WE’RE ACROSS THE COUNTRY.

National

Mark Barber mark.barber@elders.com.au

+61 427 603 433

Victoria & Tasmania

Nick Myer nick.myer@elders.com.au

+61 427 610 278

South Australia

Phil Keen phil.keen@elders.com.au

+61 438 308 650

New South Wales

Richard Gemmell richard.gemmell@elders.com.au

+61 428 164 672

Queensland & Northern Territory

Tim Lane tim.lane@elders.com.au

+61 401 998 648

Western Australia

Simon Cheetham simon.cheetham@elders.com.au

+61 428 147 359

Elders is proud to present the latest edition of the Estate Magazine. Once again, the range of properties presented is excellent with a wide range of opportunities from across the country. Confidence in the market remains very strong and we continue to field more inquiry from buyers than we have properties for.

What you see in the Estates Magazine is the culmination of a partnership between vendors and Elders highly experienced rural sales specialists and marketing teams. The process to market a property is complex and requires a deep understanding of the market, the asset and the sales process. Vendor and agent must be fully aligned on what features the market will value most and ensure that they are presented professionally to potential buyers. Marketing campaigns must be clear and concise, capture the attention of potential buyers quickly. Buyers must be able to recognise the value of the property to them and know how to get more information quickly and simply.

There are several ways to sell a property; auction, expression of interest, private treaty. Whichever process is chosen, it is critical that buyers understand what is expected of them and when if they want to bid for the property. Confident, wellinformed buyers maximise competition for the asset.

No two assets are alike. Campaigns must be tailored to the asset and the potential market. This means that vendors should look for agents that are professional, experienced and familiar with the asset and region, but also backed by technical specialists relevant to the asset. This may be agronomists, livestock production advisors, or carbon and biodiversity experts.

The Elders Rural Agency Team is pleased to present this edition of Estates to you. Please contact the relevant agent for more information about any of these assets, or if you would like to discuss how we may be able to assist with an asset sale you may be considering.

Mark Barber General Manager Farmland Agency and Investments 0427 603 433 mark.barber@elders.com.au