Type Specimens

type specimens CALIFORNIA COLLEGE OF THE ARTS

Typography 1 Fall 2013

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type specimens CALIFORNIA COLLEGE OF THE ARTS

Typography 1 Fall 2013

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Sabon ABCDEFGHIJKLM NOPQR ST U V W X YZ ab c def g h ijk l m nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0 A BCDEFGHIJKLM NOPQR ST U V W X Y Z a bc d e fghi jkl m nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0

by Jan Tschichold 1967

Sabon is a serif typeface categorized in a group of the old style. It is designed by Jan Tschichold, a German-born typographer and designer in 1967, when is the same year of releasing jointly by the foundries of the Linotype, Monotype, and Stempel-type to become hugely popular in book and magazine printing. Meanwhile, in 1960s, a group of German printers complained about the lack of elements that looks either handmade or machine-made for Monotype or Linotype. For the usage of the type, it was firstly used by the Bible for Washbum College in 1973 by Bradbury Thompson who is an American graphic designer, and used by institutes for designing logos later on such as Standford University and Orebro University.

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Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking, and kerning. Type design is about closely related craft, which some consider distinct and other parts of typography; most typographers do not design typefaces, and some type designers do not consider themselves as typographers. In modern times, typography has been put

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in

08/10

08/10

Typography is about the art and technique of arranging type in order to make the language visible. The arrangement of type involves the selection of different typefaces, points of size, line length, leading, tracking and kerning.

Type design is closely related crafts, which is some consider distinct and other parts of the typography; most typographers do not design typefaces, and some type designers do not

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern

10/12

10/12

Typography is about art and technique of arranging type in order to make the languages visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is about closely related crafts, which is some consider distincts and other parts of typography;

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, different point of sizes, line lengths, leading, tracking, and kerning. Type design is closely related crafts, which is about some consider distinct and others a part of typography;

12/14

12/14

Typography is about the art and technique of arranging the type in order to make languages visible.

The arrangement of types involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is about closely related crafts, which some

Typography is the art and technique of arranging type in order to make languages visible. The arrangement of the types involves the selection of difference of typefaces, points of size, line lengths, leading, tracking and kerning. Type design is about a closely related crafts, which some

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Minion ABCDEFGHIJKLM NOPQRSTU V W XYZ a b c d e f g h i j k l m nopqrst uv w x y z 1 2 3 4 5 6 7 8 9 0 ABCDEFGHIJKLM NOPQRSTUVWXYZ a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0

by Robert Slimbach 1990

Minion is a digital typeface classified as an old-style typeface. It is designed by Robert Slimbach, a type designer, for Adobe Systems in 1990. The type is inspired by the type from a period of the late Renaissance era. The digital typeface comes in PostScript format, which is for vector graphics using geometrical primitives such as points, lines and curves, and also supports other Adobe character set.

With its unique features supporting regular and display optical sizes in regular and italic fonts, it can be adjusted to use different optical sizes with different contrasts and details of stroke for optimizing letterforms for various applications.

In addition, it is also extended to different series such as Minion Expert, and Minion Cyrillic.

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Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers.

In modern times, typography has been put into motions—in film, television and online broadcasts—to add emotion to mass communication.

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking, and kerning. Type design is closely related crafts, which is about some consider distincts and other parts of typography; most typographers do not design typefaces, and some type designers do not consider themselves as typographers. In modern times, typography has been put into motion—in film, television and

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and

08/10

08/10

Typography is about the art and techniques of arranging type in order to make language visible.

The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, type

Typography is the art and technique of arranging type in order to making languages visible. The arrangement of the type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some of the type designers do not consider themselves as typographers. In modern

10/12

10/12

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design are closely related crafts, which are some consider distinct and other parts of typography; most of typographers do not

Typography is about the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces,

12/14

12/14

Typography is the art and technique of arranging types in order to make language visible. The arrangement of the type involves the selection of typeface, point size, length, leading, tracking, and kerning. Type design is closely related crafts, which some consider distincts and others a part

Typography is the art and techniques of arranging types in order to making languages visible. The arrangements of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design are closely related crafts, which is some consider distinct and others a part of typography;

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Bell MT ABCDEFGHIJKLM NOPQR ST U V W X YZ a b c d e f g h i j k l m nopqrstuv wxyz 1 2 3 4 5 6 7 8 9 0

by Richard Austin 1788

Bell MT, originally from Bell that is also known as John Bell, is a serif typeface categorized in a group of the transitional style. It is created

by Richard Austin in 1788 with considering other early examples of the Sctoch Roman style typefaces. The typeface was being seen in several

ABCDEFGHIJK LM NOPQR STU V W XYZ a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0

European countries such as France and England, and the U.S. However, it only had a short period of popularity when the type is firstly released as the introduction of lithography at the beginning of the 19th century, and it fell down after that until it started being revived to Monotype Corporation by Stanly Morrison in the 1930s. One of the main features of the typeface is a visible contrast of thick and thin stroke.

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Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers.

In modern times, typography has been put into motions—in film, television and online broadcasts—to add emotion to mass communication.

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking, and kerning. Type design is closely related crafts, which is about some consider distincts and other parts of typography; most typographers do not design typefaces, and some type designers do not consider themselves as typographers. In modern times, typography has been put into motion—in film, television and

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and

08/10

08/10

Typography is about the art and techniques of arranging type in order to make languages visible.

The arrangement of type involves the selection of typefaces, point sizes, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distincts and others a part of typography; most typographers do not design typefaces and some type designers do not consider themselves typographers. In modern times, tpye

Typography is the art and technique of arranging types in order to making languages visible. The arrangement of type involves the selection of the typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some of the type designers do not consider themselves typographers. In modern times

10/12

10/12

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point sizes, line length, leading, tracking and kerning. Type design is closely related crafts, which is some consider distinct and other parts of typography; most typographers do not

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distincts and others a part of typography; most typographers do not design typefaces,

12/14

12/14

Typography is the art and technique of arranging types in order to make language visible. The arrangement of the type involves the selection of typeface, point size, length, leading, tracking, and kerning. Type design is closely related crafts, which some consider distincts and others a part

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related crafts, which some consider distinct and others part of typography;

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Century Old Style A BCDEFGHI JK L M NOP QR S T U V W X Y Z ab c def gh ij k l m nopqrstuv w x yz 1 2 3 4 5 6 7 8 9 0

by Morris Fuller Benton 1909

Century Old Style is classified as a transitional typeface designed by Morris Fuller Benton based on Century Roman and Caslon in 1909. This typeface is one of the types in Century typeface family derived by Linn Boyd Benton, a designer from American Type Founders, in 1894. It also can be divided into

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several series such as italic, bold, bold italic, as well as bold condensed. The type was released at the period of time when some of heavier typefaces with bracketed serifs were returning to be adopted in Vogue due to the expansion of the Century family. Because of the usage from Vogue, this typeface was issued over a period of six years and re-issued by Linotype, Intertype and Monotype.

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Typography is the art and techniques of arranging t ypes in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of t ypography; most t ypographers do not design t ypefaces, and some t ype designers do not consider themselves typographers. In modern times, typography has put into motion—in film, television and online broadcasts—to add emotion to

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is about the art and technique of arranging type in order to make languages visible. The arrangement of type involves the selection of typefaces, point size, line lengths, leading, tracking, and kerning. Type design are closely related craft, which is about some consider distinct and other parts of the typography; most typographers do not design typefaces, and some of the type designers do not consider themselves as typographers. In modern times,

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in

08/10

08/10

Typography is about the art and techniques of arranging the type in order to make languages visible. The arrangement of types involves the selection of typefaces, point sizes, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distinct and other parts of typography; most of typographers do not design typefaces and some type designers do not consider themselves as

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern

10/12

10/12

Typography is the art and techniques of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking ,and kerning.

Type design is about closely related craft, which is some consider distinct and other parts of typography; most typographers

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, line leading, tracking, and kerning.

Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not

12/14

12/14

Typography is the art and technique of arranging type in order to make language visible. The arrangement of the type involves the selection of typeface, point size, length, leading, tracking and kerning. Type design is closely related crafts, which some consider distinct and others a part

Typography is the art and technique of arranging type in order to make languages visible. The arrangement of the types involves the selection of the typefaces, points of size, line length, leading, tracking and letter kerning. Type design is about closely related crafts, which is about some

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Bodoni A BCDEFGHI JK L M N OP QR S T U V W X Y Z a b c d e f g h ijk l m nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0 ABCDEFGHIJK LM NOP Q R ST U V W X YZ a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0

by Giambattista Bodoni 1798

Bodoni is a typeface from a series of serif typefaces designed by Giambattista Bodoni in 1798. It is classified as modern, especially for Didone modern featuring in straight serifs without brackets, vertical parts of letterforms are thick, strong contrasts between thick and thin lines and overall geometric construction. The design of Bodoni was inspired by John Baskerville, the founder of Baskerville that is a printing typeface. Since it contains these features which are more obvious than what transitional has, these later designs are called modern and the earlier designers are called transitional. Meanwhile, the typeface is also revived as a series by American Type Founders such as italic, book, book italic, bold italic, and bold shaded.

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Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is the art and technique of arranging types in order to make languages visible. The arrangement of types involves the selection of the typefaces, point size, line length, leading, tracking, and kerning. Type design is closely related crafts, which is some consider distincts and other parts of typography; most of typographers do not design typefaces, and some of type designers do not consider themselves as typographers. In modern times, typography has put into

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and

08/10

08/10

Typography is about the art and techniques of arranging type in order to make language visible.

The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distinct and others a part of typography; most typographers do not design typefaces and some type designers do not consider themselves typographers. In modern times, tpye

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some of type designers do not consider themselves as typographers. In modern

10/12

10/12

Typography is the art and techniques of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking, and kerning.

Type design is closely related crafts, which is some consider distinct and other parts of typography; most typographers do not

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, line leading, tracking and kerning.

Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not

12/14

12/14

Typography is the art and technique of arranging type in order to make language visible. The arrangement of the type involves the selection of typeface, point size, length, leading, tracking and kerning. Type design is closely related crafts, which some consider distinct and others a part

Typography is the art and technique of arranging type in order to make languages visible. The arrangement of the types is involved the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is about closely related crafts, which is some consider distinct and

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Walbaum A BCDEFGHIJ K LM NOPQRST U V W X YZ a b c d e f g h i j k l m nop q r s t uv w x y z 1 2 3 4 5 6 7 8 9 0 ABCDEFGHIJKLM NOPQRSTUV W XYZ abcd e fghijklm nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0

by Justus Erich Walbaum 1804

Walbaum is a serif and didone typeface categorized in a group of the modern as one of the most important Neoclassical Antiqua font. It is designed in the early 1800s by Justus Erich Walbaum in Germany and released in 1804. The typeface design was inspired by other Modern Didone typefaces that had been created like Bodoni and Didot. It features extreme vertical stress, and fine hairlines contrasted with bold main strokes which make the typeface as one of the typical of Modern fonts. Besides, Walbaum contains various unique character quirks that make people to feel that the typeface is open, warm, and very graceful. Unlike other modern typefaces, Walbaum is regarded more as a German interpretation of classicism.

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Ty pog raphy is t he a r t a nd tech nique of a r ra n g i n g t y pe i n order to ma ke la ng ua ge visible. The a r ra ngement of the ty pe involves the selection of the typefaces, points of size, line length, leading, tracking a nd ker ning. Type desig n is a closely related cra f t, which some consider disti nct a nd ot hers a part of typography; most typographers do not design typefaces, and some ty pe desig ners do not consider themselves ty pographers. In moder n ti mes, typography has been put into motions—in film, television and online broadcasts

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers.

In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is about the art and technique of arranging type in order to making language visible. The arrangement of types involves the selection of typefaces, points of size, line length, leading, tracking, and kerning. Type design are closely related crafts, which is about some consider distincts a nd other par ts of typography; most of typographers do not design typefaces, and some of type designers do not consider

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and

08/10

08/10

Typography is about the art and techniques of arranging the type in order to make languages visible. The arrangement of type involves the selection of typefaces, point of sizes, line length, leading, tracking and kerning. Type design is closely related craft, which is some considering distinct and others part of typography; most of typographers do not design typefaces and some type designers do not consider themselves

Typography is the art and technique of arranging type in order to make language visible. The arrangement of the types involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves as typographers. In the modern times,

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Typography is the art and techniques of arra nging type in order to making language visible. The arrangement of type involves the selection of different typefaces, points of the size, the line length, leading, tracking and ker ning.

Type design is about closely related crafts, which is some considering to

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line lengths, leading, tracking, and kerning.

Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not

12/14

12/14

Typography is the art and technique of arranging type in order to make language visible. The arrangement of the type involves the selection of typeface, point size, length, leading, tracking and kerning. Type design is closely related crafts, which some consider distinct and others a part

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, points of size, line lengths, leading, tracking and kerning. Type design is a closely related crafts, which some consider distinct and others a part

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Chaparral ABCDEFGHIJKLM NOPQRSTUV W X YZ a b c d e f g h i j k l m nopqrstuv w x yz 1 2 3 4 5 6 7 8 9 0 ABCDEFGHIJKLM NOPQRSTUV WXYZ a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0

by Carol Twombly 1997

Chaparral is a digital typeface categorized in a group of the slab-serif as one of the typefaces for Adobe Systems. It is designed by Carol Twombly, a type designer in Adobe Systems and released in 1997. The design of the Chaparral is a combination of the legible slab serif designs, especially for the designs popularized in the 19th century with 16th century for the roman book lettering. As a result, the type is a versatile, hybrid slab serif design to become a unique addition to be a part of the Adobe typeface family. Unlike other geometric slab serif designs, it features varied letter proportions with a huge range of weight and styles such as old-style and lining figures, which make the typeface is surprisingly beautiful.

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Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking, and kerning. Type design is closely related crafts, which is about some consider distinct and other parts of typography; most of typographers do not design typefaces, and some type designers do not consider themselves as typographers. In modern times, typography has been put into motion—in film, television and

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and

08/10

08/10

Typography is about the art and technique of arranging type in order to make language visible.

The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces and some type designers do not consider themselves typographers. In modern times, tpye

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern

10/12

10/12

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is closely related crafts, which is some consider distinct and other parts of typography; most typographers do not

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces,

12/14

12/14

Typography is the art and technique of arranging type in order to make language visible. The arrangement of the type involves the selection of typeface, point size, length, leading, tracking and kerning. Type design is closely related crafts, which some consider distinct and others a part

Typography is the art and technique of arranging type in order to make languages visible. The arrangement of the types is involvee the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is about closely related crafts, which is some consider distinct and

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Rockwell ABCDEFGHIJKLM NOPQRSTU V W X YZ abcdefghijklm nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0

by Frank Hinman Pierpont with his design crew 1934

Rockwell is a serif typeface that is classified to a group of slab serif. The original Rockwell was produced by the Inland type foundry, issued it as Litho Antique, in 1910. The Monotype Corporation produced its version of Rockwell designed by Frank Hinman Pierpont with his design crew

ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklm nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0

at Monotype’s design studio in 1934. With its features such as geometric letterforms, and unbracketed serifs with similar in weight to the horizontal strokes of the letters, the typeface are similar to other sans-serif forms like Akzidenz Grotesk and Franklin Gothic. With such a strong display appearance, Rockwell currently has a great usage for headlines, posters, signs and books.

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Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of the typefaces, point of size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online

06/08

06/08

Typography is the art and technique of arranging type in order to make languages visible. The arrangement of type involves the selection of typefaces, point of size, line length, leading, tracking, and kerning. Typeface design are closely related crafts, which is about some consider distincts and other parts of typography; most typographers do not design typefaces, and some of the type designers do not consider themselves the

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography

08/10

08/10

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point sizes, line length, line leading, tracking and kerning.

Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces and some type designers

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider

10/12

10/12

Typography is the art and technique of arranging type in order to making language visible. The arrangements of the types is involved the selection of the typefaces, point sizes, lines length, line leading, letter tracking and kerning. Type design is about closely related crafts, which is some

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distinct and others a part of typography;

12/14

12/14

Typography is about the art and technique of arranging types in order to make language visible.

The arrangement of the typeface involves selecting the different typeface, points of size, length, leading, tracking and kerning.

Type design is closely related

Typography is about the art and techniques of arranging types in order to make languages visible.

The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is about closely related crafts, which some

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17

ABCDEFGHIJKLM NOPQRSTUV WXYZ a b c d efgh i j k l m nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0 ABCDEFGHIJKLM N O PQ RSTUV WXYZ a b c d efg h i j kl m nopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0

Helvetica

by Max Miedinger & Eduard Hoffmann 1957

Helvetica is a typeface classified to a group of sans-serif typefaces; the type is developed by Max Miedinger with Eduard Hoffmann in 1957 at Haas type foundry, in Switzerland. They create new sans-serif typefaces that are capable of competing with Akzidenz-Grotesk in the Swiss market, originally called Neue Haas Grotesk. With aiming at creating a neutral typeface having great clarity for the new design, there is no intrinsic meaning in its letterform which allows the typefaces could be used on a wide variety of signage. The typeface mainly features tall x-height, making it easier to read in smaller sizes with a series in history such as Helvetica Inserat created in 1957 and Helvetica Rounded created in 1978.

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Typography is the art and technique of arranging type in order to make languages visible. The arrangement of the types is involved the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass

06/08

06/08

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking, and kerning. Type design is about closely related crafts, which is some consider distincts and other parts of typography; most of typographers do not design typefaces, and some of type designers do not consider themselves as typographers. In modern times, typography

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put

08/10

08/10

Typography is about the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is closely related craft, which is some consider distincts and others part of the typography; most of typographers do not design typefaces and some type designers do not consider

Typography is about the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is about closely related craft, which is some consider distincts and others part of the typography; most of typographers do not design typefaces, and some of type designers do not consider

10/12

10/12

Typography is the art and technique of arranging typeface in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related crafts, which is some consider distinct and other parts of typography;

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, line leading, tracking and kerning.

Type design is about closely related craft, which some consider distinct and others a part of typography; most typographers

12/14

12/14

Typography is about the art and technique of arranging typefaces in order to make the languages visible. The arrangement of the typefaces involves the selection of typefaces, point sizes, length, leading, tracking and kerning.

Type design is a closely related

Typography is about the art and techniques of arranging typefaces in order to make language visible.

The arrangement of type involves the selection of the typefaces, point size, line length, leading, tracking and kerning. Type design is about closely related crafts, which some

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19

Gill Sans ABCDEFGHIJKLM NOPQRSTUVWXYZ a b c d e f g h i j k l m nopqrstuv w x y z 1 2 3 4 5 6 7 8 9 0 ABCDEFGHIJKLM NOPQRSTUVWXYZ a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0

by Eric Gill 1926

Gill Sans is designed by Eric Gill in 1926 and released by Monotype in 1928.

It is categorized in a group of the sans serif typefaces. It is inspired from Johnston, the another typeface created by Edward Johnston. At first, this typeface was originally designed for only uppercase letterforms, and added the lowercase characters back after a year of releasing. For its features, the alphabet of Gill Sans is more classical in proportion and contains well-known specialized elements such as a flared capital for R, and eye-glass lowercases for g, while the typeface is also a humanist sans serif with some geometric touches in its structures. Currently, Gill Sans can use to be represented as one of the widely-used typefaces in the world.

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Typography is the art and technique of arranging type in order to make language visible. The arrangement of the type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which is some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and online broadcasts—to add emotion to mass communication.

06/08

06/08

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking, and kerning. Type design is about closely related crafts, which is some consider distincts and other parts of typography; most of typographers do not design typefaces, and some of type designers do not consider themselves as typographers.

In modern times, typography has put into motion—in film,

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern times, typography has been put into motion—in film, television and

08/10

08/10

Typography is about the art and technique of arranging type in order to make language visible.

The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is closely related craft, which is some consider distinct and others a part of typography; most typographers do not design typefaces and some type designers do not consider themselves typographers. In modern times, tpye

Typography is about the art and technique of arranging type in order to make language visible.

The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is closely related craft, which is some consider distincts and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. In modern

10/12

10/12

Typography is about the art and technique of arranging typefaces in order to making language visible. The arrangement of type involves the selection of the typefaces, point of sizes, line length, leading, tracking and kerning. Type design is about closely related crafts, which is some consider distincts and other parts of the typography; most

Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading, tracking and kerning. Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces,

12/14

12/14

Typography is about the art and technique of arranging typefaces in order to make the language visible.

The arrangement of the typefaces involves the selection of typefaces, point sizes, length, leading, tracking and kerning. Type design is closely related crafts, which some consider

Typography is the art and technique of arranging typefaces in order to make languages visible. The arrangement of the types is involved the selection of typefaces, point of the size, line length, leading, tracking, and kerning. Type design is a closely related crafts, which is some consider distinct and others a

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