Personas Chart
Key Areas of Focus
• Trends
• Big strategies
• Elected official/ political
• Elevator pitch communication
• Effectiveness data
• References - who else uses us
• ROI
• Build relations with their staff
• Increase graduation rates
• Standards-aligned curriculum
• Reporting capabilities
• Equity – SPED to advanced
• Research-based?
• References or pilots?
• Detail-driven info
• Implementation strategy
• Certifications
• PD options
• District-authored content
• Career guidance
• Career Exploration
• Social Emotional Learning (SEL)
• Course Placement
• Tools for Parents
• Equity & Access
• Reporting Capabilities
• Credit recovery
• TaaS
• College or Career
• Student engagement
• Perkins V Brochure
• Support and guidance for teachers
• Monitors student efficacy
• Create a safe environment
• Easy to read reporting
• How can my school differentiate instruction?
• Is this proven to work?
• PD options
• Credit recovery
• Ease of implementation
• Certifications
• Graduation
• TaaS
• Project-based curriculum
• Work-based learning
• Employability skills
• Internships
• Tough to convince of online curriculum for CTE
• Pathway options
• Perkins V
• Career Exploration
• Ease of implementation
• Digital textbook replacement
• Certifications
• Accessibility features
• Equity & Access
• Language Translations
• Supports disabilities
• Data & Details
• TaaS
• WCAG 2.0 AA
• Assurance it’s easy to implement
• Standardsaligned
• Equitable resources for all
• Customizable
• Flexible
• Personalize for students
• IEP/504s
• Districtauthored content
• Substitute lesson plans
• Answer keys
• Grouping students
• Textbook replacement
• Gradebook with key insights
• LMS Details
• SSO
• Implementation process
• Tech requirements
• Privacy requirements
• Whitelist of external links
• Runs on all devices
• WCAG 2.0 AA
• Teacher Support Materials
• Monitors student efficacy
• Safe environment
• Reporting features
• Differentiate instruction?
• Is this proven to work?
• PD
• Credit recovery
• Ease of implementation
• Certifications
• LMS
• SSO
• Tech requirements
• Privacy requirements
• Whitelist of external links

• Largest course collection
• Easy to read reporting
• Tools to support disabilities
• Credit recovery
• Workbased learning
• Certifications
• Career Exploration and readiness
• Pathway options
Brochures
Equity & Access Flyer
Instructional Services
Birdville ISD Story
Full Course Catalog
Equity & Access Flyer
Instructional Design Brochure
Experience the Difference Flyer
Certification Summary
PD Brochure
ASL Brochure
Career Ready Brochure
Birdville ISD Story
Mini Full Catalog
Equity & Access Flyer
Career Ready Brochure
Certification Summary
Workplace & Internship Brochure
Instructional Services
Perkins V Brochure
Birdville ISD Story
Pathway Plans
Mini Full Catalog
PD Brochure
Instructional Design Brochure
Instructional Services
Overview Flyer
MS Course Catalog
Equity & Access Flyer
Certification Summary
Electives Catalog
Funding Guide
CTE Catalog
Perkins V Brochure
Certification Summary
Career Ready Brochure
Workplace & Internship Brochure
Funding Guide
Pathway Plans
CTE Library List
1-yr Certification Flyer
Equity & Access Flyer
Perkins V Brochure
Certification Summary
Career Ready Brochure
Workplace & Internship Brochure
Instructional Services
Birdville ISD Story
Instructional Design Brochure
Overview Flyer
Mini Full Catalog
Instructional Design Brochure
Blended Learning Diagram
Technical Requirements
Equity & Access Flyer
Mini Full Catalog
Mini Full Catalog
PD Brochure
Instructional Services
Technical Requirements
MS Course Catalog
Equity & Access Flyer
Certification Summary
Instructional Design Brochure
Online Learning
Success Story
1-yr Certification Flyer
Web Resources
Continous Learning
Teacher Success
Stories
Course Catalog
Instructional Framework
Continous Learning
ASL Website
Course Catalog
Continous Learning
Career Exploration
Course Placement Resources
Course Catalog
Continous Learning
Instructional Framework
Teacher Testimonials
CTE Library List
Career Pathways
Certification
Webpage
Course Placement Resources
Course Catalog
Instructional Framework
Continous Learning
Technical & Accessibilty
Specifications
Continous Learning
Free Activities
Course Catalog
Literacy Support
Toolbar Video
Webinars & Workshops
Teacher
Testimonials
Student Corner
Video Links
How we support teachers with online curriculum
Same but Better Intro
How we support teachers with online curriculum
PD Overview Video
Dynamics of eDynamic Learning
Same but Better Series
CTE/Career Ready Video
Meet eDynamic Learning
Career Exploration 1-day Kit Promo
PD Overview Video
How we support teachers with online curriculum
CTE/Career Ready Video
Instructional Framework Video
Course Overview Video
Content & Curriculum
Gradebook insights and feedback
CTE/Career Ready
Video
How we support teachers with online curriculum
Workplace & Internship Video
Dynamics of eDynamic Learning
CTE Library promo
Instructional Framework Video
Literacy Support
Toolbar Video
Supporting IEP/504
Supporting ELL/ ESL Students
How we support teachers with online curriculum
The Teacher
Gradebook
Teacher Resources Video
Dynamics of eDynamic Learning
Same but Better Series
CTE Catalog
Workplace & Internship Brochure
Certification Summary
Career Ready Brochure
Equity & Access Flyer
Mini Full Catalog
Pathway Plans
Adult Ed Brochure
Instructional Design Brochure
1-yr Certification Flyer
Technical & Accessibilty
Specifications
Support Guides
Literacy Support
Toolbar Video
Career Pathways
Student Success
Technical & Accessibilty
Specifications
Teacher Testimonials
Student Corner
Instructional Framework
Continous Learning
Career Pathways
Technical & Accessibilty
Specifications
Student Corner
Meet eDynamic Learning
Student Tutorial Videos
Teacher and Student Communication
CTE/Career Ready Video
Workplace & Internship Video
Supporting ELL/ESL Students
Supporting IEP/504