www.henryglassfabrics.net
., Inc . pg. 1
Henry Glass & Co
pg. 2
pg. 3
pg. 4
pg. 5
pg. 6
pg. 7
pg. 8
pg. 9
pg. 10
pg. 11
pg. 12
pg. 13
pg. 14
pg. 15
pg. 16
pg. 17
pg. 18
pg. 19
pg. 20
pg. 21
pg. 22
pg. 23
pg. 24
pg. 25
pg. 26
pg. 27
pg. 28
pg. 29
pg. 30
pg. 31
pg. 32
pg. 33
pg. 34
pg. 35
pg. 36
pg. 37
pg. 38
pg. 39
pg. 40
pg. 41
pg. 42
pg. 43
pg. 44
pg. 45
pg. 46
pg. 47
pg. 48
pg. 49
pg. 50
pg. 51
pg. 52
pg. 53
pg. 54
pg. 55
pg. 56
pg. 57
pg. 58
pg. 59
pg. 60
pg. 61
pg. 62
pg. 63
pg. 64
pg. 65
pg. 66
pg. 67
pg. 68
pg. 69
pg. 70
pg. 71
pg. 72
pg. 73
pg. 74
pg. 75
pg. 76
pg. 77
pg. 78
pg. 79
pg. 80
pg. 81
pg. 82
pg. 83
pg. 84
pg. 85
pg. 86
pg. 87
pg. 88
pg. 89
pg. 90
pg. 91
pg. 92
pg. 93
pg. 94
pg. 95
pg. 96
pg. 97
pg. 98
pg. 99
pg. 100
pg. 101
pg. 102
pg. 103
pg. 104
pg. 105
pg. 106
pg. 107
pg. 108
pg. 109
pg. 110
pg. 111
Henry Glass & Co., Inc. 49 West 37th Street 14th Floor NY, NY www.henryglassfabrics.netFax:800.294.949510018x213212.532.3525 pg. 112
Keep
One successful project at a time helps to grow the love of fabric and sewing! Start today to plan your next set of SIY-Sew It Yourself!, Sew4Home events. the momentum going!
SIY - Sew It Yourself!™ Learn. Make. Love. SIY - Sew It Yourself! is a trademark of Jaftex Corp. All Rights Reserved™
SIY - Sew It Yourself! is a trademark of Jaftex Corp. All Rights Reserved™ Featuring re-order fabrics Love Always, AM by Anna Maria and Seeds by Cori Dantini Delivers At Once Perfect January/February 2022 kit or class! Featuring Fruit for Thought by D. DeliversDonFranciscoJanuary2022 Perfect March 2022 kit or class! Fold & Store Shopping Tote Designed by: Liz Johnson Size: 18” x 25” (45.72cm x 63.5cm) Technique: Machine Sewn Yardage Requirements SKUYardsMeters12kits24Kits PWAH038.CHARCOAL1yd0.91m1bolt2bolts PWAH117.TEAL1yd0.91m1bolt2bolts PWAH119.SPARK1yd0.91m1bolts2bolts PWAH038.LICHEN1yd0.91m1bolt2bolts PWCD012.XWATERMELON^1/2yd0.46m1bolt2bolts PWCD012.XCRAFT^21/4yds2.06m3bolts6bolts Other Supplies Thread Recommendedyardageisbasedon2matchingtotesandcarrycase *All fabric quantities are based on 15yd Bolts unless otherwise indicated ^Seeds by Cori Dantini are on 10yd Bolts Yardage Requirements YardsMeters12kits24Kits 1yd0.91m1bolt2bolts 1yd0.91m1bolt2bolts 1yd0.91m1bolt2bolts 3/4yd0.69m1bolt2bolts 21/4yds2.06m2bolts4bolts Other Supplies Recommendedyardageisbasedon2matchingtotesandcarrycase *All fabric quantities are based on 15yd Bolts unless otherwise indicated Fruit for Thought Tote Designed by Sew4Home for The Blank Quilting Corp. Love Always Tote Designed by Sew4Home for FreeSpirit Fabrics
SIY - Sew It Yourself! is a trademark of Jaftex Corp. All Rights Reserved™ Featuring Blossom & Grow by Maureen Fiorellini Delivers March 2022 Perfect April 2022 kit or class! Featuring Right as Rain by Kim Diehl Delivers December 2021 Perfect February 2022 kit or class! Right as Rain Tote Designed by Sew4Home for Henry Glass Fabrics Blossom & Grow Tote Designed by Sew4Home for Studioe Fabrics Yardage Requirements SKUYardsMeters12kits24Kits 9839-22 1yd0.91m1bolt2bolts 9834-88 1yd0.91m1bolt2bolts 9837-30 1yd0.91m1bolt2bolts 9841-66 1yd0.91m1bolt2bolts 9835-404 1yd0.91m1bolt2bolts 9846-40 21/4yds2.06m2bolts4bolts Other Supplies Thread Recommendedyardageisbasedon2matchingtotesandcarrycase *All fabric quantities are based on 15yd Bolts unless otherwise indicated Yardage Requirements SKUYardsMeters12kits24Kits 6092-22 1yd0.91m1bolt2bolts 6093-21 1yd0.91m1bolt2bolts 6099-11 1yd0.91m1bolt2bolts 6095-77 1yd0.91m1bolt2bolts 6100-22 1/2yd0.46m1bolt1bolt 6094-22 21/4yds2.06m2bolts4bolts Other Supplies Thread Recommendedyardageisbasedon2matchingtotesandcarrycase *All fabric quantities are based on 15yd Bolts unless otherwise indicated Fold & Store Shopping Tote Designed by: Liz Johnson Size: 18” x 25” (45.72cm x 63.5cm) Technique: Machine Sewn
by: Liz Johnson Size: 18” x 18” Square Technique: Machine Sewn Yardage Requirements SKUYardsMeters12kits24Kits PWTH068.8NEUT1/2yd0.46m1bolt1bolt PWTH020.BAYOU PWTH060.8NEUT3/4yd0.69m1bolt2bolts 3/8yd0.34m1bolt1bolt PWTH035.8MULT 5/8 yd0.57m PWTH028.8MULT1bolt1bolt PWTH001.NEUTR1/4yd0.23m1bolt1bolt PWTH061.8MULT3/8yd0.34m1bolt1bolt 1/8yd0.11m1bolt1bolt Other Supplies Low Loft 45" Fusible Batting 5/8 yd0.57m 1bolt1bolt 1/4" Cotton Piping Cord 21/4yd2.06m Three 1 1/4 buttons Thread *All fabric quantities are based on 15yd Bolts unless otherwise indicated. Yardage Requirements SKUYardsMeters12kits24Kits 1826-01 5/8 yd0.57m 1bolt1bolt 1818-01 3/4yd0.69m1bolt2bolts 1823-01 3/4yd0.69m1bolt2bolts 1815-75 3/8yd0.34m1bolt1bolt Other Supplies Low Loft 45" Fusible Batting 5/8 yd0.57m 1bolt1bolt 1/4" Cotton Piping Cord 21/4yd2.06m Three 1 1/4 buttons Thread *All fabric quantities are based on 15yd Bolts unless otherwise indicated. Featuring Foundations re-order fabrics & Worn Croc by Tim Holtz Eclectic Elements Delivers September 2021 Perfect October kit or class! Featuring Bloom Bouquet II collection by Color Pop Studios Delivers September 2021 Perfect October kit or class! Vintage Notes Pillow Designed by Sew4Home for FreeSpirit Fabrics Bloom Bouquet II Pillow Designed by Sew4Home for Blank Quilting Corp.
Designed
SIY - Sew It Yourself! is a trademark of Jaftex Corp. All Rights Reserved™ Project 1 - Pillow
©2021 SEW4HOME for JAFTEX
by: Liz Johnson Size: 18” x 18” Square Technique: Machine Sewn Yardage Requirements SKUYardsMeters12kits24Kits 1351-Denim ** 1/2yd0.46m1bolt1bolt 5790-76 1/4yd0.23m1bolt1bolt 5786-77 3/4yd0.69m1bolt2bolts 5794-17 1/4yd0.23m1bolt1bolt 5785-37 5/8 yd0.57m 1bolt1bolt 5795-76 3/8yd0.34m1bolt1bolt Other Supplies Low Loft 45" Fusible Batting 5/8 yd0.57m 1bolt1bolt 1/4" Cotton Piping Cord 21/4yd2.06m Three 1 1/4 buttons Thread *All fabric quantities are based on 15yd Bolts unless otherwise indicated. **Not part of the collection. SKU: Just Color! Basic 1351-Denim Yardage Requirements SKUYardsMeters12kits24Kits 9804-22 1/2yd0.46m1bolt1bolt 9806-23 5/8 yd0.57m 1bolt1bolt 9807-33 3/4yd0.69m1bolt2bolts 9813-23 1/4yd0.23m1bolt1bolt 9808-44 3/8yd0.34m1bolt1bolt 9809-22 3/8yd0.34m1bolt1bolt Other Supplies Low Loft 45" Fusible Batting 5/8 yd0.57m 1bolt1bolt 1/4" Cotton Piping Cord 21/4yd2.06m Three 1 1/4 buttons Thread *All fabric quantities are based on 15yd Bolts unless otherwise indicated. Featuring Deep Blue Sea collection by Geoff Allen Delivers November 2021 Perfect January kit or class! Featuring You Are Loved collection by Dawn Rosengren of Little Love Farm Delivers January 2022 Perfect February kit or class! You Are Loved Pillow Designed by Sew4Home for Henry Glass Fabrics Deep Blue Sea Pillow Designed by Sew4Home for Studioe Fabrics Project 1 - Pillow
Designed
SIY or bust...Let’s Sew!
Kits can be fabric-only; fabric + instructions/patterns; or fabric + instructions/patterns + notions.
2. Blending
It’s your choice. We have done the hard work for you!
Each custom project executed in a collection from 4 Jaftex Brands: FreeSpirit, StudioE, Henry Glass, and Blank. All you need to do is create, sit and sew opportunities.
Join the SIY movement and make kits for each project.
1. Fussy
4 custom projects, one for each release through January 2022 -- a total of 16 possible options.
programming for only $99! SIY - Sew It Yourself! is a trademark of Jaftex Corp. All Rights Reserved™
Join Now - SVCSIY. JOIN cutting color + motif
BeginnerInsta-worthyprojects!FriendlyTrendyInspiring Join today
3. Working with patterns 4. Sewing smooth curves 5. Topstitching 6. Making darts 7. Box stitch basics 8. Turning skinny ties 9. Inserting a lining
Plus, robust marketing supports your shop’s participation and brings you exposure to sewing newbies. to get started and develop successful
1 project shown 4 different ways creates many teachable moments and helps you encourage sewing confidence.
Project 2 - Teach to Sell
Unlimited Access
@SIYsewityourself Instagram account will connect you to the trends, influencers and makers who are rocking the SIY movement.
Copyright will be released to participating retailers to print instructions for classes and/or to include within kits. PDF bundles will be provided.
A Marketing Roadmap
Teach with the assistance of the Sew4Home website.
Sew4Home reaches more than 3 million makers annually from the ages of 18-49. S4H will publicize the project featuring beautiful photography, detailed information about each featured collection and a link to a list of retailers selling the featured fabrics.
Access to and unlimited use of the S4H instructions for all the SIY projects, each executed with step-by-step detail and professional photography.
Offer kits to make each project in a variety of fabric collections: fabric-only or fabric + instructions/patterns + notions. Beginning sewists are especially drawn to kits to help take away some of the mystery of project planning.
Monthly SIY, Sew It Yourself emails with content to help you promote the program.
Teaching
Highlighting each project via its influential eNewsletters, social postings, Instagram and Facebook stories, and more.
Retailer listing on Sew4Home website and on Jaftex’s new SIYsewityourself.com landing page.
Flexibility Retailer Listing Marketing Social Media Sew4 Home SVCSIY. JOINJoin SIY today for only $99! SIY - Sew It Yourself! is a trademark of Jaftex Corp. All Rights Reserved™
Create a Virtual or In-Store Class
Exlusive Listings and Advertising
Social Media Support From Sew4Home
Be an SIY retailer and get:
Feature carousel banner on each Jaftex company’s website driving traffic to SIYsewityourself.com featuring your shop in the exclusive retailer listing.
Projects Debut and Continue on Sew4Home.com
SIY-Sew It Yourself Fabric Pinterest board following new and upcoming influencers giving you access to fresh, on-trend ideas and inspiration.
Fun, engaging videos for each different SIY project.
Influencer support, exposure opportunities, and more as this new Maker’s Evolution evolves!
Patterns
Key Dates and Information
Keep the SIY-Sew It Yourself! momentum going. Check out other easy-to-make project ideas on our new SIYsewityourself.com website. The site will be live in August and perfect for keeping your SIY community sewing!
• Features fabrics delivering October 2021 - January 2022.
April 2021 Release – Pillows
• End of January – SIY-Sew It Yourself! retailers receive sample making pattern draft.
• Features fabrics delivering December 2021 – March 2022.
October 2021 Release – Apron
• End of April – SIY-Sew It Yourself! retailers receive sample making pattern draft.
July 2021 Release – Grocery Tote with Carrying Case
January 2022 Release – Structured Baskets
• July 2022 (timing TBD) – Pattern release on Sew4Home.
SIY - Sew It Yourself! is a trademark of Jaftex Corp. All Rights Reserved™
• Mid-September 2021: Pattern release on Sew4Home.
• April 2022 (timing TBD) – Pattern release on Sew4Home.
The program centers around the release of four distinct projects in collaboration with Sew4Home.
• August 1, 2021: SIY-Sew It Yourself! retailers receive sample making pattern draft.
• End of October – SIY-Sew It Yourself! retailers receive sample making pattern draft.
• Features fabrics delivering July 2022 – September 2022.
• January 2022 (timing TBD) – Pattern release on Sew4Home.
• Features fabrics delivering April – May 2022.
Purchase power: $2.5 trillion by 2020 The single largest generation in America!
Key Take Aways
Plus, robust marketing supports your shops participation and brings you exposure to sewing newbies. SIY today for only $99! - Sew It Yourself! is a trademark of Jaftex Corp.
Each custom project executed in a collection from 4 Jaftex Brands: FreeSpirit, StudioE, Henry Glass, and Blank. All you need to do is create, sit and sew opportunities.
•Gen X looks for credibility which a shop owner can deliver. It’s important to present information in such a way that it “educates them into buying.”
Key Traits: Entreprenurial, digitally driven and socially conscious.
•Throw out the rules, make it fun and Instragram worthy!
Age: 24-39 Years Old (Born 1981-1996)
•Teach the practicality of sewing.
•Millennials crave a personalized experience rather than a one-size-fits-all approach. Help them learn an outlet for self expression they can also grow into a business.
1 project shown 4 different ways creates many teachable moments and helps you encourage sewing confidence.
•Millennials are highly social and want to engage with family and friends, as well as use their new skills to help the community and make a difference.
The work is done for you! 4 custom projects, one for each release through January 2022 -- a total of 16 possible options.
Join
How does Gen X relate to making?
•Millennials are digital natives, everything is just a click away. It’s important to make crafting easily available and a social-media worthy experience.
•Keep it real, offer added value and you will earn loyalty.
•They crave a personalized, customized experience. Isn’t that what sewing is all about?
Buying Power: 31% of America’s income
Key Traits: Practical and quick learners
•Arts and crafts ranks #4 in the Gen X searches for top 5 “how-to” content on YouTube.
•Gen X appreciates practicality, which is perfect for making totes, wearable fashions, quilts and home décor items.
How do Millennials relate to making?
Reach Key Demographics
They have the largest spending power of any generation!
Gen MillennialsX SIY
•41% of crafters are Millennials. (Association for Creative Industries)
SVCSIY. JOIN
Key Take Aways
Age: 40-55 Years Old (Born 1965-1980)
•Gen Xer’s make strong connections and collaborate naturally which makes them a natural member of a sharing community.
All Rights Reserved™