CONTENTS Page 3:
About Phil Smith
Page 4:
Renault Clio Cup Championship
Page 5:
BTCC Championship
Page 6 - 8:
Television Exposure
Page 9 - 10:
Hospitality
Page11 - 12:
Race Calender
Page 13:
The Team
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The Sponsorship Package
Back Page:
Contact Details
2012 WORLD CHAMPION
Phil started karting at the age of 12 racing in the junior classes at his local track before moving into the senior classes in 2006. Phil Started to win races followed by 2 consecutive Club Championships and then a third in 2009 as well as racing in the National Championship Series. In 2010 Phil targeted the National Championship Series, this saw Phil regularly being on the podium and becoming the only driver in history to clinch the first of what was to be 3 consecutive British Open Championship titles in a row. (2010, 2011, 2012) 2012 saw Phil gain 5 race wins in the National Championship Series, another British Open Championship, a one off series championship win and the highlight of Phil’s career so far, becoming world champion at the World Finals at Castalletto in Italy. 2013 has been spent preparing in all respects for the 2014 season. In 2014 Phil will now make the move into the Renault Clio Cup (one of the televised support races to the British touring Car Championship) before hopefully moving to BTCC in 2015
RENAULT CLIO CUP CHAMPIONSHIP Renowned for its thrilling wheel-to-wheel racing, the Renault Clio Cup Championship is the UK’s premier one make saloon-car championship. You will be hard pressed to find a driver who’s come through Clio that describes the car as nothing but a fun, exciting speed rocket around Britain’s best circuits. 2014 will see the new Renault Clio 200 turbo car on the circuit which remains the most direct link to the nation’s saloon car top step, the British Touring Car Championship. Almost one third of the current BTCC grid graduated from the ranks of Renault Clio Cup. An exhilarating 2013 saw the Championship come down to the wire to round off an exhilarating year of racing. There was plenty of nervous energy and calculators to be seen on the pit wall. With young, determined drivers, competition is fierce. Often in 2013 the entire grid was set within a gap of less than 2 seconds.
BRITISH TOURING CAR CHAMPIONSHIP The British Touring Car Championship platform is the UK’s largest attended motor sport championship, by far making it the logical arena for a major motor manufacturer like Renaultsport UK to showcase its technologies and sporting image. The huge trackside crowds and high quality live free-to-air television coverage enable competitors in both championships to attract longterm sponsors, which ultimately gives them a springboard into the upper echelons of motor sport. Indeed, drivers who forged their reputations in the Clio Cup now star in the BTCC and, in the past decade, the BTCC crowds and viewers have seen a number of names from Formula Renault go on to reach the very top in Formula 1. Television has always been the most powerful medium. Britain’s premier commercial television network, ITV, has committed to continuing their coverage until the end of 2014 at least, and as such Renaultsport UK confirmed it would continue on this platform by extending it’s deal until end 2014. ITV’s live coverage boasts around seven hours from each event on their channels including HD as well as itv.com. In 2013 the Renaultsport saw title sponsors further bolster the confidence in the thriving Championships. Not only a great arena to showcase talent and machinery - off track hospitality and networking stepped up a gear in the all new premium Renault Sport Centre.
TELEVISION EXPOSURE On the back of ITV’s phenomenal presence for the BTCC, both the Renault Clio Cup Formula Renault UK Championships benefits from blockbuster Sunday primetime television coverage. Thanks to the Championships’ placement on the British Touring Car platform, a whopping 7 hours of non-stop racing, interviews, behind the scenes and informative pieces make a Sunday afternoon all the more pleasurable for those who cant be trackside. In 2013, live race broadcasts were shown on both ITV4 and the network’s new ITV4 HD channel as well as streamed live on the ITV website via the iPlayer.6 Meanwhile both series maintained reviews within the popular MotorsportUK highlights show on ITV1, with a 32-week run of 30-minute broadcasts in 2013. Viewers could also replay each episode via the ITV website for up to 30 days after the show had been aired. Furthermore, the Renault Clio Cup UK Championship continued to benefit from Renaultsport UK’s pioneering move to show complete footage of every race held on Sunday on its dedicated website.
TELEVISION EXPOSURE Motorsport covers everything when it comes to the experience of live sport. Almost all your senses are stretched to the limit – sight, touch, hearing, smell – and for those lucky enough to be a guest in VIP – taste. The BTCC package with it’s 6 racing categories provides unrivalled allday entertainment. Add to that open paddock access and the chance to meet with stars young and old, you won’t be short of things to do. Famous faces are aplenty, with legendary British and international F1 faces spotted in the Renaultsport paddock in 2013. Race day admission for children up to 16 is free at most venues whilst adult tickets can be pre-ordered for as little as £23. The BTCC package is firmly established not only as Britain’s most popular form motor racing event but also as one of the UK’s top sporting attractions, crowds even rival those at Premiership football matches. Trackside attendances increased in 2013, with around 13 per cent more people attending BTCC race meetings all over the country. This significant rise continues to confirm the public’s ongoing love affair with the Thanks to ITV BARB Report from Croft, we can read the exact number of viewers who were tuned in to the ITV4 channel at the direct time when the Formula Renault UK and Renault Clio Cup Championships were being broadcast. This gives us an average figure for the entire season of broadcasts.
TELEVISION EXPOSURE For 2012, this was a breath under 10 Million viewers purely for Renault. Note, this figure does not include those who record and watch later. Total 2012 Viewers 9,824,000 . This figure increase significantly in 2013. On average, 1 Million viewers were tuned in on ITV4 to watch our Renault stars last season. In 2012 and 2013, the ITV online iPlayer also broadcast all of the Sunday afternoon action, and averaged around 6,500 web Viewers and even more in 2013 The post produced highlights support race program Motorsport UK, screened later on ITV1 and ITV4 platforms reaches a total audience of between 300,000 and 500,000.
HOSPITALITY Over 1,000 VIP guests made the Renault Sport VIP Race Centre their home away from home for an exclusive day of sport, entertainment and hospitality. Companies such as ELF, Renault UK, Michelin, AirAsia, Bacs and Swatch Group have invited lucky staff and guests as part of incentives, media and promotional campaigns during during previous seasons. Some lucky guests even spotted some F1 stars sitting across from them during lunch. With bespoke packages, internal branding and service of the highest standard, Renaultsport delivers the taste and touch side of the sensory motorsport cocktail. ‘In previous years Elf have had a longstanding relationship with Global Partners, Renault Sport by being involved not only as Official Supplier to the Renault Clio Cup and the CERTINA Formula Renault UK Championships with oils, fuel and lubricants, but also as a premium hospitality client. The events have proved to be very popular with our customers, we have used the Renault Sport UK VIP corporate hospitality as incentives and rewards for loyalty. The high standard of hospitality this year has been very pleasing and has allowed the events to be enjoyed by keen motorsport enthusiasts and also their families. Elf are very much looking forward to being involved again.’ The Renault Sport VIP Centre is located in the heart of the Renault paddock at every event, and alongside it lies the Team and Driver area, meaning interaction between guest and actual participant is easily introduced.
HOSPITALITY Behind the scenes access, podium presenter possibilities and a refined business lounge environment, who said business needs to be done in an office! 2014 will continue to be delivered at the high standards set in 2013, and with extra money cant-buy experiences added to the program, we look forward to many of our high profile guests and partners returning and giving a warm welcome to all our new friends too in the Scuderia Vittoria Race Team Hospitality Area.
RACE CALENDER 2014 Round 1: Brands Hatch, Kent
29th / 30th March
Round 2: Donnington Park, Leistershire
19th / 20th April
Round 3: Thruxton, Hampshire
3rd / 4th May
Round 4: Oulton Park, Cheshire
7th / 8th June
Round 5: Croft, North Yorkshire
28th / 29th June
Round 6: Snetterton, Norfolk
2nd / 3rd August
Round 7: Knockhill
23rd / 24th August
Round 8: Rockingham, Northampton
6th / 7th September
Round 9: Brands Hatch, Kent
11th / 12th October
RACE CALENDER
THE TEAM Scuderia Vittoria has been chosen because of their fast track winning success in the Championship. Owned by ex-BTCC drivers Danny Buxton and Tom Ferrier, the team has produced championship winning drivers in a short space of time as well as having the most professional outlook to drivers and their sponsors in the championship. The team is also linked with the KK Academy which was put together with Tesco and BTCC driver Jason Plato to develop upcoming drivers.
THE SPONSORSHIP PACKAGE Eighty Seventy are managing the sponsorship package and sponsors for Phil Smith. Eighty Seventy have known Phil Smith since he started his racing career in karts and led him to multiple championship wins. Phil’s focus is to compete in the Renault Clio Cup Championship and then make his move into challenging for the BTCC series. Eighty Seventy are experienced in the management and sponsorship industry including managing London 2012 Paralympic Cycling Silver Medallist Rik Waddon and London 2012 Paralympic Swimming Bronze Medallist Natalie Jones. With Eighty Seventy you can be sure to have maximum exposure and benefits for your company sponsorship level A full season for the Renault Clio Championship is £117,000 + vat. A full sponsor would have the race car and race wear fully branded in their own corporate identity as well as Eighty Seventy looking after the promotional, marketing and hospitality of the sponsor. The sponsor will also have access to the team and hospitality area at each round of the series with the opportunity to bring family or business clients to the races and meet the team and drivers. Outside of the race weekends Phil Smith will also be available for other promotional opportunities you may want to use him and the car for . Why not try a track day with your customers and Phil for an exhilarating promotional day. This will all be handled by Eighty Seventy giving the sponsor maximum exposure. We can also offer sponsorship packages at all levels depending on what level a sponsor would want to commit to. The Race car pictures adjacent show the space available to potential sponsors.
THE 2013 SPONSOR PACKAGE For more information or just to talk and find out more about this exhilarating and exciting thrill of motorsport sponsorship opportunity please contact : Nick Abbott e:nick@eightyseventy.co.uk t: 07718 088072
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Contacts
philsmithofficial.com Eighty Seventy for media: media@eightyseventy.co.uk for sponsorship: nick@eightyseventy.co.uk contact Phil: philsmith@eightyseventy.co.uk t: +44(0)7718 088072