. We aim to connect students and alumni with recruiters by creating synergies through a wide range of services that make the school a genuine recruitment partner. The EDHEC Career Centre assists students in finding their dream internships and positions.

By fostering a global mindset, EDHEC Business School is always one step ahead, with a programme portfolio flexible enough to adapt quickly to business needs. This proactive approach is crucial to maintaining a leading role in promulgating the innovative knowledge and expertise that are at a premium in contemporary business.

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WHY CHOOSE EDHEC? EDHEC – A unique Experience There are many reasons to choose EDHEC Business School. EDHEC’s strong business connections ensure that our programmes are always relevant to corporate needs. Business inputs range from programme design, research and courses, recruitment fairs, alumni network and business games to internship and job offers. EDHEC has an active policy of assisting students in achieving their ultimate career goals. As such, EDHEC has introduced the TI&CD programme (Talent Identification & Career Development), an initiative recognised by EQUIS and AACSB that provides our students with tailored career guidance and assessment.

Our Mission Leading Education – Delivering academic excellence driven by renowned research is EDHEC Business School’s mission to provide students with the skills, expertise, knowledge and network required to excel in global demanding careers. We strive to nurture our talents and maintain excellence in research and education.

Our Ambition Our ambition is to become a school internationally recognised for its culture, global mindset and the impact of its education and research on the business world.

Our Values Relevance – Market relevance is a key value in all aspects of our organisational culture–including the academic side. We seek to reconcile academia and the business world through the extension of our research effort into the corporate realm.

Responsibility – We educate people and carry out research and aim to develop both scientific and human competencies, preparing men and women who are committed to using their skills to improve society.

Innovation – We have a long-standing commitment to a culture that fosters creativity, risk-taking, continuous improvement, leadership and entrepreneurial spirit, both at educational and research levels.

EDHEC offers academic programmes recognised through international accreditation bodies: AMBA, AACSB and EQUIS. Our mission is to shape managers to meet companies’ needs via relevant and cutting-edge education. EDHEC’s uniqueness rests in its close ties with the corporate world. These connections and our 146 faculty members, who are among the most widely published in Europe, bring real-time knowledge to the classroom. This strategy is in line with the challenges faced by today’s society and has a direct impact on EDHEC’s influence on business and society as a whole.

Olivier Oger, Dean of EDHEC Business School

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INTERNATIONAL RECOGNITION EDHEC Business School was among the first institutions worldwide to be awarded the ‘Triple Crown’ of international accreditations for the academic excellence and professional relevance of its programmes, its strong links with the business community, its global reach and its commitment to an ongoing process of quality improvement. Today, only 48 business schools worldwide have received the ‘Triple Crown’.

Academic Partners EDHEC Campuses

London Lille

Paris Nice

Singapore

International Network of Academic Partners Over the past 20 years, EDHEC has developed strong partnerships with the best business schools and universities around the world. Today, EDHEC has 113 partnerships of which 17 double degrees in 31 countries.

Among others...

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Campuses

Lille - Nice - Paris - London - Singapore

49%

75

International Faculty

Nationalities on Campus

17

35%

International Students

International Double Degrees

#1 in France for Education and Research in Finance in 2010 and 2011 – Le Point Magazine #1 French Business School for its influence in the English-speaking press – FT Research Citations #2 in France for its Recognition among Businesses – L’Etudiant - L’Express #6 Master in Finance in the world – 2012 FT Ranking #11 Master in Management in the world -– 2010 FT Combined Ranking

The corporate world is in need of innovative, multicultural and socially responsible leaders. EDHEC has a longstanding tradition of providing students with the global perspective they need to succeed.

Over the years, the school has built sound academic partnerships with leading business schools and universities. We believe that the content of EDHEC academic programmes taught in state-of-the-art campuses in Europe and in Asia, combined with the involvement of the business community and the reputation of the school, is a key asset. EDHEC truly becomes a natural choice for talented graduate students who have excellent track records and the potential for successful international careers.

Richard Perrin, Executive Director, International Relations & Marketing–EDHEC Business School

RESEARCH IMPACT Our core strategy, ‘EDHEC for Business’, reflects a commitment to businesses that is strongly embedded in the development of our programmes. The school’s ambitious research policy has led to the creation of several research centres. Today, four research centres have a well-established visibility and the school has recently launched two new multidisciplinary research centres.

Drawing on the expertise of our research centres, our programmes aim to offer students a unique opportunity to foster their leadership and excellence by providing the training and education required by today’s businesses.

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Research Centres

LegalEdhec EDHEC-Risk Institute Financial Analysis & Accounting Research Centre Economics Research Centre Retail Management Research Centre Family Business Research Centre

LegalEdhec Research Centre The content of the L.LM. in Law & Tax Management is enriched by the research activities conducted by LegalEdhec, which is a pioneering contributor to the study of the role of law and lawyers in management and corporate strategy, particularly in company performance. Its work deals with legal performance in particular fields such as competition law, intellectual property law, corporate governance, and corporate structure.

LegalEdhec’s research is cited in numerous publications in journals both scholarly and professional. The aim of LegalEdhec is to produce scholarly work, but it is of no lesser importance to be supported by companies and professional organisations. In this respect, the Centre enjoys partnerships with the Association Française des Juristes d’Entreprise (AFJE), the Association des Avocats Conseils d’Entreprise (ACE), the Ordre des Avocats, and the Business and Legal Forum. LegalEdhec also enters into contracts for research with companies, such as Protiviti or Carrefour.

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RESEARCH IMPACT

Retail Management Centre The Retail Management Centre takes an innovative approach, of use to both students and the industry, based on the retailer’s economic and commercial model. Continuous development of information technology has substantial implications on economic and commercial models, as well as on market organisation. B2B and B2C relationships, supply chain choices or the nature of legal risks are modified. New integrated marketing strategies must be designed in this changing environment to create and maintain a competitive advantage. The Centre’s objectives are to analyse these challenges and to develop tools and models to address these issues.

Family Business Research Centre The mission of this new research centre is to serve as a platform for generating academic insight into analysis of the structure of family firms, their management and the governance practices that would promote innovation and high professional standards. Family firms dominate the corporate sector in most countries and they can make a significant contribution to the economy due to their inherent long-term stability. EDHEC Family Business Centre’s primary goal is to reconcile academic research and the reality of family firms, bringing pragmatic analysis of utility to their owners, directors and management. The Scientific Director of this new centre is Florencio Lopez de Silanes, Professor of Finance at EDHEC Business School and one of the three most widely cited researchers globally in economics and business over the last 10 years (ESI).

Research in the Arts & NGOs EDHEC faculty members have focused their own research on key areas related to culture, economics and solidarity. Professor of Ethics at EDHEC Business School, Geert Demuiijnck teaches political philosophy and business ethics. He also publishes in the area of responsible economics, economic globalisation and affirmative action with regards to the physically challenged. Professor Manara specialises in investigating the legal repercussions of the Internet. He approaches copyright, artistic ownership and other aspects of culture and the arts as they interact with global buyers and sellers within the virtual sphere. Professor Sequeira coordinates all of the charity and fund raising projects that students pursue throughout the academic year.

Professor Witte has an extensive professional experience in the fields of publishing and antiques and has published a book entitled Past and Future Culture (2010).

Research in Entrepreneurship How can research in entrepreneurship be useful for businesses?

Seven Stages for a New Business Model by Professor Denis Dauchy In his book, Professor Dauchy sets out his take on how to build a solid business model in the form of seven crucial questions. The term business model is frequently mentioned in business without necessarily being clearly defined. And yet every business unit manager and budding entrepreneur needs a concrete and complete methodology in order to design a solid business model. The book explains clearly what a business model is, and provides a comprehensive method for building one. There are plenty of detailed and cogent illustrations on each aspect. It combines a strategic perspective with directly operational concerns in seven key stages: compelling customer value proposition, monetisation through a revenue model, operational and ecosystem alignment, economic equation, growth model, execution framework and parenting advantage.

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EDHEC MSc PROGRAMMES The EDHEC Master of Science programmes are deeply rooted into the expertise of our research centres.

Taught entirely in English, these one-year programmes deliver specialised knowledge in the fields of marketing, strategy, law and tax, arts, culture, charity, global business and entrepreneurship.

MSc in Arts & NGO Management

MSc in Entrepreneurship

MSc in Global Business

MASTERS OF SCIENCE MSc in Strategy & Organisation Consultancy

MSc in Marketing Management

LL.M. in Law & Tax Management

Programme Structure Courses & Seminars TI&CD

360 hours

46 ECTS

40 hours

4 ECTS

Master’s Project

10 ECTS

Internship*

TOTAL

15 ECTS

400 hours

75 ECTS

* Mandatory 3–6 month internship. A full-time position replaces the internship requirement.

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EDHEC MSc PROGRAMMES

MSc in Arts & NGO Management EDHEC is the only business school in France offering a professional track entirely dedicated to culture and solidarity. This innovative programme prepares students for successful careers in the field of arts, culture and philanthropy.

MSc in Entrepreneurship The programme trains participants to achieving efficiency and performance at both entrepreneurship and intrapreneurship levels. The programme’s ambition is to invite students to focus on business as a whole and to elevate them to an upper view of the business.

MSc in Global Business The programme provides students a strong foundation of skills in management to succeed in a changing, global and diverse environment. Taught on our campus in Lille, students complete their last month of study in one of our campuses choosing from Lille, London or Singapore.

MSc in Marketing Management The rich cultural mix of the programme is a strength that offers students a global perspective. The programme provides an intensive introduction to marketing theory and concepts. Unilever, one of the world’s leading consumer goods companies, has chosen to partner with the EDHEC MSc in Marketing Management.

MSc in Strategy & Organisation Consultancy The MSc in Strategy and Organisation Consultancy has been carefully designed to take into consideration the capabilities top consulting firms sell to their clients in order to engender the expected added value.

Capgemini Consulting, our Corporate Programme Sponsor, helps our students build their capabilities in the field of management while preparing them for the relevant realities, perspectives and challenges.

LL.M. in Law & Tax Management The programme seeks to offer students a global intelligence of the relationships between companies and their legal environment, together with an in-depth understanding of the practice of business law. Drawing on the research done at the LegalEdhec Research Centre, it offers a practice-oriented and original curriculum, designed for students who aim to work as business lawyers, in-house counsels or compliance officers.

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MSc IN ARTS & NGO MANAGEMENT

reasons to choose the MSc in Arts & NGO Management Only programme available in France in this discipline Strong historical experience in the fields of culture and solidarity Internationally recognised class patrons – UNESCO,

ICOM, PlanetFinance

Interdisciplinary content Extensive alumni network in the culture, arts and NGO sectors

Travelling and learning about different cultures is extremely important for me, so I chose to narrow my choice of graduate schools to those that were overseas. I was also especially interested in finding a one-year degree program to align with my future personal and professional plans. The MSc in Arts & NGO Management at EDHEC was an excellent fit, particularly considering my background and my future aspirations. The wide range of topics provided an excellent foundation for my future projects.

Shannon Sibayan (USA)–Class of 2011–2012 Sales & Marketing Manager, WomenCraft (NGO)–Tanzania

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MSc IN ARTS & NGO MANAGEMENT

MS MSc C IN ARTS & NGO MANAGEMENT

MSc IN ARTS & NGO MANAGEMENT The unique MSc in Arts & NGO Management is an original and relevant programme entirely in tune with the ever expanding field of philanthropy. The faculty has more than 20 years experience in running programmes in arts management, social causes and charity organisations. Patrons of our MSc in Arts & NGO Management span cultural, social and political organisations, ensuring the reputation, prestige and pertinence of the programme. Our interdisciplinary courses prepare participants for the complexity of a globalising social, cultural and organisational world. The programme is specifically designed for students seeking cross-disciplinary training for employment in non-profit and arts management organisations.

Core modules Arts Management The course explores the conceptual, philosophical, generational, situational and subjective forces that define art, aesthetics and the cultural field.

Corporate Social Responsibility The course allows participants to examine policies on social responsibility. It introduces students to the framework in which philosophies, morality and ethics can be made compatible within the constraints of the industry.

Creativity Management The course builds creativity and creative thinking tailored to the needs of non-profit organisations and the arts sector. Creativity is essential at every stage of the managerial process, including allocation of roles, definition of objectives, communication and marketing, corporate philosophy, problem-solving and budgeting.

Critical Research Methods The module explores data gathering and data analysis used in surveys and field research for the purposes of quantitative study. The course explores theory generated research, corporate consulting projects, and sociological and anthropological enquiry of target markets/causes/arts/development. The course also integrates critical thinking strategies and ‘thinking outside the box’ techniques.

Entertainment The course explores the entertainment industry, its delivery formats and changes in consumption patterns.

Fundraising This practical course concerns the creation of wealth and funding for non-profit organisations and the arts.

Networking and the media are given particular attention.

Global Justice & Human Rights How do we justify, rationalise and provide an international framework for human rights and global justice that transcends national and historical contexts and responds to global concerns for freedom, democracy and basic human well-being?

Globalisation, Society & Culture Globalisation and its influence on streamlining production costs, hiring and training processes. Globalisation implies more than the technical ability to move people, products, services and ideologies.

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MSc IN ARTS & NGO MANAGEMENT

Law & Taxation for the Non-profit Sector The course provides an introductory overview on the different legal questions specific to the arts, NGOs and philanthropy, including international treaties, EU laws, and human rights.

Lobbying An overview of familiar European and international lobbies allows students to understand the mechanisms by which the public and private agenda of business and corporations is influenced by consumer, political, ethical and human rights groups. Activism and lobbying with respect to the arts, NGOs and development are also considered.

Media & Development The objective is to help students understand the role and function of the media in the non-profit/non-government sector (from cultural to humanitarian organisations).

Non-governmental Organisation Management The course studies the risks and opportunities of organisations operating within, between and around nations.

It also challenges previously accepted modes of management, leadership and decision.

New Cultural Markets & Social Practices Demographic profiling, consumption patterns and political change help consultants, strategists, entrepreneurs and political planners to imagine possible scenarios for a future society.

Philanthropy The course addresses best practices of fundraising and giving. Techniques for private and corporate foundations are covered as well as the particular constraints and opportunities that non-profit organisations face in managing their budget, resources, investments, taxation and risks.

Patrons of the Class Every year, the MSc in Arts & NGO Management invites an important figure in culture and charity to become the patron of the programme. Since 2004, these internationally recognised men and women have contributed to the legitimacy of this unique programme. Our patrons provide advice, internship and job opportunities, and strong moral and professional inspirations to our students and faculty.

2012 - Marjane Satrapi–Franco-Iranian Designer and Director 2011 - Irina Bokova–Director General, UNESCO 2010 - Jean-Jacques Aillagon–Former President of the Public Establishment of the Palace, Museum & National Estate of Versailles 2009 - Marc Ladreit de Lacharrière–CEO of Fimalac and President, Foundation Culture & Society 2008 - Martin Hirsch–President of the National Agency for Civil Service and former President of Emmaüs France 2007 - Erik Orsenna–State Advisor and Writer 2006 - Maria Nowak–President of ADIE (Agency for Development & Economic Initiative) 2005 - Jean-Christophe Rufin–Co-founder of Médecins Sans Frontières 2004 - Jacques Attali–President of PlanetFinance 15

MSc IN ARTS & NGO MANAGEMENT

Project Management The project gets groups of students involved in a practical work situation sponsored by local cultural, artistic and charitable organisations which confide them with a task. Students seek solutions, make recommendations and may even engage in problem-solving actions.

Social Business The module provides an introduction to the concepts of social business and social entrepreneurship in France and in Europe. It explores the theories from ‘Bottom of the Pyramid’ ideas to the main concept of social business developed by Professor Yunus. It will also give a panorama of entrepreneurial applications in France and Europe.

Solidarity & Sustainable Development The course aims to build awareness of the challenges of grassroots project work. Particular focus is given to microfinance as a paradigm of sustainable development. The course explores the history and the growing recognition of inclusive financial services as a tool for economic and social development.

Values Change A study of global demographics leads to an exploration of migratory patterns, population profiles, women’s issues and technological and media literacy. The course aims to consider the world’s population in terms of the impact on global consumption and behaviour as well as to consider the future of food, health, pollution, energy, education and social policy.

Seminars Business Ethics The seminar focuses on ethical issues related to business and the economy and teaches students how to become more aware of the philosophical questions that underlie individual and collective decisions. Students will be invited to the Lille World Forum (forum for a responsible and sustainable economy).

Strategic Leadership The course brings together the dimensions of management (leadership), strategy and governance through an intellectual journey in top management teams.

Going beyond the theoretical side of the wide-ranging and rich course content, I appreciated being taught by experts with hands on experience in their own field of work. Their personal experience was a source of inspiration for me and had a great impact, leading me to rethink my career plan. After my MSc, I joined BNP Paribas Wealth Management as Individual Philanthropy Officer. For me, the circle is complete, as I am putting into practice every day what I have learnt at EDHEC. Lea Sancandi (France)–EDHEC 2011 Individual Philanthropy Officer, BNP Paribas Wealth Management–France

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MSc IN ARTS & NGO MANAGEMENT

Have an international function

67%

Accounting, Management Control, Corporate Financial Management

37%

Marketing, Communication

37%

Consulting

13%

Business Unit Management

13%

Press, Publishing, Audiovisual

37%

Public sector, NGO

25%

Consulting

13%

LOCATION

SECTOR

FUNCTION

Signed their contract before leaving school

Distribution, Retail, E-Business 12.5% Institution, Banking, Insurance 12.5%

87%

FRANCE

13%

ABROAD

43%

MSc IN ENTREPRENEURSHIP

reasons to choose the MSc in Entrepreneurship A unique international atmosphere with international students of different backgrounds and visions of entrepreneurship EDHEC assists students in every step of their entrepreneurial project with the support of our incubator EDHEC Young Entrepreneurs (EYE) and the EDHEC Business Angels Club A challenging entrepreneurship experience based on major projects and supported by relevant entrepreneurship courses. Learn by experience what entrepreneurship means and get the necessary tools to be successful in business ventures of any kind Essential focus on social entrepreneurship to better understand the new wave of social business responding to global social issues Total immersion into the world of entrepreneurship through a wide range of testimonials from entrepreneurs, intrapreneurs, buyers; participation in major entrepreneurial events and a immersion trip to the most dynamic entrepreneurial environment: Silicon Valley where students will get the chance to visit such companies as Google and YouTube

I wanted a career change and I knew that entrepreneurship was the way to go. When I discovered EDHEC’s Master in Entrepreneurship, I felt immediately attracted towards it because of its well balanced practical/theory orientation; and knowing the international reputation of the school, its position in international rankings and its triple accreditation, it was an obvious choice to me. What I liked and appreciated the most was the entrepreneurial spirit of the class. Being immerse in this atmosphere enabled me to understand what it really means to be an entrepreneur and to develop the spirit and to commit myself to it. This is the reason why I decided to go back to Chile to start my own business.

Andrés Aguila Moënne (Chile)–EDHEC 2012 Founder of Optiviam–Chile

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MSc IN ENTREPRENEURSHIP

MSc IN ENTREPRENEURSHIP

MSc IN ENTREPRENEURSHIP The programme focuses on entrepreneurship defined as ‘value creation’. Students are invited to discover all kind of entrepreneurial ventures, from the start-up approach to great acquisition opportunities, with an emphasis on expansion and growth. Through academic teaching and practice with partner companies, students will find out how to achieve efficiency and performance in their own venture (entrepreneurship) or within an existing company (intrapreneurship). The programme offers a unique immersion trip to Silicon Valley, where students will get insight into this unique ecosystem. The programme prepares students for careers as entrepreneurs, corporate managers, business consultants, export managers, CEOs, COOs and positions related to entrepreneurial management within organisations.

Core modules Business Modelling From the business idea to a venture, entrepreneurial people need to assess the strategic relevance and craft a way of doing business which maximises value creation.

Buyouts The course focuses on the problems faced by businesses that are partially or wholly acquired from their existing shareholders. The course presents the challenges that buyers must deal with.

Creativity & Innovation Tools Workshop The course focuses on innovation and creativity. Students are guided through innovation processes, creative thinking techniques and presentation and engagement skills.

Cycle of Entrepreneurship The course focuses on aspects which can reduce the risk of failure at a later stage of the company’s development.

Entrepreneurial Strategy The course looks at the main motives for companies to engage in strategic partnerships. It reviews the advantages and disadvantages of alternative options and examines how to identify and select the right partners.

Financial Planning Students will understand the links between the operations of a business and its financial results. Topics include: constructing P&Ls, balance sheets and cash-flow statements, evaluating a business and financing dynamics.

International Business Development The objective is to develop a better understanding of international business, to improve analytical and oral presentation skills, and to foster the capability to collect information from various sources.

Intrapreneurship: Accelerating Growth in Large Corporations Students will learn why intrapreneurship is one of the key factors of growth in major corporations and how to foster an entrepreneurial spirit and organisation and the three major challenges for intrapreneurship.

Legal & Tax Issues for Entrepreneurs Students discover law in order to find out the major legal constraints faced by entrepreneurs when starting or developing their business.

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MSc IN ENTREPRENEURSHIP

Marketing for Entrepreneurs The course provides a rigorous and in-depth understanding of entrepreneurship marketing concepts and techniques. Its hands-on approach is especially designed to prepare students to assume upper-level positions in entrepreneurial marketing.

New Venture Creation & Entrepreneurship The course provides a general introduction to the programme and gives added insight into the new venture creation process, useful also for those employed as service providers to entrepreneurs (e.g. banks, venture capital firms, private investment firms or consulting firms catering to new and growing firms).

Performance Measurement & Management The course presents the methods available for measuring organisational performance and getting the implementation of business strategy under control. It introduces the advanced uses of accounting information, discusses the advanced uses and behavioural issues of budgeting as a planning and control device. It introduces the basic principles of designing a comprehensive performance measurement and management control system.

Personal Project in the Entrepreneurial World The course aims to introduce students to the dynamic world of entrepreneurship. Students have to select a competition, trophy or any event linked to entrepreneurship they want to participate in.

Social Business The module gives an introduction to the concepts of social business and social entrepreneurship in France and in Europe. It explores the theories from ‘bottom of the pyramid’ ideas to the main concept of social business developed by Nobel laureate Muhammad Yunus.

Speaking for Business The course presents a methodology for effective business plan presentations, providing students with relevant skills for successful entrepreneurial pitches.

Strategic Partnership & Business Cooperation The course deeply analyses the specific forms of partnership (licensing, franchising agreements and joint ventures) and includes case studies and testimonials.

Successful Entrepreneurs’ Skills The course aims to provide students with basic knowledge of specific competencies they should acquire directly or indirectly.

After having graduated as a pharmacist, I wanted to study an extra year of business because I wanted to know how to run a pharmacy. The EDHEC MSc in Entrepreneurship was perfect for me since a pharmacist starting a pharmacy is also an entrepreneur starting a business. The MSc stimulates you to think about new business ideas. That is how I realised that I can do so much more than simply starting a pharmacy.

Kaat Strybol (Belgium)–Class of 2011-2012 Product Manager Avène intern, Pierre Fabre–Belgium

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MSc IN ENTREPRENEURSHIP

Silicon Valley Immersion Trip This two-week trip offers a unique opportunity to gain valuable insight into Silicon Valley, home to such leading companies as Apple, YouTube and Google .

Organised in partnership with the University the immersion programme provides students with a deep understanding of the unique and vital ecosystem of Silicon Valley.

of San Francisco,

Workshops Business Innovation Project An intense five-week workshop dedicated to innovative ideas and creative thinking.

Consulting Project in International Business Development Students discover where and how to structure an international business development.

Start-up Workshop The course explores questions related to entrepreneurial projects. It assesses the learner’s initial knowledge, explicates the new business start-up’s stakes and examines the human dimension of entrepreneurship

Seminars Business Ethics for Entrepreneurs The seminar aims to teach students how to better frame ethical issues related to business and the economy, and to become more aware of the philosophical questions which underlie individual and collective decisions.

Strategic Leadership The course brings together the dimensions of management (leadership), strategy and governance through an intellectual journey in top management teams.

EDHEC Young Entrepreneurs ‘EYE’ Incubator The business incubator named EDHEC Young Entrepreneurs (EYE) provides flexible and efficient support to all EDHEC students and graduates eager to start their own venture.

EYE goes a step further in the development of our graduates’ and students’ education by providing practical support and coaching within the framework of EDHEC’s core values of excellence. Projects that have been selected by the EYE committee will receive personalised support that includes building and validating business plans, providing expertise in the fields of HR, law or marketing, financing and guidance for over the first two years.

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MSc IN ENTREPRENEURSHIP

Have an international function

43%

12%

32%

Commercial, Business Development

33%

Marketing, Communication

22%

Business Unit Management

19%

Purchasing, Supply Chain, Logistics

8%

Consulting 7.5% Asset Management

4%

Human Resources 3.5% Accounting, Management Control, Corporate Financial Management

3%

SECTOR

FUNCTION

Signed their contract before leaving school

Create their own business

FMCG

18%

Telecommunications & IT

15%

Consulting

15%

Transport

11%

Textile

8%

Leisure, Hospitality 7.5% Distribution, Retail, E-Business 7.5% Energy

4%

Public sector, NGO 3.5% Real Estate, Building Industry 3.5% Financial Institution, Banking, Insurance 3.5%

LOCATION

Luxury Goods 3.5%

81%

ASIA 20%

FRANCE

AFRICA / MIDDLE EAST 40%

19%

ABROAD

EUROPE 20% AMERICA 20%

MSc IN GLOBAL BUSINESS

reasons to choose the MSc in Global Business

An innovative programme to face the challenges of a fast-evolving global economy and multi-cultural business world Choice of three concentration courses during final month of study: finance in London, marketing in Lille, business development in Singapore International Career perspectives in management, finance, marketing or any functional combination targeting business development A group learning atmosphere fostered by an international faculty of world-class status Many career opportunities in international business

MSc IN GLOBAL BUSINESS

MSc IN GLOBAL BUSINESS

MSc IN GLOBAL BUSINESS The MSc in Global Business aims to prepare talented students for the challenges of a steadily evolving, multicultural business world. The curriculum includes both academic approaches and practical case study drawn from recent business experiences to train students to think internationally at all levels of the firm. The core modules are taught on our Lille campus. Students then complete their last month of study on one of our campuses, choosing from Lille, London or Singapore.

The training provides enhanced technical, operational, conceptual and managerial skills leading to positions with international firms in a wide range of capacities including business development, product development, sales management, purchasing, customer services, logistics and operations, consulting, market analysis, digital business, emerging markets and procurement.

Core modules taught in Lille Corporate Strategy for International Business The course confronts students with the complexities of business strategy in a globalising, competitive environment through the case study method. Forecasting, planning, contingency and the constraints of multinational corporations are explored.

Economics of Globalisation The course investigates global consumption in light of food, health, pollution, energy, education and social policies. Students study how different economic systems have come to function within a historical perspective and analyse the contexts which allowed for particular combinations of economic policy and growth.

Emerging Markets The course focuses on the BRIC economies in particular and consumer markets that will be emerging over the next 20 years based on demographic and migratory forecasts. Taking into consideration culture, consumption and the particular constraints and opportunities of changing technology and the demands of sustainability and the environment, the course examines opportunities, innovation and strategy for marketing development.

Ethics The course teach students how to better frame ethical issues related to businesses and economies, and to become more aware of the philosophical questions which underlie individual and collective decisions.

Global Finance The course surveys the environments of market finance and corporate finance in an effort to acquaint participants with key concepts, terminology, analytical tools and techniques in understanding opportunity and risk pertaining to global transactions in global environments.

Global Marketing Strategy The course investigates the specific issue of global marketing with a strong focus on product identity, brand strategy, consumer differences and consumer research.

International Business Law The course takes a practical, professional and theoretical perspective on how national and international laws shape the practices of contracts, employment, sourcing and a host of other possible disputes that can take place in commercial transactions. Antitrust, international regulatory mechanisms and contracts are featured in this module.

26

MSc IN GLOBAL BUSINESS

International Operations International goods and services are sourced and dispatched in a world connected by nationally owned cargo companies, information systems and legal practices that involve multiple national economies and their labour force. Coordination is therefore a central skill for people working anywhere along the supply chain.

Leadership The course brings together the dimensions of management (leadership), strategy and governance through an intellectual journey in top management teams. It invites students not only to ‘think like a top manager’, but also to ‘think with and for the top manager’.

Lobbying The course acquaints participants with the workings of interest groups as they petition for support or lawmaking action on the part of the European Community.

Management of Innovation Innovation is the capacity to invent, re-invent, specialise, modernise, revitalise and capitalise on ideas, products, services and virtual experiences in a globally connected world. Via innovation theory and case study analysis, students will examine processes and outcomes of innovative techniques.

Organisational Behaviour in International Perspective The course introduces students to the complexity of international management, cross-cultural issues and techniques for bridging difference.

Performance & International Accounting The course covers international accounting concepts and practices, integrating contemporary efforts towards convergence.

Quantitative Research & Methodologies International business strategy and management takes place in a technical, cultural and regulatory and multifaceted environment requiring strong abilities to find, analyse, understand and transform qualitative and quantitative data.

27

WHERE

MSc IN GLOBAL BUSINESS

The core modules are taught in Lille for the first nine months. Then, students choose for their final month of study a programme orientation leading them to pursue further study in marketing in Lille, specialised topics in finance in London, or a combination of international business courses in Singapore.

These international study opportunities allow for intense specialisation, on-site learning, cultural exchange and a deeper grasp of the main topic of study.

1.Lille Marketing

Digital Business Social Media Luxury Management Brand Management

2.London Finance Private Equity Debt Financing International Treasury Management Corporate Risk Management

3.Singapore Business Development Business Development in Asia Innovation & Product Development Procurement & Purchasing Country Risk Analysis

MSc IN MARKETING MANAGEMENT

reasons to choose the MSc in Marketing Management Marketing for business: acquisition of the conceptual and theoretical knowledge in the field of study. Transform knowledge into relevant operational skills and develop managerial skills Support of our Corporate Programme Sponsor: Unilever Real-life company projects: projects & partnerships focusing on a specific module Cutting-edge teaching approaches Intense student life and multicultural dimension

Beyond excellent training that is delivered to EDHEC students, we are eager to make them discover our roles, challenges, values and make them feel confident when entering the job market. (...) This relationship benefits both parties involved, since we have an opportunity to get valuable insight into the students’ vision of business practices.

Natacha Rapacchi Talent Management, Unilever Found from website recreated PMS

30

MSc IN MARKETING MANAGEMENT

MSc IN MARKETING MANAGEMENT

Found from website recreated PMS

MSc IN MARKETING MANAGEMENT

In partnership with

The MSc in Marketing Management offers students a unique opportunity to meet and work with international faculty, professionals and students. Unilever, a leading consumer goods company, has chosen to sponsor the EDHEC MSc in Marketing Management. Throughout the year, Unilever’s managers lead seminars, conferences and elective modules. Its modular approach provides an intensive introduction to marketing theory and concepts, which students then apply to different management and industry settings such as luxury brand management, services and e-commerce.

Core modules Brand Portfolio Management The course is designed to introduce key issues in brand management. The first objective of the course is to acquire a clear understanding of brand equity concept–the attributes of a brand that influence customer behaviour. The second objective is to develop students’ sensitivity to brand portfolio management through a top-tier company’s brand strategy.

Communication Strategy The course is designed to give students an understanding of the ‘big picture’ and an overview of the various components of communications in today’s environment. Students will be able to: design integrated marketing communication plans that tackle corporate and marketing objectives; determine campaigns; manage creativity in terms of the elements of design across various media; and develop scheduling for media programmes.

Consumer Culture in Market Systems The course develops knowledge of the historical and contemporary development of consumer culture in relation to market activity. It builds upon students’ knowledge of marketing strategies and consumption behaviour by examining their dialectical relation in various contexts. Topics include: consumer marketing, cultural theory and socio-cultural, experiential, symbolic and ideological aspects of consumption.

Customer Relationship Management (CRM) The importance of creating long-term profitable customer relationships is the reason modern businesses have embraced Customer Relationship Management (CRM) concepts and technologies in order to create a competitive advantage.

Digital Marketing The course shows exactly how to leverage digital marketing in a company (through the use of social media marketing, viral promotion). Students will discover, among others, proven techniques for: setting digital marketing goals, understanding company audiences, entering the conversation, managing ‘negativity’ and legal concerns.

Innovation & Consumer Insights The course aims to develop the innovation skills of students as well as their ability to design and implement market-driving strategies. Nearly all companies are able to design and implement market-driven strategies.

Topics include: market driven versus market driving, consumer analysis, market sensing, business model innovation, experimenting and evaluating the potential of an innovation and organising for disruption and cultivating dynamic capabilities.

32

MSc IN MARKETING MANAGEMENT

Key Account Management The course focuses on marketing and sales at large, strategic and multinational accounts in a B2B environment when the customer is a company or a government organisation. The overall objective is to introduce students to the main steps of the management of a long-term partnership between a supplier and its key multinational accounts in a globally competitive environment.

Marketing Metrics & Sales Performance The course deals with concepts, methods and applications of decision modelling to address marketing issues such as new product design and development, advertising and promotion planning, key account decisions and optimisation of strategic decisions.

Marketing Research & Methodologies The course aims to acquaint students with methodological and strategic knowledge and skills concerning the collection, analysis, and application of quantitative and qualitative data in marketing and consumer research.

Topics include: semiotics/hermeneutics/ethnography, data collection, data coding and editing, univariate statistical analysis, bivariate statistical analysis, experimental design and SPSS software.

Marketing Strategy The course deals with a variety of strategic marketing decisions that impact a firm’s long-term market positioning such as managing changing customer expectations, positioning through corporate social responsibility, and adopting a triple-bottom-line perspective.

Strategies for Emerging Markets The course is designed to introduce key issues in multinational marketing management by emphasising central ideas and processes in marketing products and services across national boundaries with a focus on emerging markets. The main objective of the course is to acquaint students with the globalisation of multicultural brands and companies.

Strategic Retail Management Retailing encompasses the business activities involved in selling goods and services to consumers. The main objective of the course is to introduce students to channels and retail management issues. Topics include: distribution strategy, channel management, merchandising, store design, traffic management, retail image and communication, e-retailing.

The comprehensive and challenging programme that I have followed, as well as the permanent international, multicultural vision EDHEC stands, has helped me develop skills I can use every day in my new marketing career.

Pierre-Adrien Barreau (France)–EDHEC 2010 Watch Product Manager International Marketing, CARTIER–France

33

MSc IN MARKETING MANAGEMENT

Electives Luxury Brand Management An intensive high-level back-to-back module that provides a solid theoretical grounding for managing the complexities of contemporary luxury branding. The course reveals unique branding tools used to transform a simple commodity into an authentic luxury brand. Topics include: French luxury versus American approaches; ‘Maison’ versus corporate brands; creating brand identity DNA.

New Consumer Trend Designers The idea behind the course is to foster a creative, innovative and multi-disciplinary approach by mixing students with business and art backgrounds (in groups of four: two EDHEC MSc in Marketing students & two LMU Design students) who work together on a business brief given by Orange. The ambition is to make students design a product and plan how to market it. The course includes group work in Lille and London. The course tackles a range of concepts in the product design field and combines them with cutting-edge consumer trend approaches.

Media & Entertainment The course introduces issues related to media and entertainment activities. Its aims to introduce the specificities of experience products and their marketing. The course emphasises the changing patterns of leisure time and their consequences on how consumers represent entertainment activities (perceptual map of competition).

Seminars Business Ethics The seminar focuses on the ethical issues related to marketing.

Strategic Leadership The course brings together the dimensions of management (leadership), strategy and governance through an intellectual journey in top management teams.

I was convinced that this programme would, firstly, deepen my academic focus in marketing and sales and secondly, add a valuable international experience to my resume. After two semesters of classes and six months on the job in France, I can say that EDHEC delivered to my expectations.

Evelyn Stratmann (Germany)–EDHEC 2011 Corporate Business Development, Hansgrohe SE–Germany

34

MSc IN MARKETING MANAGEMENT

FUNCTION

Signed their contract before leaving school

50%

Work abroad

36%

Marketing, Communication 57% Commercial, Business Development 19% Business Unit Management

8%

Purchasing, Supply Chain, Logistics

6%

Accounting, Management Control, Corporate Financial Management

4%

Consulting

4%

Other Banking functions

2%

Distribution, Retail, E-Business 15% Automotive, Aeronautics 15%

SECTOR

Luxury Goods 14% Chemical, Pharmaceutical, Cosmetics 12% Food Industry 10% Telecommunication and IT 10% Consulting

8%

Press, Publishing, Audiovisual

6%

Leisure, Hospitality

4%

Advertising

4%

Public sector, NGO

2%

LOCATION

ASIA 6%

64%

AFRICA / MIDDLE EAST 6%

FRANCE

36%

ABROAD

EUROPE 72% UNITED KINGDOM 16% SWITZERLAND 11% GERMANY 11%

USA/CANADA 17% CANADA 6% USA 11%

MSc IN STRATEGY & ORGANISATION CONSULTANCY

reasons to choose the MSc in Strategy & Organisation Consultancy Significant professional opportunities for recruitment by top consulting firms Academic architecture designed in line with the capabilities of the top consultants in strategy and organisation.

Partnership with Capgemini

Consulting, a leading consulting firm

Systematic embedding of the MSc in real-life missions that consultants in strategy and organisation carry out for their customers in multi-disciplinary contexts Environmentally friendly campus with first-rate academic, residential and sporting facilities

We are delighted to be able to pass on our methods and savoir-faire in the field of business transformation, because in return we get a lot out of examining the consulting profession together with professors and students.

Xavier Hochet Executive Director, Capgemini Consulting

36

MSc IN STRATEGY & ORGANISATION CONSULTANCY

MSc IN STRATEGY & ORGANISATION CONSULTANCY

MSc IN STRATEGY & ORGANISATION CONSULTANCY

In partnership with

The MSc in Strategy & Organisation Consultancy has been carefully designed to take into consideration the capabilities top consulting firms sell to their clients in order to generate the expected added value. Capgemini Consulting, our Corporate Programme Sponsor, helps our students build their capabilities in the field of management while preparing them for the realities, perspectives and challenges of the domain.

The programme opens-up to a wide range of positions in large consulting firms, corporate strategy departments and all another careers that require critical thinking about global management and leadership.

Core Modules Change Management As both internal and external changes are part of the day-to-day life of organisations, the module aims to equip consultants with capabilities for understanding how organisations should manage change in turbulent times and to make sure that change results are effective and enduring. It also enables students to efficiently deal with risks associated with such processes.

Compliance & Legal Performance The course aims to show the extent to which law does matter for achieving business performance and to show the need to understand and put compliance into practice in the consulting industry.

Corporate Finance The course examines the interaction between fundamental decisions made by business executives and financial markets. Heavy emphasis is put on the formulation and implementation of financial solutions to a variety of corporate problems and opportunities.

Cracking Business Cases: Techniques & Capabilities The objective of the module is to understand the recruitment process in strategy and management consultancy, to comprehend recruiters’ expectations and the skills they are looking for. It mainly prepares students for case studies and to learn how to ‘crack the case’ (i.e. integrating the capability to develop a robust structured recommendation when confronted by a business problem).

Creativity & Innovation Tools Workshop The course aims to equip students with highly prized competencies in the areas of creativity and innovation by using techniques such as reverse brainstorming and idea convergence.

Due Diligence The course examines the consultant’s roadmap through the due diligence journey. It prepares students to make sense of the associated steps/tools that consultants in strategy use when they engage in vendor due diligence (VDD) or in strategic due diligence (SDD).

Financial Accounting & Reporting The course shows how financial statements are established and analysed. It introduces the theory behind and application of consolidated financial statements. The course helps students in making sense of international financial reporting requirements.

38

MSc IN STRATEGY & ORGANISATION CONSULTANCY

Mergers, Acquisitions & Strategic Alliances: Performance Management The course aims to assess the viability of engaging in M&A and inter-organisational relationships such as strategic alliances and joint ventures, to maximise value through effective post-merger management and to evaluate inter-organisational relationship performance.

Organisational Performance: Assessment & Improvement Students will learn about these different aspects of performance culture. Special emphasis is placed on aspects most clearly linked with better financial performance in human resources and organisational behaviour research more widely. Performance culture has three aspects: alignment, execution and renewal. Students will learn more about these capabilities and will get training in techniques used by consultants to enhance them.

Operations Management & Performance The course aims to develop an appreciation of the extent to which supply network design, planning, control design, and TQM are fundamental to ensuring sustainable business performance.

Tools for Case Studies & Consulting Projects The course aims to endow students with the methodologies consultants in management and strategy use to deliver their work to their clients when they offer their consulting projects. It also helps the students in acquiring the skills in thinking, developing and writing case studies.

Risk Management The course is about business risk management and how to implement coherent and practical risk management approaches. It emphasises the quantitative aspects of risk management, as well as a good understanding of the principles required by consultants in risk management.

Strategic Analysis & Critical Thinking The module is designed to equip students with the methodologies, techniques and tools mobilised by top-tier consulting firms in strategy and management.

Strategy & Business Modelling The course addresses the following key topics: How to grasp a business situation from a strategic perspective; How to identify key strategic business issues; How to structure recommendations and a strategic line; How to design a sustainable business model while dealing with turbulent environments.

IT Strategy The course seeks to develop critical thinking about the extent to which information systems can be a driver of business performance and enables students to understand how IT can be leveraged in order to enable organisations to reach sustainable competitive advantage and craft strategy.

I chose the MSc in Strategy & Organisation Consultancy because it embodies all the classes and training necessary to start a successful career in consulting. The programme directors were listening to their students and that made the entire experience much more enjoyable. The different workshops and conferences were complete and useful during interviews. I am thankful to have met such great professionals and teachers during my year at EDHEC Business School.

Cynthia Lallouz (Morocco)–EDHEC 2011 Consultant, Kerensen Consulting Paris–France

39

MSc IN STRATEGY & ORGANISATION CONSULTANCY

Seminars Business Ethics The seminar focuses on the ethical stance, techniques and capabilities needed in the consulting industry.

Strategic Leadership The course brings together the dimensions of management (leadership), strategy and governance through an intellectual journey in top management teams.

Business Transformation Seminar Animated by Led by Capgemini Consulting, this seminar is a great opportunity for students to develop their understanding of project management, problem-solving frameworks and crisis management. Capgemini Consulting’s unique resources are mobilised to share their best practices and challenge students on current business issues embedded in fast-moving and dynamic business environments. Students are empowered with the essential tools and techniques that will successfully kick-start their careers as consultants.

Key Features Bottom-line Approach All modules have been designed not only to deliver the needed skills and techniques but also to show students the extent to which they can activate and organise these competencies to the benefit of their future clients, who will be able to achieve a return on investment, attain business value, reach sustainable performance or deal with risks and apprehend future challenges.

In Touch with Leading Consulting Companies Our students have been able to find professional opportunities with such companies as Capgemini Consulting, Accenture, PwC, Ernst & Young, Eurogroup Consulting and Kurt Salmon. Other companies from various industries outside consulting, such as Google, Groupon, Société Générale and Mars, have also been interested in the MSc graduates.

40

MSc IN STRATEGY & ORGANISATION CONSULTANCY

Have an international function

88%

Signed their contract before leaving school

Work abroad

21%

58%

FUNCTION

Consulting 57% Audit, Financial Advisory

8%

Marketing, Communication

8%

Other Banking functions 5.5% Human Resources 5.5% Accounting, Management Control, Corporate Financial Management

5%

Commercial, Business Development

5%

Business Unit Management

3%

Purchasing, Supply Chain, Logistics

3%

Consulting 65%

LOCATION

SECTOR

Audit

79%

FRANCE

21%

ABROAD

6%

Financial Institution, Banking, Insurance

5%

Manufacturing

5%

Telecommunications & IT

5%

Leisure, Hospitality

5%

Luxury Goods

3%

Press, Publishing, Audiovisual

3%

Food industry

3%

EUROPE 50% UNITED KINGDOM 25%

AFRICA / MIDDLE EAST 13%

ASIA 37% INDIA 25%

LL.M. IN LAW & TAx MANAGEMENT

reasons to choose the LL.M. in Law & Tax Management The curriculum prepares students for many legal career paths: business lawyer, in-house counsel, compliance officer...

The programme drawns on the research conducted at the LegalEdhec Research Centre International faculty of academics and practitioners providing multi-faceted understanding of legal issues in a globalised economy Dynamic and pragmatic approach through a series of case studies Companies and law firms on campus involved in training students: Deloitte, Ernst & Young, Freshfields, Linklaters, and others

I am a law graduate and the Total Group Scholarship gave me the opportunity to pursue my studies in France. The programme provided me with exposure to business and legal education at the same time. Throughout the year, we had lectures from practitioners, which enabled me to see the subject not only from the academic point of view but also from the angle of professionals. These experiences are among those which I might not be able to gain from a law school. Thanks to TOTAL and EDHEC, I completed an internship at Total Indonesia in Jakarta.

Melissa Butarbutar (Indonesia)–EDHEC 2011 Associate, Pradjoto & Associates–Indonesia and Ambassador of the TOTAL International Scholarship programme of Indonesia

42

LL.M. IN LAW & TAX MANAGEMENT

LL.M. IN LAW & TAX MANAGEMENT

LL.M. IN LAW & TAX MANAGEMENT The LL.M. in Law & Tax Management seeks to offer students a global knowledge of the relationships between companies and their legal environment, together with an in-depth understanding of the practice of business law in international law firms and legal departments of companies. Reputed law professors are involved in the LegalEdhec Research Centre, which produces crucial insights into the field of law and management. The programme offers a practice-oriented and original curriculum, designed for students who aim to work as business lawyers, in-house counsels or compliance officers.

Core modules Capital Markets Law The course focuses on the concepts of capital markets law, French securities regulation, structure of European securities regulations, concept of financial securities, admission to a regulated market, regulated information and public offering process and liability.

Compliance & Risk Management The course teaches the fundamentals of compliance and risk management. It explores compliance and risk management strategies, compliance and legal risks and e-compliance.

Economics Analysis of Law The course introduces students to economic roles of contracts; decision making under uncertainty; unilateral contracts; economics of contract modification; liquidated damages and penalties; game theory; expectation damages; contract remedies; tort, contract and property; disclosure of information and transaction costs.

Intellectual Property Law in Globalised & Digital Economies The course focuses on the management of intellectual property rights in a globalised economy. It explores the fundamentals in trademark patents; copyright and domain names; IP rights, legal disputes and innovation strategies; trademark portfolio management and contract policy; domain-name regulation and legal disputes; and intellectual property strategies for e-commerce.

International Tax Law The course teaches the principles of international taxation, tax treaties, international tax planning, transfer pricing and European tax law.

Legal Practice & Research The course aims to prepare students for their theses by presenting them with different research methodologies.

It also aims to prepare students for legal practice. Numerous case studies will take place in partnership with law firms and legal departments of big companies.

Legal Strategy The course describes the relationships between strategy and law; legal decisions and strategic decisions; regulatory and legal elements as key strategic factors; legal resources management within companies; legal strategies within an international framework and legal performance criteria.

Practice of Mergers & Acquisitions The course explores the concepts, regulations and techniques of M&A including mergers, spin-offs and contributions; EU cross-border mergers; restructuring and cross-border restructurings and LBOs. 44

LL.M. IN LAW & TAx MANAGEMENT

Strategies in Litigation, Arbitration & ADR The course focuses on the resolution from a company’s perspective; negotiation methods and tools; mediation techniques; arbitration: legal framework and arbitration: procedure.

Electives taught in English Advanced Competition Law: Procedures and Strategies Introduction to EU competition law and economics. Anti-competitive coordination, anti-competitive state subsidies, the abuse of dominance and merger control of law and economics.

Drafting and Enforcing International Contracts General clauses common to all international agreements. Drafting issues. Law of international agreements. Joint venture agreements. Focus on confidentiality clauses and change of control clauses.

Legal Intelligence and Lobbying Legal origins. Competition between legal systems. Regulatory management. Lobbying.

Electives taught in French Ingénierie Contractuelle Négociation du contrat. Conclusion du contrat : offre et acceptation. Rédaction du contrat : construction et assemblage des clauses du contrat. Gestion des incidents dans l’exécution du contrat. Ce cours est un cours extrêmement pratique, les étudiants étant mis en situation de rédaction de contrats d’affaires.

Ingénierie Fiscale Maîtrise des techniques fiscales liées à l’impôt sur les sociétés et à la TVA. Transmission de patrimoine.

Intégration fiscale : règles et techniques. Contrôle fiscal : procédures et conséquences.

Ingénierie Structurelle Paramètres de choix d’une forme sociale. Traits marquants des principales formes sociales. Focus sur la S.A. et la SAS. Structures de gouvernance. Notion de contrôle. Le maintien du contrôle : les pactes entre associés.

Les instruments de prise de contrôle : focus sur la cession de contrôle et l’OPA. La résultante du contrôle : création et fonctionnement des groupes de sociétés.

Seminars Business Ethics The seminar focuses on ethical issues related to the LL.M. in Law & Tax Management.

Strategic Leadership The course brings together the dimensions of management (leadership), strategy and governance through an intellectual journey in top management teams.

45

LL.M. IN LAW & TAx MANAGEMENT

Firms involved in the LL.M. Programme A series of practical exercises based on the concept ‘One Firm/One File’ are organised in order to further promote a dynamic and pragmatic learning approach. In practical terms, law firms or company representatives, usually EDHEC Alumni, introduce students to the basics of complex legal or judicial cases (real or designed cases). Organised in small teams, students select, study and develop the cases they have chosen before presenting their results through a simulation to company representatives and fellow students. Immediate feedback is given on the work accomplished and the relevance of strategies and schemes developed.

Specialised lawyers and law firms such as ERNST & YOUNG, FRESHFIELDS, LINKLATERS, WHITE & CASE, DELOITTE Luxembourg and CMS BUREAU FRANCIS LEFEBVRE have partnered with the programme to train future legal practitioners, as well as companies such as ATOS, AG2R-LA MONDIALE and STUDIOCANAL.

Practitioners & Visiting Academics Luc Athlan Senior Legal Counsel, Corporate Department France Telecom - Orange

Anselme Mialon Attorney Norton Rose

Stéphane Baller Attorney, Partner. Director of Development Ernst & Young Société d’Avocats

Thierry Montecatine Partner Teamsearch

Philippe Dupré Head of Compliance Communication & Training Airbus

Nicolas Petit, PhD Professor University of Liege

Bernard Drui Managing Director Protiviti

Remy Sainte Fare Garnot Former General Counsel. Member of the Board, AFJE Consultant

Benoit Fleury Attorney and Partner Gibson, Dunn & Crutcher Daniel Gueguen, PhD Chief Executive Officer Clan Public Affairs Emmanuel Lulin Group Director of Ethics L’Oréal

Sabine Sardou Attorney, Partner Taj Law Firm

Jacques Malherbe, PhD Attorney Liedekerke Wolters

Fabrice Schmitt Attorney, Partner Schmitt & Associés Patrick Wautelet, PhD Professor University of Liege and Attorney - Stibbe Asghar Zardkoohi Professor, Department of Management - Mays Business School - Texas A&M University

Alexandre Menais General Counsel ATOS

I have the privilege of being one of the first students of what has now become the MSC Law & Tax Management and can testify that the programme developed by Professors Collard and Roquilly, even at those early stages, has helped me all along my career by providing me with a practical view of how to handle the tax and legal issues within the broader commercial objectives of a business entity.

Benoît Dupuis (France)–EDHEC 1993 Head of Major Projects Legal Division, COLAS SA–France

46

LL.M. IN LAW & TAx MANAGEMENT

FUNCTION

Signed their contract before leaving school

40% Legal

34%

50%

Consulting 17% Audit, Financial Advisory 8.5%

SECTOR

Market Finance (sales, trading, research) 8.5% Marketing, Communication

8%

Commercial, Business Development

8%

Consulting

33%

Telecommunication, IT

17%

Real Estate, Building Industry 8.5% Audit 8.5% Financial Institution, Banking, Insurance 8.5% Press, Publishing, Audiovisual 8.5% Public Sector, NGO

8%

PR Advertising

8%

ASIA 25%

LOCATION

Work abroad

66%

FRANCE

34%

ABROAD

EUROPE 50%

AFRICA / MIDDLE EAST 25%

A WORLD-CLASS FACULTY The EDHEC faculty is an exceptional team of international experts who blend academic excellence and industry experience. Dedicated to pushing the frontiers of knowledge by engaging in research activities, EDHEC’s permanent faculty is made up of professors who hold PhDs from some of the world’s leading universities and are considered experts in their fields. Faculty members have an outstanding track record of publication in leading academic and practitioner journals, as well as of authoring and contributing to innumerable professional books. Visiting professors, adjunct faculty and professionals round out the faculty ranks.

Alexandre Perrin

Professor of Strategy MIM BM Programme Director PhD in Management, University of Nice

Mohamed Hédi Charki

Professor of Strategy MSc in Strategy & Organisation Consultancy Programme Director PhD in Management, University of Paris Dauphine

Denis Dauchy

Professor of Strategy PhD in Management, University of Lille II

Geert Demuijnck

Professor of Ethics PhD in Philosophy, University of Leuven

Björn Fasterling

Professor of Law Member of the LegalEdhec Research Centre PhD in Law, University of Osnabrück

Sylvie Jean

Professor of Marketing PhD in Marketing, University of Montpellier II

Olivier Beddeleem

Lecturer in Law PhD in Law (expected in 2013), University of Lille II

Christophe Collard

Professor of Business Law LL.M. in Law & Tax Management Programme Director Member of the LegalEdhec Research Centre D.E.A. (Research Masters) in Private Law, University of Lille II

Emmanuelle Deglaire

Professor of Law MSc in Entrepreneurship Programme Director PhD in Law, University of Paris

Valérie Duplat

Professor of Strategy PhD in Strategy, Louvain School of Management

Guergana Guintcheva

Professor of Marketing MSc in Marketing Management Programme Director PhD in Marketing, University of Montpellier

Paul Klumpes

Professor of Accounting PhD in Accounting, University of New South Wales

48

A WORLD-CLASS FACULTY

Among others...

Pamela Lirio

Assistant Professor of Management PhD in Management Science McGill University

Charles Lumbers

Professor of Strategy PhD (ABD) in Public Administration Public Affairs, Virginia Polytechnic Institute and State University

Florencio Lopez de Silanes Professor of Finance Member EDHEC-Risk Institute PhD in Economics, Harvard University

Cedric Manara

Professor of Law Member of the LegalEdhec Research Centre PhD in Private Law, University of Versailles

Pierre Mella-Barral

Joëlle Miffre

Bertrand Monnet

Valérie Petit

Professor of Finance PhD in Economics, Cambridge University

Professor of Strategy PhD in Management, University of Paris II

Professor of Finance PhD in Finance, Brunel University

Professor of Organisational Behaviour & Leadership PhD in Strategic Management, Conservatoire National des Arts & Métiers - Paris

Christophe Roquilly

Isabelle Sequeira

Monique Valcour

Joëlle Vanhamme

Professor of Business Law LL.M. in Law & Tax Management Programme Director Director of the LegalEdhec Research Centre PhD in Private Law, University of Lille II

Professor of Management PhD in Organisational Behaviour, Cornell University

Vincent Van Peteghem

Professor of Operations Management PhD in Applied Economics, University of Ghent

Head of Culture & Society MSc in Arts & NGO Management Programme Director Ecole du Louvre, Paris

Professor of Marketing PhD in Management Science, Catholic University of Louvain

Anne E. Witte

Professor of Culture and Communication MSc in Global Business Programme Director PhD in Interdisciplinary Studies, Graduate School of the City University of New York

49

EDHEC GOVERNANCE As business relevance is at the core of our strategy, EDHEC has established numerous partnerships with leading companies. Business input is achieved through corporate programme sponsorships, research chairs, company presentations and involvement in the training of our students. Furthermore, three boards have been created to guide EDHEC’s international strategy and to ensure that activities dovetail with the needs of the global business community.

EDHEC BUSINESS MANAGEMENT ADVISORY BOARD Julien Anfruns, Director General–-ICOM Delphine Bresson, General Manager International Development–-Lancôme Parfums & Beauté Jean-Marie Culpin, Group Marketing Director–-Orange Jean-François Etienne, VP Customer Development–-Unilever Xavier Hochet, Executive Director–-Capgemini Consulting France Hugo Kunetz, President North America–-L’Oréal Nicolas Liabeuf, VP Brand Building–-Unilever France Albert Mathieu, President Food Western Europe–-Mars Xavière Phisel, Associate–-Sirca Executive Search Christian Polge, NW Europe & Nordics Operation Director–-Coca-Cola Stéphane Thirion, Retail Director and Country Chair–-Apple France Samir Sadaka, Associate–-Capgemini Consulting Anne Zuccarelli, Associate Dean for Academic Programmes–-EDHEC Business School

EDHEC INTERNATIONAL ADVISORY BOARD Bruno Bich, Chairman–-BIC Group, USA Christian Fadier, Vice-Chairman & Managing Director–-Hollister Incorporated, UK Bernard Fournier, Honorary Chairman–-EDHEC Business School William K. Fung, CEO–-Li & Fung Limited, Hong Kong Candace Johnson, Vice Chairman–-NeuStar, Inc., Co-initiator–-Astra Satellite System and SES Global Kevin Keller, E.B. Osborn Professor of Marketing–-Tuck School of Business, Dartmouth College Abdullah M. Mazrui, Chairman–-MAZRUI Holding Company L.L.C., United Arab Emirates Franck Moison, COO Emerging Markets & South Pacific–-Colgate Palmolive Company. Chairman–-EDHEC Advisory Board Indu Shahani, Principal–-H.R. College of Commerce & Economics, Sherriff of Mumbai, Colgate. Board Member–-Colgate India Richard Simonin, CEO–-Limoni Group Italy. Chairman–-EDHEC Board of Governors José de la Torre, Professor of Management–-School of Business, Florida International University, USA

EDHEC ETHICS BOARD Claude Bébéar, Honorary Chairman–-AXA Eric Bourdais de Charbonnière, Chairman–-Michelin SAR Jean de Nassau, Prince of Luxembourg, Chairman–-WSSA (Water Solution South Africa) Vincent Montagne, CEO–-Media Participations Vianney Mulliez, CEO–-Auchan Marc Odendall, Chairman–-EDHEC Ethics Board and President - Odendall Foundation - Switzerland Bruno de Pampelonne, CEO–-Tikehau Philippe Vasseur, Chairman–-Crédit Mutuel Nord Europe Olivier Oger, Dean–-EDHEC Business School Benoît Arnaud, Associate Dean–-EDHEC Executive Education Stéphane Gregoir, Professor of Economics, Associate Dean of Faculty & Research–-EDHEC Business School Geert Demuijnck, Professor of Business Ethics–-EDHEC Business School 51

EDHEC CAREER CENTRE The Centre will assist you in finding your dream job and internship. Not only does the Centre publish numerous job and internship offers every year but it also provides career assessment and guidance. Throughout the programme, students will be assisted in setting up their career plan and mastering international recruitment tools; they will get the opportunity to meet with companies and recruiters either on or off campus in events organised by the Career Centre. Within a month of their arrival, students’ potential will be assessed during the TI&CD programme (Talent Identification & Career Development).

Events organised by the Career Centre EDHEC Career Fair with over 120 participating companies On-campus recruitment sessions On-campus company presentations Career chats and podcasts Roundtable Events - Career guidance on specific career paths.

Panels composed of alumni and professionals.

Open innovation seminars Business games

Talent Identification & Career Development Unique among European business schools, the TI&CD programme has been developed to offer students valuable insights and tailored career guidance. Inspired by corporate best practices, the programme is designed to accompany and prepare students for the international recruitment process run by major companies. The TI&CD programme is recognised as one of our best practices by AACSB and EQUIS. This programme is organised around three fields of expertise: a pool of international career advisors, an online career platform and numerous opportunities to meet professionals and recruiters. It is a genuine career booster that enables young graduates to move up the ladder quickly in terms of positions and responsibilities. To ensure that students benefit from expertise and advice in their area of interest, the Career Centre collaborates with a group of 30 international consultants specialised in a specific field.

Through innovatively simulating the interview process, the TI&CD programme sharpened my skills and helped me to successfully pass nearly seven hours of interviews with McKinsey, leading to a full-time business analyst offer.

Jiri Mil (Czech Republic)–-EDHEC 2011 Business Analyst, McKinsey&Company–-Czech Republic

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EDHEC Top Recruiters ABERCROMBIE & FITCH ACCENTURE ACER COMPUTER ALCIMED APPLE AUCHAN AMAZON BLACKROCK BNP PARIBAS CAPGEMINI CONSULTING CARGILL COMMERZBANK CARREFOUR CARTIER CREDIT AGRICOLE DAILYMOTION DECATHLON DELOITTE DEUTSCHE BANK DEUTSCHE TELEKOM ERNST & YOUNG ESSILOR EURAZEO

EURO RSCG EUROGROUP CONSULTING FIAT GENERAL MILLS GOOGLE GROUPON GSK BIOLOGICALS HP INTEL CORPORATION JLB ExPERTISES JP MORGAN KURT SALMON L’ORÉAL LEROY MERLIN LExIBOOK LIMITED LVMH MAZARS MERCEDES BENZ MICROSOFT MORGAN STANLEY ODDO & CIE OGILVY & MATHER ORANGE

PERNOD RICARD PRADJOTO & ASSOCIATE PROCTER & GAMBLE PSA PWC RENAULT ROTHSCHILD ROBERT WALTERS FERRAGAMO GROUP SSGA SOCIETE GENERALE SONY TF1 TOTAL UBISOFT UNIQLO UNILEVER WAGRAM MUSIC SA WARNER BROS WHIRLPOOL YVES SAINT LAURENT

EDHEC Business Club EDHEC has numerous established corporate partnerships, with more than 110 multinationals as members of the EDHEC Business Club. These partners are vital to ensuring the School’s relevance to the industry and connection to the business world, as well as being top recruiters of EDHEC graduates; among them are:

Club Med

Found from website recreated PMS

53

STUDENT LIFE & ASSOCIATIONS

At EDHEC, there is an association for everyone. More than 50 associations, ranging from sports to charities to those for fashion and the media, mobilise our students, who join forces to carry out their projects, including entrepreneurial ones. EDHEC’s student associations also provide opportunities for hands-on preparation for future professional responsibilities. Organising an event, leading a team and managing a budget are all essential skills for tomorrow’s managers.

Some of these associations, such as the Raid EDHEC and the EDHEC Sailing Cup, have become internationally renowned. The Sailing Cup for instance, draws more than 200 international boats every year, including crews from Oxford, LBS and UCLA.

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Student Associations

54

EDHEC ALUMNI ASSOCIATION

26,000 116 Alumni

in countries

Delphine Arnault Deputy General Manager–Christian Dior Karine Allouche Salonon Director Worldwide Partner Strategy & Compete Group–Microsoft Christophe Bonduelle CEO–Bonduelle Pierre Barbé President Total Trading & Shipping Division and Managing Director TOTSA Total Oil Trading–TOTAL Thierry Boulfroy Managing Director–Total Singapore Delphine Bresson General Manager for International Development Lancôme Parfums & Beauté Michaël Burke CEO–Bulgari Brigitte Cantaloube Managing Director–Yahoo France Vincent Cheney President France, UK & Ireland–Warner Chilcott Thibault Cuny President & CEO–Pernod Ricard Brazil

Join EDHEC for Life!

With more than 26,000 alumni in 116 countries, the EDHEC Alumni Association is a strong platform where exchanges of all sorts take place. Solidarity and sharing define the values of EDHEC Alumni.

As such, the association is dedicated to networking with alumni and companies. Also acting as a career booster, the association has introduced new entrepreneur-oriented services, including an Entrepreneur Club and the EDHEC Business Angels, which serve the increasing number of alumni creating their own companies.

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Wissam Farah Managing Director, head of sales–Citigroup Philippe Fortunato President & CEO–Louis Vuitton China Ltd Laurent Freixe Executive Vice President Europe–Nestlé Emmanuel Gueroult Managing Director EMEA–Morgan Stanley Jacques Guers President–Xerox Limited Europe Marc Hämel Managing Director–Rexam Healthcare Hugo Kunetz President North America–L’Oréal Stéphane Lagut Partner–Ernst & Young Japan Yves Le Goff Executive Director, fixed income, currency & commodities–Goldman Sachs

events per year

Eric Legros CEO–Carrefour China Albert Mathieu President Food Western Europe–Mars

Think Locally, Act Globally!

xavier Mufraggi CEO–Club Med North America

Numerous international clubs, in which you will find EDHEC Alumni who will assist you, are scattered around the world. Coordinated by 360 EDHEC Ambassadors, these clubs aim to assist newcomers in settling down in the country, boosting the EDHEC network locally and enhancing its relationship with the global business community.

Philippe Leopold Metzger CEO–Piaget Franck Moison COO Emerging Markets & South Pacific–Colgate Gilles Normand SVP Chairman Asia-Pacific–Renault Nissan Benoît Testard Group Chief Executive–United Biscuits Industries

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LILLE CAMPUS

At the heart of

Europe

30mn

Berlin

London

Lille

from Brussels

Bruxelles

Paris

1hour

from Paris & London Nice

Sports

&Cultural Facilities

Built on an exceptional site of 21 acres of land, the new campus illustrates EDHEC's dynamism and innovative strategy. The Lille campus meets the highest international and environmental standards, providing students with superior pedagogical, sporting, cultural and hospitality facilities. It also offers a wide variety of extra-curricular activities.

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PROUDLY INTERNATIONAL Lille

Lille London

5 campuses

Paris

Nice

Singapore

ADMISSION REQUIREMENTS, FEES AND FINANCIAL AID Requirements 4-year bachelor degree (or equivalent) Academic excellence GMAT or GRE score English Proficiency Test (TOEFL, TOEIC or IELTS). Waivers for native English speakers.

How to apply?

Application Checklist

1

Online at www.edhec.edu

Completed application form

2

By post. Application pack to download on www.edhec.edu

Cover letter/essay

A recent photograph

Tuition Fees MSc in Arts & NGO Management MSc in Entrepreneurship MSc in Global Business MSc in Marketing Management MSc in Strategy & Organisation Consultancy LL.M. in Law & Tax Management Application Fees

CV

€18,000

Certified copy of passport

€20,500

GMAT or GRE report

€20,500

English Proficiency Test report

€18,000 €18,000 €18,000 €100

Certified copies of official transcripts and diplomas 2 signed and sealed recommendation letters

Scholarships & Financial Aid EDHEC Business School offers various scholarships to support candidates according to their profile, merits and financial situation. The Excellence Scholarship for outstanding profile candidates applying before March 31st, 2013 (up to 40% off tuition fees). The Distinction Scholarship and the Foundation Scholarship, respectively 30% and 20% off tuition fees, for high-profile candidates applying before June 30th, 2013. EDHEC Alumni Merit Scholarships are also available for excellent candidates from the UK and the US, as well as external scholarships and financial aid to all applicants.

EIFFEL Scholarship Only available for applicants with a minimum GMAT score (or GRE equivalent) of 700 who have applied before December 1st, 2012. If granted, the EIFFEL scholarship offers close to €1,200 per month for the duration of the programme.

Housing & Living Costs: approx. €1,000 per month Accommodation Our dedicated Housing Department assists students in finding suitable accommodation either on or off campus.

Application Deadline: June 30th for the 2013 September intake.

international.admissions@edhec.edu 58

EDHEC BUSINESS SCHOOL PROGRAMME PORTFOLIO Programmes

Lille

Nice

Paris

London

Master in Management - Business Management

Singapore

Full-time

Part-time Apprenticeship

2 years + gap year

MSc in Arts & NGO Management

10 months + minimum 3-month internship

This is a non-binding document. The information provided herein is subject to change without notice. EDHEC Business School reserves the right to make changes at any time.

MSc in Entrepreneurship

10 months + minimum 3-month internship

MSc in Global Business

10 months + minimum 3-month internship

MSc in Marketing Management(1)

10 months + minimum 3-month internship

MSc in Strategy & Organisation Consultancy(2) 10 months + minimum 3-month internship

LL.M. in Law & Tax Management

10 months + minimum 3-month internship

Master in Management - Financial Economics 2 years + gap year

MSc in Corporate Finance(3)

10 months + minimum 3-month internship

MSc in Finance(4)

10 months + minimum 3-month internship

MSc in Financial Markets

10 months + minimum 3-month internship

MSc in Audit & Management Control(5) 10 months + minimum 3-month internship

MSc in Risk & Investment Management 13 months

Executive MBA 18 months

Global MBA 10 months

Advanced Management Program 12 months

PhD in Finance

Residential or Executive Track

Executive Education Corporate Programme Sponsors and Programme Partner: Found from website recreated PMS

(1)

(2)

(3)

(4)

(5)

Wisdom means to have sufficiently big dreams so as not to lose sight of them while pursuing them.

OSCAR WILDE

www.edhec.edu

EDHEC Risk Institute-Asia Registered with Singapore Council for Private Education Registration No.201025256Z from 22-06-2011 to 21-06-2017

Non-binding document. Crédits photos: Hugues Lagarde - Franck Follet - O. Remualdo - Remy Masseglia - Hervé Thouroude - Bernard Fournier - Antoine Belval - Julien Girardot. Banque d’images: Fotolia.

LILLE - NICE - PARIS - LONDON - SINGAPORE