LEADERSHIP
DEALER SUPPORT LIVE
DS Live The Review After a pandemic-induced hiatus, Dealer Support Live returned on October 21, and leading players from the sector came together again to network and talk about the future of the workplace supplies sector
A
fter 19 months of
they had attended for many months, and it
advised dealers on how to engage with the
disruption, a welcome
provided a valued chance to reconnect with
increasing number of environmentally savvy
dose of normality
friends and colleagues.
customers out there and convert this into
was delivered at the
As ever, throughout the day there were
more sales; with the environment becoming
seminars specially designed to help dealers
increasingly more important, especially to
Society Arena in late October, when Dealer
operate more effectively. First up, James
younger customers, this is something dealers
Support Live returned, bringing the sector
Skellington from Force24 talked about how
need to pay attention to. Integra Business
together in a day of workshops, talks and
dealers can make best use of email marketing
Solutions’ Robbie Burgess explored the lost
networking. For many people this was one
to drive up business by creating more hot
art of product sales, and how sales staff can
of the first – if not the first – industry events
leads. Toby Robins, from Green Element,
maximise sales opportunities to customers.
[34] NOVEMBER 2021
Coventry Building
www.dealersupport.co.uk
