INDUSTRY
OEM CONSUMABLES
Original& genuine
With many office-based businesses taking a careful look at costs, it can be tempting to save money and buy non-OEM consumables for printers and copiers - but this could be a false economy
A
s more people return to the
intended for to offer users the best performance from
office after the end of lockdown
their printers – the key selling point for dealers when
restrictions, traditional office
speaking to customers,” she says.
expenses, such as consumables for
“Compatibles have a lower face value cost but
printers and copiers, are on the rise
genuine supplies last longer, need replacing less often
again. With many businesses in a range of sectors still
and offer a lower total cost of ownership; they also
recovering from the financial effects of the pandemic,
produce far superior print yields. Independent testing
keeping costs down is critical. With this in mind,
of Brother Genuine supplies showed that they deliver
some office managers may look to buy non-branded
57% more pages than non-genuine cartridges, which is
consumables, rather than ones from the original
helping to keep workers printing and more productive.
equipment manufacturer (OEM). However, as Louise Unsworth, business unit
“Non-genuine toners were also shown to impact drum yield, leading to more productivity-sapping
manager at Brother UK, explains, this could prove to
breakdowns. Fewer drum changes means that Brother
be a false economy and there are very good reasons
Genuine supplies are more sustainable, because not
for purchasing OEM consumables. “OEM consumables
only are fewer cartridges thrown away, but fewer need
are designed specifically for the machines they are
to be produced.
[16] NOVEMBER 2021
www.dealersupport.co.uk
