Erin McGuire 2015-16 Portfolio

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P O R T F O L I O 2O1 5 - 2 O1 6

E r i n M c G u ire

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2nd Year int erior design

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Virginia te c h A + D


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Spe ci al t h a nk s Profe ssors Whitney a n d Ren ard


C O N T E N T S Scottsdale, AZ Boutique

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Expo Booth Design

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Library Redesign

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Fast Casual Pizzeria

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Infographics

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Shaping Spaces

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Conceptual Interiors

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Compositional Study

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Sketches

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S C OT T SDALE, AZ B outique Terra is a small boutique located in Scottsdale, AZ that sells ceramics, textiles, and other home wares handcrafted by local artisans. The shop caters to a new generation of art consumers who appreciate a personalized retail experience. Terra evokes the awe-inspiring and wondrous expanse of the Arizona landscape by creating rhythm and movement using horizontal stratification that speaks to the features of natural rock formations. These forms are echoed throughout the space at varying larger-than-life scales to create the mentioned feeling of awe within the user. Construction of layering and reveals creates conditions of mystery and diffuse light that evokes

conditions present in Arizona’s canyons. Spatial elements create a harmony with the merchandise being sold, highlighting the relationship between ceramics, the earth they come from, and the hands that make them. Scottsdale’s art scene is melded with a youthful social culture, personalizing the traditional gallery experience. Materials used in the space include glass, acrylic, stone composites, and copper, which all offer a smooth and luminous contrast and backdrop to highlight the earthen texture of the products being sold. Movement through the space creates a destination moment of prospect, inspired by the Savannah Theory of human behavior, further evoking the experience of the landscape. Terra Boutique

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Terra Boutique


Annotations 1. Copper, while still accentuating a natural palette, features orange tones: a color seen to stimulate spending in a retail environment.

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2. 80-90% of consumers turn to the right upon entering a store; the “Meet the Makers” introductory zone is the first stop a visitor to the store will make. 3. Buyers do not immediately register merchandise within the first 15 feet following entry, so sales displays have been placed further along the path of travel.

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4. 45% of shoppers report buying more from a store that personalizes the shopping experience; “Meet the Makers” also functions as a social media sharing kiosk.

Floor Plan

5. All aisle and pathways feature ample space for accessibility as well as consumer comfort, avoiding what is known as the “butt brush effect”. 6. All auxiliary spaces also feature appropriate turning radii for ADA accessibility.

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7. The vantage point at the end of the mezzanine is constructed to induce a feeling of prospect, or grand survey of space below, which is seen to be pleasing to users based off the human behavioral Savannah Theory. 8. Scottsdale is home to over 100 art galleries. Terra aims to bring together the elegance and structure of an art gallery with the fluidity and irregularity of its surroundings.

Mezzanine Floor Plan Terra Boutique

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Feature Wall process and details

Mock-up Examples

“Meet the Makers” Examples 8

Terra Boutique


ELEVATION 1 ELEVATION TWO SCALE: 3/16” = 1’ - 0”

ELEVATION 2 ELEVATION ONE

E

SCALE: 3/16” = 1’ - 0”

S

cross section Terra Boutique

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Once the stairs are reached, the mezzanine seems to span out into the space and you are invited to move upwards and gain a new vantage point.

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Terra Boutique


The mural against the far wall has a sense of depth that makes the space seem as if it continues onward for much longer. It also acts along with the movement in the feature wall to draw you to the back of the space, towards the stairs.

Terra Boutique

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EX PO B O OTH DESIGN There are an estimated 14 million species of living organisms living on this planet right this moment. However, thousands of those species are at risk of extinction. Our world operates at a very delicate balance, and we as humans are close to tipping it. It is important we learn to appreciate the rich biodiverse resources the Earth holds, or else we may find ourselves with a deadline. I’ve designed the Yapboz expo booth to educate the global community on the importance of preserving biodiversity even in a technologically advancing world, by incorporating natural and

recycled materials in bright, fresh earth tones in a space that features modern technology and contemporary lines and furnishings. This illustrates the idea that we can conserve and appreciate our environment without sacrificing our way of life. The Yapboz product and its derivation also support this idea. By utilizing repetition of this product, users are engaged and interested as they are encouraged to progress through the space along its asymmetrical axis, stopping at the experiential destination nodes along the way to purchasing the product.

Yapboz Booth

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WHAT IS YAPBOZ? Yapboz is a modular product made to allow consumers to shape and enhance interior spaces. “Yap” means “built” in Turkish, and “boz” means “separately”. Together, “yapboz” is the Turkish word for “puzzle”. The form of the module is inspired by Araucaria araucana, or the Monkey Puzzle Tree, a tree known as a “living fossil” because of its longevity. Unfortunately, the tree was given the status of Endangered in 2013 by the International Union for the Conservation of Nature.

Product form derivation

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Yapboz Booth


Floor Plan FlOOR PLAN SCALE: 1/4” = 1’ - 0”

This project features locally sourced wood products, recycled aluminum, recycled PET plastics, and IceStone, a quartz composite that is made of 100% recycled glass infill. Staging furniture, lighting and decor in the space are all durable and can be donated after the duration of the Expo. The Yapboz booth aims to be a low to zero net waste site following its deconstruction.

Elevation Yapboz Booth

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Upon entry, guests are greeted and introduced to the educational space, which teaches all generations about the dangers of biodiversity loss. Recessed lighting encourages you to follow the path to the other areas of the booth.

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Yapboz Booth


The larger space is where you experience the range of the Yapboz product. An enclosed oasis space demonstrates the awe that comes from using it on a large scale, while the small mock-up space shows how a person could implement it into their own home.

Yapboz Booth

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LIB RARY REDESIGN The School of Architecture and Design at Virginia Tech is rooted deeply in an historical academic culture. Influences of esteemed institutions such as the Bauhaus are key to making up the pedagogy of the school. Students are first taught to think as designers before beginning to work in their specific disciplines. For the design of multi-purpose classroom, lecture, and workspace in the Art and Architecture library, the history of the school was given a fresh update to work for a new generation of young

designers. The space is designed to be dynamic and inspiring, with flexible furnishings and bright finishes. Furniture pieces like Eames chairs and Bauhaus inspired lighting keep the school’s history running strongly through the core of the design. Special additions to the space create a place perfect for the work lifestyles of architecture and design students. Collaborative project with Rebecca Popp Art and Architecture Library

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C ONC EP T O N E

Bubble

Block

Our first concept for the redesign of the Art + Architecture library focuses on the specific needs of students and faculty of the architecture and design disciplines. Custom furnishing solutions address activities practiced by design students not commonly accommodated in a traditional library or classroom setting. The space is flanked by rolling

Elevation 20

Art and Architecture Library

Parti

pocket-door style pin-up boards mounted across the existing bookcases. The track is integrated into a light shelf over the bookcases, which will maximize the daylight from the small perimeter windows Custom tables feature integrated A1 and A2 sized Orchard Beam-Box LED light boxes.


Floor Plan Art and Architecture Library

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C ONC EP T t wo

Bubble

Block

Concept two centers around creating a space that can adapt to the ever changing needs of its users. A folding, movable partition system is installed into the wall opposite the entry, which allows for reconfiguration of the space according to desired levels of privacy. Wood and light fabric

Elevation

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Art and Architecture Library

Parti

with magnets integrated into the frame keeps the system lightweight and movable, and parallels the fresh and clean finish of the materials consistent to the design. The space is bright and stimulating; a blank slate for the students of the architecture school to use as a backdrop for creation.


Floor Plan

Art and Architecture Library

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Fa st-Casu al Pizzeria Benny Watson’s at Chapel Hill offers a unique casual dining and social gathering experience. The juxtaposed palette of rustic and industrial finishes creates an atmosphere that is vintage with an edge, indicative of the aesthetic of the Benny’s brand. A variance in space is created to cater to all varieties of patrons, accommodating large groups as easily as individual diners. This allows for a spectrum of socialization to occur at Benny Watson’s, which is key considering its proximity to University of North Carolina’s Chapel Hill campus. The overall experience of Benny Watson’s is crafted to evoke the youthful culture of the area by creating an energetic and engaging environment with opportunities for interaction within the community. A key goal in the design of the space was to preserve the initial program requirement of ordering and waiting, before dispersing to the seating areas. A clear, straight path along a central axis is visually apparent upon entry to the cashier, where one

would order. This unobstructed path both allows for easy visual recognition as well as a logical and unobtrusive area for a queue to form. A spacious dedicated waiting area allows for customers to move out of the way of the ordering queue while still allowing for proximity to the counter. Once food is received, the customers have the opportunity to sit at a variety of settings. Spaces for different dining experiences are implicitly demarcated in Benny Watson’s through the use of lighting, furnishing, and circulation paths. There is a hierarchy of spaces ranging from open to more intimate through the use of lighting, moving from recessed lights, to dangling fixtures that begin to enter the demarcated space, to strip lighting recessed in a partial enclosure. The varying levels of intimacy add to the encouragement for social interaction in the design. Collaborative project with Raina Shin Benny Watson’s Pizzeria

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The mural featured on the wall opposite the kitchen is by Polish graffiti artist Seikon.

The name Benny Watson’s is derived from John H. Watson, who was elected as Chapel Hill’s first mayor on May 5, 1895. exterior elevation

The partition panels surrounding the mid-size group seating area are inspired by the vertical geometric forms and repetition present in the iconic Old Well at UNC, as well as a nod to the traditional Carolina Blue.

process Floor Plan 1

process Floor Plan 2

Floor Plan with zoning

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Benny Watson’s Pizzeria


Floor Plan

Benny Watson’s Pizzeria

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Elevation 1

Elevation 2 28

Benny Watson’s Pizzeria


Benny Watson’s Pizzeria

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INfographics Each design project I create begins with a research and scoping phase, during which I seek out information that pertains to whatever program or design problem I will be creating a solution for. Research includes topics such as geographical or cultural context of the site, behavioral statistics of user groups, or studies on spatial strategies

relevant to the given program, as well as others. Once information is gathered, I compile it into infographics that visually communicate research that will inform my choices through the rest of my design process. These particular infographics were used in the library redesign, expo booth, and boutique projects respectively.

ARCHITECTURE STUDENTS TEND TO

COMMUNICATE with a

focus

How do architecture students

Studies have found that

feel about their

85%

on

Architecture Students

of

“I discuss lectures with other students.”

Are

“I learn from other student’s mistakes.”

80

“Being in class with other students helps me learn.”

71%

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“I interact with my lecturers outside The classroom.”

,

74 58 based on a sample of 286 students

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Infographics

Compared to

61% of

students

“the classroom environment aided my learning.”

“I can easily ask for clarification on areas of a lecture i don’t understand.”

in

other majors.

“I have access to textbooks that help me understand my lectures.”


A green life for future generations

CICEK , ,

experiential learning model

COCUK

VE ,

FLOWERS AND CHILDREN

Concrete Experience

EXPO 2016 ANTALYA

GLOBAL GREEN CITIES in no particular order

Reykjavik, Iceland Vancouver, Canda Portland, Oregon Maimo, Sweden Copenhagen, Denmark Freiburg, Germany Barcelona, Spain Bogota, Columbia Curitiba, Brazil Melbourne, Australia

reflective observation

active experimentation

“We strive for a world in which

abstract conceptualization

Humanity, Technology, and Nature exist in healthy and stable equilibrium.” -International Association of Horticulture Producers Sponsors of 2016 Expo

c l o s e to 9 0 %

of the world’s species can be found in TROPICAL RAINFORESTS

how do architecture students compare?

ANTALYA There are an estimated

convergers accomodators

million

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assimilators

TURKISH PEONY Paeonia turcia

chosen as the flower symbol for the 2016 Expo

species of living organisms in the world right this minute

divergers thinking & watching > thinking & doing > feeling & doing > Feeling and watching

Situated on the Mediterranean Coast, a beautiful city of cliffs and ruins, Antalya shines as a center of Turkish culture. The history of the city is well preserved and continually embraced, and combined with the balmy coast makes for a near perfect destination.

We need to conserve the amazing diversity the world is offering us, on a global scale.

CREATING A

RETAIL

RETAIL EXPERIENCE

TYPOLOGIES

C H OREOG RAPH Y of LAYOUT

Suburban | Urban | Mixed Use

Make ENTRY a moment, but avoid placing merchandise within the 15 foot “DECOMPRESSION ZONE”. Have guests WALK A PATH for maximum product exposure. Along the path, SLOW GUESTS DOWN with “speed bumps” like merchandise outposts. Ensure any seating areas or lounge settings are facing the merchandise. Put CHECKOUT at a logical point along the path for your location.

8 MOMENTS

IN

D I RECTI ON

D I SCOVE RY

E N GAG E MENT

? DEC ISIO N

CON F I RM ATI ON

NEIGHBORHOOD CENTER - Collection of single shops arranged together, usually featuring a single anchor

RETAI L

!!! INVITATIO N

1

CLOSURE

M E M ORY

2

MAIN STREET

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COMMUNITY CENTER POWER CENTER

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REGIONAL CENTER

- Collection of single shops along both sides of public street, often with medium format anchor

- Collection of medium format and large format anchors with small shops

SURVEY SAYS... 81% of shoppers say SOCIAL MEDIA POSTS from friends directly influenced purchase decisions. 4 out of 5 shoppers notice “MADE in the USA” labels on a product.

- Collection of shops and anchors distributed around public streets, promenade, or open spaces

76% of shoppers are more likely to purchase AMERICAN MADE products. 46% of shoppers will BUY MORE from a retailer that PERSONALIZES the shopping experience. 75% of retailers believe that developing a more ENGAGING IN-STORE customer experience is going to be CRITICAL in the advancing retail industry.

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TRANSITORY - Temporary stalls arranged in an outdoor public space

K h an, Humay u n. "How To Creat e Ret ail St o re Int eriors That Get Peop le To Pu rc h a s e Yo u r Pro d u c t s – Sh opify." Sh opify ' s Ecomm erce Blog. Shopify, 19 Mar. 201 4 . We b . 1 7 Ma r. 2 0 1 6 . L acina, L ind a. Personalizing t he In -St ore Ret ail Ex p erience. Digit al image . Me d a l l i o n Re ta i l , 1 5 Oc t. 2013. Web . 17 Mar. 2016.

" Re t a i l Ty p o l o g y." We b l o g p o s t . St ud io - 111 Blo g. St ud io On e Eleven , 3 1 Ja n . 2 0 1 1 . Web . 17 Mar. 2016. <st u d io -111b lo g.co m >.

Infographics

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ShAPING SPACES This project was approached with the intent to explore relationships between the form of an enclosure and its effect on the shape of the resulting interior spaces. Additionally, a focus was placed on the user experience within those created spaces. The form of the enclosure and the shape of interior space was reached by manipulating a rectangular enclosure using a system based on regulating lines and Golden proportions. A hierarchy of space was established using a range of scaled spaces, varying from a comfortable space on the upper terrace to the monumental spaces of the more enclosed interior. The hierarchy created is interesting in that while the movement is directed from a monumental space down to a comfortable

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Shaping Spaces

space, the degree of enclosure is reduced at the same time, creating an opening experience while still decreasing the scale of the space. The movement through the space also follows the light, again following that opening experience. When a person enters the grand space featuring the stairs, a natural upward pull is felt, directed by the light and the interest of the upper level space. It brings the center of the experience upward, reaching. This desire for ascension is a very spiritual human desire, and this inspired a color palette that reflected this calm, connected feeling. A naturally cool green is warmed by a soft yellow and warm grey, inspired by Josef Albers’ Homage to the Square: Apparition.


Shaping Spaces

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CONCEPTUAL INTERIORs For this study I was prompted to illustrate potential interior space through rapid thumbnail exploration drawings in section and perspective. Space and scale of human dimension is explored.

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Conceptual Interiors

From the thumbnails, a selection of spaces were rendered on a larger scale. This project was my first work with digitally rendering with Photoshop, to explore light, shadow, and color.


Conceptual Interiors

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COMPOSITIONAL STUDY Here, compositional studies of the shape of space formed by curling leaves or branches are explored. Special attention was paid to illustrating the surface qualities of the subject. I framed the subject carefully paying particular attention to the

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Compositional Study

compositional space between the subject’s edges and the frame it both resides in and is cropped by. Thumbnails were done in pen and final studies were done in watercolor.


Compositional Study

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Sketches


Sketches

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