Warming Trend Makeup With Shannon

WARMING TREND

PREP YOUR CLIENTS’ SKIN FOR A SPRING GLOW UP!

Spring… the birds are chirping, the weather is getting warmer and in the world of cosmetics, brands are getting fired up for new seasonal colour launches and this year, it’s all about that glow! Are you prepping your client’s skin yet? Here are four easy steps to make sure your clients’ skin is rehydrated after the winter so they can rock the hottest spring trends.

1. Exfoliate: During the winter, our skin takes a beating with the cold outside and the dry heat inside. Many of us suffer from dry or dehydrated skin during these winter months. One of the most effective ways to rid skin of that flaky look is to exfoliate. This doesn’t have to be an expensive process either. If you’d like to purchase any of the exfoliators on the market, do your research on your desired product and go to town with it! If the skin just needs a little love, the most affordable way to do that is to take a damp washcloth and lightly rub the face in circular motions as a step in your skin care routine. This will gently remove dead skin cells leaving the skin soft and hungry for moisture. 2. Moisturizing Serum: Now that you’ve exfoliated the dead skin cells from your client’s face, its time to hydrate! Don’t get this confused with a moisturizer, a moisturizing face serum will penetrate deep into the skin, and in most cases, retain moisture. 3. Moisturizer: Now you are ready for a moisturizer in the traditional sense of the word. Putting a moisturizer on top of your serum will lock all of those hydrating ingredients into the skin allowing you to rejuvenate the skin from the harsh weather. Make sure when choosing a moisturizer, you are choosing one for your client’s skin type. For example, you shouldn’t choose a very rich moisturizer for oily skin or a light moisturizer for dry skin. 4. Hydrate: When possible, have your client drink lots of water! You’ve probably heard this over and over, but the key to great skin and great makeup is having hydrated skin! Drinking water will help to battle any concerns from the inside out.

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Now that you’ve given the skin all that love, you’re ready to glow to the gods!

MAC Cosmetics Hyper Real Glow palettes

There are two palettes with three colors in each making it easy to find shades for a wide range of skin colours.

Cover FX Illuminating Setting Spray

Girl, go on and glow! This spray can be used Fenty Beauty Killawatt Freestyle on both face Highlighters These duo powders and body to come with a subtle glow shade make you along with an in-your-face highglisten like lighter that can’t be missed! There the sun are four shade duos, plus two setting over single colors so that anyone can the ocean! glow up to the gods!

Mac Strobe

Cream An oldie but a goodie! There are five shades to choose from to get that subtle glow from within look.

TIFFANIE

“I think every strong woman in history has had to walk down a similar path, and I think it’s the strength that causes the confusion and the fear. Why is she strong? Where does she get it from? Where is she taking it? Where is she going to use it?”

Tiffanie Makela- Pitimada, Director of Education Revlon Professional Brands, started her career in the professional beauty industry 20 years ago in an administrative role with Wella Canada Inc. With a desire to learn about the industry and the various roles within her company, she went back to night school and was mentored by a senior manager who taught her different facets of the business. After successfully completing her school program and moving into different positions, she settled into a Sales role supporting distributors across Canada. It was in that role that she took on education responsibilities planting the seed for her future. It was that experience that led her to Beauty Systems Group, known now as Cosmoprof, where she headed up the Education department. Her goal was to lead with integrity, build relationships, and develop programs that would benefit stylists across the country. Tiffanie spearheaded Fashion Focus and created Hair Exchange, both events that continue to be a big part of the industry today. Charity work has played an important role in Tiffanie’s life. She was involved with the Weekend to End Breast Cancer, now called One Walk, for over 10 years as a walker and then move to a roll on the planning committee where she headed up the Participant Experience team. In her current role at Revlon Professional, she continues to focus on delivering education to stylists, barbers and nail technicians across the country through programs delivered by over 40 educators nation-wide. Tiffanie holds a position as Vice Chairman on the Allied Beauty Association (ABA) Board of Directors providing a strong voice for the professional salon industry. Like many strong women before her, Tiffanie hopes to mentor other young women so that one day they may be heard. Speaking about her inspirations, Tiffanie says, “Beverly Abell, who held a Vice President position at Wella, was the first women in this industry that was influential to me. She led with strength, confidence and compassion, was respected by those that worked with her and was able to find work life balance.” Coming from a family of politicians, having a voice was important to Tiffanie, but it was a struggle when she first started because men held most of the influential positions. However, Dorian Dellotie who held various positions on the ABA Board that made her realize that women could have a voice. Tiffanie encourages all women to find that one person that inspires, challenges, and mentors. She believes that being a powerful woman in the industry isn’t about the position you hold, but about the voice you have. Women have an important role in this industry but we can’t continue to make important changes if we are not willing to step up and make a difference. According to Tiffanie, “In every position I’ve held, I’ve been fortunate to work with men that have been very supportive of my career goals, and have believed in me and have given me opportunities to grow. Marty Flaherty introduced me in depth to the business side of the industry and gave me the tools to develop strong leadership skills. John Costanza opened many opportunities for me including inviting me to my first ABA Annual General Meeting where I learned the importance of the Association in advocating for beauty professionals. It is the heartbeat of the industry. At that point I made the decision for myself that I would get involved and have worked every day to achieve that goal.” Tiffanie currently sits as Vice Chairman of the board for the Allied Beauty Association, making sure her voice along with many women’s are heard. He advise to women, “give yourself permission to fail sometimes. We tend to be hardest on ourselves but it’s through failure that we learn and grow. There are unique pressures that women in leadership roles experience. As mothers, wives, friends, sisters and daughters, it’s important that we find work life balance.”

REVLON TO THE RESCUE No matter the bind your client gets in, you can have them looking fabulous with these products from Revlon Professional.