Catalogus 2015 by Electra Bicycle Company

INTRODUCTION

FLAT FOOT TECHNOLOGY®

TOWNIE®

TOWNIE GO! ®

LOFT

™

27 33

AMSTERDAM ®

TICINO ®

CRUISER

KIDS’

119

LIFESTYLE & ACCESSORIES

125

HOW TO CHOOSE YOUR ELECTRA

143

We make bikes to ride. Not like 45 miles in tight shorts and clicky shoes ride. Just ride. Everyone has a place to go. And it’s way more fun on an Electra. Wherever. Whenever. Whoever you are. Ours is not an exclusive club. If you like to have a good time, you’re in. The codeword is: guacamole. Or is it periwinkle? We forget. The point is, we started this company because we thought bikes could be more fun. We thought they could look a little cooler. Then we stopped thinking and went to the beach. But eventually we made it back to our studio and starting designing. The result was a cruiser that looked and rode unlike any other bike out there. And you guys loved it. So we made more. Over 20 years later, we’re still doing it. Still ignoring convention. Still innovating. And still looking for inspiration in unlikely places. From beach cruisers to urban commuters, the perfect bike for you is in here somewhere. You rock. Let's roll.

YOU CAN’T FAKE IT

PATENTED COMFORT. PATENTED CONTROL.

Flat Foot Technology.® It’s been awarded not one, but two patents. And it’s awesome. You really have to ride an Electra to feel it, but the overall benefit of Flat Foot Technology is more comfort and more control. It provides an upright, relaxed riding position with proper leg extension that also lets you plant your feet flat on the ground whenever you want without leaving the saddle.

The revolution started here. The Townie ® introduced Electra’s patented Flat Foot Technology ® to the world and it was love at first sight. It challenged the sacred geometry of bike design and created a completely different riding experience, not to mention a few shockwaves in the industry. With an upright seating position that lets you see the world better and place your feet flat on the ground whenever you want, the Townie sets a new standard in comfort and control. Although many Electra bikes feature Flat Foot Technology to some degree, the Townie showcases it in all its glory. We know there are so many Townies to choose from, it can be hard to decide. Some people just pick their favorite color, which is cool. But you might want to look into things like the number of gears, balloon tires or fenders. No matter what, it’s all good.

Enjoy all the advantages of Townie’s Flat Foot Technology ® — comfort, control, efficiency and a wide view of the road, along with a Shimano Nexus 3-speed internal hub that makes shifting as easy as a twist-of-the-wrist. The gearing is protected inside the rear hub, so there’s virtually no maintenance required to keep shifting smoothly.

TOWNIE ORIGINAL 3i EQ / 3i

MEN’S / SATIN MIDNIGHT BLUE / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE SHIMANO RE VO T WIST SHIF TER PAINTED ALLOY FENDERS LINE AR-PULL FRONT BR AKE DOUBLE-WALL ALLOY RIMS 26”x 2.0” SEMI-SLICK STREET TIRES OPTIONAL HUB DYNAMO POWERED SPANNINGA FRONT AND RE AR LED LIGHTS

TOWNIE ORIGINAL 3i EQ / 3i

MEN’S / SATIN GRAPHITE / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

TOWNIE ORIGINAL 3i EQ / 3i

LADIES’ / LILAC / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

TOWNIE ORIGINAL 3i EQ / 3i

LADIES’ / CARIBBEAN BLUE / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

TOWNIE ORIGINAL 3i EQ / 3i 10

LADIES’ / LEAF GREEN / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

LADIES’ / WHITE / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM 11

TOWNIE ORIGINAL 7D EQ / 7D

MEN’S / SLATE BLUE / 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

TOWNIE ORIGINAL 7D EQ / 7D

LADIES’ / QUARTZ GREY / 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO T X-35 7-SPEED W/MEGAR ANGE GE ARING SHIMANO RE VO T WIST SHIF TER FORGED ALLOY CR ANKSET W/4 4T CHAINRING & DUAL GUARDS ALLOY LINE AR-PULL BR AKES DOUBLE-WALL ALLOY RIMS 26”x 2.0” SEMI-SLICK STREET TIRES OPTIONAL HUB DYNAMO POWERED SPANNINGA FRONT AND RE AR LED LIGHTS

TOWNIE ORIGINAL 7D EQ / 7D 12

TOWNIE ORIGINAL 7D EQ / 7D

MEN’S / BLACK / 7-SPEED / ALSO AVAILABLE IN TALL / EQ VERSION INCLUDES LIGHT SYSTEM

LADIES’ / BLACK / 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM 13

TOWNIE ORIGINAL 7D EQ / 7D

LADIES’ / VANILLA / 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

ALSO AVAILABLE IN 24” WHEELS

TOWNIE ORIGINAL 7D EQ / 7D

LADIES’ / FUCHSIA / 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

LADIES’ / CORAL / 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM 15

The go-anywhere Townie. Ride with abandonment with a wide-range of 21 speeds equipped to handle hills. Appreciate the distinct, modern clean lines of the innovative Electra Flat Foot Technology ® frame or customize it to fit your needs with extras like racks, bags and baskets.

TOWNIE ORIGINAL 21D EQ / 21D

MEN’S / BLACK SATIN / 21-SPEED / ALSO AVAILABLE IN TALL / EQ VERSION INCLUDES LIGHT SYSTEM

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO T X-35 21-SPEED W/MEGAR ANGE GE ARING SHIMANO E Z-FIRE PLUS SHIF TERS [MEN’S] OR RE VO T WIST SHIF TERS [L ADIES’] ALLOY LINE AR-PULL BR AKES PAINTED ALLOY FENDERS DOUBLE-WALL ALLOY RIMS 26”x 2.0” SEMI-SLICK STREET TIRES

TOWNIE ORIGINAL 21D EQ / 21D

LADIES’ / WINTERMINT / 21-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

You can see the difference right away. But if you think the balloon tires look awesome, wait until you take a ride on ‘em. There’s magic in these high volume, low pressure Kevlar Guard premium tires. They absorb impact with less rolling resistance to give you a smooth, cushy ride with added protection against the dreaded flat.

TOWNIE BALLOON 3i EQ / 3i

MEN’S / BROWN METALLIC / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME

TOWNIE BALLOON 3i EQ / 3i / 7i EQ

MEN’S / ARMY GREY / 3-SPEED OR 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

SHIMANO NE XUS INTERNAL 3 OR 7-SPEED W/COASTER BR AKE SHIMANO RE VO T WIST SHIF TER SHIMANO NE XUS ROLLER BR AKES W / COOLING FINS PAINTED ALLOY RIMS SCHWALBE FAT FR ANK 26”x 2.35” TIRES OPTIONAL HUB DYNAMO POWERED SPANNINGA FRONT AND RE AR LED LIGHTS

TOWNIE BALLOON 3i EQ / 3i / 7i EQ 18

MEN’S / SLATE / 3-SPEED OR 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM 19

TOWNIE BALLOON 3i EQ / 3i / 7i EQ

LADIES’ / AZURE / 3-SPEED OR 7-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

TOWNIE BALLOON 3i EQ / 3i

LADIES’ / TANGERINE / 3-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM 21

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO 8 -SPEED W/ACER A DER AILLEUR SHIMANO R APIDFIRE SHIF TER FORGED ALLOY CR ANKSET W/4 4T CHAINRING/DUAL GUARDS PAINTED ALLOY RIMS W/ MACHINED SIDE WALL S SCHWALBE FAT FR ANK 26”x 2.35” TIRES OPTIONAL HUB DYNAMO POWERED SPANNINGA FRONT AND RE AR LED LIGHTS

TOWNIE BALLOON 8D EQ / 8D

MEN’S / MATTE BLACK / 8-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

TOWNIE BALLOON 8D EQ / 8D

MEN’S / NAVY / 8-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

TOWNIE BALLOON 8D EQ / 8D 22

LADIES’ / LIME / 8-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

LADIES’ / COFFEE / 8-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM 23

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO NE XUS INTERNAL 8 -SPEED W/FREE WHEEL SHIMANO NE XUS T WIST SHIF TER SHIMANO NE XUS ROLLER BR AKES W/COOLING FINS PAINTED ALLOY RIMS PAINTED ALLOY FENDERS SCHWALBE FAT FR ANK 26”x 2.35” TIRES OPTIONAL HUB DYNAMO POWERED SPANNINGA FRONT AND RE AR LED LIGHTS 24

MODEL

Men’s: Satin Graphite, Satin Midnight Blue Ladies’: Leaf Green, Caribbean Blue, Lilac, White

Men’s: Black*, Slate Blue, Ladies’: Quartz grey, Black, Vanilla**, Fuchsia, Coral

Men’s: Black Satin* Ladies’: Wintermint

Men’s: Slate*, Army Grey*, Brown Metallic Ladies’: Tangerine, Azure*

Men’s: Navy, Matte Black Ladies’: Coffee, Lime

Men’s: Ebony Ladies’: Ebony

COLOR

6061-T6 Aluminum w/Patented Flat Foot Technology ®

FRAME

Hi-Ten Steel Unicrown, Straight/Tapered Leg

FORK

1 1/8” Steel Threaded/ Semi-Integrated

1 1/8” Steel Threaded Semi-Integrated

1 1/8” Steel Threaded/ Semi-Integrated

HEADSET

Sealed Cartridge 68mm/118mm

Sealed Cartridge 68mm/122mm

Sealed Cartridge 68mm/124mm

Sealed Cartridge 68mm/122.5mm

BOTTOM BRACKET

Double-Wall Alloy 26”x 32/36h Painted w/Machined Sidewalls (Select Models)

Double-Wall Alloy 26”x 32h Painted w/Machined Sidewalls (Select Models)

Painted Alloy 26”x 36h

Painted Alloy/ Machined Sidewalls 26”x 36h

Painted Alloy 26”x 36h

RIMS

14 Gauge Stainless/ Brass Nipples

SPOKES

Alloy Low Flange 32h w/QR EQ: Shimano Nexus Dynamo 32h

Alloy Low Flange 32h w/QR

Shimano Nexus HB-IM40 w/Roller Brake Alloy 36h EQ: Shimano Nexus Dynamo w/Roller Brake Alloy 36h

Shimano Nexus HB-IM40 w/Roller Brake Alloy 36h EQ: Shimano Nexus Dynamo w/ Roller Brake Alloy 36h

FRONT HUB

Shimano Nexus 3-Speed Internal 36h

Alloy Low Flange 32h w/QR

3: Shimano Nexus 3-Speed Internal 36h 7: Shimano Nexus 7-Speed Internal 36h

Alloy 8-Speed Freehub Low Flange 36h w/QR

Shimano Nexus 8-Speed Internal w/Roller Brake, Alloy 36h

REAR HUB

Electra 26”x 2.0” Semi-Slick

26”: Electra 26” x 2.0” Semi-Slick 24”: Electra 24” x 2.0” Semi-Slick

Electra 26”x 2.0” Semi-Slick

Schwalbe Fat Frank 26”x 2.35” Balloon w/Puncture Resistant Kevlar® Guard Casing, 67 TPI

Schwalbe Fat Frank 26”x 2.35” Balloon w/Puncture Resistant Kevlar® Guard Casing, 67TPI

TIRES

Forged Alloy 170mm w/Steel 44T Chainring

Forged Alloy 170mm (160mm on 24”) w/44T Chainring/Double Chainguards

Forged Alloy 170mm Triple: 48/38/28T Chainrings

Forged Alloy 170mm w/Steel 44T Chainring

Forged Alloy 170mm w/44T Chainring/ Double Chainguards

Forged Alloy 170mm w/Steel 44T Chainring

CRANKSET

Resin Platform w/Non-Slip Tread

Alloy Platform w/Non-Slip Rubber Tread

PEDALS

Shimano Revo 3-Speed Twist w/Optical Gear Display

Shimano Revo 7-Speed Twist w/Optical Gear Display

Men’s: Shimano E-Z Fire Plus 21-Speed Trigger Ladies’: Shimano Revo 21-Speed Twist

Shimano Revo 3/7-Speed Twist w/Optical Gear Display

Shimano Acera 8-Speed Rapidfire Trigger w/Optical Gear Display

Shimano Nexus 8-Speed Twist w/Optical Gear Display

SHIFTERS

N/A

Shimano C051

N/A

FRONT DERAILLEUR

N/A

Shimano TX-35 7-Speed

N/A

Shimano Acera 8-Speed

N/A

REAR DERAILLEUR

Shimano 20T

Shimano 7-Speed 14-34T

Shimano 20T

SRAM 8-Speed 11-32T

Shimano 20T

CASSETTE/REAR COG

KMC 1/2”x 1/8” Nickel Plated

Taya Octo 1/2”x 3/32” Nickel Plated

KMC 1/2”x 1/8” Nickel Plated

Taya Octo 1/2”x 3/32” Nickel Plated

KMC 1/2”x 1/8” Rustproof

CHAIN

Front: Cold-Forged Alloy Linear-Pull Rear: Shimano Nexus Coaster Brake

Front/Rear: Cold-Forged Alloy Linear-Pull

Front: Shimano Roller Brake BR-IM45 w/Cooling Fins Rear: Shimano Nexus Coaster Brake

Front/Rear: Cold-Forged Alloy Linear-Pull

Shimano Nexus Roller Brakes Front/Rear: BR-IM50 w/Cooling Fins

BRAKE

Alloy 4-Finger, Reach Adjustable

Shimano Nexus Alloy 4-Finger, Reach Adjustable

LEVERS

Ergonomic w/Shock-Absorbing Elastomers

Ergonomic w/Shock Absorbing Elastomers

Ergonomic w/Shock-Absorbing Elastomers

SADDLE

Alloy 27.2mm x 400mm (Men’s) 300mm (Ladies’)

Butted Alloy Micro Adjust 27.2mm x 400mm (Men’s) 300mm (Ladies’)

SEATPOST

Alloy Custom Bend 650mm Width/125mm Rise

HANDLEBAR

Forged Alloy 25.4mm Quill, 80mm Extension

STEM

Kraton Rubber or Electra Hand-Stitched (Select Models)

Ergo-Shaped Hand-Stitched Leatherette

GRIPS

Painted Alloy Fenders, Internal Cable Routing, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, EQ Version: Optional Hub Dynamo Powered Spanninga Front and Rear LED Lights

Painted Alloy Fenders, Internal Cable Routing, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, EQ Version: Optional Hub Dynamo Powered Spanninga Front and Rear LED Lights *Also available in Tall

Painted Alloy Fenders, Painted Rims, Internal Cable Routing, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, EQ Version: Optional Hub Dynamo Powered Spanninga Front and Rear LED Lights

SPECIAL FEATURES

*Also available in Tall **Also available in 24” Wheels

Painted Alloy Fenders, Painted Rims, Internal Cable Routing, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, EQ Version: Optional Hub Dynamo Powered Spanninga Front and Rear LED Lights

FRAMESET

BALLOON 8i EQ / 8i

WHEELSET

BALLOON 8D EQ / 8D

DRIVETRAIN

BALLOON 3i EQ / 3i / 7i EQ*

BRAKING

MEN’S / EBONY / 8-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

ORIGINAL 21D

SEATING

TOWNIE BALLOON 8i EQ / 8i

ORIGINAL 7D EQ / 7D

CONTROLS

ORIGINAL 3i EQ / 3i

SPECIFICATIONS AND AVAILABILITY ARE SUBJECT TO CHANGE WITHOUT NOTICE.

TOWNIE BALLOON 8i EQ / 8i

LADIES’ / EBONY / 8-SPEED / EQ VERSION INCLUDES LIGHT SYSTEM

The Electra Townie ® Go! is an easy to use, pedal assist bike with surprising power that’ll make you want to go forever. The system automatically kicks in once you start pedaling for an added boost to help conquer hills with a smile and ride long distances without breaking a sweat. We could get into a long description about how the Go!’s SRAM E-matic system works with lots of big words like planetary gear systems and thrust application, but it’s really quite simple. The motor monitors your pedaling power and speed, then automatically delivers some extra power when you need it. The pedal assist system has been perfectly blended into Electra’s Townie Balloon bicycle. It’s like the jetpack you’ve always wanted, and the comfort and control you’ve always enjoyed with Electra’s patented Flat Foot Technology ®. Yes, the future is here.

SRAM E-matic electric-assist system with 250W rear hub motor Lithium-ion battery 7.7Ah/280wh, 36.2V - Average distance on full charge: 50 km* - Charge time: 3â&#x20AC;&#x201C;4 hours - Maximum assisted speed: 25 km/h - Battery life: 2 years under normal conditions

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME ALLOY LINE AR-PULL BR AKES BR AIDED STAINLESS INNER WIRES AND C ABLE C ASINGS PAINTED DOUBLE-WALL RIMS W / STAINLESS E YELETS

Motor, controller, speed sensor and gear box completely enclosed in rear hub with single -plug connec tion.

DOUBLE BUT TED STAINLESS SPOKES W / T WO CROSS L ACING HUB DYNAMO POWERED FRONT AND RE AR LED LIGHTS FR AME LOCK KE YED TO MATCH BAT TERY LOCK

Bright, multi-s tage bat ter y charge -level indicator.

Easy on/of f but ton.

EBONY

Fas t charging lithium-ion bat ter y locks securely into place under rear rack carrier. Charge while on or of f the bike. *DISTANCE DEPENDENT ON C R AIN AND RIDER WEIGHT.

TOWNIE GO! 30

Hi-Ten Steel Unicrown, Straight/Tapered Leg

FORK

1 1/8” Steel Threaded/ Semi-Integrated

HEADSET

Sealed Cartridge 68mm/127mm

BOTTOM BRACKET

Double-Wall Alloy w / Eyelets 26” x 36h, Painted w / Machined Sidewalls

RIMS

14 Gauge Double Butted Stainless/Brass Nipples

SPOKES

Shimano Dynamo, 3W Output, 36h

FRONT HUB

SRAM E-MATIC, 250W Output, 36h

REAR HUB

Schwalbe Fat Frank 26”x 2.35” Balloon w/Puncture-Resistant Kevlar® Guard Casing, 67TPI

TIRES

Forged Alloy 170mm w / Steel 44T Chainring

CRANKSET

Alloy Platform W / Non-Slip Rubber Tread

PEDALS

N/A

SHIFTERS

N/A

FRONT DERAILLEUR

N/A

REAR DERAILLEUR

SRAM 17T

CASSETTE/REAR COG

KMC Z7 Rustbuster 1/2”x 1/8”

CHAIN

Front/Rear: Cold-Forged Alloy Linear-Pull

BRAKE

Alloy 4-Finger, Reach Adjustable

LEVERS

Ergonomic w / Shock Absorbing Elastomers

SADDLE

Classic Alloy Pillar 27.2mm Micro-Adjust

SEATPOST

Alloy Custom Bend 25.5” Width/5” Rise

HANDLEBAR

Forged Alloy 25.4mm Quill, 100mm Extension

STEM

Ergo-Shaped Hand-Stitched Leatherette

GRIPS

SRAM E-MATIC 7.7AH Battery & Charger, Alloy Rear Rack/Battery Carrier, Hub Dynamo Powered Spanniga Front and Rear LED Lighting Set, ABUS Frame Lock, Painted Fenders, Internal Cable Routing, Painted Rims, Alloy Double-Prong Kickstand, and Stainless Steel and Anti-Rust Hardware

SPECIAL FEATURES

FRAMESET

FRAME

WHEELSET

6061-T6 Aluminum w / Patented Flat Foot Technology ®

DRIVETRAIN

COLOR

BRAKING

STEP-THRU / SKY BLUE

Traditional: Ebony Step -Thru: Ebony, Sky Blue

SEATING

TOWNIE GO!

MODEL

CONTROLS

TOWNIE GO!

SPECIFICATIONS AND AVAILABILITY ARE SUBJECT TO CHANGE WITHOUT NOTICE.

STEP-THRU / EBONY 31

Loft™ is a lightweight commuter bike inspired by those who live, breathe and ride in cities all around the world. Designed with a functional minimalism in mind, the Loft is built to handle the rigors of the streets. Potholes, cabs, police tape, 4th floor walk-ups. Whatever. The clean lines and straight bars give it a nice, unaffected look while the 700c wheels, foot-forward positioning and upright riding position provide optimum speed, comfort and control. Available in a bunch of speeds from the fixie-like single to the versatile 7-speed, you’ll find one that’s right up your alley. So to speak.

If you want bells and whistles, go to the circus. This is a gritty, lightweight city bike that won’t break the bank. Built with a durable steel frame and fork, simple coaster brake and alloy double wall rims.

LOFT 1

MEN’S / MATTE BLACK / SINGLE-SPEED

HI-TENSILE STEEL FR AME AND FORK SINGLE-SPEED W / COASTER BR AKE ALLOY CR ANKSET W / 4 4 T ALLOY CHAINRING AND GUARD SE ALED C ARTRIDGE BOT TOM BR ACKET DOUBLE-WALL ALLOY RIMS 70 0 x 3 8c MIXED TRE AD TIRES 34

LOFT 1

MEN’S / NICKEL PLATED / SINGLE-SPEED

Just enough gussy to get you up. The 3i is an all-weather, low-maintenance commuter with a 3-speed internal gear hub, fenders and a rear rack. It sports the same lightweight, durable alloy frame as its counterparts.

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO NE XUS INTERNAL 3 -SPEED W / FREE WHEEL SHIMANO RE VO T WIST SHIF TER PAINTED FENDERS SE ALED C ARTRIDGE BOT TOM BR ACKET ALLOY CR ANKSET W / 4 4T ALLOY CHAINRING AND GUARD ALLOY DUAL PIVOT C ALIPER BR AKES DOUBLE WALL ALLOY RIMS ALLOY RE AR R ACK 70 0 x 3 8c MIXED TRE AD TIRES

LOFT 3i

MEN’S / BLACK / 3-SPEED

LOFT 3i

LADIES’ / WHITE / 3-SPEED

MEN’S / GREY / 3-SPEED

LOFT 3i

LADIES’ / MANGO / 3-SPEED

LOFT 7D

MEN’S / BRICK RED / 7-SPEED

LADIES’ / TEAL / 7-SPEED

LOFT 7D

LADIES’ / CITRINE / 7-SPEED

MEN’S / MATTE WHITE / 7-SPEED

LOFT 7D

This modern day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable. The wide range gearing is perfect for everything from the bike path to beer runs. The 7D comes equipped with an alloy frame, 7-speed drivetrain and fenders for all-weather riding.

70 0 x 3 8c TIRES

DOUBLE WALL ALLOY RIMS

ALLOY DUAL PIVOT C ALIPER BR AKES

SE ALED C ARTRIDGE BOT TOM BR ACKET

ALLOY CR ANKSET W / 4 4T ALLOY CHAINRING AND GUARD

PAINTED FENDERS

SHIMANO RE VO T WIST SHIF TER

SHIMANO ACER A 7-SPEED W / MEGAR ANGE GE ARING

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME

You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the cities ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame.

Men’s: Grey, Black Ladies’: Mango, White

Men’s: Brick Red, Matte White Ladies’: Citrine, Teal

Men's: Brushed Aluminum Ladies': Blizzard Blue

HI-Ten Steel w/ Patented Flat Foot Technology ® Men’s: Regular, Large

6061-T6 Aluminum w / Patented Flat Foot Technology ® Men’s: Regular, Large Ladies’: Regular

6061-T6 Aluminum w/ Patented Flat Foot Technology ® Men’s: Regular, Large Ladies’: Regular

6061-T6 Aluminum w / Patented Flat Foot Technology ® Men’s: Regular, Large Ladies’: Regular

FRAME

Hi-Ten Steel Unicrown, Tapered/Radiused Leg

FORK

1“ Steel Threaded

HEADSET

Sealed Cartridge 68mm/116mm

BOTTOM BRACKET

Double-Wall Alloy, 700c x 32h

RIMS

14 Gauge Stainless/ Brass Nipples

SPOKES

Alloy 36h, Nutted

Alloy 32h, Nutted

FRONT HUB

Coaster Brake, Steel, 36h

Shimano Nexus 3-Speed Internal F/W Steel 32h

Alloy 32h, Nutted

Shimano Nexus 7-Speed Internal F/W Steel 32h

REAR HUB

700 x 38c Mixed Tread

TIRES

Forged Alloy, 170mm w / 44T, Alloy Chainguard

CRANKSET

Alloy/Resin Platform

PEDALS

N/A

Shimano Revo 3-Speed Twist Shifter

Shimano Revo 7-Speed Twist Shifter

SHIFTERS

N/A

FRONT DERAILLEUR

N/A

Shimano Acera 7-Speed

N/A

REAR DERAILLEUR

20t

Shimano 7-Speed 14-34t

20t

CASSETTE/REAR COG

KMC Z51 1/2” x 1/8” Nickel Plated

KMC Z51 1/2” x 3/32” Nickel Plated

KMC Z51 1/2” x 1/8” Nickel Plated

CHAIN

F: N/A R: Coaster Brake

F/R: Alloy Dual Pivot Caliper

BRAKE

N/A

Alloy 3-Finger, Reach Adjustable

LEVERS

Cyclo-Tourist Retro

Retro Leatherette Dual Spring

SADDLE

Alloy Micro Adjust 27.2mm x 350mm

SEATPOST

Alloy Custom Bend 30mm Rise

HANDLEBAR

Steel 25.4mm Quil

Forged Alloy 25.4mm Quill

STEM

PAINTED FENDERS

Hand-Stitched Leatherette

GRIPS

SE ALED C ARTRIDGE BOT TOM BR ACKET

Ring Lock Mounts, Dual Water Bottle/Accessory Mounts, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware

Painted Fenders, Loft Alloy Rear Rack, Ring Lock Mounts, Dual Water Bottle/Accessory Mounts, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware

Painted Fenders, Ring Lock Mounts, Dual Water Bottle/Accessory Mounts, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware

Painted Fenders, Loft Alloy Rear Rack, Ring Lock Mounts, Dual Water Bottle/Accessory Mounts, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware

SPECIAL FEATURES

LOFT 7i

MEN’S / BRUSHED ALUMINUM / 7-SPEED

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO NE XUS INTERNAL 7-SPEED W / FREE WHEEL SHIMANO RE VO T WIST SHIF TER

ALLOY CR ANKSET W / 4 4T ALLOY CHAINRING AND GUARD ALLOY DUAL PIVOT C ALIPER BR AKES

WHEELSET

Men’s: Nickel Plated, Matte Black

FRAMESET

MODEL

DRIVETRAIN

LOFT 7i

BRAKING

LOFT 7D

SEATING

LOFT 3i

CONTROLS

LOFT 1

SPECIFICATIONS AND AVAILABILITY ARE SUBJECT TO CHANGE WITHOUT NOTICE.

DOUBLE WALL ALLOY RIMS ALLOY RE AR R ACK 40

LOFT 7i

LADIES’ / BLIZZARD BLUE / 7-SPEED

A modern take on the Dutch city bike, the Amsterdam ® will make you fall in love with cycling all over again with its elegant combination of practicality, comfort and style. The fast-rolling 700c wheels mixed with our patented Flat Foot Technology ® provide a nice, easy ride while the full chainguard and fenders let you ride without fear of messing up your threads. It’s perfect for everyday transportation, running errands or just rolling around town. Some models are dressed up with additional features like a coat /skirt guards, racks, lights and the coveted bell. Ding, ding.

Like the perfect find in a boutique, Amsterdam Fashion bikes bring something distinctively sophisticated and unique to cycling. Their charm is evident in the meticulously detailed designs that let you ride without a care. It looks like a runway piece. It rides like your favorite pair of jeans. Itâ&#x20AC;&#x2122;s all artfully coordinated with the colorful rims and matching bell. Finally, the headlight lets you strut your stuff day and night.

AMSTERDAM LOVE 3i

LADIESâ&#x20AC;&#x2122; / WHITE / 3-SPEED

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO NE XUS INTERNAL 3 -SPEED OR 7-SPEED W / COASTER BR AKE SHIMANO RE VO T WIST SHIF TER SHIMANO NE XUS FRONT ROLLER BR AKE FULL CHAINGUARD AND INTEGR ATED ALLOY CR ANK ALLOY COAT/SKIRT GUARD SHIMANO DYNAMO FRONT HUB HUB DYNAMO POWERED SPANNINGA FRONT AND RE AR LED LIGHTS PAINTED DOUBLE-WALL ALLOY RIMS PREMIUM CHROME 70 0 x 4 0 c CIT Y TIRES ALLOY RE AR R ACK MATCHING BELL

AMSTERDAM JOYRIDE 3i / 7i

LADIES’ / BRIGHT PINK / 3-SPEED OR 7-SPEED

AMSTERDAM BLOOM 3i / 7i

LADIES’ / CREAM / 3-SPEED OR 7-SPEED

AMSTERDAM FORGET-ME-NOT 3i

LADIES’ / YELLOW / 3-SPEED

AMSTERDAM ORIGINAL 3i

LADIES’ / DEEP PINK / 3-SPEED

AMSTERDAM ORIGINAL 3i

LADIES’ / SPRING GREEN / 3-SPEED

AMSTERDAM ORIGINAL 3i

MEN’S / DARK BLUE METALLIC / 3-SPEED

AMSTERDAM ORIGINAL 3i

A stylish, streamlined Dutch bike with Amsterdam signature features: comfortable and efficient patented Flat Foot Technology ®, full chain guard and matching full fenders. Stunning in its simplicity, yet playful with its palette.

LADIES’ / ORANGE / 3-SPEED

LADIES’ / CREAM / 3-SPEED

POLISHED DOUBLE-WALL ALLOY RIMS

MATCHING FULL FENDERS

FULL CHAINGUARD AND INTEGR ATED ALLOY CR ANK

70 0 x 4 0 c CIT Y TIRES

SHIMANO RE VO T WIST SHIF TER

ALLOY C ALIPER BR AKE

SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME

MEN’S / DARK RED METALLIC / 3-SPEED

A truly aristocratic ride. The Royal 8i is our lightweight aluminum premium-edition Dutch bike: well-bred for stylish luxury and yet practical everyday cycling. Top-ofthe-line Shimano Nexus 8-speed internal hub, smooth and powerful front and rear roller brakes and durable tires with Kevlar ® puncture-resistant casing are a few of the special upgraded features that adorn Electra’s comfortable and ergonomic Amsterdam frame with patented Flat Foot Technology ®. Now anyone can feel like royalty.

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO NE XUS INTERNAL 8 -SPEED W / FREE WHEEL SHIMANO NE XUS T WIST SHIF TER SHIMANO NE XUS FRONT AND RE AR ROLLER BR AKE ABUS RING LOCK FULL CHAINGUARD AND INTEGR ATED ALLOY CR ANK ALLOY COAT/SKIRT GUARDS SHIMANO DYNAMO FRONT HUB HUB DYNAMO POWERED SPANNINGA FRONT AND RE AR LED LIGHTS PREMIUM CHROME 70 0 x 4 0 c CIT Y TIRES W / KE VL AR ® PUNCTURE-RESISTANT C ASING ALLOY RE AR R ACK CUSTOM BELL

AMSTERDAM ROYAL 8i

MEN’S / SATIN GRAPHITE / 8-SPEED

AMSTERDAM ROYAL 8i

LADIES’ / AQUAMARINE / 8-SPEED

MEN’S / BLACK / 8-SPEED

AMSTERDAM ROYAL 8i

LADIES’ / PEARL WHITE / 8-SPEED

Dutch Royal 6061-T6 Aluminum w / Patented Flat Foot Technology ®

FRAME

Hi-Ten Steel Unicrown, Curved/Tapered Leg

4130 Chromoly, Unicrown; Tapered, Radiused Leg

FORK

1 1/8” Steel Threaded

1 1/8” Alloy Threaded

HEADSET

Sealed Cartridge 68mm/116mm

BOTTOM BRACKET

Painted Double-Wall Alloy 36h

RIMS

14 Gauge Stainless/Brass Nipples

SPOKES

Shimano Nexus Dynamo w / Roller Brake 36h

Alloy Low Flange Nutted 36h

Shimano Nexus Dynamo w / Roller Brake 36h

FRONT HUB

Shimano Nexus 3-Speed Internal w / Coaster Brake 36h

Shimano Nexus 8-Speed Internal

REAR HUB

City 700 x 40c (Cream Color on Joyride)

City 700 x 40c (Cream Color on Select Models)

City 700 x 40c w / Kevlar ® Puncture-Resistant Casing (Cream Color on Aquamarine)

TIRES

Forged Alloy 170mm w / Steel 38T Chainring

CRANKSET

Resin Platform w / Non-Slip Tread

Alloy Platform w / Non-Slip Rubber Tread

PEDALS

Shimano Revo 3-Speed Twist w / Optical Gear Display

Shimano Nexus 8-Speed Twist w / Optical Gear Display

SHIFTERS

N/A

FRONT DERAILLEUR

N/A

REAR DERAILLEUR

Shimano 19T

CASSETTE/REAR COG

Taya 1/2”x 1/8” GST Rustproof

CHAIN

Front: Shimano Nexus Roller w / Cooling Fin BR-IM45, Rear: Shimano Coaster

Front: Cold Forged Alloy Side-Pull Rear: Shimano Coaster

Front/Rear: Shimano Nexus Roller w / Cooling Fin BR-IM45

BRAKE

Alloy 4-Finger, Reach Adjustable

Alloy Micro-Adjust 27.2mm x 350mm

LEVERS

Retro Leatherette w / Steel Springs

SADDLE

Classic Alloy Pillar 27.2mm x 350mm

Butted Alloy Micro Adjust 27.2mm x 350mm

SEATPOST

Alloy Custom Bend 24.8” Width/3.5” Rise

HANDLEBAR

Alloy Head, 1 1/8” Steel Quill, 40mm Extension

STEM

Ergo-Shaped Hand-Stitched Leatherette

GRIPS

Ring Lock Mounts, Full Chainguard, Coat/Skirt Guards, Painted Steel Fenders, Alloy Rear Rack W / Strap, Spanninga Front and Rear Hub Dynamo-Powered LED Lighting Set, Matching Bell, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, Premium Chrome

Ring Lock Mounts, Full Chainguard, Painted and Pinstriped Steel Fenders, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, Premium Chrome

Ring Lock Mounts, Full Chainguard, Coat/Skirt Guards, ABUS Ring Lock, Painted and Pinstriped Steel Fenders, Alloy Rear Rack W / Strap, Spanninga Headlight and Rear Hub Dynamo-Powered LED Lighting Set, Matching Bell, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, Premium Chrome

SPECIAL FEATURES

WHEELSET

Dutch Royal 6061-T6 Aluminum w / Patented Flat Foot Technology ®

DRIVETRAIN

Dutch Royal 6061-T6 Aluminum w / Patented Flat Foot Technology ®

FRAMESET

MODEL

COLOR

BRAKING

ROYAL 8i

Men’s: Black, Satin Graphite Ladies’: Pearl White, Aquamarine

SEATING

ORIGINAL 3i

Men’s: Dark Red Metallic, Dark Blue Metallic Ladies’: Orange, Cream, Deep Pink, Spring Green

CONTROLS

FASHION 3i

Forget-Me-Not: Yellow Joyride*: Bright Pink Bloom*: Cream Love: White

*Also available with Shimano Nexus 7-Speed Internal w/Coaster Brake 36h SPECIFICATIONS AND AVAILABILITY ARE SUBJECT TO CHANGE WITHOUT NOTICE.

Love is in the details. After one look at the Ticino ® you’ll be ready for a serious commitment. The retro-inspired hubs, cranksets, chainrings, tourist handlebars, forks, pedals and rims show off the classic craftsmanship reminiscent of the European bike builders of the 40s and 50s. But it’s more than just a pretty face. Great for everyday transportation and longer distances, the Ticino sports fast-rolling 700c wheels and a lightweight frame for a fine-tuned, smooth-gliding ride.

This 7-speed bike is the epitome of simple elegance. The hammered fenders are the perfect accent to its understated style and clean design. Choose either the traditional men’s diamond frame or the graceful ladies’ mixte frame.

6 0 61-T6 ALUMINUM FR AMESET INVESTMENT- C AST CROWN, TAPERED -LEG, STEEL FORK SHIMANO 7-SPEED ALTUS DRIVETR AIN SHIMANO T X50 THUMB SHIF TER PLUS FORGED ALLOY CR ANKSET W / 42T CHAINRING/DUAL GUARDS SHIMANO C ANTILE VER BR AKES [MEN’S] CENTER-PULL BR AKES [L ADIES’] 32H LOW FL ANGE ALLOY HUBSET DOUBLE-WALL ALLOY RIMS 70 0 x 35c TIRES TICINO DUAL-DENSIT Y SADDLE HAMMERED ALLOY FENDERS

TICINO 7D

MEN’S / MIDNIGHT BLUE / 7-SPEED

TICINO 7D

LADIES’ / LEMON CHIFFON / 7-SPEED

TICINO 8D

MEN’S / GOLD PATINA / 8-SPEED

LADIES’ / WISTERIA / 8-SPEED

LADIES’ / GLACIER BLUE / 8-SPEED

TICINO 8D

MEN’S / RACING GREEN / 8-SPEED

TICINO 8D

The Ticino 8D is packed with Electra design details. Like vintage, hammered-finish alloy fenders, classically styled alloy crankset, touring pedals and a brilliant chrome-plated stem. Unique reverse-hinged bar-end levers operate retro-style brakes — cantilevers on the men’s and center-pulls on the ladies’.

70 0 x 35c TIRES

HAMMERED ALLOY FENDERS

TICINO TOURING PEDAL S

TICINO DUAL- DENSIT Y SADDLE

ELEC TR A ELITE DOUBLE-WALL ALLOY RIMS

32H LOW FL ANGE HUBSET

TEK TRO C ANTILE VER BR AKES [MEN’S], ALLOY CENTER-PULL BR AKES [L ADIES’]

FORGED ALLOY CR ANKSET W / 42T ALLOY CHAINRING DUAL GUARDS

SHIMANO ACER A R APIDFIRE SHIF TER

SHIMANO 8 -SPEED CL ARIS DRIVETR AIN

INVESTMENT- C AST CROWN, TAPERED LEG, BUT TED CHROMOLY FORK

BUT TED 6 0 61 ALUMINUM FR AMESET

No expense spared, no detail overlooked on our flagship Ticino 20D. Handcrafted, butted 6061 aluminum frame. Classic hand-brazed, tapered, butted chromoly, double-chromed investment crown fork. Enduring reverse-hinged brake levers and exclusive wrapped grips. Wide-range Shimano Tiagra 20-speed gearing and Rapidfire trigger shifters, lightweight polished alloy rear carrier, Japanese Panaracer Pasela 35c skinwall tires and a host of vintage touches. Normally youâ&#x20AC;&#x2122;d be placed on a waiting list for a handmade bike like this.

TICINO 20D

MENâ&#x20AC;&#x2122;S / BLACK / 20-SPEED

BUT TED 6 0 61 ALUMINUM FR AMESET TR ADITIONAL HAND -BR A ZED, INVESTMENT C AST CROWN, TAPERED -LEG CHROMOLY FORK SHIMANO 20 -SPEED TIAGR A DRIVETR AIN

TICINO DUAL-DENSIT Y SADDLE TICINO ALLOY TOURING PEDAL S

6061-T6 Butted Aluminum Men’s: Regular, Large Ladies’: Regular

FRAME

Steel Investment-Cast Lugged Crown; Tapered, Radiused Blades

Steel Investment-Cast Lugged Crown; Tapered, Radiused Chromoly Blades

Steel Investment-Cast Lugged Crown; Tapered, Radiused, Butted Chromoly Blades

FORK

1 1/8” Steel Threaded

1 1/8” Alloy Threaded

HEADSET

Sealed Cartridge 68mm/113mm

Sealed Cartridge 68mm/110mm

BOTTOM BRACKET

Double-Wall Alloy 32h

Electra Elite Double-Wall Alloy w / Stainless Eyelets 32h

Electra Elite Double-Wall Alloy w / Stainless Eyelets 32h, High-Polished

RIMS

14 Gauge Stainless/Brass Nipples

SPOKES

Alloy Low Flange 32h/QR

Ticino Five Star High Flange 32h/QR

FRONT HUB

Alloy Low Flange 32h/QR

Alloy Low Flange Cassette 32h/QR

Ticino Five Star High Flange Cassette 32h/QR

REAR HUB

700 x 35c, Mixed Tread Skinwall

Panaracer Pasela 700 x 35c, 66 TPI Aramid Folding Bead

TIRES

Ticino Forged Alloy 172.5mm (Men’s Regular), 175mm (Men’s Large), 170mm (Ladies’) w / 42T Chainring/ Double-Alloy Chainguards

Ticino Forged Alloy172.5mm (Men’s Regular), 175mm (Men’sLarge), 170mm (Ladies’) w / 42T Chainring/ Double-Alloy Chainguards

Ticino Forged Alloy 172.5mm (Men’s Regular), 175mm (Men’s Large), 170mm (Ladies’) w / 7075 Alloy 50/39T Compact Double Chainrings

CRANKSET

Alloy City w / Non-Slip Rubber Tread

Ticino Touring Pedal Alloy Body w / Alloy Cage

PEDALS

HAND -BR A ZED CHROMOLY QUILL STEM HAMMERED ALLOY FENDERS ALLOY RE AR C ARRIER

TICINO 20D

LADIES’ / MERLOT / 20-SPEED

Shimano 7-Speed Thumb Shifter Plus

Shimano 8-Speed Rapidfire Trigger

Shimano Tiagra 10-Speed Rapidfire Trigger

SHIFTERS

N/A

Shimano Tiagra 10-Speed

FRONT DERAILLEUR

Shimano Altus 7-Speed

Shimano Claris 8-Speed

Shimano Tiagra 10-Speed

REAR DERAILLEUR

Shimano 7-Speed 14-34T

SRAM 8-Speed 11-28T

Shimano Tiagra 10-Speed 12-30T

CASSETTE/REAR COG

KMC Z7 Nickel Plated

Shimano 10-Speed

CHAIN

Front/Rear: (Men’s) Shimano Cantilever Front/Rear: (Ladies’) Alloy Center-Pull

Front/Rear: (Men’s) Tektro Cantilever Front/Rear: (Ladies’) Alloy Center-Pull

BRAKE

Alloy 4-Finger, Reach Adjustable

Alloy Micro-Adjust 27.2mm x 350mm

Bar End Alloy 4-Finger, Reach Adjustable

LEVERS

Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Cover, Stainless Steel Bag Loops

SADDLE

Alloy 27.2mm x 350mm

Alloy Micro-Adjust 27.2mm x 350mm

SEATPOST

Ticino Cyclo-Tourist 6061 Alloy 25.4mm Clamp, 640mm Width/70mm Rise

HANDLEBAR

25.4mm Tig-Welded Quill, Regular: 80mm Extension, 15º Rise Large: 100mm Extension, 10º Rise

25.4mm Brazed Chromoly Quill, Regular: 80mm Extension, 15º Rise Large: 100mm Extension, 10º Rise

STEM

Electra Hand-Stitched

Electra Cyclo-Tourist Ergo Base w / Leatherette Tape Wrap

GRIPS

Hammered Alloy Fenders, Stainless Steel and Anti-Rust Hardware

Hammered Alloy Fenders, Rear Alloy Carrier, Stainless Steel and Anti-Rust Hardware

SPECIAL FEATURES

FRAMESET

PANAR ACER PASEL A AR AMID FOLDING BE AD 70 0 x 35c TIRES

6061-T6 Butted Aluminum Men’s: Regular, Large Ladies’: Regular

WHEELSET

ELECTR A ELITE HIGH-POLISHED DOUBLE-WALL ALLOY RIMS W / STAINLESS E YELETS

COLOR

DRIVETRAIN

TICINO FIVE STAR HIGH FL ANGE 32H HUBSET

MODEL

Men’s: Black Ladies’: Merlot

BRAKING

TEK TRO C ANTILE VER BR AKES [MEN’S] ALLOY CENTER-PULL BR AKES [L ADIES’]

TICINO 20D

Men’s: Gold Patina, Racing Green Ladies’: Wisteria, Glacier Blue

SEATING

TICINO FORGED ALLOY COMPACT DOUBLE 5 0/39T CR ANKSET

TICINO 8D

Men’s: Midnight Blue Ladies’: Lemon Chiffon

CONTROLS

TICINO 7D

SHIMANO TIAGR A R APIDFIRE SHIF TERS

SPECIFICATIONS AND AVAILABILITY ARE SUBJECT TO CHANGE WITHOUT NOTICE.

This is the bike that started it all. 22 years ago we launched the company on the idea that we could improve on an American classic. So we opened up the frame geometry, moved the pedals forward, relaxed the seat angle and gave the entire body some breathing room. The result was a less clunky, more ergonomic ride that features our patented Flat Foot Technology®. And then we dialed it in with our signature Electra style and attention to detail. 22 years later, our Cruiser collection is all grown up. Choose between an alloy or steel frame, single or multiple gears, and a variety of styles and accessories that let your true self shine. With so many colors and personalities to consider, you’ll want to be sure to notice the brand new Ladies’ Fashion models, Classic Cruisers and Men’s Attitude bikes. They’re pretty sweet. Once you’ve decided on your bike, check out Electra apparel and accessories on electrabike.com for more ways to customize your ride.

Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep.

KOA 3i

LADIES’ / WHITE / 3-SPEED

6 0 61-T6 ALUMINUM BOOMER ANG FR AME SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE SHIMANO NE XUS RE VO SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET 26” X 2.125” TIRES MATCHING BELL NATUR AL WOOD FRONT & RE AR R ACK

WREN 3i

GYPSY 3i

GENUINE LE ATHER STRE AMERS [ WREN, SUGAR SKULL S]

MATCHING BELL AND BASKET [GYPSY ]

26” X 2.125” TIRES

ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET

SHIMANO NE XUS RE VO SHIF TER

SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE

LADIES’ / BLACK / 3-SPEED OR 7-SPEED

LADIES’ / YELLOW FADE / 3-SPEED

SUGAR SKULLS 3i / 7i

LADIES’ / AUBERGINE / 3-SPEED

DAISY 3i

LADIES’ / FOREST GREEN / 3-SPEED

6 0 61-T6 ALUMINUM BOOMER ANG FR AME

CHROMA 3i

LADIES’ / WHITE / 3-SPEED

FLORA & FAUNA 3i

LADIES’ / BLACK / 3-SPEED

KARMA 3i

LADIES’ / PURPLE FADE / 3-SPEED

DREAMTIME 3i

LADIES’ / EMERALD / 3-SPEED

NIGHT OWL 3i

SHIMANO NEXUS INTERNAL 3-SPEED W / COASTER BRAKE

GENUINE LEATHER STREAMERS [BLANC ET NOIR, BETTY, HANAMI]

CLASSIC FORK STRUTS, DICE VALVE CAPS [BLACK BETT Y]

MATCHING BELL [BLANC ET NOIR, NIGHT OWL, HANAMI]

26”X 2.125” TIRES

ALLOY CRANK AND SEALED CARTRIDGE BOTTOM BRACKET

SHIMANO NEXUS REVO SHIFTER

HANAMI 3i

LADIES’ / BLACK / 3-SPEED

LADIES’ / MIDNIGHT BLUE / 3-SPEED

BLACK BETTY 3i

LADIES’ / WHITE / 3-SPEED

LADIES’ / BLUE FADE / 3-SPEED

BLANC ET NOIR 3i

6061-T6 ALUMINUM BOOMERANG FRAME

SANS SOUCI 3i

LADIES’ / CREAM / 3-SPEED

FPO

GENUINE LE ATHER STRE AMERS

Cars. Motorcycles. Fighter planes. If it’s got an internal combustion engine, we like it. But when the situation calls for a little legwork, the Men’s Attitude Cruisers fit the bill. They’ve been pinstriped, chopped, flamed and stretched for a custom look inspired by the hotrod culture. The modified frames and components like tricked out forks, struts, fenders, handlebars, racks and tires give each bike a style of their own. Throw in a little Flat Foot Technology ® and you’ve got yourself one sweet ride.

TIGER SHARK 3i

RATROD 3i

ALUMINUM / MEN’S / MIDWAY GREY / 3-SPEED

ALUMINUM / MEN’S / MATTE BLACK / 3-SPEED

6 0 61-T6 ALUMINUM STRE AM RIDE ® FR AME SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE

FPO

SHIMANO NE XUS RE VO SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET 26” X 2.125” HOTSTER FL AME TIRES DICE VALVE C APS

MOD 3i

ALUMINUM / MEN’S / BLACK / 3-SPEED 83

INDY 3i

ALUMINUM / MEN’S / RED / 3-SPEED

6 0 61-T6 ALUMINUM BULLET TANK FR AME SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE SHIMANO NE XUS RE VO SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET ALLOY FENDER STAYS CL ASSIC FORK STRUTS 26” X 2.35” VINTAGE DIAMOND BALLOON TIRES MATCHING BELL [ TIGER SHARK ] 84

Remember when your biggest worry was getting home before the streetlights came on? The Moto does. We’ve taken our beach cruiser and added a touch of old school BMX and new school off-road to give you the ultimate play bike. You’re not exactly going to be joining the race circuit on it, but you’ll definitely be popping some sick wheelies and hopping every curb in sight. Go ahead and lay down a little rubber if you want to. Available in the simple single-speed or a little fancier 3-speed.

6 0 61-T6 ALUMINUM MOUNTAIN CRUISER FR AME SINGLE-SPEED W / HAYES DISC BR AKES BMX HOLLOW CHROMOLY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET ALLOY SE AT POST 2 9”x 2.125” ELEC TR A MOTO KNOBBY TIRES

MOTO 1

MEN’S / MATTE BLUE / SINGLE-SPEED

6 0 61-T6 ALUMINUM MOUNTAIN CRUISER FR AME SR AM I-MOTION 3 -SPEED W / HAYES DISC BR AKES BMX HOLLOW CHROMOLY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET ALLOY SE AT POST 2 9”x 2.125” ELEC TR A MOTO KNOBBY TIRES

MOTO 1

MEN’S / MATTE BLACK / SINGLE-SPEED

MOTO 3i

MEN’S / MATTE CREAM / 3-SPEED

SPARKER SPECIAL 3i

ALUMINUM / MEN’S / BLACK / 3-SPEED

6 0 61-T6 ALUMINUM CL ASSIC FR AME SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE SHIMANO NE XUS RE VO SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET ALLOY SE AT POST 26”x 2.125” RETRORUNNER FRONT TIRE AND 24”x 3.0” FAT TI- O RE AR TIRE

6 0 61-T6 ALUMINUM STRE AM RIDE ® FR AME W/ WOODEN TANK PL ATE SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE SHIMANO NE XUS RE VO SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET SHIMANO NE XUS FRONT ROLLER BR AKE PAINTED ALLOY FRONT TR AY AND RE AR R ACK W/ WOOD SL ATS 26”x 2.35” VINTAGE DIAMOND BALLOON TIRES Blank wooden plate available to create custom signage. Go to electrabike.com for details.

DELIVERY 3i

ALUMINUM / MEN’S / BROWN OR RED (LEFT FT P PAGE) / 3-SPEED

DELIVERY 3i

ALUMINUM / MEN’S / CHICAGO GREY / 3-SPEED 93

HYDROFORMED 6 0 61-T6 ALUMINUM FR AME

SR AM I-MOTION 3 -SPEED W / COASTER BR AKE / SHIMANO NE XUS 8 -SPEED COASTER BR AKE

SR AM I-MOTION INTERNAL 3 -SPEED W / COASTER BR AKE

SR AM I-MOTION T WIST SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET 24”x 3.0” FAT TI- O TIRES

ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET MECHANIC AL FRONT DISC BR AKE 24”x 3.0” FAT TI- O TIRES

EIGHT BALL VALVE C APS

STRAIGHT 8 3i / 8i

SR AM I-MOTION 3 -SPEED SHIF TER

ALUMINUM / MEN’S / BLACK SATIN / 3-SPEED OR 8-SPEED

FAST 5 3i

ALUMINUM / MEN’S / MATTE TITANIUM / 3-SPEED

Ed “Big Daddy” Roth was, to many, the consummate artist, free-spirited maverick of Southern California’s car culture of the 1950s through the ‘90s. His Rat Fink grinning, fly-pestered image is an icon of the Southern California car scene and beatnik years. Ed was constantly inventing and innovating new cars, new trikes and new bikes. We believe Ed would be pleased to find that his namesake is the coolest of cool bikes.

RAT FINK 3i

ALUMINUM / MEN’S / METAL FLAKE GREEN / 3-SPEED

EXTRA-STRETCHED HYDROFORMED 6061-T6 ALUMINUM FRAME SHIMANO NEXUS INTERNAL 3-SPEED W / COASTER BRAKE SHIMANO NEXUS REVO SHIFTER EXTRA LONG CHROME PLATED TRIPLE CLAMP FORK ALLOY CRANK AND SEALED CARTRIDGE BOTTOM BRACKET 24”x 3.0” FATTI-O TIRES DICE VALVE CAPS [RAT FINK]

GHOSTRIDER 3i 96

ALUMINUM / MEN’S / BLACK / 3-SPEED

98 99

HAWAII 3i

ALUMINUM / LADIES’ / RED / 3-SPEED

ALUMINUM / LADIES’ / PINK / 3-SPEED

ALUMINUM / LADIES’ / PURPLE METALLIC / 3-SPEED / ALSO AVAILABLE IN 24" WHEELS

HAWAII 3i

ALUMINUM / LADIES’ / LIME METALLIC / 3-SPEED

HAWAII 3i

Never underestimate a classic. It pedals smooth and sweet, but still invokes all the classic cruiser’s dreamy lines and vintage styling. Twenty years ago, we were the first to paint flowers on a bike. Today, we’ve refined the traditional cantilever frame, added our patented Flat Foot Technology® and offer a variety of gearing options. From distinctively refined Cruiser graphics to the two-tone dart paint on the Super Deluxe to the hibiscus floral design on the Hawaii, fun rolls with every ride.

HAWAII CUSTOM GRIPS AND HAWAII CUSTOM BELL

PAINTED ALLOY RIMS

26”x 2.125” BLOSSOM TRAIL WHITEWALL TIRES [24”x 2.125” STRAT-O-BALLOON WHITEWALL TIRES ON 24”]

ALLOY CRANK AND SEALED CARTRIDGE BOTTOM BRACKET

SHIMANO NEXUS REVO SHIFTER

SHIMANO NEXUS INTERNAL 3-SPEED W / COASTER BRAKE

6061-T6 ALUMINUM CLASSIC FRAME

6 0 61-T6 ALUMINUM CL ASSIC FR AME SHIMANO NE XUS INTERNAL 3 -SPEED W / COASTER BR AKE SHIMANO NE XUS RE VO SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET PAINTED ALLOY RIMS RE AR R ACK CL ASSIC FORK STRUTS ALLOY FENDER STAYS 26”x 2.125” RETRORUNNER TIRES

SUPER DELUXE 3i

ALUMINUM / MEN’S / NAVY/CREAM / 3-SPEED D

SUPER DELUXE 3i

ALUMINUM / LADIES’ / AQUA/CREAM / 3-SPEED 101

CL ASSIC STEEL FR AME SINGLE-SPEED W / COASTER BR AKE ALLOY RIMS STAINLESS STEEL SPOKES 26”x 2.125 ” CL ASSIC KNOBBY TIRES

CRUISER 1

102

MEN’S / MATTE KHAKI / SINGLE-SPEED / ALSO AVAILABLE IN TALL

BLACK / SINGLE-SPEED / ALSO AVAILABLE IN TALL AND IN 24” WHEELS

RED METALLIC / SINGLE-SPEED

SILVER / SINGLE-SPEED

104 105

CRUISER 1

LADIES’ / LIGHT BLUE / SINGLE-SPEED

CRUISER 1

LADIES’ / RED / SINGLE-SPEED

LADIES’ / SEAFOAM / SINGLE-SPEED / ALSO AVAILABLE IN 24” WHEELS

CRUISER 1

LADIES’ / PINK / SINGLE-SPEED / ALSO AVAILABLE IN 24” WHEELS

LADIES’ / BLACK / SINGLE-SPEED

CRUISER 1

LADIES’ / ORANGE / SINGLE-SPEED

CRUISER 1

CRUISER 7D

MEN’S / BLACK SATIN / 7-SPEED / ALSO AVAILABLE IN TALL

LADIES’ / LIGHT BLUE / 7-SPEED

CL ASSIC STEEL FR AME SHIMANO T X-35 7-SPEED W / MEGAR ANGE 14 -3 4T GE ARING SHIMANO RE VO T WIST SHIF TER ALLOY RIMS STAINLESS STEEL SPOKES 26”x 2.125” CL ASSIC KNOBBY TIRES 106

MATTE SILVER / 7-SPEED

MATTE KHAKI / 7-SPEED

BLACK / 7-SPEED

SEAFOAM / 7-SPEED

PINK / 7-SPEED

Lightweight aluminum modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology® combined with custom bend handlebars.

CRUISER LUX 1

ALUMINUM / MEN’S / POLISHED SILVER / SINGLE-SPEED

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SINGLE-SPEED W / COASTER BR AKE ALLOY CR ANK AND SE ALED CARTRIDGE BOT TOM BR ACKET ALLOY SE AT POST 26”x 2.35” BALLOON TIRES [MEN’S] 26”x 2.125” RETRORUNNER TIRES [L ADIES’] PAINTED FENDERS [L ADIES’] 108

BLACK SATIN / SINGLE-SPEED

DARK GREY METALLIC / SINGLE-SPEED

CRUISER LUX 1

PURPLE METALLIC / SINGLE-SPEED

ALUMINUM / LADIES’ / GREEN METALLIC / SINGLE-SPEED

WHITE / SINGLE-SPEED

BLUE METALLIC / SINGLE-SPEED

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CRUISER LUX 7D

ALUMINUM / MEN’S / SILVER SATIN / 7-SPEED

CRUISER LUX 7D

CRUISER LUX 7D 112

ALUMINUM / MEN’S / DARK BLUE METALLIC / 7-SPEED

ALUMINUM / MATTE BLACK / 7-SPEED

LIGHT WEIGHT 6 0 61-T6 ALUMINUM FR AME SHIMANO T X-35 7-SPEED W / MEGAR ANGE 14 -3 4T CLE ARING SHIMANO RE VO T WIST SHIF TER ALLOY CR ANK AND SE ALED C ARTRIDGE BOT TOM BR ACKET ALLOY SE AT POST 26”x 2.35” BALLOON TIRES [MEN’S] 26”x 2.125” RETRORUNNER TIRES [L ADIES’] PAINTED FENDERS [L ADIES’]

CRUISER LUX 7D

WHITE / 7-SPEED

ALUMINUM / LADIES’ / PURPLE METALLIC / 7-SPEED

BLUE METALLIC / 7-SPEED

GREEN METALLIC / 7-SPEED

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CRUISER LUX 7D

SUPER DELUXE 3i

KIDS’ 16”

KIDS’ 20” 1/3i

MODEL

Matte Black

Red, Black

Red, Brown

Moto 1: Matte Blue, Matte Black Moto 3i: Matte Cream

Men’s: Black*, Silver, Red Metallic, Matte Khaki Ladies’: Black, Seafoam*, Pink*, Orange, Red, Light Blue

Men’s: Black Satin*, Silver, Red Metallic, Matte Khaki Ladies’: Black, Seafoam*, Pink, Light Blue

26”: Purple Metallic, Red, Lime Metallic 24”: Purple Metallic

Men’s: Dark Grey Metallic, Polished Silver, Black Satin Ladies’: White, Purple Metallic, Blue Metallic, Green Metallic

Men’s: Dark Blue Metallic, Silver Satin, Matte Black Ladies’: White, Purple Metallic, Blue Metallic, Green Metallic

Men’s: Navy/Cream Ladies’: Aqua/Cream

Mini Rod Boys’: Black, Red Hawaii Girls’: Pink, Purple Metallic

Various, Refer to Catalog Page

COLOR

FRAME

Boomerang 6061-T6 Aluminum w/Patented Flat Foot Technology®

6061-T6 Aluminum w/Hydroformed Bullet Tank and Patented Flat Foot Technology®

6061-T6 Aluminum w/Hydroformed Top Tube and Patented Flat Foot Technology®

6061-T6 Aluminum w/Hydroformed Top Tube

Stream Ride 6061-T6 Aluminum w/Patented Flat Foot Technology®

Classic 6061-T6 Aluminum w/Patented Flat Foot Technology®

Stream Ride 6061-T6 Aluminum w/ Wooden Tank Plate and Patented Flat Foot Technology®

Mountain Cruiser 6061-T6 Aluminum

Classic Steel w/Patented Flat Foot Technology®

Classic Hi-Ten Steel w/Patented Flat Foot Technology®

Classic 6061-T6 Aluminum w/Patented Flat Foot Technology®

Classic Steel

Stream Ride Hi-Ten Steel w/Patented Flat FootTechnology®

FRAME

Steel Unicrown (some models w/Classic Fork Struts*)

Steel Unicrown w/Classic Fork Struts

Steel Unicrown Straight Blade

Extra Long Triple Clamp Steel

Steel Unicrown

Steel Unicrown Straight Blade

BMX Chromoly Unicrown, Disc Brake Compatible

Steel Unicrown

Steel Unicrown w/Classic Fork Struts

Steel Unicrown

FORK

1” Steel Threaded

1 1/8” Steel Threadless

1” Steel Threaded

1 1/8” Steel, Threadless

1” Steel Threaded

HEADSET

Sealed Cartridge

9-PC Loose Ball

Sealed Cartridge

9-PC Loose Ball

BOTTOM BRACKET

Painted Alloy

Ghostrider: Polished Alloy Rat Fink: Painted Alloy

Painted Alloy

Double-Wall Alloy

Alloy

Painted Alloy

Alloy

Painted Alloy

Painted Alloy w/machined sidewalls

RIMS

14 Gauge Stainless Steel/ Brass Nipples (some models with powdercoat finish*)

14 Gauge Stainless Steel/ Brass Nipples

14 Gauge Stainless Steel/ Brass Nipples (Powdercoated on Straight 8)

14 Gauge Stainless Steel/ Brass Nipples

14 Gauge Stainless Steel/ Alloy Nipples

14 Gauge Stainless Steel/ Brass Nipples

SPOKES

Alloy 36h

Shimano Nexus HB-IM40 w/Roller Brake Alloy 36h

Alloy 32h, Disc Brake, Nutted

Steel 36h

Alloy 36h

Alloy 28h

Alloy 36h

FRONT HUB

REAR HUB

Shimano Nexus 3-Speed Internal w/Coaster Brake 36h

SRAM i-Motion 3-Speed Internal w/Coaster Brake 36h/ Shimano Nexus 8-Speed

Shimano Nexus 3-Speed Internal w/Coaster Brake 36h

Moto 1: Alloy, Cassette, Disc Brake 32h, Nutted Moto 3i: SRAM i-Motion 3-Speed Internal w/Disc Brake 32h, Nutted

Coaster 36h

Alloy 36h

Shimano Nexus 3-Speed Internal w/Coaster Brake 36h

Coaster 36h

Alloy 36h

Shimano Nexus 3-Speed Internal w/Coaster Brake 36h

Coaster 28h

1: Coaster 36h 3: SRAM i-Motion 3-Speed Internal w/Coaster Brake 36h

REAR HUB

RetroRunner, Blossom Trail or Hotster* 26”x 2.125”

Electra Vintage Diamond 26”x 2.35” (Cream on Tiger Shark and Indy)

Electra Fatti-O 24’’x 3”

Electra Hotster 26”x 2.125”

Front: RetroRunner 26”x 2.125” Rear: Fatti-O 24”x 3”

Vintage Diamond Balloon 26”x 2.35” (Cream on Delivery Brown)

Electra Moto 29” x 2.125” 30TPI, Knobby

26”: Classic Knobby 26”x 2.125” 24”: Classic Knobby 24”x 2.125”

26”: Blossom Trail 26”x 2.125” 24”: Strat-O-Balloon 24”x 2.125” (Whitewall)

Men’s: Balloon 26”x 2.35” Ladies’: RetroRunner 26”x 2.125” (Whitewall)

RetroRunner 26”x 2.125” (Whitewall on Ladies’)

Mini Rod: Hotster 16”x 2.125” Hawaii: Blossom Trail 16”x 2.125”

RatRod, Sparker, Betty: Hotster 20”x 2.125”; Chérie, Hawaii: Strat-O-Balloon 20”x 2.125”

TIRES

Classic Steel One Piece

CRANKSET

Electra Custom Alloy 3-Piece

BMX Hollow Chromoly, 175mm w/Alloy Spider, 40t Alloy Chainring

Electra Custom Alloy 3-Piece w/44T Chainring/Double Chainguards

Classic Steel One Piece

Electra Custom Alloy 3-Piece

Electra Custom Alloy 3-Piece w/44T Chainring/Double Chainguards

Electra Custom Alloy 3-Piece

Classic Steel One Piece w/44T Chainring/Double Chainguards

Electra Custom Alloy 3-Piece

CRANKSET

Electra Retro

Alloy Platform

Electra Retro

Deluxe Block

Alloy Cage w/Rubber Inserts

Electra Retro

Alloy Platform

Deluxe Block

Resin Barefoot

Electra Retro

Resin

PEDALS

Shimano Revo 3-Speed Twist w/Optical Gear Display

SRAM i-Motion Twist w/Optical Gear Display

Shimano Revo 3-Speed Twist w/Optical Gear Display

Moto 1: N/A Moto 3i: SRAM i-3 Twist Shifter w/Optical Gear Display

N/A

Shimano Revo 7-Speed Twist w/Optical Display

Shimano Revo 3-Speed w/Optical Gear Display

N/A

Shimano Revo 7-Speed Twist w/Optical Display

Shimano Revo 3-Speed Twist w/Optical Gear Display

N/A

1: N/A 3: SRAM i-Motion 3-Speed Twist w/Optical Gear Display

SHIFTERS

FRONT DERAILLEUR

N/A

FRONT DERAILLEUR

REAR DERAILLEUR

N/A

Shimano Tourney TX-35

N/A

Shimano Tourney TX-35

N/A

REAR DERAILLEUR

CASSETTE/REAR COG

22T

20T

22T

20T

22T

Shimano 14-34T

22T

Shimano 14-34T

22T

16T

20T

CASSETTE/REAR COG

CHAIN

KMC 1/2 x 1/8 Nickel Plated

KMC 410 Rustproof

KMC Z51 1/2” x 1/8” Nickel Plated

KMC 410

KMC Z51

KMC 410

KMC Z51

KMC 410

CHAIN

BRAKE

Shimano Coaster

Straight 8: Front: N/A, Rear: SRAM Coaster Fast 5: Front: Mechanical Disc, Rear: SRAM Coaster

Shimano Coaster

Front: Shimano BR-IM45 Roller Rear: Shimano Coaster

Hayes Mechanical Disc Brakes

Coaster

Alloy Linear Pull

Shimano Coaster

Coaster

Alloy Linear Pull

Shimano Coaster

Coaster

Coaster Front: Alloy Caliper; Rear: Coaster (1), SRAM Coaster (3i)

BRAKE

N/A

Alloy

N/A

Alloy

N/A

Alloy

LEVERS

N/A

Straight 8: N/A, Fast 5: Alloy

N/A

Alloy

Electra Low Profile w/Double-Coil Springs

Rat Fink: Electra Flame Bucket w/Double-Coil Springs Ghostrider: Electra Low Profile w/Double-Coil Springs

Electra Comfort w/Double-Coil Springs

Perforated Low Profile w/Double-Coil Springs

Electra Low Profile w/Double-Coil Springs

Road Retro

Electra Comfort w/Elastomer Springs

Electra Comfort w/Elastomer Springs and Hawaii Design

Ladies’: Electra Comfort w/Elastomer Springs Men’s: Perforated Low Profile w/Double-Coil Springs

Electra Low Profile w/Double-Coil Springs

Electra Kids Comfort w/Elastomer Springs and Flame Design (Mini Rod) or Hawaii Design (Girls’)

Double-Coil Springs or Elastomer Springs, Refer to Catalog Page

SADDLE

Electra Comfort with Matching Design w/Double-Coil Springs

Electra Comfort w/Elastomer Springs

Classic Steel Pillar

Classic Alloy Pillar

Classic Steel Pillar

SEATPOST

Classic Alloy Pillar

Alloy Micro-Adjust 30.9 x 350mm

Electra Bullhorn

Electra Café

Electra Bullhorn

Electra Kids Cruiser Bar

Electra Kids Cruiser

HANDLEBAR

Electra Café

Electra Attitude

Electra Bullhorn

Electra Alloy Bullhorn

Electra Café

Electra Alloy MTB Riser, 690mm Width, 25mm Rise

Alloy Classic

Alloy

STEM

Alloy Classic

Polished Alloy Classic

Threadless 4-Bolt

Alloy Classic

Polished Alloy Classic

Custom BMX Direct Mount Threadless

GRIPS

Various, Coordinated to Bike

Hand-Stitched

Electra Custom

Rat Fink: Electra Rat Fink Ghostrider: Electra Custom

Electra RatRod Flame

Electra Custom

Comfort Kraton

MTB Lock-On Type, Kraton Rubber, Alloy Lock Rings

Comfort Kraton

Hand-Stitched w/Tassels

Ladies’: Comfort Kraton Men’s: Electra Custom

Hand-Stitched

Electra Kraton

Comfort Kraton or Hand-Stitched, Refer to Catalog Page

GRIPS

Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware & Bell. Some Models Include: Wicker Basket, Front & Rear Rack, Custom Valve Caps, Bar-End & Saddle Tassels. *Refer To Catalog Page For Details

Painted Fenders, Alloy Fender Stays, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware Tiger Shark: Ding Dong Bell

Painted Stubby Rear Fender, Kickstand, and Stainless Steel and Anti-Rust Hardware, Straight 8: Checker Rear Rim, 8-Ball Valve Caps

Painted Stubby Rear Fender, Kickstand, and Stainless Steel and Anti-Rust Hardware Rat Fink: Dice Valve Caps

Painted Fenders, Dice Valve Caps, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware

Painted Stubby Rear Fender, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware

Painted Fenders, Painted Alloy Front Tray and Rear Rack with Wood Slats, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware, Spinner Bell

Water Bottle Mounts, Stainless Steel and Anti-Rust Hardware

Integrated Kickstand and Stainless Steel and Anti-Rust Hardware

Painted Fenders, Integrated Kickstand, Stainless Steel and Anti-Rust Hardware, Hawaii Design Saddle, Hawaii Grips w/Tassels, Hawaii Bell

Painted Fenders (Ladies’), Integrated Kickstand and Stainless Steel and Anti-Rust Hardware

Painted Rear Rack, Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware

Painted Fenders, Training Wheels, and Stainless Steel and Anti-Rust Hardware

Painted Fenders, Kickstand, and Stainless Steel and AntiRust Hardware

SPECIAL FEATURES

FORK

HEADSET

FRONT HUB

SHIFTERS

LEVERS SADDLE

SEATPOST

SPECIAL FEATURES

*Also available in 24” Wheels Men’s Black Satin and Matte Khaki also available in Tall

FRAMESET

CRUISER LUX 1

Rat Fink: Metal Flake Green Ghostrider: Black

WHEELSET

HAWAII 3i (26”/24”)

DRIVETRAIN

CRUISER 7D (26”/24”)

BRAKING

CRUISER 1 (26”/24”)

SEATING

MOTO 1/3i

CONTROLS

FRAMESET WHEELSET

DELIVERY 3i

Straight 8: Black Satin Fast 5: Matte Titanium

PEDALS

DRIVETRAIN

SPARKER SPECIAL 3i

RATROD 3i

Mod: Black Tiger Shark: Midway Grey Indy: Red

SPOKES

BRAKING

RAT FINK 3i/ GHOSTRIDER 3i

Various, Refer to Catalog Page

RIMS

SEATING

STRAIGHT 8 3i / 8i FAST 5 3i

COLOR

BOTTOM BRACKET

CONTROLS

BULLET TANK 3i MODELS

LADIES’ FASHION 3i MODELS

MODEL

SPECIFICATIONS AND AVAILABILITY ARE SUBJECT TO CHANGE WITHOUT NOTICE.

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Remember when you first learned how to ride? Remember riding to your friend’s house or the store? Or just taking off for nowhere in particular? It was simple and fun. Remember fun? We do. And we’re making sure your kids do too. What sets Electra apart from the pack is the patented Flat Foot Technology®. Available on all 20” models, the technology ensures proper leg extension and no tippy-toe stops so kids can focus on the enjoyment of the ride. Our specially designed kid-sized saddles, handlebars and grips help guarantee perfect fit and our unique frame design offers the adjustability to accommodate major growth spurts. While the little ones will definitely like the cool designs, the parents will appreciate the rustproof stainless steel hardware, alloy rims, fenders, and thud-resistant steel chainguards on almost all models. Choose between the 16” Cruisers (with removable training wheels) and the 20” models, and get ready to ride like the wind.

119

MINI ROD KIDS’ 1

(16” WHEELS)

BOYS’ / BLACK / SINGLE-SPEED

HAWAII KIDS’ 1

(16” WHEELS)

GIRLS’ / PINK / SIN SING GLEE-SPEE SPEED D

HAWAII KIDS’ 1

(16” WHEELS)

GIRLS’ / PURPLE METALLIC / SINGLE-SPEED

BOYS’ / RED / SINGLE-SPEED -SPEED

CRUISER HI-TEN STEEL FR AME SINGLE-SPEED W / COASTER BR AKE ALLOY RIMS, FRONT HUB, SE AT CL AMP AND STEM TR AINING WHEEL S 16”x 2.125” BLOSSOM TR AIL TIRES [HAWAII] OR 16”x 2.125” HOTSTER TIRES [MINI ROD] 120

Let kids be kids and enjoy all the quality and design details of our adult bikes, plus the benefits of Electra’s patented Flat Foot Technology®.

HAWAII KIDS’ 1 / 3i

RATROD KIDS’ 1 / 3i (20” WHEELS)

(20” WHEELS)

HAWAII KIDS’ 1

BOYS’ / MATTE BLACK / SINGLE-SPEED OR 3-SPEED

CRUISER HI-TEN STEEL FR AME SINGLE-SPEED W / COASTER BR AKE

SPARKER SPECIAL KIDS’ 1 (20” WHEELS)

GIRLS’ / PINK / SINGLE-SPEED OR 3-SPEED

BOYS’ / BLACK / SINGLE-SPEED

BETTY KIDS’ 1 / 3i (20” WHEELS)

(20” WHEELS)

GIRLS’ / PURPLE METALLIC / SINGLE-SPEED

GIRLS’ / BLACK / SINGLE-SPEED OR 3-SPEED

ALLOY RIMS, FRONT HUB AND SE AT CL AMP ALLOY STEM AND KICKSTAND 20”x 2.125” STR AT- O -BALLOON TIRES [CHÉRIE, HAWAII] OR 20”x 2.125” HOTSTER TIRES [R ATROD, SPARKER SPECIAL, BET T Y ]

CHÉRIE KIDS’ 1 / 3i 122

(20” WHEELS)

GIRLS’ / HOT PINK / SINGLE-SPEED OR 3-SPEED 123

We don’t do boring. It’s so, boring. If you’re looking at this catalog, chances are you don’t either. We love bikes. Not just the technical stuff, but everything that goes with them. The personalities. The spontaneity. The things that make each bike your own. For us, a bike isn’t simply a means to get from here to there. It’s an expression of your individuality. So go ahead, customize that thing and make it your own. It’s your bike.

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