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Russia Professional Hair Care Market Study Web – sales@industryarc.com Web–-www.industryarc.com www.industryarc.com | Mail | Mail – info@industryarc.com
Russia Professional Hair Care Market Revenue (2014-2020)
Russia Salon Landscape
Russia Professional Hair Care Market Overview
Russia Professional Hair Care Market by Distribution Channel
Russia Cosmetics & Personal Care Market Overview
Russia Country Overview.
Russia Professional Hair Care Products Market Scope
Russia Professional Hair Care Market Share Analysis
Top 5 Company Profiles (Trends, Developments, Market Share by Product Category)
Appendix
TABLE OF CONTENTS
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3
SCOPE OF THE STUDY
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‘Professional Hair Care Products Market Study of Russia’ includes the study of Backbar and Over-theCounter products sold in 2014 and the estimation of market size by 2020
Backbar products are used by professionals / stylist for the services in the salon
Over-the-Counter or take-home salon retail products are the professional hair care products that are sold over the salon counter by hairdressers or hair specialists and sales through other retail formats such as speciality stores, supermarkets, online and others
The report focuses more on the products sold and used for services in the salons
Geographically, the report focuses on 9 provinces of Russia including Central Federal District, Volga Federal District, Ural Federal District, Siberian Federal District, Northwestern Federal District, Southern Federal District, Far Eastern Federal District, North Caucasian Federal District and Crimean Federal District
This report deals with 4 major hair care categories, namely: Hair Coloring, Straightening & Perming, Shampoos & Conditioners and Hair Styling
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SURVEY QUESTIONNAIRE : KEY DATA POINTS
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Survey Questionnaire comprised of 12 questions focusing on the aspects as mentioned below Average number of customers for each salon by Service Type Performance of each brand and average share of sales for each of the product categories under the scope Product costs based on the Brands and Product Categories Customer preferences with respect to Brands and Type of Products Profit margins for various products and reason for using a specific product by a salon Market Size for each product category from the Manufacturers’ Perspective Distributors’ Perspective in terms of Demand and Salon Preference Know more about the report – http://industryarc.com/Report/7413/russia-professional-hair-care-market-report.html
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CATEGORY DEFINITIONS
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SHAMPOOS Shampoo is used to clean hair and scalp by removing dirt and oil caused by environment and external products applied on hair. Various types of shampoos are available in the market such as shampoos for colored hair, dry hair, normal hair, oily hair, treatment shampoos, anti-dandruff shampoos and more. CONDITIONERS Conditioners are used in treatments and to soften the hair. It is used after shampoo to improve the texture and appearance of hair. Various types of conditioners are available in the market such as deep conditioners, leave-in conditioners, anti-dandruff conditioners and more.
HAIR STRAIGHTENING & PERMING PRODUCTS
It is a thermal treatment designed to permanently straighten or permanently wave the hair. Different types of straightening products are Japanese Straightening, Brazilian Straightening, keratin hair treatment and so on. HAIR COLORING PRODUCTS These products are designed to color or tone the natural hair. It is used to cover gray hair or color the hair as desired. The degree of permanence and intensity differs. This category includes permanent, semi-permanent, demipermanent, temporary colors and bleaches. HAIR STYLING PRODUCTS These products are designed to control and enhance the appearance of the hair. It Includes gels, mousse, volumizers, hair sprays, thickeners, shine enhancers, pomades, waxes, tonics and styling lotions. HAIR TREATMENT PRODUCTS These products are designed to treat scalp disorder or damaged hair due to prolonged or repeated heat exposure, chemical exposure and by straightening and perming. It includes oils, serum, mask, scalp cleansing solution, spray, lotion and more.
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RUSSIA SALON LANDSCAPE - 2014
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Over 55,000 Hair Salons or Centers offer hair care services such as hair washing, shampoo, conditioning, coloring, straightening, perming, rebonding and so on 19% of the salons are organized
Salon Split, by Category, 2014
Major Salon Chains in the country includes: Persona Club(105) Monet(45) Organised
Aldo Coppola(12) Dessange(12)
Unorganised
Camille Albane(10) Toni & Guy(7) Valencia Barber(7)
Source: Expert Insights, IndustryARC Analysis
Denis-Osipov(6)
CHOP-CHOP(4)
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Alto Senso (3)
http://industryarc.com/Report/7413/russia-
() indicates number of salon centers
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professional-hair-care-market-report.html
PROFESSIONAL HAIR CARE MARKET PERFORMANCE
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Professional Hair Care Product market of Russia was estimated to be RUBXXX.XXbillion ($XXX.XXm) in 2014 and is
projected to grow at a CAGR of X.X% to reach RUBXXX.XXbillion( $XXX.XXm) by 2020.
Hair color account for maximum share of XX.X% in Russian professional hair care product market with revenue of RUBXX.XXbn($XXX.XXm) in 2014 and is estimated to reach RUBXX.XXbn ($XXX.XXm) by 2020
Professional hair color products are estimated to witness highest growth rate of CAGR X.X% during 2014-2020 Professional Hair Care Products Market Revenue, By Category, 2014-2020 ( in Million)
Professional Hair Care Products Market Share, By Category, 2014
Category
2014(RUB)
2014($)
2020(RUB)
2020($)
CAGR
Coloring
X,XXX.XX
XXX.XX
X,XXX.XX
XXX.XX
X.X%
Perming and Straightening
X,XXX.XX
XXX.XX
X,XXX.XX
XX.XX
X.X%
Shampoo & Conditioning
X,XXX.XX
XXX.XX
X,XXX.XX
XXX.XX
X.X%
Styling
X,XXX.XX
XXX.XX
X,XXX.XX
XXX.XX
X.X%
Total
XX,XXX.XX
XXX.XX
XX,XXX.XX
XXX.XX
X.X%
Source: Expert Insights & IndustryARC Analysis
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Source: Expert Insights & IndustryARC Analysis
PROFESSIONAL HAIR CARE MARKET TRENDS - BY PRODUCT CATEGORY, 2014 Category
Trend •
Hair color
Hair Straightening & perming
•
Shampoos & conditioners
•
• •
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•
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•
• •
Hair Styling products
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•
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PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014 KEY DEVELOPMENTS Hair color is the fastest growing category in Russia with revenue of approximately RUBXX.XXbn ($XXX.XXm) in 2014 Permanent Hair Coloring products accounted for a share of XX% of the overall hair coloring market in Russia in 2014 L’Oreal Group, Estel Professional and Procter & Gamble have established a good distribution network in the country together accounting for XX.X% of total professional hair color product market revenue in 2014 Advent of social media, blogging & growing consumer awareness is stimulating the growth of chemicals free hair colors such as vegetables colors Professional Hair Color Products Market Revenue, By Company(2014) (RUB Million) Rank
Company
Percent share Value (RUB) (Million)
1
Estel Professional
XX.XX%
X,XXX.XX
2
L’Oreal Group
XX.XX%
X,XXX.XX
3
Procter & Gamble
XX.XX%
X,XXX.XX
4
Henkel AG & CO
XX.XX%
X,XXX.XX
5
Keune Haircosmetic
X.XX%
X,XXX.XX
Total
Professional Hair Color Products Market Revenue By Product Type, 2014
X,XXX.XX Source: Expert Insights & IndustryARC Analysis
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Source: Expert Insights & IndustryARC Analysis
MAJOR DEVELOPMENTS, L’OREAL GROUP
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L'OREAL GROUP : PROFESSIONAL HAIR CARE PRODUCTS - RUSSIA Professional hair care brands of L'Oréal group available in Russia includes L’Oreal Professional, Kerastase, Redken, Matrix, Carita L’Oreal Professional is the dominant brand for hair wash and treatment services which includes products
such as shampoos and conditioners in Russia XX.X% of the L'Oreal revenue is generated from sale of hair color products and XX% from shampoo, conditioning and treatment products Know more about the report – http://industryarc.com/Report/7413/russia-professional-hair-care-market-report.html L’oreal Group, Russia Professional Hair Care Products Market Share, by Category(2014)
Source: Expert Insights and IndustryARC Analysis
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RESPONDENTS SNAPSHOT
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Total number of primary respondents: XXX
Primary respondents of this survey : Hair Salon Owners, Managers, Manufacturers of Hair Care Products and Distributors
Areas Covered: Central, Volga, Ural, Siberian, Northwestern, Southern, Far Eastern, North Caucasian and Crimean Federal Districts.
Salons covered for primary interviews includes both organized and unorganized salons along with major salon chains in the country Know more about the report – http://industryarc.com/Report/7413/russia-professional-hair-care-market-report.html Total Number of Respondents
120 100 80 60 40 20 0
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FOCUSED GROUPS RESEARCH FLOW
Survey Group 2 Survey Group 2
Survey Group 2 Distributors Survey Group 1
Survey Group 1
Survey Group 3
Manufacturers
Statistical Tool
Survey Group 1
Salon Owners
Survey Group 3
Survey Group 3 Final Processed Data
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