SofarSolar

Post REI Special

REI Special "Brief"

MR. DONG BO

HEAD OF ASIA PACIFIC SALES & MARKETING SOFARSOLAR

“I see a promising future in the Indian market, I would like to share the numbers of installation capacity for this year in China is expected to be 80 gigawatts to 150 gigawatts, if we see the Indian market it is expected to be in between 15 to 20 gigawatts for this year,” – Mr. Dong Bo, Head of Asia Pacific Sales & Marketing, SofarSolar.

What are expecting from this mega event?

We are so happy to be here in this REI, we have welcomed so many guests, we have non-stop meetings and we have conveyed our brand’s value and preposition to older partners, customers and stakeholders. So I believe this event will be a milestone of the new era that SofarSolar will be more active in the C&I sector in Indian Market which covers the 50 per cent of the total demand. Besides Sofar Solar is entering into utility segment. All the big customers will now enjoy the better quality of SofarSolar products at the reasonable prices. What are the current challenges of Renewable Energy Sector especially in India?

There are quite lots of challenges. The renewable energy sector is the fastest growing industry over a decade it has become a column industry from a small dot. So from the last 10 years we have been facing lots of challenges. Recently, the challenges are – the high prices of solar modules and secondly from the great capacity to absorb the solar generation and the third one is the consistency of the policies which is really like guiding the directions of the development of this industry. However, SofarSolar is a technology driven company, we have strong technologies to provide good quality and affordable solutions for the Indian customers.

What potential do you see in the Indian Market?

I see a promising future in the Indian market, I would like to share the numbers of installation capacity for this year in China is expected to be 80 gigawatts to 150 gigawatts, if we see the Indian market it is expected to be in between 15 to 20 gigawatts for this year. China & India both countries have almost the equal size of population but we see different progress from different states like – Gujarat, Karnataka, Rajasthan, they have a good market but states like – Uttar Pradesh, Madhya Pradesh, they have huge population wherever is a high population there is a demand in the Indian Market as well in the Global market. The purchase power hampers the demand to be released so here in India, I see a huge potential in all states and nationwide so SofarSolar offers solutions for Residential and Utility.

What is the highlight of SofarSolar in 2022?

SofarSolar has brought in the equity investment last year and this year we are on the process of offering initial property offerings, we have already submitted our application and we have made a more comprehensive structure in order to serve better to the customers, we have enhanced our services, operations, a product and a marketing along with a sales operations to serve the customers and we have also expanded our R&D team to about 400 engineers in house and it’s a huge team and we are expecting to have 500 engineers in house by the end of this year.

The main highlights of our company in 2022 –

We have launched our new product for intelligence residential energy storage a power all-in-one storage system & solutions in April 2022. We have launched our 60 k to 80 k GCU model for the C&I segment. This year the whole industry is facing a shortage of the supply due to challenges. Sofar is providing an alternative on the shortage scenarios so the demand can increase in the C&I segment which is the 80 kilowatts GCU and we will have a BS very soon. Sofarsolar is currently working on the R&D of the 300 kilowatts plus sting inverters for utility segment which is expected to launch in the beginning of the next year. Sofar also working on the battery storage systems which is containerized, will be launched in the early months of next year. So there are too many highlights of Sofar this year. We are expecting to enjoy the gross and shared vision of all the partners and customers. What is the one change you want to see in the industry?

All the participants, audiences from the same industry. I would say this is one of the best industry we should be happy & enjoying the developments and also the challenges that we are facing because behind that there is an opportunity and promising future in front of us- Think about it! 30-60 net zero vision for China and 20-70 net zero vision for India, we have a long way to go and we are so lucky that we can spend our lifetime in this industry only and can literally enjoy the gross! RM