Dealer Support Summer 2020

Page 8

INDUSTRY

BIG ASK

The changing face of the OP industry The impact of COVID has been felt globally by all industries and sectors - but, how has it impacted the OP industry? Broadly, what is likely to happen going forward? What changes are here to stay? How are dealers going to succeed in the ‘new normal’? We asked the industry

Aidan McDonough, CEO, Integra

consumer’s aspirations to be as sustainable as possible will

After the catastrophic impact of

become more and more important.

COVID-19 on our industry, members

More now than ever, independent dealers will need to

are slowly seeing signs of recovery.

continue diversifying their product and service proposition,

Those members with care homes

positioning themselves as a business solutions provider. Our

and NHS contracts have clearly

focus as a dealer group is on creating new opportunities -

fared better during the pandemic.

from medical supplies, PPE and workwear to value added

The opportunities within cleaning,

services and education. We are continually expanding our

hygiene and infection control,

diversification programme available to members. With the

together with the WFH category, will remain for some time. In terms of trends, health and wellbeing in the home office

right people and skills, together with the desire and ability to adapt to change, dealers will recover and thrive.

will start to become a hot topic of conversation as temporary

We are likely to see further consolidations amongst

set ups become more permanent. Ergonomic office products,

vendors, dealers, dealer groups and back office providers,

technology and home office furniture solutions will continue

with an inevitable increase in business failures. On this note,

to be areas of opportunity. Sustainability will be on the

Integra is here to support any independent dealer at this

agenda for the foreseeable future, until change happens,

particularly difficult time. Through our i-merge platform we

and it becomes the norm. Environmental products, reduced/

can help find, match and support dealers wanting to buy or

reusable or recyclable packaging, and services that reflect a

sell a business.

[08] SUMMER 2020

www.dealersupport.co.uk


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