Five tips for a “successful” soft launch

By Bana Yirgalem

“Soft-launching” is a relatively new Gen Z-created practice to help you announce to your social media followers that you’re in a new relationship. It’s usually a step that moves the associa- tion into its next stage. Its when you subtly showcase your new partner without showing their face to your friends and foes online. The practice is handy when you aren’t ready to say, “here’s my significant other!” with an official tag or mention.

You may be familiar with the classic conspicuous soft launch post or maybe you’re in your first relationship and need some tips on how to curate the perfect debut.

If we’re being completely honest, Gen Z doesn’t always know how to display a relationship in the right way. Well, you don’t have to worry because The Eyeopener has you covered! Here are five tips on how to achieve a super successful soft launch:

1. Make sure that you not only tag your significant other (s/o) but ensure their username is on full display—highlighted right in the middle of the post. Doing this will help people find your s/o on social media and potentially en-

Though, how we choose to address those emotions determines how the rest of the relationship will play out. If you embrace them, then you take the next step in your partnership. But if you invalidate the romance— or the feelings are one-sided—it can leave both parties at a loss.

“Relationships are messy,” Lee says. “It doesn’t matter if it’s sexual, if it’s romantic, if it’s platonic, if it’s familial…we as human beings deal with the messiness.”

And that’s what I plan on doing. *Emma’s last name has been withheld for privacy reasons.

Why not debut your newest love interest the “right” way?

courage them to look your s/o up online, which is what you’re going for! Everyone should be able to easily find their LinkedIn job history because why not?

2. Make your captions noticeable and prominent. If you post a picture on your Instagram story, make the caption classic and sappy—think along the lines of, “home is where the heart is.” I promise you, your viewers will know that this person isn’t just a one-night-stand type of vibe, they’ll know that they’re turning you into a full-on simp! I mean, who doesn’t want to be known as a simp in 2023?

3. Don’t be on the same page with your special someone about what you guys should post. Who cares how uncomfortable the other person may feel with a massive, personal love note dedicated to them on social media? You’re in love and everyone (including them) needs to know—so do it.

4. Don’t take too long to share your good news with the world! Why wait until the relationship is official to post your soft launch? It’s best to do it as soon as possible—because if you’ve already lasted two weeks, you’re basically in a long-term relationship already! And who knows, maybe professing your love for them on social media will help make things actually official.

Read more at lovesexromance.theeyeopener.com