Successful Social Learning and Informal Learning: Making Social Media Work Bob Mosher Chief Learning & Strategy Evangelist LearningGuide Solutions, US
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“Socialnomics” Are you ready? 2 © LearningGuide Solutions 2010
“We don’t have a choice on whether we DO social media, the question is HOW well we DO it.” - Eric Quaman 3 © LearningGuide Solutions 2010
Have a dialogue NOT a monologue
Help you better understand the components of an effective informal learning design strategy that maximizes today’s Social Media environments and other informal tools.
Challenge you to go back to your organizations and help create a “Holistic Learning Ecosystem” that helps foster “dynamic learning”
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 What do you think I
mean by a Holistic Learning Ecosystem?
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Competency
Mastery
(On-the-Job – Performance Support)
(Training Event/ E-Learning) 100%
Performance Support Strategy (CoP’s)
80% 60%
58% 33%
40% 20% 0%
6
30 Min.
48 Hrs.
Time after course completion Source: Research Institute of America © LearningGuide Solutions 2010
3 weeks
“The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.� - Rethinking the Future by Alvin Toffler
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Allison Rossett “I don’t call it informal learning. I call it Performance Support…” “…Try and get a CFO to PAY for informal Formal learning!
$’s !!
$’s
$’s ? 8
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Chaotic Informal
Intentional Performance Support
The Five Moments of Need: Blended Learning! Learning? Training! 1. 2.
When Learning for the First Time When Wanting to Learn More
When Trying to Remember and/or Apply 4. When Things Change 5. When Something Goes Wrong
Acquisition of Knowledge Formal Instruction
3.
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Application & Maintenance of Knowledge Performance Support
• Job Aids • CoP’s • Wiki, Blog, Forums
• • • • •
Learning Portal Reference Materials FAQ’s Help Desk SIMS © LearningGuide Solutions 2010
• • • • • •
Pod Casts Coaching E-Reference Webinars Recorded Webinars Instant Messenger
"You can't teach people everything they need to know‌ The best you can do is position them where they can find what they need to know when they need to know it." 11
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Components: Training Objectives
Conceptual Practice Training (First 2 Moments of Need) TEACH
Deeper Detail Steps
Moment of Need A Broker! Training Objectives Steps (Sidekicks) – Micro Blogs Performance Support (Last 3 Moments of Need) DO
Conceptual Deeper DetailsPractice (Sidekicks/Planners) Deeper Detail Practice/Demos (Planners) Steps
Other Resources – Wiki’s/Blogs © LearningGuide Solutions 2010
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ď‚Ą
How passive are your learners and how guiding is the ecosystem that supports them?
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What is User-Generated Content? (UGC) Engineered Content is created by established knowledge experts
and content owners. Engineered content is usually expert-edited. Since this type of content has a high level of oversight, many users consider it more reliable and credible. UGC is created by users themselves. It can be in the form of posts on discussion groups, personal or departmental blogs, or wikis. UGC can come from many of sources — and in much greater numbers than engineered content — with varying degrees of content oversight. Users might view UGC as being less reliable in their decision making process. ▪ Examples of inputs: Mobile, Wikis, UTube, LGM Lite,,,
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Pre-Production Moderation
1.
Submitted & edited by users: NOT live: FIRST edited by
Knowledge Expert
Post-Production Moderation
2.
Submitted & edited by users: IS live: LATER edited by
Knowledge Expert
Peer-based Moderation
3.
Submitted & edited by users: IS live: NEVER edited by
Knowledge Expert Often uses rating scales to help validate content Paul Chin – “The Value of User-Generated Content, Part 1”
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Chat Threaded Message-Board: Community Shared RUNNING Dialogue Wiki: - Shared SINGLE dialogue Blog: - Personal Journal w/ comments
Micro-Blogging – Twitter, Yammer
CoP - Reference Website
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Building Engagement – Functional Value Project or theme based – Have an OUTCOME!!! Levels of credibility – Content and Participant ▪ Follow people they know and follow the activity they create
Very few participants will add documents and such,
BUT they will add context and ask questions around the original source ▪ Post names of those who answer well and often. Link to better answers. ▪ Build in recognition and rewards ▪ Ranking
Having their own sandbox or learning space can be 18
addictive and drive usage © LearningGuide Solutions 2010
“Even if you are on the right track, you'll get run over if you just sit there.“ - Will Rogers
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Thank you for participating!! b.mosher@learningguide.us
Join the PS blog and contribute a comment http://performancesupport.blogspot.com/
Participate in a 2 day workshop in September Whitepaper on the business value of PS Let’s Tweet!! Bmosh
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