As a graphic designer, I love meeting new people, especially when collaborating through briefings and brainstorming.
I have graphic design experience and have the ability for graphic processing such as digital imaging, social media content, and layout.
Ready to continue the journey with you!
The Sasana Digital web project requires a display that is more oriented towards digital transformation which affects the development of UMKM. The design I made is Sasana Digital's banner hero and an image for the blog banner.
The first stage I did was look for references based on the target company, buyer persona, and type of service.
For the hero banner, I use two figures. The first figure is a man with a background in UMKM entrepreneurs, the second figure is a woman who acts as a digital consultant. Solusi bisnis dan proses konsultasi saya tampilkan dalam bentuk icon yang saling terhubung satu sama lain.
PT Sasana Solusi Digital is engaged as a Digital Solution provider company for business and company acceleration. Therefore has 4 main services: Digital Marketing, Digital Operations, Digital Media Tools and Digital Learning
Sasana Digital Career Page is part of the page on the Sasana Digital website that is used for job application portals, interviews and displayed testimonials.
In the Sasana Digital Career Page creation project, I worked closely with the HR Team and IT Team. My duties and responsibilities are to find, create, and display images that are detailed, informative, and in accordance with Sasana Digital's branding so that they can attract job seekers.
My work on this project is divided into four segments. The first segment is in the form of hero banners to display the first information from the Career Page, the second segment is in the form of work culture implemented at Sasana Digital. Benefits are things that must be displayed on the career page, and this is in the third segment. The last segment is in the form of testimonials, to convince job seekers about the experiences of employees or alumni from Sasana Digital.
For the process of creating the entire image asset, I used employee photos (real photos) and Sasana Digital colors to give the company a visual identity and be more consistent.
Client : Sasana Digital
PIC : Maharani Ayu Lestari (HR)/Fian Marta (IT)
Tools : Adobe Illustrator/AdobePhotoshop
Sasana Digital Lab is a Digital Learning service from Sasana Digital for UMKM with the slogan "Tempat Belajar bisnis online untuk UMKM" in the form of online courses that can be accessed forever with only one purchase.
My project as a graphic designer at Sasana Digilab is to create website image assets in the form of hero banners, promotional banners and supporting images for blog articles.
This page displays the banner campaign or promo project used on the sasanadigilab. com website. The banner making project is carried out once a month, depending on the promo and brief given.
Official Sasana (OS) is an Instagram social media from Sasana Digital which acts as an internal content account, Digital Solution service information account, and news portal regarding Internet of Technology, Cloud and Smart Manufacturing.
The digital era is a great opportunity for small and mediumsized businesses to develop.
For the design brief on this OS account, I modified a lot of photo assets for a more modern and futuristic appearance. There was one brief that required me to create raw illustration assets. (isometric).
The design process starts from reading the brief, determining the text and layout for slides on Instagram, looking for appropriate and representative images and editing images and finalizing all design objects.
Marketing Studio (MS) is an Instagram social media from Sasana Digital which acts as a company focused on preparing business and industry in Indonesia to face digital transformation.
The digital era is a great opportunity for small and medium-sized businesses to develop.
For the design brief on this MS account, I modified a lot of photo assets for a more modern and Minimalist design for easy reading.
The design process starts from reading the brief, determining the text and layout for slides on Instagram, looking for appropriate and representative images and editing images and finalizing all design objects.
Evermos is a marketplace company that is present in the city of Bandung. Evermos is a platform which is also an ecosystem that bridges local brands and resellers to sell the best authentic Indonesian products. (evermos.com)
My job in handling this client is to make designs for Instagram social media feeds along with editing product photos to make them more attractive.
The work lasted for one month, with full Instagram content feeds every day.
In the first week, the brief started using the dark green theme of Evermos, and in the following weeks the brief used different and alternating colors. An overview of the results of my work show in the picture beside.
Photo Asset : Fraiche Bakes
Photo Edited by Efan
Client :
Fraiche Bakes
Fraiche Bakes is a bakery business that is present in the city of Bandung. The bakeries sold are black forest, strawberry yogurt cake, coffee lotus biscoff cake, matcha cake, klepon cake and macaroon.
For girly and korean style, I made social media design based a raw from content creator. The content is about product, detail, quotes, product detail, ads, testimonial and greetings to customer/readers.
A final project of college.
Telusur Jamur is a social campaign designed to inform and motivate parents to cultivate oyster mushrooms as a family dish for their children.
As a social campaign for the parents (35-50 old), I made stopmotion video as main content, Telusur Jamur on Facebook as sharable social media, cooking video, recipe book, totebag, apron, napkins, table runner, and X-Banner. Theme color using orange to makes them appetizing to eat.
Telusur Jamur recipe book provides a variety of recipes for processed oyster mushrooms that are designed according to easy and clear legibility. That recipe book has article about healty food, clean processing with food, and many list of recipe with oyster mushroom.
The stages of making a recipe book include determining the content to be appointed, determining recipes, writing recipes, food photos, editing food photos, and recipe book layouts.
Project with TAMAGOO Style.
As a baby fashion for minimalim style, I made social media design based a raw from content creator. The content is about product, detail, quotes, quiz, ads, testimonial and greetings to customer/readers.
I made a Instagram stories and web design too.
For a minimalism style, I captured product photo for a marketing material, like shoes, jeans, shock, and headband.
After getting raw photos, I'm improve the picture by retouching them, before posted in social media or marketplace sites.
Project with TUFINE Hijab.
TUFINE is a fashion brand for selling hijab dress for young women. As a hijab fashion for younger style, I made social media design based a raw from content creator.
The content is about product, detail, quotes and greetings to customer/readers.
I made a Instagram stories too.
I work with a content creator. Content creators compile and share content briefs with me to be executed into designs. In general, the content created includes product photo content, promos, to filler content - religious content. Apart from TUFINE, I am also working on a content project for the marzara brand.
Based of final project of internship in Museum Sri Baduga.
Illustration of endangered animals in West Java aimed at young children Elementary School, with animal images that are easy to identify, remember and imitated (redrawn for children).
First on this project I collaborated with my classmate, Miftah Farid. He made forest background, tiger character, monkey and trenggiling.
After two weeks started internship, he moved to Garena for change internship place.
Semi-realist to realist illustration style selected for this illustration. Based on illustrations of West Java's rare animals, it needs fun characters to educate and get closer to children.
This is very special for me, I had experience as volunteer for designing social media content in Design Action Bandung 2018.
The social media design work for promoting and publishing Design Action Bandung content. They using divercity as main theme, because Bandung have many culture.
This design involves the campus canteen and the signage and wayfinding elements of STTB Bandung. The canteen as a place to rest and discuss becomes a comfortable place so that experiential users can maximize existing studies such as space manipulation, namely making effective and efficient flow activity liners, changing interior facilities with ergonomics studies, providing an eviromental graphic environment to show the direction of visitors. and providing ambient such as the addition of a tropical refreshment-themed mural with a green concept from tropical leaves and cool lighting to make canteen visitors more comfortable.
This project is a Typography 2 coursework with the theme of West Javanese culinary. I took the characters of cendol and kalua Jeruk as culinary icons from West Java and applied them to the post card design.
Projek ini merupakan tugas kuliah dari Metode Produksi Grafika 2 untuk membuat media branding. Saya memilih dari produk White Rabbit untuk branding, mengingat peluang yang baik dari produk permen susu untuk dijadikan sebagai media fashion
